WEBVTT

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Welcome back to the Deep Dive. Today we are heading

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on to the court to talk about one of the most,

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I guess, shiny and often misunderstood awards

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in all of pro sports. It's the trophy that answers

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that really primal question in basketball. Who

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is the most unstoppable force on the planet right

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now? We are talking about the NBA scoring title.

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It really is the ultimate badge of individual

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dominance, isn't it? Because you strip away all

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the narratives, the voting fatigue you get with

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the MVP award. Right. The scoring title is supposed

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to be objective. It's supposed to be cold, hard

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math. Either you put the ball in the basket more

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than everyone else or you didn't. Exactly. It's

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the get out of my way, I'm getting a bucket award.

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Yeah. And I think for most of us, you know, watching

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the games or just checking the box scores in

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the morning, we assume it's pretty straightforward.

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Yeah, you'd think so. You just count up all the

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points at the end of the year and the person

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with the biggest number. takes home the hardware?

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But as we look through the... comprehensive historical

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records of all the annual scoring leaders. And

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we went all the way from the league start in

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1946 right up through the 2024 -25 season. We

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found the math isn't actually that simple. Not

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at all. It's surprisingly messy. Oh, it gets

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complicated fast. We're talking about rule changes,

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statistical loopholes, and some really, really

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weird historical quirks. We are. We're going

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to look at how the definition of scoring leader

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has actually shifted over the decades and how

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that changed the way... the game is played. We'll

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look at the myths around the award and the Titans

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who hold records that, and I really don't say

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this lightly, will likely never be broken. And

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here's the hook for you listening right now.

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You probably think you know who the best scorers

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in history are, but there are seasons where the

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guy who scored the most baskets didn't actually

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win the title. That's right. Sometimes winning

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is just a matter of, you know, reading the fine

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print. Okay, let's unpack this. Yeah. Because

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this totally blew my mind when we were prepping.

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There was a specific year where the definition

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of scoring leader completely flipped and it changed

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everything. It did. This is section one, the

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rules of engagement. If you were playing in the

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NBA before the 1969 -70 season, the scoring champion

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was just determined by total points. As simple

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as that. It was an endurance test. If you played

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80 games and scored 2 ,000 points, you beat the

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guy who played 60 games and scored 1 ,800, regardless

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of who was actually scoring more on a nightly

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basis. So volume was king. It didn't matter if

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you were efficient. It just mattered that you

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showed up and put numbers on the board every

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single night. Precisely. But starting in that

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69 -70 season, the league pivoted. They switched

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the criteria to points per game, your average.

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Ah, okay. They wanted to reward dominance over

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durability. The logic was, you know, if I'm scoring

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35 points a night, but I miss 10 games with a

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sprained ankle, am I really a worse scorer than

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the guy averaging 25 who never misses a game?

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The league decided no. But this pivot created

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some fascinating historical ironies. I call it

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robbing the bank because you have these technically

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correct winners who walked away with a trophy

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despite scoring fewer total points. The very

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first year of the rule change is the perfect

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example. 1969 -70. You had a rookie named Lou

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Alcindor, who we all now know as Kareem Abdul

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-Jabbar. He was an absolute iron man. He played

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almost every game and scored the most total points

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in the league that year. 2 ,361. Which is a massive

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number. In any era, that's an MVP caliber season.

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It is. But he didn't win the scoring title. Jerry

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West did. West averaged 31 .2 points per game,

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which was just slightly higher than Alcindor's

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average. But wait. But here's the kicker. Jerry

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West played fewer games and had significantly

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fewer total points. So imagine scoring the most

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points in the entire league. You're the rookie

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sensation and you're told, sorry, your average

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is slightly lower because you played more games.

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Yeah. That feels like a punishment for being

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available. It really does. And this isn't just

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some old school quirk. This happens in the modern

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era too. Fast forward to 2002 -03. Kobe Bryant.

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He was an absolute machine that year. Played

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all 82 games and scored 2 ,461 total points.

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The most in the NBA. But he didn't win. Nope.

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The scoring title went to Tracy McGrady because

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TMAC had a higher nightly average despite playing

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fewer games and scoring fewer total points. Wow.

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And even more recently, LeBron James in 2017

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-18. He played all 82 games, the only time in

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his career he's ever done that, and had the highest

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total. But finished third in the scoring race

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based on average. That's crazy. It really highlights

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a philosophical shift. The NBA decided that...

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Peak performance matters more than total accumulation.

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But they realized this creates a danger. Right.

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If it's only about average, what stops someone

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from playing one game, scoring 50, and then quitting

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the season and claiming the title with a 50 -point

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average? The I quit while I'm ahead strategy.

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I'd try it. Well, they instituted a guardrail.

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It's the qualification hurdle. In the modern

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NBA, to technically qualify for the scoring title,

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a player has to appear in at least 58 of 82 games.

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Which seems fair. You have to play about 70 %

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of the season. Yeah. But looking at our source

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material, there's a loophole here, a kind of

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mathematical exception clause that I find fascinating.

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It is a very specific, very rare exception. If

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a player appears in fewer than 58 games, they

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aren't automatically out. The league takes their

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total points and divides it by 58. Oh, wow. As

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if they had played those missing games and scored

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zero points in all of them. So they dilute your

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average. They basically treat those missed games

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as goose eggs. Exactly. And if that diluted average

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is still higher than everyone else's regular

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average, you win the title. That sounds incredibly

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hard to pull off. Yeah. Has anyone ever actually

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survived that math? It's nearly impossible because

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the penalty of taking a zero is just so high.

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We actually saw how strict these... rules can

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be very recently. Look at the 2023 -24 season

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with Joel Embiid. Oh, right. He was having a

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historic run. I mean, he was averaging a massive

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34 .7 points per game. That is a runaway number.

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Usually like 30 or 31 wins it comfortably. 34

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.7 is a blowout. It absolutely is. But he only

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played 39 games because of an injury. So he didn't

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meet the 58 game threshold. And the loophole

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didn't save him. No. Even if you tried to apply

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it. Taking his total points and dividing by 58,

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the zeros dragged him way down below the other

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leaders. So he was just erased from the leaderboard.

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It's brutal. You could be the best scorer when

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you're on the floor. But if you aren't on the

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floor enough, the record books don't care. Availability

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is the best ability, as they say. The rule ensures

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that the scoring champ is a fixture of the season,

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not just, you know, a guest star. OK, so speaking

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of fixtures and just pure, unadulterated dominance.

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We have to talk about the Titans, the guys whose

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records just look like typos. You can't talk

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scoring without talking Wilt. Wilt Chamberlain.

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I was reading through the breakdown of his 1961

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-62 season and the numbers. I mean, they represent

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a level of activity I don't think humans are

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capable of anymore. They really don't look real.

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We talk about a great season now as like... Averaging

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30 points per game? Yeah. In the 1961 -62 season,

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Wilt Chamberlain averaged 50 .4 points per game.

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50 .4. That means he was cutting up a half century

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every single night on average. And he scored

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4 ,029 total points that season. To give you

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some context, even in today's high -scoring,

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three -point -heavy seasons, getting to 2 ,500

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is rare. 4 ,000 is extraterrestrial. And people

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always say, oh, the pace was faster back then.

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The pace was faster. That's true. Here's the

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stat that just breaks that argument for me. Walt

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averaged 48 .5 minutes per game that season.

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Wait, there were only 48 minutes in a game? He

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played every minute of every game, plus overtime.

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He never sat down. So yes, the pace was high,

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but the stamina required to run that much for

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48 minutes and score 50. That's not just era

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inflation. That is a level of physical dominance

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we will likely never see again. And it wasn't

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a one -off. He won seven consecutive scoring

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titles. That feels untouchable. But there is

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one other name that matches that consistency.

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His airness. Michael Jordan. The GOAT. If Wilt

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owns the single season peaks, Jordan owns the

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career consistency. Michael Jordan holds the

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record for the most scoring titles in NBA history

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with 10. 10. 10 scoring titles. That's a full

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decade of being the best scorer in the world.

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It is. And like Wilt, he won seven of them consecutively.

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But what's so fascinating about Jordan is that

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he did it at both ends of his career. You know,

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we mentioned Wilt's rookie dominance, but Jordan

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adapted his game as he aged. In fact, Jordan

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is the oldest scoring leader in history. Oh,

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really? I would have guessed someone like Curry

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recently. Nope, it's Jordan. In the 1997 -98

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season, the last dance year, he won the title

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at age 35, averaging 28 .7 points. Wow. So you

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have Wilt dominating with pure physical force

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in his 20s. And then you have Jordan dominating

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with skill, footwork, and that mid -range precision

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in his mid -30s. That longevity is just incredible.

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Most high -volume scorers. Their legs are burned

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out by 32. Jordan reinvented how he scored to

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keep the trophy. But, you know, sometimes the

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scoring title isn't decided by a decade of dominance.

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Sometimes it comes down to the very last day

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of the season. The photo finishes. The great

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shootouts. Yeah. This is my favorite part of

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the history. There are these moments where the

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math of the average rule just creates incredible

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drama. The most famous one has to be 1978. The

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duel between George Gervin the Iceman and David

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Thompson. This story is wild. So. It's the last

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day of the season. The race is neck and neck.

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David Thompson plays first. And he clearly decided,

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I am not losing this. He went nuclear. He scored

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73 points. Which in 1978 was... basically unheard

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of. It was. So Girvin plays later that night.

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He hears the news. He knows the math. To win

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the scoring title, he needs 58 points just to

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tie. Right. Now, for most players, if you hear

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you need 58, you just congratulate the other

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guy and go home. Right. You say, good season,

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Dave. Enjoy the trophy. But Girvin, he went out

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and scored 63. But the detail that always gets

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me is the second quarter. Thompson had set a

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record earlier that day by scoring 32 points

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in a single quarter. Oh, wow. Girvin, in his

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game, scored 33 in the second quarter to break

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the record Thompson had set just hours before.

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Talk about anything you can do, I can do better.

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That is just petty in the absolute best way.

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And the final margin. Girvin won the scoring

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title by an average of 3 .06 points, the closest

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finish ever. That is razor thin. We almost saw

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a repeat of that in 2012, didn't we? With Kevin

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Durant and Kobe Bryant. We did. It was the second

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closest race in history. Going into the final

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game, Durant was slightly ahead in the averages.

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He finished his season at 28 .03. And Kobe had

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one game left. Kobe needed 38 points in that

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final game to overtake Durant. Now for Kobe Bryant,

00:10:47.539 --> 00:10:50.480
scoring 38 was just a Tuesday. He could have

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done it. He probably would have done it if this

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was, say, 2006. But he didn't. He chose to sit

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out, rested for the playoffs. Durant won the

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title, his third in a row at that point. That

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shows a massive shift in priorities, doesn't

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it? Kobe wanted the ring more than the scoring

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trophy. But speaking of Durant, we should mention

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he holds a pretty special age -related record,

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too. He does. In the 2009 -10 season, Kevin Durant

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became the youngest scoring leader in NBA history.

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He was just 21 years and 197 days old, averaging

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30 .1 points. 21. I was barely figuring out how

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to do my laundry at 21, and he's leading the

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entire NBA in scoring. It really signaled the

00:11:27.279 --> 00:11:29.559
arrival of a new generation. But this brings

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us to the big elephant in the room, the empty

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calories argument. There's this myth, or maybe

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it's not a myth, that if you have the scoring

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leader on your team, you're not winning the championship.

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Right. That one guy is just taking too many shots

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and the team suffers. It's a very persistent

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narrative. And when you look at the data, it

00:11:48.490 --> 00:11:51.379
kind of holds water. We analyzed the records

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from 1947 all the way to 2025, winning the scoring

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title and the NBA championship in the same season.

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It's incredibly rare. How rare are we talking?

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Since 1947, only six players have ever done it.

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Six in almost 80 years. Just six. You've got

00:12:06.460 --> 00:12:10.379
the early pioneers. Joe Fulks in 47. George Mikan

00:12:10.379 --> 00:12:13.759
did it in 49 and 50. Then Kareem Abdul -Jabbar

00:12:13.759 --> 00:12:16.759
in 1971. Okay, so the absolute giants of the

00:12:16.759 --> 00:12:18.279
game. And then you have a 20 -year gap where

00:12:18.279 --> 00:12:20.360
nobody could do it. Until Michael Jordan, he

00:12:20.360 --> 00:12:22.159
did it six times, all six of his championship

00:12:22.159 --> 00:12:24.399
years. Of course he did. He's the exception to

00:12:24.399 --> 00:12:26.320
every single rule. Then Shaquille O 'Neal did

00:12:26.320 --> 00:12:30.129
it in 2000. And then... A massive drought. For

00:12:30.129 --> 00:12:31.990
a quarter of a century, nobody could pull off

00:12:31.990 --> 00:12:34.590
the double. Not Kobe, not Iverson, not Durant,

00:12:34.590 --> 00:12:37.590
not Harden. It became known as the scoring champion

00:12:37.590 --> 00:12:41.289
curse. The logic being that heliocentric offense

00:12:41.289 --> 00:12:43.830
where everything revolves around one star just

00:12:43.830 --> 00:12:46.970
doesn't work in the playoffs. But that curse

00:12:46.970 --> 00:12:49.789
was finally broken recently. It was. And we have

00:12:49.789 --> 00:12:52.049
to shout out the newest member of that exclusive

00:12:52.049 --> 00:12:55.350
club, Shy Gilchrist Alexander. Yes. The 2024

00:12:55.350 --> 00:12:59.070
-25 season. Shy really broke the quote -unquote

00:12:59.070 --> 00:13:02.870
curse. He averaged 32 .7 points to win the scoring

00:13:02.870 --> 00:13:05.370
title and led the Oklahoma City Thunder to the

00:13:05.370 --> 00:13:08.110
championship in 2025. It's amazing because for

00:13:08.110 --> 00:13:10.769
years, the analytics people said, you can't win

00:13:10.769 --> 00:13:13.279
if your point guard is scoring 30 a night. Shai

00:13:13.279 --> 00:13:15.360
proved them all wrong. He did. He joined Jordan,

00:13:15.500 --> 00:13:18.440
Shaq, Kareem, and Mikan. That is the VIP room

00:13:18.440 --> 00:13:20.620
of basketball history. Now, you mentioned Shaq

00:13:20.620 --> 00:13:23.019
a second ago, and that transitions us perfectly

00:13:23.019 --> 00:13:25.240
to how the game itself has physically changed.

00:13:25.340 --> 00:13:27.120
Because if you look at how Shaq won his scoring

00:13:27.120 --> 00:13:30.659
titles versus how guys win them today, it's practically

00:13:30.659 --> 00:13:33.600
a different sport. It really is. We are so deep

00:13:33.600 --> 00:13:36.519
in the three -point era. But Shaq stands as...

00:13:36.990 --> 00:13:39.529
This massive, incredible anomaly in the history

00:13:39.529 --> 00:13:41.769
books. I love this stat from the research. Since

00:13:41.769 --> 00:13:43.950
the three -point line was introduced in the 1979

00:13:43.950 --> 00:13:47.429
-80 season, Shaquille O 'Neal is the only scoring

00:13:47.429 --> 00:13:49.990
leader to go an entire championship season without

00:13:49.990 --> 00:13:52.350
making a single three -pointer. Not one. Not

00:13:52.350 --> 00:13:54.210
even a heave at the buzzer or anything. Zero.

00:13:54.629 --> 00:13:58.049
In his 2000 MVP and scoring title season, he

00:13:58.049 --> 00:14:01.509
dominated exclusively from the paint. Now, contrast

00:14:01.509 --> 00:14:04.110
that with Stephen Curry in 2015 -16. Revolution.

00:14:04.759 --> 00:14:07.100
Curry led the league with 30 .1 points per game,

00:14:07.200 --> 00:14:10.820
but the way he did it, he made 402 three -pointers

00:14:10.820 --> 00:14:13.679
that season, and he joined the 50 -40 -90 club

00:14:13.679 --> 00:14:16.480
shooting 50 % from the field, 40 % from three,

00:14:16.639 --> 00:14:18.919
and 90 % from the free -throw line. He was the

00:14:18.919 --> 00:14:21.360
first scoring leader ever to do that. It's efficiency

00:14:21.360 --> 00:14:24.799
plus volume from a distance. It's the exact opposite

00:14:24.799 --> 00:14:26.820
of Shaq. Shaq physically moved you out of the

00:14:26.820 --> 00:14:29.000
way. Curry makes you chase him until you're exhausted.

00:14:29.179 --> 00:14:31.600
Exactly. And Curry kept doing it. He won another

00:14:31.600 --> 00:14:35.159
scoring title in 2020 -21 at age 32, making him

00:14:35.159 --> 00:14:38.039
the oldest leader since Jordan. And we can't

00:14:38.039 --> 00:14:40.539
talk about volume scoring in the modern era without

00:14:40.539 --> 00:14:43.919
mentioning James Harden. The beard. His run in

00:14:43.919 --> 00:14:46.200
the late 2010s was historically significant,

00:14:46.519 --> 00:14:50.279
specifically that 2018 -19 season. Harden averaged

00:14:50.279 --> 00:14:54.129
36 .1 points per game. 36 .1. That's the highest

00:14:54.129 --> 00:14:56.289
average we've seen in the modern era. Among the

00:14:56.289 --> 00:14:58.269
active players mentioned in our source material,

00:14:58.570 --> 00:15:01.129
yes. It's the closest anyone has gotten to those

00:15:01.129 --> 00:15:04.309
Jordan or Wilt type numbers in a long, long time.

00:15:04.649 --> 00:15:06.850
It showed that with a three -point shot and the

00:15:06.850 --> 00:15:09.230
ability to draw fouls, a single player can just

00:15:09.230 --> 00:15:11.669
generate an immense amount of offense. But again,

00:15:11.769 --> 00:15:13.409
Harden didn't win the championship that year.

00:15:13.509 --> 00:15:15.610
He fell victim to that empty calories narrative,

00:15:15.809 --> 00:15:19.789
which makes what Shai did in 2025 even more impressive.

00:15:20.360 --> 00:15:22.440
he found the balance that Harden couldn't quite

00:15:22.440 --> 00:15:25.100
nail down. Yeah, if we connect this to the bigger

00:15:25.100 --> 00:15:27.460
picture, the scoring title really tells the story

00:15:27.460 --> 00:15:29.960
of basketball's evolution. It started as a game

00:15:29.960 --> 00:15:32.600
of total accumulation in the 50s, then it became

00:15:32.600 --> 00:15:34.919
about efficiency and average in the 70s, it was

00:15:34.919 --> 00:15:37.059
dominated by centers, then by shooting guards

00:15:37.059 --> 00:15:39.460
like Jordan and Kobe, and now we see these diverse

00:15:39.460 --> 00:15:42.320
scorers winning rings while dropping 32 a night.

00:15:42.519 --> 00:15:45.700
It really is the history of the league told through

00:15:45.700 --> 00:15:49.379
just one trophy. So let's recap the big takeaways

00:15:49.379 --> 00:15:51.980
for everyone listening. Sure. First, the math

00:15:51.980 --> 00:15:54.700
isn't simple. That shift from total points to

00:15:54.700 --> 00:15:57.419
average in 1969 created a world where you can

00:15:57.419 --> 00:16:00.120
score the most points and still lose. Second,

00:16:00.720 --> 00:16:03.159
Wilt Chamberlain is a statistical alien with

00:16:03.159 --> 00:16:05.379
his 50 -point average, and Michael Jordan is

00:16:05.379 --> 00:16:08.620
the king of longevity with 10 trophies. And third...

00:16:08.889 --> 00:16:10.750
The rarity of the double winning the scoring

00:16:10.750 --> 00:16:13.090
title in the championship in the same year. It's

00:16:13.090 --> 00:16:15.350
the Holy Grail, achieved by only six players,

00:16:15.509 --> 00:16:18.149
with Shai Gilgis -Alexander being the one to

00:16:18.149 --> 00:16:20.590
finally break that 25 -year drought. Exactly.

00:16:20.590 --> 00:16:22.889
Which brings us to the end. But before we go,

00:16:23.029 --> 00:16:25.350
we need that final thought. What should we be

00:16:25.350 --> 00:16:26.990
looking for next? Well, here's what I'm thinking

00:16:26.990 --> 00:16:29.870
about. We just saw Shai break that scoring champion

00:16:29.870 --> 00:16:32.950
curse. For decades, the logic was if one player

00:16:32.950 --> 00:16:35.370
scores too much, the team suffers. But look at

00:16:35.370 --> 00:16:38.309
the trends. Embiid, Luka Doncic, Shy, they're

00:16:38.309 --> 00:16:41.190
all posting massive scoring numbers, high 30s.

00:16:41.190 --> 00:16:43.129
The averages are creeping up across the board.

00:16:43.330 --> 00:16:46.580
They are. So the question is, was Shai's championship

00:16:46.580 --> 00:16:50.639
an outlier, kind of like Shaq in 2000? Or, with

00:16:50.639 --> 00:16:53.019
the skill level in the league today where everyone

00:16:53.019 --> 00:16:55.899
can cheat, everyone can pass, are we entering

00:16:55.899 --> 00:16:58.620
a new golden age where high -volume individual

00:16:58.620 --> 00:17:01.539
scoring is finally compatible with winning championships

00:17:01.539 --> 00:17:04.079
again? That is a great question. Are we going

00:17:04.079 --> 00:17:07.519
to see another 25 -year drought? Or are the floodgates

00:17:07.519 --> 00:17:10.640
open? Can you drop 35 a night and still lift

00:17:10.640 --> 00:17:13.609
the Larry O 'Brien trophy? History says it's

00:17:13.609 --> 00:17:16.130
hard, but the future might be different. I wouldn't

00:17:16.130 --> 00:17:17.849
bet against the talent in the league right now.

00:17:17.930 --> 00:17:19.829
Neither would I. Thank you all for listening

00:17:19.829 --> 00:17:22.009
to this deep dive into the buckets, the math

00:17:22.009 --> 00:17:23.990
and the myths. Always a pleasure. We'll catch

00:17:23.990 --> 00:17:24.549
you on the next one.
