WEBVTT

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We need to have a conversation about the fact

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that the hobby is not healthy for some. Breaking,

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ripping packs incessantly. Some people get addicted.

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Some people take it many steps too far. So what

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needs to be done? What's the responsibility upon

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breakers, upon card shop owners, upon platform

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operators to help collectors who may be are taking

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things beyond where they should. Well, there's

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one group that has started and set out to help.

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It's Collectors MD and their founder, Alyx Effron,

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is coming on the show today to talk about the

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challenges that he sees in the hobby and how

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he and his Collectors MD group are trying to make

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the hobby safer for everybody who participates.

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It's pretty thought -provoking. And as the owner

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of a company that does a lot of breaking ourselves,

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after talking with Alyx, I've decided to make

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some changes to how Cards HQ will approach breaking.

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We're going to get into that in the interview

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today. Please welcome Alyx and Collectors MD to

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the Geoff Wilson Show. Alyx, welcome to the show.

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You are on a mission, a self -described mission

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to make the hobby healthier for everybody who

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participates. What is that vision? What does

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that look like to you? Yeah, Geoff, thanks so

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much. Thanks so much for having me on. Really

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appreciate the opportunity. When I think about

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breaking and sports collecting and how it should

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look, I don't think the answer is necessarily

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to shut it down or to cancel anything. Breaking

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can be and should be fun. It can be social. It

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can bring people together in really cool and

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unique ways. But right now, a lot of the structure

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sort of leans heavily into gambling mechanics,

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right? We're seeing a lot of high risk, low odds,

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and marketing plays off people's FOMO, right?

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So what I'd like to see is a shift towards something

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that's a bit more transparent, more responsible,

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and ultimately more community driven. So imagine

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if you buy into a break and you actually know

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your odds, right? Imagine tools that let you

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do things like set limits, step away if you need

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a break or a timeout, or potentially even self

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-exclude if things start to get really unhealthy,

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just like other industries that already are regulated.

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Think gambling, day trading, things like that.

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That doesn't necessarily kill the fun. All it

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does is it just protects the people who need

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it. And at the same time, Breakers could focus

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less on running things like repacks and hit parades

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and more on creating real connection, celebrating

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the stories behind cards, the nostalgia, the

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reason we collect in the first place. And honestly,

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we need to think about the kids and the next

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generation. A 12 -year -old shouldn't be conditioned

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into gambling -like behaviors just because they

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love sports. There's a way to make this hobby

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exciting without preying on that. So it's all

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about fairness, integrity, accountability. You

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know, none of these shady repacks, none of these

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loaded boxes, no smoking mirrors. If this really

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is about sports and collecting and the purity

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of the hobby, then trust and community have to

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come first. And so that's the vision. At the

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end of the day, you know, it's simple. Breaking

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and collecting should feel like a celebration,

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not a trap. It should feel like passion, not

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compulsion. I want to get into your story in

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a minute about kind of what led you on this mission

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and also talk about Collectors MD and what you

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are trying to do to solve some of these challenges

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that you see in the sports card hobby. But let

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me first ask, how big of a problem do you see

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this as being currently? Like, is this just a

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few people who take breaking a little too far?

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Or do you think this is more of a widespread

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issue that's not really being talked about very

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much? Yeah, I think it's the latter. gone unchecked

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for far too long. It's a conversation that people

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have been having behind the scenes. You know,

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you see it pop up here and there, whether that

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be on a YouTube video or in a Reddit feed or

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a Facebook group, but nobody has ever really

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done anything about it until now. Collectors MD

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is here to help the hobby. evolve for the better.

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And so, yeah, it's a vast issue that we're seeing

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across the board. People don't even realize that

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there's an issue or maybe that they have a problem

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or that they're facing challenges quite often

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until it's too late. And we're seeing more and

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more of that during our weekly peer support meetings

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when people come in and they just look like a

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deer in the headlights that just got hit by a

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truck and didn't see it coming. The sports card

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hobby, I mean, going all the way back to the

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1950s when Topps first started producing packs

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of cards. And even prior to that, when other

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companies produced packs of cards, there's always

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been this kind of chase. mystery element to sports

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cards, right? If you were to buy a pack of cards

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in the 50s or the 60s or the 70s or all the way

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through the year 2025, there's that element of

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I'm opening the pack. I don't know what's inside.

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I'm hoping to find my favorite player or I'm

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hoping to find the most valuable card that I

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could possibly find. It's exciting. It's a rush.

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you used the gambling word earlier. That's a

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word that a lot of people in the industry don't

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like to use, right? Because trying to kind of

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separate it away from that. Why do you feel like

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what we're facing today, in your opinion, is

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that much different than what the whole history

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of the industry has been built on for the last

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70 plus years? Yeah, Geoff, you bring up a really

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great point. There's always been a chase element

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in collecting in the hobby, and that's part of

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what makes it so exciting for some people, right?

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Even back to the 50s, the 60s, the junk wax era,

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people have always been chasing certain rookies,

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certain players, certain sets, certain subsets.

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The difference is that the chase used to feel

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like a bonus, not the entire point, right? You'd

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rip packs. You'd build sets. Maybe you'd trade

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with friends. Kids used to put cards in the spokes

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of their bicycle wheels. They didn't necessarily

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care about the condition, which is why, obviously,

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highly graded cards that are coveted from the

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50s and 60s and even before that are so scarce,

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right? But every once in a while, you might hit

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something special. That was a moment that was

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pure and memorable and something that people

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really appreciated. Now, the whole industry has

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just been engineered around the chase. Everything

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is about short prints, the low number parallels,

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the case hits, the one of ones. Instead of collecting

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being about building something meaningful, it's

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really turned into this. constant slot machine

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pull where if you don't hit, you feel like you've

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lost. And that shift from cards being about connection

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and completion to cards being about sort of gambling,

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I'll use the G word again, gambling style odds

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is what has changed the most. So it's not that

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chasing is inherently bad. It's that it's been

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amplified to the point where the hobby itself

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is just built around it. And when the only story

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being told is about comps and hits, and highlight

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reels it pulls people into cycles that can be

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really really hard to get out of and Alyx i i

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definitely think there's some truth to what you're

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saying but to a degree isn't this just how the

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world has shifted in general i mean people used

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to listen to the you know complete albums of

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songs all the time and now you know now people

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just pick one song of an album out and listen

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to it on on spotify right like people used to

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watch sit down and watch entire games, entire

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football games uninterrupted. Now people are,

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they're on their phones, the game's kind of on,

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they're catching highlights on YouTube shorts.

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They're watching, you know, they're watching

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games and little 30 second highlight clips instead

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of really sitting there and kind of embracing

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the whole, you know, the whole experience. Social

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media, you know, has kind of pushed us forward

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into this like kind of instant gratification

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type of mindset, quick attention spans. So isn't

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the way that the hobby has evolved somewhat symbolic

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of kind of what consumers want in the year 2025?

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Yeah, no, that's a really good point. It's not

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just the hobby that's shifted. It's absolutely

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the culture at large. Everywhere you look, like

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you said, the world has just gotten more digital.

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It's honestly gotten more chase -oriented across

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the board. Social media runs on things like dopamine

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hits. Things like likes, views, quick bursts

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of validation, right? Even video games have turned

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into microtransaction machines where the goal

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isn't just to play the game, right? People are

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ripping packs on games like NBA 2K. You have

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things like skins and loot boxes in popular games

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like Fortnite. Even shopping is gamified now

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to an extent. Things like flash sales, drops,

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and countdowns. So what happened in collecting

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is really just a reflection of this bigger trend

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that we're seeing in the world, like you said.

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The difference, though, is that this hobby has

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always carried a deeper emotional weight, right?

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Cards and memorabilia just aren't just products

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to a lot of people. They tie us back to sports,

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to childhood, to community. And that's why it

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just it hits harder. when the chase starts to

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take over in the hobby. It's not just another

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app on your phone. It's something we grew up

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with. It's something that used to feel pure,

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something that a lot of us just really, really

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love and genuinely care about. And so the world

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shifted toward the hit being the whole story,

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and the hobby followed right along. And the question

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is, do we accept that as the new norm, or do

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we carve out space for something different, something

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that maybe keeps the magic but dials back sort

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of that manipulation that we're seeing. Right.

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And I know a lot of your platform, kind of what

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you do, how you help people out, a lot of that

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focuses on breaking, especially, right? Because

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breaking, I think, in your opinion, is what brings...

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Maybe it heightens the elements of what can,

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that chase mindset, that instant gratification

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culture, breaking in particular is kind of maybe

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oriented in such a way to heighten that mindset.

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And for some people, it sounds like from the

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experience you've had talking to people, for

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some people that can create a real challenge.

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Yeah, 100%. And I do want to bring something

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off, Geoff, that's really important when it comes

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to what we're doing with Collectors MD. And so,

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you know, a lot of people hear Collectors MD or

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hear about Collectors MD and they just assume

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or they think it's only about sports cards and

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breaking. It started in that space for sure,

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you know, as somebody who has gone through the

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ringer, both with gambling and with breaking

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and, you know, overspending. But it's really

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about compulsive collecting and spending behaviors

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across the board. So I'm really glad that you

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brought up sort of this larger scale vision that

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that's at play here. What we're doing applies

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to all. types of verticals, sneakers. Obviously,

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you have TCG, like Pokemon and Magic and all

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of these other sort of non -sports cultures,

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subcultures that are becoming more and more popular

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within the hobby space, Disney. You got Marvel.

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They just announced Toy Story, right? But beyond

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just cards, I mentioned sneakers. You have memorabilia.

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You have comics, even luxury items like watches

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and handbags. All of these communities wrestle

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with this same underlying pattern, right? The

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thrill of the chase, the fear of missing out,

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the endless cycle of upgrades and just one more.

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The items might look different, but the psychology

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is almost identical. So when we talk about Collectors MD,

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we're not building some niche corner for sports

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card guys. We're building a movement for collectors

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everywhere. The mission is about helping people

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step back from the unhealthy cycles, reconnect

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with the joy of what they love, no matter what

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that is, and create a culture where collecting

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is intentional rather than compulsive. So it's

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bigger than cars. It's bigger than breaking.

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It's about how we engage with anything that can

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turn into a chase. And tell me more about Collectors MD.

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What is the organization? What is the scope of

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what you're doing right now? How many people

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are you serving, et cetera? Yeah. So Collectors MD

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is a support -driven movement helping collectors

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navigate the line between passion and compulsion.

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We run peer support groups. We have a daily group

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chat. We have a Discord. But we also publish

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daily content. We have two content series. One

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is called Daily Reflection. The other is called

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Collector Spotlight. And we also have three podcasts.

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We have The Collector's Compass behind the breaks

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and Collectors MD features. We also partner with

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mental health professionals and organizations

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and advocate for guardrails in the hobby. So

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again, the goal isn't to take away the fun. It's

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to make sure people can collect with intention

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and not compulsion. And if somebody out there

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is, is kind of interested in getting involved

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in this? How do they do that? Is there a cost?

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How does it work? How many people have gotten

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involved in this? Yeah, absolutely. So if you're

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interested in getting involved, just go to collectorsmd

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.com. We have a signup page for our weekly peer

00:14:19.190 --> 00:14:21.129
support meetings. You can also sign up for our

00:14:21.129 --> 00:14:23.889
daily group chat, which is really just an SMS

00:14:23.889 --> 00:14:26.529
group chat. If that's a little bit too intimate

00:14:26.529 --> 00:14:30.990
for you, we have Discord as an alternative. It's

00:14:30.990 --> 00:14:34.720
completely free. We are hosting our 20th consecutive

00:14:34.720 --> 00:14:38.820
meeting tomorrow, September 10th, which is a

00:14:38.820 --> 00:14:40.759
major milestone for Collectors MD and something

00:14:40.759 --> 00:14:43.120
I'm really proud of. We're seeing anywhere from

00:14:43.120 --> 00:14:46.320
10 to 20. I think the most people we had in a

00:14:46.320 --> 00:14:50.960
meeting was around 25. And they're an hour long.

00:14:51.220 --> 00:14:54.720
People come, they listen, they share, they get

00:14:54.720 --> 00:14:57.100
things off their chest that maybe they've been

00:14:57.100 --> 00:14:59.559
sitting with in silence. That's a huge part.

00:15:00.029 --> 00:15:02.830
of Collectors MD and what we're seeing. So many

00:15:02.830 --> 00:15:05.230
people have been struggling alone and in isolation,

00:15:05.590 --> 00:15:08.509
right? Maybe they're scared to admit that they

00:15:08.509 --> 00:15:10.250
have a problem. Maybe they don't realize they

00:15:10.250 --> 00:15:14.149
have a problem. But Collectors MD creates a sense

00:15:14.149 --> 00:15:16.730
of awareness. It gives the people the opportunity

00:15:16.730 --> 00:15:19.129
to take a step back, self -reflect and think

00:15:19.129 --> 00:15:21.909
to themselves, hey, maybe I don't necessarily

00:15:21.909 --> 00:15:24.899
have a problem. But I want to get behind this

00:15:24.899 --> 00:15:27.259
movement or I want to start collecting with intention

00:15:27.259 --> 00:15:30.659
before things start to spiral, before it gets

00:15:30.659 --> 00:15:35.600
too late. And maybe it's not you at all. It could

00:15:35.600 --> 00:15:37.600
be a friend. It could be a loved one. It could

00:15:37.600 --> 00:15:41.820
be somebody you know. And you might just want

00:15:41.820 --> 00:15:45.220
to learn more so that you can help continue spreading

00:15:45.220 --> 00:15:48.559
awareness and spreading this message. So we have

00:15:48.559 --> 00:15:51.750
a sign -up page on CollectorsMB .com. Very simple.

00:15:52.289 --> 00:15:56.789
You fill out a few items and from there we add

00:15:56.789 --> 00:16:00.669
you to the either group chat and or the calendar

00:16:00.669 --> 00:16:03.649
invite for the weekly meeting. You can also DM

00:16:03.649 --> 00:16:07.169
us on Instagram and I'm happy to talk to you

00:16:07.169 --> 00:16:11.350
one -on -one and discuss ways that you can get

00:16:11.350 --> 00:16:13.870
involved. We have a lot of folks that are contributing

00:16:13.870 --> 00:16:16.110
to our daily reflection, which again, that's...

00:16:16.750 --> 00:16:18.929
One of our franchises, we've published a daily

00:16:18.929 --> 00:16:21.570
reflection every single day since we launched

00:16:21.570 --> 00:16:25.009
on March 25th of this year. A lot of those reflections

00:16:25.009 --> 00:16:28.110
have been published by, well, they're published

00:16:28.110 --> 00:16:30.730
by me, but they've been written by a handful

00:16:30.730 --> 00:16:32.889
of members of our community, which is really,

00:16:32.929 --> 00:16:35.850
really awesome. People really enjoy the opportunity

00:16:35.850 --> 00:16:38.509
to be able to sort of share their thoughts, share

00:16:38.509 --> 00:16:40.809
their feelings in the form of a journal entry.

00:16:41.190 --> 00:16:44.710
And so that's been really, really amazing. Um,

00:16:45.049 --> 00:16:47.049
and collector spotlight as well. We're featuring

00:16:47.049 --> 00:16:50.649
people on a monthly basis who collect with passion,

00:16:50.710 --> 00:16:55.450
purity, intention. Um, we're on, I think our

00:16:55.450 --> 00:16:58.950
fourth or fifth, we'll be highlighting a collector

00:16:58.950 --> 00:17:01.230
this month for September this week, actually.

00:17:01.330 --> 00:17:04.269
Uh, so, so be on the lookout for that. So, you

00:17:04.269 --> 00:17:06.710
know, ultimately it's Collectors MD isn't just,

00:17:06.789 --> 00:17:10.230
um, you know, a recovery program like, uh, gamblers

00:17:10.230 --> 00:17:13.829
anonymous or AA or NA. We're a full fledged,

00:17:14.240 --> 00:17:18.960
movement, with content, with podcasts, with partnerships.

00:17:19.279 --> 00:17:22.980
We're, like you mentioned, doing sort of the

00:17:22.980 --> 00:17:28.319
podcast circuit here to get as many folks educated

00:17:28.319 --> 00:17:31.200
as we possibly can so that people understand

00:17:31.200 --> 00:17:34.299
what we're doing and why what we're doing is

00:17:34.299 --> 00:17:38.289
so incredibly important to the hobby. So you've

00:17:38.289 --> 00:17:40.769
obviously taken it on your shoulders to create

00:17:40.769 --> 00:17:43.589
this group. And I want to hear more about your

00:17:43.589 --> 00:17:46.230
story in a minute, what led up to this. What

00:17:46.230 --> 00:17:50.990
do you think the other players in the industry

00:17:50.990 --> 00:17:57.049
should be doing to provide support and to maybe

00:17:57.049 --> 00:17:59.470
curve some of the issues? So let's start with

00:17:59.470 --> 00:18:02.869
breakers here at Cards HQ. We do breaking. We've

00:18:02.869 --> 00:18:05.390
got breaking channels. We're on the popular breaking

00:18:05.390 --> 00:18:10.740
apps. what could a breaker do, in your opinion,

00:18:11.019 --> 00:18:14.700
to help either build awareness for what you're

00:18:14.700 --> 00:18:17.880
doing or to help their customers have a better

00:18:17.880 --> 00:18:20.200
breaking experience? Yeah, that's a great question.

00:18:20.380 --> 00:18:23.500
I want to take a step back for a moment and just

00:18:23.500 --> 00:18:26.799
go back to the gambling industry one more time.

00:18:27.460 --> 00:18:31.160
When you see a commercial or an ad for a company

00:18:31.160 --> 00:18:33.750
like DraftKings or FanDuel, What do you generally

00:18:33.750 --> 00:18:37.430
see in terms of messaging along with the ad?

00:18:37.650 --> 00:18:40.490
I assume you're referring to the end where they're

00:18:40.490 --> 00:18:43.410
like, if you have a gambling problem, here's

00:18:43.410 --> 00:18:45.490
a phone number for you to call, take a timeout.

00:18:45.529 --> 00:18:47.950
You see that in casinos, at the ATM machines,

00:18:48.130 --> 00:18:50.369
at the cashier cage, that type of thing as well.

00:18:50.630 --> 00:18:53.309
Exactly. It's subtle but impactful. Responsible

00:18:53.309 --> 00:18:56.569
gaming messaging. It exists in other industries,

00:18:56.650 --> 00:18:59.430
but it does not exist in the hobby. And it's

00:18:59.430 --> 00:19:02.720
not like... you know, the end of the world for

00:19:02.720 --> 00:19:07.119
a breaker or a card shop to promote that sort

00:19:07.119 --> 00:19:10.000
of awareness. You know, quite frankly, I'm surprised

00:19:10.000 --> 00:19:12.539
it's taken this long for folks to start talking

00:19:12.539 --> 00:19:15.900
about it, given what we've seen unravel across

00:19:15.900 --> 00:19:18.740
the board. And so what I think would be really

00:19:18.740 --> 00:19:24.200
incredible and impactful would be some responsible

00:19:24.200 --> 00:19:26.500
gaming, maybe responsible ripping, responsible

00:19:26.500 --> 00:19:28.839
collecting, you know, the verbiage we can play

00:19:28.839 --> 00:19:33.789
with. but some sort of messaging that can basically

00:19:33.789 --> 00:19:40.609
identify or acknowledge that there is something

00:19:40.609 --> 00:19:43.869
deeper at play here for a lot of people. And

00:19:43.869 --> 00:19:46.349
if those people need help, there is a resource

00:19:46.349 --> 00:19:49.269
for you and maybe direct them to Collectors MD,

00:19:49.390 --> 00:19:52.809
similar to how you might direct an individual

00:19:52.809 --> 00:19:57.170
to 1 -800 -GAMBLER on a gambling ad. So I think

00:19:57.170 --> 00:19:59.910
just like subtle messaging layered into the ecosystem,

00:20:00.190 --> 00:20:03.509
whether that be a live stream or a highlight

00:20:03.509 --> 00:20:07.210
reel or a TikTok, I think would be incredibly

00:20:07.210 --> 00:20:11.690
helpful, incredibly impactful. Again, just having

00:20:11.690 --> 00:20:13.970
the conversation, looking out for your customer.

00:20:14.210 --> 00:20:17.049
We see this more and more, and I'm not calling

00:20:17.049 --> 00:20:20.009
anybody out or saying that one breaker does it

00:20:20.009 --> 00:20:23.069
better or worse than another. But quite often

00:20:23.069 --> 00:20:25.390
we see, especially on these major platforms like

00:20:25.390 --> 00:20:28.650
Whatnot and Fanatics Live, are these breaks happening

00:20:28.650 --> 00:20:32.250
and just a massive churn. There's so much turnover.

00:20:32.630 --> 00:20:34.930
Somebody comes in, they might spend a couple

00:20:34.930 --> 00:20:37.150
thousand dollars in one sitting. They leave,

00:20:37.329 --> 00:20:39.509
the breaker doesn't care. He's just going to,

00:20:39.529 --> 00:20:42.359
you know. push the next break and look for that

00:20:42.359 --> 00:20:46.779
next customer to target. And so it's just a matter

00:20:46.779 --> 00:20:49.000
of accountability, looking out for your customers,

00:20:49.279 --> 00:20:54.859
making sure that people are okay. It's not necessarily

00:20:54.859 --> 00:20:57.460
the breaker's responsibility to do that, but

00:20:57.460 --> 00:21:00.839
if we can bake in tools and resources to allow

00:21:00.839 --> 00:21:05.579
these individuals to be able to maybe curb the

00:21:05.579 --> 00:21:07.700
behavior a little bit if things start to spiral,

00:21:07.960 --> 00:21:10.539
I think that would just go such a long way. Things

00:21:10.539 --> 00:21:14.319
very simple, things like cool -off periods, putting

00:21:14.319 --> 00:21:18.140
yourself in time out if needed, deposit limits,

00:21:18.500 --> 00:21:22.660
whether that be daily, weekly, or monthly. Again,

00:21:23.160 --> 00:21:26.519
just messaging around responsible ripping, responsible

00:21:26.519 --> 00:21:30.200
collecting. And ultimately, if you start to realize

00:21:30.200 --> 00:21:32.859
you have a problem, here is a place you can go.

00:21:33.640 --> 00:21:35.779
a whole community that will have your back. You

00:21:35.779 --> 00:21:37.960
do not have to go through whatever challenge

00:21:37.960 --> 00:21:39.980
you're facing alone and in isolation. That's

00:21:39.980 --> 00:21:43.140
not the answer. I like it, Alyx. And you know

00:21:43.140 --> 00:21:47.500
what? If it sounds like not a lot or no breakers

00:21:47.500 --> 00:21:49.420
have done this before, let's take the lead on

00:21:49.420 --> 00:21:52.460
this here at Cards HQ. I'd like to, let's work

00:21:52.460 --> 00:21:55.039
together and figure out how we can put responsible

00:21:55.039 --> 00:21:59.690
ripping. in within our breaks at Cards HQ and

00:21:59.690 --> 00:22:01.490
point people your direction. Because I think

00:22:01.490 --> 00:22:03.990
what you're doing is important. And I do think

00:22:03.990 --> 00:22:08.549
that there are times when people come into breaks

00:22:08.549 --> 00:22:11.490
and they probably go a little too crazy. And

00:22:11.490 --> 00:22:14.769
I think as a breaker... One thing we can do is

00:22:14.769 --> 00:22:17.450
build awareness for your organization and let

00:22:17.450 --> 00:22:19.190
people know, hey, it's okay to take a time out.

00:22:19.309 --> 00:22:21.569
And if you're taking things a little too far,

00:22:21.670 --> 00:22:23.970
here's a group that can help you. I think that

00:22:23.970 --> 00:22:26.430
that's a very reasonable ask of breakers to try

00:22:26.430 --> 00:22:28.910
to do something like that. Well, Geoff, thank

00:22:28.910 --> 00:22:30.829
you so much for that. I wasn't expecting that.

00:22:31.529 --> 00:22:34.549
That really means the world that you see it and

00:22:34.549 --> 00:22:37.650
that you'd be willing to acknowledge a lot of

00:22:37.650 --> 00:22:39.150
the things that we're talking about and saying.

00:22:39.170 --> 00:22:41.309
So absolutely, let's have that conversation.

00:22:42.079 --> 00:22:44.279
Let's get strategic around ways that we can,

00:22:44.279 --> 00:22:46.180
you know, ultimately protect your customers,

00:22:46.299 --> 00:22:49.279
your consumers. You clearly care about them.

00:22:49.279 --> 00:22:51.960
And, you know, that's so important in this hobby.

00:22:52.599 --> 00:22:56.779
So, yeah, doors open. We can absolutely continue

00:22:56.779 --> 00:22:59.980
the conversation after the show. Perfect. What

00:22:59.980 --> 00:23:04.329
role do you think the actual... like the app

00:23:04.329 --> 00:23:08.089
providers the platforms you know uh we've got

00:23:08.089 --> 00:23:10.849
you know hey you know people are probably laughing

00:23:10.849 --> 00:23:12.690
a little bit right now because arena club is

00:23:12.690 --> 00:23:15.750
a sponsor of this show and and you know obviously

00:23:15.750 --> 00:23:19.250
arena club you know wants you to to rip the rip

00:23:19.250 --> 00:23:22.289
the packs and rip the packs and whatnot and who

00:23:22.289 --> 00:23:24.269
is a sponsor of you know what we do at sports

00:23:24.269 --> 00:23:27.049
card investor fanatics live who we've got a good

00:23:27.049 --> 00:23:29.069
relationship with there's other obviously other

00:23:29.069 --> 00:23:32.220
platforms as well that are oriented around you

00:23:32.220 --> 00:23:34.539
know, get into the breaks and or buy singles

00:23:34.539 --> 00:23:38.180
and it's fast auctions. eBay's got eBay live

00:23:38.180 --> 00:23:40.759
now with sudden death. It's doing the same thing,

00:23:40.880 --> 00:23:43.400
right? Like there's a lot of, a lot of people,

00:23:43.539 --> 00:23:46.299
a lot of, really all the major platforms and

00:23:46.299 --> 00:23:48.680
players in the industry have some, you know,

00:23:48.680 --> 00:23:52.720
some element of there's an auction ending or

00:23:52.720 --> 00:23:56.099
there's a break starting or there's a, you know,

00:23:56.119 --> 00:23:58.000
mystery pack that you could be ripping right

00:23:58.000 --> 00:24:01.359
now, you know, that type of thing. What do you

00:24:01.359 --> 00:24:05.119
think those platforms should be doing, if anything,

00:24:05.339 --> 00:24:09.480
to help from their perspective? Yeah, you nailed

00:24:09.480 --> 00:24:12.680
it. Think about it. Whatnot, Fanatics, Arena

00:24:12.680 --> 00:24:16.359
Club, eBay, they're not just neutral marketplaces.

00:24:16.400 --> 00:24:19.220
They design their environments where people spend

00:24:19.220 --> 00:24:22.500
their money and time. So the way they set up

00:24:22.500 --> 00:24:24.700
the live auctions, the pack rips, the reward

00:24:24.700 --> 00:24:28.079
systems, even just down to the push notifications.

00:24:28.990 --> 00:24:31.109
All of that either fuels compulsive behavior

00:24:31.109 --> 00:24:34.970
or helps put up healthy guardrails, right? So

00:24:34.970 --> 00:24:37.910
right now, most of it leans towards fueling the

00:24:37.910 --> 00:24:41.109
compulsion. And honestly, it's built like a casino.

00:24:41.210 --> 00:24:43.890
It's fast -paced, it's high energy, constant

00:24:43.890 --> 00:24:48.289
dopamine hits, and very little in the way of

00:24:48.289 --> 00:24:51.670
transparency or breaks. And these companies,

00:24:51.769 --> 00:24:54.250
they have a choice. They can keep squeezing as

00:24:54.250 --> 00:24:57.420
much as possible out of the consumer. Or they

00:24:57.420 --> 00:25:00.220
can step up and build tools that actually protect

00:25:00.220 --> 00:25:02.680
the community. Things that we've been talking

00:25:02.680 --> 00:25:04.559
about, deposit limits, self -exclusion features,

00:25:04.859 --> 00:25:07.180
clear odds disclosures. I know you're doing a

00:25:07.180 --> 00:25:10.180
lot of that with your repacks with PSA. Those

00:25:10.180 --> 00:25:12.519
aren't radical ideas. They're just reasonable

00:25:12.519 --> 00:25:15.799
ones. I used a very good word before, reasonable.

00:25:17.380 --> 00:25:20.059
We're not asking for the world here, right? So

00:25:20.059 --> 00:25:23.400
honestly, I think they'd earn a lot more trust

00:25:23.400 --> 00:25:26.690
if they started to do those things. It's just

00:25:26.690 --> 00:25:28.329
a matter of accountability and responsibility.

00:25:28.849 --> 00:25:32.009
So at the end of the day, these apps, these providers,

00:25:32.230 --> 00:25:35.009
they're gatekeepers for the hobby. They're setting

00:25:35.009 --> 00:25:37.549
the tone for the entire industry. And if they

00:25:37.549 --> 00:25:40.609
really care about the long -term health and sustainability

00:25:40.609 --> 00:25:43.829
of collecting, not just the short -term profits,

00:25:44.170 --> 00:25:46.230
then they should be leading the charge on making

00:25:46.230 --> 00:25:49.109
the space safer, more transparent, and more sustainable

00:25:49.109 --> 00:25:51.980
for everybody. Again, I'm shocked it's taken

00:25:51.980 --> 00:25:54.420
this long for people to even have the conversation,

00:25:54.660 --> 00:25:58.299
let alone start making these tangible changes

00:25:58.299 --> 00:26:02.240
that have been needed for far too long. Yeah.

00:26:03.140 --> 00:26:07.079
It's interesting. I wonder, I don't know a lot

00:26:07.079 --> 00:26:12.309
about the casino industry. I wonder. when you

00:26:12.309 --> 00:26:15.670
see the responsible gaming messages and some

00:26:15.670 --> 00:26:18.849
of the rules that they have around that, I wonder

00:26:18.849 --> 00:26:20.670
how much of that came from the casinos versus

00:26:20.670 --> 00:26:23.049
how much of that came from government regulators

00:26:23.049 --> 00:26:27.509
forcing it down the casinos' throats to do it.

00:26:27.569 --> 00:26:30.430
I would like to think that the casinos are...

00:26:30.940 --> 00:26:34.579
are altruistic and thinking about the long term

00:26:34.579 --> 00:26:37.259
and thinking about the health of their customers

00:26:37.259 --> 00:26:39.299
and all that type of thing. But I also know that

00:26:39.299 --> 00:26:42.200
that can sometimes be a lot to ask of a corporation

00:26:42.200 --> 00:26:47.299
when the money's flowing and the shareholders

00:26:47.299 --> 00:26:50.519
are wanting returns. And they know that if they

00:26:50.519 --> 00:26:54.000
just push harder and harder into more of that

00:26:54.000 --> 00:26:57.670
type of quick behavior. it will grow the money

00:26:57.670 --> 00:26:59.609
quicker, the revenue quicker, all that kind of

00:26:59.609 --> 00:27:04.069
thing. So it's, you know, the long -term thinking

00:27:04.069 --> 00:27:06.109
versus the short -term, you know, the long -term

00:27:06.109 --> 00:27:08.569
thinking and the long -term health for the customer

00:27:08.569 --> 00:27:12.150
versus the short -term financial win, that can

00:27:12.150 --> 00:27:15.490
sometimes be a difficult game for these big corporations

00:27:15.490 --> 00:27:19.670
to, you know, to contend with. So, yeah, it's...

00:27:19.670 --> 00:27:22.970
Let me ask you something. Would you rather...

00:27:23.860 --> 00:27:26.900
some governing body come in like a gaming commission

00:27:26.900 --> 00:27:30.160
or an SEC and just start changing things up?

00:27:30.220 --> 00:27:32.299
No, I don't think anybody wants that. I don't

00:27:32.299 --> 00:27:36.339
want that. Nobody wants that. Proactive and start

00:27:36.339 --> 00:27:38.539
making these changes for the betterment, for

00:27:38.539 --> 00:27:42.440
the sustainable future of this hobby so that

00:27:42.440 --> 00:27:45.160
that never has to happen. I think the biggest

00:27:45.160 --> 00:27:47.660
thing right now, the reason why what not fanatics,

00:27:47.680 --> 00:27:50.420
the big players in this space haven't done anything.

00:27:50.970 --> 00:27:53.670
is because they don't necessarily have to. Nobody

00:27:53.670 --> 00:27:56.670
has said anything. Nobody has opened Pandora's

00:27:56.670 --> 00:27:59.730
box and said, well, there are a lot of gambling

00:27:59.730 --> 00:28:02.009
-like mechanics at play here. This is what you

00:28:02.009 --> 00:28:05.390
have to do. Why should they? Why should they

00:28:05.390 --> 00:28:06.849
do that if it's going to jeopardize revenue?

00:28:07.410 --> 00:28:09.970
So it's just a matter of looking at it through

00:28:09.970 --> 00:28:12.490
a different lens, from a different angle, and

00:28:12.490 --> 00:28:14.970
thinking about the long -term sustainability

00:28:14.970 --> 00:28:18.230
of the customer as opposed to the short -term

00:28:18.230 --> 00:28:19.789
revenue, which I think a lot of these companies

00:28:19.789 --> 00:28:23.799
are just... laser focused on. So it's not to

00:28:23.799 --> 00:28:28.299
say that anybody's doing anything bad. It's just

00:28:28.299 --> 00:28:31.220
a matter of creating this awareness, which is

00:28:31.220 --> 00:28:34.319
where we come into play. So Collectors MD can

00:28:34.319 --> 00:28:36.220
have these conversations with these organizations.

00:28:37.119 --> 00:28:38.880
I mean, we've already been speaking with Whatnot,

00:28:38.980 --> 00:28:41.339
Fanatics, a handful of these major players in

00:28:41.339 --> 00:28:43.539
the space about ways that we could potentially

00:28:43.539 --> 00:28:45.940
integrate some of the messaging, some of the

00:28:45.940 --> 00:28:50.950
tools and resources. Again, just build a better

00:28:50.950 --> 00:28:54.809
hobby for everybody. If you take a step back

00:28:54.809 --> 00:28:57.170
and think of what the hobby is going to look

00:28:57.170 --> 00:28:59.410
like in 10 years from now, if we don't make any

00:28:59.410 --> 00:29:04.430
proactive shifts to help the people within it,

00:29:04.730 --> 00:29:08.009
it's just going to continue to run rampant. People

00:29:08.009 --> 00:29:11.309
already call it the Wild West. With the growth

00:29:11.309 --> 00:29:14.829
of technology and AI and all these other scary

00:29:14.829 --> 00:29:17.299
things that we see every day, who knows what

00:29:17.299 --> 00:29:18.779
it's going to look like if we don't start to

00:29:18.779 --> 00:29:21.539
make some changes. And Alyx, how did you get

00:29:21.539 --> 00:29:23.160
into this? What's your background that led you

00:29:23.160 --> 00:29:26.339
to this? Yeah, it's a great question. It's something

00:29:26.339 --> 00:29:28.500
that comes up a lot. I've been in the hobby for

00:29:28.500 --> 00:29:31.519
years. And while it's brought me a ton of joy,

00:29:31.759 --> 00:29:35.480
I also saw firsthand how easy it is for collecting

00:29:35.480 --> 00:29:38.700
to cross into compulsive territory. And at a

00:29:38.700 --> 00:29:41.019
certain point, I realized there was no real support

00:29:41.019 --> 00:29:43.220
system out there for people who were struggling.

00:29:43.460 --> 00:29:45.299
There was no community. There was no resources.

00:29:45.740 --> 00:29:48.819
No one even naming what was happening. So that's

00:29:48.819 --> 00:29:50.539
why I launched Collectors MD. I wanted to create

00:29:50.539 --> 00:29:53.339
a space that I wish existed when I was really

00:29:53.339 --> 00:29:56.319
in the thick of it. And for me personally, this

00:29:56.319 --> 00:29:59.980
dates... Well, before I got back into the hobby,

00:30:00.160 --> 00:30:02.779
which was actually in 2020, was during the pandemic.

00:30:03.319 --> 00:30:09.339
I was a compulsive gambler. I am happy to admit

00:30:09.339 --> 00:30:12.460
that I wear my heart on my sleeve as the founder

00:30:12.460 --> 00:30:15.180
of Collectors MD. I was attending Gamblers Anonymous

00:30:15.180 --> 00:30:20.420
meetings for several years. And frankly, my challenge

00:30:20.420 --> 00:30:23.490
was that. I would bring up the sports cards and

00:30:23.490 --> 00:30:26.009
the breaking and the break culture, and it didn't

00:30:26.009 --> 00:30:27.569
really resonate with anybody. It didn't click

00:30:27.569 --> 00:30:29.309
with anybody in those rooms. They couldn't wrap

00:30:29.309 --> 00:30:32.589
their heads around how a childhood game for a

00:30:32.589 --> 00:30:36.529
lot of people could register as something as

00:30:36.529 --> 00:30:41.259
insidious as gambling, right? And so... I thought

00:30:41.259 --> 00:30:44.140
to myself, there has to be some sort of support

00:30:44.140 --> 00:30:48.079
group, some sort of community that exists for

00:30:48.079 --> 00:30:50.059
people who are struggling with this sort of thing.

00:30:50.200 --> 00:30:52.619
And again, it's not just the cards. It's compulsive

00:30:52.619 --> 00:30:58.140
spending. You hear about people who live through

00:30:58.140 --> 00:31:00.680
retail therapy. They just order crap all day.

00:31:01.160 --> 00:31:04.440
Not to say my wife or my mother or my mother

00:31:04.440 --> 00:31:07.329
-in -law have an issue. The packages that I see

00:31:07.329 --> 00:31:09.269
coming in all the time in each of their homes,

00:31:09.369 --> 00:31:13.089
it's staggering, right? People love to buy. People

00:31:13.089 --> 00:31:17.710
love to sort of scratch that itch, give themselves

00:31:17.710 --> 00:31:21.410
something to look forward to. And while in most

00:31:21.410 --> 00:31:25.069
cases it's not harmful, it can be really, really

00:31:25.069 --> 00:31:27.809
dangerous for some. So again, Collectors MD is

00:31:27.809 --> 00:31:30.809
here for any and everybody who might be struggling

00:31:30.809 --> 00:31:33.470
with compulsive behavior, whether that's collecting,

00:31:33.670 --> 00:31:38.400
spending. and looking for ways to engage with

00:31:38.400 --> 00:31:41.339
those things in a healthier way. Yeah, very,

00:31:41.420 --> 00:31:43.940
very cool. Okay, so I know you kind of mentioned

00:31:43.940 --> 00:31:46.140
it before, but anybody out there, we're at the

00:31:46.140 --> 00:31:48.500
end of the talk now, so anybody out there who

00:31:48.500 --> 00:31:51.440
this has resonated with and they want to connect,

00:31:51.579 --> 00:31:52.940
they want to get involved, maybe they want to

00:31:52.940 --> 00:31:55.019
participate, tell them one more time how they

00:31:55.019 --> 00:31:58.680
can connect with Collectors MD. Yeah. So again,

00:31:58.740 --> 00:32:00.539
I'll say at the end of the day, Collectors MD

00:32:00.539 --> 00:32:03.819
is about changing the culture. Our motto is collect

00:32:03.819 --> 00:32:06.680
with intention, not compulsion. We want to see

00:32:06.680 --> 00:32:10.440
passion prioritized over profit and joy prioritized

00:32:10.440 --> 00:32:12.660
over hype. So if you're struggling, you're not

00:32:12.660 --> 00:32:14.779
alone. There's a growing community here that

00:32:14.779 --> 00:32:17.720
gets it. We'll walk alongside you. The hobby

00:32:17.720 --> 00:32:20.819
really does get healthier when we do. So if you

00:32:20.819 --> 00:32:22.779
want to get involved, all you got to do is go

00:32:22.779 --> 00:32:29.480
to collectorsmd .com. sort of tab here, you'll

00:32:29.480 --> 00:32:32.500
see for collectors by collectors. There's a sign

00:32:32.500 --> 00:32:34.359
up here button. You go to that. It's a Google

00:32:34.359 --> 00:32:36.539
form. All you got to do is fill out your email,

00:32:36.640 --> 00:32:38.980
your name. Most of these things are optional.

00:32:39.240 --> 00:32:42.099
We ask a few questions like, have you ever experienced

00:32:42.099 --> 00:32:43.920
any of the following as a result of collecting?

00:32:44.160 --> 00:32:46.279
Do you currently feel in crisis or need immediate

00:32:46.279 --> 00:32:47.920
mental health support? Have you ever attended

00:32:47.920 --> 00:32:50.140
any type of support group before, et cetera?

00:32:51.059 --> 00:32:56.619
There's a waiver. You agree and you We will join

00:32:56.619 --> 00:32:58.519
you to the weekly peer support meetings. And

00:32:58.519 --> 00:33:01.720
within that form, you can also elect to join

00:33:01.720 --> 00:33:04.920
our our group chat. So very simple, very straightforward.

00:33:05.200 --> 00:33:07.480
If you have any issues with that or if you don't

00:33:07.480 --> 00:33:09.660
want to sign the waiver, please just DM me. You

00:33:09.660 --> 00:33:11.539
know, there are ways that we could sort of work

00:33:11.539 --> 00:33:15.960
around that. Again, you can reach me via DM at

00:33:15.960 --> 00:33:20.740
Collectors MD on Instagram. We're also on pretty

00:33:20.740 --> 00:33:25.750
much every social. so Facebook X, TikTok. We

00:33:25.750 --> 00:33:28.690
have a YouTube channel for our podcast. We're

00:33:28.690 --> 00:33:32.549
on LinkedIn, Discord, Reddit, Threads. So, you

00:33:32.549 --> 00:33:34.970
know, wherever you consume your content, you

00:33:34.970 --> 00:33:37.829
can reach out to us and we will happily get back

00:33:37.829 --> 00:33:41.859
to you. There you go. Alyx, change occurs in

00:33:41.859 --> 00:33:44.299
this world when somebody sees a problem and takes

00:33:44.299 --> 00:33:46.400
it on their back and decides to make a difference

00:33:46.400 --> 00:33:48.539
themselves. You clearly are doing that in this

00:33:48.539 --> 00:33:51.900
area. So I commend you for your own journey and

00:33:51.900 --> 00:33:54.720
push into this arena to try to make the hobby

00:33:54.720 --> 00:33:56.900
better for others. Of course, Geoff. Thank you

00:33:56.900 --> 00:33:59.299
again for the opportunity and really looking

00:33:59.299 --> 00:34:02.279
forward to working with you to help spread positivity.

00:34:02.279 --> 00:34:04.599
Let's do it. Thank you, Alyx. We'll talk soon.

00:34:05.240 --> 00:34:07.220
Thank you to Alyx and Collectors MD for coming

00:34:07.220 --> 00:34:08.940
on the show today. And I want to remind you that

00:34:08.940 --> 00:34:10.760
the full length episodes of these Geoff Wilson

00:34:10.760 --> 00:34:13.139
shows are available on YouTube on the Geoff Wilson

00:34:13.139 --> 00:34:16.639
Show channel. We also got our podcasts updating

00:34:16.639 --> 00:34:18.800
now. They weren't for a little while, but on

00:34:18.800 --> 00:34:21.780
Spotify and on Apple Podcasts, you can always

00:34:21.780 --> 00:34:24.860
catch the latest shows now. So make sure you

00:34:24.860 --> 00:34:26.920
are subscribed to the Geoff Wilson Show everywhere.

00:34:27.199 --> 00:34:29.260
What are your thoughts? Let us know in the comments

00:34:29.260 --> 00:34:31.599
and we'll see you soon with our next episode.

00:34:31.619 --> 00:34:32.059
Take care.
