WEBVTT

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I was looking at a chart breakdown from 1995

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yesterday, just getting my head in the game for

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this deep dive, and the energy jumping off the

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page is just, it's chaotic. Oh, it was a totally

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frantic time. The turnover in the charts was

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incredibly high, trends were shifting week to

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week, and the line between underground, cool,

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and pop was getting violently blurred. Violently

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blurred is right. And sitting right in the center

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of that chaos is the group we are unpacking today.

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We're talking about the British group, Clock.

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Right. Now, if you were listening to the radio

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or, you know, going to clubs in the UK or Europe

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in the mid -90s, you couldn't avoid them. They

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were everywhere. Absolutely everywhere. Glow

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sticks, high -tempo beats, the whole nine yards.

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Yeah. But looking at the sources we've pulled

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together for you today, so we're going through

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their Wikipedia history, the official discography,

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and a ton of old chart data. It turns out Clock

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wasn't really a band in the traditional sense.

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No, not at all. It was more like a machine. Our

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mission today is to unpack that machine. We're

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going to look at the mechanics of 90s dance music,

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the bizarre split between producers and performers,

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and one of the most surprising career pivots

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in music history. Machine is actually the perfect

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word for it because clock is one of the best

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case studies we have for the Eurodance formula.

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Right. This wasn't four friends meeting in a

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garage to write songs about their feelings. This

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was a studio project specifically designed to

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bridge the gap between the hardcore rave scene

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and like Saturday morning kids TV shows. Which

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sounds like a recipe for disaster, honestly.

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Yeah. Trying to please the ravers and the pop

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kids at the same time. Usually you just end up

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pleasing neither. Well, that's where the tension

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lies in this whole story. And to understand how

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they managed it, we really have to look at the

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architecture of the group. Let's start with their

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origin. So Clock formed in Manchester, England,

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and they were active basically from 1993 to 1999.

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A very specific, very intense window of time.

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Extremely. And we talk about the visuals because

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that's what people remember, right? If I pull

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up a video of Clock right now, I see a very specific

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dynamic. I see a rapper. And a female vocalist.

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Exactly. You're seeing Marcus Thomas, who went

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by the name ODC MC, and Lorna Saunders, who performed

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as Tinka. Tinka, right. Yeah, they were the face

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of Clock. They were the ones on the single covers,

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doing the dance routines on top of the pops,

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giving the interviews. You're using the term

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face quite deliberately there. I am. Because

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in 90s dance music, the face and the brain were

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rarely the same people. Marcus and Lorna were

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fantastic performers, obviously integral to the

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brand, but they weren't. the ones staying up

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until four in the morning programming drum machines.

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The true architects, the real band, were two

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producers, Stu Allen and Pete Pritchard. It's

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that classic Milli Vanilli anxiety that kind

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of hung over the whole 90s, isn't it? The idea

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that what you see isn't what you hear. It is,

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but with Clock, it wasn't a scandal. It was just

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industry standard. It was accepted that the producer

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was the artist and the front man was essentially

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a cast member. Like a theater production. Exactly

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like that. Stu Allen and Pete Pritchard were

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the directors and scriptwriters, and Marcus and

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Lorna were the actors delivering the lines. But

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even the actors' part gets a bit murky when you

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really dig into the sources. Yeah. I was reading

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through the liner notes of their discography,

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and there's a track called Keep the Fires Burning.

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Oh, this is a great example. Right. Because if

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I'm watching the video for that song, I'm seeing

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Lorna. So naturally, you assume you're hearing

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Lorna. Which is a totally logical assumption,

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but an incorrect one. On that specific track,

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the vocals were actually provided by Georgia

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Lewis. Georgia Lewis. So we have a producer making

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the beat, a session singer recording the vocal,

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and then a performer lip syncing in the video.

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It's like a Russian nesting doll of identities.

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It creates a fascinating disconnect for the fans.

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The audience is bonding with an image. They project

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their fandom onto Lorna and Marcus. But the sonic

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DNA of the track comes from a completely different

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set of people. It really makes you wonder who

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you're actually a fan of. The person dancing

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or the person pushing the buttons? Speaking of

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pushing buttons, we should probably get into

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the sound itself. Because before they were the

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polished pop act covering Axl F, they were coming

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from a much grittier place. Yeah. Manchester

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in the early 90s wasn't exactly known for bubblegum

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pop. Absolutely not. Manchester was the epicenter

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of a very specific, hard -edged dance scene.

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And Stu Allen, one of those producers, was a

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legend in that world. Right. He had serious roots.

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He did. He wasn't a pop guy originally. He was

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a hip -hop DJ and a hardcore rave pioneer. And

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if you listen to the early clock tracks, the

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stuff driven by the club scene, you really hear

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that lineage. How so? Like, what should you be

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listening for? Well, compare it to the... Italian

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Euro dance of the time, acts like capella. The

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Italian sound was very polished, very sequencer

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heavy. It had that clean galloping best line.

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The classic do -do -do -do -do sound. Exactly.

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Klopp took that structure but injected it with

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the UK rave virus. They used breakbeats. Instead

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of just a steady thump -thump -thump kick drum,

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they layered in these choppy syncopated drum

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loops. Which gives it that rougher texture. It

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felt urgent. It felt like it belonged in a dark,

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sweaty warehouse, not a bright discotheque. So

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they have this credibility. They have the underground

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cool factor. But then they start charting. And

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this is where we get to the part of the story

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from our sources that I find just, I find it

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so fascinating. It's the Visa secret. The Visa

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alias. This blew my mind. So the producers are

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seeing Clock get famous, getting played on daytime

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radio. But they're terrified of losing their

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street cred with the hardcore rave crowd. So

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they invent a secret identity. It was a survival

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mechanism. In the 90s, the tribalism in music

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was intense. If you were pop, you were the enemy

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of the underground. You couldn't be both. Right,

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you get bottled off the stage. Exactly. So Stu

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and Pete devised a workaround. They would release

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the mainstream, radio -friendly version of a

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track under the name Clock. Okay. Then they would

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take the stems of that exact same track, speed

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it up, pitch up the vocals to that chipmunk frequency,

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distort the kick drums, and release it as a white

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label record under the name Visa. But did it

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actually work? Or was it one of those things

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where everyone in the scene kind of knew and

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was just winking at each other? Oh, it worked

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surprisingly well. The Visa tracks became massive

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anthems in the darker, harder clubs. Wow. There

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were plenty of kids sweating it out to Visa on

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a Friday night who would have turned their nose

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up at clock on Saturday morning, never realizing

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they were listening to the exact same producers.

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and often the exact same melodies. That is incredibly

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cynical, though, isn't it? Selling the exact

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same product to two warring factions. I wouldn't

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call it cynical. I'd call it pragmatic. They

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understood that the packaging, the tempo, the

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drum sounds, the name on the record mattered

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more to that specific audience than the melody

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itself. It allowed them to have church success

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without completely abandoning their roots. I

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guess you can pay the bills with clock and feed

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your soul with visa. But eventually, the bills

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take priority. As time went on, the pop side

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of the equation definitely started to take over.

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The breakbeats faded out and we entered the era

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of the covers. The covers. This is really the

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defining legacy of clock for the general public.

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It feels like around 1995, they just collectively

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decided. Why write new songs when there are perfectly

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good old songs we can just speed up? Well, looking

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at the chart data we pulled, it's really hard

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to argue with their logic. 1995 was their golden

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year. They transitioned from a credible dance

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act to a bona fide chart juggernaut. Let's break

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down the discography from that year because it

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is wild. Starting with Axl F, which is just a

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bold choice. Taking the instrumental synth theme

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song from Beverly Hills Cop and trying to make

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people dance to it. It is bold. But think about

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the melody. That synth line is a massive earworm.

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Everyone knows it. But the original is mid -tempo.

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Right. Clock took that recognizability and applied

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the Eurodance template. Crank the tempo to 140

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BPM, put a massive kick drum underneath it, and

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suddenly you have a track that triggers a dopamine

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hit of nostalgia and the physical urge to move.

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And it worked. Axl F, released as a double A

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-side with Keep Pushin', reached number seven

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in the UK. A huge hit. And then they just kept

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doubling down. Woof! There it is. That was their

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biggest hit of all, peaking at number four. And

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notice the pattern there. They didn't pick an

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obscure track to cover. They picked a song by

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Tag Team that had already been a massive hit

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in the U .S. They were taking proven commodities

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and Euro -izing them. I have to ask, is that

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just lazy? Just via -roxing other people's homework?

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You could view it as lazy, sure. But from a pure

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production standpoint, it's actually quite difficult

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to do well. Really? Yeah. There were hundreds

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of cheap dance covers released in the 90s that

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went absolutely nowhere because they sounded

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cheap. Clocks' productions were punchy, they

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were loud, and mixed perfectly for radio. They

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managed to make woof sound like it belonged on

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the same playlist as Oasis. That takes real skill.

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They certainly committed to the strategy. That

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same year... Everybody hit number six. They had

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albums charting, too. The album It's Time hit

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number 27 in 95, and About Time, too, hit number

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56 in 97. They were relentlessly productive.

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And the covers just kept coming. Later on, they

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had, oh, what, A Night Reaching over 13 in 96,

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and You Sexy Thing hit number 11 in 97. Over

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the course of the 90s, they managed a string

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of top 40 hits with nine different covers. Nine.

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It's a staggering amount. They proved that familiarity

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plus a high BPM was an absolute winning formula,

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but it also points to the limitation of the project.

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Also, when you rely on other people's songs that

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heavily, you start building your own identity.

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You become a delivery system for melodies rather

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than an artist with a distinct message. Which

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usually signals that the end is near. You can

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only run that high tempo engine for so long before

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it overheats. Exactly. And the intense pace we

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talked about at the beginning, it wasn't just

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the tempo of the music. It was the lifestyle,

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the burnout inherent in the industry. We see

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this so often in these deep dives into 90s bands.

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The lineup changes started happening. In 1998,

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Marcus Thomas left to join a band called Sant.

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And when you lose the face of the group. the

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illusion really starts to crumble. They did try

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to replace him. They brought in a rapper named

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Chagon Peters, but the magic was fading. And

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by 1999, the group completely disbanded. The

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official reasons cited were a mix of personal

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reasons and just an inability to continue at

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that same intense pace. The shelf life of high

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-energy dance groups is notoriously short. Plus,

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the Eurodance bubble was bursting, trance was

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coming in, UK Garage was bubbling up. The sound

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of clock was just becoming a relic. Yeah. Their

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time was up, pun completely intended. So 1999

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hits, the party's over. Usually this is the part

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of the show where we find out they spent the

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next 20 years touring student unions singing

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Axl F. Which many of their peers did. But Lorna

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Saunders -Tinka, she did something else entirely.

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This is the where are they now reveal that I

00:11:01.210 --> 00:11:03.730
still can't quite wrap my head around. It's one

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thing to leave the music industry, but it's another

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to jump into perhaps the most... Opposite profession

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imaginable. It really is. So let's set the scene

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based on the articles we found. It's 2004. Lorna

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appears on the TV show Nevermind the Buzzcocks

00:11:17.570 --> 00:11:19.850
in their celebrity identity parade lineup. Where

00:11:19.850 --> 00:11:21.490
they had to guess which one was the pop star

00:11:21.490 --> 00:11:24.309
from 10 years ago. Right. And on that show, it's

00:11:24.309 --> 00:11:26.049
announced she's working as a legal secretary.

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Which is a sensible, steady job after the chaos

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of the 90s. But she didn't stop there. By 2015,

00:11:32.820 --> 00:11:35.200
it was revealed that she had become a fully qualified

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lawyer working for a firm called Jackamans. A

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practicing lawyer. Dealing with serious legal

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matters. Married, two children, completely removed

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from the pop spotlight, from top of the pops

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to a law firm. It's an unusual but incredibly

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impressive trajectory. You know, initially I

00:11:53.080 --> 00:11:55.379
thought that was such a bizarre pivot. But the

00:11:55.379 --> 00:11:56.879
more you think about it, you mentioned earlier

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that being in clock was like being an actor.

00:11:58.879 --> 00:12:00.799
You learn a script, you perform, you present

00:12:00.799 --> 00:12:03.279
this confident face to the public. Yes. Being

00:12:03.279 --> 00:12:05.480
a lawyer is also a performance. Yeah. You have

00:12:05.480 --> 00:12:08.000
to be prepared. You have to be persuasive. That's

00:12:08.000 --> 00:12:10.419
a brilliant connection. In the 90s, she had the

00:12:10.419 --> 00:12:12.879
discipline to maintain that high energy persona

00:12:12.879 --> 00:12:15.940
night after night. She took that exact same grit

00:12:15.940 --> 00:12:18.519
and applied it to law. It's the ultimate post

00:12:18.519 --> 00:12:21.730
-pop survival story. But we can't close the book

00:12:21.730 --> 00:12:23.710
on clock without talking about the other side

00:12:23.710 --> 00:12:26.289
of that partnership. The brain behind the face.

00:12:26.450 --> 00:12:29.450
Yes, Stu Allen. The sources end on a very somber

00:12:29.450 --> 00:12:32.429
note regarding him. He passed away in September

00:12:32.429 --> 00:12:36.600
2022. He was only 60 years old. It was gastrointestinal

00:12:36.600 --> 00:12:39.240
cancer. There's just no age at all. It's not.

00:12:39.340 --> 00:12:41.340
And we really have to take a moment to acknowledge

00:12:41.340 --> 00:12:43.679
his role. Clock might have been his big commercial

00:12:43.679 --> 00:12:46.580
pop success, but Stu Allen was the architect

00:12:46.580 --> 00:12:49.500
behind the sound that defined a massive era of

00:12:49.500 --> 00:12:52.259
Manchester music. He was a true pioneer for that

00:12:52.259 --> 00:12:55.120
scene. He really was. His legacy isn't just the

00:12:55.120 --> 00:12:57.679
pop covers. It's in the break beats and the hardcore

00:12:57.679 --> 00:13:00.320
rave culture he helped build. It brings us right

00:13:00.320 --> 00:13:02.879
back to the duality of the group. You have Lorna,

00:13:02.980 --> 00:13:05.659
the visible star who completely reinvented herself.

00:13:06.039 --> 00:13:08.799
And you have Stu, the invisible architect who

00:13:08.799 --> 00:13:11.220
stayed true to the music his whole life. It raises

00:13:11.220 --> 00:13:13.000
a really interesting final thought for you to

00:13:13.000 --> 00:13:15.480
chew on. When we look back at the 90s, we remember

00:13:15.480 --> 00:13:18.200
the faces in the music videos. We remember Marcus

00:13:18.200 --> 00:13:21.500
and Lorna. But the true creators, people like

00:13:21.500 --> 00:13:24.679
Stu Allen and Pete Pritchard, remain in the background.

00:13:24.919 --> 00:13:28.320
It really begs the question. In the context of

00:13:28.320 --> 00:13:31.120
electronic dance music, who actually is the band?

00:13:31.340 --> 00:13:33.940
Is it the image that sells the record or is it

00:13:33.940 --> 00:13:36.419
the sound coming out of the speakers? That is

00:13:36.419 --> 00:13:39.000
exactly the kind of question that makes digging

00:13:39.000 --> 00:13:42.820
into these old charts so rewarding because nothing

00:13:42.820 --> 00:13:45.100
is ever as simple as it looks on the surface.

00:13:45.240 --> 00:13:49.139
Never. So, listener, here is your homework. Go

00:13:49.139 --> 00:13:51.789
look up the track, the rhythm. But try to find

00:13:51.789 --> 00:13:54.629
the Visa remix. Put on your headphones and see

00:13:54.629 --> 00:13:57.549
if you can hear that exact moment where the hardcore

00:13:57.549 --> 00:14:00.529
rave beat fights against the commercial pop melody.

00:14:00.669 --> 00:14:03.049
You'll hear the whole history of 90s dance music

00:14:03.049 --> 00:14:06.029
in that one track. You really will. Thanks for

00:14:06.029 --> 00:14:07.669
taking this trip back to the dance floor with

00:14:07.669 --> 00:14:09.370
us. We'll catch you on the next deep dive.
