WEBVTT 00:00:15.920 --> 00:00:19.239 That was Liszt's Liebestraum No. 3 and it was 00:00:19.239 --> 00:00:22.339 played by Indrek Laul. I'm Erica Worth and welcome 00:00:22.339 --> 00:00:25.410 to this pianist podcast. I'll be speaking with 00:00:25.410 --> 00:00:28.910 Indrek Laul, CEO of the Estonia Piano Factory, 00:00:29.309 --> 00:00:32.250 whose pianos have recently entered the UK market. 00:00:33.009 --> 00:00:35.109 Indrek, it's so good to have you here on the 00:00:35.109 --> 00:00:38.469 Pianist Podcast today. Thank you for your invitation. 00:00:39.469 --> 00:00:41.649 Oh, you're very welcome. We're here today to 00:00:41.649 --> 00:00:44.649 talk about Laul Estonia Pianos, which are now 00:00:44.649 --> 00:00:48.109 being distributed in the UK at long last. You're 00:00:48.109 --> 00:00:51.490 the CEO, but firstly, let's rewind time a bit. 00:00:51.670 --> 00:00:54.789 Before you became involved, in the estonia piano 00:00:54.789 --> 00:00:58.789 factory you were actually a concert pianist yes 00:00:58.789 --> 00:01:06.569 and how does one become a musician very often 00:01:06.569 --> 00:01:11.730 it's the family the surroundings and my mother 00:01:11.730 --> 00:01:19.549 is a pianist and was for 30 years a chief accompanist 00:01:19.549 --> 00:01:25.280 at the estonian national opera house okay so 00:01:25.280 --> 00:01:32.159 i grew up her playing at home and lots of good 00:01:32.159 --> 00:01:38.219 music lots of great soloists from the opera and 00:01:38.219 --> 00:01:43.640 when she played chopin etudes well i wanted to 00:01:43.640 --> 00:01:46.980 play them this sounded so marvelous and then 00:01:46.980 --> 00:01:50.739 my father a musician as well a choir conductor 00:01:51.689 --> 00:01:57.390 He established the Estonian Boys Choir and their 00:01:57.390 --> 00:02:03.769 niche was to perform these big choral orchestral 00:02:03.769 --> 00:02:11.569 works, big missas. Okay. And therefore he also 00:02:11.569 --> 00:02:17.110 had young men in the back. So it was that kind 00:02:17.110 --> 00:02:21.370 of a musical environment where I grew up. And 00:02:21.370 --> 00:02:25.990 becoming a pianist was almost natural. Okay, 00:02:26.129 --> 00:02:29.090 how lovely, how lovely. And you ended up at the 00:02:29.090 --> 00:02:33.830 Juilliard School. How did that happen? That I 00:02:33.830 --> 00:02:42.889 wonder myself. But it starts off that my mother 00:02:42.889 --> 00:02:45.650 is telling me that she didn't need to push me 00:02:45.650 --> 00:02:52.590 to practice. I liked playing the piano. So when 00:02:52.590 --> 00:02:58.990 I was there 16, 17 years old, I performed in 00:02:58.990 --> 00:03:05.610 concerts all 24 Chopin etudes. Wow. And then 00:03:05.610 --> 00:03:09.650 I followed there with several of the least concert 00:03:09.650 --> 00:03:20.460 etudes. I found that... continuity what my mother 00:03:20.460 --> 00:03:25.659 was playing and how seriously my father approached 00:03:25.659 --> 00:03:32.099 his choral music. And I always wanted to have 00:03:32.099 --> 00:03:38.199 that grand piano sound, the golden era of piano 00:03:38.199 --> 00:03:42.680 sound mixed with a singing element of the choir. 00:03:44.199 --> 00:03:46.919 Yes, wonderful, wonderful. So the journey from 00:03:46.919 --> 00:03:51.439 there was that I was noticed here in Estonia 00:03:51.439 --> 00:03:58.060 and thereafter I continued studying in Serbia. 00:03:58.060 --> 00:04:01.620 I went to study with Arvo Valdma in Belgrade. 00:04:01.919 --> 00:04:09.060 Okay. And while I was there, I received the first 00:04:09.060 --> 00:04:12.379 prize at piano competition in Serbia and thereafter 00:04:12.379 --> 00:04:16.819 in Yugoslavia. old Yugoslav republics at the 00:04:16.819 --> 00:04:20.279 time. And it was professor Waldman who said that 00:04:20.279 --> 00:04:25.620 you should go to Juilliard. So then I applied 00:04:25.620 --> 00:04:29.259 for Juilliard and got accepted there. And while 00:04:29.259 --> 00:04:33.300 at Juilliard, I more and more started to miss 00:04:33.300 --> 00:04:41.519 my Estonian pianos. Yes. And so I met with the 00:04:41.519 --> 00:04:45.949 piano factory directors at the time. And from 00:04:45.949 --> 00:04:49.230 there, it got more and more involved with the 00:04:49.230 --> 00:04:54.110 piano, factory piano making. And I acquired the 00:04:54.110 --> 00:04:56.930 company while I was a student at Julia. Oh, my 00:04:56.930 --> 00:05:00.850 goodness gracious. That's quite something. And 00:05:00.850 --> 00:05:03.410 I mean, at that point, I think your father and 00:05:03.410 --> 00:05:05.550 mother became involved with the company as well. 00:05:07.709 --> 00:05:13.449 Yes. We have to say that because they are such... 00:05:14.220 --> 00:05:18.459 amazing and wonderful parents. And we have very 00:05:18.459 --> 00:05:24.540 good relations. And so when I purchased the majority 00:05:24.540 --> 00:05:29.779 of the stock, then I invited my father to become 00:05:29.779 --> 00:05:34.959 the CEO at the factory. Wonderful. Yeah. And 00:05:34.959 --> 00:05:38.699 my mother, it was so natural for her to come 00:05:38.699 --> 00:05:41.360 and play the pianos and test them musically. 00:05:42.189 --> 00:05:46.709 oh my goodness and so i stayed in new york and 00:05:46.709 --> 00:05:51.129 setting up the american market and attending 00:05:51.129 --> 00:05:57.949 trade shows and and dealing directly with the 00:05:57.949 --> 00:06:02.170 dealers as well as customers and piano technicians 00:06:02.170 --> 00:06:08.649 and thereafter when i visited the factory here 00:06:08.649 --> 00:06:12.980 once in a while uh There was a girl here who 00:06:12.980 --> 00:06:18.639 played the piano and that was Trine. So long 00:06:18.639 --> 00:06:23.720 story short, we are married and we have two boys. 00:06:23.959 --> 00:06:29.160 Oh, that's fantastic. Yeah. So I can tell that 00:06:29.160 --> 00:06:34.540 this musical connection that has always been 00:06:34.540 --> 00:06:40.019 there. And today our two boys both play the piano. 00:06:40.569 --> 00:06:44.649 Wow. And in fact, for our younger son, Bruno, 00:06:44.730 --> 00:06:46.829 it's the first thing when he comes from university 00:06:46.829 --> 00:06:51.529 home, the very first thing, he drops the bag 00:06:51.529 --> 00:06:55.829 and goes to the piano. Goodness. Yeah. What a 00:06:55.829 --> 00:06:58.529 family affair. What a family of musicians. How 00:06:58.529 --> 00:07:02.189 is your wife, Trine, involved in the company? 00:07:04.569 --> 00:07:09.519 Trine, he's checking the musical quality. of 00:07:09.519 --> 00:07:17.240 each instrument and since she likes playing the 00:07:17.240 --> 00:07:21.339 piano and making music so whenever she has free 00:07:21.339 --> 00:07:25.959 time um she plays at home as well so it's not 00:07:25.959 --> 00:07:32.600 something of a a work related or a workload it 00:07:32.600 --> 00:07:38.240 is when there is a evening time and off time 00:07:39.720 --> 00:07:42.160 I don't know what people do exactly. Maybe some 00:07:42.160 --> 00:07:44.699 just watch a movie or so. She would go and play 00:07:44.699 --> 00:07:48.240 the piano. Wow. Do you still play? Do you play 00:07:48.240 --> 00:07:53.600 the piano? Yes, you do. Yes, I do. Yes. But like 00:07:53.600 --> 00:07:59.000 last night when Trine played and she was practicing 00:07:59.000 --> 00:08:03.519 the 24th etude of Chopin. And then Bruno came 00:08:03.519 --> 00:08:07.399 home from Tartu University. dropped the bag, 00:08:07.519 --> 00:08:10.040 went to the piano and played the same piece. 00:08:10.519 --> 00:08:13.899 Wow. Because he was practicing that as well. 00:08:14.500 --> 00:08:18.379 Great piece. So, yes. And so there I am thinking, 00:08:18.579 --> 00:08:25.560 well, this is not exactly a work for us, is it? 00:08:25.759 --> 00:08:28.259 Not at all. You're very lucky. It's a labor of 00:08:28.259 --> 00:08:32.570 love. But when you took over the company, Obviously, 00:08:32.629 --> 00:08:36.549 it was a need of some innovation, you needed 00:08:36.549 --> 00:08:39.710 to put something into it. You had a vision. Tell 00:08:39.710 --> 00:08:45.090 me about this. Well, the vision, quite frankly, 00:08:45.190 --> 00:08:51.750 is hanging here on the wall. I saw a set of pictures 00:08:51.750 --> 00:08:58.190 how Eiffel Tower was built. And I bought that 00:08:58.190 --> 00:09:02.470 on the streets of New York. Send it to factory, 00:09:02.570 --> 00:09:05.370 ask them to frame it. And I said, that's the 00:09:05.370 --> 00:09:09.750 vision. So the vision is that we're going to 00:09:09.750 --> 00:09:15.669 make these pianos so great that it becomes one 00:09:15.669 --> 00:09:21.289 of the items of Estonia in the world. So that 00:09:21.289 --> 00:09:28.889 if people think of Paris or France, or they see 00:09:28.889 --> 00:09:34.100 Eiffel Tower, It is so connected. And I wanted 00:09:34.100 --> 00:09:36.559 that if people see Estonian piano, they think 00:09:36.559 --> 00:09:39.919 of the country or they think of the country and 00:09:39.919 --> 00:09:43.460 they can think of the piano as well. So that 00:09:43.460 --> 00:09:49.240 was the vision that let's make something that 00:09:49.240 --> 00:09:52.580 would represent the country as well. Interesting. 00:09:53.000 --> 00:09:56.320 You call it Estonia pianos. Is it Estonia or 00:09:56.320 --> 00:10:00.120 is it Laul Estonia? What would you say is the 00:10:00.120 --> 00:10:05.200 correct term for your brand, your make? The Laul 00:10:05.200 --> 00:10:10.240 Estonia is necessary to separate the quality 00:10:10.240 --> 00:10:17.580 from the past Soviet era. Oh, okay. Got it. Absolutely. 00:10:18.820 --> 00:10:23.019 What is so typical about a Laul? What is so unique? 00:10:23.639 --> 00:10:26.419 about a Laos -Estonia piano? What can you expect 00:10:26.419 --> 00:10:32.159 from the sound, the touch? As I mentioned that 00:10:32.159 --> 00:10:35.879 my upbringing was that my mother played the piano 00:10:35.879 --> 00:10:40.879 there and she was a natural player so she could 00:10:40.879 --> 00:10:48.919 play operas and sight -read them and so she sometimes 00:10:48.919 --> 00:10:56.039 she remembered she went to the herb piano class 00:10:56.039 --> 00:11:00.720 at a university, didn't practice at all, put 00:11:00.720 --> 00:11:04.120 the music up there and sight read, and the professor 00:11:04.120 --> 00:11:06.500 could not understand that it was sight reading. 00:11:07.139 --> 00:11:10.200 And because it was natural for her, she had that 00:11:10.200 --> 00:11:16.759 skill. I think that pianistic, pianism, where 00:11:16.759 --> 00:11:21.179 I grew up, it was something that I continued. 00:11:22.889 --> 00:11:27.110 and yet from my father's side the singing element 00:11:27.110 --> 00:11:33.429 the singing choir it was a boys choir it's one 00:11:33.429 --> 00:11:40.070 of the most beautiful vocal forms is right before 00:11:40.070 --> 00:11:46.950 the boys voice would break a very beautiful tone 00:11:46.950 --> 00:11:54.919 and when there were solo parts in Mozart, Mises 00:11:54.919 --> 00:11:58.379 or so. He trained the boys to sing these as well. 00:11:58.840 --> 00:12:07.539 Okay. And that very European, very Estonian, 00:12:07.679 --> 00:12:12.659 that singing element is something that I was 00:12:12.659 --> 00:12:17.620 looking for in the piano. So very pianistic pianos 00:12:17.620 --> 00:12:26.779 that feel natural. with an extra emphasis on 00:12:26.779 --> 00:12:31.240 singing. Okay. And the touch, obviously, well, 00:12:31.279 --> 00:12:33.580 I guess one can change the touch on a piano, 00:12:33.700 --> 00:12:37.120 can't they? Yes, but the touch is also, since 00:12:37.120 --> 00:12:40.840 everybody in our family here, we all play the 00:12:40.840 --> 00:12:45.559 piano. And as you know, I mean, you're a Juilliard 00:12:45.559 --> 00:12:48.779 grad, there is playing and there is playing. 00:12:51.139 --> 00:12:55.559 So... when we test the pianos then we we try 00:12:55.559 --> 00:12:59.220 to test them as a concert pianist would yeah 00:12:59.220 --> 00:13:04.580 yeah would play and then you can feel you don't 00:13:04.580 --> 00:13:07.480 need to be told you can feel whether it's right 00:13:07.480 --> 00:13:11.279 yes we've been doing it since we're six years 00:13:11.279 --> 00:13:17.940 old yes and and we also combine here the renner 00:13:17.940 --> 00:13:25.250 actions And we have also Kluge keyboards. So 00:13:25.250 --> 00:13:28.149 both these components are provided by Steinle 00:13:28.149 --> 00:13:31.970 company to us. So we're grateful for that cooperation. 00:13:33.070 --> 00:13:47.110 Yet the singing element of that is the sustain 00:13:47.110 --> 00:13:53.779 of the tone. The richness of the tone. Yes. The 00:13:53.779 --> 00:14:02.759 effortless singing so that the piano tone would 00:14:02.759 --> 00:14:06.940 have such a beautiful curve rather than shooting 00:14:06.940 --> 00:14:10.919 up and falling down. Wonderful. I mean, there 00:14:10.919 --> 00:14:16.500 have been several innovations. The soundboard, 00:14:16.580 --> 00:14:21.169 I believe. done something quite unique with yes 00:14:21.169 --> 00:14:28.470 the soundboard we tried to go into the non -diaphragmatic 00:14:28.470 --> 00:14:32.529 soundboards which means that computer analysis 00:14:32.529 --> 00:14:36.950 modern one shows that the soundboard vibrates 00:14:36.950 --> 00:14:41.269 in different sections not in a center like a 00:14:41.269 --> 00:14:44.710 mattress but different sections at the same time 00:14:44.710 --> 00:14:50.500 so if we did not make it so much thinner towards 00:14:50.500 --> 00:14:55.919 going to edges it had more power to project there 00:14:55.919 --> 00:15:01.559 was more wood to resonate and we made tests with 00:15:01.559 --> 00:15:07.820 that and it was so clearly different that i brought 00:15:07.820 --> 00:15:14.799 my bookkeeper because i needed somebody It was 00:15:14.799 --> 00:15:18.120 not exactly everyday music. I said, well, here 00:15:18.120 --> 00:15:20.799 are two pianos. Now tell me, can you make the 00:15:20.799 --> 00:15:25.019 difference here? He said, that's so clear. There's 00:15:25.019 --> 00:15:27.799 no question about it. And so then we went to 00:15:27.799 --> 00:15:33.059 this different type of soundboard design. As 00:15:33.059 --> 00:15:39.899 you know, in the past, in mid 19th century, soundboards 00:15:39.899 --> 00:15:44.440 were tested by pouring sand. on the sound book 00:15:44.440 --> 00:15:48.059 and when you play that's where the where sand 00:15:48.059 --> 00:15:50.679 collects that part is not really resonating very 00:15:50.679 --> 00:15:54.840 well because that's stable but that part that 00:15:54.840 --> 00:15:57.580 is resonating is pushing the sound away from 00:15:57.580 --> 00:16:03.899 there so they in the past already they had non 00:16:03.899 --> 00:16:09.000 -diaphragmatic sound boards okay and that also 00:16:09.000 --> 00:16:12.860 was a very curious aspect we looked into that 00:16:13.799 --> 00:16:18.980 Why did they do so? What was the reason? And 00:16:18.980 --> 00:16:21.500 therefore, when we got so much more sound projection 00:16:21.500 --> 00:16:27.679 from that, we changed our models toward it. Fantastic. 00:16:28.059 --> 00:16:30.840 That's so interesting. And I believe the soundboard 00:16:30.840 --> 00:16:34.559 is made from spruce found in the Austrian Alps. 00:16:35.139 --> 00:16:40.720 Yes. The quality of the material, like in the 00:16:40.720 --> 00:16:46.429 cookie. what's the what is the quality of the 00:16:46.429 --> 00:16:50.990 ingredients you put in we try to get the highest 00:16:50.990 --> 00:16:56.210 quality we buy at certain times of the year though 00:16:56.210 --> 00:17:03.669 it's the very right cut and masters here are 00:17:03.669 --> 00:17:11.359 so particular that it's an art form Fantastic. 00:17:11.359 --> 00:17:14.400 How many pianos do you produce a year on average? 00:17:16.220 --> 00:17:22.160 See, we try to stay somewhere around 100. Okay. 00:17:22.240 --> 00:17:29.019 But it depends a lot on the models. A smaller 00:17:29.019 --> 00:17:34.740 model we can make maybe perhaps three times faster 00:17:34.740 --> 00:17:38.000 than the larger ones because larger ones are 00:17:38.000 --> 00:17:43.839 so much trickier. The soundboard itself takes 00:17:43.839 --> 00:17:48.839 so much longer on a large piano. Yes. How many 00:17:48.839 --> 00:17:51.940 models in total for the listeners? We have five 00:17:51.940 --> 00:17:56.779 models. All the way to the concert grand, the 00:17:56.779 --> 00:18:01.920 fullest. Okay. And when I took over the factory, 00:18:02.160 --> 00:18:06.460 they had two models. Oh, that's good then. So 00:18:06.460 --> 00:18:12.589 we added three. Yeah. that never existed here 00:18:12.589 --> 00:18:19.369 before. It's amazing. It's not that we reintroduced 00:18:19.369 --> 00:18:23.730 something from the past. We actually had to start 00:18:23.730 --> 00:18:28.430 from the zero. That's wonderful. What type of 00:18:28.430 --> 00:18:30.789 pianist do you think would be attracted to your 00:18:30.789 --> 00:18:38.119 pianos? Quite frankly, any type of pianist. It's 00:18:38.119 --> 00:18:48.339 not designed to anybody particularly, but what 00:18:48.339 --> 00:18:56.400 we have been told is that the singing element 00:18:56.400 --> 00:19:02.119 of the piano enables to use less pedal, because 00:19:02.119 --> 00:19:06.880 if it's less pedaled, then you also get more 00:19:06.880 --> 00:19:14.119 clarity in your performance. And second is that 00:19:14.119 --> 00:19:19.420 it's not a difficult piano to control. Great. 00:19:19.920 --> 00:19:25.900 Also an important aspect that if you want to 00:19:25.900 --> 00:19:27.640 play faster, you want to bring up the volume, 00:19:27.799 --> 00:19:33.119 it's coming along fine. And also younger pianists 00:19:33.119 --> 00:19:41.190 can handle it. Yeah. Fantastic. I hear that there's 00:19:41.190 --> 00:19:45.809 a Laul Estonia piano in Notre Dame. That is an 00:19:45.809 --> 00:19:49.130 interesting story that when I saw the cathedral 00:19:49.130 --> 00:19:52.009 burning, I was thinking, what can our country 00:19:52.009 --> 00:19:58.049 do to contribute? 150 countries were all contributing 00:19:58.049 --> 00:20:03.549 something. And many were giving just finances. 00:20:04.490 --> 00:20:07.490 which is wonderful, some were giving specialty 00:20:07.490 --> 00:20:12.670 wood. And I thought, how about a piano from us? 00:20:13.750 --> 00:20:17.650 And it turned out that the pianos got damaged. 00:20:19.250 --> 00:20:24.049 And when the instrument was shipped there, we 00:20:24.049 --> 00:20:26.710 couldn't even properly interview the choir because 00:20:26.710 --> 00:20:29.950 they were practicing, because they have so many 00:20:29.950 --> 00:20:33.420 visitors, so many services. It was so much in 00:20:33.420 --> 00:20:40.619 the knee that the pan was already fully hot when 00:20:40.619 --> 00:20:44.539 the egg was dropped there. Yeah. And there was 00:20:44.539 --> 00:20:48.119 no time to ask. They said the piano is wonderful. 00:20:48.180 --> 00:20:50.559 It's amazing. Everything is great, but we need 00:20:50.559 --> 00:20:54.000 to practice now. She's amazing. Were you at the 00:20:54.000 --> 00:20:57.599 opening ceremony? Yes, we were there for the 00:20:57.599 --> 00:20:59.980 opening ceremony. Oh, that must have been amazing. 00:21:00.650 --> 00:21:03.910 It was an amazing experience I have to say and 00:21:03.910 --> 00:21:10.089 also I stayed there longer because when 700 million 00:21:10.089 --> 00:21:14.210 euros were spent already in a building I did 00:21:14.210 --> 00:21:19.450 want to focus more on how they resolve the lighting 00:21:19.450 --> 00:21:27.049 and other details that perhaps take longer to 00:21:27.049 --> 00:21:31.730 discover. I've not yet been able to get in myself. 00:21:31.930 --> 00:21:36.450 The queues are still enormously long, aren't 00:21:36.450 --> 00:21:42.670 they? Yes, they are. And what I think was beautiful 00:21:42.670 --> 00:21:50.789 also was the response from Estonia. I gathered 00:21:50.789 --> 00:21:56.680 around 13 families who sponsored the piano. And 00:21:56.680 --> 00:21:59.500 when I called them up and said, here's an idea, 00:21:59.740 --> 00:22:05.440 some of them said, well, don't tell me anything 00:22:05.440 --> 00:22:09.680 longer. I'm in. And another lady said, if you 00:22:09.680 --> 00:22:17.160 continue talking, I'm starting to cry. That is 00:22:17.160 --> 00:22:19.859 just wonderful. And where is it positioned in 00:22:19.859 --> 00:22:24.319 the cathedral? It's for the choir to use. Okay. 00:22:24.829 --> 00:22:27.269 And at the time of the opening, not everything 00:22:27.269 --> 00:22:33.930 was ready. Yes. So it was right given to the 00:22:33.930 --> 00:22:36.289 use of the choir. Where it's now, I don't know 00:22:36.289 --> 00:22:38.829 yet. Because they said they didn't invite us 00:22:38.829 --> 00:22:42.349 back when everything would calm down more. But 00:22:42.349 --> 00:22:45.710 as you said, the lines are very long and they 00:22:45.710 --> 00:22:48.369 still should have around 1 .2 million visitors 00:22:48.369 --> 00:22:52.170 per month. Oh my goodness. Oh my goodness. Well, 00:22:52.250 --> 00:22:54.730 it's wonderful that you've got a piano in there. 00:22:54.829 --> 00:22:57.609 Are there any other famous venues where we can 00:22:57.609 --> 00:23:03.750 find a Laul Estonia piano? We are very proud 00:23:03.750 --> 00:23:10.730 that, for example, so many churches in America 00:23:10.730 --> 00:23:14.930 have purchased their piano. They do see there 00:23:14.930 --> 00:23:20.859 a lot of value and Also an interesting fact, 00:23:21.000 --> 00:23:24.839 even here in Estonia, there are today more concerts 00:23:24.839 --> 00:23:28.960 in our churches combined than there are in concert 00:23:28.960 --> 00:23:33.480 halls. So churches have become very much of a 00:23:33.480 --> 00:23:41.460 concert place. That's so interesting. Yeah. Well, 00:23:41.539 --> 00:23:43.480 it's so interesting when you talk about the US 00:23:43.480 --> 00:23:48.920 because you have and you had. a great presence 00:23:48.920 --> 00:23:51.480 in the US, you still do, and obviously in Estonia. 00:23:51.700 --> 00:23:58.880 So now why branch out into the UK? Number one 00:23:58.880 --> 00:24:05.980 is that the world is a little bit more turbulent. 00:24:07.099 --> 00:24:12.440 And yes, we were primarily focused on the American 00:24:12.440 --> 00:24:16.839 market and we have an amazing set of dealers 00:24:16.839 --> 00:24:20.990 there. We still thought it's better for us to 00:24:20.990 --> 00:24:25.769 balance out. And we have brought to America now 00:24:25.769 --> 00:24:31.829 thousands and thousands of pianos. Yet I think 00:24:31.829 --> 00:24:37.210 it's time to expand and also introduce the quality 00:24:37.210 --> 00:24:42.670 and sound to our music lovers, for example, in 00:24:42.670 --> 00:24:47.319 the UK. that's fair enough and you've chosen 00:24:47.319 --> 00:24:50.640 coach house pianos to showcase that is stock 00:24:50.640 --> 00:24:53.880 your pianos um why did you go with coach house 00:24:53.880 --> 00:25:02.900 well coach house you work with people and we 00:25:02.900 --> 00:25:05.079 like the family and we like the people there 00:25:05.079 --> 00:25:09.160 yes yeah okay and they've got a magnificent showroom 00:25:09.160 --> 00:25:11.279 as well in london i haven't been to the one in 00:25:11.279 --> 00:25:17.250 yes they they have two beautiful showrooms in 00:25:17.250 --> 00:25:25.930 Swansea and in London. And again, our business 00:25:25.930 --> 00:25:30.130 is a family business. We play each piano, we 00:25:30.130 --> 00:25:35.470 care for each instrument, and we saw that that's 00:25:35.470 --> 00:25:38.009 the way the pianos are received and presented 00:25:38.009 --> 00:25:41.609 at Coach House as well. Fine. And of course, 00:25:41.630 --> 00:25:45.950 it's not just Estonia. instruments is you know 00:25:45.950 --> 00:25:48.630 an array of the top quality instruments isn't 00:25:48.630 --> 00:25:54.049 it yes it is and um they have visited our factory 00:25:54.049 --> 00:25:59.670 and they have been um such a such a great family 00:25:59.670 --> 00:26:04.910 i do see there also now um that already one piano 00:26:04.910 --> 00:26:09.349 has been sold so we have another exciting event 00:26:09.349 --> 00:26:14.650 ahead of us and it's coming up on may 7th at 00:26:14.650 --> 00:26:18.250 six o 'clock in the evening coach house pianos 00:26:18.250 --> 00:26:22.170 you should be there your listeners should be 00:26:22.170 --> 00:26:26.390 there and the whole london scene should be there 00:26:26.390 --> 00:26:32.349 because it is a introduction official so of estonia 00:26:32.349 --> 00:26:37.049 piano at the coach house to the people there 00:26:37.049 --> 00:26:42.150 that sounds in addition there is a a a sort of 00:26:42.150 --> 00:26:45.910 a nordic tweet with that we are bringing also 00:26:45.910 --> 00:26:52.549 a apparently very lovely gin i yet have to try 00:26:52.549 --> 00:26:57.589 it's a high -end nordic gin and um represented 00:26:57.589 --> 00:27:01.109 by a very talented musician and artist and i 00:27:01.109 --> 00:27:03.849 was quite surprised that he has that also as 00:27:03.849 --> 00:27:10.940 a side business okay and so and uh There is also 00:27:10.940 --> 00:27:13.140 a little surprise. We're going to have beautiful 00:27:13.140 --> 00:27:17.960 piano music. And I was asked to play a little 00:27:17.960 --> 00:27:23.920 bit of Greek. Nice. So, Erika, I know nobody's 00:27:23.920 --> 00:27:26.700 listening. I've been practicing a little bit. 00:27:27.240 --> 00:27:31.660 Good. I'm sure you can play very well. Thank 00:27:31.660 --> 00:27:38.220 you, yeah. But as Horowitz said, there are pianists... 00:27:38.569 --> 00:27:44.269 who say that they don't practice and they practice 00:27:44.269 --> 00:27:47.309 and then there are those who kind of say that 00:27:47.309 --> 00:27:49.769 they practice and they they they practice are 00:27:49.769 --> 00:27:54.509 good and then there are bad pianists yeah in 00:27:54.509 --> 00:27:58.829 other words if we perform we have to practice 00:27:59.529 --> 00:28:02.549 Of course we do. Well, I really look forward 00:28:02.549 --> 00:28:05.269 to being there. I will be there for sure. Listeners, 00:28:05.269 --> 00:28:08.809 May the 7th, six o 'clock at Coach House Pianos 00:28:08.809 --> 00:28:11.890 on the King's Road in London. It sounds fantastic. 00:28:13.089 --> 00:28:15.750 And Indrek, I think that's all I have time for 00:28:15.750 --> 00:28:19.170 today. So thank you so much for joining us. It 00:28:19.170 --> 00:28:22.680 was a very informative discussion. Thank you 00:28:22.680 --> 00:28:26.119 so much. And I'm looking forward to meeting lots 00:28:26.119 --> 00:28:28.740 of people. There are lots of music lovers. Yes. 00:28:28.900 --> 00:28:32.779 And Trine, my wife, she will be there. And Mal 00:28:32.779 --> 00:28:35.980 Kika from Estonia is coming as well. And we might 00:28:35.980 --> 00:28:38.900 have Estonian artists there. So it's going to 00:28:38.900 --> 00:28:41.640 be exciting. Fabulous. All right, Indrek, I'll 00:28:41.640 --> 00:28:43.740 see you there on the 7th. And thanks for joining 00:28:43.740 --> 00:29:26.279 us today. Thank you kindly. That was Liszt's 00:29:26.279 --> 00:29:29.960 Un sospiro and it was played by Indrek Laul on 00:29:29.960 --> 00:29:34.000 a Laul Estonia piano. Pianist podcasts are free 00:29:34.000 --> 00:29:36.160 and a really good way to support what we do is 00:29:36.160 --> 00:29:38.740 by subscribing to Pianist. Visit our website 00:29:38.740 --> 00:29:42.099 at pianistmagazine .com and listen to us on YouTube 00:29:42.099 --> 00:29:45.480 by searching Pianist Magazine. And don't forget 00:29:45.480 --> 00:29:47.460 to sign up to our newsletter which is full of 00:29:47.460 --> 00:29:50.759 extra playing tips and useful information. Go 00:29:50.759 --> 00:29:53.960 to pianistmagazine .com to find out how to sign 00:29:53.960 --> 00:29:54.240 up.