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Welcome to Cruise News, your daily

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update on everything happening at

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sea. Visit cruisenews .io to see

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today's stories and sign up for

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email alerts. Glad to be here. So,

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um... If you are a cruiser listening

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to this right now and you're thinking

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you can just wait until late 2025

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to, you know, casually book your

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2026 summer vacation, you might

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be in for a massive wake up call.

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Yeah, a really big one. Right. Because

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today we are doing a complete 2026

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reality check. We're looking at

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the the unforgiving physical realities

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of weather driven port changes.

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We're looking at the brutal financial

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pressures of corporate execution,

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which are intense. right now. Exactly.

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And we'll get into why certain cruise

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lines are already selling out of

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next year's inventory. And I think

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if there is one single word that

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ties all of this together, it's

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control. Control. Yeah, that is

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the perfect lens for this. Right.

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Like which lines have it, which

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lines have completely lost it, and

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how that directly impacts the vacation

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you are trying to take. Because,

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I mean, 2026 is no longer some distant

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concept on a whiteboard somewhere.

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It is a present day reality. It's

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dictating billion dollar decisions

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right now. The companies that are

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actively seizing control of their

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physical and commercial operations,

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they're thriving. And the ones reacting

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after the fact, well, they are getting

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heavily penalized by the market.

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So let's start with the ultimate

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test of control, which is the physical

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environment. Before we even get

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to the boardroom battles and the

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financial reports, we really have

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to talk about the sheer physical

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execution of operating a modern

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mega ship. Oh, for sure. Because

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look, the weather frankly does not

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care. about a perfectly marketed

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itinerary. No, it really doesn't.

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And the proactive shift we're seeing

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in the industry's execution baseline

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is just fascinating. Cruise lines

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are simply no longer willing to

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roll the dice on weather. Right.

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Let's look at a very specific present

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day example of this. So, Coaster

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Cruise has recently announced they

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are completely dropping La Goulette,

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which, for the listener, is the

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port for Tunis in Tunisia. Right.

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They're dropping it from the coast

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of Smaralda's March 4, 2026 itinerary.

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And they are swapping it out for

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a full day in Naples, Italy. Massive

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change. Huge. And the stated reason

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isn't geopolitical. It isn't demand

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driven. It is entirely about the

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wind. They are forecasting strong

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winds and gusts exceeding 40 miles

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per hour, which actually crosses

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the port established wind limits

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for a safe access channel transit.

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And Costa is not an isolated case

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here at all. MSC Cruises is facing

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the exact same structural geographical

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issue at that very same port. Really?

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At La Goulette? Yes. The MSC Splendida

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actually canceled its loglet calls

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for January and February of 2026.

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Same reason. Predicted winds up

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to 50 knots, which if you do the

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math, translates to about 57 miles

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per hour. Wow. 57 miles per hour.

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That is serious wind. It's incredible.

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So for their February 12 sailing,

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instead of risking it, they just

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opted to turn it into a sea day.

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They expanded the onboard programming,

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fired the Formula One simulators,

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ran the 4D cinema. I kept everybody

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entertained on board. Exactly. And

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then they substituted a call in

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Palma de Mallorca, Spain for the

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following day. I always try to visualize

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the physics of this for you guys

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listening. Because 34 miles per

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hour is generally considered the

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absolute upper limit for safely

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docking a cruise ship. That's the

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baseline. Now think about the Custis

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Merelda. That ship is 185 ,000 gross

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tons. It carries over 5 ,000 passengers.

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It sits incredibly high out of the

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water. So high. Trying to maneuver

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a vessel of that sheer volume through

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a narrow channel in 40 to 50 mile

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per hour winds, it's like trying

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to parallel park a skyscraper in

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a hurricane, right? Yeah, the physics

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of it make it nearly impossible.

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Yeah. I mean, the surface area of

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the side of these modern mega ships

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acts exactly like a giant sail.

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A giant sail. Right. In the maritime

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industry, they actually refer to

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this as windage. When you have a

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massive block of balconies and superstructures

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catching a 50 mile per hour gust,

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the lateral force pushing that ship

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sideways is just immense. I can't

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even imagine the pressure on the

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thrusters. It's too much. If you

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are trying to transit a narrow port

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access channel, like the one in

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La Gulette, which is in a very exposed

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coastal setting during the winter

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and early spring, the thrusters

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on the ship simply cannot overpower

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the wind pushing it toward the rocks.

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It becomes a severe safety hazard.

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But what really stands out to me

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here is the sheer geographical and

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the logistical scale of these changes.

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Swapping a North African port like

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Tunis for Naples, Italy, or Palma

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de Mallorca in Spain. That is not

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taking a minor detour down a side

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street. You are completely redrawing

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the map for thousands of people.

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Walk me through the mechanics of

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that. How difficult is it to just,

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you know, swap a port? Oh, it is

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a massive logistical undertake.

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You don't just point the steering

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wheel toward Naples and say, hey,

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we're here. Right. Right. When a

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line changes a port call, they have

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to secure an open berth at the new

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port, which is highly competitive

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right now. They have to arrange

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for local harbor pilots, tugboats,

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and longshoremen to handle the mooring

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lines. You have to coordinate all

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those ground teams. Exactly. Then

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there is the provisioning. If they

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were planning to load fresh produce

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or offload waste in Tunis, they

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now have to coordinate all those

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vendor contracts in Spain or Italy.

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Furthermore, the ship's entire fuel

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consumption route has to be recalculated

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based on the new speed and distance

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required to hit those revised arrival

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times. Doing this a year in advance

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takes an incredible amount of operational

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coordination. Which brings us back

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to that central theme of control.

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Both Costa and MSC are making these

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decisive itinerary changes weeks,

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or in this case actually months

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in advance. Very early. Yeah. Costa

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is automatically processing refunds

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for canceled shore excursions right

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back to the original form of payment

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or the onboard accounts. They are

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not waiting until the morning of

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the arrival to see if the wind magically

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dies down. Which is the critical

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difference. Historically, a captain

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might sail toward the port, wait

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offshore, and just hope for a break

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in the weather. Cross their fingers.

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Pretty much. And if it didn't happen,

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the call was scrubbed at the last

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minute. The passenger wakes up,

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looks out the balcony, and is told,

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uh, sorry, too windy. We're spending

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the day at sea. Which ruins the

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day for the passenger. It totally

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does. By making the call early,

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the cruise line takes control of

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the narrative. Yes, they take a

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short -term hit by automatically

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refunding those excursions early,

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but they preserve... the brand relationship.

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That makes perfect sense. They prioritize

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safety, but they also provide the

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passenger with a guaranteed predictable

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alternative. It's a prime example

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of rigorous operational execution.

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OK, so making early calls on weather

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is an example of strong operational

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control. But what happens when a

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company loses control on a commercial

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level? That's where things get ugly.

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Yeah. Because I want to pivot to

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the corporate execution pressures

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currently facing Norwegian cruise

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line holdings. They are having a

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remarkably tough moment in the market

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right now. The market response to

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their recent updates has been incredibly

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severe. Yeah, their shares recently

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sank 11 % in early trading. And

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while Carnival and Royal Caribbean

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took minor sympathetic hits, Norwegian's

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drop was heavily tied to their specific

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2026 projections. Very specific.

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They projected a 2026 adjusted earnings

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per share of $2 .38. Now, Wall Street

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analysts were expecting $2 .55.

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On top of that, they announced they

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expect flat net yields in 2026,

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with the first quarter of 2026 actually

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seeing a net yield drop of 1 .6

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percent. Let's break down why those

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specific numbers caused such a dramatic

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sell off. Earnings per share or

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EPS is essentially the company's

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total profit divided by the number

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of outstanding shares. It's the

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bottom line for investors. Right.

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It is the ultimate scorecard for

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Wall Street. When a company misses

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that expectation by 17 cents, it

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signals to investors that management's

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internal forecasting is flawed.

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And the phrase from their update

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that really alarmed the market was

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the admission of self -inflicted

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execution gaps. Yes, their new CEO.

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John W. Chidsey literally used that

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phrase, self -inflicted. They had

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this massive 40 % year -over -year

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capacity increase in the Caribbean.

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But it was poorly aligned with their

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marketing, and crucially, it was

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completely out of sync with the

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operational readiness of their private

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island destination, Great Stirrup

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Cay. A huge mistake. They didn't

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have the full slate of amenities

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ready for the passengers they were

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bringing in. Wait, help me understand

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this disconnect. Consumers are spending

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record amounts on vacations right

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now. How does a massive, sophisticated

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corporation like Norwegian drop

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the ball this hard on their own

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private island? That's a great question.

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I mean, to me, it sounds like throwing

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a highly advertised grand opening

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for a brand new luxury restaurant,

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inviting the entire town, and then

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realizing on opening night you forgot

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to install the ovens in the kitchen.

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The restaurant analogy is spot on.

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And if we extend it, here is what

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actually happens behind the scenes.

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In a corporation that size, forgetting

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the Evans means your marketing and

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commercial team sold thousands of

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premium tickets based on the promise

276
00:09:02,480 --> 00:09:04,620
of a fully upgraded island experience.

277
00:09:05,080 --> 00:09:06,779
Right. They sold the dream. They

278
00:09:06,779 --> 00:09:09,740
sold the dream. But the operations

279
00:09:09,740 --> 00:09:11,960
team, the people actually pouring

280
00:09:11,960 --> 00:09:13,659
the concrete and building the cabanas,

281
00:09:14,100 --> 00:09:16,240
were on a completely different timeline.

282
00:09:16,580 --> 00:09:18,299
They were working in silos. Exactly.

283
00:09:18,919 --> 00:09:20,600
When those two silos don't communicate,

284
00:09:20,970 --> 00:09:22,629
You have a disaster on your hands.

285
00:09:22,769 --> 00:09:24,250
The commercial team fills the ships.

286
00:09:24,970 --> 00:09:26,870
A 40 % capacity increase in the

287
00:09:26,870 --> 00:09:28,870
Caribbean is a massive influx of

288
00:09:28,870 --> 00:09:30,750
people. Oh, yeah. Thousands of extra

289
00:09:30,750 --> 00:09:32,649
people a week. But when those passengers

290
00:09:32,649 --> 00:09:34,610
arrive at Great Sturb K and the

291
00:09:34,610 --> 00:09:36,289
amenities aren't finished, the cruise

292
00:09:36,289 --> 00:09:37,830
line can't charge premium prices.

293
00:09:38,070 --> 00:09:39,710
They have to issue massive refunds,

294
00:09:39,850 --> 00:09:41,929
offer discounts, or give away onboard

295
00:09:41,929 --> 00:09:43,690
credit just to apologize for the

296
00:09:43,690 --> 00:09:45,750
construction. That directly destroys

297
00:09:45,750 --> 00:09:47,600
your pricing power. Which explains

298
00:09:47,600 --> 00:09:49,759
that flat net yield metric we mentioned

299
00:09:49,759 --> 00:09:51,399
earlier. For the listener, what

300
00:09:51,399 --> 00:09:53,360
exactly is net yield and why is

301
00:09:53,360 --> 00:09:55,019
it so dangerous for it to be flat?

302
00:09:55,399 --> 00:09:57,000
Net yield is essentially the true

303
00:09:57,000 --> 00:09:59,460
profit a cruise line makes per passenger

304
00:09:59,460 --> 00:10:01,419
per day after you strip out all

305
00:10:01,419 --> 00:10:02,779
the unavoidable costs of getting

306
00:10:02,779 --> 00:10:04,580
them on board. So if you pay fifteen

307
00:10:04,580 --> 00:10:06,620
hundred dollars for a cruise, the

308
00:10:06,620 --> 00:10:08,019
line immediately has to subtract

309
00:10:08,019 --> 00:10:10,039
travel agent commissions, port taxes

310
00:10:10,039 --> 00:10:11,779
and the cost of the flights if they

311
00:10:11,779 --> 00:10:13,409
were included in the package. OK,

312
00:10:13,529 --> 00:10:15,490
so whatever is left is the net yield.

313
00:10:15,870 --> 00:10:17,570
Exactly. What is left over is the

314
00:10:17,570 --> 00:10:19,470
net yield. If your net yield is

315
00:10:19,470 --> 00:10:21,730
flat or dropping 1 .6 percent like

316
00:10:21,730 --> 00:10:23,350
Norwegian's first quarter projection,

317
00:10:23,970 --> 00:10:25,669
it means you are losing your ability

318
00:10:25,669 --> 00:10:27,509
to squeeze profit out of each ticket.

319
00:10:27,639 --> 00:10:29,299
And that is incredibly dangerous

320
00:10:29,299 --> 00:10:31,000
because their costs are not flat.

321
00:10:31,259 --> 00:10:32,559
No, they're reclimbing. Their chief

322
00:10:32,559 --> 00:10:34,740
financial officer, Mark Kempe, noted

323
00:10:34,740 --> 00:10:36,480
that their fuel costs are projected

324
00:10:36,480 --> 00:10:39,340
to rise from $662 per metric ton

325
00:10:39,340 --> 00:10:43,679
in 2025, up to $670 per ton in 2026.

326
00:10:44,320 --> 00:10:45,759
So if your costs are going up, but

327
00:10:45,759 --> 00:10:47,000
the profit you make per passenger

328
00:10:47,000 --> 00:10:48,580
is flat because you have to discount

329
00:10:48,580 --> 00:10:50,240
for a half -finished private island,

330
00:10:50,820 --> 00:10:52,480
your margins just collapse. There's

331
00:10:52,480 --> 00:10:53,919
Iceland. And the pressure isn't

332
00:10:53,919 --> 00:10:55,519
just in the Caribbean. Campa also

333
00:10:55,519 --> 00:10:57,059
pointed out pricing softness in

334
00:10:57,059 --> 00:10:59,259
Alaska. Yeah, I saw that. He specifically

335
00:10:59,259 --> 00:11:01,679
tied that to mid single digit industry

336
00:11:01,679 --> 00:11:04,669
capacity growth. When every major

337
00:11:04,669 --> 00:11:06,269
cruise line decides to send an extra

338
00:11:06,269 --> 00:11:08,009
ship or two to Alaska to chase the

339
00:11:08,009 --> 00:11:10,309
money, the market gets flooded with

340
00:11:10,309 --> 00:11:12,370
cabins and prices soften across

341
00:11:12,370 --> 00:11:14,629
the board. Supply and demand. Exactly.

342
00:11:15,429 --> 00:11:16,909
Furthermore, Norwegian didn't see

343
00:11:16,909 --> 00:11:18,330
the expected momentum in Europe

344
00:11:18,330 --> 00:11:20,429
and they are facing pricing pressures

345
00:11:20,429 --> 00:11:22,090
while trying to roll out their new

346
00:11:22,090 --> 00:11:24,309
Philadelphia home port. So you have

347
00:11:24,309 --> 00:11:26,789
a perfect storm of lost operational

348
00:11:26,789 --> 00:11:29,539
control. siloed departments, unfinished

349
00:11:29,539 --> 00:11:32,259
projects, rising fuel costs, and

350
00:11:32,259 --> 00:11:33,960
increased competition in key markets.

351
00:11:34,879 --> 00:11:36,460
When you have execution lapses like

352
00:11:36,460 --> 00:11:38,100
this, the wolves start circling

353
00:11:38,100 --> 00:11:39,340
the boardroom, don't they? They

354
00:11:39,340 --> 00:11:41,480
do. And in this case, the wolf is

355
00:11:41,480 --> 00:11:43,580
Elliott Investment Management. They

356
00:11:43,580 --> 00:11:46,000
are an aggressive, activist investor

357
00:11:46,000 --> 00:11:47,860
firm, and they recently disclosed

358
00:11:47,860 --> 00:11:49,340
an ownership stake of more than

359
00:11:49,340 --> 00:11:51,139
10 percent in Norwegian Cruise Line

360
00:11:51,139 --> 00:11:53,309
holdings. That's a huge stake. It

361
00:11:53,309 --> 00:11:55,409
is. When an activist investor buys

362
00:11:55,409 --> 00:11:57,029
up that much stock, they aren't

363
00:11:57,029 --> 00:11:58,190
just looking to hold it quietly.

364
00:11:58,480 --> 00:12:00,600
They want to force changes to maximize

365
00:12:00,600 --> 00:12:02,919
their return. And they are aggressively

366
00:12:02,919 --> 00:12:04,700
escalating their demands ahead of

367
00:12:04,700 --> 00:12:05,919
the annual shareholder meeting.

368
00:12:06,299 --> 00:12:07,740
Yeah, I saw their statement. They

369
00:12:07,740 --> 00:12:09,460
publicly called out a troubling

370
00:12:09,460 --> 00:12:11,919
pattern of execution lapses and

371
00:12:11,919 --> 00:12:14,299
strategic missteps. They are demanding

372
00:12:14,299 --> 00:12:16,559
a comprehensive board refresh. They

373
00:12:16,559 --> 00:12:18,620
want stricter cost controls. And

374
00:12:18,620 --> 00:12:20,320
they are pushing heavily for a former

375
00:12:20,320 --> 00:12:22,000
royal Caribbean executive, Adam

376
00:12:22,000 --> 00:12:23,620
Goldstein, to join the board. Which

377
00:12:23,620 --> 00:12:25,320
is a very specific demand. Right.

378
00:12:25,639 --> 00:12:27,320
And Elliott claims that if Norwegian

379
00:12:27,320 --> 00:12:28,899
can just To fix these execution

380
00:12:28,899 --> 00:12:30,700
gaps, the stock could lift to as

381
00:12:30,700 --> 00:12:33,259
high as $56 a share. That would

382
00:12:33,259 --> 00:12:35,919
be a 159 % increase over recent

383
00:12:35,919 --> 00:12:37,559
levels. The data underneath the

384
00:12:37,559 --> 00:12:38,860
surface points to something really

385
00:12:38,860 --> 00:12:41,039
critical here, though. The problem

386
00:12:41,039 --> 00:12:42,879
Norwegian is facing isn't a lack

387
00:12:42,879 --> 00:12:44,980
of consumer demand. The consumer

388
00:12:44,980 --> 00:12:47,200
is still extremely healthy. And

389
00:12:47,200 --> 00:12:48,779
Norwegian's own portfolio proves

390
00:12:48,779 --> 00:12:50,769
this. Right, because they own more

391
00:12:50,769 --> 00:12:52,730
than just the main contemporary

392
00:12:52,730 --> 00:12:54,470
Norwegian brand. Correct. Their

393
00:12:54,470 --> 00:12:56,269
luxury brands, Regent Seven Seas

394
00:12:56,269 --> 00:12:58,210
Cruises and Oceania Cruises, are

395
00:12:58,210 --> 00:13:00,429
seeing incredible numbers. Oh, yeah.

396
00:13:01,169 --> 00:13:02,629
Regent just recorded its strongest

397
00:13:02,629 --> 00:13:04,289
booking month in history this past

398
00:13:04,289 --> 00:13:06,690
January. Oceania is seeing record

399
00:13:06,690 --> 00:13:08,049
booking activity for their newest

400
00:13:08,049 --> 00:13:11,129
ship, the Oceana Sonata. And that

401
00:13:11,129 --> 00:13:12,830
ship doesn't even debut until August

402
00:13:12,830 --> 00:13:16,509
of 2027. Wow. So passengers are

403
00:13:16,509 --> 00:13:18,450
perfectly happy opening their wallets

404
00:13:18,450 --> 00:13:20,450
for the ultra premium experience.

405
00:13:20,769 --> 00:13:22,649
They are. The luxury brands tend

406
00:13:22,649 --> 00:13:24,429
to benefit from longer booking curves,

407
00:13:24,909 --> 00:13:26,190
meaning passengers book further

408
00:13:26,190 --> 00:13:28,029
in advance. But more importantly,

409
00:13:28,250 --> 00:13:29,669
those brands are executing well.

410
00:13:29,750 --> 00:13:31,629
Right. The operational and commercial

411
00:13:31,629 --> 00:13:33,730
pressure is almost entirely concentrated

412
00:13:33,730 --> 00:13:35,769
on the contemporary Norwegian Cruise

413
00:13:35,769 --> 00:13:37,470
Line brand, which is the largest

414
00:13:37,470 --> 00:13:38,789
piece of the company's portfolio.

415
00:13:38,909 --> 00:13:40,230
So it drags everything else down.

416
00:13:40,409 --> 00:13:42,340
Exactly. That's why the issues there

417
00:13:42,340 --> 00:13:43,980
are dragging down the consolidated

418
00:13:43,980 --> 00:13:46,379
numbers so heavily. It is a pure

419
00:13:46,379 --> 00:13:48,019
internal execution issue on the

420
00:13:48,019 --> 00:13:50,419
contemporary side. Activist investors

421
00:13:50,419 --> 00:13:52,100
like Elliott look at that and see

422
00:13:52,100 --> 00:13:54,519
massive unlocked value. They believe

423
00:13:54,519 --> 00:13:56,080
the underlying asset is strong,

424
00:13:56,419 --> 00:13:57,700
but the management's grip on the

425
00:13:57,700 --> 00:13:59,620
steering wheel is just loose. That

426
00:13:59,620 --> 00:14:01,259
distinction between the contemporary

427
00:14:01,259 --> 00:14:03,039
struggle and the luxury success

428
00:14:03,039 --> 00:14:05,200
perfectly bridges us to our final

429
00:14:05,200 --> 00:14:07,580
segment. Because while Norwegian's

430
00:14:07,580 --> 00:14:09,039
contemporary brand is struggling

431
00:14:09,039 --> 00:14:10,919
to align their capacity with demand

432
00:14:10,919 --> 00:14:12,480
and getting hammered by Wall Street

433
00:14:12,480 --> 00:14:14,879
analysts, Viking Holdings is facing

434
00:14:14,879 --> 00:14:17,120
the exact opposite reality. They

435
00:14:17,120 --> 00:14:19,399
are quite literally running out

436
00:14:19,399 --> 00:14:21,980
of inventory for 2026. The contrast

437
00:14:21,980 --> 00:14:23,860
in operational control is staggering.

438
00:14:24,039 --> 00:14:25,200
Let's look at the numbers because

439
00:14:25,200 --> 00:14:27,600
they are jaw dropping. As of February

440
00:14:27,600 --> 00:14:30,720
15th, 2026, Viking has already sold

441
00:14:30,720 --> 00:14:34,740
an astounding 86 % of its 2026 capacity

442
00:14:34,740 --> 00:14:36,649
for its core products. That is just

443
00:14:36,649 --> 00:14:38,269
unheard of. Just process that for

444
00:14:38,269 --> 00:14:40,649
a second. 86 % of their cabins for

445
00:14:40,649 --> 00:14:42,210
the entire year are already gone.

446
00:14:42,480 --> 00:14:44,179
By February. Unbelievable. They

447
00:14:44,179 --> 00:14:47,000
are sitting on $5 .96 billion in

448
00:14:47,000 --> 00:14:49,220
advance bookings. That is 13 percent

449
00:14:49,220 --> 00:14:50,860
higher than this exact time last

450
00:14:50,860 --> 00:14:52,500
year. And keep in mind, their operating

451
00:14:52,500 --> 00:14:54,620
capacity for 2026 is actually 7

452
00:14:54,620 --> 00:14:56,139
percent higher. They have more ships

453
00:14:56,139 --> 00:14:57,639
and more cabins to sell, yet they

454
00:14:57,639 --> 00:14:59,080
are selling out faster than ever.

455
00:14:59,340 --> 00:15:00,600
And that level of advanced booking

456
00:15:00,600 --> 00:15:02,039
translates directly to the strength

457
00:15:02,039 --> 00:15:03,820
of their balance sheet. Their 2025

458
00:15:03,820 --> 00:15:05,340
financial results were entirely

459
00:15:05,340 --> 00:15:06,720
record breaking. Tell me about it.

460
00:15:06,779 --> 00:15:09,399
They posted $6 .5 billion in total

461
00:15:09,399 --> 00:15:12,419
revenue. They achieved a 95 % occupancy

462
00:15:12,419 --> 00:15:14,419
rate in the fourth quarter. And

463
00:15:14,419 --> 00:15:16,679
crucially, their net leverage dropped

464
00:15:16,679 --> 00:15:19,679
all the way down to 1 .1x from 2

465
00:15:19,679 --> 00:15:22,019
.4x the year prior. OK, for those

466
00:15:22,019 --> 00:15:23,360
of you listening who are not living

467
00:15:23,360 --> 00:15:25,279
in financial spreadsheets, explain

468
00:15:25,279 --> 00:15:27,480
net leverage. Why is that drop from

469
00:15:27,480 --> 00:15:30,570
2 .4 to 1 .1 such a big deal? So

470
00:15:30,570 --> 00:15:32,169
net leverage is a ratio that measures

471
00:15:32,169 --> 00:15:33,909
a company's total debt against its

472
00:15:33,909 --> 00:15:35,929
actual cash earnings. The cruise

473
00:15:35,929 --> 00:15:37,950
industry is incredibly capital intensive,

474
00:15:38,190 --> 00:15:39,789
right? Building ships requires taking

475
00:15:39,789 --> 00:15:42,110
on billions in debt. Billions. When

476
00:15:42,110 --> 00:15:43,549
a company's net leverage drops to

477
00:15:43,549 --> 00:15:45,450
1 .1x, it means their earnings are

478
00:15:45,450 --> 00:15:47,049
so strong that they could almost

479
00:15:47,049 --> 00:15:48,269
pay off all their corporate debt

480
00:15:48,269 --> 00:15:49,549
with just a little over a year's

481
00:15:49,549 --> 00:15:51,409
worth of profit. It is an indicator

482
00:15:51,409 --> 00:15:53,590
of massive financial health instability.

483
00:15:53,649 --> 00:15:55,149
And they are certainly using that

484
00:15:55,149 --> 00:15:56,889
stability to expand. They are taking

485
00:15:56,889 --> 00:15:58,549
delivery of two new ocean ships

486
00:15:58,549 --> 00:16:00,529
and 10 new rivers. ships in 2026

487
00:16:00,529 --> 00:16:02,710
alone. Plus they have options for

488
00:16:02,710 --> 00:16:05,289
more ocean ships in 2034 and expedition

489
00:16:05,289 --> 00:16:07,649
ships coming in 2030 and 2031. They're

490
00:16:07,649 --> 00:16:09,649
not slowing down. Not at all. But

491
00:16:09,649 --> 00:16:10,950
I want to play devil's advocate

492
00:16:10,950 --> 00:16:13,389
here for a second. Is this massive

493
00:16:13,389 --> 00:16:15,169
advanced booking rate purely just

494
00:16:15,169 --> 00:16:17,450
the luxury of serving the premium

495
00:16:17,450 --> 00:16:19,450
older demographic? Because we just

496
00:16:19,450 --> 00:16:21,610
established that Regent and Oceania

497
00:16:21,610 --> 00:16:23,490
are also doing well in that luxury

498
00:16:23,490 --> 00:16:25,830
space. Or is Viking actually doing

499
00:16:25,830 --> 00:16:27,250
something fundamentally different

500
00:16:27,250 --> 00:16:28,750
with their physical ship design

501
00:16:28,750 --> 00:16:31,070
and operations to secure these insane

502
00:16:31,070 --> 00:16:33,450
margins? It is absolutely the latter.

503
00:16:33,950 --> 00:16:35,610
Viking success is a master class

504
00:16:35,610 --> 00:16:37,789
in operational control and it is

505
00:16:37,789 --> 00:16:39,610
entirely tied to how they design

506
00:16:39,610 --> 00:16:41,610
and build their physical hardware.

507
00:16:42,490 --> 00:16:44,389
Their CEO, Thorsten Hagen, points

508
00:16:44,389 --> 00:16:46,409
specifically to their strategy of

509
00:16:46,409 --> 00:16:47,970
building interchangeable, purpose

510
00:16:47,970 --> 00:16:49,850
-built ships. Meaning all the ocean

511
00:16:49,850 --> 00:16:51,370
ships are virtually identical clones

512
00:16:51,370 --> 00:16:52,830
of each other? Yes. And the river

513
00:16:52,830 --> 00:16:54,049
ships have a strictly standardized

514
00:16:54,049 --> 00:16:55,309
design as well, right? Exactly.

515
00:16:55,769 --> 00:16:57,750
When your ships are completely interchangeable,

516
00:16:58,090 --> 00:17:00,029
you unlock massive economies of

517
00:17:00,029 --> 00:17:02,419
scale. First, building them is cheaper

518
00:17:02,419 --> 00:17:04,400
because the shipyard doesn't have

519
00:17:04,400 --> 00:17:06,039
to re -engineer the blueprints every

520
00:17:06,039 --> 00:17:07,599
single time. Oh, that makes sense.

521
00:17:07,859 --> 00:17:09,259
But the real magic happens in the

522
00:17:09,259 --> 00:17:11,599
daily operations. When every ship

523
00:17:11,599 --> 00:17:13,640
has the exact same layout, the same

524
00:17:13,640 --> 00:17:15,940
engines, and the same galleys, your

525
00:17:15,940 --> 00:17:17,759
crews become incredibly efficient.

526
00:17:18,360 --> 00:17:20,339
A chef or an engineer can transfer

527
00:17:20,339 --> 00:17:21,740
from one Viking ship to another

528
00:17:21,740 --> 00:17:23,839
and instantly know where everything

529
00:17:23,839 --> 00:17:25,859
is. They don't have to relearn the

530
00:17:25,859 --> 00:17:27,799
ship. Right. You only have to warehouse

531
00:17:27,799 --> 00:17:30,019
one type of spare part for the entire

532
00:17:30,019 --> 00:17:33,559
fleet. This lean, standardized operation

533
00:17:33,559 --> 00:17:35,579
drastically reduces wasted space

534
00:17:35,579 --> 00:17:37,880
and weight, allowing for a remarkably

535
00:17:37,880 --> 00:17:40,569
fast payback period. They pay off

536
00:17:40,569 --> 00:17:42,130
their ocean ships in five to six

537
00:17:42,130 --> 00:17:44,289
years and their river vessels in

538
00:17:44,289 --> 00:17:45,970
just four to five years. Which gives

539
00:17:45,970 --> 00:17:47,650
them an incredible buffer against

540
00:17:47,650 --> 00:17:49,210
the chaos we saw with Norwegian.

541
00:17:49,410 --> 00:17:51,519
It gives them total armor. Because

542
00:17:51,519 --> 00:17:53,039
their core demographic locks in

543
00:17:53,039 --> 00:17:54,740
their travel so early, and their

544
00:17:54,740 --> 00:17:56,140
operations are so standardized,

545
00:17:56,759 --> 00:17:58,339
Viking has built a massive financial

546
00:17:58,339 --> 00:17:59,839
cushion against the very variables

547
00:17:59,839 --> 00:18:01,279
currently plaking the rest of the

548
00:18:01,279 --> 00:18:03,160
industry. Like the fuel costs. Take

549
00:18:03,160 --> 00:18:05,180
fuel volatility, exactly. We just

550
00:18:05,180 --> 00:18:06,400
discussed how a few dollars per

551
00:18:06,400 --> 00:18:08,160
ton in fuel costs is hurting Norwegian.

552
00:18:08,759 --> 00:18:10,180
Viking controls this in two ways.

553
00:18:10,660 --> 00:18:12,220
On the ocean side, their ships use

554
00:18:12,220 --> 00:18:13,890
closed -loop scrubbers. Which are

555
00:18:13,890 --> 00:18:15,369
essentially giant exhaust filters.

556
00:18:15,690 --> 00:18:18,049
Yeah, exactly. A closed -loop scrubber

557
00:18:18,049 --> 00:18:19,630
washes the sulfur out of the engine

558
00:18:19,630 --> 00:18:22,190
exhaust. This means Viking can purchase

559
00:18:22,190 --> 00:18:24,670
cheaper, unrefined, heavy fuel oil,

560
00:18:25,250 --> 00:18:26,670
clean the emissions themselves on

561
00:18:26,670 --> 00:18:28,849
board, and still strictly meet all

562
00:18:28,849 --> 00:18:30,559
environmental regulations. Wow.

563
00:18:30,579 --> 00:18:32,519
So they save on the raw fuel costs.

564
00:18:32,539 --> 00:18:34,460
It is a massive structural cost

565
00:18:34,460 --> 00:18:36,119
advantage. And on the river side,

566
00:18:36,480 --> 00:18:38,660
they secure fixed price fuel contracts

567
00:18:38,660 --> 00:18:40,500
for a significant portion of the

568
00:18:40,500 --> 00:18:42,500
season. They are actively hedging

569
00:18:42,500 --> 00:18:44,220
their bets to lock in their expenses.

570
00:18:44,339 --> 00:18:46,299
Wow. So they are locking in their

571
00:18:46,299 --> 00:18:48,140
revenue billions of dollars in advance

572
00:18:48,140 --> 00:18:49,779
and they are locking in their operational

573
00:18:49,779 --> 00:18:51,740
costs at the exact same time. That

574
00:18:51,740 --> 00:18:53,799
is the ultimate definition of control.

575
00:18:54,119 --> 00:18:56,319
It seems like even global geopolitics

576
00:18:56,319 --> 00:18:57,900
doesn't shake their model. I know

577
00:18:57,900 --> 00:18:59,599
they did have to temporarily pause.

578
00:18:59,440 --> 00:19:01,140
their operations in Egypt due to

579
00:19:01,140 --> 00:19:02,700
the ongoing tensions in the Middle

580
00:19:02,700 --> 00:19:04,559
East, but they noted that Egypt

581
00:19:04,559 --> 00:19:06,720
only accounts for about 3 % of their

582
00:19:06,720 --> 00:19:08,539
total capacity. It's a tiny fraction.

583
00:19:09,460 --> 00:19:11,160
Yeah. Analysts from Jeffries and

584
00:19:11,160 --> 00:19:13,400
BMP Paribas both pointed out that

585
00:19:13,400 --> 00:19:15,880
this localized pause hasn't slowed

586
00:19:15,880 --> 00:19:17,660
Vikings' overall booking momentum

587
00:19:17,660 --> 00:19:19,660
at all, and their pricing trends

588
00:19:19,660 --> 00:19:21,529
are actually accelerating. Which

589
00:19:21,529 --> 00:19:22,990
really brings us full circle to

590
00:19:22,990 --> 00:19:25,430
the reality of 2026. You have contemporary

591
00:19:25,430 --> 00:19:26,809
lines that are locked in fierce

592
00:19:26,809 --> 00:19:28,690
capacity battles, fighting over

593
00:19:28,690 --> 00:19:30,309
pricing in the Caribbean and Alaska,

594
00:19:30,630 --> 00:19:32,190
dealing with siloed marketing teams

595
00:19:32,190 --> 00:19:34,230
and activist investors. It's a mess.

596
00:19:34,630 --> 00:19:36,490
Meanwhile, Viking is sitting above

597
00:19:36,490 --> 00:19:38,509
the fray, utilizing identical ship

598
00:19:38,509 --> 00:19:40,609
designs and fuel hedges. And they

599
00:19:40,609 --> 00:19:41,890
are essentially finished selling

600
00:19:41,890 --> 00:19:44,349
2026. They are operating on a completely

601
00:19:44,349 --> 00:19:45,529
different timeline than the rest

602
00:19:45,529 --> 00:19:47,099
of the industry. which leaves you

603
00:19:47,099 --> 00:19:48,460
with a really provocative thought

604
00:19:48,460 --> 00:19:50,319
about where this entire industry

605
00:19:50,319 --> 00:19:52,319
is heading and how you have to plan

606
00:19:52,319 --> 00:19:55,079
your own life. If 86 % of Viking's

607
00:19:55,079 --> 00:19:57,099
2026 core capacity is already gone

608
00:19:57,099 --> 00:19:59,160
by February, and the contemporary

609
00:19:59,160 --> 00:20:00,539
lines are brutally fighting for

610
00:20:00,539 --> 00:20:01,839
whatever market share and pricing

611
00:20:01,839 --> 00:20:03,900
power is left over, what does this

612
00:20:03,900 --> 00:20:05,440
actually mean for 2027? That's a

613
00:20:05,440 --> 00:20:06,720
great question. Are we entering

614
00:20:06,720 --> 00:20:08,460
an era where passengers must plan

615
00:20:08,460 --> 00:20:10,519
their vacations two to three entire

616
00:20:10,519 --> 00:20:12,480
years in advance just to secure

617
00:20:12,480 --> 00:20:14,660
the itinerary, the cabin, and the

618
00:20:14,660 --> 00:20:16,619
price they actually want? Because

619
00:20:16,619 --> 00:20:18,000
looking at these numbers, it seems

620
00:20:18,000 --> 00:20:19,980
the days of casually booking a premium

621
00:20:19,980 --> 00:20:22,160
cruise just a few months out might

622
00:20:22,160 --> 00:20:24,630
be a of the past. It certainly looks

623
00:20:24,630 --> 00:20:26,869
that way. Thanks for listening to

624
00:20:26,869 --> 00:20:29,130
Cruise News. Visit CruiseNews .io

625
00:20:29,130 --> 00:20:30,509
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626
00:20:30,509 --> 00:20:32,329
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