Why the Fork is a podcast about the design of
everyday humble objects. Why? Well, they're like
what they're like. Is it the history? Is it the
design? Is it the technology? Who invented them?
And, you know, maybe why aren't they better than
they are? Hi, I'm Ben Diamond and I'm an inventor
of consumer products. We've got some of the most
humble and beautiful objects in your home and
office. Things like the tin opener, the toaster
and the hair straighteners, and even the amazing
washing machine. So the podcast is for anyone
with a curious mind who wants to know the history,
the design and the marketing of those everyday
objects that you touch, well, every day. So we
started thinking our podcast was just going to
be about the design and the inventors. It turned
out it's a lot to do with Napoleon, social changes,
how society has evolved. war, all sorts of different
things that have come into it, like the marketing
and the channels, and they've shaped why the
products look and feel the way they do. Maybe
you're a designer yourself or an inventor, or
perhaps you've got great ideas, or perhaps you
run a business and want to know how to be more
innovative, or maybe you're just curious as to
why the tin opener is so easy to use. Come and
join us on Wire the Fork. Follow us, subscribe,
and tell your friends.