WEBVTT

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Welcome, everyone, to today's deep dive. We are

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so thrilled to have you here with us. Absolutely.

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It's great to be here. If you're joining us today

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to learn something that completely defies conventional

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logic, you know you are in the right place. Oh,

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for sure. Today, our mission is to trace the

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unbelievable trajectory of a sports icon who

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quite literally changed the economics of professional

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football overnight. And just to set our baseline,

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all the insights we are sharing with you today

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are drawn directly from the Wikipedia biography

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of Rakib Ramadian Ismail. Right. Though if you

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followed sports at all in the late 80s and early

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90s, you probably just know him as Rocket. The

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Rocket. Exactly. And I want to set the stage

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for you right out of the gate here because the

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central mystery of this deep dive is just mind

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boggling. It really is. Imagine being a college

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superstar. You are the undisputed projected number

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one overall pick in the NFL draft. Your whole

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path to wealth and fame is entirely laid out

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in front of you. A straight shot. Right. And

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then at the 11th hour, you decide to skip the

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NFL entirely. Yeah. You sign a contract in a

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different country, backed up by a hockey legend

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and a Hollywood comedian, and you end up making

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a higher salary than Joe Montana. I mean, how

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does that even happen, right? Exactly. It sounds

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like the plot of a movie, but it is an incredible,

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very real sequence of events. And I think it's

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important to establish right away for you listening

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that this isn't just a football story. No, not

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at all. As we go through his biography, this

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really... reveals itself as a fascinating case

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study in sports economics, deep personal resilience,

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and honestly, just the highly unpredictable nature

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of hype. Yeah, we are going to see how one single

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career can completely challenge our assumptions

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about that traditional path to success. So where

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do you start? Okay, let's unpack this from the

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very beginning. To understand the rocket, we

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really have to look at the launch pad. So Rocky

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was born in Elizabeth, New Jersey, and he was

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raised in Wilkes -Barre, Pennsylvania. Right.

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Now, I'm going to stop here because we need to

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talk about his family. The nicknames in the Ismael

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family are like something straight out of a comic

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book. They really are incredible. Rahib is Rocket.

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His younger brother, Kadri, who also played at

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Syracuse and had a 10 -season career in the NFL,

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was known as the Missile. The Missile. Yeah,

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and then their brother, Suleiman, who played

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for UTEP and the Arena League's New York Dragons,

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was the Bomb. The Bomb. And because she raised

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this incredibly explosive, fast group of athletes,

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their mother, Fatma, was affectionately dubbed

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the Launchpad. It is just brilliant organic branding.

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It really is. But if we connect this to the bigger

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picture. His biography reveals a profound personal

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tragedy and a major life transformation that

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really grounded him long before he became a household

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name. Right. The background isn't all just fun

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nicknames. No. When Rocky was just 10 years old,

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his father, Ibrahim, passed away. Wow. 10 years

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old. I mean, that is a heavy burden for a kid

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to carry. It is an immense loss. Yeah. And following

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that, he was sent to live with his grandmother.

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She was a member of an Assemblies of God church.

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And during his early teens, he actually converted

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from Islam to Christianity. And today he is described

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as a devout Christian. So beneath all those flashy

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nicknames, beneath the blazing speed that would

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eventually make him famous, there is this foundation

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built on navigating deep personal grief. Right.

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And undergoing a major spiritual transformation

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at a really formative age. Exactly. That context

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adds so much weight to his story because by the

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time he hits the national stage, he is carrying

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a lot of life experience with him. And man, did

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he hit that national stage. absolute force. He

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really took over. We are talking about legendary

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status at the University of Notre Dame from 1988

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to 1990. During his freshman year in 1988, the

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fighting Irish won the college football national

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championship. He was a total phenomenon. He was

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universally recognized. He appeared on the cover

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of Sports Illustrated twice. He achieved consensus

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All -American status. But his college career

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also has this incredibly dramatic, heartbreaking

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moment. The Orange Bowl. Yes, the 1991 Orange

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Bowl against Colorado. So Notre Dame is down

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10 -9 late in the game. Ismael fields a punt

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and returns it 91 yards for what would have been

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the game -winning touchdown. Such a huge play.

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It would have stopped Colorado from winning a

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share of the national title. But there's a flag

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on the play. It gets called back on a clipping

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penalty, and Notre Dame loses the game. Brutal.

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So for those of you listening who aren't referees,

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what exactly is a clipping penalty, and how did

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it ruin this historic moment? So a clipping penalty

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is essentially an illegal block. Yeah. It happens

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when a player blocks an opponent from behind,

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typically below the waist. Okay. It's a rule

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designed to prevent serious leg injuries. So

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in the midst of this. breathtaking 91 -yard run

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by Ismail, a teammate made one tiny split -second

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mistake. Oh, man. Yeah, that one infraction erased

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one of the most famous touchdowns in college

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football history. It's agonizing just thinking

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about it. One little mistake by someone else

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changes everything. Yeah. But even with that

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heartbreak, his resume was undeniable. Absolutely.

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In 1990, he finished second in the voting for

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the Heisman Trophy, right behind BYU quarterback

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Ty Detmer. And there was a regular season game

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against Michigan in 1989 where he returned to...

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two kickoffs for touchdowns in a single game.

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Which is incredibly rare. Right. Now, I know

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everyone called him the Rocket because he was

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fast, but how fast was he actually? Are we talking

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just football fast or something else? We are

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talking elite world -class track speed. To give

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you the exact numbers from his time at Notre

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Dame, he ran 100 meters in 10 .2 seconds. Wow.

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He ran the 55 meters in an astonishing 6 .07

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seconds. He even finished second in the 55 -meter

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sprint at the 1991 NCAA Division I Indoor Track

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and Field Championships. Okay, so you take that

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literal world -class track speed, you put football

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pads on him, and you get the most exciting prospect

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of a generation. The total package. Which brings

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us to the 1991 NFL Draft. He is the projected

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first overall selection. The Dallas Cowboys hold

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that pick. It is supposed to be a straight shot

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to NFL superstardom. Right. That's the traditional

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route. But at the last minute, he completely

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pivots and heads north to Canada. Why would anyone

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walk away from being the number one pick in the

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NFL? What's fascinating here is the sheer audacity

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of the economics involved. The Toronto Argonauts

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of the Canadian Football League made an offer

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that completely shattered the paradigm of North

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American sports contracts. They just threw the

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checkbook at him. They did. The Argonauts had

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just been purchased by a very colorful ownership

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group. It was businessman Bruce McNell, hockey

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icon Wayne Gretzky, and the actor John Candy.

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Such a random group. It really was. Yeah. And

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they wanted to make a massive splash to draw

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attention to the CFL, so they targeted Ismail.

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The contract they offered was for $18 .2 million

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over four years. Okay, let's break that number

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down because it is staggering. That averages

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out to $4 .5 million per season. Right. But how

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does a Canadian football league team even afford

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that? I thought professional sports leagues had

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salary caps to prevent teams from just buying

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all the best players. They do. A salary cap is

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a strict limit on the total amount of money a

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team can spend on its players' salaries. And

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here is where the math gets genuinely absurd.

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I love this part. The anticipated CFL salary

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cap for the entire 1991 season, meaning the budget

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for a whole team of players, was $3 .0 million.

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Wait, so his individual salary of $4 .5 million

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was $1 .5 million higher than what the entire

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rest of the roster was supposed to cost combined?

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Exactly. Why is that even legal within the rules

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of the league? It was legal because of a very

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specific loophole. The CFL had instituted that

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salary cap, but they included an exemption for

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a single marquee player. Ah, a marquee player.

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Right. The idea was to allow teams to sign one

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big star whose salary wouldn't count against

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that cap. Before, Ismael Doug Flutie was about

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to be paid $1 million under that exemption. Okay.

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But McNall... Gretzky and Candy took that rule

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and stretched it to the absolute breaking point.

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That is wild. And just for context, how did that

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compare to the NFL at the time? Well, the highest

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paid player in the National Football League at

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that time was Joe Montana. The ultimate legend.

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Right. He was the multi -Super Bowl winning quarterback

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and he was earning $3 .25 million a year. So

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Ismail. As a rookie who had never played a single

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down of professional football, was making significantly

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more money than the greatest quarterback of the

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era. I just love picturing the NFL executives

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faces when a Hollywood comedian and a hockey

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player swooped in and outbid them for the best

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college football player in America. It was completely

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unprecedented. So he goes to Toronto and initially

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it looks like a brilliant move. In his very first

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game, he takes a reverse, which is a trick play

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where the ball is handed off to a receiver running

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in the opposite direction of the main play, and

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he runs it back 73 yards. Immediate impact. Right.

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His 1991 rookie season ends at the 79th Grey

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Cup, which is the CFL's version of the Super

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Bowl. He returns a kickoff, 87 yards for a touchdown.

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The Argonauts win the championship. Ismail is

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named the Grey Cup MVP, and he makes the CFL

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All -Star team. It is a storybook beginning.

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It was a spectacular start, but the downfall

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was incredibly swift. By 1992, the Argonauts

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experienced a severe slump, finishing with a

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6 -12 record. and completely missing the playoffs.

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Ouch. You have to imagine the psychological pressure

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here. He's the highest -paid player in North

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America, the team is losing, and frustrations

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are just boiling over. It's a pressure cooker.

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It really was. During a sideline brawl against

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the Calgary Stampeders, Ismael actually stomped

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on the helmeted face of an opposing player. Oh,

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wow. That is a serious escalation. He was a highly

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controversial incident. He actually went on a

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Canadian television program called Speaker's

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Corner to publicly apologize for it. Okay. And

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compounding these on -field struggles, owner

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Bruce McNall was facing mounting very serious

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financial and legal troubles. The money was drying

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up. Yeah. That massive $18 .2 million contract

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was quickly becoming an albatross around the

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franchise's neck. So after just two seasons,

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the grand experiment ended and Ismail left the

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CFL. Now, here's where it gets really interesting.

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You would think the NFL would have been petty

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about him spurning them back in 91. You'd think

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so. But when it comes to generational talent,

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professional football teams can be very strategic.

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During that 1991 draft, when Ismail decided to

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sign with Toronto, the Los Angeles Raiders decided

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to take a flyer. Such a smart move. Right. They

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drafted him 100th overall in the fourth round

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just to hold his exclusive NFL rights in case

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he ever decided to come back to America. Exactly.

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It's a calculated risk by the Raiders. They spend

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a mid -round draft pick on the off chance that

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the CFL deal falls apart. And in 1993, that gamble

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paid off. He signed with the Raiders. So when

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he finally makes it to the Raiders in 93, is

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he instantly the superstar everyone expected

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him to be two years prior? Not at all. And this

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is where his biography pivots from being a story

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about unprecedented economics to a master class

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in professional perseverance. How so? His first

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few years in the NFL were a slow burn. In his

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rookie season with the Raiders, he recorded a

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modest 353 receiving yards. That's not much.

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No. The next year, 513 yards. In 1995, he had

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491 yards. Okay. These are respectable numbers

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for a role player, but certainly not the numbers

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of a guy who was once deemed the most valuable

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prospect in the sport. The reality of the NFL's

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speed and complexity has sort of caught up to

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him. And that leads to a moment in August of

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1996 that must have been incredibly humbling.

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After three quiet seasons, the Raiders trade

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him to the Carolina Panthers. Right. And the

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price. They traded him for a fifth round draft

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pick, a player named Nick Lopez. Just think about

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that drop in perceived value for a second. It's

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wild. You go from signing the most lucrative

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record -breaking contract in North American history

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to being traded for a fifth round pick just five

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years later. That would break a lot. of athletes

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mentally. It is a massive blow to the ego. Many

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players would have faded out of the league entirely

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at that point. But Ismail adapted. He put his

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head down and kept working. He didn't quit. No.

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His first two seasons in Carolina were quiet,

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but then came 1998. This was his true NFL breakout

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year. He registered 69 receptions for 1 ,024

00:12:31.240 --> 00:12:34.159
yards and eight touchdowns. Yes, it took him

00:12:34.159 --> 00:12:37.000
six seasons of grinding. But he finally proved

00:12:37.000 --> 00:12:39.799
he could be a primary 1 ,000 -yard weapon in

00:12:39.799 --> 00:12:42.129
the National Football League. And that breakout

00:12:42.129 --> 00:12:44.190
leads directly into what I like to call the Dallas

00:12:44.190 --> 00:12:46.470
redemption. Remember, the Dallas Cowboys were

00:12:46.470 --> 00:12:48.049
the team that was supposed to draft him number

00:12:48.049 --> 00:12:50.809
one overall back in 1991. Cold circle. Right.

00:12:50.950 --> 00:12:52.970
It took eight years and a lot of detours. But

00:12:52.970 --> 00:12:56.409
in 1999, the Cowboys finally signed him as a

00:12:56.409 --> 00:12:58.889
free agent. And they needed him desperately.

00:12:59.129 --> 00:13:02.149
I really did. During the 99 season, Cowboys legend

00:13:02.149 --> 00:13:05.149
Michael Irvin suffers a devastating career -ending

00:13:05.149 --> 00:13:08.100
injury. Someone had to step up to save their

00:13:08.100 --> 00:13:10.899
passing game, and Rocket Ismail did. He became

00:13:10.899 --> 00:13:12.940
the leading receiver for Dallas, recording a

00:13:12.940 --> 00:13:16.879
career -high 1 ,097 yards. He finally delivered

00:13:16.879 --> 00:13:19.740
on the exact promise that Dallas had seen in

00:13:19.740 --> 00:13:22.620
him almost a decade prior. It's a great comeback

00:13:22.620 --> 00:13:26.820
story. It is. However, the physical toll of a

00:13:26.820 --> 00:13:28.759
professional football career is unforgiving.

00:13:28.879 --> 00:13:30.360
Yeah, it catches up with everyone eventually.

00:13:30.659 --> 00:13:32.980
The end of his playing days was ultimately dictated

00:13:32.980 --> 00:13:36.059
by a brutal string of injuries. In 2000, he tore

00:13:36.059 --> 00:13:38.379
the ACL in his right knee. The worst one. Yeah,

00:13:38.440 --> 00:13:40.500
the anterior cruciate ligament. It's one of the

00:13:40.500 --> 00:13:43.379
key stabilizers of the knee. For a player whose

00:13:43.379 --> 00:13:45.919
entire identity is built on explosive speed and

00:13:45.919 --> 00:13:48.379
cutting that is a catastrophic injury. And it

00:13:48.379 --> 00:13:50.299
didn't stop there, right? Unfortunately, no.

00:13:51.049 --> 00:13:54.649
In 2001, he sprained the MCL, the medial collateral

00:13:54.649 --> 00:13:58.049
ligament, in that exact same knee. Ouch. And

00:13:58.049 --> 00:14:00.850
the final blow came in August of 2002 during

00:14:00.850 --> 00:14:03.769
training camp. He suffered a herniated disc in

00:14:03.769 --> 00:14:06.289
his neck after a severe collision with his own

00:14:06.289 --> 00:14:09.799
teammate, Datan Guyan. A neck injury is so scary.

00:14:10.120 --> 00:14:12.580
It really is. Because of that neck injury, he

00:14:12.580 --> 00:14:14.960
was placed on injured reserve, which is a roster

00:14:14.960 --> 00:14:17.139
designation for players who are too hurt to play

00:14:17.139 --> 00:14:19.059
for the rest of the season. Right. Ultimately,

00:14:19.139 --> 00:14:22.299
the Cowboys released him in early 2003 as a move

00:14:22.299 --> 00:14:25.000
to save space on their salary cap, and he announced

00:14:25.000 --> 00:14:27.720
his retirement shortly after. It is such a stark

00:14:27.720 --> 00:14:30.440
reminder of the physical realities of the sport.

00:14:30.909 --> 00:14:32.950
You can literally be one of the fastest men on

00:14:32.950 --> 00:14:35.490
the planet, but you cannot outrun the sheer impact

00:14:35.490 --> 00:14:38.029
of professional football. Your body will eventually

00:14:38.029 --> 00:14:41.549
present the bill. But what I absolutely love

00:14:41.549 --> 00:14:44.250
about his biography is that his story doesn't

00:14:44.250 --> 00:14:46.730
end in that training room. He didn't just fade

00:14:46.730 --> 00:14:49.809
away into obscurity. He completely reinvented

00:14:49.809 --> 00:14:52.470
himself off the field, moving straight into the

00:14:52.470 --> 00:14:55.009
media world. He embraced a surprisingly wide

00:14:55.009 --> 00:14:57.629
variety of roles. He really did. He became a

00:14:57.629 --> 00:15:00.690
color analyst on ESPN's College Game Day. He

00:15:00.690 --> 00:15:03.370
co -hosted a show called Cowboys Game Night on

00:15:03.370 --> 00:15:07.049
FSN Southwest. And the reality TV. Oh, yes. He

00:15:07.049 --> 00:15:09.070
leaned into reality television, which is just

00:15:09.070 --> 00:15:11.580
fantastic. Fantastic. He appeared as a pro on

00:15:11.580 --> 00:15:14.600
Spike TV's show, Pros vs. Joes. I remember that

00:15:14.600 --> 00:15:16.960
show. It was great. Right. He was also a contestant

00:15:16.960 --> 00:15:19.159
on Ty Murray's Celebrity Bull Riding Challenge.

00:15:19.240 --> 00:15:21.120
And later, they actually brought him back to

00:15:21.120 --> 00:15:23.100
be a correspondent interviewing the other bull

00:15:23.100 --> 00:15:24.879
riders. That is quite the resume. But I have

00:15:24.879 --> 00:15:27.379
to say, my absolute favorite post -football fact

00:15:27.379 --> 00:15:30.200
from his life is what he did in 2008. The coaching

00:15:30.200 --> 00:15:33.480
gig? Yes. In 2008, he coached a team called the

00:15:33.480 --> 00:15:36.980
Bouncers in Slam Ball. Slam Ball? Now, if you

00:15:36.980 --> 00:15:38.879
listening don't remember Slam Ball, it was that

00:15:38.879 --> 00:15:41.919
extreme sports league that combined full contact

00:15:41.919 --> 00:15:45.320
basketball with giant trampolines built right

00:15:45.320 --> 00:15:47.480
into the floor of the court. It was insane to

00:15:47.480 --> 00:15:49.850
watch. I mean, come on. A guy whose nickname

00:15:49.850 --> 00:15:53.029
is The Rocket, who built his entire life on being

00:15:53.029 --> 00:15:55.909
explosive, ends up coaching a sport entirely

00:15:55.909 --> 00:15:58.850
based on launching human beings into the air.

00:15:58.950 --> 00:16:02.169
It is almost too perfect. It highlights a remarkable

00:16:02.169 --> 00:16:04.769
willingness to try new things and not be strictly

00:16:04.769 --> 00:16:07.669
defined by his past as a football player. Today,

00:16:07.889 --> 00:16:09.990
he actually works as an inspirational speaker,

00:16:10.129 --> 00:16:12.830
sharing his unique life experiences with corporations,

00:16:13.090 --> 00:16:15.149
schools and churches. That makes a lot of sense.

00:16:15.450 --> 00:16:17.679
So what does this all mean? When you look at

00:16:17.679 --> 00:16:19.639
this incredible journey from Wilt's Bar to Notre

00:16:19.639 --> 00:16:23.279
Dame, the unbelievable detour to Toronto, the

00:16:23.279 --> 00:16:26.440
slow grind in the NFL, and finally the post -career

00:16:26.440 --> 00:16:29.529
reinvention. What is the big takeaway here for

00:16:29.529 --> 00:16:31.070
you, the listener? Yeah, what do you think is

00:16:31.070 --> 00:16:33.070
the core lesson? I think the most powerful takeaway

00:16:33.070 --> 00:16:36.769
is the absolute necessity of adapting to shifting

00:16:36.769 --> 00:16:39.169
expectations. When you start out as the rocket,

00:16:39.269 --> 00:16:40.950
when you have the Sports Illustrated covers,

00:16:41.110 --> 00:16:43.690
the track records, the hype of being the projected

00:16:43.690 --> 00:16:46.629
number one pick, the expectation is that your

00:16:46.629 --> 00:16:48.649
life will be a straight, unimpeded shot to the

00:16:48.649 --> 00:16:52.129
top. Which it almost never is. Right. Ismail's

00:16:52.129 --> 00:16:56.049
story shows us that lasting success often requires

00:16:56.049 --> 00:17:00.070
navigating extreme turbulence. It requires enduring

00:17:00.070 --> 00:17:02.450
the humility of being traded for a fifth round

00:17:02.450 --> 00:17:04.670
pick when you used to be the highest paid player

00:17:04.670 --> 00:17:07.029
in the world. Such a tough pill to swallow. It

00:17:07.029 --> 00:17:09.750
requires the physical and mental fortitude to

00:17:09.750 --> 00:17:11.970
fight back from devastating knee and neck injuries.

00:17:12.430 --> 00:17:15.569
He had to reinvent himself multiple times. It's

00:17:15.569 --> 00:17:17.509
a testament to the fact that the trajectory of

00:17:17.509 --> 00:17:20.289
a career is rarely a straight line, no matter

00:17:20.289 --> 00:17:22.809
how fast you are. That is such a great point.

00:17:22.910 --> 00:17:25.009
It's not about the hype you start with. It's

00:17:25.009 --> 00:17:27.069
about how you handle the reality checks along

00:17:27.069 --> 00:17:30.230
the way. His story proves that sometimes the

00:17:30.230 --> 00:17:32.490
detours actually become the defining feature

00:17:32.490 --> 00:17:34.890
of your journey. They do. And I want to leave

00:17:34.890 --> 00:17:37.329
you with one final provocative thought to ponder

00:17:37.329 --> 00:17:39.569
today. Let's hear it. Think about the modern

00:17:39.569 --> 00:17:41.589
landscape of college and professional sports

00:17:41.589 --> 00:17:45.109
right now. Today, college athletes are making

00:17:45.109 --> 00:17:48.369
millions of dollars through NIL, name, image,

00:17:48.410 --> 00:17:50.670
and likeness deals before they ever step onto

00:17:50.670 --> 00:17:53.490
a professional field. Athletes today hold an

00:17:53.490 --> 00:17:55.769
immense amount of power to dictate where they

00:17:55.769 --> 00:17:59.309
play and how much they are paid. Rocket Ismail

00:17:59.309 --> 00:18:01.930
was doing exactly that decades before it was

00:18:01.930 --> 00:18:04.630
the norm. Oh, wow. He leveraged his immense college

00:18:04.630 --> 00:18:07.250
popularity to force an entirely different country

00:18:07.250 --> 00:18:10.069
to bend its league rules just to pay him what

00:18:10.069 --> 00:18:12.690
he felt he was worth. It really makes you wonder,

00:18:12.829 --> 00:18:15.849
did Rocket Ismail actually lay the groundwork

00:18:15.849 --> 00:18:19.250
for the modern era of athlete empowerment? Or

00:18:19.250 --> 00:18:21.529
even think about the butterfly effect. What if

00:18:21.529 --> 00:18:23.690
that clipping penalty had never been called in

00:18:23.690 --> 00:18:26.210
the 91 Orange Bowl? What if he'd just taken the

00:18:26.210 --> 00:18:27.910
traditional route and gone number one overall

00:18:27.910 --> 00:18:30.940
to Dallas in 91? The history of two different

00:18:30.940 --> 00:18:32.500
professional sports leagues would be completely

00:18:32.500 --> 00:18:34.079
different. I hadn't even thought of it that way.

00:18:34.140 --> 00:18:37.440
But he really was a pioneer for athletes taking

00:18:37.440 --> 00:18:40.019
control of their own financial destinies. What

00:18:40.019 --> 00:18:42.339
an incredible perspective. Thank you so much

00:18:42.339 --> 00:18:44.839
for joining us on this deep dive into the fascinating

00:18:44.839 --> 00:18:47.759
life and career of Rocket Ismail. We hope this

00:18:47.759 --> 00:18:49.940
encourages you to keep looking for the complex

00:18:49.940 --> 00:18:52.279
human stories hidden right behind the statistics

00:18:52.279 --> 00:18:54.740
and the sports highlights. Until next time, keep

00:18:54.740 --> 00:18:56.819
learning, keep questioning, and keep diving deep.
