WEBVTT

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Follow the money. Just saying. It gives you that

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feeling. Yeah, like you're wearing a trench coat

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in a dim parking garage at two in the morning.

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Exactly. It is arguably the most famous three

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-word phrase in the history of political intrigue,

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maybe even the history of investigative journalism.

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Oh, absolutely. It has this punchy noir quality.

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It sounds gritty and real, like it's the ultimate

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insider tip to unlocking all the dark secrets

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of the powerful. Right. It implies that if you

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just pull this one single thread, you know, the

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financial thread, the whole tapestry of lies

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is just gonna unravel. And honestly, it makes

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you feel smart just saying it. It really does.

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But here's the thing. And this is exactly why

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we are doing this deep dive today. We are looking

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at the source material behind this phrase, the

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actual history. And we are going to unpack something

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that might genuinely surprise you. I mean, it

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definitely surprised me when I first looked at

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the notes. Because there is the movie magic version

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of this phrase, and then there is the historical

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reality. And they are not the same thing. In

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fact, they are, well, they are almost completely

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different. They are. And what is so fascinating

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about this deep dive is that we aren't just looking

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at a catchphrase. We are looking at how a phrase

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traveled from a screenwriter's typewriter to

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become a literal weapon in modern political warfare.

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So we have got Hollywood myths. We've got the

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2016 election Donald Trump. Hillary Clinton,

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and even a Latin phrase from ancient Rome, we

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have a ton of ground to cover. We really do.

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Let's start with the elephant in the room, or

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rather the informant in the parking garage. Picture

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the scene. It is 1976. The film is All the President's

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Men. Classic. You have Hal Holbrook playing deep

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throat, the shadowy informant, he is standing

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in the shadows smoking a cigarette because of

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course you have to smoke in the 70s, and he is

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talking to Robert Redford who is playing Bob

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Woodward. It is cinematic gold, the lighting,

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the tension. And he leans in and whispers that

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iconic line, follow the money. It is the line

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that launches a thousand investigations. Yeah.

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Except it never actually happened. Right. This

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is the huge twist right off the bat. Our source

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material highlights this as a classic Mandela

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effect. Because we all collectively remember

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deep throat saying this in real life just because

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the movie was so good. But if you look at the

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non -fiction book All the President's Men, which

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Woodward and Bernstein wrote before the movie

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came out, that phrase is literally nowhere to

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be found. Nowhere. It is not in the book. It

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does not appear in any of the actual documentation

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or notes from the entire Watergate scandal. That

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is just wild to me. I mean, everybody knows Deep

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Threat said follow the money, but you are telling

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me this was basically just a dramatic invention?

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It was entirely a dramatic invention. It was

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created by the screenwriter William Goldman.

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And if you think about it from a writing perspective,

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it makes total sense. Goldman had a massive problem

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on his hands. What was the problem? He had to

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adapt a book that was essentially about forensic

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accounting. Oh, right. Checking bank records

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isn't exactly high -octane action. Exactly. The

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real investigation involved tracing checks through

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Mexican banks and slush funds in Florida. It

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was complicated and dry and really tedious. So

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Goldman needed a way to condense all that complexity

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into a singular driving directive for the audience.

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Right. Follow the money, simplifies the plot.

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It tells the viewer, okay, this is the mission.

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This is what the heroes need to do to win. So

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he basically put words in the mouth of the most

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famous anonymous source in history pretty much

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But deep throat or mark felt as we now know he

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was must have said something somewhat like that,

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right? I mean they were chasing financial trails.

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They didn't just guess Oh, they absolutely were

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chasing the money, but real life is rarely as

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snappy as a Hollywood script The source gives

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us the actual quote that Bob Woodward said to

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Senator Sam Ervin in the book. This is how they

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originally described the strategy. OK, I have

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it right here. Instead of the cool whispered

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follow the money, the actual line was, and I

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quote, the key was the secret campaign cash and

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it should all be traced. The key was the secret

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campaign cash and it should all be traced. It

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really does not roll off the tongue. Not even

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a little bit. Imagine putting that on a bumper

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sticker. The key was the secret campaign tash,

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and it should all be traced. You would need a

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really wide bumper. It is so clunky. It is in

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the passive voice. It should all be traced. It

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sounds like an instruction manual for a mid -level

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auditor. While follow the money is an imperative,

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it is an action verb. It puts you right in the

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driver's seat. Which perfectly explains why the

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movie version survived in our cultural memory

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and the reality just faded away entirely. Okay,

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so we have established that Hollywood made the

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phrase famous in 1976. But does that mean William

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Goldman invented the concept completely out of

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thin air? Was nobody saying follow the money

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before the movie? Well, this is where it gets

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a bit nuanced. While the movie popularized it

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globally, the phrase was actually floating around

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in the ether well before 1976. Oh, really? Yeah,

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the source points out a couple of specific citations

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that show it was already part of the lexicon

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in legal and journalistic circles. OK, so who

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was the hipster saying follow the money before

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it was cool? That would be Henry E. Peterson.

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He was an assistant attorney general. In 1974,

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so that is two full years before the movie, he

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used the phrase at the Senate Judiciary Committee

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hearings. 1974. Okay, so that is deep in the

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Watergate era, but definitely pre -movie. Right.

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This was regarding the nomination of Earl J.

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Silbert as U .S. Attorney. Peterson explicitly

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used the phrase, follow the money. during those

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hearings. Which suggests that investigators and

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prosecutors were already using this shorthand

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to describe their strategy behind closed doors.

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Exactly. It wasn't just a Hollywood invention.

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It was professional slang. That makes perfect

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sense. It is like how cops or doctors have their

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own internal lingo. It eventually bleeds into

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pop culture, but it starts in the field. Precisely.

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And it wasn't just happening in the U .S. either.

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The source notes a 1975 book titled Crime in

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Britain Today. By Clive Borrell and Brian Cascinella,

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right? Yes. And they also use the exact phrase,

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follow the money, in that book. Crime in Britain

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Today sound like a light beach read. I'm sure

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it was a real page -turner. Yeah. But it proves

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that the concept and the specific phrasing was

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appearing in print on both sides of the Atlantic

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before Robert Redford ever said it on screen.

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And our source also mentions that CBS reports

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had an entire series called Follow the Money.

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Yes. So investigative journalists were already

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framing their major stories this way. So William

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Goldman didn't invent the phrase out of thin

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air, but he gave it the massive platform that

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made it legendary. Yeah, that's a great way to

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put it. He elevated it from basic procedure to

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pure mythology. OK, let's fast forward a bit.

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We have gone from the 70s through Watergate and

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the movie. And now the phrase is fully embedded

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in our brains. Follow the money means find the

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corruption. It is the gold standard. Right. Now

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we jump to the modern era. And this is where

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the deep dive gets really interesting. Because

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this phrase stops being just a cool movie quote

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and starts being deployed as a literal weapon,

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specifically in the 2016 U .S. election. This

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is a huge pivot for the phrase. You have to remember

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the context of 2016. The political rhetoric was

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incredibly sharp and follow the money was dusted

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off and deployed specifically by the Donald Trump

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campaign. Now, to be clear for you listening,

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we are not taking sides here or endorsing any

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political views. We are just impartially reporting

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on the content provided in the source to show

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how the phrase was utilized. Absolutely. We are

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strictly looking at the rhetorical strategy.

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And what stands out to me here is the irony.

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You have Trump, who is often seen as this anti

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-establishment figure, using a phrase associated

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with bringing down a Republican President Nixon

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to attack his Democratic opponent, Hillary Clinton.

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It was a very deliberate strategic choice. In

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September 2016, the Trump campaign explicitly

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urged voters to follow the money to criticize

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Hillary Clinton and the Clinton Foundation. They

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were using the underlying implication of the

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phrase that money trails always lead to corruption

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to frame their attacks. Exactly. And the source

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gives us some very specific details on what they

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were alleging. It wasn't just a vague claim that

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she was corrupt. They were trying to draw very

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specific lines between point A and point B. So

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what were the specific claims? The source outlines

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three main allegations. The first one involved

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a highly controversial uranium deal. Right. The

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uranium one deal. I remember this dominating

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the news cycle for quite a while. The Trump campaign.

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allegation was that this uranium deal which involved

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the sale of mining rights was approved by the

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U .S. State Department while Hillary Clinton

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was Secretary of State. And where does the money

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come in? The follow the money argument was that

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this approval happened after the Clinton Foundation

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received large donations from people who had

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direct financial stakes in that uranium deal.

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So the narrative they were building was donors

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give money to the foundation and then the State

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Department approves the deal. cause and effect.

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Right. Follow the money from the donors to the

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decision. Whether or not you accept the premise,

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the rhetorical structure itself is very powerful.

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Very. And what else? The source mentions in Irish

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billionaire. Yeah, Dennis O 'Brien. He is an

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Irish telecom billionaire. The Trump campaign

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pointed to Clinton's relationship with him as

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another area where they claim financial ties

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were influencing access or policy. And the third

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major allegation. The third one involved the

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Swiss bank UBS. This actually goes back to 2009.

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There was a diplomatic deal regarding the disclosure

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of the identities of American account holders.

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The State Department under Clinton concluded

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this deal with UBS. The Trump campaign highlighted

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the fact that UBS was a donor to the Clinton

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Foundation. Again, heavily connecting the policy

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decision directly to the donation. Right. And

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looking at this purely as analysts of the phrase,

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it is a highly effective use of language. Oh,

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absolutely. It takes incredibly complex international

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dealings, uranium markets and Swiss banking regulations

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and telecom networks, and simplifies them into

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that one single instruction. All of a many. It

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is brilliant branding. It is taking a complicated

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web and saying to the public, you don't need

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to understand the nuances of the global... uranium

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market, you just need to watch the cash. Exactly.

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It empowers the voter to feel like an investigator.

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It tells them the truth is simple, even if the

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details are messy. But here is the twist that

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I think makes this entire story so compelling.

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Weapons and politics have a funny way of getting

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turned right back around. They almost always

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do. So we move from the 2016 election to just

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a few months later, February 2017. The election

00:10:25.019 --> 00:10:28.840
is over. Trump is president. And suddenly, Follow

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the Money makes a massive reappearance. But this

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time, it is not coming from Trump. It is coming

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at him. And you have to look at who is saying

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it. It is Carl Bernstein. Literally one half

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of the original Woodward and Bernstein duo, the

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guys who the movie was about. The very same.

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In February 2017, Carl Bernstein went on air

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and used the phrase, Follow the Money. to encourage

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reporters to dig into President Trump's potential

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conflicts of interest. So you have the man who

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helped make the concept famous, effectively reclaiming

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it to target the very person who had just used

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it to win a national election. It is incredibly

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poetic. It is like the phrase went full circle

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in the span of six months. It really did. And

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the investigation that followed the literal following

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of the money actually yielded legal results according

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to the source? Yes. The source details the investigation

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into the Trump Foundation. Now, just to distinguish

00:11:17.879 --> 00:11:19.740
this for everyone listening, this is separate

00:11:19.740 --> 00:11:21.740
from the Trump campaign, right? This is his charitable

00:11:21.740 --> 00:11:24.379
foundation. Correct. This was an investigation

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strictly into the charity itself, and the findings

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were significant. The Trump Foundation was found

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guilty of illegal campaign contributions and

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other financial crimes. Financial crimes. That

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is a pretty heavy outcome. What was the actual

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penalty mentioned in our source? According to

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the source, in November 2019, Donald Trump was

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ordered to pay a $2 million settlement. $2 million.

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Yes. The court found that he had misused the

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foundation for his own business and political

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purposes. So if we just look at this timeline

00:11:55.350 --> 00:11:58.649
from a bird's eye view, in 2016, follow the money

00:11:58.649 --> 00:12:01.190
is the hammer used to attack the Clinton Foundation's

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donors. But by 2019, follow the money is the

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methodology used to expose the Trump Foundation's

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misuse of funds. And that really underscores

00:12:08.929 --> 00:12:11.570
the raw power of the concept. It is technically

00:12:11.570 --> 00:12:14.409
neutral. Money leaves a trail doesn't care if

00:12:14.409 --> 00:12:16.330
you are a Democrat or a Republican He doesn't

00:12:16.330 --> 00:12:18.769
care about your ideology at all exactly if you

00:12:18.769 --> 00:12:21.789
transfer funds There's a record and if someone

00:12:21.789 --> 00:12:24.549
has the patience to follow it the truth or at

00:12:24.549 --> 00:12:27.009
least the transaction comes out It is the ultimate

00:12:27.009 --> 00:12:29.669
equalizer You can spin a speech, you can spin

00:12:29.669 --> 00:12:31.789
a press release, but you can't really spin a

00:12:31.789 --> 00:12:33.929
bank transfer record. It just is what it is.

00:12:34.129 --> 00:12:36.230
Precisely. That's why the phrase endures. It

00:12:36.230 --> 00:12:38.330
cuts right through the noise. Now, speaking of

00:12:38.330 --> 00:12:41.250
enduring phrases, the source mentions that follow

00:12:41.250 --> 00:12:43.529
the money isn't the only way we talk about motive.

00:12:44.129 --> 00:12:47.149
If we zoom out a bit, does this concept exist

00:12:47.149 --> 00:12:49.570
elsewhere in history? Like, were the Romans walking

00:12:49.570 --> 00:12:52.029
around in togas saying, follow the denarius?

00:12:52.230 --> 00:12:54.389
Maybe not exactly follow the denarius, but they

00:12:54.389 --> 00:12:56.899
had something very similar. The source brings

00:12:56.899 --> 00:13:01.100
up the Latin phrase quibono. Quibono. I feel

00:13:01.100 --> 00:13:02.899
10 times smarter just hearing you say it. What

00:13:02.899 --> 00:13:05.220
does it translate to? It literally translates

00:13:05.220 --> 00:13:07.840
to to whose benefit or for whose benefit. To

00:13:07.840 --> 00:13:10.019
whose benefit. OK, so how is that different from

00:13:10.019 --> 00:13:12.840
following the money? It's the broader philosophical

00:13:12.840 --> 00:13:15.539
ancestor. It suggests that if you want to find

00:13:15.539 --> 00:13:17.740
the culprit, you shouldn't look for the person

00:13:17.740 --> 00:13:20.419
holding the weapon necessarily. You should look

00:13:20.419 --> 00:13:22.340
for the person who gained the most from the crime.

00:13:22.539 --> 00:13:24.870
That makes perfect sense. Because usually the

00:13:24.870 --> 00:13:27.690
biggest benefit is money. Exactly. If a building

00:13:27.690 --> 00:13:30.090
burns down, you look at who collects the insurance.

00:13:30.769 --> 00:13:34.370
Quibono. It's a concept of hidden motive. Follow

00:13:34.370 --> 00:13:36.970
the money is really just the modern capitalist

00:13:36.970 --> 00:13:39.830
version of Quibono. The source also throws in

00:13:39.830 --> 00:13:41.730
a French phrase that I have definitely heard

00:13:41.730 --> 00:13:44.350
in old black and white detective movies. Chercher

00:13:44.350 --> 00:13:47.210
la femme. Yes, Chercher la femme. It means look

00:13:47.210 --> 00:13:50.009
for the woman. Which, I mean, that feels a little

00:13:50.009 --> 00:13:52.970
dated. and probably a little sexist. It is definitely

00:13:52.970 --> 00:13:55.269
a product of its time. The phrase comes from

00:13:55.269 --> 00:13:58.269
a pulp fiction novel back in the 1800s. It assumes

00:13:58.269 --> 00:14:00.110
that if a man commits a crime, there must be

00:14:00.110 --> 00:14:03.090
a woman involved as the core motive, a lover,

00:14:03.649 --> 00:14:06.730
a mistress, a jealous wife. So Cherche La Femme

00:14:06.730 --> 00:14:09.350
assumes the motive is romance or passion, but

00:14:09.350 --> 00:14:11.710
Follow the Money assumes the motive is greed.

00:14:12.039 --> 00:14:14.799
And Quibono sort of safely covers both. It just

00:14:14.799 --> 00:14:17.080
asks who wins. I think follow the money is probably

00:14:17.080 --> 00:14:19.120
the most reliable in modern politics, though.

00:14:19.360 --> 00:14:22.440
Passion fades, but greed is forever. Sad, but

00:14:22.440 --> 00:14:24.539
often very true. And the source actually points

00:14:24.539 --> 00:14:27.059
to a modern digital equivalent of this concept.

00:14:27.480 --> 00:14:29.679
It lists open secrets in the see also section.

00:14:29.940 --> 00:14:32.120
Oh, open secrets. That is the website that tracks

00:14:32.120 --> 00:14:35.289
campaign finance, right? It is. Think about the

00:14:35.289 --> 00:14:37.830
crazy progression here. We went from a Latin

00:14:37.830 --> 00:14:40.889
phrase about motive to a screenwriter's fictional

00:14:40.889 --> 00:14:44.230
line about a parking garage to a massive digital

00:14:44.230 --> 00:14:47.629
database. OpenSecrets is basically follow the

00:14:47.629 --> 00:14:50.629
money automated. It tracks lobbying data campaign

00:14:50.629 --> 00:14:53.149
contributions and the net worth of politicians

00:14:53.149 --> 00:14:55.960
all in one place. It is the tool that lets you

00:14:55.960 --> 00:14:58.159
do from your laptop what Woodward and Bernstein

00:14:58.159 --> 00:15:01.120
had to do by knocking on doors for months. Exactly.

00:15:01.519 --> 00:15:04.340
But the core principle remains exactly the same.

00:15:04.759 --> 00:15:07.440
The data is there. The money moved. You just

00:15:07.440 --> 00:15:09.759
have to be willing to look. It is pretty incredible

00:15:09.759 --> 00:15:11.620
when you step back and look at it. We started

00:15:11.620 --> 00:15:13.460
this deep dive thinking we were just talking

00:15:13.460 --> 00:15:15.639
about a cool movie line. Right. But we found

00:15:15.639 --> 00:15:18.019
out the line was fake, yet the concept was very

00:15:18.019 --> 00:15:20.120
real. It was used to attack Clinton. It was used

00:15:20.120 --> 00:15:22.639
to investigate Trump. It has been used by prosecutors

00:15:22.639 --> 00:15:24.820
since the early 70s. It really is a journey.

00:15:25.080 --> 00:15:26.980
And I think what stands out to me the most is

00:15:26.980 --> 00:15:30.399
how a screenwriter, William Goldman, managed

00:15:30.399 --> 00:15:33.440
to crystallize something so complex. He took

00:15:33.440 --> 00:15:36.100
the dry, boring reality of forensic accounting.

00:15:37.100 --> 00:15:40.039
The key was the secret campaign cash, and he

00:15:40.039 --> 00:15:42.519
turned it into a literal call to adventure. He

00:15:42.519 --> 00:15:45.100
really did. Follow the money. It is an instruction.

00:15:45.240 --> 00:15:47.240
It tells you that the truth is out there. You

00:15:47.240 --> 00:15:49.720
just have to have the stamina to track the transfers.

00:15:49.860 --> 00:15:51.820
And that leads to a great point. We often think

00:15:51.820 --> 00:15:55.000
of corruption as these secret smoky room deals

00:15:55.000 --> 00:15:57.399
that leave no trace. We think it's totally invisible.

00:15:57.519 --> 00:16:00.000
Right, the classic smoke -filled room. But the

00:16:00.000 --> 00:16:02.399
lesson of follow the money, whether it is Watergate

00:16:02.399 --> 00:16:04.340
or the Clinton Foundation or the Trump Foundation,

00:16:05.039 --> 00:16:07.899
is that corruption almost always requires a transaction.

00:16:08.340 --> 00:16:11.360
It requires the movement of value. And in our

00:16:11.360 --> 00:16:13.500
modern world, every movement leaves a footprint.

00:16:13.759 --> 00:16:16.539
Which means? Which means the truth isn't usually

00:16:16.539 --> 00:16:18.899
invisible at all. It is just buried in data.

00:16:19.600 --> 00:16:21.639
The challenge for us today isn't finding a deep

00:16:21.639 --> 00:16:24.299
throat to whisper secrets in a garage. It is

00:16:24.299 --> 00:16:26.360
having the patience to look at the spreadsheets,

00:16:26.580 --> 00:16:29.159
the tax returns, and the donation lists. The

00:16:29.159 --> 00:16:31.480
truth is hiding in plain sight in the numbers.

00:16:31.840 --> 00:16:33.960
It puts the power in the hands of anyone willing

00:16:33.960 --> 00:16:36.580
to look. Which brings up a final provocative

00:16:36.580 --> 00:16:39.700
thought for you listening to Chew On. We have

00:16:39.700 --> 00:16:42.960
been talking a lot about politicians and billionaires

00:16:42.960 --> 00:16:45.519
today. We're the big players. But the concept

00:16:45.519 --> 00:16:47.679
of following the money doesn't just apply to

00:16:47.679 --> 00:16:50.460
them anymore. Think about your own life. Every

00:16:50.460 --> 00:16:53.460
time you swipe a credit card, use a digital wallet,

00:16:53.559 --> 00:16:56.299
or even click on a targeted ad, you are leaving

00:16:56.299 --> 00:16:58.820
your own personal money trail. You really are.

00:16:58.940 --> 00:17:02.000
A massive digital footprint. So if following

00:17:02.000 --> 00:17:04.299
the money is enough to expose presidents and

00:17:04.299 --> 00:17:07.559
topple empires, just imagine what your own daily

00:17:07.559 --> 00:17:10.299
transaction history exposes about you to the

00:17:10.299 --> 00:17:13.039
companies tracking it. It is not just a political

00:17:13.039 --> 00:17:16.339
weapon anymore. It is the reality of our digital

00:17:16.339 --> 00:17:18.960
privacy. That is a chilling thought, but absolutely

00:17:18.960 --> 00:17:20.819
true. Well, there you have it. The next time

00:17:20.819 --> 00:17:22.579
you watch all the presidents men, you can lean

00:17:22.579 --> 00:17:24.740
over to your friend and totally ruin the moment

00:17:24.740 --> 00:17:27.430
by telling them. Deep Throat never actually said

00:17:27.430 --> 00:17:29.390
that. You will definitely be the hit of the party.

00:17:30.150 --> 00:17:32.509
Exactly. Thanks for joining us for this deep

00:17:32.509 --> 00:17:35.769
dive into the currency of corruption. Stay curious

00:17:35.769 --> 00:17:37.309
and keep following those threads.
