WEBVTT

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Imagine confessing to something like highly controversial

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and then packaging that defense as this upbeat

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summer anthem and just while watching it climb

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the billboard charts while the public streams

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it by the millions. It's wild. You're basically

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taking a massive public relations crisis and

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trying to you know, turn it into club entertainment.

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Exactly. So today we're doing a deep dive into

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a single primary source, which is a Wikipedia

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article about the 2015 song stimulated by the

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American rapper Tyga. Yeah, and it might sound

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like a highly specific pop culture footnote at

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first. glance, right? Like just a rap song from

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roughly a decade ago that had its moment in the

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news cycle and then kind of faded out. But the

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mission for you, as you listen today, is to see

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how analyzing this one seemingly simple pop song

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reveals these, I mean, these massive twisting

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complexities about media consumption. Oh, absolutely.

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Media consumption, celebrity public relations,

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and retrospective accountability. Yeah. Cool

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to look at how a piece of pop culture acts as

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a literal time capsule, because it captures the

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controversy of 2015, but it also captures how

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a narrative can completely collapse when new

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facts emerge years later. Yeah, this is really

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a case study in how artists attempt to use their

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platforms to directly respond to public scrutiny.

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It's about the machinery of the music industry.

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You know, more importantly, how historical context

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can drastically change the meaning of the media

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we just casually consume every day. Well, OK,

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let's unpack this. We have to start with the

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catalyst. Like, why does the song even exist

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in the first place? Let's jump back to the cultural

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landscape of 2015. Right, 2015. Tyga releases

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a mixtape, and the title itself is just this

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giant defensive posture. It's called Fouquat,

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they talk about. And Stimulated is the fifth

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single pushed from that project. Yeah, and the

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context of that mixtape title is really really

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the key to everything that follows. So 2015,

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Tyga was 25 years old. Right. And the previous

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year, intense rumors had started swirling about

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a romantic relationship between him and Kylie

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Jenner, who, and this is the crucial part, was

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a minor at the time. Right. So the public scrutiny

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is just mounting. And then Tyga publicly confirms

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their romantic relationship the very moment she

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turns 18. Which is the... Legal age of consent

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in the state of California exact with the absolute

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millisecond it became Legally permissible to

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announce they went public and the reaction wasn't

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you know celebration it was intense discomfort.

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Oh, massive negative publicity surrounding this

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age gap. Yeah, people were actively questioning

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the timeline. So Tyga's response to all this

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heat isn't like a notes app apology. He doesn't

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sit down for a tough interview with a journalist

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to clear the air. He releases a song. A song,

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yeah. And to me, this feels like an attempt to

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hijack the emotional narrative. It's like issuing

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a musical press release mixed with a legal defense.

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Because if you put out a written press release,

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people pick apart the sentences logically, right?

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Right, they analyze it. But if you put out a

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song with a catchy beat, you're hoping people

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just nod their heads and absorb the defense passively.

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Why choose a song to address this rather than

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a traditional statement? Like, what does it say

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about trying to control the narrative? Well,

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what's fascinating here is the sheer utility

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of music as a PR shield. Yeah. Because when you

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issue a traditional PR statement, you're inviting

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a debate on equal footing. You're acknowledging

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that you owe the public an explanation. Right.

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You're stepping into the courtroom, basically.

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Exactly. But music bypasses that logical critical

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part of the brain and goes straight for an atmospheric

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response. By making his defense a song, Tyga

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is using the medium to simultaneously dismiss

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his critics as just, you know, haters. Which

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fits perfectly into that hip hop bravado archetype.

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Completely. It fits that archetype while aggressively

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flaunting the relationship now that Jenner has

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hit that legal age threshold. The subtext of

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releasing a track instead of a statement is essentially,

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I'm not on trial, I'm putting on a show. And

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monetizing the controversy while he does it?

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Oh, absolutely. He's framing it as entertainment,

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not an evasion of accountability. Which brings

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us to the actual sound of the song, the content

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of this musical press release. Yeah, this is

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where it gets crazy. Because we have to look

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at the mechanics of how a song like this is put

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together because the irony of the production

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choices is just staggering. You're talking about

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the sample used for the beat. I am. The track

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is produced by someone named Krakow. and they

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decide to build the instrumental around a recognizable

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sample. And the sample they choose to loop in

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the background of a song explicitly defending

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a 25 -year -old's relationship with a newly 18

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-year -old girl is a 1990s electronic track by

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the artist Robert Miles. Right. A track that

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is literally titled Children. Yeah. I mean, the

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sheer audacity of that choice. requires us to

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pause and really think about the studio environment.

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Please. Because in the music industry, clearing

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a sample is a process. It requires lawyers. It

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requires paperwork. It's not just clicking a

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button on a laptop. Exactly. It requires multiple

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adults signing off on a creative direction. This

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wasn't an accident. See, that's my big question

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here. I look at that production choice, and I

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have to wonder, was this deliberate provocation,

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like an arrogant troll of the media? or just

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incredible tone deafness by everyone in the room.

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Honestly, it functions as a toxic mix of both.

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On one hand, it could be read as a cheeky, provocative

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nod to the very criticism he's receiving. almost

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mocking the media for treating her like a child.

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Like, oh, you think she's a child. Here's a sample

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called children. Right. But on the other hand,

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it shows a complete lack of self -awareness regarding

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how that would actually land with the general

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public. Because he's addressing the criticism

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directly in the lyrics, too. Right, the lyrics.

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He raps, they say she young. I should have waited.

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She a big girl dog when she stimulated. He acknowledges

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the public's timeline. and then immediately dismisses

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the moral concern with a purely sexual justification.

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And the critics did not let that slide. The sources

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we're looking at show that the critical backlash

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to this was swift and it was absolutely brutal.

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Brutal is the right word. The media did not just

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nod along to the beat. Ebony Magazine didn't

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mince words. They dubbed, stimulated, the worst

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song anyone has ever created. Not just that year,

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the worst song ever. Yeah, you also had Vibe

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Magazine calling it cringe -worthy, but the most

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piercing analysis actually came from Casey Lewis

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writing for Teen Vogue. Yes, Teen Vogue was all

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over this. They really were. She pointed out

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that... Tyga was basically justifying and heavily

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glorifying a relationship with an underage girl

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that had just barely crossed the threshold of

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legality. Like by minutes. Right. The consensus

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among these major publications was that this

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wasn't a love song and it wasn't just a bad rap

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song. It was widely viewed as glorifying statutory

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rape. Teen Vogue specifically noted that the

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lyrics alone would land you a week's worth of

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detention if you said them in a high school hallway.

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But they were pointing to a subtext that was

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much darker than just crude lyrics. They were

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calling out the fundamental power dynamic. If

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we connect this to the bigger picture, this critical

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response from 2015 is a prime example of media

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literacy in action. How so? Well, it shows how

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journalists and the public can serve as a real

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-time moral barometer against celebrity spin.

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Tyga's PR strategy relied on packaging this narrative

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in a slick, professionally -produced hip -hop

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track, expecting the culture's love of celebrity

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spectacle to outweigh its moral compass. Right,

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just dazzle them with the beat. Exactly. But

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the critics refused to engage with it purely

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as a piece of music. They engaged with it as

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a moral document. They essentially rejected the

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reality he was trying to construct. But, you

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know, artists at that level rarely just fold

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when their reviews are bad. Ever. The critical

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reception is terrible. The public is visibly

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grossed out, so the strategy has to pivot. If

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the audio defense isn't working, he has to make

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them look at a visual defense. The music video.

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Exactly. We move from what is said in the lyrics

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to what is shown on screen. Two weeks later,

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on August 31, 2015, the official music video

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drops. And this is where the visual narrative

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attempts to legitimize the relationship in a

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way the audio completely failed to do. The music

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video is just a fascinating piece of visual PR.

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Because seeing is supposedly believing, right?

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The video opens in this gorgeous, sprawling,

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oceanside mansion. You've got Tyga sitting on

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a couch, pen in hand, writing lyrics on a piece

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of paper. He is heavily playing the role of the

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serious, contemplative, established artist. Right.

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Very mature. But the arrival of Kylie Jenner

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is what is so heavily and intentionally stylized.

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We really have to look closely at the wardrobe

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choices here, because in a music video, styling

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is communication. It's a visual language. Oh,

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it is a relentless barrage of luxury signaling.

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Yes. She pulls up in a bright green Bentley.

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She's wearing a green bomber jacket, a white

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top, ripped jeans. But then look at the hyper

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-specific accessories the styling team put on

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her. It's also calculated. Pink Christian Louboutin

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heels, a Birkin bag, a gold watch, heavy jewelry.

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And then later in the video, she actually changes

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into this very structured blue jumpsuit with

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a textured coat. And every single one of those

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items is a deliberate choice by a styling team

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designed to scream established adult. You don't

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put a teenager in a Birkin bag and Louboutins

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unless you are trying to project a specific aura

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of maturity and wealth. And here's where it gets

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really interesting to me. A Birkin bag, Louboutins,

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a Bentley. These aren't just expensive items.

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They're signifiers of mature adult wealth. They

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feel like props in a play about adulthood. That's

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exactly what they are. It honestly feels like

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a kid wearing their parents' oversized business

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suit to look grown up for a presentation. Because

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despite all these adult props aggressively trying

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to sell the idea that she is a mature woman,

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how do they actually interact in the video? Well,

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they meet on a balcony, they kiss, and then...

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He gives her a piggyback ride. A piggyback ride.

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The tension between these aggressive adult symbols

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of extreme wealth and the profoundly childish

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playground act of a piggyback ride is staggering.

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It really is. It completely undermines the she's

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a big girl defense from the lyrics. The visual

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of a 25 -year -old giving an 18 -year -old a

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piggyback ride while she holds a Birkin bag just

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accidentally broadcasts the exact immaturity

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the video was trying to hide. It visually highlights

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the exact power dynamic and age gap that people

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were criticizing. It's a fascinating failure

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of visual PR. Truly. But what is equally telling

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about this music video isn't just what happens

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in it, but its lifespan. Right. Because it was

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heavily promoted and released on YouTube in 2015.

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But by 2018, it was quietly deleted from his

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official channel. Scrubbing it from YouTube three

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years later feels like a panicked PR move. It's

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almost like the label or his management realized

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the video was basically video evidence of a highly

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problematic era, right? It speaks entirely to

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how digital footprints are managed when public

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sentiment or personal brands start to evolve.

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By 2018, the relationship was over. Right. Both

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of their careers had moved into very different,

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highly lucrative phases. Attempting to scrub

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this video from the internet, is an act of historical

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revisionism. It's a PR team, realizing that a

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primary source they spent money to create is

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actually a massive liability to future endorsements

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and public image. It forces you to think about

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what it means when an artist tries to unpublish

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their own defense. They're literally trying to

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edit the public record. But as we know, the internet

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is written in ink. Always. Even if the official

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video is pulled, the data, the metadata, and

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the charts remain. Because here is the uncomfortable

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truth about 2015. Despite the terrible reviews,

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despite the disturbing subtext that Teen Vogue

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called out, the song was commercially successful.

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It really was. It peaked at number three on the

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US Bubbling Under Hot 100 chart, which means

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it was bubbling right below the main Billboard

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chart, showing massive consumer interest. And

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it hit number 41 on the Hot R &B Hip -Hop Songs

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chart. Millions of people did consume it. Which

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tells us a lot about the mechanics of controversy

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in the streaming era. Controversy generates clicks.

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Morbid curiosity drives streams. The chart's

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success doesn't validate the morality of the

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song. It just proves the sheer efficiency of

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the spectacle. The music industry machinery worked

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exactly as designed, turning public discomfort

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into chart data. OK, so that is the 2015 time

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capsule. We have the defensive song, the ironic

00:12:37.700 --> 00:12:40.960
sample, the luxury prop music video, the critical

00:12:40.960 --> 00:12:43.879
backlash, and the eventual deletion. Yeah. If

00:12:43.879 --> 00:12:46.679
the story ended there, it would just be an uncomfortable,

00:12:47.139 --> 00:12:49.460
slightly gross footnote in pop culture history.

00:12:49.919 --> 00:12:52.379
A 25 -year -old waiting by the clock for a girl

00:12:52.379 --> 00:12:55.100
to turn 18, heavily criticized, but technically

00:12:55.100 --> 00:12:57.000
legally sound of the state of California. But

00:12:57.000 --> 00:13:00.039
the story doesn't end in 2015. And the Wikipedia

00:13:00.039 --> 00:13:02.279
article doesn't end there either. No, it doesn't.

00:13:02.330 --> 00:13:04.350
We arrive at the crucial twist in the source

00:13:04.350 --> 00:13:08.070
material. We move from 2015 to the year 2024.

00:13:08.669 --> 00:13:11.049
Nine years later, new information drops that

00:13:11.049 --> 00:13:13.190
completely reframes every single thing we just

00:13:13.190 --> 00:13:15.330
analyzed about that song and that PR strategy.

00:13:15.710 --> 00:13:18.690
The 2024 bombshell. And the source of this new

00:13:18.690 --> 00:13:21.769
information is what makes it so undeniably significant.

00:13:22.210 --> 00:13:23.830
We aren't talking about Internet rumors here.

00:13:24.289 --> 00:13:26.129
No, it didn't come from a tabloid. It didn't

00:13:26.129 --> 00:13:29.129
come from an anonymous rival rapper trying to

00:13:29.129 --> 00:13:32.370
start a feud. The confirmations came from Tyga's

00:13:32.370 --> 00:13:35.269
own inner circle. His own team. Specifically,

00:13:35.450 --> 00:13:38.269
his longtime manager and co -founder of his own

00:13:38.269 --> 00:13:41.490
label, Last Kings, a man named Terrell Meeks.

00:13:41.970 --> 00:13:44.169
And he was joined by other close associates,

00:13:44.629 --> 00:13:47.870
Heather Sanders and a TDE affiliate named Smack.

00:13:48.110 --> 00:13:49.929
We really have to emphasize who these people

00:13:49.929 --> 00:13:51.980
are. These are the people who were in the room.

00:13:52.320 --> 00:13:54.200
They were the architects of the infrastructure

00:13:54.200 --> 00:13:56.919
around Tyga during that specific era. Banner

00:13:56.919 --> 00:13:58.879
Circle. Exactly. They managed the schedules,

00:13:59.019 --> 00:14:01.320
the tours, the logistics. And what they revealed

00:14:01.320 --> 00:14:04.139
on the record is staggering. They confirmed that

00:14:04.139 --> 00:14:06.559
the relationship absolutely did not begin in

00:14:06.559 --> 00:14:09.299
2014 when she was 16, which was what the public

00:14:09.299 --> 00:14:12.059
had largely suspected. According to his own management,

00:14:12.460 --> 00:14:14.559
Tyga began seeing Kylie Jenner when she was 14

00:14:14.559 --> 00:14:17.820
years old. He was 21. Let that sink in based

00:14:17.820 --> 00:14:20.039
on the lyrical analysis we just did of Stimulated.

00:14:20.379 --> 00:14:22.879
Yeah. The entire public premise of the song,

00:14:23.500 --> 00:14:26.820
the core thesis of his musical defense was, I

00:14:26.820 --> 00:14:31.259
waited until she was 18. The 2024 revelations

00:14:31.259 --> 00:14:33.139
prove that the foundational claim of the song

00:14:33.139 --> 00:14:35.700
was entirely fabricated. But it gets so much

00:14:35.700 --> 00:14:37.480
darker when you look at the mechanics of how

00:14:37.480 --> 00:14:40.580
they pulled this off. Yeah, this part is, it's

00:14:40.580 --> 00:14:42.460
really tough to hear. Terrell Meeks and Smack

00:14:42.460 --> 00:14:45.240
didn't just confirm the ages, they confirmed

00:14:45.240 --> 00:14:47.799
the logistics of how the entourage maintained

00:14:47.799 --> 00:14:51.049
this relationship. When Kylie turned 16, they

00:14:51.049 --> 00:14:53.110
admitted that they would specifically book flights

00:14:53.110 --> 00:14:55.389
to foreign countries, places like Europe or the

00:14:55.389 --> 00:14:58.129
Caribbean, where the age of consent was 16 or

00:14:58.129 --> 00:15:00.990
lower, just so Tyga could legally have sexual

00:15:00.990 --> 00:15:03.210
relations with her. The level of calculation

00:15:03.210 --> 00:15:05.909
required to execute that is chilling. You have

00:15:05.909 --> 00:15:08.049
to think about the machinery of a celebrity entourage.

00:15:08.450 --> 00:15:10.370
You have a team of adults managers, assistants,

00:15:10.629 --> 00:15:13.190
label executives looking at a map of international

00:15:13.190 --> 00:15:15.470
consent laws to find a geographical loophole.

00:15:15.850 --> 00:15:18.090
They're booking international flights, organizing

00:15:18.090 --> 00:15:20.590
passports, and managing the travel of a minor,

00:15:21.190 --> 00:15:24.429
all to bypass statutory laws that make this behavior

00:15:24.429 --> 00:15:27.230
a felony in their home state of California. So

00:15:27.230 --> 00:15:29.769
what does this all mean? We look back at that

00:15:29.769 --> 00:15:32.809
2015 song, that musical press release with the

00:15:32.809 --> 00:15:35.909
Robert Miles sample and the Birkin bags. It wasn't

00:15:35.909 --> 00:15:38.509
just a gross defense of a legal age gap. It was

00:15:38.509 --> 00:15:41.789
a highly produced, charted, monetized cover -up

00:15:41.789 --> 00:15:44.690
of a crime. It was a decoy. This raises an important

00:15:44.690 --> 00:15:47.509
question for anyone consuming media today. What

00:15:47.509 --> 00:15:50.190
is the difference between being technically legal

00:15:50.190 --> 00:15:53.370
via international loopholes and the ethical reality

00:15:53.370 --> 00:15:55.289
of a situation? That's the core of it. Right.

00:15:55.870 --> 00:15:59.470
In 2015, Tyga's entire PR defense rested on the

00:15:59.470 --> 00:16:01.970
technical legality of her 18th birthday in California.

00:16:02.379 --> 00:16:05.940
But the 2024 revelations from his own team shatter

00:16:05.940 --> 00:16:08.980
that technicality. It reveals an organized, well

00:16:08.980 --> 00:16:11.559
-funded evasion of the law facilitated by an

00:16:11.559 --> 00:16:13.980
entire industry infrastructure. It completely

00:16:13.980 --> 00:16:16.480
vindicates the critics from 2015, too. Completely.

00:16:16.779 --> 00:16:18.860
Casey Lewis at Teen Vogue, who wrote about the

00:16:18.860 --> 00:16:21.220
unsettling subtext, wasn't just being a prudish

00:16:21.220 --> 00:16:23.820
critic complaining about crude rap lyrics. She

00:16:23.820 --> 00:16:25.580
and the other critics were intuitively picking

00:16:25.580 --> 00:16:27.759
up on a dark reality that wouldn't be factually

00:16:27.759 --> 00:16:29.980
confirmed for almost a decade. They felt the

00:16:29.980 --> 00:16:32.559
lie in the music. Absolutely. The critics saw

00:16:32.559 --> 00:16:35.299
the truth through the fog of luxury cars, expensive

00:16:35.299 --> 00:16:38.179
styling, and catchy beats. They recognized that

00:16:38.179 --> 00:16:40.259
the props in that music video were a distraction.

00:16:41.840 --> 00:16:44.419
The 2024 revelations proved that the real -time

00:16:44.419 --> 00:16:46.779
moral barometer of the public was incredibly

00:16:46.779 --> 00:16:49.320
accurate, even when the artist was spending millions

00:16:49.320 --> 00:16:51.789
of dollars to tell them they were wrong. So,

00:16:51.990 --> 00:16:53.450
to bring this all together for you listening,

00:16:53.850 --> 00:16:56.450
we started with a Wikipedia page about a poorly

00:16:56.450 --> 00:16:59.250
received, somewhat forgotten rap song from 2015.

00:16:59.950 --> 00:17:01.929
But look at the incredible journey this single

00:17:01.929 --> 00:17:04.109
piece of media took us on. It showed us how artists

00:17:04.109 --> 00:17:06.569
try to use art and music as a literal shield

00:17:06.569 --> 00:17:08.950
against accountability. It showed us the intense

00:17:08.950 --> 00:17:11.470
tension between visual markers of wealth and

00:17:11.470 --> 00:17:14.190
actual human maturity. And most importantly,

00:17:14.690 --> 00:17:16.690
it showed us how the truth can take nearly a

00:17:16.690 --> 00:17:19.289
decade to finally catch up to the PR spin. It

00:17:19.289 --> 00:17:21.589
proves why we have to constantly look critically

00:17:21.589 --> 00:17:24.690
at the media we are handed. The narrative you

00:17:24.690 --> 00:17:27.230
are being sold, even if it has a great beat,

00:17:27.829 --> 00:17:29.930
even if it has a multi -million dollar music

00:17:29.930 --> 00:17:33.230
video featuring mansions by the ocean, and even

00:17:33.230 --> 00:17:35.630
if it charts on billboard, might just be a highly

00:17:35.630 --> 00:17:38.589
coordinated smoke screen designed by a team of

00:17:38.589 --> 00:17:41.109
professionals to hide something entirely different.

00:17:41.279 --> 00:17:43.900
You can never just take the pop culture spectacle

00:17:43.900 --> 00:17:46.500
at face value. You always have to ask what kind

00:17:46.500 --> 00:17:48.759
of logistics and machinery are operating just

00:17:48.759 --> 00:17:51.019
out of frame. And if you want one final thought

00:17:51.019 --> 00:17:54.079
to mull over regarding how the internet eventually

00:17:54.079 --> 00:17:57.099
catalogs the truth, if you scroll to the absolute

00:17:57.099 --> 00:17:59.359
bottom of that Wikipedia page for Stimulated,

00:18:00.019 --> 00:18:02.460
a song that successfully charted, a song that

00:18:02.460 --> 00:18:04.940
had a highly produced video on YouTube, a song

00:18:04.940 --> 00:18:07.140
packaged, marketed, and sold as mainstream pop

00:18:07.140 --> 00:18:10.390
entertainment, You will find the metadata categories

00:18:10.390 --> 00:18:13.210
that Wikipedia editors use to organize the site's

00:18:13.210 --> 00:18:15.809
information. Right. And quietly, right there

00:18:15.809 --> 00:18:18.289
at the very bottom, after all the chart data

00:18:18.289 --> 00:18:20.890
and production credits, the song is retroactively

00:18:20.890 --> 00:18:24.410
filed under a very specific category, Songs About

00:18:24.410 --> 00:18:28.930
Pedophilia. Wow. That is a chilling reclassification.

00:18:29.069 --> 00:18:32.029
It really is. What does it say about our culture

00:18:32.029 --> 00:18:34.400
and the machinery of the music industry? that

00:18:34.400 --> 00:18:36.700
a piece of content, now permanently categorized

00:18:36.700 --> 00:18:40.180
that way, was once casually consumed, streamed,

00:18:40.220 --> 00:18:43.440
and defended as just another summer single. It's

00:18:43.440 --> 00:18:45.339
something to deeply consider the next time a

00:18:45.339 --> 00:18:47.720
controversial pop culture moment tries to aggressively

00:18:47.720 --> 00:18:48.779
tell you its own story.
