WEBVTT

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Imagine a modern athlete, right? Let's say LeBron

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James or Patrick Mahomes. Yeah, massive stars.

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Exactly. Now imagine they didn't just win championships,

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but they physically invented the crossover or

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the forward pass. Right, totally changed the

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geometry of the game. And then, you know, they

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forced the league to completely rewrite the rulebook

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to stop them from hacking the game. Oh, and simultaneously

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released the number one pop song on Spotify.

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Yes. I mean, it sounds impossible. But in the

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1880s, one orphaned teenager essentially pulled

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off that exact combination. So welcome to today's

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Deep Dive. Glad to be here. If you're someone

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who loves hunting for those sudden aha moments

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where everything just clicks into place, we are

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looking for the ultimate origin story of sports

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and celebrity. And what's fascinating here is

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that we aren't just looking at baseball history

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today. Right. We are looking at the actual blueprint

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for the entire modern sports entertainment complex.

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I mean, we're talking about a man who drafted

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the rules of superstardom in real time, completely

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from scratch. So today's deep dive is drawn entirely

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from a comprehensive Wikipedia biography of Michael

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Joseph King Kelly. And honestly, OK, let's unpack

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this, because I am just bursting with enthusiasm

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to figure out how a kid born before the Civil

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War basically invented the concept of the modern

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athlete. Well, his beginnings are about as far

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from superstardom as you can possibly get. Yeah.

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Michael Kelly was born in Troy, New York in 1857

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to Irish immigrants. The American Civil War breaks

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out, his dad joins the Union Army, and the family

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eventually relocates to Paterson, New Jersey.

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Okay. And by the time Kelly is just 18 years

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old, both of his parents have passed away. Oh,

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wow. So he's an orphan. Completely. The 1870

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census records paint a really stark picture.

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This teenage orphan is working in a silk mill

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in Patterson just to survive. A silk mill? That

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is rough. Right. And the leap from that grim

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industrial survival to international fame is

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built entirely on one hyper -specialized skill.

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He could play baseball better than almost anyone

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alive. So how does he get out of the mill? He

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starts playing semi -pro. There's actually a

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record of him rejecting an offer of $70 a month

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from a team in Port Jervis, New York, just to

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play for a club in Columbus, Ohio. Got it. Eventually...

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A friend recommends him, and he makes his big

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league debut in 1878 with the Cincinnati Reds.

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OK, so he's in the big leagues. He is. But early

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professional baseball was a total financial house

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of cards. Cincinnati goes broke in 1879. They

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literally failed to pay the players their last

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paychecks. Wait, so Kelly is just stranded? Yeah,

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he's stranded. So he writes a telegram to Albert

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Spalding, who's an executive for the Chicago

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White Stockings, and it simply says, am broke.

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send expenses. I love that. Just straight to

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the point. It worked. Spalding fronts the money,

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and Kelly moved to Chicago in 1880. And that

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geographical shift is like the catalyst for everything

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that follows, right? Absolutely. Right. Chicago

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was the financial engine of the National League.

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It had the population density, the wealth, and

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the media apparatus to turn a great player into

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a bona fide icon. He was the perfect stage. Exactly.

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Chicago gave Kelly the platform. And his personality

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was just perfectly calibrated for it. Because

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he became this wealthy, handsome superstar almost

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overnight. And instead of buying, you know, a

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quiet house in the suburbs, he immediately moves

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into the Palmer House in Chicago. Which was famously

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the loudest, brashest, most garish hotel in the

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country at the time. Oh yeah, we're talking marble

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floors, imported chandeliers, the works. And

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on the field, he's leading the league in runs,

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winning batting titles in 1884 and 1886, hitting

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over .350. Just dominating. Yeah, he's the absolute

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cornerstone of a Chicago team that wins five

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pennants. But, you know, his value extended far

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beyond his batting average. It was a box office

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sensation. People were paying just to see him.

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Literally just to watch him exist on the field.

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Yeah. But that immense drawing power created

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a really unique economic tension. How so? Well,

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a player living a lavish lifestyle of the Palmer

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House requires a salary to match, right? And

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that friction between his celebrity and the team's

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payroll eventually forces Chicago's hand. Which

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brings us to the historic 1887 transaction. Chicago's

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Albert Spalding sells Kelly to the Boston Bean

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Eaters for a record shatteringly massive sum

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of $10 ,000. Unheard of money back then. Right.

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And immediately, the press dubs him the $10 ,000

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beauty. Such a great nickname. It really is.

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The sources actually note that the nickname was

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a nod to an actress named Louise Montague. She

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won a $10 ,000 contest in 1881 for being the

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handsomest woman in the world. So they are explicitly

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comparing him to a theatrical spectacle. Exactly.

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But I want to push back on the economics here

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for a second, because if you're listening to

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this, you're probably picturing a modern blockbuster

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trade, right, where the athletes a massive new

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contract. Did Kelly actually pocket that 10 grand

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or was he just treated like an expensive piece

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of property being swapped between wealthy owners?

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Yeah, I definitely caution against comparing

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it to a modern free agency deal. The underlying

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labor mechanics were entirely different. Because

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of the reserve clause? Exactly. This is the era

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of the reserve clause. Once a team signed a player,

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they owned the exclusive rights to that player's

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labor in perpetuity. Kelly could not shop himself

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to the highest bidder. Wow. So that $10 ,000

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wasn't a signing bonus. It was essentially a

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ransom paid directly from the Boston ownership

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to the Chicago ownership just to acquire his

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contract. So he sees literally zero dollars of

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that 10 grand. Not a dime of the transfer fee.

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In fact, Albert Spalding was so frustrated with

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Kelly's contract demands prior to the sale that

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he bragged to the press about it. What did he

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say? He stated that if Kelly didn't sign on Chicago's

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terms, he would make him eat hay with his horses.

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Oh my god. I know. It really highlights the stark

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reality. Athletes, even the biggest superstars,

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were indentured commodities. Boston paid $10

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,000 for the right to employ him, which placed

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an unprecedented, staggering burden of expectation

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squarely on Kelly's shoulders. Because now he

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has to justify being the most expensive human

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commodity in the history of the sport. Precisely.

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he felt immense pressure to prove his word to

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the Boston fans every single day. Right. And

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that relentless drive to win, to entertain, and

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to justify that price tag led directly to him

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inventing strategies and exploiting loopholes

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that fundamentally altered the geometry of baseball.

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Here's where it gets really interesting to me.

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Kelly wasn't just highly athletic. He completely

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rewired how the game was played. He really did.

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Let's look at his legitimate innovations first.

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The sources credit him with popularizing the

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hit and run and being the first catcher to back

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up first base. But let's actually break that

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down. Why was a catcher backing up first base

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such a big deal? Well, think about the rigid

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way sports are played in their infancy. Before

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Kelly, players had a strictly geographical view

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of their positions. A catcher stayed behind home

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plate. That was his zone. Like a foosball player

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just stuck on his bar. Exactly. Kelly was the

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first to realize that if a ground ball is hit

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to the infield, the catcher is the only player

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on the field with a clear unobstructed line of

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sight to a potentially wild throw to first base.

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Oh, that makes so much sense. Right. By sprinting

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down the line behind the first baseman, he created

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a physical safety net. He turned a static stationary

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position into a dynamic strategic one. And then

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there's his base running. He invented the hook

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slide. A total game changer. Yeah, instead of

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just running straight into the bag or sliding

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head on into the defender, he would slide feet

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first, but throw his body far to the outside,

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reaching back to hook the base with his foot

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just to avoid the tag. And his sliding technique

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was so revolutionary that his peers readily admitted

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they were all just trying to copy him. Really?

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Yeah, Tom Brown, who was a contemporary player,

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explicitly credited Kelly with inventing that

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evasive sideslide. It became standard practice

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immediately because it shifted the advantage

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from the defender to the runner. That's brilliant.

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It was. But his genius wasn't purely physical.

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It was highly analytical. Right, because he interrogated

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the rulebook looking for blind spots, for instance,

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fouling off pitches. If you watch a baseball

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game today, you know a foul ball counts as a

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strike. But in Kelly's era, it didn't. Wait,

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it didn't count at all? Not at all. The rules

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of early baseball were designed for gentlemen

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who relied on an honor system of fair play. The

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assumption was that a batter would genuinely

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try to hit the ball into play. And Kelly weaponized

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that honor system. Absolutely. He would intentionally

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just keep fouling off pitches over and over and

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over, deliberately frustrating the pitcher and

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exhausting the defense until he finally drew

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a walk. It was a massive loophole. And it was

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so incredibly effective that the league actually

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had to patch the rule book in 1894, making foul

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bunce count as strikes just to stop him and his

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copycats. He was a master of what Cap Anson called

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trickiness. Trickiness. Yeah, Anson noted that

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Kelly was a genius in the coach's box distracting

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fielders and making psychological warfare a part

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of his competitive strategy. But his most audacious

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trickery involved exploiting the umpires. Now

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if you're listening to this you might be thinking

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how do you exploit an umpire? We have to remember

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the physical limitations of the era. Games in

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the 1880s typically only had one single umpire

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trying to watch the entire field at once. Which

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is a geometric impossibility. You cannot watch

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a ball hit to the outfield and simultaneously

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monitor a runner touching second base. And Kelly

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knew that. When the lone umpire's back was turned,

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Kelly was known to just skip bases entirely.

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Just run right across the grass. Literally. He

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would run from first, cut diagonally across the

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infield, and head straight to third. The sources

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cite a 2004 biographical study by Howard W. Rosenberg

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that found Kelly attempted this breezin' base

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cutting about four times in his career. Did it

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ever work? Well, he got called out twice, retreated

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once, but he successfully got away with it one

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time. It's pure audacity. But we also have to

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look at the ultimate legend of King Kelly, the

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story that completely defined his mythos. Yes.

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OK, supposedly, Kelly is sitting on the bench

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during a game. A foul pop -up is hit, but it's

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clearly out of the reach of his team's catcher,

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Charlie Ganzout. Right. Kelly realizes the ball's

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dropping near the dugout. jumps up off the bench,

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shouts that he is substituting himself into the

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game while the ball is still in the air, catches

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it, and demands the umpire call the batter out.

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I do have to apply some historical rigor here.

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Uh oh, ruined the sun. Just a bit. The source

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material points out this specific story might

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be embellished. Baseball historians note there

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is no contemporaneous newspaper account of this

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happening in a regular league game. So where

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did the story come from? It was recounted years

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later by a former teammate, Charlie Bennett.

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So it may have happened in an exhibition, or

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it might just be a call tale. But the legend

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insists he argued he had as much right to sub

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in while the ball was in the air as any other

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time. Even though the umpire ultimately ruled

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against him? Exactly. Embellished or not, it

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perfectly captures his philosophy. People called

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him a cheater for this stuff. But is that fair?

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Isn't this just the 1880s equivalent of the Silicon

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Valley move fast and break things mindset? Was

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he really a cheater? Or was he just the ultimate

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beta tester for the baseball rulebook, finding

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the bugs so the developers could patch them?

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I'd actually push back slightly on the beta tester

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analogy. Really? Well, a beta tester wants to

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fix the software for everyone. Kelly wanted to

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keep the game broken so he could continue exploiting

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it. Ah, good point. If we extend your analogy,

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the umpires and the league officials were the

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beleaguered developers trying to patch the code

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in real time. while Kelly kept finding new exploits.

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If a rule didn't explicitly forbid something,

00:11:51.399 --> 00:11:53.679
he considered it mandatory to try it if it gave

00:11:53.679 --> 00:11:57.799
him an edge. And that combination, his undeniable

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athletic genius mixed with this highly theatrical,

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boundary -pushing trickery, made him a massive

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spectacle. He was larger than life. He was too

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large a personality to be contained by a baseball

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diamond, which really sets up the next phase

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of his life perfectly. It does. Because of that

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massive personality, Kelly essentially wrote

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the playbook for modern sports stardom. How so?

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Well, before Kelly, a baseball player was just

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a guy who played a game. Kelly transformed the

00:12:24.799 --> 00:12:27.779
athlete into a pop culture icon. For starters,

00:12:27.919 --> 00:12:30.000
he's considered the first athlete to popularize

00:12:30.000 --> 00:12:33.019
autograph signing. No way. Yeah, fans would mob

00:12:33.019 --> 00:12:34.879
him on the streets of Boston on his way to the

00:12:34.879 --> 00:12:37.440
ballpark just to get his signature. That is the

00:12:37.440 --> 00:12:40.519
genuine birth of modern fan culture. And it wasn't

00:12:40.519 --> 00:12:42.720
just autographs, it was visual representation.

00:12:43.440 --> 00:12:45.879
I read that prints of a pounding of him sliding

00:12:45.879 --> 00:12:49.159
into second base hung in almost every Irish saloon

00:12:49.159 --> 00:12:52.299
in Boston. He achieved ubiquity in a way no athlete

00:12:52.299 --> 00:12:55.059
had before. And he also recognized the value

00:12:55.059 --> 00:12:58.240
of controlling his own narrative, right? In 1888,

00:12:58.480 --> 00:13:00.519
While playing for Boston, he released a book

00:13:00.519 --> 00:13:02.940
called Play Ball, Stories of the Ball Field.

00:13:03.039 --> 00:13:05.879
Which was a huge deal. Yeah. It was the very

00:13:05.879 --> 00:13:08.519
first autobiography ever published by a baseball

00:13:08.519 --> 00:13:10.960
player. He didn't write it himself. It was ghostwritten

00:13:10.960 --> 00:13:13.379
by a Boston Globe reporter named Jack Drohan.

00:13:13.700 --> 00:13:16.159
But the mere fact that a market existed for an

00:13:16.159 --> 00:13:18.519
athlete's memoir was entirely unprecedented.

00:13:18.659 --> 00:13:21.059
And his influence didn't stop at print media.

00:13:21.399 --> 00:13:24.200
It bled directly into emerging audio technology.

00:13:24.279 --> 00:13:26.480
Oh, this is my favorite part. Consider the song

00:13:26.480 --> 00:13:28.909
Slide, Kelly, Slide. I read about this in the

00:13:28.909 --> 00:13:31.090
sources and it completely blew my mind. It's

00:13:31.090 --> 00:13:34.529
wild. It was written in 1889, inspired entirely

00:13:34.529 --> 00:13:37.389
by his aggressive bass running. And when Edison

00:13:37.389 --> 00:13:39.389
Studios released it as a cylinder recording,

00:13:39.889 --> 00:13:42.330
it became America's very first pop hit record.

00:13:42.649 --> 00:13:45.809
That's insane. Prior to Slide Kelly Slide, the

00:13:45.809 --> 00:13:47.590
only things you could purchase on a cylinder

00:13:47.590 --> 00:13:50.149
recording were opera performances, religious

00:13:50.149 --> 00:13:53.509
sermons, or patriotic marches. King Kelly was

00:13:53.509 --> 00:13:56.029
the subject of the nation's first pop song. He

00:13:56.029 --> 00:13:59.809
outsold opera. He did. So naturally, Kelly decides

00:13:59.809 --> 00:14:03.269
he belongs in showbiz himself. He starts a vaudeville

00:14:03.269 --> 00:14:06.169
career. He teams up with actors like Nat Goodwin.

00:14:06.350 --> 00:14:08.330
They were both in the Elks Lodge together, which

00:14:08.330 --> 00:14:10.830
had deep ties to the theater circuit. Right.

00:14:10.950 --> 00:14:13.330
He performs in comedic plays, billing himself

00:14:13.330 --> 00:14:16.129
as King Kelly, the monarch of the baseball field.

00:14:16.750 --> 00:14:19.710
His signature bit on stage was reciting the famous

00:14:19.710 --> 00:14:23.590
poem Casey at the Bat. And sometimes he completely

00:14:23.590 --> 00:14:25.590
butchered the recitation. But the crowds loved

00:14:25.590 --> 00:14:28.590
it anyway. They really did. And, you know, the

00:14:28.590 --> 00:14:31.429
connection between Kelly and that specific poem

00:14:31.429 --> 00:14:34.870
is incredibly deep. How deep? Well, Ernest Lawrence

00:14:34.870 --> 00:14:38.350
Thayer wrote Casey at the Bat in 1888. While

00:14:38.350 --> 00:14:40.470
Thayer later claimed the name Casey came from

00:14:40.470 --> 00:14:43.230
a non -player he knew, Kelly is overwhelmingly

00:14:43.230 --> 00:14:45.870
considered the best candidate for being the actual

00:14:45.870 --> 00:14:48.450
real -life inspiration for the character's swagger

00:14:48.450 --> 00:14:50.889
and the baseball situations described. That makes

00:14:50.889 --> 00:14:53.679
total sense. Yeah, Kelly was the most famous,

00:14:54.000 --> 00:14:56.679
colorful player of the era. And Thayer had actually

00:14:56.679 --> 00:14:59.279
watched him play in San Francisco just before

00:14:59.279 --> 00:15:01.500
penning the poem. Let me challenge this vaudeville

00:15:01.500 --> 00:15:04.440
era a bit, though. When we look at athletes today

00:15:04.440 --> 00:15:07.440
building media empires like LeBron James producing

00:15:07.440 --> 00:15:10.740
movies or Tom Brady signing massive broadcasting

00:15:10.740 --> 00:15:13.740
deals, they're operating as highly calculated

00:15:13.740 --> 00:15:16.740
businessmen. Very true. Did Kelly actually care

00:15:16.740 --> 00:15:20.019
about being a stage artist or was this just the

00:15:20.019 --> 00:15:23.809
1890s? version of an athlete doing goofy local

00:15:23.809 --> 00:15:26.649
TV commercials to cash in on his fame like you

00:15:26.649 --> 00:15:28.409
know wearing a poorly fitted suit and reading

00:15:28.409 --> 00:15:31.110
off cue cards for a quick buck. Oh it was undoubtedly

00:15:31.110 --> 00:15:34.289
closer to the latter. but it was driven by necessity

00:15:34.289 --> 00:15:36.169
rather than pure ambition. What do you mean?

00:15:36.389 --> 00:15:38.090
Well, a review from the New York Sun of one of

00:15:38.090 --> 00:15:40.970
his vaudeville performances in 1893 described

00:15:40.970 --> 00:15:43.769
his clothes as completely ill -fitting. His trousers

00:15:43.769 --> 00:15:46.289
were too big, his straw hat was a size too small,

00:15:46.529 --> 00:15:48.389
and he buttoned his jacket wrong. Oh, wow. The

00:15:48.389 --> 00:15:50.750
reporter noted it was impossible to look at him

00:15:50.750 --> 00:15:53.490
and not laugh, and Kelly was up on stage laughing

00:15:53.490 --> 00:15:56.230
right along with the crowd. He wasn't a master

00:15:56.230 --> 00:15:59.610
thespian. He was capitalizing on his fame. Uh...

00:15:59.610 --> 00:16:02.230
But, um... This is where the narrative turns

00:16:02.230 --> 00:16:04.629
dark. Right, because the mechanisms of fame were

00:16:04.629 --> 00:16:07.389
entirely different back then. Exactly. While

00:16:07.389 --> 00:16:09.450
Kelly was inventing the concept of off -field

00:16:09.450 --> 00:16:12.309
monetization, he completely lacked the modern

00:16:12.309 --> 00:16:14.450
infrastructure to protect or grow that wealth.

00:16:14.509 --> 00:16:17.350
No safety net. None. There were no sports agents,

00:16:17.830 --> 00:16:20.710
no financial advisors, no union representatives.

00:16:21.210 --> 00:16:24.470
That vacuum, combined with his own habits, led

00:16:24.470 --> 00:16:27.610
to a stark and incredibly rapid downfall. Yeah,

00:16:27.629 --> 00:16:29.970
the back half of Kelly's life is a really tough

00:16:29.970 --> 00:16:32.620
read. Despite being the most famous athlete in

00:16:32.620 --> 00:16:34.460
America and bringing in what should have been

00:16:34.460 --> 00:16:36.419
a fortune through vaudeville and his massive

00:16:36.419 --> 00:16:39.899
salary, he had absolutely zero financial sense.

00:16:40.220 --> 00:16:42.340
He spent money significantly faster than he could

00:16:42.340 --> 00:16:44.960
make it. His generosity and his vices were legendary

00:16:44.960 --> 00:16:47.279
but they systematically dismantled his life.

00:16:47.480 --> 00:16:49.440
Just to give you a sense of the scale of this,

00:16:49.659 --> 00:16:52.379
he was so broke during his playing career that

00:16:52.379 --> 00:16:54.960
his fans and friends, including other players

00:16:54.960 --> 00:16:57.820
and even umpires, had to pool their money to

00:16:57.820 --> 00:17:00.000
buy him a house. Just to keep a roof over his

00:17:00.000 --> 00:17:03.740
head. Right. In 1890, they took up a public subscription.

00:17:04.259 --> 00:17:06.980
Teammates, fans, and rival captains like Buck

00:17:06.980 --> 00:17:09.740
Ewing and John Montgomery Ward chipped in. They

00:17:09.740 --> 00:17:13.259
bought him a $10 ,000 house in Hingham, Massachusetts,

00:17:13.859 --> 00:17:15.500
complete with a horse and carriage. Which is

00:17:15.500 --> 00:17:18.390
a beautiful gesture. but it highlights a terrifying

00:17:18.390 --> 00:17:20.990
lack of personal stability. Completely. And the

00:17:20.990 --> 00:17:23.009
worst part is he couldn't even hold on to that

00:17:23.009 --> 00:17:26.309
gifted stability. By 1893, that same house was

00:17:26.309 --> 00:17:28.809
put up for sale by the town because Kelly couldn't

00:17:28.809 --> 00:17:32.230
pay a tax bill of a mere $123. Unbelievable.

00:17:32.509 --> 00:17:35.130
He also had a lingering $2 ,000 mortgage on it.

00:17:35.549 --> 00:17:37.650
He lost the house his fans bought for him over

00:17:37.650 --> 00:17:39.789
a tiny fraction of what he used to earn in a

00:17:39.789 --> 00:17:41.869
single month. And we know exactly where his money

00:17:41.869 --> 00:17:45.079
was going. A Boston executive later recounted

00:17:45.079 --> 00:17:48.920
paying off a $200 bar tab for Kelly, only to

00:17:48.920 --> 00:17:51.660
visit the bar later that exact same night and

00:17:51.660 --> 00:17:55.279
be handed a second Kelly tab for $140. In the

00:17:55.279 --> 00:18:00.380
1890s. Exactly. In the 1890s, those figures are

00:18:00.380 --> 00:18:03.220
astronomical. That is the equivalent of spending

00:18:03.220 --> 00:18:06.579
thousands of dollars on drinks in a single evening,

00:18:06.700 --> 00:18:09.380
repeatedly. It's just self -destruction in plain

00:18:09.380 --> 00:18:11.579
sight. He bounces around the end of his career.

00:18:11.930 --> 00:18:15.230
He manages a team called Kelly's Killers in Cincinnati,

00:18:15.630 --> 00:18:18.109
plays a few games for the Giants, and even ends

00:18:18.109 --> 00:18:20.450
up in a minor league in Allentown, Pennsylvania.

00:18:20.829 --> 00:18:23.170
Which was just sad. Yeah, the owner there was

00:18:23.170 --> 00:18:25.869
purely using his fading star power to drive traffic

00:18:25.869 --> 00:18:28.029
to a streetcar line, and his health gives out

00:18:28.029 --> 00:18:30.269
just as fast as his bank account. tragically

00:18:30.269 --> 00:18:33.690
fast. In November of 1894, Kelly is on a boat

00:18:33.690 --> 00:18:36.170
traveling from New York to Boston to appear at

00:18:36.170 --> 00:18:38.630
the Palace Theatre with a vaudeville group called

00:18:38.630 --> 00:18:41.549
the London Gaty Girls. He catches a cold on the

00:18:41.549 --> 00:18:44.329
boat. It quickly turns into pneumonia. She's

00:18:44.329 --> 00:18:46.609
taken to hospital in Boston and he dies. He was

00:18:46.609 --> 00:18:50.809
only 36 years old. 36. It's a devastatingly sudden

00:18:50.809 --> 00:18:53.049
end for a man who seemed invincible just a few

00:18:53.049 --> 00:18:55.269
years prior. The public reaction was massive,

00:18:55.529 --> 00:18:58.190
though. 7 ,000 people passed by his open casket

00:18:58.190 --> 00:19:00.490
to pay their respects. But behind the scenes,

00:19:00.529 --> 00:19:02.529
it was a total disaster. Right, for his family.

00:19:02.769 --> 00:19:05.829
His widow, Aggie, was left completely destitute.

00:19:06.250 --> 00:19:08.109
The National League owners had to pass the hat

00:19:08.109 --> 00:19:11.049
just to pledge $1 ,400 to her so she could survive.

00:19:11.309 --> 00:19:13.009
And she ended up making a living for the rest

00:19:13.009 --> 00:19:16.700
of her life by sewing. Years later in an interview,

00:19:16.819 --> 00:19:19.359
she referred to him simply as an overgrown kid.

00:19:19.759 --> 00:19:21.779
There is a remarkably damning quote from a man

00:19:21.779 --> 00:19:24.900
named George W. Floyd, who acted as a sort of

00:19:24.900 --> 00:19:27.299
early player agent for Kelly. What did he say?

00:19:27.619 --> 00:19:30.660
Shortly before Kelly died, Floyd said he knew

00:19:30.660 --> 00:19:32.700
enough to make money for others, but never could

00:19:32.700 --> 00:19:35.480
make anything for himself. So what does this

00:19:35.480 --> 00:19:38.079
all mean? When you look at Kelly's life dying

00:19:38.079 --> 00:19:40.740
penniless at 36 while the owners who traded him

00:19:40.740 --> 00:19:43.680
remain wealthy men, is Kelly's story a tragedy

00:19:43.680 --> 00:19:46.140
of his own personal irresponsibility and astronomical

00:19:46.140 --> 00:19:49.240
bar tabs? Or is it a glaring indictment of an

00:19:49.240 --> 00:19:51.779
early sports system that ruthlessly exploited

00:19:51.779 --> 00:19:54.700
its very first superstar before any labor rights

00:19:54.700 --> 00:19:58.059
existed? I'd argue it is inextricably both, but

00:19:58.059 --> 00:20:00.460
the labor dynamics are the silent engine of the

00:20:00.460 --> 00:20:03.299
tragedy. How so? Well. You cannot separate Kelly's

00:20:03.299 --> 00:20:06.000
impulsive, larger -than -life personality from

00:20:06.000 --> 00:20:08.700
the man who revolutionized the game. However,

00:20:09.500 --> 00:20:11.859
you also cannot ignore that the system was perfectly

00:20:11.859 --> 00:20:15.259
designed to extract all of his value while providing

00:20:15.259 --> 00:20:17.799
absolutely no safety net. True. He generated

00:20:17.799 --> 00:20:19.779
the modern equivalent of millions of dollars

00:20:19.779 --> 00:20:22.759
in ticket sales, sheet music, and concessions.

00:20:23.039 --> 00:20:25.359
But because of the reserve clause, because he

00:20:25.359 --> 00:20:27.259
didn't own his own labor, he couldn't build equity.

00:20:27.529 --> 00:20:30.289
He was treated as entirely expendable the moment

00:20:30.289 --> 00:20:32.890
his athletic prowess faded. It's really wild

00:20:32.890 --> 00:20:35.430
to think about. So to you listening, the next

00:20:35.430 --> 00:20:38.150
time you see a pro athlete acting in a blockbuster

00:20:38.150 --> 00:20:41.269
movie, selling a signature shoe, or creatively

00:20:41.269 --> 00:20:43.849
interpreting a rule to gain an edge, you aren't

00:20:43.849 --> 00:20:45.869
just looking at modern sports. You are looking

00:20:45.869 --> 00:20:48.750
at the direct lineage of an orphaned 19th century

00:20:48.750 --> 00:20:50.670
kid from New Jersey who figured out how to make

00:20:50.670 --> 00:20:52.430
the whole world watch him, but couldn't figure

00:20:52.430 --> 00:20:55.009
out how to protect himself. And if we connect

00:20:55.009 --> 00:20:57.849
this to the bigger picture, Kelly's life is an

00:20:57.849 --> 00:21:00.390
absolute masterclass in the dual nature of fame.

00:21:01.190 --> 00:21:04.269
He created incredible cultural value. I mean,

00:21:04.529 --> 00:21:06.650
he practically invented the concept of sports

00:21:06.650 --> 00:21:09.150
celebrity while capturing almost none of that

00:21:09.150 --> 00:21:11.450
lasting value personally. It is a foundational

00:21:11.450 --> 00:21:14.049
lesson in the business of entertainment that

00:21:14.049 --> 00:21:16.950
still echoes through every contract negotiation

00:21:16.950 --> 00:21:19.470
today. Absolutely. And it leaves me thinking

00:21:19.470 --> 00:21:22.049
about this. What if the very traits that make

00:21:22.049 --> 00:21:24.329
someone a relentless, boundary -pushing genius

00:21:24.329 --> 00:21:26.809
in their profession, like Kelly's impulsiveness,

00:21:26.990 --> 00:21:29.089
his theatricality, and his total disregard for

00:21:29.089 --> 00:21:31.190
the established rules, are the exact same traits

00:21:31.190 --> 00:21:33.109
that make it impossible for them to navigate

00:21:33.109 --> 00:21:35.430
the realities of everyday life? Is the genius

00:21:35.430 --> 00:21:38.349
also the curse? Something to mull over. Thanks,

00:21:38.450 --> 00:21:40.049
as always, for joining us on this deep dive,

00:21:40.049 --> 00:21:41.349
and we'll catch you on the next one.
