WEBVTT

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You know, if you've ever gotten really excited

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about automation, like you see this amazing AI

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thing online, maybe someone's showing it off,

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and it looks simple, a few steps, but then you

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open up something like N8NN or make .com, even

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Zapier sometimes, and suddenly your screen is

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just. Don't just tangle these notes, right? These

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little boxes and lines everywhere connecting

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things. And you're spending your whole evening

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trying to figure out why data isn't getting from,

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you know, A to B. It's that, that feeling, excitement,

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just exhausted from the sheer complexity. B.

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OK, so let's unpack this a bit. Today, we're

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diving deep into something that honestly feels

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like a pretty big shortcut, a shortcut to mastering

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complex automation, even if you're not really

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a developer or maybe you just don't want to be

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one. We're talking about stream by pipe dream.

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It's a tool that seems to be really changing

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how we interact with AI workflows. Yeah. And

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here's where it gets really interesting, I think,

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for anyone looking to actually build something.

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We're going to explore what actually makes String

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fundamentally different from the usual tools.

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We'll walk through building a real AI agent from

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scratch. We'll compare it to the big guys, the

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Titans, like Zapier and NN, talk about its limits

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too. Because let's be real, no tool's perfect.

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And maybe even peek into some more advanced stuff.

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It's really all about helping you get a handle

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on this new kind of power. OK, so let's start

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with that familiar pain point. We've all been

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there. With those visual tools, N8n, make .com,

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Zapier when it gets complicated. It's the endless

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dragging, dropping, connecting those nodes. Then

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you're wrestling with APIs, those digital doorways

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between apps, authentication, getting your data

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formatted just right, maybe in JSON, that sort

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of web language. Oh, yeah. And of course, just

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hours debugging, you end up feeling total wiped

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out by the complexity, often before you even

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get your actual idea working. Exactly. And that's

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precisely the headache string is trying to eliminate.

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Imagine just like a totally different approach,

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a paradigm shift, really. Instead of all that

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low level wiring, you just talk to it. You tell

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a chat interface what you want, like, hey, do

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x, y, and z for me every day, and then String

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builds the whole workflow. Honestly, for a lot

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of tasks, especially the AI -heavy ones, it feels

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kind of like magic. It's just a fundamentally

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different way to think about automation. So you're

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saying it's about freeing up the idea itself

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from all that technical weight. Yes, exactly.

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Less technical struggle, more focus on what you

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actually wanted to achieve. Which brings us to

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String's core idea, right? This intent -based

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automation. With the old tools, you are the architect.

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You map out every connection, every single step.

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It's all on you. String sort of flips that around.

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It makes you the client, the one with the vision.

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You just describe the dream setup, and it figures

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out how to build it. Precisely. It acts like

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a really smart general contractor for your automation

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project. It basically follows a four -step process,

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pretty streamlined. First, it listens. You just

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describe your end goal, you know, in plain English,

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in a chat box. Second, it plans. String analyzes

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what you said, figures out the steps, which services

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it needs, like Gmail, Slack, Notion, OpenAI,

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whatever. And then it shows you a detailed plan,

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like an easy -to -read steps for you to check.

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Third, assuming you say, looks good, it builds.

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It automatically writes the code underneath,

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connects the API, sets up all those nodes behind

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the curtain that you'd normally be pulling your

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hair out over. And finally, it tests and deploys.

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It runs tests, tries to automatically fix common

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errors it finds, which is huge. And then it deploys

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the agent, makes it live. And what's really cool

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is how it talks to all these different services.

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It uses something called MCP model context protocol.

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Think of MCP as like a universal translator for

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APIs. It lets String interact with Google, OpenAI,

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whatever, without you. needing to mess around

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with API keys or complicated logins for each

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one? That sounds incredibly free and just delegating

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all that. And something else I noticed is a pricing,

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a flat monthly fee. That includes all the API

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usage, even for things like OpenAI's GPT models,

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plus the infrastructure, the monitoring. It means

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no more trying to track all those little per

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-task costs from different places, which can

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get really confusing. Right. It's designed to

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just remove that whole headache of unpredictable

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bills. It's a big plus. So bottom line, I don't

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actually need to be a coding whiz to make this

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work. Nope, not at all. It genuinely handles

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the heavy technical stuff for you. All right,

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let's get practical then. Building your first

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AI agent, the absolutely critical first step,

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and you hear this a lot with AI, is defining

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your purpose clearly. It's very much garbage

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in, garbage out. You got to be super specific

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about what you want the end result to be. Otherwise,

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well, String won't know what to build. Absolutely

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crucial. Let's maybe use two concrete examples

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to make it real. OK, say you're a marketer. You

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might want a brand reputation monitor. So the

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agent scans social media, new sites for mentions

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of your company, analyzes the sentiment, good,

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bad, neutral, then sends a neat little summary

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to Slack every day. OK, makes sense. Or imagine

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you're a recruiter. You need help screening resumes.

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So when an email comes in with a PDF resume attached,

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the agent reads it, pulls out key info like name,

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skills, experience, adds it all to a Notion database,

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maybe even gives a quick suitability score. See,

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very specific outcomes, not just help me with

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recruiting. Got it. And once you have that clear

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purpose, then it's about writing the prompt,

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that conversation you have with string. And you

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mentioned don't be shy about making a detail

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longer is often better. Yeah. Yeah, exactly.

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More detail, more context usually leads to a

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smarter, more accurate agent. So for that marketing

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example, the prompt might be something like,

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OK, build an agent, runs 8 AM weekdays. Search

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Google News and Twitter for my company name in

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the last 24 hours. For every mention, use AI

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to figure out sentiment, positive, negative,

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neutral. Compile everything into one report grouped

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by sentiment. Send it to the hashtag brand mentions

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Slack channel. Make sure each mention has a link

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back to the original source. See, quite detailed.

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And for the recruiting one, monitor my Gmail.

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If an email has application for software engineer

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position in the subject and a PDF attachment,

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do this. One, download and read the PDF. Two,

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use AI to pull out. Full name, email, phone,

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years of Python experience, list of backend tech

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mentioned. Three, add a new row to my engineer

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candidates table in Notion. Four, put the extracted

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info into the right columns. Five, give a 110

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suitability score based on the CV and put that

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in the suitability score column. And very specific

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instructions. That level of detail makes perfect

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sense though. It tells the AI exactly what success

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looks like. So after you send that detailed prompt,

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string comes back with what it calls an execution

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plan, right? For you to check before it starts

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building. So for the marketing one, the plan

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might show like trigger. daily 8 a .m step one

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search google news step two search twitter step

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three look through results step four analyze

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sentiment open ai step five format report step

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six send to slack you just look it over make

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sure it captured your intent and hit approve

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Exactly, and then you just kind of watch the

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magic happen. You see these real -time logs popping

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up on screen connecting to Google authenticating

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slack Creating open AI node and sometimes it'll

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prompt you like hey you need permission access

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your Google account click allow It's honestly

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like watching a super fast developer just coding

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away for you right there Yeah, and this next

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part is where for me gets really impressive the

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automated testing and debugging Because let's

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be honest errors happen things break in complex

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systems, it's unavoidable. I mean, I still wrestle

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with prompt drift myself sometimes, you know,

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where the AI output just kind of veers off track

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over time. So this self -healing thing sounds

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huge. Oh, it really is a game changer. String's

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ability to debug itself is a massive advantage.

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Take the marketing agent. Maybe it tries to fetch

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a news article, but the site blocks it or the

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page is broken. Instead of just crashing, String

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might recognize the problem and try something

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else. Like, OK, couldn't get the full text, going

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to try using the Google search snippet instead

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and adapt. Or the recruiting one. Maybe a CV

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is in a really weird format and the AI struggles

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to pull out the years of experience reliably.

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String might see it got weird data like zero

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or nonsense. It could then retry. Maybe tweak

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its internal prompt to the AI. Or if that fails,

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it could just log the issue. Maybe flag that

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candidate notion for you to look at manually.

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But crucially, it doesn't break the whole workflow.

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This kind of self -correction saves literally

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hours compared to digging through logs and nodes

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in, say, NAN, trying to figure out what went

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wrong. And then finally, you deploy it. And you

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start getting the results right away. It's pretty

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remarkable how fast it can be. That whole cycle

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idea, prompt, plan, build, test, deploy. it really

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can just take 15, maybe 20 minutes sometimes.

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That feels like a revolutionary shift in speed.

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It absolutely compresses that whole timeline

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from concept to working automation. It's fast.

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So most of the time, the agent just handles hiccups

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itself without me needing to jump in. Yeah, it

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tries its best to fix things, or at least clearly

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flags the big problems for you. Bid, roll, sponsor,

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read. OK, so we've painted a pretty positive

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picture of strength. And for good reason, it

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seems. But like any new tech, especially cutting

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edge stuff, it's important to look at the other

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side, too. where does it maybe still have some

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growing pains? When might another tool actually

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be a better choice? That's a really important

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question. When you compare string to the big

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players like... N8n or Zapier and mate .com,

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you see clear differences in strengths and who

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they're for. Strings approach is intent -based,

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you describe the goal. N8n is visual programming,

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you connect the nodes. Zapier maker more simple,

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event -driven, if this, then that. The learning

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curve, string is super low, just talk to it.

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N8n is, frankly, high. You need to understand

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logic, APIs, maybe even code. Zapier maker, kind

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of low to medium, depending. Strings core strength,

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speed and simplicity, especially for AI stuff.

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Total flexibility, customization, self -hosting

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if you need it. Zap your make. They're a huge

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library of apps and just proven reliability.

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How they handle AI tasks. String is excellent.

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AI is baked right in. A8n is decent, but you

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set up AI like any other step. Zapier Make have

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more basic built -in AI actions, pricing. String

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is all -inclusive, that flat fee. AAN can be

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free if you self -host, otherwise flexible tiers.

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Zapier Make are usually per task, which can get

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expensive fast if you run lots of automations.

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So the ideal user. String is great for non -technical

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folks, marketers, founders, anyone needing fast

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AI prototypes. AAN is more for developers, automation

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pros who need deep control. Zapier Make are perfect

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for general business users users needing simple

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app -to -app connections. So to sum that up,

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choose string for speed, for AI -heavy workflows

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if you're not super technical, or you want something

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you can mostly set and forget. Exactly. And you

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stick with NAN when you absolutely need granular

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control, when you have really complex logic,

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need to integrate with internal systems, want

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to self -host for security, or need to inject

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custom code. But like you said, no tool is perfect.

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Let's be honest about string's limitations. It's

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still pretty new. It must have some quirks. Oh,

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absolutely. It definitely has quirks. One thing

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is occasional inconsistency. Because it relies

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on a large language model, the same prompt might

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not always give you the exact same plan. Or an

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agent that's been working fine might suddenly

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glitch. It just hasn't reached that 100 % predictable

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reliability you get with traditional code yet.

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OK, that makes sense. Then there's the black

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box issue when things go really wrong. The self

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-debugging is great for common stuff. But if

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there's a really complex failure, figuring out

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why can be harder than an NEN where you can often

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pinpoint the exact failing node. With string,

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sometimes you get a generic error and you kind

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of have to chat with it to diagnose. Right, like

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debugging via conversations. Kinda. Also, integration

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gaps. It connects to a lot of popular stuff,

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but it just doesn't have the thousands of apps

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Zapier has. You might need to use webhooks for

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less common tools, and webhooks, while powerful,

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do need a little technical know -how. And finally,

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you have to accept it's a tool for early adopters.

00:11:57.830 --> 00:11:59.950
That means you get the cool new stuff first,

00:12:00.129 --> 00:12:02.509
but you also accept things might change features,

00:12:02.789 --> 00:12:05.549
UI, and you'll probably encounter some bugs along

00:12:05.549 --> 00:12:08.029
the way. So it's incredibly powerful, but there's

00:12:08.029 --> 00:12:10.950
still that element of AI unpredictability woven

00:12:10.950 --> 00:12:13.269
in. Yeah, exactly. It's cutting -edge technology,

00:12:13.850 --> 00:12:16.049
so a few rough edges are just part of the package

00:12:16.049 --> 00:12:17.950
right now. Okay, so once you get the hang of

00:12:17.950 --> 00:12:20.269
the basics, you mentioned exploring more advanced

00:12:20.269 --> 00:12:23.070
techniques, ways to really turn string into a

00:12:23.070 --> 00:12:26.129
serious automation machine. For sure. One powerful

00:12:26.129 --> 00:12:28.860
idea is prompt chaining. Instead of building

00:12:28.860 --> 00:12:31.539
one massive agent for a really complex job, you

00:12:31.539 --> 00:12:34.379
break it down. Create several smaller specialized

00:12:34.379 --> 00:12:36.620
agents that feed into each other. So maybe not

00:12:36.620 --> 00:12:39.419
one agent to turn a podcast into tweets. But

00:12:39.419 --> 00:12:42.480
Agent 1 transcribes the audio. Agent 2 takes

00:12:42.480 --> 00:12:45.220
the transcript, summarizes it, maybe graphs a

00:12:45.220 --> 00:12:47.980
blog post. Then Agent 3 takes that blog post

00:12:47.980 --> 00:12:50.600
and generates a bunch of tweets. Ah, like an

00:12:50.600 --> 00:12:53.610
assembly line. Exactly. Each agent does one thing

00:12:53.610 --> 00:12:55.610
really well, and you can connect them. Whoa!

00:12:55.929 --> 00:12:57.909
I mean, imagine scaling that kind of thing to

00:12:57.909 --> 00:13:01.190
handle, like, a billion different content pieces

00:13:01.190 --> 00:13:04.409
a day. The potential for complex, chained workflows

00:13:04.409 --> 00:13:07.649
is just huge. That's pretty mind -bending. You

00:13:07.649 --> 00:13:10.149
also mentioned mastering output formatting. Yeah,

00:13:10.149 --> 00:13:12.669
this is key for making string play nicely with

00:13:12.669 --> 00:13:15.269
other tools. You can actually tell string, OK,

00:13:15.309 --> 00:13:18.509
I need the output in this exact JSON format with

00:13:18.509 --> 00:13:22.080
these specific keys. Name. email, sentiment score.

00:13:22.659 --> 00:13:24.820
Getting precise about the output structure is

00:13:24.820 --> 00:13:26.759
crucial if you're going to feed that data into

00:13:26.759 --> 00:13:29.940
another system reliably. And then there are webhooks.

00:13:30.080 --> 00:13:32.200
Using webhooks basically lets you integrate anything.

00:13:32.399 --> 00:13:34.960
Think of a webhook as string giving you a unique

00:13:34.960 --> 00:13:37.200
web address, like a personal inbox for your agent.

00:13:37.679 --> 00:13:40.100
Any other app that can send data to a URL can

00:13:40.100 --> 00:13:42.259
trigger your string agent. Oh, interesting. Yeah.

00:13:42.559 --> 00:13:45.179
So maybe your CRM sends new customer feedback

00:13:45.179 --> 00:13:48.820
details to your string agent's webhook URL. String

00:13:48.820 --> 00:13:51.320
analyzes the sentiment. maybe summarizes it and

00:13:51.320 --> 00:13:53.440
then posts the result to Slack. It's like a magic

00:13:53.440 --> 00:13:55.580
door connecting string to almost anything else

00:13:55.580 --> 00:13:58.259
online. Okay, this really paints a picture of

00:13:58.259 --> 00:14:00.879
broad applicability. Let's maybe talk about five

00:14:00.879 --> 00:14:02.740
specific roles who could probably benefit from

00:14:02.740 --> 00:14:05.059
using string like right now. What's the direct

00:14:05.059 --> 00:14:08.419
impact? Good idea. Okay, first, founders and

00:14:08.419 --> 00:14:11.710
solopreneurs. Huge leverage here. automate market

00:14:11.710 --> 00:14:14.529
research, track competitors, brainstorm product

00:14:14.529 --> 00:14:18.169
ideas, even draft initial marketing copy. Imagine

00:14:18.169 --> 00:14:20.789
an agent that stands forums daily looking for

00:14:20.789 --> 00:14:22.649
problems. People mentioned potential startup

00:14:22.649 --> 00:14:26.149
ideas right there. Second, marketers and content

00:14:26.149 --> 00:14:28.970
creators. It's like having an assistant for brainstorming,

00:14:29.049 --> 00:14:31.649
first drafts, repurposing content. You upload

00:14:31.649 --> 00:14:33.429
a YouTube video, an agent could automatically

00:14:33.429 --> 00:14:35.669
transcribe it, write a blog summary, create discussion

00:14:35.669 --> 00:14:38.190
points, draft tweets, all from that one video.

00:14:38.250 --> 00:14:41.169
Wow. Third, Recruiters. We talked about screening,

00:14:41.210 --> 00:14:43.309
but it can go further. Maybe find candidates

00:14:43.309 --> 00:14:46.090
on LinkedIn based on criteria, then draft personalized

00:14:46.090 --> 00:14:48.730
outreach emails. Automates a huge chunk of that

00:14:48.730 --> 00:14:50.850
initial time -consuming work. Yeah, I can see

00:14:50.850 --> 00:14:54.289
that. Fourth, researchers and analysts. Gather

00:14:54.289 --> 00:14:57.370
data from various sources, do some initial cleaning

00:14:57.370 --> 00:15:00.529
or summarizing, format it into reports. Maybe

00:15:00.529 --> 00:15:02.950
an agent monitors new scientific papers in your

00:15:02.950 --> 00:15:05.470
field, pulls out the abstracts and conclusions,

00:15:05.789 --> 00:15:08.129
and emails you a digest every morning. Nice.

00:15:08.330 --> 00:15:11.799
And fifth? operations managers. Automate daily

00:15:11.799 --> 00:15:14.259
reports, compliance checks, things like that.

00:15:14.600 --> 00:15:17.200
Connect to a sales database, generate a daily

00:15:17.200 --> 00:15:19.200
performance snapshot, send it to the management

00:15:19.200 --> 00:15:22.240
team automatically. It just handles those repetitive

00:15:22.240 --> 00:15:25.580
operational tasks. So across the board, it's

00:15:25.580 --> 00:15:28.529
really about freeing up human time. for the stuff

00:15:28.529 --> 00:15:30.909
that requires more thought, more strategy. Absolutely.

00:15:30.929 --> 00:15:32.629
It takes care of the repetitive grind, letting

00:15:32.629 --> 00:15:34.830
you focus on the higher value, human -centric

00:15:34.830 --> 00:15:36.990
work. Let's quickly hit some common questions

00:15:36.990 --> 00:15:39.570
people might have. FAQs, if you will. Sure. Data

00:15:39.570 --> 00:15:42.470
security comes up a lot. String and pipe dream

00:15:42.470 --> 00:15:44.610
underneath it, use standard encryption, secure

00:15:44.610 --> 00:15:46.889
connections. It's generally solid. But if you're

00:15:46.889 --> 00:15:49.529
in a super sensitive industry, health care, government

00:15:49.529 --> 00:15:51.610
finance, where you need absolute control over

00:15:51.610 --> 00:15:54.190
data residency, then maybe self -hosting NEN

00:15:54.190 --> 00:15:56.490
is still the safer, though more complex route.

00:15:56.970 --> 00:16:01.240
OK. What if an agent fails just stops it has

00:16:01.240 --> 00:16:04.299
retry logic built in and you can configure pretty

00:16:04.299 --> 00:16:07.039
good air Notifications get an email or a slack

00:16:07.039 --> 00:16:09.379
message telling you what failed and maybe why

00:16:09.379 --> 00:16:12.080
instead of it just dying silently What about

00:16:12.080 --> 00:16:14.559
that all -inclusive pricing? Is it really unlimited?

00:16:14.820 --> 00:16:16.899
It's designed for simplicity, yeah. You get a

00:16:16.899 --> 00:16:19.139
large number of credits or runs included in the

00:16:19.139 --> 00:16:21.519
flat fee, which covers the API calls too, like

00:16:21.519 --> 00:16:24.379
to OpenAI. For most users, it's effectively all

00:16:24.379 --> 00:16:26.919
inclusive. But if you plan on massive volume,

00:16:27.340 --> 00:16:29.460
definitely double check their pricing page for

00:16:29.460 --> 00:16:32.039
the specific credit limits. Makes sense. And

00:16:32.039 --> 00:16:33.639
lastly, can you just drop in your own custom

00:16:33.639 --> 00:16:36.159
code if you need to, like a Python script? Nope.

00:16:36.399 --> 00:16:39.200
String is deliberately no code, or maybe low

00:16:39.200 --> 00:16:41.320
intent. You can't embed custom JavaScript or

00:16:41.320 --> 00:16:44.440
Python. If you need that level of deep programming

00:16:44.440 --> 00:16:46.779
logic within your workflow, N8n is definitely

00:16:46.779 --> 00:16:49.000
the tool for that job. String is about the intent,

00:16:49.080 --> 00:16:51.860
not the code. You know, stepping back, String

00:16:51.860 --> 00:16:54.360
really does feel like an exciting leap. It feels

00:16:54.360 --> 00:16:57.039
like we're moving away from having to meticulously

00:16:57.039 --> 00:16:59.980
instruct computers, step by step, line by line,

00:17:00.299 --> 00:17:02.899
and moving towards just... communicating our

00:17:02.899 --> 00:17:05.559
goals, talking to them in natural language, like

00:17:05.559 --> 00:17:08.119
you would to a capable assistant. Yeah, the technical

00:17:08.119 --> 00:17:10.799
hurdles for doing really sophisticated automation

00:17:10.799 --> 00:17:13.099
are definitely coming down. It's becoming accessible.

00:17:13.259 --> 00:17:16.579
It means almost anyone can start harnessing automation

00:17:16.579 --> 00:17:20.329
and AI in powerful ways. Traditional tools won't

00:17:20.329 --> 00:17:22.549
vanish. They definitely still have their place

00:17:22.549 --> 00:17:25.170
for deep customization and control. But this

00:17:25.170 --> 00:17:28.029
natural language approach, it's opening up productivity

00:17:28.029 --> 00:17:31.309
and creativity for millions who were maybe intimidated

00:17:31.309 --> 00:17:34.150
by the tech before. It's a new era. So what does

00:17:34.150 --> 00:17:36.410
all this really mean for us, the people trying

00:17:36.410 --> 00:17:38.589
to learn and use these tools? It means incredibly

00:17:38.589 --> 00:17:41.009
powerful capabilities are now within reach for

00:17:41.009 --> 00:17:43.250
pretty much everyone. So wrapping up this deep

00:17:43.250 --> 00:17:47.069
dive, it seems String genuinely simplifies building

00:17:47.069 --> 00:17:50.359
complex AI automations. We're moving from wrestling

00:17:50.359 --> 00:17:53.279
with nodes and connections to just describing

00:17:53.279 --> 00:17:56.859
what we want, our intent. It's not perfect. Sure,

00:17:56.940 --> 00:17:59.440
it has those quirks we talked about, but it feels

00:17:59.440 --> 00:18:01.619
like a massive step forward for productivity.

00:18:02.160 --> 00:18:03.700
Yeah, and maybe the provocative thought here

00:18:03.700 --> 00:18:07.220
is the question isn't if building these kinds

00:18:07.220 --> 00:18:10.220
of AI agents will get easier. It clearly is.

00:18:10.640 --> 00:18:13.099
The real question is, what will you do with this

00:18:13.099 --> 00:18:15.559
newfound power, this ability to automate things

00:18:15.559 --> 00:18:17.859
that used to take hours or were just too complex

00:18:17.859 --> 00:18:20.099
before? That's a great question to ponder. Think

00:18:20.099 --> 00:18:22.440
about that one repetitive task, that thing you

00:18:22.440 --> 00:18:24.279
kind of dread doing every day or every week.

00:18:24.700 --> 00:18:27.099
Imagine just automating it away, giving yourself

00:18:27.099 --> 00:18:29.819
back that time. Maybe explore how these intent

00:18:29.819 --> 00:18:32.299
-based tools like string could genuinely change

00:18:32.299 --> 00:18:34.299
your workflow and free you up for the things

00:18:34.299 --> 00:18:34.980
that really matter.
