WEBVTT

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So I want you to picture this. You are walking

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down Istiklal Street, right in the really vibrant,

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just beating heart of Biyolu in Istanbul. It's

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quite the scene. Oh, it's incredibly loud, like

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overwhelmingly loud. You've got the famous red

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tram just dinging its way through these dense,

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dense crowds. The pavement is practically vibrating

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with energy. And the sheer volume of modern life

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there is just, it's a lot. But then... Nestled

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right within all that incredible architecture,

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you step through a set of doors. Right. And the

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noise of the street just instantly vanishes.

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Yeah. You're suddenly standing in this sanctuary,

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a space dedicated to memory, to art, and really

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to voices that spent a century completely in

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the dark. And, you know, that contrast, the contrast

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between the chaotic present of a street outside

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and that highly curated silence inside, that's

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really fundamental to understanding spaces like

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this. Yeah, absolutely. Because when we evaluate

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cultural institutions, the truly great ones,

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they're never just four walls holding up canvases.

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Right. They do more. Exactly. They function as

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active vessels. They are physical spaces engineered

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for societal reflection. They're designed to

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pull these forgotten histories out of the archives

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and really force them into our contemporary field

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of vision. And that concept right there of a

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building as an active vessel, that brings us

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to our mission for today. We are taking a deep

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dive into an extraordinary cultural institution

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in Istanbul. It really is extraordinary. We're

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going to examine the architectural mysteries

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of the space itself, and then we are going to

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thoroughly explore. one specific blockbuster

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exhibition that, well, it basically attempted

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to fundamentally rewrite art history. By mapping

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the female psyche directly onto the physical

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layout of a building, no less. Right, which is

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just brilliant. So, okay, let's unpack this,

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starting with the physical space. The institution

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is called MISCHER. Yes, because MISCHER is an

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art exhibition space, and it's operated by the

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private Baby Coast Foundation. Right. As an institution,

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it's relatively new. They just opened their doors

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back in 2019. Which is funny, because the institution

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is new, but the structure it actually occupies

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is definitely not. No, not at all. Before 2019,

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this exact building housed the Arter, which is

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another contemporary art space. But if you start

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digging into the foundational bones of the building,

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it reveals this really compelling historical

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irony. Because according to our source material,

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the actual architect of the building is only

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speculated to be a man named Petrachi Memoridis

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Zafendi. Right. And the fact that the architectural

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credit is essentially reduced to speculation,

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that sets a really fascinating thematic baseline

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for our discussion today. How so? Well, think

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about it. We are analyzing an institution whose

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most famous exhibition is entirely about unearthing

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forgotten creators. Yet the very person who designed

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the walls holding that art has essentially been

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lost to time. Wow. Yeah, it is a profound irony.

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You're standing in a masterpiece, looking at

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forgotten masterpieces, housed in a building

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whose creator is a historical question mark.

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And that tension, that tension between what is

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remembered and what fades away, that is clearly

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a driving force for the V .B. Coase Foundation.

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Especially when you look at what they chose to

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name the initiative. The name itself is very

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deliberate. Yeah, the word Mesher, it's an Ottoman

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Turkish word. In the Arabic script, it's spelled

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Ujja or... And it translates literally to just

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exhibition. or exhibition space. And, you know,

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on the surface, that might seem like a very simple,

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literal naming convention, just calling an exhibition

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space exhibition. Right. But from a curatorial

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perspective, branding a brand new 2019 contemporary

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art space with an Ottoman Turkish word, that

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is a deeply deliberate choice. But doesn't it

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risk coming across as, I don't know, a bit of

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a linguistic gimmick, like just slapping an antique

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word onto a modern space, give it some false

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sense of gravitas? I mean, it would be a gimmick

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if the programming didn't. actually support it

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fair point but in this case the name acts as

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a programmatic bridge By invoking that Ottoman

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vocabulary, Mesur is signaling to the visitor

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that this space absolutely refuses to sever the

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modern Istanbul art scene from its deep, complex

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past. So it sets a tone right at the door. Exactly.

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It establishes this expectation that the art

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inside will be a constant, active conversation

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between the historical and the contemporary.

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And I don't think that conversation was ever

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more apparent than in the centerpiece of their

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programming. The exhibition titled Ayyüde. A

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century of artist women. Oh, this was a monumental

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undertaking, both in its physical scale and its

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academic ambition. Yeah. To frame the timeline

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for you, this exhibition originally opened on

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October 9th, 2021, and it was slated to close

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on March 27th, 2022. A standard run initially.

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Right. But the cultural footprint of the show

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was so substantial, so popular, that the institution

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extended its run by an additional two months.

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It finally closed on May 29th, 2022. And the

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demand for that extension makes total sense when

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you look at the parameters the curators set for

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themselves. Yeah, they were very specific. Very.

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They focused exclusively on female artists who

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were based in Turkey and who were active over

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a highly precise 100 -year span, from the 1850s

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to the 1950s. A full century of lived experience.

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A century of immense change, too. Definitely.

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And the curators, Deniz Artun, working under

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the patronage of Şizdim Samavi, they gathered

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over 200 artworks for this exhibition. A massive

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collection. But... And this is the detail that

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demands real attention here. It's the exhibition

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history of those specific pieces. According to

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our sources, the vast majority of these 200 works

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had never been part of an exhibition before.

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Never. Just think about the psychological weight

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of that fact. It's heavy. We are talking about

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women who dedicated their life to honing their

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craft, producing highly technical and deeply

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personal work between 1850 and 1950, with the

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full knowledge that their art might never leave

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their private spaces. They were basically painting

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into a void. Exactly. Classic art history essentially

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ignored them. And to put a few of these creators

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into the room with us, the source's footnotes

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provide an extensive list of the featured artists.

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You have Ali Berger, Samihal Berksoy, Feral Nisa

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Zaid. Incredible names. Hale Esaf, Sabihaboz

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Ghali, Yildiz Moran, Mariam Shahinian. And that

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is just a mere fraction of the dozens of women

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whose life's work was finally validated on those

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walls. What's fascinating here is the underlying

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motive of the exhibition. The goal wasn't merely

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aesthetic display. It wasn't just to make a pretty

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room. Right. The co -curator, Ebru Esra Satucha,

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outlined a highly academic, almost combative

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objective. She stated the exhibition was designed

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to reveal these hidden treasures, specifically

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to researchers, art historians and scholars specializing.

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in women's studies. Yeah, she goes on to say

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the intent was for those scholars to conduct

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more research on these names and come up with

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new finds. Exactly. It reads less like an exhibition

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statement and more like a provocation to the

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academic community. It is an explicit challenge.

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Satucha and the Mescher team are essentially

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acting as archaeologists here. They are excavating

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the raw artifacts of a forgotten century and

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laying them out for the public. Here they are.

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Look at them. Yes. But they're also pointing

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directly at the academic establishment and demanding

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that the history books be rewritten to include

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these 200 unseen works. And the way they chose

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to present these artifacts is where the curatorial

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brilliance really... They didn't just hang 200

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paintings chronologically on a white wall. No,

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that would be too simple. They utilized the three

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distinct floors of the Misher Building to create

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a physical journey through the female psyche

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and the escalating pressures of societal expectation.

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They structured the building as I, you, and they.

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A literal spatial mapping of identity. So let's

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walk through this structure, starting on the

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ground floor. Floor one is titled I. This entire

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level is dedicated strictly to the artist's self

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-perception. It explores self -discovery, internal

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reflections, and it features deeply personal

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items like self -portrait photographs. In psychological

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terms, this is the foundational self. It is the

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identity that exists in a vacuum, completely

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devoid of external observation. Like if you were

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entirely alone in a room. Who are you? Right.

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How do you perceive your own value and your own

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narrative before anyone else walks in and demands

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something from you? The I floor captures that

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raw, unedited version of the artist. It's boundless

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because it is entirely self -defined. And this

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is the genius part. The exhibition requires you

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to physically climb a set of stairs. You literally

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have to exert effort to move to the next phase.

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Exactly. You ascend to the second floor, which

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is titled You. Here, the thematic focus shifts

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outward. The art transitions to subjects of the

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close environment. Motherhood, children, parents.

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So it moves from the internal self to the immediately

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adjacent relationships. Which introduces the

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concept of the relational self. Identity is rarely

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forged entirely in isolation, you know. For women

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living and working in Turkey between the 1850s

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and 1950s, their societal value was intrinsically

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tied to their roles as mothers, daughters, and

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caregivers. So the U -floor. explores how these

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artists negotiated their own identities through

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the lens of those intimate obligations. But does

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that relational focus act as an expansion of

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their identity or is the beginning of a limitation?

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And that is the crucial tension of the second

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floor. It is a beautiful exploration of intimacy

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and connection. Absolutely. But it also represents

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the first layer of external definition. The first

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boundary. Yes. The artist is no longer just the

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I from the ground floor. Her identity is now

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tethered to the you she's caring for. Her canvas

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is suddenly occupied by the needs and the presence

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of others. Which perfectly sets up the final

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ascent. You climb to the third and top floor

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of the building. This floor is titled They. The

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societal gaze. Yeah, and this is where the atmospheric

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pressure of the exhibition really peaks. The

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they floor is entirely dedicated to how the broader

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society views women, and more specifically, the

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subjects that society deemed appropriate for

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female artists to paint during that century.

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And the source material is quite explicit about

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what those acceptable subjects were. Very explicit.

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The art on the they floor is dominated by heavily

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domestic topics. Flowers, children, food. Plants.

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This was the boundary line of acceptable female

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expression. If we connect this to the bigger

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picture, the architectural narrative Mescher

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constructed here is devastatingly effective.

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Oh, it really is. look at the progression from

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the ground floor to the top floor on floor one

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the eye the artist's focus is infinite it is

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the unconstrained exploration of her own soul

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but as you climb higher the thematic aperture

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continually narrows the physical elevation correlates

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with a shrinking of creative freedom precisely

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by the time you reach floor three the they the

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boundless potential of the first floor has been

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compressed by society into a mandate to paint

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a bowl of fruit or a vase of flowers right the

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tragedy isn't that they painted flowers. I mean

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many of these works are likely technical masterpieces.

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Of course. The tragedy is the constraint. It's

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the realization that the they of society dictated

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the parameters of their legacy. So what does

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this all mean? To me, it highlights the absolute

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genius of using a building's physical layout

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to force a visitor to physically experience the

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compounding weight of societal expectations.

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You feel it in your legs. You do. You start with

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the pure self, you navigate the complexities

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of familial duty, and you end up surrounded by

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the suffocating domestic expectations of the

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societal day. You literally have to labor up

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the stairs to feel the burden these women carried

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for a century. It's a masterclass in experiential

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curation. It proves that Mesher understands how

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to use its physical space as an active participant

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in the storytelling, not just a passive backdrop.

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Yeah. But, you know, to fully understand Mesher

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as an institution, we have to look beyond just

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Ayude. Their repertoire is remarkably broad,

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and examining their other exhibitions reveals

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a really complex curatorial strategy. Let's look

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at the evidence from the source material for

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that. We have to rewind to their inaugural year,

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2019. From September 13 to December 22, they

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launched an exhibition titled Beyond the Vessel.

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And the focus of this show was myths, legends,

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and fables in contemporary ceramics around Europe.

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That is a fascinating juxtaposition. It feels

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like a massive pivot. On one hand, we have a

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deeply historical, century -long excavation of

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female Turkish painters. On the other hand, we

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have contemporary European ceramic fables. Yeah,

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it seems disconnected at first glance. It begs

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the question, is Mesher just... programming whatever's

00:12:41.690 --> 00:12:44.330
available, or is there a cohesive vision connecting

00:12:44.330 --> 00:12:47.269
these wildly different mediums and geographies?

00:12:47.409 --> 00:12:49.850
The cohesion lies in the concept of the vessel

00:12:49.850 --> 00:12:52.759
itself. Whether you are looking at a contemporary

00:12:52.759 --> 00:12:55.799
European ceramic piece that holds a myth, or

00:12:55.799 --> 00:12:58.220
a 1920s painting by a forgotten Turkish woman

00:12:58.220 --> 00:13:00.379
that holds a hidden history, the institution

00:13:00.379 --> 00:13:02.600
is focused on how narratives are contained and

00:13:02.600 --> 00:13:04.659
transmitted. Oh, I see. And they continue to

00:13:04.659 --> 00:13:06.980
bridge disparate narratives in 2020 as well.

00:13:07.179 --> 00:13:09.039
Right. Right in the middle of these two shows,

00:13:09.159 --> 00:13:12.080
they hosted Alexis Grichanko, The Constantinople

00:13:12.080 --> 00:13:15.279
Years. That exhibition ran for a significant

00:13:15.279 --> 00:13:18.200
portion of the year, from February 7 to November

00:13:18.200 --> 00:13:22.450
1, 2020. So when you synthesize these three data

00:13:22.450 --> 00:13:25.649
points, the vision of Mesher becomes undeniably

00:13:25.649 --> 00:13:28.929
clear. You have contemporary European ceramics

00:13:28.929 --> 00:13:32.309
in 2019. You have the historic Constantinople

00:13:32.309 --> 00:13:34.629
years of Alexis Grichenko bridging the European

00:13:34.629 --> 00:13:37.149
perspective with the Istanbul location in 2020.

00:13:37.409 --> 00:13:40.610
Right. And then you have the monumental unearthing

00:13:40.610 --> 00:13:44.950
of female Turkish artists in 2021 and 2022. So

00:13:44.950 --> 00:13:47.169
they are operating as a sort of temporal and

00:13:47.169 --> 00:13:49.649
geographical crossroads. Exactly. They refuse

00:13:49.649 --> 00:13:52.399
to be boxed into a single category. They are

00:13:52.399 --> 00:13:54.240
not just a contemporary gallery, and they aren't

00:13:54.240 --> 00:13:56.519
just a historical archive. They are actively

00:13:56.519 --> 00:13:59.600
cross -pollinating mediums, ceramics, paint,

00:13:59.820 --> 00:14:02.820
photography, and dragging the timeline back and

00:14:02.820 --> 00:14:05.460
forth from the 1850s to the modern day. Keeping

00:14:05.460 --> 00:14:08.340
you on your toes. Yes. By doing so, they force

00:14:08.340 --> 00:14:10.559
the visitor to constantly re -evaluate how the

00:14:10.559 --> 00:14:12.879
past informs the present. It makes the physical

00:14:12.879 --> 00:14:15.340
location on Istiklal Street feel even more appropriate.

00:14:15.759 --> 00:14:17.779
Just like the street outside is a chaotic blend

00:14:17.779 --> 00:14:19.919
of historical architecture and modern commerce,

00:14:20.139 --> 00:14:22.399
the inside of Messier is a curated collision

00:14:22.399 --> 00:14:24.700
of time and medium. That's a great way to put

00:14:24.700 --> 00:14:27.299
it. But as we wrap up our analysis of these sources,

00:14:27.460 --> 00:14:29.759
I really want to pivot the focus directly onto

00:14:29.759 --> 00:14:32.179
you, the listener. Because studying an exhibition

00:14:32.179 --> 00:14:34.960
like Ayude is a stark reminder of the nature

00:14:34.960 --> 00:14:37.879
of history itself. It absolutely shatters the

00:14:37.879 --> 00:14:40.279
illusion that history is merely an objective

00:14:40.279 --> 00:14:43.320
record of events. History is a curated product.

00:14:43.440 --> 00:14:46.120
It is only what is preserved, what is valued

00:14:46.120 --> 00:14:48.799
by the establishment, and ultimately what is

00:14:48.799 --> 00:14:51.100
brought into the light by people willing to do

00:14:51.100 --> 00:14:55.019
the exhaustive research. Exactly. Those 200 artworks

00:14:55.019 --> 00:14:58.220
sat unseen for decades, not because they lacked

00:14:58.220 --> 00:15:00.980
artistic merit, but because the society of their

00:15:00.980 --> 00:15:03.419
time didn't deem them worthy of the they floor.

00:15:04.399 --> 00:15:06.220
It forces you to look at your own professional

00:15:06.220 --> 00:15:09.419
field or even your own family archives and wonder

00:15:09.419 --> 00:15:11.539
what hidden treasures are sitting in the dark

00:15:11.539 --> 00:15:14.059
just waiting for someone to curate them. This

00:15:14.059 --> 00:15:16.240
raises an important question, and it's a concept

00:15:16.240 --> 00:15:18.559
that builds directly on the architectural psychology

00:15:18.559 --> 00:15:20.899
we've been discussing today. We have spent this

00:15:20.899 --> 00:15:23.399
time analyzing how these female artists were

00:15:23.399 --> 00:15:25.799
forced to navigate the increasingly tight spaces

00:15:25.799 --> 00:15:29.080
between their internal reality and societal demands.

00:15:29.419 --> 00:15:31.519
So I want to leave you with a lingering thought

00:15:31.519 --> 00:15:34.879
about your own architecture. How does that? map

00:15:34.879 --> 00:15:38.519
onto our lives today. Imagine that a museum like

00:15:38.519 --> 00:15:41.159
Mischer decided to curate an exhibition of your

00:15:41.159 --> 00:15:43.700
life right now, and they utilize that exact same

00:15:43.700 --> 00:15:46.360
three -floor structure. Okay. The ground floor

00:15:46.360 --> 00:15:50.320
is A, a collection representing your true, unvarnished

00:15:50.320 --> 00:15:53.159
self -perception when you are entirely unobserved.

00:15:53.539 --> 00:15:56.769
The second floor is U. representing how your

00:15:56.769 --> 00:15:59.230
identity morphs and adapts in relation to your

00:15:59.230 --> 00:16:02.009
closest family, friends, and dependents. And

00:16:02.009 --> 00:16:05.090
the top floor is they, a display of the professional,

00:16:05.289 --> 00:16:07.830
social, and domestic expectations that modern

00:16:07.830 --> 00:16:10.490
society has handed to you. That is a heavy thought

00:16:10.490 --> 00:16:12.509
experiment. It is, because if you were forced

00:16:12.509 --> 00:16:14.230
to walk through that museum of your own life,

00:16:14.330 --> 00:16:16.230
you have to ask yourself, would the artifacts

00:16:16.230 --> 00:16:18.610
on the they floor reflect the person who exists

00:16:18.610 --> 00:16:20.970
on the I floor? Or would it just be the modern

00:16:20.970 --> 00:16:22.850
corporate equivalent of painting flowers because

00:16:22.850 --> 00:16:24.750
that is what your environment expects of you?

00:16:25.070 --> 00:16:27.429
And perhaps the most vital question to consider,

00:16:27.629 --> 00:16:29.570
if you were handed the keys to that building,

00:16:29.789 --> 00:16:31.789
which floor of your own life would you choose

00:16:31.789 --> 00:16:34.129
to spend the most time on? It's a profound question

00:16:34.129 --> 00:16:36.710
of alignment. Are the floors of your life in

00:16:36.710 --> 00:16:40.250
conversation, or are they in conflict? We will

00:16:40.250 --> 00:16:42.490
leave you to explore the floors of your own museum.

00:16:43.039 --> 00:16:44.940
Thank you for joining us on this deep drive into

00:16:44.940 --> 00:16:47.700
Istanbul's Mesha, the unseen artists of the forgotten

00:16:47.700 --> 00:16:50.559
century, and the architecture of identity. Stay

00:16:50.559 --> 00:16:52.919
curious, keep excavating the hidden histories

00:16:52.919 --> 00:16:54.820
around you, and we will catch you on the next

00:16:54.820 --> 00:16:55.299
deep dive.
