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Well, Ashley, thank you so much for having me on.

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I'm very excited to be a part of this series because podcasting for me is a huge part of

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my life and like practically all of our business.

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So I love talking about podcasting.

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I'm super passionate about it.

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I am Kate Erickson.

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I'm one half of the Entrepreneurs on Fire team.

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So my partner, John Lee Dumas, launched a podcast called Entrepreneurs on Fire back

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in 2012.

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Early 2013, about six months after he launched, the podcast had really taken off.

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He had a growing audience and he started having listeners approach him and ask if he did coaching,

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asked how he launched his podcast, how he made it successful.

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And as that started picking up, he started getting all these ideas for, you know, communities,

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masterminds, programs, courses.

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But he was, it was himself and one virtual team member.

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And so he asked me if I wanted to quit my job and come on board as kind of like the

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operations, like heartbeat system behind the whole setup.

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And after a few months, I decided to do that.

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And for the past nine years, we've been producing Entrepreneurs on Fire.

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We've launched probably like seven or eight other podcasts as well.

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All different kinds of podcasts.

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I do a topic based podcast called Kate's Take that I launched in 2014.

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I also launched a podcast early 2020 called Ditch Busy.

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Most recently, I started a podcast with one of my girlfriends, Nicole.

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So we co-host a podcast called Nicole and Kate Can Relate.

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So I've done everything from topic-based to co-hosted to series-based to interview-based.

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And that's kind of my podcasting background in a very small nutshell.

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So do you basically just eat coffee out of the can or do you still like brew?

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Whole beans, whole beans.

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I love it.

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I love it.

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So, I mean, it sounds like you've done a lot.

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I mean, I knew that you had done some, but I didn't realize it was like that many podcasts

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over the, over the course of the nine years.

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That's insane.

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So clearly to do all of that, you have to have systems and processes in place.

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So what are, what are the systems and processes that you use and why do you think they're

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so important for the beginner podcaster or even the pro?

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Because obviously you've been doing it so long.

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I'm sure you still use all these systems.

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Yes.

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Well, a common thing that we see happen and that I experienced myself when I launched

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my first podcast, Kate's Take, is that there's so much excitement and passion and drive behind

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starting a podcast and you're so excited to get your message out and you want to help

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people and you want to, you know, a lot of people start a podcast to try and build a

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business around it.

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Some people already have a business and they're adding a podcast as a marketing arm, whatever

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the case, like there's a lot of excitement that goes into leading up to launching a podcast.

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And what we see happen a lot is there's so much focus on the artwork, the interview format,

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how you're going to get guests.

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If you're doing a topic based show, what topics you're going to talk about.

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And oftentimes what gets left behind is what's going to happen once you launch.