WEBVTT

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Welcome back to the Deep Dive. Today we are putting

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aside, you know, the day -to -day noise of the

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trade deadlines and the all -star festivities,

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and we're looking at something a bit more sinister.

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Sinister is a strong word, but when you look

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at the mechanics of what we are about to discuss,

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it might be the only word that fits. And we're

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talking about the NBA playoffs. But I want to

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be clear right off the bat, if you are tuning

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in expecting a simple who is going to win in

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June prediction show, You are in the wrong place.

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Not what this is. We aren't doing bracketology.

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We are doing an autopsy of the system itself.

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We are looking at this two -month -long torture

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chamber that the league has constructed to break

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teams down physically and mentally. It really

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is a machine. We think of it as a tournament,

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but it's actually a nutrition model. It is designed

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to filter out the lucky, the frail, and the merely

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good until only the absolute most adaptable organism

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is left standing. And the timing for this conversation

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couldn't be better. It is February 18th, 2026.

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The all -star break is in the rearview mirror.

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We are staring down the barrel of the 2026 postseason.

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And quite frankly, I am still recovering from

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the absolute insanity of last year. The 2025

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playoffs. The 2025 playoffs broke my brain a

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little bit. We saw things statistically that

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shouldn't happen. We saw a 64 -win Cleveland

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team meltdown. We saw the thunder finally ascend.

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And it made me realize that I don't think we

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talk enough about how the format dictates the

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result. Right. We just watch the games. But the

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rules of engagement, the literal math of the

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bracket, change everything. It's the perfect

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time to peel back the layers because the system

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we are watching starting in April 2026, this

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high stakes, globally televised, multi -platform

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spectacle didn't just fall out of the sky. It

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is a Frankenstein's monster of 80 years of tinkering.

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It's the result of weird experiments in the 1950s,

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massive controversies in the 2000s, and a constant

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battle between fairness and entertainment. So

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that is the mission. We are going to decode the

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gauntlet. We're going to look at the hidden mechanics

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of the bracket, the play -in era that has totally

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changed the value of the regular season and the

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history of the upsets that defied logic. And

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we have to talk about the media shift because

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starting in two months, the way you, I, and everyone

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listening watches these games is changing fundamentally

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with the new broadcast deal. Oh, absolutely.

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The era of the regional sports network is officially

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dead and buried. But let's not get ahead of ourselves.

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Let's start with the structure. Section one,

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the modern gauntlet. Let's do it. To the casual

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observer, the NBA playoffs are just the best

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teams playing basketball. Yeah. But when you

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actually lay out the volume, it is staggering.

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It is a war of attrition. You have 16 teams in

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the main bracket. Eight from the East, eight

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from the West. 16 teams. Four rounds. Every single

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round is a best of seven series. That means to

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hoist the Larry O 'Brien trophy, you have to

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win 16 games against the highest level of competition

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in the world. And you could play as many as 28

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games to do it. Theoretically, yes. If every

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series goes seven games, you are playing a third

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of a regular season after the regular season

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ends. Just think about that. After playing 82

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games, you might have another 28 to go. The wear

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and tear is just baked into the design. It's

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the point of the design. Everyone knows it's

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a best of seven. But I want to drill down on

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the format of those seven games. Because this

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is something the casual fan glosses over, but

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the coaches obsess over. It's the 2 -2 -1 -1

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-1 format. This is critical. For years, specifically

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in the finals, the NBA used a 2 -3 -2 format

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to save on travel. Right. I remember that. You'd

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play two at home, then three on the road, then

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two back at home if needed. But they scrapped

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that in 2014 and went back to 2 -2 -1 -1 -1 for

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everything. So what does that mean in plain English?

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The higher seed hosts games one and two. The

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lower seed hosts three and four. Then, if necessary,

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it alternates. Game five at the higher seed,

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game six at the lower, game seven back at the

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higher. Why does this specific order matter so

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much? Is it just about that game seven? Game

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seven is the headline, sure. Everyone talks about

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home court for game seven. But the real strategic

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pivot point is game five. Game five, why? In

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a best of seven series, when the series is tied

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2 -2, the winner of game five wins the series

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something like 82 % of the time. It's an insane

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historical advantage. The pivot game. Exactly.

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Under the old 2 -3 -2 format. The lower seed,

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the worst team, was hosting that crucial game

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five. It gave them a disproportionate advantage.

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So the team that fought all year for the better

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record was actually at a disadvantage in the

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most important game of the series. Precisely.

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It was a flaw in the logic. By switching to 2

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-2 -1 -1 -1, the league ensured that the team

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with the better regular season record gets to

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host the most important swing game of the series.

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So it's an attempt to make the regular season

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actually mean something. Because otherwise, if

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you lose home court advantage effectively by

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game five, why burn yourself out in March chasing

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wins? Exactly. Home court advantage isn't just

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about sleeping in your own bed, though that helps.

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It's about the whistle. It's about your role

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players shooting better at home and specifically

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controlling the environment for game one, game

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two, game five and game seven. You earn that.

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But here's where it gets messy. We say higher

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seed gets the advantage. That's usually determined

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by record. But every April without fail. we end

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up with a logjam. I feel like last year in the

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West, specifically, there were three teams tied

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with 50 wins on the final day. How do they actually

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untangle that knot? It is a hierarchy of sorrow

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for the team that loses the tiebreaker. It gets

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very granular. Okay, walk me through it. The

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first tiebreaker is simple, head -to -head winning

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percentage. Which makes those random Tuesday

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night games in November actually matter. They

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matter immensely. If the Mavericks and the Suns

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finish with the same record, but the Suns beat

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the Mavs 3 -1 in the season series, Phoenix gets

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the seed. This is why you see teams fighting

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so hard in seemingly meaningless games late in

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the year. They are securing the tiebreaker. Okay,

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but what if they split the season series 2 -2?

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That happens all the time. Then it goes to division

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winner. If one team won their division and the

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other didn't, the division winner gets the nod.

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So winning the division still has some small

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benefit, even if it doesn't guarantee you a top

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seed anymore. A very small one, yes. A tiebreaker.

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Now, if they're in the same division, it goes

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to division record. Who had the better winning

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percentage against their immediate neighbors?

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Okay, so we're getting deeper. If that is tied,

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we go to conference record. Who was better against

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the West or against the East? Then winning percentage

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against playoff teams in your own conference.

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And then winning percentage against playoff teams

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in the other conference. Wow. It just keeps going.

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And then if we are truly in the twilight zone

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and two teams are identical twins in every metric.

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Don't tell me it's a coin flip. Please don't

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tell me that. It is effectively a coin flip.

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It's technically point differential total points

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scored minus total points allowed across the

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whole season. Okay. That's at least a skill -based

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metric. It is. But if that is tied. Yes, they

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draw lots. It comes down to a random drawing.

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Can you imagine? 82 games, countless hours on

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planes and gyms, and the difference between hosting

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Game 7 or traveling for Game 7 coming down to

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a name drawn out of a hat. It hasn't happened

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for a major seed in the modern era, but the rule

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is written in ink. It's the break glass in case

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of emergency protocol. That is wild. Okay, so

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that handles the one through six seeds. But we

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have to talk about the appetizer. The play -in

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tournament. The best thing the NBA has done in

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20 years, hands down. You think so? Because I

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still hear purists complaining that it devalues

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the regular season. Why should a 7th seed who

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won 45 games have to play for their life against

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a 10th seed who won 35 games? The purists are

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missing the forest for the trees. I get the argument.

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I do. But look at what it replaced. What's that?

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Before the play -in, what did teams seeded 9,

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10, 11 do for the last month of the season? Tank.

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They benched their starters and lost on purpose.

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Exactly. They would lose on purpose to get a

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better draft pick. You had unwatchable basketball

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for a month. Now, the 10th seed has a pulse.

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It keeps 20 teams competitive until the final

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week of the season. The fan engagement is through

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the roof. For the listener who maybe tunes out

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until the finals, walk us through the mechanics

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because it is a little confusing. It's a double

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elimination bracket for the top tier and single

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elimination for the bottom. Very simple. Seeds

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seven and eight play each other. The winner is

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the seventh seed. Boom. They are in. They get

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to go home and rest. And the loser of that game.

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The loser isn't out. They drop down. They get

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a second chance. Meanwhile. The ninth seed plays

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the tenth seed. And this is the danger zone.

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This is the terrifying game. Loser goes home

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immediately. Season over. No second chances.

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The winner of that 9 -10 game then plays the

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loser of the 78 game for the final spot, the

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eighth seed. So if you are the seventh seed,

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you have two chances to win one game. If you

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are the tenth seed, you have to win two games

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in a row on the road just to get the right to

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be slaughtered by the first seed. Correct. But

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slaughtered is a strong word because as we've

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seen, these play -in teams are battle tested.

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That's a good point. They enter the first round

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in rhythm, having just played two high stakes,

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high intensity games. While the first seed has

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been sitting on their couch for a week, getting

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massages and maybe losing their edge. That's

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the classic rust versus rest argument. And we

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saw it perfectly last season. The 2024 -25 Miami

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Heat. The zombie heat part two. You can't kill

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them. They finished 10th. By all rights, a mediocre

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season. They should have been booking tee times.

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Instead, they go into the play -in. They beat

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the Bulls, the ninth seed. Then they go to Atlanta

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and beat the Hawks, the eighth seed, in overtime.

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And suddenly they're in the playoffs. And not

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just in, they were dangerous. They took the Celtics

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to six games in the first round because they

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were already in playoff mode. The Celtics were

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still, you know, warming up. It changes the psychology.

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It turns the end of the season into a desperate

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scramble. But let's zoom out. Because this streamlined,

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high -stakes machine we have in 2026, it is a

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far cry from where we started. Oh, the early

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days were the Wild West. It's almost unrecognizable.

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Let's move to Section 2. From chaos to order.

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Because I was reading up on the 1947 BAA playoffs,

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the precursor to the NBA, and I genuinely thought

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it was a typo. It reads like someone who doesn't

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understand sports designed a tournament. It's

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completely counterintuitive. So usually the whole

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point of seeding a tournament is that you want

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your two best teams to meet in the finals. Right.

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You want the crescendo. Right. One versus two,

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the clash of the titans, that's the dream matchup

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for the league, for the fans, for TV. Explain

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to me what they did in 1947. It defies logic.

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They took the two division winners, the two best

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teams in the league, the Washington Capitals

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and the Chicago Stags, and they forced them to

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play each other in the semifinals. Immediately.

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Not the conference finals, the semifinals. Immediately.

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A best of three series. So one of the two best

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teams was guaranteed to go home early. It's like

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having the Super Bowl in the divisional round.

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Okay, that's bad. But what were the other teams

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doing? This is the crazy part. The four runners

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up. the second and third place teams from each

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division were thrown into a separate runner's

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up bracket. A loser's bracket. Sort of. They

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played best of three series against each other.

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So you had the mediocre teams playing a full

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tournament on one side while the two best teams

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killed each other on the other side. It was two

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separate tournaments happening at the same time.

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So the winner of the best team series then had

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to play the survivor of the mediocre team bracket

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for the title. Yes. And because the mediocre

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bracket had more teams and more rounds, the winner

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of the best team series had to sit around and

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wait for days, losing their rhythm, getting cold.

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That's unbelievable. The Philadelphia Warriors

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came out of that runner's up bracket and won

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the first championship. It was a system that

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effectively punished you for being too good in

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the regular season. They scrapped it pretty quickly,

00:11:45.100 --> 00:11:48.440
as you can imagine. That is baffling. But then

00:11:48.440 --> 00:11:50.779
they pivoted to something that might be even

00:11:50.779 --> 00:11:55.690
worse in 1954. The round robin. The 1954 experiment.

00:11:56.240 --> 00:11:58.120
This was the brainchild of a league that was

00:11:58.120 --> 00:12:00.240
desperate for ticket sales. They were struggling.

00:12:00.419 --> 00:12:02.259
They thought, hey, elimination games are scary

00:12:02.259 --> 00:12:05.019
for fans. What if we just guarantee everyone

00:12:05.019 --> 00:12:07.840
plays everyone? More games, more tickets. Like

00:12:07.840 --> 00:12:09.980
a group stage in the World Cup? Exactly. Three

00:12:09.980 --> 00:12:12.519
playoff teams in each division. They played a

00:12:12.519 --> 00:12:14.620
double round robin. Everyone played everyone

00:12:14.620 --> 00:12:17.179
else home and away. Four games guaranteed for

00:12:17.179 --> 00:12:20.220
each team. The top two teams from the group advanced

00:12:20.220 --> 00:12:22.059
to the conference finals. I mean, in theory,

00:12:22.100 --> 00:12:24.440
that sounds fair. You get a good sample size,

00:12:24.539 --> 00:12:26.940
you can't get bounced on one bad night. In theory,

00:12:26.960 --> 00:12:30.059
yes. In practice, it was a disaster for integrity.

00:12:30.620 --> 00:12:33.600
Danny Biasone, the owner of the Syracuse Nationals,

00:12:33.600 --> 00:12:35.860
and the guy who eventually saved the league by

00:12:35.860 --> 00:12:38.399
inventing the shot clock, hated this format.

00:12:38.580 --> 00:12:41.620
He pointed out the obvious flaw, match fixing.

00:12:41.860 --> 00:12:44.720
Oh. Think about it. If Team A has already won

00:12:44.720 --> 00:12:47.200
enough games to clinch the hashtag one spot,

00:12:47.340 --> 00:12:49.240
and they are playing Team B in the final game,

00:12:49.789 --> 00:12:53.909
and Team B needs a win to knock out Team C, what

00:12:53.909 --> 00:12:56.909
incentive does Team A have to try? None. They'd

00:12:56.909 --> 00:12:59.950
rest their stars. They'd rest their stars. Or

00:12:59.950 --> 00:13:03.049
worse, there were rumors of gentlemen's agreements

00:13:03.049 --> 00:13:06.450
to manipulate who advanced. It created scenarios

00:13:06.450 --> 00:13:09.389
where losing was actually beneficial. So you

00:13:09.389 --> 00:13:11.230
could effectively handpick your opponent for

00:13:11.230 --> 00:13:13.960
the next round. By losing on purpose. Exactly.

00:13:14.039 --> 00:13:16.320
It stripped the competitive fire out of the games.

00:13:16.500 --> 00:13:19.220
The fans hated it because there was no do -or

00:13:19.220 --> 00:13:22.340
-die tension until the very end. The league scrapped

00:13:22.340 --> 00:13:24.720
it after one year and never looked back. Thank

00:13:24.720 --> 00:13:28.360
God. I can't imagine LeBron or Luka playing a

00:13:28.360 --> 00:13:31.539
meaningless round -robin game in May. The discourse

00:13:31.539 --> 00:13:34.179
would be unbearable. It would be unwatchable.

00:13:34.200 --> 00:13:37.340
A total farce. So we move to brackets. But the

00:13:37.340 --> 00:13:38.960
length of this series has always been a debate.

00:13:39.100 --> 00:13:41.120
We are used to best of seven. It feels biblical.

00:13:41.480 --> 00:13:43.659
But for a long time, the first round was a sprint.

00:13:43.879 --> 00:13:45.980
It was a best of three for a while, which is

00:13:45.980 --> 00:13:48.620
just chaos. Then it was a best of five for decades.

00:13:48.759 --> 00:13:51.480
It wasn't until 2003 that the NBA finally made

00:13:51.480 --> 00:13:53.340
the first round of best of seven series. Why

00:13:53.340 --> 00:13:56.799
the change? Was it just money? More games equals

00:13:56.799 --> 00:13:59.740
more TV revenue? I mean, we can't pretend money

00:13:59.740 --> 00:14:01.700
wasn't 90 % of the reason. Of course it was.

00:14:01.860 --> 00:14:04.399
An extra home game for at least eight teams is

00:14:04.399 --> 00:14:07.259
a massive financial windfall. Right. But there

00:14:07.259 --> 00:14:09.740
is a competitive argument, too. In a best -of

00:14:09.740 --> 00:14:13.159
-five series, variance plays a huge role. If

00:14:13.159 --> 00:14:15.200
a lower seed gets hot from three -point range

00:14:15.200 --> 00:14:17.519
for two nights, or if the star of the higher

00:14:17.519 --> 00:14:20.379
seed twists an ankle and misses three days, the

00:14:20.379 --> 00:14:23.700
series is over. The upset happens. A whole season's

00:14:23.700 --> 00:14:26.840
work is gone in a flash. So a best -of -seven...

00:14:27.070 --> 00:14:30.210
stabilizes the result. It reduces the fluke factor.

00:14:30.450 --> 00:14:33.009
Correct. It is much, much harder for a worse

00:14:33.009 --> 00:14:35.090
team to beat a better team four times than two

00:14:35.090 --> 00:14:37.809
or three times. It favors depth, coaching adjustments,

00:14:38.129 --> 00:14:41.090
and endurance. It's a truer test of which team

00:14:41.090 --> 00:14:43.669
is actually better. But sometimes the rules create

00:14:43.669 --> 00:14:47.419
unfairness even with seven games. We have to

00:14:47.419 --> 00:14:49.720
talk about 2006. This is the moment that broke

00:14:49.720 --> 00:14:51.820
the seeding model. The Southwest Division disaster.

00:14:52.080 --> 00:14:54.440
A perfect example of unintended consequences.

00:14:54.860 --> 00:14:56.240
Set the scene for us. What was the rule that

00:14:56.240 --> 00:14:59.379
caused the problem? Okay, so in 2006, the league

00:14:59.379 --> 00:15:01.559
was set up so that if you won your division,

00:15:01.860 --> 00:15:04.519
you were guaranteed a top three seed. It seemed

00:15:04.519 --> 00:15:06.820
like a nice reward. Hang a banner, get a top

00:15:06.820 --> 00:15:09.159
seed. Sure. Makes sense on the surface. But the

00:15:09.159 --> 00:15:11.580
Southwest Division was historically good that

00:15:11.580 --> 00:15:14.399
year. You had the San Antonio Spurs with Duncan

00:15:14.399 --> 00:15:18.080
Parker Ginobili, and you had the Dallas Mavericks

00:15:18.080 --> 00:15:20.960
with Dirk Nowitzki at his absolute peak. Both

00:15:20.960 --> 00:15:23.700
of them won 60 plus games. They had the two best

00:15:23.700 --> 00:15:25.940
records in the entire Western Conference. So

00:15:25.940 --> 00:15:28.220
in a fair world, they are the one and the two

00:15:28.220 --> 00:15:30.320
seeds. They meet in the conference finals. In

00:15:30.320 --> 00:15:32.960
a fair world, yes. That's the matchup everyone

00:15:32.960 --> 00:15:34.940
wanted to see. But they were in the same division.

00:15:35.139 --> 00:15:37.600
And because San Antonio won the division by a

00:15:37.600 --> 00:15:40.340
hair, they got the hashtag one seed. Dallas,

00:15:40.419 --> 00:15:42.440
despite being the second best team in the league

00:15:42.440 --> 00:15:44.860
by record, couldn't be the hashtag two or hashtag

00:15:44.860 --> 00:15:46.720
three seed because the other division winners,

00:15:46.980 --> 00:15:49.659
Phoenix and Denver. got those spots automatically,

00:15:50.019 --> 00:15:52.539
even with worse records. So Dallas was forced

00:15:52.539 --> 00:15:54.600
down to what, the hashtag four seed? Hashtag

00:15:54.600 --> 00:15:56.159
four seed. And if you know how a bracket works,

00:15:56.360 --> 00:15:59.019
one plays eight, four plays five, and then the

00:15:59.019 --> 00:16:01.220
winners play one plays four in the second round.

00:16:01.379 --> 00:16:04.039
They were on a collision course. Exactly. The

00:16:04.039 --> 00:16:06.679
two titans of the West were on a collision course

00:16:06.679 --> 00:16:08.919
for the semifinals. And that's exactly what happened.

00:16:09.039 --> 00:16:12.340
Spurs versus Mavericks. It was arguably the greatest

00:16:12.340 --> 00:16:14.980
series of the decade. I remember it. It was incredible

00:16:14.980 --> 00:16:17.659
basketball. Game seven went into overtime. Dirk

00:16:17.659 --> 00:16:19.940
Nowitzki making that legendary three -point play.

00:16:20.379 --> 00:16:23.419
Manu Ginobili fouling him. It was legendary stuff.

00:16:23.740 --> 00:16:25.740
But it happened a month too early. It happened

00:16:25.740 --> 00:16:28.519
in the second round. It was the de facto Western

00:16:28.519 --> 00:16:32.379
Conference Finals. The winner, Dallas, then had

00:16:32.379 --> 00:16:34.919
to play the Phoenix Suns in the actual conference

00:16:34.919 --> 00:16:37.360
finals, which felt anticlimactic by comparison.

00:16:37.620 --> 00:16:39.960
The league realized they had punished excellence.

00:16:40.320 --> 00:16:42.559
So they fixed it. By August of that year, they

00:16:42.559 --> 00:16:45.330
changed the rules. seeding is now based strictly

00:16:45.330 --> 00:16:47.889
on record regardless of division winning your

00:16:47.889 --> 00:16:51.190
division is now just a tiebreaker that 2006 series

00:16:51.190 --> 00:16:53.730
directly led to the system we have today it's

00:16:53.730 --> 00:16:56.149
a great example of how the gauntlet isn't static

00:16:56.149 --> 00:16:58.850
the league is constantly patching the software

00:16:58.850 --> 00:17:01.230
when it crashes and usually the crash involves

00:17:01.230 --> 00:17:04.069
a fan base being absolutely furious that's the

00:17:04.069 --> 00:17:06.410
best motivator for change speaking of furious

00:17:06.410 --> 00:17:10.009
fan bases let's pivot to section three the giant

00:17:10.009 --> 00:17:13.710
slayers Because as much as the league tries to

00:17:13.710 --> 00:17:15.670
engineer fairness with best of seven series,

00:17:15.890 --> 00:17:18.930
sometimes the math doesn't work. Sometimes the

00:17:18.930 --> 00:17:20.930
underdog just punches the giant in the mouth.

00:17:20.990 --> 00:17:23.609
The upsets. This is why we watch. It's the hope

00:17:23.609 --> 00:17:25.670
that the impossible can happen. I want to talk

00:17:25.670 --> 00:17:28.250
about the psychology of the upset. Because we

00:17:28.250 --> 00:17:31.150
always say defense wins championships. But when

00:17:31.150 --> 00:17:33.700
an eighth seed beats a first seed. It's usually

00:17:33.700 --> 00:17:37.079
not defense. It's chaos. It's variance. And it's

00:17:37.079 --> 00:17:40.180
matchups. That is the key word. Sometimes a first

00:17:40.180 --> 00:17:42.180
seed is built to beat the other top teams, but

00:17:42.180 --> 00:17:44.420
they have a specific weakness. Maybe they are

00:17:44.420 --> 00:17:46.819
small or they struggle against fast guards. And

00:17:46.819 --> 00:17:48.839
the eighth seed just happens to be the one team

00:17:48.839 --> 00:17:51.420
perfectly constructed to exploit that. It's not

00:17:51.420 --> 00:17:53.700
about being the better team overall. It's about

00:17:53.700 --> 00:17:56.400
being the better team for seven specific games.

00:17:56.660 --> 00:17:59.000
That's it. It's a tactical nuke. Let's run through

00:17:59.000 --> 00:18:00.740
the Hall of Fame of eight seeds. The teams that

00:18:00.740 --> 00:18:02.940
shouldn't have won but did. Where do we start?

00:18:03.140 --> 00:18:05.799
The grandfather of them all is the 1994 Denver

00:18:05.799 --> 00:18:09.240
Nuggets. Dikembe Mutombo on the floor, clutching

00:18:09.240 --> 00:18:11.920
the ball, crying. It's one of the most iconic

00:18:11.920 --> 00:18:14.740
images in NBA history. That was back when the

00:18:14.740 --> 00:18:17.740
first round was best of five. The Seattle Supersonics

00:18:17.740 --> 00:18:21.700
had 63 wins. They were a juggernaut. Gary Payton,

00:18:21.839 --> 00:18:23.559
Sean Kemp, they were supposed to walk to the

00:18:23.559 --> 00:18:26.579
finals. And Denver. Denver was 42 -40. They barely

00:18:26.579 --> 00:18:29.500
made the playoffs. Seattle went up 2 -0. It looked

00:18:29.500 --> 00:18:33.720
over. The brooms were out. And? Denver won three

00:18:33.720 --> 00:18:36.880
straight, game five in Seattle. Mutombo had eight

00:18:36.880 --> 00:18:38.759
blocks in that game. It was the first time it

00:18:38.759 --> 00:18:40.880
ever happened. It broke people's understanding

00:18:40.880 --> 00:18:43.200
of the league. It proved that momentum is real.

00:18:43.400 --> 00:18:46.880
Then you have the 1999 Knicks, the lockout year.

00:18:47.039 --> 00:18:49.920
A weird season. 50 games. The Knicks were an

00:18:49.920 --> 00:18:51.740
eight seed. They made it all the way to the finals

00:18:51.740 --> 00:18:53.819
before losing to the Spurs. They were just a

00:18:53.819 --> 00:18:55.900
tough veteran team that got hot at the right

00:18:55.900 --> 00:18:58.359
time. But the big one for the modern era, the

00:18:58.359 --> 00:19:00.539
first in a best of seven, is the, we believe,

00:19:00.579 --> 00:19:03.730
Warriors. Right. 2007. This one feels special

00:19:03.730 --> 00:19:07.089
because the Warriors were, frankly, a weird team.

00:19:07.269 --> 00:19:09.650
They were a chaotic team. Baron Davis, Steven

00:19:09.650 --> 00:19:11.910
Jackson, Matt Barnes, a bunch of guys other teams

00:19:11.910 --> 00:19:13.829
didn't want, but they were coached by Don Nelson.

00:19:14.130 --> 00:19:16.430
Deli ball. And who was the first seed they were

00:19:16.430 --> 00:19:19.869
playing? The 67 -win Dallas Mavericks. Coached

00:19:19.869 --> 00:19:22.819
by Avery Johnson. Don Nelson's former protege,

00:19:22.900 --> 00:19:26.519
the drama. Exactly. Nelson knew exactly how to

00:19:26.519 --> 00:19:28.799
beat the team he used to coach. He knew all their

00:19:28.799 --> 00:19:31.279
plays, all their tendencies. He went small ball

00:19:31.279 --> 00:19:33.720
before it was popular. He put small, quick defenders

00:19:33.720 --> 00:19:36.880
on Dirk Nowitzki and just swarmed him, fronted

00:19:36.880 --> 00:19:38.940
him, never let him get comfortable. And Dirk,

00:19:39.059 --> 00:19:42.480
who was the MVP that year, had a miserable series.

00:19:42.680 --> 00:19:44.779
One of the worst series of his career. The Warriors

00:19:44.779 --> 00:19:46.980
ran them out of the gym. The crowd in Oakland

00:19:46.980 --> 00:19:49.180
was so loud, it felt like the building was shaking.

00:19:49.900 --> 00:19:52.279
That series taught a generation of basketball

00:19:52.279 --> 00:19:55.359
fans that matchups matter more than record. Dallas

00:19:55.359 --> 00:19:58.299
was the better team in a vacuum, but Golden State

00:19:58.299 --> 00:20:00.940
was their kryptonite. Precisely. And then we

00:20:00.940 --> 00:20:02.960
have to talk about the modern era, the zombie

00:20:02.960 --> 00:20:05.920
heat of 2023. This is the ultimate proof of concept

00:20:05.920 --> 00:20:08.400
for the play -in. Miami looked dead in the water.

00:20:08.519 --> 00:20:10.539
They lost their first play -in game to the Hawks.

00:20:10.559 --> 00:20:12.220
They were trailing the Bulls in the second one.

00:20:12.319 --> 00:20:15.559
They barely scrape in as the eighth seed, and

00:20:15.559 --> 00:20:17.940
they face the Milwaukee Bucks, the title favorites.

00:20:18.609 --> 00:20:21.029
Giannis gets hurt in game one, which is a huge

00:20:21.029 --> 00:20:22.950
part of it. You can't ignore that. True, but

00:20:22.950 --> 00:20:24.950
he came back. He came back, but Jimmy Butler

00:20:24.950 --> 00:20:27.329
had already turned into Michael Jordan. He averaged

00:20:27.329 --> 00:20:30.410
37 points in that series, that 56 -point game.

00:20:30.569 --> 00:20:33.230
Yeah. It was just an out -of -body experience.

00:20:33.750 --> 00:20:35.730
It wasn't just him. The Heat shot the lights

00:20:35.730 --> 00:20:38.390
out from three. Caleb Martin, Gabe Vincent, guys

00:20:38.390 --> 00:20:40.430
you've barely heard of were playing like all

00:20:40.430 --> 00:20:43.170
-stars. They won in five games. It wasn't a fluke.

00:20:43.190 --> 00:20:45.650
They physically beat up the Bucs and out -executed

00:20:45.650 --> 00:20:48.799
them. And that trend is continuing. The lower

00:20:48.799 --> 00:20:51.859
seeds are getting more dangerous. We have to

00:20:51.859 --> 00:20:55.220
talk about the 2025 playoffs just last year.

00:20:55.400 --> 00:20:58.519
The 2025 Golden State Warriors. Another one.

00:20:58.700 --> 00:21:01.779
It feels like history rhyming. You had an aging

00:21:01.779 --> 00:21:04.559
Warriors core Steph Curry in his twilight entering

00:21:04.559 --> 00:21:07.140
as a seventh seed. Everyone said they were too

00:21:07.140 --> 00:21:09.599
old, too slow. The dynasty is dead. The legs

00:21:09.599 --> 00:21:11.559
are gone. We heard it all year. They played the

00:21:11.559 --> 00:21:14.700
Houston Rockets, the second seed. Young, athletic,

00:21:15.079 --> 00:21:18.200
hungry. The up -and -coming team. Everyone picked

00:21:18.200 --> 00:21:19.900
Houston. I picked Houston. It seemed like the

00:21:19.900 --> 00:21:21.900
logical pick. The passing of the torque. Big

00:21:21.900 --> 00:21:24.400
matter. The old guys dragged the young guys into

00:21:24.400 --> 00:21:27.220
the mud. It went seven games. It was ugly. Grind

00:21:27.220 --> 00:21:30.059
it out. Half -court basketball. But in game seven,

00:21:30.220 --> 00:21:32.559
experience mattered. The Rockets panicked. They

00:21:32.559 --> 00:21:34.880
started taking bad shots. The Warriors didn't.

00:21:34.920 --> 00:21:37.240
They just kept running their sets. It was the

00:21:37.240 --> 00:21:39.319
first time a seventh seed beat a second seed

00:21:39.319 --> 00:21:41.779
since... Well, since the Lakers did it two years

00:21:41.779 --> 00:21:44.759
prior in 2023. It really feels like the seed

00:21:44.759 --> 00:21:47.660
number next to the name matters less now than

00:21:47.660 --> 00:21:50.019
it ever has. Is that fair to say? That is the

00:21:50.019 --> 00:21:52.000
big shift. The talent gap between the hashtag

00:21:52.000 --> 00:21:54.240
one seed and the hashtag eight seed used to be

00:21:54.240 --> 00:21:56.819
an ocean. Now, with the way talent is distributed

00:21:56.819 --> 00:21:59.460
around the league, it's a creek. If the hashtag

00:21:59.460 --> 00:22:02.019
one seed sleeps for five minutes, the hashtag

00:22:02.019 --> 00:22:04.119
eight seed will drown them. But if we were talking

00:22:04.119 --> 00:22:07.640
about the hardest road, the team that truly defied

00:22:07.640 --> 00:22:11.380
the gauntlet. It has to be the 1995 Houston Rockets.

00:22:11.420 --> 00:22:13.420
The lowest seed to ever win it all. It's the

00:22:13.420 --> 00:22:15.279
gold standard for underdog runs. They were a

00:22:15.279 --> 00:22:17.400
sixth seed. A sixth seed. Think about what that

00:22:17.400 --> 00:22:19.259
means. They did not have home court advantage

00:22:19.259 --> 00:22:21.960
in any series. Not the first round, not the second,

00:22:22.099 --> 00:22:23.980
not the conference finals, not the NBA finals.

00:22:24.160 --> 00:22:26.380
They started every single series on the road.

00:22:26.500 --> 00:22:28.960
That sounds exhausting, just saying it. You start

00:22:28.960 --> 00:22:31.160
every series needing to steal a game on the road

00:22:31.160 --> 00:22:33.240
just to survive. And look at who they beat. It

00:22:33.240 --> 00:22:35.390
wasn't like they had an easy path. In the first

00:22:35.390 --> 00:22:38.029
round, they beat the Utah Jazz with Stockton

00:22:38.029 --> 00:22:41.190
and Malone, a 60 -win team. In the second round,

00:22:41.250 --> 00:22:43.809
they went down 3 -1 to the Phoenix Suns with

00:22:43.809 --> 00:22:46.809
Charles Barkley, a 59 -win team. They came back

00:22:46.809 --> 00:22:48.890
and won. Unbelievable. In the conference finals,

00:22:49.150 --> 00:22:51.890
they played the San Antonio Spurs, a 62 -win

00:22:51.890 --> 00:22:56.339
team, with the league MVP David Robinson. And

00:22:56.339 --> 00:22:58.980
Hakeem Olajuwon just destroyed him. He put on

00:22:58.980 --> 00:23:01.200
one of the most dominant performances in playoff

00:23:01.200 --> 00:23:03.700
history. And then the finals. Then they swept

00:23:03.700 --> 00:23:07.180
the Orlando Magic, a 57 -win team, with a young

00:23:07.180 --> 00:23:09.420
Shaquille O 'Neal and Penny Hardaway. They beat

00:23:09.420 --> 00:23:12.460
four 50 -plus win teams in a row, three of them

00:23:12.460 --> 00:23:15.890
with 59 wins or more. It is statistically the

00:23:15.890 --> 00:23:18.069
hardest championship run in the history of North

00:23:18.069 --> 00:23:21.210
American sports. It gave us the famous Rudy Tomjanovich

00:23:21.210 --> 00:23:24.109
quote after they won. Don't ever underestimate

00:23:24.109 --> 00:23:26.230
the heart of a champion. It makes you wonder

00:23:26.230 --> 00:23:28.430
if we'll ever see a team replicate that. A sixth

00:23:28.430 --> 00:23:31.789
seed or lower winning it all. With the parity

00:23:31.789 --> 00:23:35.509
we have now and the play in creating these battle

00:23:35.509 --> 00:23:37.829
hardened low seeds, I wouldn't bet against it.

00:23:37.930 --> 00:23:40.549
We came close with the heat in 23. Before we

00:23:40.549 --> 00:23:44.009
leave the topic of oddities. Has a bad team ever

00:23:44.009 --> 00:23:46.049
made the finals? I mean, a team with a losing

00:23:46.049 --> 00:23:48.849
record? It's happened, but mostly in the black

00:23:48.849 --> 00:23:50.890
and white TV era when there were like eight teams

00:23:50.890 --> 00:23:52.470
in the league. Right, the sample size was tiny.

00:23:52.670 --> 00:23:55.690
The 1957 St. Louis Hawks and the 1959 Lakers

00:23:55.690 --> 00:23:58.230
both made the finals with losing records. The

00:23:58.230 --> 00:24:00.569
league was just different. Participation trophies.

00:24:00.569 --> 00:24:03.490
Basically. But the modern example, the one that

00:24:03.490 --> 00:24:05.970
people still talk about, is the 1981 Rockets.

00:24:05.970 --> 00:24:09.019
They went 40 -42. A losing record. How does a

00:24:09.019 --> 00:24:10.859
losing team even make the playoffs? The West

00:24:10.859 --> 00:24:13.140
was very weak that year, but the real reason

00:24:13.140 --> 00:24:15.819
was Moses Malone. He was an absolute monster.

00:24:16.119 --> 00:24:18.500
He just decided he wasn't going to lose. He dragged

00:24:18.500 --> 00:24:20.559
that team kicking and screaming all the way to

00:24:20.559 --> 00:24:23.420
the finals before losing to Larry Bird and the

00:24:23.420 --> 00:24:26.460
Celtics. It gives hope to every .500 team out

00:24:26.460 --> 00:24:29.319
there. Maybe we're just the 81 Rockets in disguise.

00:24:29.680 --> 00:24:32.500
Usually you are just a bad team, but hope is

00:24:32.500 --> 00:24:36.440
a powerful drug. Flip the coin. Section 4. The

00:24:36.440 --> 00:24:39.700
agony of excellence. Because for every Cinderella

00:24:39.700 --> 00:24:42.359
story, there is a giant that tripped on its own

00:24:42.359 --> 00:24:44.680
shoelaces. The tragedy of expectations. This

00:24:44.680 --> 00:24:46.519
is where legacies are broken. We mentioned the

00:24:46.519 --> 00:24:51.299
2007 Mavs. 67 wins. MVP season for Dirk. Lost

00:24:51.299 --> 00:24:53.490
in the first round. That franchise had to carry

00:24:53.490 --> 00:24:55.369
that shame for four years until they finally

00:24:55.369 --> 00:24:58.450
won in 2011. It haunts you. It defines you until

00:24:58.450 --> 00:25:01.390
you overcome it. You look at the 2016 San Antonio

00:25:01.390 --> 00:25:04.869
Spurs. They won 67 games, a historically great

00:25:04.869 --> 00:25:07.529
team. Coy Leonard's first DPOY, I think. Right.

00:25:07.609 --> 00:25:09.950
In any other year, they are the greatest team

00:25:09.950 --> 00:25:12.509
in history and the talk of the league. But that

00:25:12.509 --> 00:25:15.289
was the year the Warriors won 73. So the Spurs

00:25:15.289 --> 00:25:18.140
were quietly historically great. overshadowed

00:25:18.140 --> 00:25:19.720
and they didn't even make the conference finals

00:25:19.720 --> 00:25:21.980
they ran into the oklahoma city thunder in the

00:25:21.980 --> 00:25:24.259
second round with kevin durant and russell westbrook

00:25:24.259 --> 00:25:26.400
the thunder were big long and athletic they just

00:25:26.400 --> 00:25:29.220
overwhelmed the spurs 67 wins and you're watching

00:25:29.220 --> 00:25:31.559
the rest of the playoffs from cancun and we have

00:25:31.559 --> 00:25:34.339
to acknowledge the pain from last year the 2025

00:25:34.339 --> 00:25:37.359
graveyard it was a bloodbath for the top teams

00:25:37.769 --> 00:25:40.930
2025 was brutal for the top seeds. You had the

00:25:40.930 --> 00:25:43.910
Cleveland Cavaliers, 64 wins. They looked unstoppable.

00:25:44.410 --> 00:25:46.369
Evan Mowgli was the defensive player of the year.

00:25:46.490 --> 00:25:48.750
Donovan Mitchell was an MVP candidate. They had

00:25:48.750 --> 00:25:51.289
it all. And they ran into the Indiana Pacers

00:25:51.289 --> 00:25:53.690
in round two. A team they should have beaten,

00:25:53.869 --> 00:25:56.410
a team they handled in the regular season. But

00:25:56.410 --> 00:25:59.250
the Pacers played at a pace, no pun intended,

00:25:59.529 --> 00:26:01.869
that Cleveland couldn't handle. They ran them

00:26:01.869 --> 00:26:05.109
off the floor. Tyrese Halliburton was unguardable.

00:26:05.250 --> 00:26:08.640
And Boston. The Celtics won 61 games. Looked

00:26:08.640 --> 00:26:10.720
like the class of the East. Lost to the Knicks

00:26:10.720 --> 00:26:13.180
in the second round. Jalen Brunson just put the

00:26:13.180 --> 00:26:15.559
team on his back. It just reinforces that the

00:26:15.559 --> 00:26:17.980
regular season is a marathon and the playoffs

00:26:17.980 --> 00:26:20.519
are a cage match. Being a good marathon runner

00:26:20.519 --> 00:26:22.839
doesn't help you in a cage match. Let's talk

00:26:22.839 --> 00:26:24.839
about the royalty. The teams that actually survived

00:26:24.839 --> 00:26:27.359
the gauntlet repeatedly. Who owns the history

00:26:27.359 --> 00:26:30.240
books? It's still the big two. The Boston Celtics

00:26:30.240 --> 00:26:32.700
with 18 titles. The Lakers right behind them

00:26:32.700 --> 00:26:35.079
with 17. There is a massive drop off after that.

00:26:35.140 --> 00:26:37.180
It's basically two franchises and then everyone

00:26:37.180 --> 00:26:39.880
else. It is. The Warriors have seven. The Bulls

00:26:39.880 --> 00:26:42.559
have six. And that's pretty much it for the big

00:26:42.559 --> 00:26:45.259
dynasties. The Bulls stat always blows my mind.

00:26:45.319 --> 00:26:48.119
The Jordan Bulls. The Six for Six. They are the

00:26:48.119 --> 00:26:51.240
only franchise. With multiple finals appearances

00:26:51.240 --> 00:26:54.059
to never lose in the finals. Yeah. Sick, sick.

00:26:54.240 --> 00:26:56.559
It's the Jordan mystique. Once they got there,

00:26:56.640 --> 00:26:59.400
they were inevitable. Most teams, even the dynasties,

00:26:59.400 --> 00:27:02.019
have scars. The Lakers have lost in the finals

00:27:02.019 --> 00:27:05.259
15 times. The Celtics have lost five or six times.

00:27:05.500 --> 00:27:07.839
The Bulls never felt that pain on the biggest

00:27:07.839 --> 00:27:10.640
stage. It's a perfect record. Speaking of inevitable,

00:27:10.940 --> 00:27:14.140
we have to mention the 2017 Warriors. The peak

00:27:14.140 --> 00:27:17.019
of the mountain. Kevin Durant joins a 73 -win

00:27:17.019 --> 00:27:20.759
team. It was just... They went 16 -1 in the playoffs.

00:27:20.920 --> 00:27:22.799
They almost went undefeated. They won their first

00:27:22.799 --> 00:27:24.799
15 games. They swept the first round, swept the

00:27:24.799 --> 00:27:26.819
second round, swept the conference finals against

00:27:26.819 --> 00:27:29.279
the Spurs, took a 3 -0 lead in the finals against

00:27:29.279 --> 00:27:31.980
LeBron's Cavs. They almost ran the table. That

00:27:31.980 --> 00:27:34.079
level of dominance is almost boring. It's like

00:27:34.079 --> 00:27:35.940
watching a movie when you already know the ending.

00:27:36.160 --> 00:27:38.819
It was, but it was brilliant, ruthless efficiency.

00:27:38.960 --> 00:27:41.039
That's a different kind of gauntlet survival.

00:27:41.440 --> 00:27:44.140
And the other end of the spectrum. The sadness.

00:27:44.440 --> 00:27:47.599
The droughts. The teams that can't even get into

00:27:47.599 --> 00:27:50.339
the gauntlet. The Sacramento Kings held the record

00:27:50.339 --> 00:27:53.359
for a long time, 16 years without a playoff appearance.

00:27:53.680 --> 00:27:57.539
From 2007 to 2022, kids were born, learned to

00:27:57.539 --> 00:27:59.880
drive, and graduated high school without seeing

00:27:59.880 --> 00:28:02.119
the Kings in the playoffs. They finally broke

00:28:02.119 --> 00:28:05.460
it in 2023 with that Light the Beam team. So

00:28:05.460 --> 00:28:08.660
who holds the crown of sadness now in 2026? As

00:28:08.660 --> 00:28:10.859
we speak, the Charlotte Hornets have the longest

00:28:10.859 --> 00:28:13.039
active drought. They haven't been in the postseason

00:28:13.039 --> 00:28:16.240
since 2016. It's been a decade of rebuilding

00:28:16.240 --> 00:28:19.559
bad draft picks and just bad luck. Ouch. Sorry

00:28:19.559 --> 00:28:21.779
to any Hornets fans listening. Maybe with the

00:28:21.779 --> 00:28:24.160
new lottery odds. Well, let's not give false

00:28:24.160 --> 00:28:26.700
hope. It's not. It's a tough road. Okay, let's

00:28:26.700 --> 00:28:28.319
move to the final piece of the puzzle. Section

00:28:28.319 --> 00:28:31.740
5, the business of basketball. Because the gauntlet

00:28:31.740 --> 00:28:34.180
isn't just a physical test anymore. It's a content

00:28:34.180 --> 00:28:37.440
engine. And in 2026, the engine is getting an

00:28:37.440 --> 00:28:40.119
upgrade. A massive upgrade or a massive complication,

00:28:40.119 --> 00:28:41.619
depending on how many subscriptions you have.

00:28:41.759 --> 00:28:44.279
We are entering the first year of the new 11

00:28:44.279 --> 00:28:47.200
-year media rights deal. It kicks in specifically

00:28:47.200 --> 00:28:50.099
with these upcoming playoffs. So if you turn

00:28:50.099 --> 00:28:52.660
on your TV in April expecting to see the game

00:28:52.660 --> 00:28:55.150
on the usual channel. you might be looking at

00:28:55.150 --> 00:28:57.690
static. Right. So the big players are changing.

00:28:57.890 --> 00:29:00.650
You still have Disney, ABC, and ESPN. They aren't

00:29:00.650 --> 00:29:03.809
going anywhere. ABC has aired every NBA final

00:29:03.809 --> 00:29:06.490
since 2003, and they will continue to do so.

00:29:06.690 --> 00:29:09.549
That tradition holds. The biggest games are still

00:29:09.549 --> 00:29:12.630
on free, over -the -air TV. Okay, so the finals

00:29:12.630 --> 00:29:15.710
are safe on broadcast TV. That's good. What's

00:29:15.710 --> 00:29:18.509
new? NBC is back. For fans who grew up in the

00:29:18.509 --> 00:29:21.130
90s, this is huge. Are we getting round ball

00:29:21.130 --> 00:29:23.630
rock? The John Tesh theme song? I need to know.

00:29:24.269 --> 00:29:26.809
Reportedly, yes. They paid for the rights. It's

00:29:26.809 --> 00:29:29.730
coming back. NBC Universal is a major partner

00:29:29.730 --> 00:29:31.569
now. They, along with their streaming service

00:29:31.569 --> 00:29:34.269
Peacock, will be carrying a significant chunk

00:29:34.269 --> 00:29:36.589
of the early rounds and some conference finals.

00:29:36.869 --> 00:29:38.710
And then there's the elephant in the room. Or

00:29:38.710 --> 00:29:40.930
the smiling box in the room. Amazon Prime Video.

00:29:41.170 --> 00:29:43.369
For the first time, we have a purely streaming

00:29:43.369 --> 00:29:46.049
partner for the NBA playoffs. Not a channel that

00:29:46.049 --> 00:29:48.369
also has a streaming app. A streamer, period.

00:29:48.920 --> 00:29:50.700
So we aren't just talking about simulcasting,

00:29:50.799 --> 00:29:52.920
where the game is on ESPN and also on the ESPN

00:29:52.920 --> 00:29:54.779
app. We're talking about games that are only

00:29:54.779 --> 00:29:57.940
on Amazon. Correct. Approximately a third of

00:29:57.940 --> 00:30:00.359
the first and second round games will be exclusive

00:30:00.359 --> 00:30:03.039
to Prime Video. If you don't have the app, you

00:30:03.039 --> 00:30:05.480
don't watch the game. The days of being able

00:30:05.480 --> 00:30:08.140
to watch every game with just a basic cable package

00:30:08.140 --> 00:30:11.500
are over. That is a huge barrier for the older

00:30:11.500 --> 00:30:13.519
demographic. This is just where the world is

00:30:13.519 --> 00:30:16.480
going. But there is a silver lining for the local

00:30:16.480 --> 00:30:20.460
fan, right? Something about blackouts. Yes. The

00:30:20.460 --> 00:30:23.319
death of the blackout. This is a huge win for

00:30:23.319 --> 00:30:26.019
fans. Explain that. Because nothing makes fans

00:30:26.019 --> 00:30:28.500
angrier than blackouts. In the old days, the

00:30:28.500 --> 00:30:30.420
first round was weird. It was aired on national

00:30:30.420 --> 00:30:34.099
TV, like ESPN or TNT. But it was also aired on

00:30:34.099 --> 00:30:36.700
your local regional sports network, like Bally

00:30:36.700 --> 00:30:40.309
Sports or NBC Sports Boston. If you lived in

00:30:40.309 --> 00:30:42.309
the local market, the national feed was often

00:30:42.309 --> 00:30:44.450
blacked out to protect the local channel. So

00:30:44.450 --> 00:30:46.109
you'd pay for cable, you'd see the game listed

00:30:46.109 --> 00:30:49.049
on TNT, you'd turn to TNT and get a this game

00:30:49.049 --> 00:30:52.210
is not available in your area message. Exactly.

00:30:53.210 --> 00:30:55.849
Infuriating. Under the new deal, the playoffs

00:30:55.849 --> 00:30:58.930
are fully nationalized. The local RSNs are cut

00:30:58.930 --> 00:31:02.049
out completely. If the game is on Peacock, it's

00:31:02.049 --> 00:31:03.950
on Peacock for everyone in the country. If it's

00:31:03.950 --> 00:31:07.029
on Amazon, it's on Amazon for everyone. No more

00:31:07.029 --> 00:31:09.849
blackouts. It streamlines the access, but it

00:31:09.849 --> 00:31:12.750
fragments a payment. You need cable for ESPN,

00:31:12.990 --> 00:31:16.640
a Peacock subscription for NBC. And a Prime subscription

00:31:16.640 --> 00:31:19.460
for Amazon. It's the bundle 2 .0. Instead of

00:31:19.460 --> 00:31:21.900
one big cable bill, you have three or four smaller

00:31:21.900 --> 00:31:24.180
streaming bills. And the conference finals are

00:31:24.180 --> 00:31:26.180
changing, too. Remember, it used to be a strict

00:31:26.180 --> 00:31:29.359
rotation. East on TNT one year, west on ESPN,

00:31:29.559 --> 00:31:32.210
then flip. The rotation is getting wider. ABC

00:31:32.210 --> 00:31:34.750
-SPN will always have one conference final. That's

00:31:34.750 --> 00:31:36.750
locked in. But the other conference final will

00:31:36.750 --> 00:31:39.529
now rotate annually between NBC and Amazon Prime

00:31:39.529 --> 00:31:41.490
Video. Wait, so in a couple of years, the Western

00:31:41.490 --> 00:31:43.309
Conference Finals, one of the biggest sporting

00:31:43.309 --> 00:31:45.650
events of the year, could be exclusively on a

00:31:45.650 --> 00:31:48.789
streaming app. That is the plan. In 2027, for

00:31:48.789 --> 00:31:50.910
example, the Eastern Conference Finals might

00:31:50.910 --> 00:31:53.410
be on Amazon Prime. It is a brave new world.

00:31:53.470 --> 00:31:56.369
It reflects the fact that the NBA knows its audience

00:31:56.369 --> 00:32:00.079
is young. cord cutting and digital first they

00:32:00.079 --> 00:32:02.039
are betting the farm on streaming it's gonna

00:32:02.039 --> 00:32:04.440
be fascinating to see the ratings will grandpas

00:32:04.440 --> 00:32:07.519
in ohio figure out how to cast prime to their

00:32:07.519 --> 00:32:09.900
tv to watch the calves they will if they want

00:32:09.900 --> 00:32:12.559
to see the game fandom is a powerful motivator

00:32:12.559 --> 00:32:15.769
necessity is the mother of invention true So

00:32:15.769 --> 00:32:17.630
we've covered a lot. We've gone from the 1947

00:32:17.630 --> 00:32:22.329
BAA chaos to the 1995 rockets miracle to the

00:32:22.329 --> 00:32:25.970
2025 upsets and now to the 2026 streaming wars.

00:32:26.230 --> 00:32:28.509
It's a lot to digest. The whole system has been

00:32:28.509 --> 00:32:30.630
in constant motion for 80 years. When you look

00:32:30.630 --> 00:32:33.259
at this entire machine. The gauntlet. What is

00:32:33.259 --> 00:32:34.980
the one thing that sticks with you? What is the

00:32:34.980 --> 00:32:36.759
big takeaway? You know, I keep thinking about

00:32:36.759 --> 00:32:39.759
that 1995 Rockets team, the sixth seed. And I

00:32:39.759 --> 00:32:41.640
connect it to what we saw with the eighth seed

00:32:41.640 --> 00:32:44.140
Heat making the finals and what we saw last year

00:32:44.140 --> 00:32:45.660
with the Warriors winning as a seventh seed.

00:32:45.720 --> 00:32:47.640
I think we are seeing a fundamental shift in

00:32:47.640 --> 00:32:50.000
the soul of the NBA. How so? What's the shift?

00:32:50.220 --> 00:32:53.140
For 50 years, the narrative we told fans was

00:32:53.140 --> 00:32:55.900
the regular season matters. You need a top seed.

00:32:56.000 --> 00:32:58.319
You need home court. And statistically, that's

00:32:58.319 --> 00:33:01.240
still true. The higher seed still wins most of

00:33:01.240 --> 00:33:04.279
the time. But. But spiritually, I think that's

00:33:04.279 --> 00:33:06.799
dead. Dead. That's a strong word. I think the

00:33:06.799 --> 00:33:08.880
regular season has become a qualifier. It's just

00:33:08.880 --> 00:33:11.400
about getting a ticket to the dance because the

00:33:11.400 --> 00:33:15.200
gauntlet is so specific, so grueling and so matchup

00:33:15.200 --> 00:33:18.359
dependent that once you are in, I truly believe

00:33:18.359 --> 00:33:20.779
the 10th seed that fought its way in is just

00:33:20.779 --> 00:33:23.579
as dangerous as the first seed if they are healthy

00:33:23.579 --> 00:33:25.460
and clicking at the right time. So you're saying

00:33:25.460 --> 00:33:28.180
the best team isn't necessarily the one with

00:33:28.180 --> 00:33:30.220
the best record anymore. The best team is just

00:33:30.220 --> 00:33:32.359
the one that survives the attrition. Exactly.

00:33:32.519 --> 00:33:34.759
The gauntlet doesn't care what you did in November.

00:33:34.940 --> 00:33:37.200
It doesn't care about your 15 game win streak

00:33:37.200 --> 00:33:40.740
in January. It asks one question. Can you beat

00:33:40.740 --> 00:33:42.960
this specific team with their specific style

00:33:42.960 --> 00:33:45.900
four times in two weeks right now? And more and

00:33:45.900 --> 00:33:48.140
more, the answer from the lower seeds is yes.

00:33:48.480 --> 00:33:51.119
That is a terrifying thought for the Celtics

00:33:51.119 --> 00:33:53.240
and Thunder fans out there who are cruising to

00:33:53.240 --> 00:33:55.539
a top seed and a beautiful thought for everyone

00:33:55.539 --> 00:33:58.240
else. Chaos is beautiful. It makes it all worth

00:33:58.240 --> 00:34:01.190
watching. Well, the 2026 playoffs are starting

00:34:01.190 --> 00:34:03.329
in April. I encourage you to watch them differently

00:34:03.329 --> 00:34:06.490
this year. Don't just watch the ball. Watch the

00:34:06.490 --> 00:34:08.829
format. Watch the coaching adjustments after

00:34:08.829 --> 00:34:11.969
a Game 3 loss. Watch the desperation in the play

00:34:11.969 --> 00:34:14.570
-in game. And realize that you are watching a

00:34:14.570 --> 00:34:16.909
machine designed to break these humans down.

00:34:17.230 --> 00:34:20.309
And see who is left standing at the end. Thanks

00:34:20.309 --> 00:34:22.289
for listening to The Deep Dive. See you on the

00:34:22.289 --> 00:34:22.489
court.
