WEBVTT 00:00:08.859 --> 00:00:12.419 Hello and welcome to Good News York. I'm flying 00:00:12.419 --> 00:00:17.760 solo today. Matt is out finding phase drugs memorabilia. 00:00:17.980 --> 00:00:20.879 He's combing all of New York State. So I'm here 00:00:20.879 --> 00:00:24.219 alone. I have a very special guest today, special 00:00:24.219 --> 00:00:27.760 being the key word. Give it up for Kate Williams. 00:00:28.079 --> 00:00:29.859 And when I say give it up, it's just me clapping 00:00:29.859 --> 00:00:31.940 because it's only me here and I apologize. Thank 00:00:31.940 --> 00:00:36.030 you. Kate, I'm so glad you came in. Matt's wife 00:00:36.030 --> 00:00:38.149 actually recommended that we have you on, and 00:00:38.149 --> 00:00:39.670 I'm glad she did, because you are doing some 00:00:39.670 --> 00:00:43.130 amazing stuff. First of all, tell us a little 00:00:43.130 --> 00:00:47.530 bit about yourself and your background. OK. And 00:00:47.530 --> 00:00:50.450 we'd love to hear about that. So I had a daughter, 00:00:50.609 --> 00:00:52.530 young. I had a daughter at 21 who just graduated 00:00:52.530 --> 00:00:56.810 college, so very excited for her. And then just 00:00:56.810 --> 00:01:01.600 kind of bounced around. Job wise, nothing, didn't 00:01:01.600 --> 00:01:03.679 really have a passion. And then I just kind of 00:01:03.679 --> 00:01:07.579 fell into, I saw a job offer for a bathing, grooming 00:01:07.579 --> 00:01:11.579 shop needed a bather in about 2014. And I tried 00:01:11.579 --> 00:01:14.519 it out and from there fell in love with grooming. 00:01:14.719 --> 00:01:17.700 I apprenticed under one of the owners and that 00:01:17.700 --> 00:01:21.640 started my grooming career. And then I started 00:01:21.640 --> 00:01:25.719 volunteering at the CNY SPCA as a groomer just 00:01:25.719 --> 00:01:27.959 to... you know, work on my skills and stuff like 00:01:27.959 --> 00:01:31.959 that and fell in love with rescue and decided 00:01:31.959 --> 00:01:34.560 to take a year off grooming and focus on rescue, 00:01:34.700 --> 00:01:38.920 which ended up being three years. And I met some 00:01:38.920 --> 00:01:42.239 really wonderful people through there. And we 00:01:42.239 --> 00:01:46.959 all saw the problems in rescue. There's many 00:01:46.959 --> 00:01:50.120 overpopulation. And so we just had this wonderful 00:01:50.120 --> 00:01:53.379 idea about how if we could do it. on a smaller 00:01:53.379 --> 00:01:56.379 scale and do it right and have total control 00:01:56.379 --> 00:02:00.420 over training and enrichment and getting these 00:02:00.420 --> 00:02:06.319 dogs prepared for their home. So within a year, 00:02:06.340 --> 00:02:08.919 actually, we just opened our shop. It's on 922 00:02:08.919 --> 00:02:12.840 Old Liverpool Road. So the rescue love is the 00:02:12.840 --> 00:02:16.500 rescue. And my grooming shop is called Girl's 00:02:16.500 --> 00:02:20.539 Best Friend. So I groom there full time, Wednesday 00:02:20.539 --> 00:02:22.939 through Sunday in the front. And then in the 00:02:22.939 --> 00:02:25.599 back, we have been, we just got accepted to have 00:02:25.599 --> 00:02:28.240 five kennels built, so we can have five animals 00:02:28.240 --> 00:02:31.960 living there, dogs. And right now we have, in 00:02:31.960 --> 00:02:34.979 foster, my foster puppy just got adopted at a 00:02:34.979 --> 00:02:39.379 music bingo two nights ago. So, yeah, it just 00:02:39.379 --> 00:02:41.900 happened. It was out of the blue. We weren't 00:02:41.900 --> 00:02:45.719 expecting it. And we just had a, mama had nine 00:02:45.719 --> 00:02:49.009 puppies, so we're supporting her. Trying to figure 00:02:49.009 --> 00:02:51.909 that out and then one of my very good friends 00:02:51.909 --> 00:02:56.530 Sarah is a trainer and so she has a husky that 00:02:56.530 --> 00:03:02.889 another shelter was Going to put down for very 00:03:02.889 --> 00:03:05.409 mild behavior issues that caught stress you get 00:03:05.409 --> 00:03:07.849 very stressed in the shelter Yeah, so she took 00:03:07.849 --> 00:03:10.310 her in and she's an amazing dog. She's a husky 00:03:10.310 --> 00:03:12.840 so she's working with her So right now we're 00:03:12.840 --> 00:03:15.020 foster -based as we're getting our kennels built, 00:03:15.080 --> 00:03:17.020 but when they're built, we'll have five dogs 00:03:17.020 --> 00:03:19.419 living there permanently. That's amazing. Yeah. 00:03:20.719 --> 00:03:24.039 You know, I know many people who are obviously 00:03:24.039 --> 00:03:27.080 animal lovers, and they have many dogs, cats, 00:03:27.479 --> 00:03:31.780 and some of my friends strictly prefer to go 00:03:31.780 --> 00:03:35.060 the rescue route because there's such a reward 00:03:35.060 --> 00:03:37.060 in, I mean, we love animals no matter where they 00:03:37.060 --> 00:03:40.840 come from, but there's such a reward in... And 00:03:40.840 --> 00:03:43.300 just in rescuing a dog and giving it a better 00:03:43.300 --> 00:03:47.000 life. And they definitely appreciate that. Yeah. 00:03:47.219 --> 00:03:49.159 And I love, I mean, I love the whole reason I 00:03:49.159 --> 00:03:51.939 love dogs is all the different kinds. So I'm 00:03:51.939 --> 00:03:54.680 not against breeding, but ethical breeding. Sure. 00:03:54.680 --> 00:03:57.419 You know, a breed gets popular and then all of 00:03:57.419 --> 00:04:00.639 a sudden everyone starts breeding them and like 00:04:00.639 --> 00:04:02.460 destroys the breed and then they have health 00:04:02.460 --> 00:04:05.759 problems and mental problems. So you want to 00:04:05.759 --> 00:04:08.840 either go the rescue route or really do your 00:04:08.840 --> 00:04:10.300 research and find an ethical breeder if you're 00:04:10.300 --> 00:04:13.879 looking for a specific breed of dog. I say rescue 00:04:13.879 --> 00:04:17.959 is the way to go. I agree, I think. It's not 00:04:17.959 --> 00:04:21.920 all pit bulls. I mean, we've got all different 00:04:21.920 --> 00:04:25.120 breeds of dogs. We get doodles. We get German 00:04:25.120 --> 00:04:31.120 shepherds. We get poodle mixes. I feel like doodle. 00:04:31.370 --> 00:04:34.209 I feel like every time a friend of mine gets 00:04:34.209 --> 00:04:37.050 a dog now, it's a something doodle. He's like, 00:04:37.069 --> 00:04:39.949 it's a chicken doodle. It's a Rottweiler doodle. 00:04:40.029 --> 00:04:42.050 I'm like, where are these doodles? Is the doodle 00:04:42.050 --> 00:04:44.569 like the hot thing? Which is driving boomers 00:04:44.569 --> 00:04:50.649 crazy. Well, the poodle is an amazing dog. So 00:04:50.649 --> 00:04:54.350 everybody's just mixing everything with a poodle, 00:04:54.350 --> 00:04:57.389 it seems to be. That's just the phase people 00:04:57.389 --> 00:04:59.920 are in these days. Let's go back, because you 00:04:59.920 --> 00:05:02.740 were talking about how you kind of stumbled upon 00:05:02.740 --> 00:05:07.180 dog grooming. And I personally feel like that 00:05:07.180 --> 00:05:10.379 is a talent and an art. The same way you would 00:05:10.379 --> 00:05:13.899 cut hair. How do you know you have that skill? 00:05:14.759 --> 00:05:17.180 Do most groomers have a background in hair cutting? 00:05:17.620 --> 00:05:20.040 I mean, I'm really blind to this. So I just took 00:05:20.040 --> 00:05:24.199 the job as a bather. Before my, I trained under 00:05:24.199 --> 00:05:26.600 a... Two ladies who had been grooming for 30 00:05:26.600 --> 00:05:31.319 years, one of them showed dogs. They really were 00:05:31.319 --> 00:05:34.420 very hardworking people. And before I could even 00:05:34.420 --> 00:05:37.019 pick up the scissors, you have to learn how to 00:05:37.019 --> 00:05:39.420 properly bathe and brush out a dog. It's a lot 00:05:39.420 --> 00:05:44.019 of work. It's not for everybody. Really, it's 00:05:44.019 --> 00:05:46.139 not playing with puppies all day. You have to 00:05:46.139 --> 00:05:48.620 have a passion for it. I think some people are 00:05:48.620 --> 00:05:52.980 more naturally... Inclined to do it. I wasn't 00:05:52.980 --> 00:05:54.620 I mean I spent two years every day going home 00:05:54.620 --> 00:05:57.160 crying feelings I wasn't feeling like I just 00:05:57.160 --> 00:05:59.120 wasn't getting it, but I wanted it so bad So 00:05:59.120 --> 00:06:01.319 I'd go back every day and then it would a little 00:06:01.319 --> 00:06:02.879 bit would click here a little bit would click 00:06:02.879 --> 00:06:05.660 here And then that's how I picked it up. So it's 00:06:05.660 --> 00:06:07.740 been about ten years now, and I just love it 00:06:07.740 --> 00:06:12.100 I love that I do free grooming for the shelters 00:06:12.100 --> 00:06:15.740 So some of these cruelty cases that come in are 00:06:15.740 --> 00:06:19.800 in excruciating pain and in one hour They are 00:06:19.800 --> 00:06:21.759 like bopping around like the happiest. I mean 00:06:21.759 --> 00:06:24.720 instant gratification You can do so much and 00:06:24.720 --> 00:06:26.939 so little, you know training is a long process 00:06:26.939 --> 00:06:30.220 grooming It's like BAM and that solves such a 00:06:30.220 --> 00:06:32.139 huge problem right away. So I love that part 00:06:32.139 --> 00:06:35.259 So when when I think of grooming my because again, 00:06:35.879 --> 00:06:38.100 I I'm not from that world. I immediately think 00:06:38.100 --> 00:06:42.500 of scissors shampoo Is it more than just cutting 00:06:42.500 --> 00:06:44.980 the hair? What is involved in the process of 00:06:44.980 --> 00:06:48.100 grooming? Yeah, so First of all, you want to 00:06:48.100 --> 00:06:50.720 get your dog started at an early age so they're 00:06:50.720 --> 00:06:54.300 comfortable with all of the blow dryer and just 00:06:54.300 --> 00:06:56.980 the whole process, nail trimming and stuff like 00:06:56.980 --> 00:06:58.759 that. So you want to get your dog in as soon 00:06:58.759 --> 00:07:00.779 as possible. You want to find somebody that you 00:07:00.779 --> 00:07:03.819 trust because it can be frustrating. And you 00:07:03.819 --> 00:07:05.759 see these videos online of people mistreating 00:07:05.759 --> 00:07:10.399 their dog, you know, so. But yeah, usually, you 00:07:10.399 --> 00:07:12.980 know, like a short haired dog would come in and 00:07:12.980 --> 00:07:15.620 they even short haired dogs need baths. They 00:07:15.620 --> 00:07:18.000 can have They can be shedding. They could have 00:07:18.000 --> 00:07:20.459 itchy skin. We do medicated baths. Their ears 00:07:20.459 --> 00:07:22.720 need to be cleaned. Their nails need to be cut. 00:07:23.899 --> 00:07:28.319 So it's a case -by -case basis. Yeah. You don't 00:07:28.319 --> 00:07:29.740 predetermine, like, you know, we're going to 00:07:29.740 --> 00:07:31.639 give it this cut. They come in, and you go, oh, 00:07:31.639 --> 00:07:33.959 we should do this, this. Yeah. OK. And if you 00:07:33.959 --> 00:07:37.279 can give them what they want. And like a doodle, 00:07:37.480 --> 00:07:39.480 say you see these big fuzzy doodles, well, they 00:07:39.480 --> 00:07:41.079 need to come every three to four weeks, and you 00:07:41.079 --> 00:07:42.600 need to keep them dry and brush them every day. 00:07:42.600 --> 00:07:44.620 Yeah. So that's a lot of work. So most people 00:07:44.620 --> 00:07:47.189 don't choose that route. So if a dog comes to 00:07:47.189 --> 00:07:50.629 me in a matted state, I usually will say, OK, 00:07:50.750 --> 00:07:52.970 I'm not going to punish the dog. We're going 00:07:52.970 --> 00:07:54.810 to shave the dog down today. And if you get on 00:07:54.810 --> 00:07:56.930 a schedule with me every four to six weeks, then 00:07:56.930 --> 00:08:00.610 we can do whatever you want. But there's a lot 00:08:00.610 --> 00:08:02.910 of upkeep with certain breeds. So you should 00:08:02.910 --> 00:08:04.550 really look into that when you're getting a dog, 00:08:04.670 --> 00:08:09.430 because a doodle is an expensive. There's different 00:08:09.430 --> 00:08:11.670 levels of maintenance for grooming. And one of 00:08:11.670 --> 00:08:13.810 the most expensive would be any sort of poodle 00:08:13.810 --> 00:08:16.240 mix. because they really need to be groomed at 00:08:16.240 --> 00:08:20.079 the very least every eight weeks. Yeah. And so 00:08:20.079 --> 00:08:21.779 I've been dying to ask this question. I have 00:08:21.779 --> 00:08:24.560 to admit, since yesterday when I knew I was going 00:08:24.560 --> 00:08:25.720 to be interviewing you, I was like, I've got 00:08:25.720 --> 00:08:29.240 to ask this question. So you go into a hairdresser, 00:08:29.319 --> 00:08:31.920 right? And you either know, you say, hey, I would 00:08:31.920 --> 00:08:34.779 like this, right? And obviously, dogs, they can't 00:08:34.779 --> 00:08:37.700 speak to you. The owners can. Well, they can 00:08:37.700 --> 00:08:39.740 with the body language. Oh, we'll talk about 00:08:39.740 --> 00:08:45.110 that too. Is this, so. Is it like with tattooing 00:08:45.110 --> 00:08:48.210 where it's like, I don't give a dog the same 00:08:48.210 --> 00:08:50.629 cut I gave another dog. I want to do it original 00:08:50.629 --> 00:08:53.830 each time. Or do you have certain styles? How 00:08:53.830 --> 00:08:56.070 do you choose how you're going to do the cut? 00:08:56.090 --> 00:08:58.129 Because I've seen some fancy stuff. You see some 00:08:58.129 --> 00:09:00.009 of those poodles with the big puffy. And those 00:09:00.009 --> 00:09:02.970 are the high meanings. But your typical, those 00:09:02.970 --> 00:09:05.389 are like show dogs. Like your pet owned. Usually, 00:09:05.470 --> 00:09:07.450 you know, I ask what the owner wants. You know, 00:09:07.549 --> 00:09:09.370 you want to give them as close to what they want. 00:09:09.639 --> 00:09:12.700 And then there's basic, like, breed cuts. Like, 00:09:12.720 --> 00:09:16.120 a Westie has a cut or... I can't think of a different 00:09:16.120 --> 00:09:18.039 breed right now, but every breed has a cut. And 00:09:18.039 --> 00:09:19.860 then there's, like, the teddy bear cut that everybody 00:09:19.860 --> 00:09:24.480 likes. But yeah, I... There's no dog coming in 00:09:24.480 --> 00:09:26.899 and being like, give me the Rachel cut, right? 00:09:26.940 --> 00:09:30.379 It's like, you're just doing... I find that fascinating 00:09:30.379 --> 00:09:32.820 that there are cuts for certain breeds, and that 00:09:32.820 --> 00:09:36.139 makes sense. And I am picturing, you know, the 00:09:36.139 --> 00:09:40.590 dog show styles. Yeah. Do you also cut for those 00:09:40.590 --> 00:09:43.450 kind of events as well? No, I'm not a show dog 00:09:43.450 --> 00:09:45.049 groomer. Oh, that's a whole separate thing? Yeah, 00:09:45.049 --> 00:09:46.929 that would be a whole different thing, but maybe 00:09:46.929 --> 00:09:50.769 down the road. Maybe down the road. Now, you 00:09:50.769 --> 00:09:53.330 talked about the grooming aspect, and now you're 00:09:53.330 --> 00:09:55.990 involved with Rescue Love, a brand new shelter. 00:09:57.070 --> 00:10:01.370 And I know you talked about some of the problems, 00:10:01.649 --> 00:10:04.110 right? There's a lot of problems. I'd like you, 00:10:04.429 --> 00:10:06.490 if you could just go into that. What are some 00:10:06.490 --> 00:10:08.590 of the problems that that maybe we don't, you 00:10:08.590 --> 00:10:11.129 know, for us, the regular person, we know that 00:10:11.129 --> 00:10:12.809 there's dogs that are either mistreated, they 00:10:12.809 --> 00:10:14.610 don't have homes, they go to the shelter, they're 00:10:14.610 --> 00:10:16.929 taken care of, they find a new home. But you're 00:10:16.929 --> 00:10:18.830 on the front line seeing, what are the biggest 00:10:18.830 --> 00:10:21.429 issues that shelters are facing? I know there's 00:10:21.429 --> 00:10:24.269 one thing to say about the rescue love is, um... 00:10:24.279 --> 00:10:26.960 Most of the proceeds right now from my grooming 00:10:26.960 --> 00:10:28.940 go right into the rescue. So you're not only 00:10:28.940 --> 00:10:30.840 supporting, you're not only getting your dog 00:10:30.840 --> 00:10:32.220 groomed, you're supporting our rescue at the 00:10:32.220 --> 00:10:33.580 same time. That's amazing. So that's a little 00:10:33.580 --> 00:10:35.059 different than like a regular grooming shop. 00:10:35.080 --> 00:10:37.059 Sure. We're all tied together. The trainers are 00:10:37.059 --> 00:10:42.100 working together with the shelter with me. So 00:10:42.100 --> 00:10:48.960 overpopulation, I think that people had this 00:10:48.960 --> 00:10:52.100 idea that I can't spend enough time with my dog. 00:10:52.509 --> 00:10:56.029 But even if you work 12 hours a day, and you 00:10:56.029 --> 00:11:00.389 can give your dog a solid hour outside, that 00:11:00.389 --> 00:11:03.470 is better than, I don't think people, or I don't 00:11:03.470 --> 00:11:06.350 think people realize what life is like in a shelter, 00:11:06.590 --> 00:11:11.429 especially an overcrowded shelter. Minimal, like 00:11:11.429 --> 00:11:15.590 the staff pay is extremely low. People are either 00:11:15.590 --> 00:11:20.070 there, they come and go, or they're there for 00:11:20.070 --> 00:11:24.320 the right reasons. It's a lot of work, it's sad. 00:11:26.379 --> 00:11:34.500 They're underpaid, understaffed. Some dogs, the 00:11:34.500 --> 00:11:38.320 shelter that I worked at, and I'm not saying 00:11:38.320 --> 00:11:40.059 they were the only shelter, but some dogs would 00:11:40.059 --> 00:11:44.480 sit for a week in their kennel and knock it out 00:11:44.480 --> 00:11:48.629 and get a walk. So in our shelter, we're open 00:11:48.629 --> 00:11:51.730 to all different methods of training, and we 00:11:51.730 --> 00:11:54.889 want what's best for the dog, and we want to 00:11:54.889 --> 00:11:56.970 go home at the end of the day knowing that that 00:11:56.970 --> 00:12:00.090 dog got everything it possibly could have needed 00:12:00.090 --> 00:12:04.029 that day. We're right near the parkway. You know, 00:12:04.129 --> 00:12:07.029 if you're at a shelter with 110 dogs that are 00:12:07.029 --> 00:12:09.230 staring at you, begging you to take them out, 00:12:09.649 --> 00:12:12.470 you know, even if you give 110%, you leave there. 00:12:14.060 --> 00:12:17.120 crying and or feeling like you barely made a 00:12:17.120 --> 00:12:19.100 dent and there are such dedicated people, you 00:12:19.100 --> 00:12:20.919 know, there really are but there just aren't 00:12:20.919 --> 00:12:26.779 enough and and Would you say the board, you know 00:12:26.779 --> 00:12:30.080 the people the people it's not so much the staff 00:12:30.080 --> 00:12:31.820 It's sometimes just people running the places 00:12:31.820 --> 00:12:36.019 that aren't running them correctly They've been 00:12:36.019 --> 00:12:43.100 you know So, yeah, I would you say it A lack 00:12:43.100 --> 00:12:46.940 of funding is a big problem. Well, that's where 00:12:46.940 --> 00:12:49.100 we come in, because we want to help you get that 00:12:49.100 --> 00:12:55.120 funding. So I know, again, for most of us, we 00:12:55.120 --> 00:12:57.019 know that the shelters take care of these dogs. 00:12:57.139 --> 00:12:59.539 But what I'm hearing and what I love is that 00:12:59.539 --> 00:13:04.360 it's not just a kennel and food and water and 00:13:04.360 --> 00:13:07.179 you're grooming them. And now I hear about training. 00:13:07.700 --> 00:13:09.600 So can you talk a little bit about the process 00:13:09.600 --> 00:13:12.720 of... A dog comes to the shelter. What do they 00:13:12.720 --> 00:13:15.320 get? What is the everyday operation of a shelter? 00:13:15.879 --> 00:13:18.820 At our new shelter? Yeah, sure. Of course. So 00:13:18.820 --> 00:13:22.919 a dog will come in, and every morning they're 00:13:22.919 --> 00:13:25.740 going to get their breakfast. They're going to 00:13:25.740 --> 00:13:30.120 get walks at least three times a day. You're 00:13:30.120 --> 00:13:32.899 going to have more than one -on -one, one person 00:13:32.899 --> 00:13:35.539 to one dog. Probably more like two people to 00:13:35.539 --> 00:13:37.370 one dog. They're going to get enrichment. They're 00:13:37.370 --> 00:13:39.710 going to get training. So when they go into the 00:13:39.710 --> 00:13:42.909 home, when you adopt a dog from a shelter, you 00:13:42.909 --> 00:13:44.769 don't know what you're getting. They're not crate 00:13:44.769 --> 00:13:48.750 trained. Some of them have been so comfortable 00:13:48.750 --> 00:13:50.629 living in the shelter. Once they get into a house, 00:13:50.710 --> 00:13:52.690 their whole personality changes, and you have 00:13:52.690 --> 00:13:56.950 all these sorts of problems. So we have so many 00:13:56.950 --> 00:13:59.230 wonderful people to help, and we're going to 00:13:59.230 --> 00:14:01.830 make sure that that dog goes home. And we know 00:14:01.830 --> 00:14:04.250 everything about the dog. The dog is properly 00:14:04.250 --> 00:14:07.399 trained. He's crate trained. Any behavior issues 00:14:07.399 --> 00:14:10.860 we've worked out, we're really going to get some 00:14:10.860 --> 00:14:12.779 really amazing stellar dogs. We're going to put 00:14:12.779 --> 00:14:14.460 the work in, you know, to make sure that they 00:14:14.460 --> 00:14:17.779 go into the box. I absolutely love that. You 00:14:17.779 --> 00:14:20.159 know, I love that it's outside the box because 00:14:20.159 --> 00:14:22.860 I don't know, and correct me if I'm wrong, do 00:14:22.860 --> 00:14:25.279 you feel like that's kind of a new innovative 00:14:25.279 --> 00:14:28.399 process? Because I feel like growing up, we always 00:14:28.399 --> 00:14:31.039 got dogs from shelters and it was just a free 00:14:31.039 --> 00:14:32.779 for all. We would see this dog we loved, we'd 00:14:32.779 --> 00:14:35.080 take it home, but... it would go to the bathroom 00:14:35.080 --> 00:14:36.700 in the house, or it would tear up the carpet, 00:14:36.759 --> 00:14:40.220 and we had to train it. Is training being implemented 00:14:40.220 --> 00:14:42.600 into the shelter process, is that something new, 00:14:42.600 --> 00:14:44.620 or is that just a shelter -by -shelter type? 00:14:44.879 --> 00:14:48.480 That is something I think a lot of shelters like 00:14:48.480 --> 00:14:51.460 to do if they had the staff for the resources. 00:14:51.840 --> 00:14:53.360 That's where we come in, like we definitely, 00:14:53.879 --> 00:14:59.120 we're gonna keep ourselves, you know, where there's... 00:14:58.940 --> 00:15:00.620 We're not going to be, we're not going to overwhelm 00:15:00.620 --> 00:15:02.200 ourselves. So we're going to be able to potty 00:15:02.200 --> 00:15:03.679 train the dog, to crate train the dog and do 00:15:03.679 --> 00:15:05.600 everything. And I know that people are doing 00:15:05.600 --> 00:15:08.080 their best, but yeah, you don't know when you 00:15:08.080 --> 00:15:10.720 bring a dog home like it's going to be. And I 00:15:10.720 --> 00:15:13.460 think that's just such a wonderful aspect of 00:15:13.460 --> 00:15:16.539 rescue love is that training aspect. And we also 00:15:16.539 --> 00:15:18.659 get to do home visits. So we're going to come 00:15:18.659 --> 00:15:21.559 into the home, even for fosters. We want to have 00:15:21.559 --> 00:15:25.200 a team of fosters that we can reuse. So we want 00:15:25.200 --> 00:15:27.179 them to come to the shelter. We want to do an 00:15:27.179 --> 00:15:29.129 orientation with our fosters. and we want to 00:15:29.129 --> 00:15:31.210 visit the home, we want them to raise the dog 00:15:31.210 --> 00:15:34.190 the way we want them, so they pick up good habits. 00:15:34.250 --> 00:15:36.590 So when they go into the home, you have like 00:15:36.590 --> 00:15:38.429 a ready -made, wonderful dog that, yes, you still 00:15:38.429 --> 00:15:40.529 have to carry on what we're showing you, but 00:15:40.529 --> 00:15:42.669 they're already all prepped and everything. And 00:15:42.669 --> 00:15:45.669 for an adoptable dog, yeah, definitely home checks. 00:15:46.110 --> 00:15:49.049 That's great. It's almost the same process you 00:15:49.049 --> 00:15:52.149 would for a human being. Yeah. No, I just, I 00:15:52.149 --> 00:15:54.350 love, because we always talk about how our animals 00:15:54.350 --> 00:15:56.929 are just like our family. They're just like humans. 00:15:57.029 --> 00:15:59.549 And you guys really live by that, even in the 00:15:59.549 --> 00:16:02.429 process of finding them a new home. I want to 00:16:02.429 --> 00:16:04.990 talk about Jordan's Way. This is awesome. So 00:16:04.990 --> 00:16:07.730 you guys are heading to Texas in a few days to 00:16:07.730 --> 00:16:11.750 join Jordan's Way. I'd love to hear all about 00:16:11.750 --> 00:16:15.730 that. Rescue Love was one of only two rescues 00:16:15.730 --> 00:16:17.769 chosen from New York State to attend the first 00:16:17.769 --> 00:16:20.250 ever national fundraiser, the Jordan's Way Bowl, 00:16:20.610 --> 00:16:22.950 hosted by Jordan's Way in Wichita Falls, Kansas. 00:16:23.389 --> 00:16:26.009 The goal of this event is to raise over $10 million, 00:16:26.370 --> 00:16:28.429 which will be shared among 85 shelters across 00:16:28.429 --> 00:16:31.389 the country. Tune in live Saturday, November 00:16:31.389 --> 00:16:35.629 15th from 6 to 9 p .m. Central Time on our Rescue 00:16:35.629 --> 00:16:38.250 Love Facebook page to cheer us on and be part 00:16:38.250 --> 00:16:40.809 of this historic event. So that's wonderful. 00:16:41.049 --> 00:16:44.440 How did you find Jordan's Way or how did Jordan's 00:16:44.440 --> 00:16:46.899 Way find you? They came, they've just been coming 00:16:46.899 --> 00:16:49.759 up to Central New York for years. They do Humane 00:16:49.759 --> 00:16:51.860 and they do all the local shelters and they come 00:16:51.860 --> 00:16:55.399 in and they do like, he does, I guess he's raised 00:16:55.399 --> 00:16:59.100 over like 14 million dollars. He travels around 00:16:59.100 --> 00:17:02.519 the country and he does stuff like, you know, 00:17:02.659 --> 00:17:04.900 raise this much money and we'll hose you down 00:17:04.900 --> 00:17:07.460 in a kennel, a staff member in a kennel or we'll 00:17:07.460 --> 00:17:09.559 lock someone in a kennel for an hour or we'll 00:17:09.559 --> 00:17:12.049 shave your head or we'll. Right. Don't tank. 00:17:12.130 --> 00:17:14.950 Pie in the face or something. Love that. He's 00:17:14.950 --> 00:17:18.210 pretty successful, yeah. So we're excited because 00:17:18.210 --> 00:17:22.349 it's expensive to start a shelter. So you would 00:17:22.349 --> 00:17:27.009 say Jordan's Way is kind of an overarching organization 00:17:27.009 --> 00:17:29.829 that kind of provides funds for shelters for 00:17:29.829 --> 00:17:31.410 that reason? For those smaller shelters that 00:17:31.410 --> 00:17:33.170 are unfunded. That's wonderful. And I'm sad that 00:17:33.170 --> 00:17:35.049 I haven't heard of that yet because that is fantastic. 00:17:35.549 --> 00:17:38.349 A couple more questions before I let you go. 00:17:38.809 --> 00:17:42.490 I got to know this. So growing up, We were, we 00:17:42.490 --> 00:17:45.029 always, we're in PC culture now. So I would imagine 00:17:45.029 --> 00:17:50.190 this bleeds into the dog world. Is mut a bad 00:17:50.190 --> 00:17:52.210 term? Do we not use the term mut these days? 00:17:52.250 --> 00:17:53.630 Because that's when we used to say freely. We'd 00:17:53.630 --> 00:17:55.670 say, oh, what breed is your dog? And we'd say, 00:17:55.750 --> 00:17:57.789 oh, we don't know. He's a mut. No. But now I 00:17:57.789 --> 00:18:00.029 feel like that was kind of mean. That's OK to 00:18:00.029 --> 00:18:02.490 say? I would say, yeah, mixed breed. Mixed breed. 00:18:02.609 --> 00:18:05.400 I think a mut's a great dog. They're the healthiest, 00:18:05.400 --> 00:18:07.920 they're the healthiest, you know, honestly. I 00:18:07.920 --> 00:18:10.180 don't think we ever had, we had dogs growing 00:18:10.180 --> 00:18:12.460 up, three, four dogs my whole life. I don't think 00:18:12.460 --> 00:18:15.920 we ever had one that was a specific breed. I 00:18:15.920 --> 00:18:17.359 think we always had, and they were the best. 00:18:17.440 --> 00:18:19.500 Yeah, they're a mixture of all different things 00:18:19.500 --> 00:18:22.480 and they seem to be the healthiest. I don't think 00:18:22.480 --> 00:18:25.960 I've ever had a purebred dog, no. Yeah. This 00:18:25.960 --> 00:18:29.940 is the real question here. How do you, how do 00:18:29.940 --> 00:18:33.460 you emotionally, and I'm being serious because 00:18:33.690 --> 00:18:36.089 I get attached very easily, especially to dogs 00:18:36.089 --> 00:18:38.609 that are in need, right? Especially rescue animals. 00:18:39.450 --> 00:18:42.970 Do you find that you do have to kind of mentally 00:18:42.970 --> 00:18:46.589 teach yourself, like, I can only let them in 00:18:46.589 --> 00:18:49.549 so far emotionally? How do you manage them? Because 00:18:49.549 --> 00:18:52.289 it's tough to see them go, I'm sure. It is. When 00:18:52.289 --> 00:18:54.630 I worked at the SPCA, which is a much higher 00:18:54.630 --> 00:18:58.869 volume, I put my feelings aside. I just wanted 00:18:58.869 --> 00:19:03.480 to be a safe place. a safe space for that dog 00:19:03.480 --> 00:19:07.160 where they felt calm and trusted and they knew 00:19:07.160 --> 00:19:11.160 they could trust me. Seeing them go into a home 00:19:11.160 --> 00:19:14.279 is never sad for me and it always makes me happy. 00:19:14.279 --> 00:19:15.980 That's a happy thing. Yeah, it is a happy thing 00:19:15.980 --> 00:19:17.859 and I have my own dogs. I love any dog I come 00:19:17.859 --> 00:19:21.319 across and I love them with all my heart. But 00:19:21.319 --> 00:19:23.660 yeah, the goal is to find them a new home because 00:19:23.660 --> 00:19:25.880 if you don't, if you keep that dog then you're 00:19:25.880 --> 00:19:28.309 not gonna be able to help the next dog. That's 00:19:28.309 --> 00:19:29.869 a really healthy way to look at it. Yeah. So, 00:19:29.890 --> 00:19:34.009 no, I am there to... I am there for the dog. 00:19:34.289 --> 00:19:36.630 Awesome. My feelings aside and... Kate Williams, 00:19:36.750 --> 00:19:38.950 Rescue Love. This is the important part of the 00:19:38.950 --> 00:19:41.690 interview. Yes. Tell us how we and the viewers 00:19:41.690 --> 00:19:45.029 and listeners can help Rescue Love get the resources 00:19:45.029 --> 00:19:47.230 they need to keep doing the amazing things that 00:19:47.230 --> 00:19:48.990 you do. Okay, yeah. I should have asked Jenna 00:19:48.990 --> 00:19:51.450 to speak for you. That's okay. Yeah, I think 00:19:51.450 --> 00:19:54.950 you just go onto Rescue Love's Facebook page. 00:19:55.210 --> 00:19:58.180 Facebook page? Okay. And you said rescue love 00:19:58.180 --> 00:20:02.920 slash New York or rescue love slash New York 00:20:02.920 --> 00:20:11.539 dot org. Rescue love capital R capital L. I'm 00:20:11.539 --> 00:20:14.559 sorry. I was wrong. There's no slash. It was 00:20:14.559 --> 00:20:17.099 the way it was. It's rescue love with a capital 00:20:17.099 --> 00:20:21.900 R and a capital L. NY dot org. There it is. Rescue 00:20:21.900 --> 00:20:24.789 love NY. And I'm sure there's a donate button 00:20:24.789 --> 00:20:27.230 on there. And what is it that you guys are looking 00:20:27.230 --> 00:20:30.269 for primarily? So we're looking for funding for 00:20:30.269 --> 00:20:34.130 our signage, for our kennels, and then physical 00:20:34.130 --> 00:20:39.490 things like blankets and towels, crates, toys 00:20:39.490 --> 00:20:41.309 and stuff like that. But really we're looking 00:20:41.309 --> 00:20:47.190 for funding just like to build the kennels and 00:20:47.190 --> 00:20:50.960 vet care. Okay, vet care is huge. Right now we're 00:20:50.960 --> 00:20:53.940 looking for a vet that is willing to work with 00:20:53.940 --> 00:21:00.400 us at a discounted rate. Absolutely. Because 00:21:00.400 --> 00:21:03.119 we're going to need a vet. A vet is key. Yes. 00:21:03.240 --> 00:21:05.240 So that's our biggest thing. Especially coming 00:21:05.240 --> 00:21:07.319 from some of the situations that these dogs come 00:21:07.319 --> 00:21:10.680 from. Yes. And I would think that, you know, 00:21:10.740 --> 00:21:13.000 obviously funding goes without saying, but I 00:21:13.000 --> 00:21:15.200 would think... Vet care. Vet care would be the 00:21:15.200 --> 00:21:17.299 number one. So if you are listening, if you are 00:21:17.299 --> 00:21:23.259 watching... Please go to RescueLoveNY .org. Whether 00:21:23.259 --> 00:21:28.140 you want to be part of the staff, donate funds, 00:21:28.559 --> 00:21:31.200 and any veterinarians out there that can help 00:21:31.200 --> 00:21:33.660 Rescue Love with this amazing mission, please, 00:21:33.859 --> 00:21:36.160 please do. Please, please, please. Kay Williams 00:21:36.160 --> 00:21:38.720 of Rescue Love, thank you for coming in. Thank 00:21:38.720 --> 00:21:40.500 you for all you do for these animals. Anything 00:21:40.500 --> 00:21:42.519 else you want to say before we go? No, thanks 00:21:42.519 --> 00:21:44.920 for having me on. All right. We're super excited. 00:21:45.400 --> 00:21:48.269 We love you. A wonderful group of people. the 00:21:48.269 --> 00:21:50.230 best people I've ever met, and we're super excited. 00:22:15.549 --> 00:22:17.289 Zach coming in to get, we're going to get an 00:22:17.289 --> 00:22:18.869 update on his life and everything that's going 00:22:18.869 --> 00:22:21.930 on. That's next, right here on Good News York. 00:22:22.549 --> 00:22:24.710 Hey folks, welcome back to the show. I'm Matt 00:22:24.710 --> 00:22:27.829 Major, back from whatever adventure Mike invented 00:22:27.829 --> 00:22:32.869 from me in the previous segment. We're having 00:22:32.869 --> 00:22:37.750 a good time because I am joined by our sponsor, 00:22:39.210 --> 00:22:42.269 Zach, the man from ads on the go, get ads on 00:22:42.269 --> 00:22:45.079 the go dot com. He's with us in the studio. We 00:22:45.079 --> 00:22:48.579 took a break from promoting everything in central 00:22:48.579 --> 00:22:52.700 New York in his amazing truck. And he's going 00:22:52.700 --> 00:22:54.619 to come in and talk to us a little bit. And I'm 00:22:54.619 --> 00:22:57.200 just glad to have you, man. It's nice that you 00:22:57.200 --> 00:23:01.039 are so busy that we have a hard time even getting 00:23:01.039 --> 00:23:03.539 in here, but I appreciate that. Absolutely. Thanks 00:23:03.539 --> 00:23:06.220 for having me. And first and foremost, I appreciate 00:23:06.220 --> 00:23:08.180 all your support, man. You've been with us now 00:23:08.180 --> 00:23:11.819 for a number of months. one of our biggest advocates 00:23:11.819 --> 00:23:14.440 and fans. And I appreciate it. I know you're 00:23:14.440 --> 00:23:17.700 also a listener to the show, which I appreciate 00:23:17.700 --> 00:23:22.019 as much, if not more. And I love to see it. And 00:23:22.019 --> 00:23:23.359 we're talking about, we're not going to go into 00:23:23.359 --> 00:23:25.339 too much detail here on the air, but a little 00:23:25.339 --> 00:23:27.960 behind the scenes. We're going to be working 00:23:27.960 --> 00:23:30.119 with Zach to promote some of the new things that 00:23:30.119 --> 00:23:32.200 we're doing. And you're going to see even more 00:23:32.200 --> 00:23:35.839 of us on his trucks and maybe at some events. 00:23:35.900 --> 00:23:39.329 So I'm pretty excited about that. But before 00:23:39.329 --> 00:23:42.210 we talk about our stuff, let's step back for 00:23:42.210 --> 00:23:43.890 a minute. For the folks who are just joining 00:23:43.890 --> 00:23:46.609 the program, Zach, tell us, what is ads on the 00:23:46.609 --> 00:23:51.569 go? So we use our big three -screen digital mobile 00:23:51.569 --> 00:23:54.170 billboard truck to cut through the distracted 00:23:54.170 --> 00:23:57.089 world of advertising right now. The average consumer 00:23:57.089 --> 00:24:01.569 is exposed to 10 ,000 ads a day. And as we continue 00:24:01.569 --> 00:24:05.009 to get more distracted and ad -blind, We need 00:24:05.009 --> 00:24:08.750 these really bold and unique ways to reach the 00:24:08.750 --> 00:24:11.630 consumer and especially affordable ways along 00:24:11.630 --> 00:24:14.809 with that. So we use our truck in multiple different 00:24:14.809 --> 00:24:17.490 ways, whether it's subscription advertising to 00:24:17.490 --> 00:24:20.490 consistent high traffic areas or whether it's 00:24:20.490 --> 00:24:23.589 awesome local events like Christmas parades, 00:24:24.490 --> 00:24:26.809 like advertising at the state fair, the nationals. 00:24:27.109 --> 00:24:30.549 We just try to create as many affordable and 00:24:32.239 --> 00:24:34.400 unskippable advertising opportunities to local 00:24:34.400 --> 00:24:37.119 businesses all around the area. That's the thing, 00:24:37.119 --> 00:24:39.960 when you're stuck in traffic and that truck is 00:24:39.960 --> 00:24:44.380 in front of you, you can't look away. I love 00:24:44.380 --> 00:24:46.960 how you say that, the unskippable ad. Absolutely. 00:24:47.200 --> 00:24:51.299 I mean, at the end of the day, we're in such 00:24:51.299 --> 00:24:53.599 a young industry and we're such a young company. 00:24:53.680 --> 00:24:56.779 We don't have all these huge statistics to say, 00:24:57.119 --> 00:24:59.119 hey, you're going to get this many impressions, 00:24:59.180 --> 00:25:00.279 you're going to get this, you're going to get 00:25:00.279 --> 00:25:02.960 that. But at the end of the day, we can guarantee 00:25:02.960 --> 00:25:05.559 you're going to be seen in one of the most memorable 00:25:05.559 --> 00:25:08.839 ways possible. Again, 10 ,000 ads a day. As you 00:25:08.839 --> 00:25:10.839 see all those billboards, as you see all the 00:25:10.839 --> 00:25:13.500 ads on Facebook, you're going to probably remember 00:25:13.500 --> 00:25:16.039 most the one that would drive by on a big old 00:25:16.039 --> 00:25:19.039 TV with wheels. Yeah, I love how you describe 00:25:19.039 --> 00:25:21.819 that. A big old TV with wheels. Absolutely. Because 00:25:21.819 --> 00:25:24.220 that is what it is. That's the thing that the 00:25:24.220 --> 00:25:26.640 nerd in me has always found so interesting about 00:25:26.640 --> 00:25:30.420 your business is. You literally just have TVs. 00:25:30.480 --> 00:25:33.339 You've got screens on a truck that you can put 00:25:33.339 --> 00:25:35.319 anything on. It's not just a billboard, right? 00:25:35.380 --> 00:25:37.339 You can play movies. You could play a video game 00:25:37.339 --> 00:25:39.319 on this thing. Anything that can be plugged into 00:25:39.319 --> 00:25:42.640 an HDMI. So we've done, you know, Super Smash 00:25:42.640 --> 00:25:45.420 Bros. We've done Mario Kart, obviously. That's 00:25:45.420 --> 00:25:48.680 easily my favorite on there. I took it to my 00:25:48.680 --> 00:25:50.519 10 -year -old little brother's birthday party, 00:25:50.680 --> 00:25:52.420 and out of all the games, he suggested Mortal 00:25:52.420 --> 00:25:54.640 Kombat. So that was a fun one to have on there. 00:25:54.700 --> 00:25:57.720 That sounds awesome. You know, we've livestreamed 00:25:57.720 --> 00:26:00.319 Bill's games, March Madness. I mean, there's 00:26:00.319 --> 00:26:03.480 a lot of... I mean, really, it's absolutely limitless 00:26:03.480 --> 00:26:06.319 to what we can do with it. And there's three 00:26:06.319 --> 00:26:09.759 speakers on each side of the truck, too. So you 00:26:09.759 --> 00:26:11.539 can utilize those in any way possible. We've 00:26:11.539 --> 00:26:13.799 done some live concerts before, too, during COVID. 00:26:13.819 --> 00:26:15.960 That was a nice little pivot that we did during 00:26:15.960 --> 00:26:19.609 that season. That's so incredible. I love the 00:26:19.609 --> 00:26:21.849 idea. Since we first met, I've always had this 00:26:21.849 --> 00:26:24.170 idea of, let's drive the truck into the middle 00:26:24.170 --> 00:26:27.069 of a field and have a movie, right? Literally 00:26:27.069 --> 00:26:29.410 under the stars, but no electricity, no anything. 00:26:30.809 --> 00:26:34.089 It's just such a cool thing to me. Zach, we've 00:26:34.089 --> 00:26:36.009 talked about this before, but tell folks again 00:26:36.009 --> 00:26:38.250 a little bit about how you got into this. And 00:26:38.250 --> 00:26:41.049 I think what's really impressive, if folks haven't 00:26:41.049 --> 00:26:43.809 already figured it out. This guy, I think he 00:26:43.809 --> 00:26:46.630 just turned old enough to drink, what, a month 00:26:46.630 --> 00:26:51.150 ago or something? He's an incredible young entrepreneur. 00:26:51.289 --> 00:26:54.569 Tell us how you got here. Yeah, so when I was, 00:26:54.569 --> 00:26:57.549 I think I just turned 19, I was in Jefferson 00:26:57.549 --> 00:27:00.490 Community College up in Watertown. And I had 00:27:00.490 --> 00:27:03.049 kind of really just gone on a whim. And I was 00:27:03.049 --> 00:27:07.259 in my second semester here. And what had happened 00:27:07.259 --> 00:27:10.400 was we had these business intro classes where 00:27:10.400 --> 00:27:12.160 local entrepreneurs would come in and speak. 00:27:12.599 --> 00:27:15.680 And these two guys came in and spoke, and they 00:27:15.680 --> 00:27:17.480 represented Running Boards Marketing. It was 00:27:17.480 --> 00:27:19.700 the co -founders of it, and they're a digital 00:27:19.700 --> 00:27:21.480 mobile billboard company, the first one I ever 00:27:21.480 --> 00:27:24.440 seen in my entire life. You know, especially 00:27:24.440 --> 00:27:26.859 two years ago, it was even less prominent of 00:27:26.859 --> 00:27:30.059 a thing as it is today. And, you know, three 00:27:30.059 --> 00:27:33.400 years ago at this point. And I was just absolutely 00:27:33.400 --> 00:27:38.119 enamored by the idea. And from there, I basically 00:27:38.119 --> 00:27:40.599 borrowed a suit. I went to multiple networking 00:27:40.599 --> 00:27:42.559 events, and I just kind of pestered these guys 00:27:42.559 --> 00:27:45.279 until they had a job opportunity available. And 00:27:45.279 --> 00:27:48.579 as soon as they did, I got hired. I had never 00:27:48.579 --> 00:27:51.000 done sales before. I was just working at a diner 00:27:51.000 --> 00:27:53.579 serving. I mean, I did an internship that went 00:27:53.579 --> 00:27:58.369 good. And from day one, I had a fire lit under 00:27:58.369 --> 00:28:00.849 me to sell as much as I possibly could. I sold 00:28:00.849 --> 00:28:05.650 72 ads in one month, which was more than all 00:28:05.650 --> 00:28:07.950 the franchises did. It started as a franchise 00:28:07.950 --> 00:28:09.710 concept. They're actually in the entrepreneur 00:28:09.710 --> 00:28:13.130 magazine Franchise 500. So I was even more just 00:28:13.130 --> 00:28:15.450 completely enamored by the whole concept of it. 00:28:15.769 --> 00:28:17.990 And they grew the franchising side a little too 00:28:17.990 --> 00:28:20.589 fast. And that kind of crumbled the company. 00:28:20.950 --> 00:28:23.049 There wasn't enough capital behind it to really 00:28:23.049 --> 00:28:25.269 sustain such a big hit. they had to buy back 00:28:25.269 --> 00:28:28.369 10 of them almost right away. You know, COVID 00:28:28.369 --> 00:28:30.130 entrepreneurs, people who got a lot of money 00:28:30.130 --> 00:28:31.829 and were like, oh, I want to be an entrepreneur, 00:28:31.890 --> 00:28:33.849 but they didn't actually have the truck out there. 00:28:34.130 --> 00:28:36.309 We have one of the most incredible cold call 00:28:36.309 --> 00:28:38.630 methods and it needs to be used by anybody who 00:28:38.630 --> 00:28:41.029 has that truck. You know, to make a mock -up 00:28:41.029 --> 00:28:43.710 ad, to get in front of that business, for that 00:28:43.710 --> 00:28:46.109 to be your first impression of the salesperson 00:28:46.109 --> 00:28:48.470 or the owner or whoever is trying to sell you, 00:28:48.910 --> 00:28:52.970 it just makes for the most incredible you know, 00:28:53.329 --> 00:28:56.450 unique sales approach. You have such a unique 00:28:56.450 --> 00:28:59.789 way to demonstrate the product at the first sales 00:28:59.789 --> 00:29:02.450 meeting, like you said, I mean, that's, you know, 00:29:02.470 --> 00:29:04.690 we've seen it. The first time you were with us, 00:29:04.690 --> 00:29:06.910 you pull up and there's our logo on the truck 00:29:06.910 --> 00:29:09.750 and everybody, come on, I literally yelled, I 00:29:09.750 --> 00:29:11.309 remember to the office, come on, everybody, come 00:29:11.309 --> 00:29:14.690 out and see this. You can't deny it, especially 00:29:14.690 --> 00:29:16.250 as a business, there's nothing that makes a business 00:29:16.250 --> 00:29:19.609 owner more excited than seeing their logo in 00:29:19.609 --> 00:29:23.829 bright lights, right? What a great sales technique. 00:29:24.089 --> 00:29:25.890 It's truly worth all the time that goes into 00:29:25.890 --> 00:29:29.569 making all those cold call graphics. It's one 00:29:29.569 --> 00:29:31.549 of those things where you can just feel really 00:29:31.549 --> 00:29:34.670 good about what you do on a daily basis. Sometimes, 00:29:36.210 --> 00:29:40.069 I get it too, being pestered or being cold called 00:29:40.069 --> 00:29:43.710 by a salesperson isn't always the most exciting 00:29:43.710 --> 00:29:46.009 thing. You can have multiple outlooks on it. 00:29:46.569 --> 00:29:49.089 But at the end of the day, one time or another, 00:29:49.250 --> 00:29:51.210 it's going to it's going to frustrate you. It's 00:29:51.210 --> 00:29:53.529 going to upset you. Right. There's very few times 00:29:53.529 --> 00:29:56.150 where people are upset that I'm giving them free 00:29:56.150 --> 00:29:58.150 advertising just to talk to them for a minute. 00:29:58.309 --> 00:30:01.309 Yeah. I love just the idea of being able to spread 00:30:01.309 --> 00:30:03.930 that joy and to make smiles on people's face 00:30:03.930 --> 00:30:07.089 in that way. It just it's the absolute best. 00:30:07.349 --> 00:30:09.589 You know, and I really just I go at it like I'm 00:30:09.589 --> 00:30:12.069 just trying to make their day. And it always 00:30:12.069 --> 00:30:15.240 tends to work out. That's awesome, man. I just 00:30:15.240 --> 00:30:17.140 love your approach to everything. It's really 00:30:17.140 --> 00:30:21.880 cool. One thing that I've always been very impressed 00:30:21.880 --> 00:30:25.660 with is you personally have the skills to build 00:30:25.660 --> 00:30:28.099 these things, right? You're not even just, I'm 00:30:28.099 --> 00:30:30.640 a great entrepreneur. You talk about how you're 00:30:30.640 --> 00:30:32.579 enamored with the business and you figure out 00:30:32.579 --> 00:30:35.460 how to sell it, which is awesome. You also figured 00:30:35.460 --> 00:30:39.819 out how to literally do in the most granular 00:30:39.819 --> 00:30:42.779 level, how to literally build these giant screens. 00:30:43.779 --> 00:30:45.740 How long did it take you to figure out that stuff? 00:30:46.059 --> 00:30:48.000 Well, the lucky thing is I come from the beautiful 00:30:48.000 --> 00:30:50.059 generation that has the internet and we can ask 00:30:50.059 --> 00:30:52.660 the internet everything. So between three years 00:30:52.660 --> 00:30:57.759 of just taking stuff apart and really just reverse 00:30:57.759 --> 00:31:02.890 engineering how it works. in research on the 00:31:02.890 --> 00:31:05.250 internet. I mean within, I mean it took a little 00:31:05.250 --> 00:31:07.549 while to really click because there's a lot of 00:31:07.549 --> 00:31:09.369 electrical components that go with it too and 00:31:09.369 --> 00:31:12.130 I'm absolutely no electrician but I know that 00:31:12.130 --> 00:31:13.549 when I get shocked that I get to do something 00:31:13.549 --> 00:31:16.390 different. So you know but it probably took about 00:31:16.390 --> 00:31:18.990 a year until I really understood it and then 00:31:19.259 --> 00:31:23.500 You know two years to really really be able to 00:31:23.500 --> 00:31:25.579 retrofit a screen to anything at this point. 00:31:25.819 --> 00:31:29.500 Gotcha You know, I just I believe that technology 00:31:29.500 --> 00:31:33.680 is going to be a major part of our business. 00:31:34.240 --> 00:31:37.359 I think that there's very few people who understand 00:31:37.359 --> 00:31:40.279 how to build these screens in this area and of 00:31:40.279 --> 00:31:42.599 the people who do understand because they have 00:31:42.599 --> 00:31:44.900 such a big market share, they're able to charge 00:31:44.900 --> 00:31:48.720 a huge profit margin. So I'm able to do very 00:31:48.720 --> 00:31:51.539 similar or the same thing for a lot better of 00:31:51.539 --> 00:31:54.700 a value. Is that something that you also offer 00:31:54.700 --> 00:31:56.740 as a service? Can you go build a video screen 00:31:56.740 --> 00:31:58.460 for somebody or a truck for somebody if they 00:31:58.460 --> 00:32:01.329 want to? We absolutely can. It's nothing that 00:32:01.329 --> 00:32:04.069 I've been, you know, really outlay and trying 00:32:04.069 --> 00:32:06.430 to market. Right now I've been repairing some 00:32:06.430 --> 00:32:09.390 because that takes a lot less time than to actually 00:32:09.390 --> 00:32:12.210 be able to build some. I need to build a little 00:32:12.210 --> 00:32:15.029 bit more of a team behind me before I can start 00:32:15.029 --> 00:32:18.309 putting my focus over there. But if you go to, 00:32:18.309 --> 00:32:21.349 you know, anywhere in Asia, They have these screens 00:32:21.349 --> 00:32:24.849 on every building. We're 35 years behind the 00:32:24.849 --> 00:32:27.390 technology of those countries because that's 00:32:27.390 --> 00:32:29.549 all the manufacturing's in China. They don't 00:32:29.549 --> 00:32:32.569 have any American manufacturers for these panels 00:32:32.569 --> 00:32:37.769 and for these products. So I really am very excited 00:32:37.769 --> 00:32:41.269 to hopefully be at the forefront of that technology 00:32:41.269 --> 00:32:43.230 because every few years it gets better and it 00:32:43.230 --> 00:32:45.940 gets better. You know, the most recent years 00:32:45.940 --> 00:32:48.279 they were able to build the flexible panels. 00:32:48.319 --> 00:32:50.099 That's why they built the Vegas Sphere. What 00:32:50.099 --> 00:32:54.500 they built it from was those flexible P3, I believe, 00:32:54.839 --> 00:32:57.829 panels. And I think it's going to keep going. 00:32:57.950 --> 00:33:00.170 It's going to keep going. Eventually, we've already 00:33:00.170 --> 00:33:03.289 started seeing these transparent film LED screens. 00:33:03.369 --> 00:33:05.789 So you could put them on the outside of a hospital. 00:33:06.150 --> 00:33:08.109 And they're not seeing the advertising inside. 00:33:08.250 --> 00:33:10.289 They're just seeing outside. But outside, you 00:33:10.289 --> 00:33:12.630 can put whatever you want on that screen. That's 00:33:12.630 --> 00:33:15.180 incredible. So it's still a little. bit behind 00:33:15.180 --> 00:33:18.200 where I think where when it gets to that point, 00:33:18.200 --> 00:33:20.799 it's going to absolutely explode. But it's you 00:33:20.799 --> 00:33:23.599 know, technology has just got a way of reinventing 00:33:23.599 --> 00:33:26.160 itself every every few years. Yeah, that's that's 00:33:26.160 --> 00:33:28.940 incredible. What's neat to me is, you know, you 00:33:28.940 --> 00:33:32.240 mentioned panels and for people that don't know, 00:33:32.579 --> 00:33:34.420 they might see these things and look like that's 00:33:34.420 --> 00:33:36.839 that's a giant, you know, that's a 12 foot TV. 00:33:36.960 --> 00:33:39.819 Right. In reality, it's not. It's the combination 00:33:39.819 --> 00:33:42.240 of tiles. And like you can see on our screen 00:33:42.240 --> 00:33:46.319 where we've got six basically regular big -screen 00:33:46.319 --> 00:33:50.440 TVs here. But you use much smaller pieces, right? 00:33:50.799 --> 00:33:53.460 Yeah, they're about 192 millimeters, so about 00:33:53.460 --> 00:33:58.420 6 or 7 .5 inches. And yeah, I mean, the screens 00:33:58.420 --> 00:34:00.500 are made up of a whole bunch of them. I think 00:34:00.500 --> 00:34:05.910 on the truck... about 220 of them just on the 00:34:05.910 --> 00:34:08.230 truck alone on all of its three screens. So, 00:34:08.289 --> 00:34:11.590 you know, what that does is it also makes the 00:34:11.590 --> 00:34:13.710 maintenance and it makes everything about it 00:34:13.710 --> 00:34:15.889 so much easier, because if something goes wrong, 00:34:16.070 --> 00:34:17.929 it's likely going wrong with one square and not 00:34:17.929 --> 00:34:20.519 the whole screen. or a big section of the screen. 00:34:20.840 --> 00:34:23.699 So we try to pick the smaller panels. There's 00:34:23.699 --> 00:34:25.699 a few that are a little bit bigger, but the smaller 00:34:25.699 --> 00:34:27.679 panels, there's kind of less that can go wrong. 00:34:28.039 --> 00:34:31.139 The power is divided a lot more, so it's distributed 00:34:31.139 --> 00:34:33.139 a lot more, so it's just a lot easier to maintain. 00:34:33.239 --> 00:34:36.880 That's incredible. That's incredible, man. So 00:34:36.880 --> 00:34:40.960 many cool things that you have going on. Let's 00:34:40.960 --> 00:34:43.059 talk about coming up. We're coming to the holiday 00:34:43.059 --> 00:34:47.630 season, right? Yes. And that means parades. and 00:34:47.630 --> 00:34:50.489 all kinds of good things, and that's also one 00:34:50.489 --> 00:34:54.909 of your main staples, right? Yeah, we will be 00:34:54.909 --> 00:34:57.329 at just about every local parade you can find 00:34:57.329 --> 00:35:00.369 from here to, you know, to Clayton and Alex Bay 00:35:00.369 --> 00:35:03.869 area up north. Wow. That's a big part of our 00:35:03.869 --> 00:35:07.030 business. You know, any time any parade really, 00:35:07.170 --> 00:35:09.989 it's we're guaranteed to be the most noticeable 00:35:09.989 --> 00:35:12.590 float. Sure. And again, with the digital screens, 00:35:12.670 --> 00:35:15.610 it allows us to represent either one business 00:35:15.610 --> 00:35:18.309 or allows us to represent multiple businesses, 00:35:18.730 --> 00:35:21.780 give them a really affordable. opportunity to 00:35:21.780 --> 00:35:26.000 put a holidays message to run a sale or whatever 00:35:26.000 --> 00:35:28.199 it is, and they don't got to go out in the cold 00:35:28.199 --> 00:35:30.659 and sit there with a wagon and a truck with a 00:35:30.659 --> 00:35:33.280 banner on it. We can be their float for them. 00:35:33.619 --> 00:35:38.489 We got the three speakers, we play music. A lot 00:35:38.489 --> 00:35:40.570 of the time our candy throwers are dressed as 00:35:40.570 --> 00:35:42.929 Buddy the elf. We have a whole team of candy 00:35:42.929 --> 00:35:46.369 throwers. Nice. So I'm looking to do a little 00:35:46.369 --> 00:35:49.050 revamping to our candy thrower costumes this 00:35:49.050 --> 00:35:51.469 year. So that's always a very fun side of it. 00:35:51.829 --> 00:35:55.809 We try to make it the most unique experience 00:35:55.809 --> 00:35:58.309 possible. Our spirit really comes out during 00:35:58.309 --> 00:36:00.809 those events and it's just incredibly fun to 00:36:00.809 --> 00:36:03.550 be a part of. I love that whole idea that you 00:36:03.550 --> 00:36:05.989 can be the float. for businesses because, you 00:36:05.989 --> 00:36:09.170 know, I'm a business owner myself. Sure, we love 00:36:09.170 --> 00:36:11.090 to participate in those things and they're fun. 00:36:11.449 --> 00:36:13.969 But I feel like the days of people having the 00:36:13.969 --> 00:36:16.369 time and the space and the resources to build. 00:36:16.449 --> 00:36:18.650 And then if you build a nice one, you got to 00:36:18.650 --> 00:36:20.710 keep it somewhere, right? Year after year, these 00:36:20.710 --> 00:36:23.289 giant floats that we used to see in parades. 00:36:24.570 --> 00:36:26.969 The idea that you could have something this awesome 00:36:26.969 --> 00:36:30.650 and attractive, you know, and be in these parades 00:36:30.650 --> 00:36:32.409 and get that local representation, I think it's 00:36:32.409 --> 00:36:36.150 awesome. Like you said, it's the most attention 00:36:36.150 --> 00:36:39.449 grabbing thing. Oh, yeah. Yeah. It's especially 00:36:39.449 --> 00:36:42.510 when you get really, you know, we try to push 00:36:42.510 --> 00:36:45.010 people towards more creative graphic design because 00:36:45.010 --> 00:36:47.469 there's just some really fun ways that our truck 00:36:47.469 --> 00:36:49.889 can be utilized, whether it's the messaging or 00:36:49.889 --> 00:36:52.789 whether it's the images and just make it incredible. 00:36:52.929 --> 00:36:57.199 I love to do the You know the animated ads with 00:36:57.199 --> 00:36:59.920 this type of thing whether it's the you know 00:36:59.920 --> 00:37:01.880 reindeer flying around the logo I mean, there's 00:37:01.880 --> 00:37:04.099 just really fun stuff that we can do with it 00:37:04.099 --> 00:37:05.659 Well, it's a thing the other difference between 00:37:05.659 --> 00:37:08.199 a traditional sort of static billboard right 00:37:08.199 --> 00:37:10.300 is that's just a solid picture Yeah, like you 00:37:10.300 --> 00:37:11.820 said you could put a little element that makes 00:37:11.820 --> 00:37:14.420 it extra eye -catching and especially at night 00:37:14.420 --> 00:37:17.900 I mean that thing lit up at night. It is cool. 00:37:18.019 --> 00:37:21.639 I mean you can't look away from that is that 00:37:21.639 --> 00:37:23.199 couple more things, you know, and we'll let you 00:37:23.199 --> 00:37:27.769 get back to it, but You mentioned a couple times 00:37:27.769 --> 00:37:30.170 now that what you offer some real affordable 00:37:30.170 --> 00:37:32.489 ways. Can you talk about that? Because quite 00:37:32.489 --> 00:37:35.449 frankly, I think what you have is incredible 00:37:35.449 --> 00:37:37.369 in terms of your offering and affordability to 00:37:37.369 --> 00:37:39.250 businesses. And I'd love to just mention that 00:37:39.250 --> 00:37:41.389 a little bit. Yeah. So I've always been really 00:37:41.389 --> 00:37:45.210 focused on creating these affordable marketing 00:37:45.210 --> 00:37:47.550 opportunities for small businesses because I 00:37:47.550 --> 00:37:50.809 really believe and I know personally how difficult 00:37:50.809 --> 00:37:52.969 it can be, especially throughout the whole season. 00:37:53.239 --> 00:37:56.280 to really find that budget for marketing, but 00:37:56.280 --> 00:37:59.599 it's such an absolutely crucial and essential 00:37:59.599 --> 00:38:04.639 thing. We see businesses fall all the time because 00:38:04.639 --> 00:38:08.380 of improper marketing or lack of marketing. People 00:38:08.380 --> 00:38:12.260 can't know what you don't tell them, right? So 00:38:12.260 --> 00:38:15.300 that's always been a big passion of mine is just 00:38:15.300 --> 00:38:17.500 creating these opportunities. That's what started 00:38:17.500 --> 00:38:20.059 with our subscription route. where I said we're 00:38:20.059 --> 00:38:22.500 going to drive this area, you know, Monday through 00:38:22.500 --> 00:38:25.380 Friday, this time to this time, and we're going 00:38:25.380 --> 00:38:28.159 to start as low as $300 for a whole month of 00:38:28.159 --> 00:38:30.440 advertising. And obviously we have packages to 00:38:30.440 --> 00:38:33.159 amplify that, to show off a lot more. But with 00:38:33.159 --> 00:38:35.679 these events, too, it gives us a really nice 00:38:35.679 --> 00:38:39.280 opportunity to build a share of the cost with 00:38:39.280 --> 00:38:41.420 a few local businesses, as opposed to getting 00:38:41.420 --> 00:38:44.659 one big one. So with the parades, most of them, 00:38:44.699 --> 00:38:48.619 we have spots that start at $199. I can't think 00:38:48.619 --> 00:38:51.960 of many other ways to spend $199 to get in front 00:38:51.960 --> 00:38:56.739 of that many people. It is absolutely just about 00:38:56.739 --> 00:38:59.579 the best value you can get. Yeah. I love that. 00:38:59.579 --> 00:39:01.619 Because again, it's guaranteed impressions. A 00:39:01.619 --> 00:39:03.619 lot of people spend money on marketing not even 00:39:03.619 --> 00:39:05.800 knowing if people are going to see it. It might 00:39:05.800 --> 00:39:08.889 get ignored. It might be buried. At the end of 00:39:08.889 --> 00:39:12.210 the day, $199 to get thousands of people to see 00:39:12.210 --> 00:39:14.889 your business in that positive light. You just 00:39:14.889 --> 00:39:19.210 really can't compare when it comes to other values. 00:39:20.789 --> 00:39:23.989 I think it's a big deal to have a billboard, 00:39:24.110 --> 00:39:27.750 right? Even for everyday consumers, if they see 00:39:27.750 --> 00:39:28.989 whether it's driving down the road, it's seeing 00:39:28.989 --> 00:39:31.210 on your truck, something like that. It's in New 00:39:31.210 --> 00:39:33.750 York City and it's one of the video screens that 00:39:33.750 --> 00:39:36.119 are on the buildings and things like that. That 00:39:36.119 --> 00:39:38.900 is a huge deal for everybody because that just 00:39:38.900 --> 00:39:41.480 has this impression that A, it's super expensive 00:39:41.480 --> 00:39:44.739 and that business has reached that level, right? 00:39:44.820 --> 00:39:47.280 They're at that capacity to where they can be 00:39:47.280 --> 00:39:51.300 in the sky or on the side of something. So the 00:39:51.300 --> 00:39:54.280 fact that you can provide that value to folks 00:39:54.280 --> 00:39:57.920 for not thousands of dollars, which I don't think 00:39:57.920 --> 00:40:00.460 a lot of people really understand how expensive. 00:40:01.300 --> 00:40:04.179 traditional billboards are. It is insane and 00:40:04.179 --> 00:40:07.679 not, I believe every marketing strategy should 00:40:07.679 --> 00:40:10.440 have multiple methods, right? You can't just 00:40:10.440 --> 00:40:12.559 do one thing and be like, oh that's gonna work. 00:40:13.480 --> 00:40:15.960 So, but when you're talking about billboards 00:40:15.960 --> 00:40:19.380 and how many of them there are, you know, they 00:40:19.380 --> 00:40:22.000 become blended into the landscape. They're also 00:40:22.000 --> 00:40:23.860 all the way up there and there's some that aren't 00:40:23.860 --> 00:40:26.119 even lit up at night, which absolutely amazes 00:40:26.119 --> 00:40:28.760 me. In a place that gets dark at 4 p .m. it's 00:40:28.760 --> 00:40:32.860 like... You'd think it's spring for the LED lights 00:40:32.860 --> 00:40:36.599 on there, but you know. You know, it's wild the 00:40:36.599 --> 00:40:38.760 way folks do stuff. But we're eye level to you, 00:40:38.980 --> 00:40:41.460 right? Right in front of you, absolutely unmissable, 00:40:41.699 --> 00:40:44.880 unskippable. Are there, and I know we talked 00:40:44.880 --> 00:40:46.920 about this before, but I just love folks to hear 00:40:46.920 --> 00:40:49.219 about, are there particular routes, particular 00:40:49.219 --> 00:40:52.010 roads where people in... in our area anyway might 00:40:52.010 --> 00:40:54.469 see you most often. Yeah, and there's definitely 00:40:54.469 --> 00:40:57.630 Route 11 and 31 in Cicero. It continues to be 00:40:57.630 --> 00:40:59.730 one of the busiest intersections of the Greater 00:40:59.730 --> 00:41:02.250 Cherokees area right now. Lots of people are 00:41:02.250 --> 00:41:04.530 absolutely disgusted by it because there's traffic 00:41:04.530 --> 00:41:07.449 any way you go around it. I mean, it is. You 00:41:07.449 --> 00:41:09.610 go on 81 South, there's traffic. You go down 00:41:09.610 --> 00:41:12.570 11, there's traffic half the time. On 31, they 00:41:12.570 --> 00:41:16.889 just finished that roundabout. But not only because 00:41:16.889 --> 00:41:19.190 of the traffic patterns as an avi, but it's also 00:41:19.190 --> 00:41:24.269 a really popular intersection and a really good 00:41:24.269 --> 00:41:26.670 access point to multiple places in Syracuse. 00:41:26.829 --> 00:41:29.469 The rush hour commute mainly is what we stick 00:41:29.469 --> 00:41:32.670 to because it's just an incredible amount of 00:41:32.670 --> 00:41:35.590 cars and a lot of standstill traffic. So we try 00:41:35.590 --> 00:41:38.070 to hit those consistent routes because they consistently 00:41:38.070 --> 00:41:41.050 have the volume to get there. You get the most 00:41:41.050 --> 00:41:45.710 eyes. Yeah. The worst part of traffic that everyone 00:41:45.710 --> 00:41:48.809 in Syracuse complains about is your sweet spot, 00:41:49.170 --> 00:41:51.889 right? Yes. Absolutely. I love that. I love that. 00:41:53.349 --> 00:41:55.409 I was thinking about this the other day. Are 00:41:55.409 --> 00:41:58.269 there any rules in terms of where you can or 00:41:58.269 --> 00:42:01.349 can't run your signs? One thing I was thinking 00:42:01.349 --> 00:42:04.690 of, if you go to an event, Utica, can you run 00:42:04.690 --> 00:42:06.429 things all the way down the throughway and things 00:42:06.429 --> 00:42:10.309 like that? Yeah. So I have yet to find through 00:42:10.309 --> 00:42:13.829 research or through, you know, through somebody 00:42:13.829 --> 00:42:16.769 of authority telling me anything that limits 00:42:16.769 --> 00:42:19.989 us, except for the fact that, you know, past 00:42:19.989 --> 00:42:23.670 10 p .m. it's we shouldn't have the truck going. 00:42:23.670 --> 00:42:27.690 I see. In certain villages or certain towns, 00:42:28.789 --> 00:42:32.469 the having video and audio while the truck is 00:42:32.469 --> 00:42:36.849 driving actively is more frowned upon ish. Yeah. 00:42:36.960 --> 00:42:39.079 You know, it's not something we necessarily want 00:42:39.079 --> 00:42:41.199 to do. That's something we'd like to park and 00:42:41.199 --> 00:42:43.780 have it be, you know, a more effective campaign 00:42:43.780 --> 00:42:48.099 that way. But I have ran into very little and 00:42:48.099 --> 00:42:50.800 knock on wood here, I've ran into very little. 00:42:52.179 --> 00:42:54.099 occasions where people are like, you can't do 00:42:54.099 --> 00:42:56.079 that, you can't do that. Because it's such a 00:42:56.079 --> 00:42:59.039 new industry, especially in this area. In those 00:42:59.039 --> 00:43:01.139 big, big cities like Las Vegas, New York City, 00:43:01.199 --> 00:43:03.239 that I've had them for a few years, they have 00:43:03.239 --> 00:43:05.440 all these laws and regulations, but we don't 00:43:05.440 --> 00:43:09.760 have much in our specific area. But again, I 00:43:09.760 --> 00:43:12.900 just try to always just provide these incredible 00:43:12.900 --> 00:43:15.440 opportunities and hope it all pans out. Yeah, 00:43:15.460 --> 00:43:18.360 no, I hear you. And you know, the reality is 00:43:18.360 --> 00:43:20.559 it seems unique to us. But the more and more 00:43:20.559 --> 00:43:22.719 you think of it, it is no different than anything 00:43:22.719 --> 00:43:24.920 else. It's no different than the, you know, the 00:43:24.920 --> 00:43:27.219 store on the side of the road that has the fake 00:43:27.219 --> 00:43:29.659 red police light flashing everywhere all night 00:43:29.659 --> 00:43:34.219 long. And, you know, I mean, really, if you look 00:43:34.219 --> 00:43:36.300 at if you look at because of how high the truck 00:43:36.300 --> 00:43:40.179 sets up. If you're really looking at what everybody's 00:43:40.179 --> 00:43:41.599 doing while they're driving anyway, they're on 00:43:41.599 --> 00:43:44.079 their phones. Everybody's on their phones. It's 00:43:44.079 --> 00:43:48.460 absolutely insane to see just how many people 00:43:48.460 --> 00:43:50.380 are truly just sitting there on their phones 00:43:50.380 --> 00:43:53.079 in traffic. And then we drive by them and keep 00:43:53.079 --> 00:43:56.440 their eyes right on the road. So it's definitely 00:43:56.440 --> 00:43:57.940 not any more distracting than that. There you 00:43:57.940 --> 00:44:00.460 go. There you go. I feel like the DOT should 00:44:00.460 --> 00:44:02.760 contract with you just to play some... Yeah, 00:44:02.860 --> 00:44:04.760 don't worry guys. It'll be over soon or some 00:44:04.760 --> 00:44:06.920 kind of like calming messages. You know, that's 00:44:06.920 --> 00:44:08.199 that's where they're missing. They gotta get 00:44:08.199 --> 00:44:09.840 the yeah, they gotta put the humor in there. 00:44:10.260 --> 00:44:13.900 Right, right. That's awesome. And Zach from ads 00:44:13.900 --> 00:44:17.239 on the go get ads on the go dot com is the website. 00:44:18.500 --> 00:44:20.900 Zach, is that the best place if folks want to 00:44:20.900 --> 00:44:22.219 advertise their business, they want to have an 00:44:22.219 --> 00:44:23.940 event, something like that? Is the website the 00:44:23.940 --> 00:44:25.139 best place to go, or is there other spots you 00:44:25.139 --> 00:44:26.420 should go to? The website's a great place to 00:44:26.420 --> 00:44:29.780 go. You can also give me a call or text 315 -816 00:44:29.780 --> 00:44:32.679 -0633 anytime of the day. If I don't answer you 00:44:32.679 --> 00:44:35.159 right away, I'll answer you the second I get 00:44:35.159 --> 00:44:37.920 a minute to do so. That's awesome, man. That's 00:44:37.920 --> 00:44:41.840 awesome. Zach, as always, man, we love having 00:44:41.840 --> 00:44:44.699 you here. Thank you again, as I mentioned earlier, 00:44:44.780 --> 00:44:48.559 for all your support of the show. And for folks 00:44:48.559 --> 00:44:52.079 that are listening, look forward to Off the Earth. 00:44:52.260 --> 00:44:54.340 We're planning some things where we're going 00:44:54.340 --> 00:44:57.360 to do even more things with Zach and his trucks 00:44:57.360 --> 00:45:01.940 and screens and nerdy gadgets. And after my own 00:45:01.940 --> 00:45:05.260 heart here. Buddy, anything else we should tell 00:45:05.260 --> 00:45:08.519 folks before we dip for the day? No, I think 00:45:08.519 --> 00:45:10.739 that's just about it. I appreciate you guys very 00:45:10.739 --> 00:45:13.340 much. I appreciate all the kind words and I appreciate 00:45:13.340 --> 00:45:15.960 the support right back to you. I think, you know, 00:45:15.960 --> 00:45:18.739 we live in an incredible world and an incredible 00:45:18.739 --> 00:45:21.780 area here where we can all, you know, use each 00:45:21.780 --> 00:45:26.219 other to in a very beneficial way to grow our 00:45:26.219 --> 00:45:29.460 businesses. And I just think if everybody does 00:45:29.460 --> 00:45:31.579 that, then we just have an incredible world here. 00:45:31.800 --> 00:45:33.480 I couldn't I couldn't agree more. I couldn't 00:45:33.480 --> 00:45:37.940 agree more, man. Zach from ads on the go. Always 00:45:37.940 --> 00:45:42.380 a great guest. Welcome anytime. Mike, I gotta 00:45:42.380 --> 00:45:44.420 go through a quick shout out to Mike for running 00:45:44.420 --> 00:45:48.559 the board while I'm here and not making too many 00:45:48.559 --> 00:45:53.280 jokes about me. What else we got? Hey, we got 00:45:53.280 --> 00:45:55.260 sweatshirts. I'm looking at myself in the mirror. 00:45:56.059 --> 00:45:59.380 Everybody loves this face drug shirt. I made 00:45:59.380 --> 00:46:01.699 this for myself years ago just because I wanted 00:46:01.699 --> 00:46:04.199 a vintage face drug shirt. And I'll tell you 00:46:04.199 --> 00:46:08.010 what, I finally understand what attractive people 00:46:08.010 --> 00:46:11.190 live like. Because I can wear this shirt and 00:46:11.190 --> 00:46:13.590 walk through the mall and every third person 00:46:13.590 --> 00:46:18.789 will go, hey, nice shirt, hey. Damn. Cool, man. 00:46:20.010 --> 00:46:22.110 They're finally available now. So on our TikTok 00:46:22.110 --> 00:46:25.230 shop, as well as our merch store, you can now 00:46:25.230 --> 00:46:28.969 get these awesome face drug hoodies, t -shirts, 00:46:29.449 --> 00:46:32.619 and hats. So if you want to rep. Central New 00:46:32.619 --> 00:46:35.559 York's favorite local brand that we all miss 00:46:35.559 --> 00:46:38.719 very much. That's what we got. Yeah, I love the 00:46:38.719 --> 00:46:42.719 nostalgia. I'm a big nostalgia fan, man. And 00:46:42.719 --> 00:46:45.239 with that, this has been Good News York. We will 00:46:45.239 --> 00:46:49.039 join you tomorrow for another fun -filled episode. 00:46:49.139 --> 00:46:53.219 I know we got some cool guests and good news. 00:46:53.800 --> 00:46:56.519 So with that, peace out.