Now, would you say podcasting is an asset for someone who's trying to build their personal
brands?
Oh, one million percent.
I think a podcast in 2021, 2022, moving forward for, I wouldn't say the next decade, is going
to be a really great way to establish credibility.
I've had opportunities come to me because of my podcast, i.e. us getting connected and
doing this podcast interview right here, connecting with my audience, connecting with your audience,
etc.
I've been able to become an early beta user for different applications.
I've been able to do audio courses for companies and create a residual stream of income because
of my podcast.
And so it's a way for you to connect with the people who are already following you or
connect with new people, new prospective fans and followers, and actually share unique things
about you that they want to get through a simple picture or story post or something
like that.
You're able to share unique stories about a life experience or something of the matter
of land to talk about things that you specialize in.
It's really cool.
It's a lot of fun.
Now, you mentioned money.
I have to ask you, you said that you've actually made some income because of your podcast
now.
Is that strictly from your brand, your business, or is it something that you're making money
from sponsorships or how's that working?
So if I'm somebody who doesn't do any sponsorships on the ad or on my show rather, excuse me,
actually every single episode I'll say, hey, I would appreciate if you shared the show,
you left a review, you liked it, you sent it to a friend, if you got any value from
it, I'm not running advertisements, taking up your time.
Just because I know personally and my listener habits and behaviors are if I hear an ad,
I'm going to skip it.
Even if I'm out for a walk or I'm going, you know, I'm going to skip 15 seconds, 15 seconds,
15 seconds.
I'm going to be a little bit too far back 15 seconds because I'm not one to sit through
and listen to ads.
I'm the kind of guy where if I see a sponsored thing, I'm not going to click on it.
I just avoid sponsor, I avoid ad.
And I think the reason I'm like that is because I'm doing it from a business standpoint.
So I'm like, I'm not, I'm fine.
I don't care.
The revenue that I generate was from the opportunities that came my way because of my podcast where
they reached out to me using the RSS feed email that I have for Chase Division and also
from the people who were clients or who were previously guests actually, excuse me.
So for example, actually, if you and I were to start working together, that would be a
direct reason because of my podcast.
My podcast is the reason that we would be working together because that's how we connected
on a deeper level.
I have a prospect call tomorrow with somebody who I interviewed on my podcast.
And so and that'll be for a mid-range client.
And so it's really serving multiple purposes and there isn't just one inclusive reason
to have a podcast.
It's an entire umbrella of reasons why and then benefits and throws and virtually no
cons, which is awesome.
And you know, not easy to come by.