WEBVTT

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Imagine sitting down to tell your daughter the

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story of how you and her mother first met. Right.

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And the story goes something like, well, I had

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just spent 10 years rotting in a 19th century

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prison, and I was in the middle of hunting down

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my own brother for murdering our father. It's

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just like the ultimate subversion of a me cute.

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It really is. I mean, you have this incredibly

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grim, violent. totally dust -choked narrative

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playing out on the screen. And yet paradoxically,

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it becomes the crucible for new life, a genuine

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family off the screen. Which is exactly why we

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are taking you on this deep dive today. Yeah.

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We've pulled together this really fascinating

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stack of sources for this. We've got translated

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1960s Italian box office records, behind the

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scenes cast biographies, historical film archives,

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and some contemporary critiques. There's a lot

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of ground to cover. It is. But our mission is

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to extract the the real story hidden beneath

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the surface of the 1960s spaghetti western boom.

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Right, because there's so much more going on

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there. Exactly. So we are going to look at the

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psychological weight of this specific film, Vengeance

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is Mine, but also the deeply mercantile, almost

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cynical machinery of the Italian film industry

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that willed it into existence. And to really

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understand what we are looking at, You kind of

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have to picture the environment first. Set the

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scene for us. So we are talking about the sun

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-baked, rugged landscapes of El Maria, Spain.

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Right. This was the iconic shooting location

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for the genre. It provided this perfectly desolate,

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unforgiving backdrop that looked, you know, just

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enough like the American Southwest to fool an

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international audience. To make them think they

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were looking at Texas or Arizona. Exactly. And

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beneath that stark imagery, you have this incredibly

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tense, pulsing musical score by Nora Orlandi.

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Oh, it's so good. It really drives the narrative

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forward with this raw, almost anxious energy.

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But you know, when you start digging into the

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historical archives we gathered, something immediately

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jumps out. Before we even look at the heavy family

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trauma playing out in the script, the way this

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movie was packaged and sold is, well, it's a

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story in itself. Oh, absolutely. The marketing

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is wild. OK, let's unpack this, because trying

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to figure out the actual name of this movie is

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like trying to nail jelly to a wall. It really

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is. So the literal Italian translation of the

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title is $100 ,000 for killing you. Right. But

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depending on the country or the theater you went

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to, you might see it advertised as $100 ,000

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for a killing. Or for $100 ,000 per killing.

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Yeah. And then eventually it gets rebranded to

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Vengeance is Mine. Which is completely different.

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It feels a lot like... modern -day YouTube clickbait,

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like where a creator constantly changes the video

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title and the thumbnail just to game the algorithm.

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That is a very apt comparison. It really is.

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Right. But it goes so much deeper than just the

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title and the poster. I mean, look at the credits.

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Oh, the freak names. Yeah. The director, Giovanni

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Fago, is making his directorial debut here. But

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he isn't credited as Giovanni Fago. He is listed

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under the pseudonym Sidney Lean. Sidney Lean.

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It just sounds so made up. Right. And the lead

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actor, Gianni Garco, who basically carries the

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entire film, is credited as Gary Hudson. Gary

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Hudson. They completely erased their Italian

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identities. I have to admit, when I first read

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that in the sources, I initially took it as just

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like... a cheap marketing gimmick. Just a trick.

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Yeah, like slap an English name on the poster

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to trick a couple of unsuspecting theater -goers

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in London or New York into thinking they're watching

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a massive Hollywood blockbuster. Right, right.

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But I mean, was it really that simple? Were audiences

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just that gullible? Well, what's fascinating

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here is that this wasn't just a post -production

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marketing trick. It was actually an absolute

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financial prerequisite for getting the movie

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made in the first place. Wait, really? A prerequisite?

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Yeah. You have to look at the funding mechanisms

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of the 19... 60s European co -production boom.

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Italian studios didn't have the deep pockets

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of the American studios. OK. So to green light

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a film, producers relied heavily on pre -sales.

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Like selling it before it's even made. Exactly.

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They had to sell distribution rights to Germany,

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Spain, and the United States before the cameras

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even rolled. So they're pitching a product that

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doesn't literally exist yet. Precisely. And the

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global demand at that time was completely for

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the American West. Right. Everybody wanted cowboys.

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The audiences wanted cowboys, frontier justice,

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dusty saloons. And they inherently associated

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that authenticity with America. So an Italian

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name ruins the illusion. Exactly. If an Italian

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producer walks into a distribution meeting with

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a pitch for a Western starring Gianni Garco and

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directed by Giovanni Faggo, the international

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distributors just balk. They won't buy it. They

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see an Italian name and immediately think, you

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know, my audience won't buy this as a real Western.

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Wow. So adopting these rugged. English sounding

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pseudonyms, Gary Hudson, Sydney Lean. It was

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a survival tactic. That is crazy. It was literally

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the only way to secure the international funding

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required to actually shoot the movie. That makes

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so much more sense. The Americanization wasn't

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just like an afterthought in the marketing department.

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It was built into the economic DNA of the project.

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Absolutely. And the obsession with $100 ,000

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and all those alternate titles. I assume that's

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playing the exact same game. Oh, 100%. Think

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about the challenge of marketing. a film globally

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in 1967. Right. You are dealing with multiple

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languages and varying cultural contexts. Sticking

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a massive, specific dollar amount in the title,

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it bypasses the need for complex translation.

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It is just universal. Exactly. It's an instantly

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recognizable signal. You don't need to speak

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Italian or German to look at a poster, see $100

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,000, and understand what the movie is about.

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You know, the future is high stakes. action,

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greed, and inevitable violence. Right. It's a

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purely psychological shortcut to communicate

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value to the audience. brilliantly pragmatic,

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but also, you know, incredibly cynical. It really

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is. When you read through these box office records

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and see the sheer artifice of it, all the fake

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names, the financial desperation, the click bait

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titles, you naturally assume the art itself is

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going to be terrible. You really do. Like you

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expect a highly derivative paint by numbers spaghetti

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western that relies entirely on standard tropes

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just to make a quick buck and move on. You expect

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a totally hollow product. Right. And yet. That

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is the brilliant contradiction of Vengeance is

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Mine. Yeah. Because the actual narrative of the

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film completely subverts those low expectations.

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It really does. It throws out the standard good

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versus evil shootout over a bag of gold. And

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instead, it delivers this deeply intimate, psychologically

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grueling family tragedy. It gets so dark. Yeah.

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So we are introduced to our lead, John, played

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by Johnny Garco or Gary Hudson, depending on

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which poster you're looking at. Right. And the

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film doesn't ease you in at all. It opens with

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John working as a bounty hunter. He just rides

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up to the local sheriff's office and casually

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unloads four wanted criminals. And they're all

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dead. All of them dead. It's a very deliberate

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character introduction. The filmmakers are immediately

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establishing John's relationship with violence.

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He's used to it. He isn't conflicted about it

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at all. He is completely desensitized hauling

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human corpses across the desert simply to collect

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a paycheck. But the archives point out a pivotal

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moment that changes the entire trajectory of

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the film. Yeah, the wanted poster. Exactly. John

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is at the sheriff's office, and he glances at

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the wall of new, wanted posters. He sees a bounty

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for $6 ,000. And the face staring back at him

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from the parchment is his own half -brother,

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Clint. Played by Claudio Camusso. Right. And

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the backstory we get here is just devastating.

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Clint didn't just rob a stagecoach or something.

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Clint murdered their mutual father in a fit of

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jealousy. A visceral, horrific act of patricide.

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It instantly elevates the stakes from a standard

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Western dispute to like a Shakespearean family

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collapse. And the betrayal layers on even thicker.

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Because after killing their father, Clinton just

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ran away. He actually framed John for the murder.

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Which is just so cold. Right. Because of his

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own brother's lie. John spent 10 years in a brutal

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19th century prison for a crime he didn't even

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commit. Ten years. A full decade of his life.

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Stolen. So when John sees that $6 ,000 bounty

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on his brother's head, he sets off on this incredibly

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dark path of revenge. And if we connect this

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to the bigger picture, you really start to see

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the psychological depth that the director, Giovanni

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Faggo, is playing with. Yeah, he really digs

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into it. We need to critically examine John's

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profession here. The bounty hunter is a staple

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of the Western genre. Right. Usually it's portrayed

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as a stylistic choice. Exactly. The cool lone

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wolf who operates outside the law because he

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loves the thrill of the hunt. Like the man with

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no name. Right. But look at the reality of John's

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situation in this specific film. He didn't choose

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this life at all. I was actually thinking about

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this while reading the contemporary critiques

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of the film. John is basically an ex -con with

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a ruined resume. That's a great way to put it.

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He spent 10 years locked in a cage. In the context

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of that society, he has a felony conviction for

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patricide hanging over his head. No one is going

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to hire him to work in a general store or run

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a ranch. Society has completely rejected him.

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The bounty hunter profession isn't a cool stylistic

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choice for him. It's the ultimate gig economy

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job for a societal outcast. Wow, yeah. He is

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hunting humans because it is literally the only

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avenue of survival left to him. That is a phenomenal

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read on the character. His identity is entirely

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reactionary. And that brings us to the core motivation

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of the film. I want you to consider that $6 ,000

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bounty on Clint's head. For a man who just hauled

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in four dead bodies for cash, you might think

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the money is the driving factor for going after

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Clint. You would assume so. But it's not. The

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money is entirely incidental. It's completely

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personal. It goes beyond even personal revenge

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for the stolen time. The psychological engine

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of this narrative is that Clint didn't just steal

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10 years of John's life. Right. Clint dictated

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John's entire existence. John is a hardened,

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desensitized killer only because Clint forced

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him into that corner. Because he ruined his life.

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Exactly. Clint manufactured the monster that

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is now hunting him down. It's a deep exploration

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of stolen identity. So John isn't just angry

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about the prison time. He is mourning the destruction

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of the person he was supposed to become exactly

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that that is such a heavy suffocating theme to

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explore in what was ostensibly marketed as a

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cheap action flick. Right it is. It's essentially

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a story about a man trying to kill the author

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of his own misery. Beautifully put. And this

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incredibly dark brother hunting brother dynamic

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propels us toward the climax of the film. Which

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is quite the climax. Yeah, so John tracks Clint

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down through the desolate landscapes of El Maria.

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When he finally catches up to him, Clint is in

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the middle of a chaotic violent dispute. with

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his own gang of outlaws. And what are they fighting

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over? A massive hidden booty of exactly $100

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,000. There is the titular hook. The marketing

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department's favorite number finally materializes

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in the plot to ruin everyone's lives. It all

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comes full circle. The $100 ,000 is the poison

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at the center of the climax. It ties it all together

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perfectly. So you have this intense, bloody resolution

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playing out on screen. driven by Nora Orlandi's

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anxious score, with Garco channeling a decade

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of manufactured trauma and rage. Right. But while

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this absolute destruction of a family is being

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filmed behind the scenes, something entirely

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different is happening in the dust of the Spanish

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desert. This is where the historical archives

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provide that incredible twist of reality. Yeah.

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So what does this all mean? When you look at

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the cast biographies, the irony is just staggering.

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It's almost unbelievable. On this exact set,

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in between takes of glaring at the man playing

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his treacherous brother, our leading man Gianni

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Garco meets a young actress named Susana Martinkova.

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And she is Czechoslovakian, right? Yes. And this

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is her very first time acting in an Italian production.

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She plays a character named Mary. Think about

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the improbable logistics of that for a second.

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It's wild. You have... an Italian actor pretending

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to be an American, and a Czechoslovakian actress

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stepping into the Italian studio system. Right.

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Both brought together in Spain to film a movie

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funded by international pre -sales. It's a logistical

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miracle they were even in the same room. Truly.

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And here is the beautiful reality. While Garco's

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character is steeped in the darkest, most traumatic

00:12:49.639 --> 00:12:53.139
family destruction imaginable, Garco, the human

00:12:53.139 --> 00:12:56.379
being, is falling in love. It's such a contrast.

00:12:56.559 --> 00:12:58.779
The director yells cut on a scene about patricide

00:12:58.779 --> 00:13:01.440
and stolen lives, and Garco walks over to craft

00:13:01.440 --> 00:13:04.179
services and flirts with his costar. Right. They're

00:13:04.179 --> 00:13:06.059
literally surrounded by the aesthetic of death

00:13:06.059 --> 00:13:08.519
and betrayal, and yet they're laying the foundation

00:13:08.519 --> 00:13:10.639
for their actual future. Because it wasn't just

00:13:10.639 --> 00:13:13.120
a fling. No. They didn't just have a brief set

00:13:13.120 --> 00:13:15.940
romance. They fell in love, eventually got married,

00:13:16.120 --> 00:13:18.120
and had a daughter together. See, this raises

00:13:18.120 --> 00:13:20.600
an important question about how we as audiences

00:13:20.600 --> 00:13:24.879
consume media. How so? in this massive invisible

00:13:24.879 --> 00:13:28.259
wall between the art being produced and the lived

00:13:28.259 --> 00:13:30.419
reality of the people producing it. That's very

00:13:30.419 --> 00:13:32.860
true. We look at vengeance as mine and we see

00:13:32.860 --> 00:13:35.519
a product. And frankly, as we discussed with

00:13:35.519 --> 00:13:38.340
the box office records, it was designed as a

00:13:38.340 --> 00:13:40.519
highly cynical product. Yeah, a cash grab. It

00:13:40.519 --> 00:13:43.840
was manipulated, renamed, and repackaged purely

00:13:43.840 --> 00:13:46.220
to generate international revenue off the back

00:13:46.220 --> 00:13:48.580
of violent tropes. It was a commercial asset,

00:13:48.700 --> 00:13:51.320
first and foremost. Exactly. It was a commercial

00:13:51.320 --> 00:13:54.820
asset depicting relentless misery. And yet, the

00:13:54.820 --> 00:13:57.679
sheer mechanical act of making that cynical product

00:13:57.679 --> 00:14:00.340
became one of the most profound, life -affirming

00:14:00.340 --> 00:14:03.299
milestones for the people involved. Wow. The

00:14:03.299 --> 00:14:06.059
fake tragic family that was destroyed on screen

00:14:06.059 --> 00:14:09.399
acted as the direct catalyst for a real loving

00:14:09.399 --> 00:14:11.840
family to be built off screen. That is amazing.

00:14:12.200 --> 00:14:14.519
It forces you to re -evaluate the artifacts of

00:14:14.519 --> 00:14:17.940
pop culture. You know, a 92 -minute film is a

00:14:17.940 --> 00:14:20.220
closed narrative for the viewer, but for the

00:14:20.220 --> 00:14:22.559
creators, it's a chapter of their actual lives.

00:14:22.779 --> 00:14:25.220
It's months of travel. Months of travel, shared

00:14:25.220 --> 00:14:28.100
meals, inside jokes, and sometimes meeting the

00:14:28.100 --> 00:14:29.639
person you will spend the rest of your life with.

00:14:29.820 --> 00:14:31.679
You almost couldn't pitch that as a script in

00:14:31.679 --> 00:14:33.539
Hollywood today. because it feels too perfectly

00:14:33.539 --> 00:14:36.620
structured. It's too neat. Gianni Garco literally

00:14:36.620 --> 00:14:40.059
had to allow the studio to erase his Italian

00:14:40.059 --> 00:14:43.360
name, except the moniker Gary Hudson, and pretend

00:14:43.360 --> 00:14:46.360
to be a ruined man consumed by vengeance. Also,

00:14:46.480 --> 00:14:48.440
the universe could maneuver him into a Spanish

00:14:48.440 --> 00:14:51.750
desert to meet Susana Martin -Covas. It really

00:14:51.750 --> 00:14:55.149
makes you wonder how many other gritty, bleak

00:14:55.149 --> 00:14:57.830
pieces of media are secretly the backdrop to

00:14:57.830 --> 00:15:00.370
someone's greatest joy. Oh, for sure. It happens

00:15:00.370 --> 00:15:02.909
more than we realize. The environment of filmmaking,

00:15:03.090 --> 00:15:06.409
even for a bleak spaghetti western, is an intense,

00:15:06.769 --> 00:15:08.370
highly collaborative crucible. You're in the

00:15:08.370 --> 00:15:10.450
trenches together. Exactly. You were working

00:15:10.450 --> 00:15:12.909
long hours in difficult conditions, problem -solving

00:15:12.909 --> 00:15:16.250
on the fly. That kind of shared struggle naturally

00:15:16.250 --> 00:15:19.529
strips away superficiality and breeds very fast,

00:15:19.629 --> 00:15:22.620
very deep human connections, the tone of the

00:15:22.620 --> 00:15:24.580
script doesn't dictate the tone of the set. So

00:15:24.580 --> 00:15:26.539
to pull all of these threads together for you,

00:15:26.980 --> 00:15:29.799
when you look back at 1967's Vengeance is Mine,

00:15:30.360 --> 00:15:32.720
you are looking at a master class in contradiction.

00:15:33.120 --> 00:15:35.620
On a commercial level, it was a spaghetti western

00:15:35.620 --> 00:15:38.279
that bent over backwards to hide its Italian

00:15:38.279 --> 00:15:42.399
roots. It adopted fake director names, fake actor

00:15:42.399 --> 00:15:45.820
aliases, and a revolving door of titles desperately

00:15:45.820 --> 00:15:49.580
pushing a $100 ,000 hook just to secure international

00:15:49.580 --> 00:15:53.019
funding. But beneath that veneer of mercantile

00:15:53.019 --> 00:15:56.019
desperation, it delivered a narrative that subverted

00:15:56.019 --> 00:15:58.919
the very genre it was exploiting. Yeah. It used

00:15:58.919 --> 00:16:01.740
the familiar dusty trappings of the West to explore

00:16:01.740 --> 00:16:04.240
the devastating psychological weight of a stolen

00:16:04.240 --> 00:16:06.820
identity, really examining what happens when

00:16:06.820 --> 00:16:09.440
a man is forced by his own family to become a

00:16:09.440 --> 00:16:11.500
monster. Yet the most enduring legacy of the

00:16:11.500 --> 00:16:13.990
film. wasn't the cynical marketing or the dark

00:16:13.990 --> 00:16:16.490
on -screen tragedy. No, not at all. It was the

00:16:16.490 --> 00:16:19.370
historical reality that this chaotic, profit

00:16:19.370 --> 00:16:22.009
-driven production in the Spanish desert accidentally

00:16:22.009 --> 00:16:24.309
provided the exact coordinates for two actors

00:16:24.309 --> 00:16:27.230
from completely different worlds to meet, fall

00:16:27.230 --> 00:16:29.379
in love, and create a family of their own. It

00:16:29.379 --> 00:16:31.840
is a brilliant reminder that art and reality

00:16:31.840 --> 00:16:34.159
are often running on parallel but completely

00:16:34.159 --> 00:16:36.620
inverted tracks. Which leaves us with a final

00:16:36.620 --> 00:16:38.360
thought we want you to mull over today as you

00:16:38.360 --> 00:16:40.399
look at the world around you. Yeah. We've just

00:16:40.399 --> 00:16:43.059
explored how a difficult, cynical, and chaotic

00:16:43.059 --> 00:16:46.399
environment, a dusty film set driven by profit

00:16:46.399 --> 00:16:49.659
and focused on a grim narrative, inadvertently

00:16:49.659 --> 00:16:52.279
created the perfect conditions for profound human

00:16:52.279 --> 00:16:54.320
connection. It really does make you wonder about

00:16:54.320 --> 00:16:57.960
our modern lives. Exactly. Today, we obsess over

00:16:57.960 --> 00:17:00.799
creating perfectly sanitized, highly optimized,

00:17:01.340 --> 00:17:03.779
frictionless workspaces and digital environments.

00:17:03.879 --> 00:17:06.819
Everything has to be smooth. Right. But if adversity

00:17:06.819 --> 00:17:09.019
and shared struggle are what actually strip away

00:17:09.019 --> 00:17:11.579
our defenses and forge real bonds, are these

00:17:11.579 --> 00:17:13.660
perfectly comfortable, sanitized environments

00:17:13.660 --> 00:17:16.140
actually robbing us of the chance to truly connect

00:17:16.140 --> 00:17:17.859
with one another? That's a great question. Until

00:17:17.859 --> 00:17:19.839
next time, keep looking beyond the frame.
