WEBVTT

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Welcome in. It's so great to have you with us

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today for another Custom -tailored deep dive.

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Yeah, we've got a really fascinating one lined

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up today. We really do. You know, looking over

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the notes for what we are getting into today,

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I really have to hand it to you. You have a real

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talent for finding the most fascinating hidden

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corners of history. It's true. The source material

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you sent over is just gold. Totally. Today we

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are looking at a slice of sports entertainment

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that is so incredibly bizarre, it almost feels

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like, well, like a surrealist work of fiction.

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Right. But it is entirely real. Completely real.

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We are diving deep into the very first top prize

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of New Japan Pro Wrestling, or NJPW. Which is

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huge. Huge. We are talking about a title officially

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known as the World Heavyweight Championship,

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but much more commonly referred to by wrestling

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historians as the Real World Championship. It

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is a truly remarkable piece of history. Especially

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when you step back and consider... the sheer

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scale and the global phenomena that New Japan

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Pro Wrestling is today. Right, they're massive

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now. Exactly. We are essentially looking at the...

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absolute ground floor of a massive organization.

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And what makes this so captivating for us to

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explore today is just how incredibly chaotic,

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almost improvised, that ground floor really was.

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Improvised is the perfect word. I mean, chaotic

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almost feels like an understatement when you

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look at the timeline. Oh, absolutely. I want

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to hook you right away with just how absurd this

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championship's run was. So the real world championship

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existed for less than a single calendar year.

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Less than a year. Back in 1972, across its entire

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existence, it only ever had two champions. Just

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two. It only saw one, exactly one successful

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title defense. Which is wild. And wait, it gets

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better. The physical championship belt itself,

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it was a recycled piece of hardware from a completely

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different, completely unaffiliated wrestling

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promotion. Which is a staggering detail when

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you think about the underlying business of professional

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wrestling. Yeah, how does that even work? Well,

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in this industry, championships are the ultimate

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symbols of an organization's legitimacy. Right.

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They are the narrative engine. So discovering

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that one of the most respected promotions on

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the planet started their lineage with a hand

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-me -down belt. A literal hand -me -down. Exactly.

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It really challenges our assumptions about how

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successful enterprises begin. So our mission

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today is to extract the ultimate aha moments

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from this obscure, almost forgotten slice of

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history. Let's do it. We want to figure out how

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such a messy startup style experiment actually

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fits into the grand legacy of a major wrestling

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promotion. A great mission. Okay, let's unpack

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this foundation first because we need to go back

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to the very beginning. Right, so we are situating

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ourselves in the year 1972. 1972. And JPW is...

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newly established. As a brand new entity trying

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to draw crowds and secure television time, they

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obviously need a top heavyweight championship

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to build their events around. Naturally, you

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need a prize. You need a pinnacle of success

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for your roster to chase and for the fans to

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care about. But instead of commissioning a grand,

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expensive, new championship belt to signify a

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fresh start and a clear vision. Which is what

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you'd expect. Exactly. NJPW takes a completely

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unorthodox route. They simply bill a wrestler

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named Carl Gotch as their inaugural champion.

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Hold on. They just declared him the champion.

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Just declared it. No inaugural tournament. No

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epic crowning moment to kickstart the company's

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legacy. Nothing like that. And if we look at

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the physical manifestation of that title, what's

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fascinating here is that. NJPW didn't actually

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mint a new belt. He didn't make a belt at all.

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No. To represent this newly minted real world

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championship, they used an existing belt, or

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perhaps a replica of it, from the American Wrestling

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Alliance's AWA World Heavyweight Championship

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out of Ohio. Out of Ohio. Yes. And there's a

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very specific, crucial distinction to make here.

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This should not be confused with the much more

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famous AWA World Heavyweight Championship promoted

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by Vern Gagne up in Minnesota. Right, right.

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The Minnesota one is the famous one. Those are

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two entirely separate entities. This was the

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Ohio one. Wait, Ohio? For a national Japanese

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promotion? Yep. How did they think the audience

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wouldn't notice they were just recycling an American

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regional belt? Was information just that siloed

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in 1972? You really have to consider the era

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and the geographical disconnect. Information

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wasn't exactly globalized. I guess there was

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no internet to just look it up. Exactly. But

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there was a historical justification they used

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to try and make it work. Oh. Carl Gotch actually

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legitimately held that specific AWA Ohio championship

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years prior. Really? Yes. He held it from September

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11th, 1962 to September 7th, 1964. So almost

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a decade earlier. Precisely. So by taking a physical

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belt from his past. and presenting it as the

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top prize of this new Japanese promotion in 1972,

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NJPW was bizarrely retrofitting past glory from

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an entirely different continent to legitimize

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their brand new company in the present. It's

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just such a wild leap of logic. It really is.

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When you think about it in everyday terms, it

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is exactly like deciding to start a brand new

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company out of your garage, immediately declaring

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yourself employee of the month. And to prove

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it, you just bring in an old, dusty bowling trophy

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you won at your last job 10 years ago and put

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it on your desk. That is a perfect way to visualize

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it. Look, I have a trophy, therefore this is

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a prestigious award. It highlights the deeply

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improvisational nature of building something

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from nothing. In 1972, NJPW didn't have the time,

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or perhaps the financial resources, to build

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a legacy organically over years of storytelling.

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They needed instant credibility. Exactly. Carl

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Gotch had international respect, so they borrowed

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a piece of his resume and a defunct Ohio wrestling

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territory's hardware to create an illusion of

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prestige. But building an illusion is one thing,

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maintaining it is another, because the timeline

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of Gotch's reign makes absolutely no sense for

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the wrestling business. No sense at all. Carl

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Gotch is recognized as the inaugural champion

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with his reign supposedly beginning no earlier

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than January 13th, 1972. Right. And then nothing

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happens. He just holds it. You just hold it.

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For months. All the way from January until October,

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there's not a single successful title defense

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on record for this supposedly prestigious top

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prize. Which is commercial suicide in the territory

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days. Completely. For a brand new promotion trying

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to sell tickets in 1972 Tokyo, freezing your

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world title picture for nine months by keeping

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it on gotch without a single defense goes against

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every instinct of the industry. Because you need

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the matches. You rely on titles. Vital defenses

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to generate friction, to drive the box office,

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to give the fans a reason to buy a ticket to

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the next show. Exactly. A champion walking around

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with a prop but never putting it on the line

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is just a guy in a fancy jacket. That's all it

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is. He's just walking around with this borrowed

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trophy for nine months. But here's where it gets

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really interesting. We finally hit October 1972,

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and the gears finally start turning. The new

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Golden Series. Yes, NJPW is running an event

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called the New Golden Series. The date is October

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4th, 1972, and the location is Tokyo. On this

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night, Carl Gotch finally loses the championship.

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Finally. A wrestler named Antonio Inoki defeats

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Gotch to win the real world championship. And

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the specific mechanics of how Inoki won that

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match are incredibly telling about the backstage

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politics and the delicate balancing of egos at

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the time. Oh, totally. Because it wasn't a clean

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win, was it? No. Antonio Inoki didn't win by

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a decisive pinfall or a submission in the center

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of the ring. He won the championship via countout.

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A count -out for a world title change? That is

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incredibly rare. Extremely rare. Usually a count

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-out or disqualification means the title doesn't

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change hands precisely because it feels like

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a cheap finish. Why would they book their grand

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title change with such a murky conclusion? It

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is all about protecting the aura of the talent.

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Carl Gotch was viewed with immense reverence.

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Having him lose cleanly might have been seen

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as damaging to his mystique. Or Gotch just didn't

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want to lose cleanly. Exactly. Perhaps Gotch

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himself was protective of his image. A count

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-out allows the title to change hands, giving

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Enoki the championship, while giving Gotch an

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out. So he wasn't technically overpowered. Right,

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he was just caught outside the ring. And adding

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to the spectacle, and really trying to lend credibility

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to this murky finish, the special guest referee

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for this match was the legendary Luthez. Bringing

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in Luthez as a referee is such a fascinating

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band -aid. It's a great trick. It's almost as

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if the promotion knew a count -out title change

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would feel cheap, so they draft in one of the

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most respected names in the history of the sport

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to stand in the ring and validate it. Yep. Look,

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Luthez raised his hand, so it counts. Precisely.

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They are using external prestige to prop up their

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own internal booking. It's so smart, honestly.

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It is. But the madness doesn't stop at the finish

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of the match. So Antonio Noki is now the champion.

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He is only the second person to ever hold this

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title. Right. Yet according to the timeline,

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his reign is the stuff of absolute trivia legend.

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Inoki holds the record for the shortest reign

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in the history of the real world championship.

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He held the title for a mere six days. Six? Days.

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You spend nine months building to a title change,

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you execute it with a convoluted count -out finish

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involving Luthez, and you pull the plug in less

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than a week. Less than a week. But despite having

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this blink -and -you -miss -it reign, Inoki achieves

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something no one else in the history of this

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championship ever did. What's that? He is the

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only person to ever successfully defend it. It

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is a massive historical irony. The guy with the

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six -day reign is the only one who actually treated

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it like an active championship. Because remember,

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Gotch held the title from January to October

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with zero defenses. Zero. Inoki wins it on October

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4th. Just five days later, on day 12 of the new

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Golden Series, which falls on October 9th, 1972,

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Inoki puts the real world championship on the

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line. He actually defends it. He defends it.

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And who does he secure this lone historical defense

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against? A wrestler with the incredible moniker

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of... Red Pimpernel. Red Pimpernel. You really

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have to pause on a name like that. You really

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do. Red Pimpernel. It stands out sharply because

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it contrasts so violently with the serious sport

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-like presentation we associate with terms like

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real world championship. Right. It doesn't sound

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very sporting. It reminds us of the carnival

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roots and the theatricality that has always been

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embedded in the industry. You have this title

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desperately trying to establish legitimate sporting

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prestige, and its only validated defense is against

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a guy named Red Pimpernel. It feels like a fever

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dream. It is the single data point of success

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for the entire championship. Just that one match.

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So Inoki survives the challenge of the Red Pimpernel

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on October 9th. But his momentum hits a brick

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wall immediately. The very next day. The very

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next day, October 10th, 1972, the new Golden

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Series rolls into Osaka. And the unthinkable

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happens. Carl Gotch defeats Antonio Inoki to

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win the title right back. Making Gotch the inaugural

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champion, the wrestler with the most reigns at

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a grand total of two, and ultimately the final

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champion. Gotch gets his second reign. But if

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we connect this to the bigger picture, this is

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where the story shifts from being a quirky piece

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of trivia into a bizarre study in organizational

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behavior. Oh, without a doubt. Because what happens

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after that October 10th match in Osaka is the

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most baffling part of this entire timeline. The

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real world championship was deactivated immediately.

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October 10th, 1972 is listed as the date it was

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abandoned. Abandoned is the key word there. The

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documentation is entirely unequivocal on this

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point. It states the championship was abandoned

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without any formal announcement. Just gone. Let

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that sink in. There was no grand retirement ceremony

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in the ring. There was no storyline reason given

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to the ticket buying public. There was no unification

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match with another belt to transfer the lineage.

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They went to Osaka. Gotch won the belt back from

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Inoki and then the title just vanished into the

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ether. Yeah. They packed up the recycled Ohio

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AWA belt and never spoke of it again as their

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top prize. To just ghost your own world championship.

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I mean, could it have been a political issue

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backstage? You mentioned Gotch and Inoki had

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massive egos and highly protected auras. Is it

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possible the belt was dropped because they simply

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couldn't agree on who should look stronger long

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term? That's a strong possibility. Yeah. Or did

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the audience just completely reject the Ohio

00:12:39.480 --> 00:12:42.299
belt once they realized what it was? Both are

00:12:42.299 --> 00:12:45.720
incredibly strong theories. And frankly, in the

00:12:45.720 --> 00:12:48.179
volatile world of 1970s wrestling promotions,

00:12:48.480 --> 00:12:52.059
it was likely a combination of factors. The audience

00:12:52.059 --> 00:12:54.399
might not have bought into the recycled prestige.

00:12:54.480 --> 00:12:57.299
Yeah. The locker room politics between Gotch

00:12:57.299 --> 00:13:00.019
and Inoki might have made booking the title a

00:13:00.019 --> 00:13:02.980
complete nightmare. But fundamentally. It speaks

00:13:02.980 --> 00:13:06.000
volumes about the chaotic trial and error nature

00:13:06.000 --> 00:13:08.759
of startup ventures. Absolutely. Whether you

00:13:08.759 --> 00:13:11.139
are selling wrestling tickets or software, when

00:13:11.139 --> 00:13:13.340
you are building something from scratch, you

00:13:13.340 --> 00:13:15.860
don't always have the luxury of perfectly planned

00:13:15.860 --> 00:13:18.700
long -term exit strategies for your experiments.

00:13:18.899 --> 00:13:21.220
And the real world championship was clearly an

00:13:21.220 --> 00:13:23.840
experiment. A deeply flawed one. They tried something

00:13:23.840 --> 00:13:26.820
borrowing Carl Gotch's old credibility to bypass

00:13:26.820 --> 00:13:28.840
the hard work of building their own. And for

00:13:28.840 --> 00:13:31.440
whatever internal reason, it collapsed. It just

00:13:31.440 --> 00:13:33.700
didn't work. But here is the organizational takeaway.

00:13:33.960 --> 00:13:36.720
When something isn't working, you don't throw

00:13:36.720 --> 00:13:38.740
a parade to announce you are pivoting. You just

00:13:38.740 --> 00:13:41.240
pivot. Right. You quietly drop the minimum viable

00:13:41.240 --> 00:13:43.940
product that failed, you absorb the financial

00:13:43.940 --> 00:13:46.620
or narrative loss, and you move your resources

00:13:46.620 --> 00:13:49.080
to the next iteration. When you step back from

00:13:49.080 --> 00:13:51.220
the timeline, so what does this all mean for

00:13:51.220 --> 00:13:53.899
the company's trajectory? Well, they dropped

00:13:53.899 --> 00:13:56.360
the real world championship on October 10th.

00:13:56.559 --> 00:13:59.139
But they are still a wrestling promotion operating

00:13:59.139 --> 00:14:02.259
in Japan. Which means they fundamentally still

00:14:02.259 --> 00:14:05.759
need a top prize. What came next? Did they just

00:14:05.759 --> 00:14:08.340
invent another title out of thin air? They pivoted

00:14:08.340 --> 00:14:10.360
to something with a bit more structural integrity.

00:14:10.700 --> 00:14:14.740
The top spot in NJPW did not stay vacant. The

00:14:14.740 --> 00:14:16.639
progression shows that the real world championship

00:14:16.639 --> 00:14:19.759
was directly succeeded by the NWF heavyweight

00:14:19.759 --> 00:14:22.519
championship. Okay. That became the new focal

00:14:22.519 --> 00:14:25.139
point for the promotion. NWF Heavyweight Championship.

00:14:25.399 --> 00:14:26.820
That already sounds like a much more formal,

00:14:26.860 --> 00:14:29.259
established name. So they traded up from the

00:14:29.259 --> 00:14:31.759
borrowed Ohio belt to a new focal point. Trading

00:14:31.759 --> 00:14:33.899
up makes sense. But this raises an important

00:14:33.899 --> 00:14:36.559
question regarding how we view legacy. How do

00:14:36.559 --> 00:14:39.940
we reconcile this incredibly messy, single defense,

00:14:40.159 --> 00:14:42.700
unceremoniously dumped championship with the

00:14:42.700 --> 00:14:45.940
pristine, highly revered image of New Japan pro

00:14:45.940 --> 00:14:48.080
wrestling today? Because it's so different now.

00:14:48.240 --> 00:14:50.059
Because when you look at the totality of their

00:14:50.059 --> 00:14:54.129
history, the contrast is simply staggering. It

00:14:54.129 --> 00:14:57.389
really is night and day. Today, you look at their

00:14:57.389 --> 00:15:00.629
meticulously structured tier system. You have

00:15:00.629 --> 00:15:04.309
the IWGP heavyweight and the IWGP global heavyweight

00:15:04.309 --> 00:15:07.710
titles serving as clear, undisputed pinnacles.

00:15:08.049 --> 00:15:09.769
Unquestionable. You have the never open weight

00:15:09.769 --> 00:15:12.830
division. You have established formal partnerships

00:15:12.830 --> 00:15:15.610
with massive global promotions like All Elite

00:15:15.610 --> 00:15:19.269
Wrestling. It is an intricate, highly polished,

00:15:19.490 --> 00:15:22.549
globally respected machine where lineages are

00:15:22.549 --> 00:15:25.320
treated with... The utmost reverence. Precisely.

00:15:25.360 --> 00:15:27.860
The modern iteration of the company tracks every

00:15:27.860 --> 00:15:30.240
single day of a title reign, every single defense

00:15:30.240 --> 00:15:32.919
with absolute precision. And I think this is

00:15:32.919 --> 00:15:34.879
the core takeaway for you as you absorb this

00:15:34.879 --> 00:15:37.059
deep dive. What's that? When you look at any

00:15:37.059 --> 00:15:40.639
massive, successful, highly complex organization,

00:15:40.980 --> 00:15:43.559
it is so easy to fall into the trap of assuming

00:15:43.559 --> 00:15:46.059
they emerged fully formed. We look at the polish

00:15:46.059 --> 00:15:47.860
of the present and assume the past was equally

00:15:47.860 --> 00:15:49.840
meticulous. We assume they always knew exactly

00:15:49.840 --> 00:15:52.919
what they were doing. Exactly. But history tells

00:15:52.919 --> 00:15:56.019
a much grittier story. This obscure wrestling

00:15:56.019 --> 00:15:58.860
title proves that even organizations with incredibly

00:15:58.860 --> 00:16:02.710
prestigious, complex modern histories often started

00:16:02.710 --> 00:16:04.950
with duct tape solutions. Hand -me -downs and

00:16:04.950 --> 00:16:07.230
duct tape. They started with bartered trophies,

00:16:07.309 --> 00:16:10.210
improvised timelines, count -out finishes to

00:16:10.210 --> 00:16:12.950
protect fragile egos, and abandoned experiments

00:16:12.950 --> 00:16:15.149
that they simply swept under the reg without

00:16:15.149 --> 00:16:17.549
a word. It honestly makes success feel a lot

00:16:17.549 --> 00:16:19.470
more attainable. You don't have to have a flawless

00:16:19.470 --> 00:16:21.570
blueprint on day one. Sometimes you just have

00:16:21.570 --> 00:16:23.850
to give Carl Gotch a belt from Ohio, see if the

00:16:23.850 --> 00:16:25.669
crowd buys it, and figure the rest out as you

00:16:25.669 --> 00:16:28.440
go. It completely demystifies the process of

00:16:28.440 --> 00:16:33.299
building a legacy. In 1972, NJPW was just trying

00:16:33.299 --> 00:16:36.340
to survive the calendar year. The polished, internationally

00:16:36.340 --> 00:16:39.279
respected legacy came much, much later, built

00:16:39.279 --> 00:16:41.559
on the ashes of abandoned ideas like the Real

00:16:41.559 --> 00:16:43.159
World Championship. All right, let's quickly

00:16:43.159 --> 00:16:45.120
recap this whirlwind history to make sure we've

00:16:45.120 --> 00:16:47.639
got all these amazing facts locked in. Sounds

00:16:47.639 --> 00:16:49.720
good. The Real World Championship, established

00:16:49.720 --> 00:16:54.679
in 1972, it featured exactly two men, Carl Gotch

00:16:54.679 --> 00:16:57.669
and Antonio Inoki. It saw a grand total of three

00:16:57.669 --> 00:17:00.929
reigns. Three short reigns. It utilized one borrowed

00:17:00.929 --> 00:17:04.269
belt from the AWA in Ohio. It witnessed exactly

00:17:04.269 --> 00:17:07.670
one successful title defense, courtesy of Antonio

00:17:07.670 --> 00:17:10.650
Noqui battling the famously named Red Pimpernel.

00:17:10.769 --> 00:17:13.390
Never forget Red Pimpernel. Never. And finally,

00:17:13.509 --> 00:17:17.369
on October 10, 1972, it disappeared in Osaka

00:17:17.369 --> 00:17:20.210
without a single formal announcement, completely

00:17:20.210 --> 00:17:23.269
erased to make way for the future. It is a perfect

00:17:23.269 --> 00:17:26.450
micro -history of organizational chaos. But as

00:17:26.450 --> 00:17:28.450
we wrap up this analysis, I want to leave you

00:17:28.450 --> 00:17:31.210
with a final lingering thought to mull over.

00:17:31.410 --> 00:17:33.569
Lay it on us. We talked extensively about how

00:17:33.569 --> 00:17:36.109
NJPW simply dropped the title without a word,

00:17:36.230 --> 00:17:38.970
opting for silence over explanation. Here is

00:17:38.970 --> 00:17:41.619
the question to consider. When an organization

00:17:41.619 --> 00:17:44.240
simply abandons its top prize without a single

00:17:44.240 --> 00:17:46.880
word of explanation, do they successfully erase

00:17:46.880 --> 00:17:49.200
a mistake from their history, or do they accidentally

00:17:49.200 --> 00:17:51.380
create a legendary mystery that people will be

00:17:51.380 --> 00:17:54.259
dissecting decades later? By trying to make us

00:17:54.259 --> 00:17:56.319
forget, do they actually guarantee that we would

00:17:56.319 --> 00:17:58.740
remember? That is a fantastic question to chew

00:17:58.740 --> 00:18:01.460
on. Sometimes the things an organization tries

00:18:01.460 --> 00:18:04.220
hardest to hide become the very things people

00:18:04.220 --> 00:18:07.259
are most fascinated by. I know I am certainly

00:18:07.259 --> 00:18:10.000
fascinated by it. Thank you so much for bringing

00:18:10.000 --> 00:18:12.299
us such a uniquely incredible source today. It

00:18:12.299 --> 00:18:15.000
was my pleasure. This has been an absolute blast

00:18:15.000 --> 00:18:17.480
to unpack with you. We hope this deep dive gave

00:18:17.480 --> 00:18:19.480
you the exact insights you were looking for,

00:18:19.579 --> 00:18:21.839
pulling back the curtain on how messy history

00:18:21.839 --> 00:18:24.940
can really be. Until next time, keep exploring

00:18:24.940 --> 00:18:27.079
those weird corners of history, and we will be

00:18:27.079 --> 00:18:29.420
right here waiting to dive into the next one

00:18:29.420 --> 00:18:29.740
with you.
