WEBVTT

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Welcome to the Deep Dive. Today we're really

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getting into it, tackling the story of a group

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that just completely defied categorization. The

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Beastie Boys. We're looking at Adam Horvitz,

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Adam Yalke, and Michael Diamond Adrock, MCA,

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and Mike Dee. Yeah, it's a huge story. We're

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going deep into their lives, their careers, both

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together and apart, and just how much they ended

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up influencing, well, everything. Right, because

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it's easy to just think, biggest selling rap

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group since 91, which, okay, they are, according

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to Billboard. But that's almost missing the point,

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isn't it? Their story is really about constant

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change, like radical evolution. We've pulled

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together a ton of biographical info, interviews,

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history. show how these three guys from New York

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City went from this pretty aggressive hardcore

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band. Yeah, hardcore pump. To pioneers across

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multiple genres, activists, filmmakers. I mean,

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the list goes on. It really does. We're not just

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hitting the album highlights. We want to unpack

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how these three very different creative minds

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work together, how they pushed each other, and

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how they use their platform. Exactly. It's about

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the synergy, the individual paths, the whole

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picture. So let's start right at the beginning.

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back in the New York punk scene, late 70s, early

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80s. Okay, so to really get the Beastie Boys,

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you got to understand where they came from. And

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it wasn't hip -hop. It started in 1979 with a

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band called the Young Aborigines. Founded by

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Michael Diamond, Mike Dee, right? He was on drums.

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Yep. Mike Dee on drums. And the early lineup...

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It also had John Berry on guitar, Kate Schellenbach

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on percussion. This was pure New York hardcore

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punk. Think fast, loud, aggressive. And Adam

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Yoke, MCA, he joined a bit later. In 81, yeah.

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He came in on bass, replacing someone else. Yoke

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was already part of that scene, a friend of the

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band. And apparently it was John Berry who actually

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suggested the name Beastie Boys. And that acronym.

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Boys entering anarchistic states towards inner

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excellence. That came later. Oh yeah, much later.

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They pretty much admitted it was an afterthought.

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Like, they needed something to fit the letters

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after the name was already chosen. It sounds

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cool, but initially it was just a name. They

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were punk kids first. Cure punk, you said. What

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did that sound like? Who were they playing with?

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Well, think bands like Reagan Youth. That kind

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of energy. Their first actual gig was on Yatch's

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17th birthday. And they got slots opening for

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some really big names in that world, like Bad

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Brains. The Dead Kennedys. Wow. So legitimate

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punk credentials. Absolutely. And you can hear

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it on their first official release. The Pollywogs

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do EP from 1982. It's a classic piece of New

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York hardcore. Very raw. Very fast. But things

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started to shift. John Barry left in 82. Right.

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And that's when the final piece of the classic

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trio falls into place. Adam Horowitz, Ad Rock.

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He was super young, only 16. He had been singing

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for a band called the Young and the Useless,

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who often opened for the Beasties. And his arrival

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seems to be the real catalyst for change, yeah.

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Moving away from pure hardcore. It definitely

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coincides with it. The energy was shifting anyway.

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You know, hardcore was intense, but maybe limiting.

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And they started getting really interested in

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what was happening with hip hop, with DJs sampling.

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Which brings us to Cookie Puss. Exactly. 1983.

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It's basically a prank phone call they made to

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Carvel Ice Cream. Seriously? Yeah, seriously.

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They took the recording, put some rudimentary

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beats and early sampling behind it, wrapped over

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it kind of jokingly, and somehow this weird little

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comedy track becomes an underground hit in New

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York clubs. That's wild. So that joke track actually

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opened the door. Totally. It showed them and

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others that they could blend that punk attitude

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with these new hip hop sounds. And crucially,

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it caught the ear of a certain NYU student named

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Rick Rubin. Ah, Rick Rubin, Def Jam co -founder.

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Before Def Jam was even really a thing, yeah.

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He started DJing for them live, and then of course

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became their producer. He was instrumental in

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pushing them fully into the hip -hop direction.

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But embracing that new direction, that new identity,

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it had consequences. Kate Schellenbach was fired

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around 84. Yeah, that's a tough part of this

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story. And Ad Rock himself has expressed regret

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about it later on. How did he explain it? He

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basically said it was tied up in the image they

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were consciously building. As they moved towards

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hip hop, especially the sort of mainstream kind

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of macho rap persona of the time, they adopted

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this new tough rapper guy identity, as he put

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it. And in their minds back then, unfortunately,

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there wasn't room for a female drummer in that

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specific image. It was regrettable and tied to

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the posturing of that era. Yeah. It really highlights

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that the shift wasn't just sonic, it was about

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crafting a whole new persona, maybe shedding

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some of their punk ideals in the process. I think

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that's fair to say. So Schellenbach is out, Mike

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D moves from drums to primarily being an MC,

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and you have the trio. Mike D, MCA, Ad Rock.

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Yeah. Solidified. And ready for Def Jam and,

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well, everything that came next. Hashtag tag

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two, commercial heights and creative independence.

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Which was licensed to Ill. I mean, 1986, that

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album wasn't just big, it felt like it changed

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everything. It was a monster. Produced by Rubin

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on Def Jam. Yeah. It took that rock energy, those

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big guitar riffs, and smashed them together with

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rap in a way that just exploded into the mainstream.

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No one had really packaged it like that before.

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And the charts showed it. First rap album ever

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to hit number one on the Billboard 200. And it

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stayed there for five weeks. Five weeks. That

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was astronomical. It proved hip hop wasn't niche.

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It was a massive commercial force. Sold what,

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nine million copies eventually? Diamond status.

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Crazy numbers. But the tour. The tour was something

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else not exactly smooth sailing. Oh god. No.

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Yeah, the license to ill tour was pure chaos

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Lawsuits arrests they were leaning hard into

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that bratty party animal anarchist image Maybe

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a little too hard like ad rock getting arrested

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in Liverpool exactly 1987 Merseyside police arrested

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him because a riot literally broke out like 10

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minutes after they started playing. They were

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pushing buttons and sometimes the buttons pushed

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back. And then there's the whole Volkswagen emblem

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thing. That's just iconic Beastie Boys lore.

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Isn't it? Mike D starts wearing this huge VW

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emblem stolen off a car on a big chain. Just

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this random kind of dumb defiant fashion statement.

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And then suddenly there's this massive spike

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in VW emblems being stolen off cars everywhere.

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Fans were desperate to copy the look. It shows

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the kind of immediate slightly absurd. cultural

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impact they had. But after that massive success,

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things got complicated right with Def Jam. Yeah,

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the relationship soured, reports were they weren't

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getting paid properly, royalties were missing.

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Classic music industry story, unfortunately.

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So they made a huge decision. They walked away

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from Def Jam. Which must have been terrifying,

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after having the biggest album in the country.

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Absolutely. But it showed their commitment to

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independence, even early on. They signed with

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Capitol Records and needed a completely fresh

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start creatively. Enter the Dust Brothers. Enter

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the Dust Brothers. There are. And enter Paul's

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Boutique, 1989. If License to Ill was a rock

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rap sledgehammer, Paul's Boutique was like...

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A psychedelic, multi -layered collage. It sounds

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nothing like the first album. Not even close.

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License to Ilf had those big, obvious rock samples.

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Paul's boutique was built on hundreds, literally

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hundreds, of tiny, obscure samples woven together.

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Funk, soul, jazz, rock, movie dialogue. It was

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incredibly dense and complex. The Dust Brothers

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were doing something revolutionary with sampling

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technology. More experimental hip -hop, really.

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Totally. But here's the twist. Commercially,

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it flopped. Hard. Really? After License to Ill?

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Yeah. Compared to 9 million copies, Paul's boutique

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sold relatively poorly at first. It was too weird,

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too intricate for 1989 radio. People didn't know

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what to make of it. It was seen as this big commercial

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failure. But history's been kind to it. Very

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kind. Immensely kind. Now it's hailed as a masterpiece.

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Rolling Stone puts it way up on their greatest

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albums list. Apple Music has it in their top

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50 ever. It's the ultimate example of a grower

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album. And critically, it gave them massive artistic

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credibility, even if it didn't sell millions

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right away. It proved they weren't just a one

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-trick pony. And that credibility, that freedom,

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it led them back to their roots in a way, didn't

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it, with Check Your Head? Exactly. 1992, after

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the insane complexity and probably the looming

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legal headaches of sampling on Paul's boutique,

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they kind of went, you know what? Let's just

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play our instruments again. So back to basics.

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Sort of. Yatch back on bass, Ad Rock on guitar,

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Mike D on drums. And crucially, they brought

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in Money Mark Nishida on keyboards, who became

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almost like a fourth beastie. And the sound,

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it wasn't punk, it wasn't pure hip hop. No, it

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was this amazing fusion, funk. jazz, hardcore

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energy, hip hop beats, all played live in the

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studio. It had this loose, kind of jammy feel,

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but still hit hard. Tracks like Gratitude or

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So What You Want. And that sound, that blend,

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people point to it as being really influential.

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Yeah. Like a precursor to new metal. Oh, absolutely.

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Think about it. Funky bass lines, heavy guitars,

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wrapped or shouted vocals, hip hop rhythms. You

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can draw a direct line from Check Your Head to

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bands like Rage Against the Machine, 311, maybe

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even early corn or Limp Bizkit. They were blending

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these sounds before it became a whole sub -genre.

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So they're setting trends again just by doing

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their own thing. And this desire for control,

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it went beyond the music too. They started their

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own label. Brand Royal Records. They wanted total

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creative freedom, not just for themselves, but

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to foster other artists they like. They signed

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acts like Luscious Jackson, Sean Lennon. a pretty

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eclectic roster. And the magazine, Grand Royal

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Magazine. Which was brilliant, 1993 to 97. It

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perfectly captured their whole vibe, smart, funny,

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obsessed with weird pop culture, music, style.

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It was kind of like their blog before blogs existed.

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And it actually has a weirdly specific claim

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to fame in the dictionary. Does. The Oxford English

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Dictionary actually credits Grand Royal Magazine

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with popularizing the term mullet head to describe

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the haircut. No way. Just shows their strange

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knack for influencing culture on all these different

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levels, from groundbreaking music to, well, hairstyle

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terminology. OK, but speaking of influence and

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pushing boundaries, we have to talk about the

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sampling lawsuit. Newton v. Diamond. That was

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a big deal. Huge deal. This was over their track,

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Pass the Mic, from Check Your Head. It involved

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the sample from a flute composition by a jazz

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musician named James Newton called Choir. And

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the issue was... They hadn't cleared it properly.

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Well, it's complicated They had cleared the license

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for the sound recording this specific performance

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captured on Newton's record But they hadn't separately

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cleared the license for the underlying musical

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composition the notes themselves The distinction

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between the recording copyright and the composition

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copyright exactly and the sample itself was tiny

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Just three notes played over six seconds looped

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in the background Newton sued arguing that even

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that small part was his protected composition

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And how did it turn out? The courts eventually

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sided with the Beastie Boys. And the reasoning

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was crucial for sampling law going forward. The

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court basically ruled that the three note segment,

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that specific little melodic fragment, lacked

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the necessary originality to be protected by

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composition copyright on its own. So it was considered

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de minimis too trivial to count legally? Pretty

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much. Even though they'd cleared the recording,

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the court said the composition snippet itself

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wasn't distinctive enough to warrant infringement.

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It was a landmark ruling because it offered some

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protection for artists using very short, perhaps

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less musically distinct samples. It showed the

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beasties were, again, right at the forefront

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of these evolving creative and legal landscapes.

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So once they'd established this level of artistic

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freedom and, frankly, influence, the individual

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members really started branching out more visibly,

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right? Showing their distinct personalities.

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Absolutely. And maybe nowhere more so than with

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Adam Yowch, MCA. He became this real force, not

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just musically, but as a filmmaker and activist.

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He seemed to have this bigger vision. The filmmaking

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pseudonym, Nathaniel Hearnblower. Yeah. He directed

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a lot of their music videos under that name,

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often the weirder, more conceptual ones, like

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Intergalactic or Savatage with Spike Jon's co

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-directing. And then he directed the full concert

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film. Awesome. I fucking shot that. in 2006.

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That was the one filmed by the audience. Exactly.

00:12:16.639 --> 00:12:19.220
Gave out like 50 cameras to fans in the crowd

00:12:19.220 --> 00:12:22.279
and edited their footage together. Super innovative,

00:12:22.480 --> 00:12:25.360
very DIY spirit, even on that scale. But he didn't

00:12:25.360 --> 00:12:27.019
just make films, he started a whole company.

00:12:27.220 --> 00:12:29.840
Right. Oscilloscope Laboratories. Founded in

00:12:29.840 --> 00:12:32.600
2002. It wasn't just a production company, became

00:12:32.600 --> 00:12:34.919
a really respected independent film distributor

00:12:34.919 --> 00:12:37.320
based in Manhattan. Distributing some pretty

00:12:37.320 --> 00:12:39.799
serious films too. Oh yeah. Films like We Need

00:12:39.799 --> 00:12:42.100
to Talk About Kevin, Wendy and Lucy. It showed

00:12:42.100 --> 00:12:44.539
he was serious about film as an art form and

00:12:44.539 --> 00:12:46.879
wanted to support challenging independent voices.

00:12:47.340 --> 00:12:49.679
It felt like a natural extension of his worldview.

00:12:50.179 --> 00:12:52.679
And that worldview was increasingly shaped by

00:12:52.679 --> 00:12:55.799
his activism and spirituality. Definitely. Yok

00:12:55.799 --> 00:12:58.250
became a practicing Buddhist. And that deeply

00:12:58.250 --> 00:13:00.710
informed his public life. He became one of those

00:13:00.710 --> 00:13:03.070
prominent Western advocates for Tibetan independence.

00:13:03.169 --> 00:13:05.590
Co -founding the Milarepa Fund. Yep. And organizing

00:13:05.590 --> 00:13:08.129
the Tibetan Freedom Concerts, starting in 96.

00:13:08.629 --> 00:13:10.830
These were massive events. The first one in San

00:13:10.830 --> 00:13:13.950
Francisco drew over 100 ,000 people. It was arguably

00:13:13.950 --> 00:13:16.110
the biggest benefit concert series since Live

00:13:16.110 --> 00:13:18.490
Aid. He really put his money and his platform

00:13:18.490 --> 00:13:20.690
where his mouth was. And he wasn't afraid to

00:13:20.690 --> 00:13:22.690
speak out directly either, even on big stages.

00:13:22.809 --> 00:13:26.159
Not at all. Remember the 1998 MTV Video Music

00:13:26.159 --> 00:13:28.879
Awards? They won the Vanguard Award. And Yawks

00:13:28.879 --> 00:13:31.240
used his acceptance speech time. Instead of thanking

00:13:31.240 --> 00:13:34.240
people. To explicitly condemn the prejudice and

00:13:34.240 --> 00:13:36.919
stereotyping facing Muslim people in the wake

00:13:36.919 --> 00:13:39.659
of the U .S. embassy bombings that year. On live

00:13:39.659 --> 00:13:43.860
TV, on MTV. That took serious guts and conviction.

00:13:44.320 --> 00:13:46.639
He saw the platform as a responsibility. Okay,

00:13:46.659 --> 00:13:50.070
let's shift to Ad Rock. Adam Horowitz. His path

00:13:50.070 --> 00:13:52.129
seems different, maybe more focused on music

00:13:52.129 --> 00:13:55.169
itself and performance. Yeah, I think so. While

00:13:55.169 --> 00:13:57.750
York was building institutions, Ad Rock seemed

00:13:57.750 --> 00:14:00.700
more focused on. like side projects and acting,

00:14:01.139 --> 00:14:03.379
staying connected to that sort of indie or underground

00:14:03.379 --> 00:14:05.519
scene. He had a decent acting career going for

00:14:05.519 --> 00:14:07.779
a while. He did. Popped up in films like Lost

00:14:07.779 --> 00:14:11.259
Angels back in 89, Roadside Profits in 92. More

00:14:11.259 --> 00:14:13.940
recently, he was in Golden Exits in 2017. Got

00:14:13.940 --> 00:14:16.419
good reviews for that. And documentaries, too,

00:14:16.419 --> 00:14:18.460
like Have a Good Trip. And musically, he kept

00:14:18.460 --> 00:14:20.679
doing other things besides The Beasties. Oh,

00:14:20.679 --> 00:14:24.399
yeah. He had that side project, BS 2000, released

00:14:24.399 --> 00:14:26.960
an album called Simply Mortified in 2000, did

00:14:26.960 --> 00:14:30.340
remixes as 41. Small Stars plays bass in a band

00:14:30.340 --> 00:14:32.899
called The Tender Moments. It seems like he always

00:14:32.899 --> 00:14:34.720
needed these other outlets for different kinds

00:14:34.720 --> 00:14:38.179
of musical ideas, often noisier or more punk

00:14:38.179 --> 00:14:40.340
-influenced stuff. And his personal life also

00:14:40.340 --> 00:14:42.259
reflects that connection to the sort of punk

00:14:42.259 --> 00:14:44.779
and indie world. Absolutely. He was married to

00:14:44.779 --> 00:14:47.500
Ioni Sky for a while, but since 2006, he's been

00:14:47.500 --> 00:14:49.899
married to Kathleen Hanna. The absolute legend

00:14:49.899 --> 00:14:52.419
from Bikini Kill and Latiguer, pioneer of Riot

00:14:52.419 --> 00:14:55.419
Girl. Exactly. And he was very supportive, appearing

00:14:55.419 --> 00:14:57.240
in the punk singer, that great documentary about

00:14:57.240 --> 00:14:59.700
her. It feels like a very genuine connection

00:14:59.700 --> 00:15:02.379
to that whole independent didn't counter cultural

00:15:02.379 --> 00:15:05.419
ethos. There's also a personal detail. He started

00:15:05.419 --> 00:15:08.019
wearing a medical or bracelet after having a

00:15:08.019 --> 00:15:11.080
seizure in 2003. Right. OK. So then there's Mike

00:15:11.080 --> 00:15:14.539
D, Michael Diamond, producer, designer, maybe

00:15:14.539 --> 00:15:17.659
the most unexpected path. Maybe. I mean, he definitely

00:15:17.659 --> 00:15:20.019
kept his hand in music production. He produced

00:15:20.019 --> 00:15:23.399
albums for Portugal, The Man, and more recently

00:15:23.399 --> 00:15:25.879
for the English punk duo Soft Play that used

00:15:25.879 --> 00:15:28.460
to be called Slaves. So applying that Beastie

00:15:28.460 --> 00:15:31.299
Boys ear to other artists. Yeah. But he also

00:15:31.299 --> 00:15:34.019
had this really quirky side project. He recorded

00:15:34.019 --> 00:15:37.120
this completely bizarre country music album called

00:15:37.120 --> 00:15:39.940
Country Mike's Greatest Hits back in 2000, just

00:15:39.940 --> 00:15:41.879
as a joke for friends and family. Country Mike,

00:15:41.919 --> 00:15:43.779
I remember hearing about that. It's legendary

00:15:43.779 --> 00:15:45.840
in its obscurity. But the really surprising turn

00:15:45.840 --> 00:15:49.639
was his move into design, actual interior design.

00:15:49.840 --> 00:15:52.100
Toilet paper, right. The Brooklyn -themed toilet

00:15:52.100 --> 00:15:55.159
wallpaper. He designed it himself. And it wasn't

00:15:55.159 --> 00:15:57.620
just a little hobby. It was used in the big renovation

00:15:57.620 --> 00:16:00.159
of the Marquis Nightclub in New York. back in

00:16:00.159 --> 00:16:03.379
2013. That's amazing. From hip -hop icon to luxury

00:16:03.379 --> 00:16:05.919
wallpaper designer. It perfectly encapsulates

00:16:05.919 --> 00:16:08.019
the refusal to be boxed in, doesn't it? Yeah.

00:16:08.139 --> 00:16:10.240
Just pursuing whatever interested them, regardless

00:16:10.240 --> 00:16:12.419
of expectations. And he's still curating taste

00:16:12.419 --> 00:16:15.179
now with his podcast. Yeah. The Echo Chamber

00:16:15.179 --> 00:16:18.139
on Apple Music. It feels like a continuation

00:16:18.139 --> 00:16:21.080
of that grand royal spirit, exploring music,

00:16:21.279 --> 00:16:24.320
culture, ideas. So you see these three distinct

00:16:24.320 --> 00:16:27.590
threads. Yok, the visionary activist and filmmaker,

00:16:28.309 --> 00:16:30.309
Ad Rock, the musician and performer rooted in

00:16:30.309 --> 00:16:32.990
indie culture, and Mike Dee, the producer, curator,

00:16:33.149 --> 00:16:35.570
and designer. The band held them together, but

00:16:35.570 --> 00:16:37.970
their individual interests were incredibly diverse.

00:16:38.470 --> 00:16:41.529
Hashtag tag my V, the final albums and enduring

00:16:41.529 --> 00:16:44.389
legacy. So as they moved into the late 90s and

00:16:44.389 --> 00:16:46.730
2000s, they were still evolving, still putting

00:16:46.730 --> 00:16:50.090
out major work. Hello Nasty in 98 was huge. Massive.

00:16:50.149 --> 00:16:51.990
That's the one where Mix Master Mike officially

00:16:51.990 --> 00:16:54.250
joined on the turntables, adding this whole other

00:16:54.250 --> 00:16:55.950
layer of sonic wizardry. It went to number one

00:16:55.950 --> 00:16:58.759
pretty much everywhere. And it led to that incredible

00:16:58.759 --> 00:17:01.240
Grammy night in 99. Yeah, that was historic.

00:17:01.759 --> 00:17:04.220
They won best rap performance for Intergalactic,

00:17:04.480 --> 00:17:06.880
which, OK, makes sense. But they also won best

00:17:06.880 --> 00:17:09.599
alternative music album for the entire Hello

00:17:09.599 --> 00:17:12.660
Nasty record. Winning in both rap and alternative

00:17:12.660 --> 00:17:15.680
categories, had that ever happened before? Not

00:17:15.680 --> 00:17:18.319
like that. It was the industry basically throwing

00:17:18.319 --> 00:17:20.619
up its hands and admitting, OK, we don't know

00:17:20.619 --> 00:17:22.579
what genre you are anymore, but you're masters

00:17:22.579 --> 00:17:25.700
of it. It cemented their status as completely

00:17:25.700 --> 00:17:28.720
unique genre destroying artists. And they didn't

00:17:28.720 --> 00:17:31.019
shy away from politics either. To the five boroughs

00:17:31.019 --> 00:17:33.799
in 2004 felt very much like a response to the

00:17:33.799 --> 00:17:36.240
post 9 -11 atmosphere in New York. Absolutely.

00:17:36.460 --> 00:17:38.579
They self -produced that one, and it had this

00:17:38.579 --> 00:17:41.319
heavier, more somber feel at times, and they

00:17:41.319 --> 00:17:43.220
directly addressed the political climate with

00:17:43.220 --> 00:17:45.960
the track In A World Gone Mad. Which they released

00:17:45.960 --> 00:17:48.400
for free. Yeah, as a free download, specifically

00:17:48.400 --> 00:17:51.839
to protest the 2003 invasion of Iraq. Again,

00:17:52.259 --> 00:17:54.400
using their music and their platform very deliberately

00:17:54.400 --> 00:17:56.660
to make a statement. Then came another curveball,

00:17:57.019 --> 00:18:01.079
the mix -up in 2007. Total curveball. An all

00:18:01.079 --> 00:18:04.220
-instrumental album. Just grooves, textures,

00:18:04.680 --> 00:18:07.220
leaning heavily into their funk and jazz influences.

00:18:07.700 --> 00:18:09.799
No rapping at all. Which must have surprised

00:18:09.799 --> 00:18:11.960
some fans. Probably. But it showed they were

00:18:11.960 --> 00:18:14.420
still restless, still exploring. And it wasn't

00:18:14.420 --> 00:18:16.960
just a vanity project. It won the Grammy for

00:18:16.960 --> 00:18:19.559
best pop instrumental album. They could succeed

00:18:19.559 --> 00:18:22.480
even without their signature vocals. But sadly,

00:18:22.920 --> 00:18:25.319
that period of creative exploration was coming

00:18:25.319 --> 00:18:29.079
to an end. Yeah. In July 2009, the news broke.

00:18:29.309 --> 00:18:31.829
Adam Yauch announced he'd been diagnosed with

00:18:31.829 --> 00:18:34.369
cancer, a cancerous parietal gland and lymph

00:18:34.369 --> 00:18:36.769
node. He sounded optimistic initially, didn't

00:18:36.769 --> 00:18:39.509
he, calling it very treatable? He did. But it

00:18:39.509 --> 00:18:41.970
immediately put everything on hold. Their next

00:18:41.970 --> 00:18:44.089
album release was delayed, tours were canceled,

00:18:44.349 --> 00:18:46.490
it cast this shadow over everything. And that

00:18:46.490 --> 00:18:48.690
next album, Hot Sauce Committee, that whole release

00:18:48.690 --> 00:18:50.609
got really confusing. Oh, completely. There was

00:18:50.609 --> 00:18:52.390
supposed to be a part one, then it got delayed

00:18:52.390 --> 00:18:54.690
indefinitely because of Yaak's health. So what

00:18:54.690 --> 00:18:56.450
eventually came out? They ended up releasing

00:18:56.450 --> 00:18:59.849
Hot Sauce Committee part two in 2011. But the

00:18:59.849 --> 00:19:01.890
joke was it contained all the tracks that were

00:19:01.890 --> 00:19:03.869
supposed to be on part one. They just skipped

00:19:03.869 --> 00:19:06.490
part one entirely. Which feels like a very Beastie

00:19:06.490 --> 00:19:09.109
Boys thing to do, even under difficult circumstances.

00:19:09.210 --> 00:19:12.160
Totally. One last bit of playful absurdity in

00:19:12.160 --> 00:19:14.160
the face of everything. Just before things took

00:19:14.160 --> 00:19:18.259
a turn, they received that huge honor induction

00:19:18.259 --> 00:19:20.680
into the Rock and Roll Hall of Fame in 2012.

00:19:20.920 --> 00:19:23.680
A massive recognition of their entire career.

00:19:24.119 --> 00:19:26.880
But it was bittersweet. Yoc was too sick to attend

00:19:26.880 --> 00:19:30.000
the ceremony. Ad Rock and Mike D went and they

00:19:30.000 --> 00:19:32.200
read this incredibly moving letter that Yoc had

00:19:32.200 --> 00:19:34.980
written. And then not long after? Yeah. Adam

00:19:34.980 --> 00:19:38.619
NCA Yoc passed away on May 4th, 2012. He was

00:19:38.619 --> 00:19:42.200
only 47. Just devastating. And that was effectively

00:19:42.200 --> 00:19:44.140
the end of the Beastie Boys as a band. It had

00:19:44.140 --> 00:19:46.220
to be. Mike D. confirmed it later, I think, in

00:19:46.220 --> 00:19:49.079
2014. He said they just couldn't continue making

00:19:49.079 --> 00:19:51.220
music under that name without Yoc. It wouldn't

00:19:51.220 --> 00:19:53.960
be right. Their bond as a trio was too essential.

00:19:54.140 --> 00:19:56.259
But the legacy, obviously, is enormous. The tribute

00:19:56.259 --> 00:19:58.880
started pouring in. Yeah, tangible things like

00:19:58.880 --> 00:20:01.059
renaming a playground in Brooklyn Heights, Adam

00:20:01.059 --> 00:20:04.240
Yoc Park in 2013, acknowledging his connection

00:20:04.240 --> 00:20:06.440
to the community. And connecting back to Paul's

00:20:06.440 --> 00:20:09.279
boutique, that street corner. Ledlow and Rivington.

00:20:09.799 --> 00:20:13.400
a spot on the album cover. In 2023, it was officially

00:20:13.400 --> 00:20:16.579
co -named Beastie Boys Square. It brings that

00:20:16.579 --> 00:20:19.160
iconic image right into the physical landscape

00:20:19.160 --> 00:20:21.519
of New York. Their influence is just undeniable.

00:20:21.680 --> 00:20:24.059
You hear it cited by artists across completely

00:20:24.059 --> 00:20:26.539
different genres. Eminem, Rage Against the Machine,

00:20:26.740 --> 00:20:29.700
Blur. The list is endless. They break down so

00:20:29.700 --> 00:20:31.940
many walls. They sold 20 million records in the

00:20:31.940 --> 00:20:35.160
US alone. but their impact goes way beyond sales

00:20:35.160 --> 00:20:36.900
figures. And the surviving members have done

00:20:36.900 --> 00:20:39.160
a great job curating that legacy too with the

00:20:39.160 --> 00:20:41.460
book and the documentary. The Beastie Boys book

00:20:41.460 --> 00:20:44.339
from 2018 is incredible. This huge scrapbook

00:20:44.339 --> 00:20:47.000
style memoir and the Beastie Boys story documentary

00:20:47.000 --> 00:20:49.680
from 2020 directed by Spike Jonze which was based

00:20:49.680 --> 00:20:52.440
on their live stage shows. They've ensured the

00:20:52.440 --> 00:20:54.940
story is told in their own unique way. Looking

00:20:54.940 --> 00:20:58.240
back at this whole journey we've discussed from

00:20:58.559 --> 00:21:03.119
punk kids to global superstars, filmmakers, activists.

00:21:04.019 --> 00:21:07.279
It really is about that constant evolution, isn't

00:21:07.279 --> 00:21:09.519
it? And that fierce independence. Absolutely.

00:21:09.680 --> 00:21:11.720
That thread of self -determination runs through

00:21:11.720 --> 00:21:14.759
everything, leaving Def Jam, starting Grand Royal,

00:21:15.000 --> 00:21:17.480
Yash building a oscilloscope, Ad Rock sticking

00:21:17.480 --> 00:21:20.700
to his indie roots, Mike Dee designing wallpaper.

00:21:21.220 --> 00:21:23.519
It was always about controlling their own creative

00:21:23.519 --> 00:21:26.079
destiny. And that commitment to control, to their

00:21:26.079 --> 00:21:28.619
artistic integrity, it extended right to the

00:21:28.619 --> 00:21:30.839
very end, didn't it? In a really powerful way.

00:21:30.940 --> 00:21:33.140
It did. And it brings us to maybe the most thought

00:21:33.140 --> 00:21:35.269
-provoking aspect of their legacy, stemming from

00:21:35.269 --> 00:21:37.730
Adam Yatch's final wishes. Which raises a fascinating

00:21:37.730 --> 00:21:39.690
question for you, the listener, to think about.

00:21:39.789 --> 00:21:42.630
Right. Because Adam Yatch's will included a very

00:21:42.630 --> 00:21:45.710
specific clause. It explicitly stated that Beastie

00:21:45.710 --> 00:21:47.710
Boys music should never be used in commercial

00:21:47.710 --> 00:21:50.549
advertisements, ever. And they fought to uphold

00:21:50.549 --> 00:21:52.690
that, the lawsuit against Monster Energy Drink

00:21:52.690 --> 00:21:57.940
in 2014. They won $1 .7 million. because Monster

00:21:57.940 --> 00:22:00.180
used their music in a promo without permission

00:22:00.180 --> 00:22:02.559
after Yaak had passed. It wasn't just about the

00:22:02.559 --> 00:22:04.920
money, it was about honoring Yaak's very clear

00:22:04.920 --> 00:22:07.500
intention to keep their art separate from corporate

00:22:07.500 --> 00:22:09.400
advertising. So here's the final thought for

00:22:09.400 --> 00:22:11.359
you. Considering this group started with such

00:22:11.359 --> 00:22:13.599
a brash, almost commercial parody image with

00:22:13.599 --> 00:22:16.039
license to ill, and gave us, you gotta fight

00:22:16.039 --> 00:22:18.960
for your right to party. An anthem co -opted

00:22:18.960 --> 00:22:21.720
by countless commercials and frat parties, how

00:22:21.720 --> 00:22:24.660
significant is this final stand? How much control

00:22:24.660 --> 00:22:27.319
should an artist or their estate have over the

00:22:27.319 --> 00:22:29.059
commercial use of their work after they're gone?

00:22:29.519 --> 00:22:31.740
And how does this deliberate anti -commercial

00:22:31.740 --> 00:22:34.259
stance, embedded in Yaksha's will and defended

00:22:34.259 --> 00:22:36.960
by his bandmates, reshape the ultimate legacy

00:22:36.960 --> 00:22:39.759
of the Beastie Boys? That final act, fighting

00:22:39.759 --> 00:22:41.539
to protect their work from being used to sell

00:22:41.539 --> 00:22:44.130
energy drinks. Maybe that was the ultimate expression

00:22:44.130 --> 00:22:47.029
of boys entering anarchistic states towards inner

00:22:47.029 --> 00:22:48.950
excellence. Something to really chew on.
