WEBVTT

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Hello and welcome to the Spotlight Vancouver

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podcast. I am your host, Doug Varenas, licensed

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real estate agent in Washington and Oregon. Today

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on the show, I have my good friend Nick Aufenkamp.

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He is a real estate agent and founder of DIY

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Homebuyer Academy, a consultation service for

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buyers who want to go it alone without an agent.

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He provides consultative services for them, as

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well as full service real estate services. I

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think it's a really interesting conversation

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because We talk about changes in the real estate

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industry and how he is empowering homebuyers

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to take charge of that process and save themselves

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a lot of money. So I think this is a really great

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episode just to inform yourself on what's going

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on in real estate and how the consumer is being

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empowered more and more and just that you can

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buy a home by yourself. So I think this is really

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interesting and I had a great conversation with

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Nick and I hope you enjoy it. Let's get into

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it. Hey, everybody. Today, my guest on the show

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is Nick Offenkamp. He is a real estate agent,

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an entrepreneur. He is the co -host of the Abundant

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Journey podcast and the founder of DIY Home Buying

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Academy, which is set to disrupt. how people

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buy homes. And he's an all around good guy. And

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I consider him a friend. Welcome to the show,

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Nick. I appreciate you coming on. Thanks so much,

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man. I consider you to be one of my greatest

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friends, especially in the real estate industry.

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I have loved getting to know you over the past

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couple of years and the number of times that

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we've gotten together. And so this feels like

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the most natural thing in the world other than

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the microphones. Yeah, we had some technical

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difficulties before we got started. And yes,

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we don't usually talk with microphones. But if

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you're a real estate agent, you're on social

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media quite a bit. So you're always sort of,

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I don't know, I feel like I get tired of myself

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sometimes. It's part of having a business is

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putting yourself out there. But it's always a

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joy. I tell people that you're one of the people

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that's just a real day brightener. Just getting

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together and chatting is always just like, I

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always feel better. um and like more energized

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when we get together and talk so i appreciate

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you for that and i haven't had a guest in a while

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man thank you yeah i haven't had a guest in a

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while so i'm hoping not to pounce on you too

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hard like i'm just excited to like be talking

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to somebody it's been like a lot of solo episodes

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so i guess like i i'd love to hear like we're

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gonna get into diy home buying academy because

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this is like gonna it's pissing off a lot of

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people It is. I wouldn't normally associate that

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with you. Like, I don't think Nick often can't

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piss their offer of people. And so we're going

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to get we're going to get down to the bottom

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of why people this is like kind of upsetting

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to people, especially other real estate agents.

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So for the record, I think it's cool and think

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it's actually a net positive for the real estate

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industry and for realtors in general. I really

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do, because I feel like the more the consumer

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knows, the more they appreciate their own role

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in it. So like they have the information that

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they can take responsibility for their own stuff,

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but then they also appreciate what a realtor

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can do. for them too. So I feel like it's a net

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gain. And again, we're going to get into that.

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But I wanted to kind of just get some background

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of how you got into real estate. And have you

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always been a rebel rouser? Yeah, that's a great

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question. I think while all throughout kind of

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growing up in early adulthood, the most common

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description, yeah, Nick, he's such a nice guy.

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But I do think that I have a strong contrarian

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streak that runs all the way through me. And

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I also just The way that I look at the world,

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I always am asking why. Why do we do it this

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way? Is there a better way? Why did we establish

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things? And I really struggle to just accept

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the status quo, which has made it difficult.

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at times for employers to employ me or have me

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on there. So, you know, the path of entrepreneurship

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and being my own business owner lends itself

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well to being somebody that's kind of always

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asking why and challenging the status quo. So

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yes, the nice guy who can also be annoying with

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all of his questions and pushing for better,

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more efficient ways, more equitable ways of doing

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life and business. And the way that I got into

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real estate, I was living in Minnesota and working

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in a totally different industry, but wanted to

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get into real estate investing and had a friend

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that was a realtor and investor. And so he helped

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us buy our first property, which we were able

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to convert a basement into an Airbnb. And then

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he helped us with buying a fix and flip. And

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just the more and more that I was talking about

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real estate investing and getting into it, the

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more I was also looking at the commissions that

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were going to him as the buyer's agent. And I

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just thought, wow, I'd really love to be able

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to do that myself and hopefully save. some money

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that way. So I went and got licensed. And this

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was all around the time of COVID. I also had

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a career change, moved from Minnesota to Washington,

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and then took a job with a builder here in Clark

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County, New Tradition Homes, which I love New

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Tradition. I could just sing their praises for

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the whole rest of this episode if we wanted to

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pivot that direction. But I'll leave it at that

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for now. It was an amazing way to get introduced

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to the real estate industry, but also unique

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in that about half of the buyers that I dealt

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with did not have a buyer's agent, which is much

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more typical in new construction for a buyer

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to be unrepresented, as we call it within the

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real estate industry. It was just after a few

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years with the builder that I decided, you know,

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I'm going to expand my horizons a bit and decided

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to go out and start my own more traditional real

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estate business working as a broker. And so that's

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when I started what I call the Tartan team, which

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is an homage to my father -in -law. And then

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it's been in the last year that I've been the

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real estate agent gone rogue, who's now teaching

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people how to buy homes without a real estate

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agent. So that's broad brush strokes. how everything

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has evolved, but it's been a good journey. I've

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really, really enjoyed it. Yeah, I mean, that's

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certainly an evolution. It's going from the role

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of an investor and then wanting to be more involved

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in that process and now seeing that shift that's

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happening in the industry and then adapting to

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it, I think that's really smart and forward thinking.

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And we had some conversations about that. The

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Sitzer versus Burnett lawsuit came up. I don't

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want to get into it too much, but basically it

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is decoupling the commissions from the listing

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agent and the buyer's agent. So technically,

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buyers are responsible for paying that commission

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to their agent. Although for the most part, it's

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being negotiated with sellers for the most part.

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But DIY Homebuyer Academy is set to disrupt this

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system. And I want to hear more about how you

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came to that business model and what your thoughts

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are. And so maybe just give people an overview

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of what DIY Homebuyer Academy is. I got my daughter

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in the background here. So yeah, tell us more

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about DIY Homebuyer Academy and the process that

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you went involved to come to that. business model

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that service yeah most simply what the diy homebuyer

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academy is is it's uh I look at myself as an

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educator and empower of consumers. And so as

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much as I would like to take credit for inventing

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the self -represented or unrepresented buyer,

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believe it or not, I did not create that category.

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There were people that were buying homes without

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real estate agents long, long before I ever entered

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the scene. Some people will be shocked by that.

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Some of the realtors that are in my comments

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on my short form posts that, you know, you. would

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think that I was creating a category that had

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never previously existed. That's not the case.

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There's always been a segment of homebuyers,

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albeit small, like three to four percent of all

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homebuyers are self -represented by choice. But

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with the changes coming out of that lawsuit and

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settlement that you mentioned against NAR, buyers

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are now being confronted in a way that they weren't

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ever before with the cost of having a buyer's

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agent. And whether they're paying the buyer agent

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out of pocket or whether it's the seller paying

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in a concession or a credit, that buyer agent

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is adding typically between two and three percent

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to the costs of the real estate transaction.

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And especially on some of these higher price

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point homes and one point five, two million dollar

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homes. You know, I was talking with a guy the

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other day that was like, I'm buying a two million

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dollar home. My buyer agent would be getting

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sixty thousand dollars in commission. I don't

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know that it's worth it. And that is a fair question

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for consumers to ask. What kind of services am

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I getting relative to the $60 ,000 that is going

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to my agent? So I just recognized pretty early

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on that this segment of unrepresented buyers

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is going to grow. more people are going to ask

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that value proposition and they're going to look

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for alternatives. And then looking at what's

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available online to educate homebuyers how to

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go through the homebuying process themselves,

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I just found that there's like this huge void.

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Like if you go on YouTube, pretty much anything

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that's how to buy a home, the first point is,

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well, hire a good buyer's agent. And then it's

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kind of, you know, here's what you look for in

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a good buyer's agent and all the things that

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they're going to do for you, which is great.

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Like I am still... a buyer's agent. I still help

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people with buying homes, but I'm just realizing,

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wow, there's a real opportunity to serve home

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buyers and make transactions better for the listing

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agents that are working with the unrepresented

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buyers if that... consumer is educated. And even

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to your point earlier, I just think that an educated

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consumer is the best consumer because even if

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they get educated and then decide, wow, this

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is way more than I want to take on, I am going

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to hire a buyer agent. They have a far greater

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appreciation of what their buyer agent is doing.

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And like you said, they're far more invested

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just in the process of buying a home. So I see

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it as wins all the way around. In practice, the

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way that this got started was I was helping some

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friends locally sell their home. and then purchase

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another home. And they found the home that they

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wanted to buy on Airbnb of all places. They were

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struggling to find it on market. I found an Airbnb

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that they loved. They reached out to the hosts

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through the Airbnb platform and asked if they'd

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be willing to sell. And the hosts or the owners

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of the property said, yes, but we don't want

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to involve any real estate agents. We don't want

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to pay any of those fees. And so I worked out

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an arrangement with these friends of mine to

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basically coach them through the home buying

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process at a very nominal. fee. And that was

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kind of my experiment. Now, these are very entrepreneurial,

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competent sort of folks. It wasn't their first

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home that they were buying, but... The process

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went so smooth. And that was, you know, before

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I had formalized DIY Homebuyer Academy, just

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experimenting with, can I coach somebody through

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this as an unrepresented buyer? And the answer

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at the end of that was, yes, I can. And because

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they were buying like a $1 .3 million property,

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I mean, they saved over 30 grand in real estate

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commissions just on the buy side alone. And that

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felt really good, like going to bed and being

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like, man, I saved my friends. 30 grand. That's

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huge in terms of creating value for somebody.

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So a lot of this for me is just motivated by

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the fact that there are already consumers wanting

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to. represent themselves. I want to help them

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do that well and create a lot of value for folks

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in doing that. Yeah, that makes a lot of sense.

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And I think, to be honest, I can see that sort

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of model where all agents have to be able to

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express what their value proposition is. What

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are they doing for that commission, as you mentioned?

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And I do feel like as you go up the price point,

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that fee based on percentage, I mean, if you

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get some pushback on that, I think that's fair.

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And so I do think these are all fair questions.

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And I can see a time when like all real estate

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agents will have that sort of what you're doing,

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plus the traditional way of helping buyers and

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sellers like in their back pocket, where they're

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just they can help you guide you through the

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process and also be more hands on as needed.

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Because as those consumers get more educated,

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they realize like, I want to do this, I'm motivated,

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I have an interest in doing it myself, or Like,

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wow, there's a lot involved in this transaction.

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I'm okay paying this fee to my agent because

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I know what I'm getting. I know the service they're

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providing and I'm okay with that. I think there's

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a lot of people out there like that too. So really

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you're just expanding that addressable market

00:13:08.320 --> 00:13:11.019
of people. And like you said, helping people

00:13:11.019 --> 00:13:13.799
who are already doing this or want to do this,

00:13:13.860 --> 00:13:16.139
but it's pissing a lot of agents off because

00:13:16.139 --> 00:13:19.820
it's threatening. Like you're saying you don't

00:13:19.820 --> 00:13:21.980
need them and it's like coming after their bottom

00:13:21.980 --> 00:13:26.820
line and their livelihood and stuff. So yeah.

00:13:26.919 --> 00:13:28.620
I mean, what are the comments? Like what are

00:13:28.620 --> 00:13:30.379
the comments you've gotten? Like what's the.

00:13:30.620 --> 00:13:34.320
Yeah. I mean, they range from just the, the utterly

00:13:34.320 --> 00:13:38.090
absurd to the utterly. incorrect it's funny because

00:13:38.090 --> 00:13:41.029
i set out to do a home buyer education and i

00:13:41.029 --> 00:13:44.350
feel like a third to sometimes half of what i'm

00:13:44.350 --> 00:13:47.669
doing is actually agent education it's it's almost

00:13:47.669 --> 00:13:50.570
automatic that whenever i post a short form video

00:13:50.570 --> 00:13:53.860
on tick tock i'm gonna have some agent that comes

00:13:53.860 --> 00:13:56.279
into the comments and is like, I don't do dual

00:13:56.279 --> 00:13:59.220
agency. It's like, okay, let me explain what

00:13:59.220 --> 00:14:01.659
the difference between dual agency and working

00:14:01.659 --> 00:14:05.000
with an unrepresented buyer is because they're

00:14:05.000 --> 00:14:08.860
not the same. There's also a lot of listing agents

00:14:08.860 --> 00:14:12.059
that, well, they'll say, I can't show a home

00:14:12.059 --> 00:14:14.600
to an unrepresented buyer without having a buyer

00:14:14.600 --> 00:14:17.799
broker services agreement or a buyer agency agreement.

00:14:18.000 --> 00:14:20.519
That's the new rule and requirement. It's like,

00:14:20.559 --> 00:14:23.039
wait a second. No, even on NAR's own website,

00:14:23.049 --> 00:14:25.789
Like you can a listing agent can always show

00:14:25.789 --> 00:14:28.889
their own listings to a self. So there's there's

00:14:28.889 --> 00:14:32.289
a lot of just correcting misconceptions that

00:14:32.289 --> 00:14:35.330
I think I think a lot of these agents are sincere,

00:14:35.590 --> 00:14:38.159
but they just. don't know better. Now, that still

00:14:38.159 --> 00:14:40.519
scares me. I don't see that as an excuse because

00:14:40.519 --> 00:14:43.279
these are people that are getting paid extremely

00:14:43.279 --> 00:14:47.320
well to help consumers handle some of the most

00:14:47.320 --> 00:14:50.940
significant financial transactions of their life.

00:14:51.159 --> 00:14:54.379
And so for agents to not know what the rules

00:14:54.379 --> 00:14:56.840
are, to not understand the differences between

00:14:56.840 --> 00:14:58.940
dual agency and working with a self -represented

00:14:58.940 --> 00:15:02.279
buyer, to forbid self -represented buyers access

00:15:02.279 --> 00:15:05.299
to their listings, I don't think there's any

00:15:05.299 --> 00:15:09.139
excuse. for that but I also I realize that some

00:15:09.139 --> 00:15:11.820
of these people are not malintentioned but then

00:15:11.820 --> 00:15:13.919
there are the other segment of people that are

00:15:13.919 --> 00:15:16.340
commenting on my stuff where they do they see

00:15:16.340 --> 00:15:20.600
it as a huge threat because they half the time

00:15:20.600 --> 00:15:23.600
they're buyers agents and if consumers are empowered

00:15:23.600 --> 00:15:26.820
to not have to use a buyer agent then that dries

00:15:26.820 --> 00:15:30.080
up some of their pool of potential addressable

00:15:30.080 --> 00:15:33.299
market. It's an industry that just doesn't like

00:15:33.299 --> 00:15:36.759
change as it is. But most, most of the attacks

00:15:36.759 --> 00:15:38.759
that I get from those people are not based on

00:15:38.759 --> 00:15:41.200
any sort of rationale or reason. They're just

00:15:41.200 --> 00:15:43.980
personal attacks of, you know, this Nick guy

00:15:43.980 --> 00:15:46.419
is an idiot. Don't ever listen to him. He's a

00:15:46.419 --> 00:15:48.940
failed agent that couldn't hang. And so therefore,

00:15:49.139 --> 00:15:52.299
you know, those who can't do teach kind of thing.

00:15:52.340 --> 00:15:58.139
And that's like, well. Okay. Right. Just your

00:15:58.139 --> 00:16:01.659
standard garden variety troll on social media.

00:16:02.059 --> 00:16:04.659
Yeah. Well, you know what? I find that and throughout

00:16:04.659 --> 00:16:07.019
history, I'm sure you know this, like the people

00:16:07.019 --> 00:16:09.460
that take the most flack and get attacked for

00:16:09.460 --> 00:16:11.740
something, an idea that they have or a service

00:16:11.740 --> 00:16:13.379
they're providing, it means you're onto something,

00:16:13.480 --> 00:16:16.379
man. So I find that's an encouraging thing to

00:16:16.379 --> 00:16:19.440
see is that you get those trolls and that just

00:16:19.440 --> 00:16:24.049
kind of. fear. I want to be the lawsuit that

00:16:24.049 --> 00:16:26.730
Sisser versus Burnett, the NAR lawsuit has just

00:16:26.730 --> 00:16:29.289
caused a lot of confusion for everybody. And

00:16:29.289 --> 00:16:31.009
like you said, I don't think there's ill intent.

00:16:31.269 --> 00:16:33.490
But also, as you mentioned, it's an industry

00:16:33.490 --> 00:16:36.789
that doesn't like change, likes obfuscation and

00:16:36.789 --> 00:16:39.190
keeping things kind of vague. And I really think

00:16:39.190 --> 00:16:42.090
we've kind of done it to ourselves because we've

00:16:42.090 --> 00:16:45.190
been keeping consumers in the dark. And a lot

00:16:45.190 --> 00:16:47.370
of times the fee structures haven't been transparent.

00:16:47.669 --> 00:16:52.000
And it's created a climate where we're perceived

00:16:52.000 --> 00:16:55.299
lower than used car salesmen. Real estate agents

00:16:55.299 --> 00:16:57.720
are perceived by the consumer like the lowest

00:16:57.720 --> 00:17:01.179
of the low, the sleaziest, which is unfortunate.

00:17:01.519 --> 00:17:04.599
It is. I mean, there's so many reasons, I think,

00:17:04.619 --> 00:17:08.130
for that. Part of it is just that... the standards

00:17:08.130 --> 00:17:10.890
and barriers to entry to become a real estate

00:17:10.890 --> 00:17:14.750
agent are so low. You need like 10 times the

00:17:14.750 --> 00:17:19.549
hours and supervised training to become a beautician

00:17:19.549 --> 00:17:22.630
or a hairstylist in Washington state than you

00:17:22.630 --> 00:17:25.529
do to become a real estate agent. And it's like

00:17:25.529 --> 00:17:27.730
your hair grows back in three weeks, like if

00:17:27.730 --> 00:17:30.089
you get a bad haircut, but like if you buy the

00:17:30.089 --> 00:17:33.509
wrong home or get bad advice from an agent. So

00:17:33.509 --> 00:17:37.029
there's so little. oversight. And now there are

00:17:37.029 --> 00:17:40.309
really, really good agents that really can justify

00:17:40.309 --> 00:17:44.670
their value to sellers and to buyers. And I have

00:17:44.670 --> 00:17:47.009
no problem with any of those people. That's not

00:17:47.009 --> 00:17:50.089
who I'm trying to pick beef with. And also, those

00:17:50.089 --> 00:17:51.990
are not the people who are concerned about me

00:17:51.990 --> 00:17:54.970
and DIY Homebuyer Academy, because they know

00:17:54.970 --> 00:17:57.210
they're confident in the value that they provide.

00:17:57.470 --> 00:18:02.289
So it's usually the people that they... They're

00:18:02.289 --> 00:18:05.730
very casual about real estate. They look at it

00:18:05.730 --> 00:18:08.869
as more of a side hustle, an easy way to bring

00:18:08.869 --> 00:18:12.690
in an extra $40 ,000 to $60 ,000 a year. And

00:18:12.690 --> 00:18:15.019
they're the ones that are really feeling. And

00:18:15.019 --> 00:18:18.420
I think that that's a good thing for the industry

00:18:18.420 --> 00:18:21.539
and for consumers on the whole. We kind of need

00:18:21.539 --> 00:18:25.779
to see a mass exodus of the casual agents, which

00:18:25.779 --> 00:18:28.279
is not to say that like every agent needs to

00:18:28.279 --> 00:18:31.680
be full time dedicated, like that there isn't

00:18:31.680 --> 00:18:35.200
a category for incredible agents who also have

00:18:35.200 --> 00:18:37.720
other jobs and roles. But it's just to say that

00:18:37.720 --> 00:18:40.880
it's like the Aunt Susie who counts on three

00:18:40.880 --> 00:18:43.759
transactions a year from her niece's nephews.

00:18:43.880 --> 00:18:46.259
and grandchildren, she might be a lovely lady,

00:18:46.359 --> 00:18:49.039
but if she doesn't really understand what's happening

00:18:49.039 --> 00:18:52.019
in the market and is only being used by the friends

00:18:52.019 --> 00:18:54.279
and family, most likely those people are getting

00:18:54.279 --> 00:18:57.640
underserved relative to she's getting compensated

00:18:57.640 --> 00:19:00.119
for those transactions. Absolutely. I couldn't

00:19:00.119 --> 00:19:03.480
agree more. There is a huge disparity in competency

00:19:03.480 --> 00:19:07.299
with agents. And I think for agents these days,

00:19:07.359 --> 00:19:10.319
consumers are savvy and you really need to explain

00:19:10.319 --> 00:19:12.789
your value proposition and what... you bring

00:19:12.789 --> 00:19:15.089
to the table as an agent, because there's going

00:19:15.089 --> 00:19:18.029
to be more options. And as consumers get more

00:19:18.029 --> 00:19:20.289
educated, they're going to be asking like, well,

00:19:20.390 --> 00:19:22.890
what do you do? Like, what's the, what am I paying

00:19:22.890 --> 00:19:24.950
you for? Like, what are the services that you're

00:19:24.950 --> 00:19:27.670
providing? And so agents who can't articulate

00:19:27.670 --> 00:19:30.690
that are going to be left behind. And we're seeing

00:19:30.690 --> 00:19:33.049
that already. Like a lot of casual agents dropped

00:19:33.049 --> 00:19:36.589
off when things got slower last couple of years.

00:19:37.520 --> 00:19:41.119
And yeah, so I really think like, as you mentioned,

00:19:41.259 --> 00:19:43.519
like the educated consumer is someone who can

00:19:43.519 --> 00:19:46.420
make those who who's going to value the services

00:19:46.420 --> 00:19:49.019
of an agent more when they've gone through the

00:19:49.019 --> 00:19:51.500
process themselves. And those people are motivated

00:19:51.500 --> 00:19:53.579
anyway, like you said, they're probably have

00:19:53.579 --> 00:19:56.380
some real estate experience or are kind of just

00:19:56.380 --> 00:19:59.880
DIYers in general, and they can kind of do it

00:19:59.880 --> 00:20:01.640
themselves, but they do need that guidance, as

00:20:01.640 --> 00:20:04.000
you mentioned. And so I just see a time when

00:20:04.000 --> 00:20:06.759
all agents will probably provide that kind of,

00:20:06.759 --> 00:20:08.819
you know, different levels of service, like the

00:20:08.819 --> 00:20:10.700
coaching model, and then they'll also have the

00:20:10.700 --> 00:20:12.740
full service model. It'll be a spectrum of service.

00:20:12.839 --> 00:20:15.299
I can definitely see that. And you're kind of

00:20:15.299 --> 00:20:17.920
at the forefront of that. Yeah. Yeah. I'm excited

00:20:17.920 --> 00:20:20.759
about what this time and the regulatory changes

00:20:20.759 --> 00:20:23.299
that were brought on by the settlement. I think

00:20:23.299 --> 00:20:26.000
that there's going to be more. lawsuits and i

00:20:26.000 --> 00:20:29.079
wouldn't be surprised if the the doj steps in

00:20:29.079 --> 00:20:31.559
because sort of like you had alluded to earlier

00:20:31.559 --> 00:20:34.900
that the point of the lawsuit was to really decouple

00:20:34.900 --> 00:20:37.700
listing agent and buyer agent commissions and

00:20:37.700 --> 00:20:39.740
to have each party negotiate those separately

00:20:39.740 --> 00:20:43.400
it took all of about five minutes for savvy agents

00:20:43.400 --> 00:20:46.160
to find loopholes and workarounds and functionally

00:20:46.160 --> 00:20:50.200
today in the market it's still i don't i'm making

00:20:50.200 --> 00:20:54.480
up statistics It feels like 95 % of sellers are

00:20:54.480 --> 00:20:57.980
still expecting to pay the buyer agent's compensation.

00:20:59.559 --> 00:21:03.319
And I think that the DOJ will likely remove like

00:21:03.319 --> 00:21:06.380
cooperative compensation entirely and some of

00:21:06.380 --> 00:21:08.359
those things, which I think is in the interest

00:21:08.359 --> 00:21:10.819
of consumers. Without getting too into the weeds

00:21:10.819 --> 00:21:14.480
there, all of this disruption does create an

00:21:14.480 --> 00:21:17.220
opportunity for agents to really think about

00:21:17.220 --> 00:21:19.440
their business model. And that was one of the

00:21:19.440 --> 00:21:21.660
other big things when I think about traditional

00:21:21.660 --> 00:21:24.779
buyer agency. Buyers are concerned about the

00:21:24.779 --> 00:21:27.359
misalignment of incentive structure. between

00:21:27.359 --> 00:21:30.839
them and their agent. And that is a really legitimate

00:21:30.839 --> 00:21:35.680
concern because as much as I consider myself,

00:21:35.960 --> 00:21:38.559
you, the agents that are in our sort of circle

00:21:38.559 --> 00:21:41.480
to be really ethical people and can set aside

00:21:41.480 --> 00:21:45.460
our financial gain for the good of our clients,

00:21:45.700 --> 00:21:48.819
there is a odd dynamic that I think we all just

00:21:48.819 --> 00:21:51.440
need to be honest about that when I'm getting

00:21:51.440 --> 00:21:54.579
paid a percentage of the final purchase price

00:21:56.920 --> 00:22:00.319
only get paid if that home closes, it creates

00:22:00.319 --> 00:22:03.700
a financial incentive structure for me, for the

00:22:03.700 --> 00:22:06.160
buyer to spend as much as possible and to close

00:22:06.160 --> 00:22:09.000
as quickly as possible. And anytime that I help

00:22:09.000 --> 00:22:11.920
them negotiate a price down, I'm working against

00:22:11.920 --> 00:22:14.539
my paycheck. And anytime that I advise them to

00:22:14.539 --> 00:22:17.200
pass on a house or to walk away from a deal,

00:22:17.339 --> 00:22:20.759
I'm delaying my paycheck. Now, good agents will

00:22:20.759 --> 00:22:23.359
make all the arguments, and I agree with them,

00:22:23.380 --> 00:22:26.200
that it's like, and I will gladly do that because...

00:22:26.220 --> 00:22:28.160
that's what good service to my client is. And

00:22:28.160 --> 00:22:30.559
that's what generates referrals. And so sure,

00:22:30.700 --> 00:22:33.240
like in the short term, I might be leaving money

00:22:33.240 --> 00:22:36.240
on the table or taking longer to get a deal done,

00:22:36.460 --> 00:22:39.960
but it'll pay for itself in the future. Good

00:22:39.960 --> 00:22:42.400
buyer agents think that way. But when you have

00:22:42.400 --> 00:22:45.029
agents that are sometimes as desperate. as they

00:22:45.029 --> 00:22:47.250
are right now when the market is slow and sales

00:22:47.250 --> 00:22:51.630
are hard to come by there are real human nature

00:22:51.630 --> 00:22:54.849
dynamics that i think we would be foolish to

00:22:54.849 --> 00:22:57.990
just close our eyes and cover our ears and pretend

00:22:57.990 --> 00:23:00.690
that they aren't there and consumers are waking

00:23:00.690 --> 00:23:02.910
up to that as well and so i just think it's a

00:23:02.910 --> 00:23:05.990
cool time for agents and the industry on the

00:23:05.990 --> 00:23:08.089
whole to really be thinking through all right

00:23:08.089 --> 00:23:10.769
how do we create better alignment of incentive

00:23:10.769 --> 00:23:13.529
structures how do we really make sure that the

00:23:13.529 --> 00:23:16.160
consumer is looked after and make sure the agents

00:23:16.160 --> 00:23:18.779
are getting fairly compensated for their work

00:23:18.779 --> 00:23:21.380
because that sucks if you're spending four or

00:23:21.380 --> 00:23:24.039
five months showing house after house after house

00:23:24.039 --> 00:23:26.980
and then the buyer's like, you know what, I'm

00:23:26.980 --> 00:23:29.019
going to wait or I'm going to move across the

00:23:29.019 --> 00:23:31.960
country and you've just spent. all of that time

00:23:31.960 --> 00:23:35.079
all of those hours and you don't see a dime from

00:23:35.079 --> 00:23:38.500
it as an agent so just the the whole model going

00:23:38.500 --> 00:23:41.920
back to being the uh the rabble rouser of asking

00:23:41.920 --> 00:23:45.740
why it's just kind of like huh This whole model

00:23:45.740 --> 00:23:48.920
seems flawed and like I got to punish the buyers

00:23:48.920 --> 00:23:51.500
that move forward with extra high commissions

00:23:51.500 --> 00:23:53.940
to compensate myself for all the people that

00:23:53.940 --> 00:23:56.559
never do move forward on a home. I don't know

00:23:56.559 --> 00:23:59.160
what your thoughts are on any of that. No, I

00:23:59.160 --> 00:24:02.819
totally agree. It's easy to say you provide good

00:24:02.819 --> 00:24:07.000
service and that you will can a deal. because

00:24:07.000 --> 00:24:09.759
it doesn't work out for your clients or you will

00:24:09.759 --> 00:24:11.480
tell them it's just not the right time to buy.

00:24:11.700 --> 00:24:13.539
I've done both of these. Like currently, actually,

00:24:13.680 --> 00:24:17.960
I have told my client to walk on a 130 -year

00:24:17.960 --> 00:24:20.599
-old home with some foundation issues. And I'm

00:24:20.599 --> 00:24:22.720
just like, I'm not sure this is right. And, you

00:24:22.720 --> 00:24:24.779
know, this is like almost a million dollar sale.

00:24:24.980 --> 00:24:28.400
And I do have that mindset, but I also aren't,

00:24:28.400 --> 00:24:30.599
I'm not relying on that commission to like feed

00:24:30.599 --> 00:24:34.200
my children. And so if you're really grinding

00:24:34.200 --> 00:24:36.319
and you're really depending on that commission

00:24:36.319 --> 00:24:39.920
to like buy some groceries that night, then you

00:24:39.920 --> 00:24:43.000
are going to twist yourself into like a moral

00:24:43.000 --> 00:24:45.920
pretzel to make that deal happen, possibly against

00:24:45.920 --> 00:24:49.200
your client's best interest. That is understandable

00:24:49.200 --> 00:24:52.259
under the current incentives. So I totally agree.

00:24:52.559 --> 00:24:55.119
Yeah. From my perspective, yes. I've told people

00:24:55.119 --> 00:24:57.450
like, it doesn't seem like. this is the right

00:24:57.450 --> 00:24:59.930
time to buy. I think renting is probably the

00:24:59.930 --> 00:25:03.130
best for you right now. And so I lost that commission.

00:25:03.589 --> 00:25:07.230
And then this person I'm telling to walk away,

00:25:07.410 --> 00:25:10.670
we're still working on it. And yeah, my mindset

00:25:10.670 --> 00:25:13.400
is like, I'm going to 5X. whatever I earn on

00:25:13.400 --> 00:25:15.319
this commission, because they're going to realize

00:25:15.319 --> 00:25:17.680
like, this is, this is somebody who has my best

00:25:17.680 --> 00:25:19.160
interests in mind. I'm going to tell everybody

00:25:19.160 --> 00:25:21.900
about it. So I'm, I'm making a long -term investment,

00:25:21.940 --> 00:25:25.160
like you mentioned, but if my situation was different,

00:25:25.339 --> 00:25:28.220
it might just, it's easy to, it's easy to like

00:25:28.220 --> 00:25:31.420
subconsciously maybe not do, maybe not do the

00:25:31.420 --> 00:25:33.920
right thing. And, and that is because of those,

00:25:33.940 --> 00:25:36.160
the way the financial incentives are set up.

00:25:36.460 --> 00:25:38.420
currently. I don't know what that's going to

00:25:38.420 --> 00:25:40.099
look like. I don't think you know what it's going

00:25:40.099 --> 00:25:42.940
to look like, but it's changing. And I'm hoping

00:25:42.940 --> 00:25:46.160
that it's changing for the better for the consumer.

00:25:46.319 --> 00:25:48.799
I don't know about currently, it just seems more

00:25:48.799 --> 00:25:52.839
confusing. But yeah, we've had a lot of discussions

00:25:52.839 --> 00:25:56.900
about this. And I think ultimately, it's going

00:25:56.900 --> 00:25:59.480
to take a while to kind of hash out. But I'm

00:25:59.480 --> 00:26:02.460
hoping the consumer is going to win because there's

00:26:02.460 --> 00:26:04.380
just so much more information out there now.

00:26:05.230 --> 00:26:07.670
And the consumers are savvy and they're going

00:26:07.670 --> 00:26:09.730
to kind of figure it out once people start asking

00:26:09.730 --> 00:26:12.309
questions. And that was the impetus for this

00:26:12.309 --> 00:26:14.970
lawsuit. Like someone just said, hey, why am

00:26:14.970 --> 00:26:18.730
I paying the buyer's agent to bid against me?

00:26:18.829 --> 00:26:22.410
And what's up with that? And so it kind of led

00:26:22.410 --> 00:26:24.829
down this rabbit hole, but we'll see where it

00:26:24.829 --> 00:26:28.450
goes. Yeah. Yeah. Interesting days ahead. And,

00:26:28.509 --> 00:26:31.089
you know, not to turn this into an AI podcast

00:26:31.089 --> 00:26:35.380
by any means, but the. the the disruption of

00:26:35.380 --> 00:26:38.839
ai like it it's right there on the horizon and

00:26:38.839 --> 00:26:41.740
it It's fundamentally, I think, going to change

00:26:41.740 --> 00:26:45.960
how consumers are evaluating properties, how

00:26:45.960 --> 00:26:50.700
we do CMAs, even when it comes to contracts,

00:26:51.140 --> 00:26:55.240
being able to put together contracts. I've been

00:26:55.240 --> 00:26:57.119
talking with different developers and people

00:26:57.119 --> 00:26:59.680
that are creating some pretty awesome projects.

00:27:00.000 --> 00:27:03.000
And so, yeah, I think smart agents are looking

00:27:03.000 --> 00:27:05.680
around the corner at what is to come and trying

00:27:05.680 --> 00:27:08.559
to prepare for that. I believe that real estate...

00:27:08.559 --> 00:27:11.359
especially residential real estate, is such a

00:27:11.359 --> 00:27:14.980
relational business that I don't think that AI

00:27:14.980 --> 00:27:19.640
will entirely replace agents at any point. And

00:27:19.640 --> 00:27:22.240
that's also part of why I've set up the DIY Homebuyer

00:27:22.240 --> 00:27:24.279
Academy the way that I have, where it's very

00:27:24.279 --> 00:27:28.000
human -to -human, community -centric, live education

00:27:28.000 --> 00:27:31.160
kind of stuff, because I think that something

00:27:31.160 --> 00:27:34.029
gets lost when it's just like... have the computer

00:27:34.029 --> 00:27:37.289
find your property, write up your contract, do

00:27:37.289 --> 00:27:40.029
your negotiations. I don't foresee that going

00:27:40.029 --> 00:27:43.430
well, but those are definitely things that are

00:27:43.430 --> 00:27:46.569
on the horizon that the agents need to at least

00:27:46.569 --> 00:27:48.250
be thinking about and kind of have a game plan

00:27:48.250 --> 00:27:52.109
for, or else I do think it's going to be a harsh

00:27:52.109 --> 00:27:55.349
reckoning for many folks in the near future.

00:27:55.869 --> 00:27:58.309
I mean, they literally call them AI agents. They're,

00:27:58.309 --> 00:28:00.670
you know, like a chat bot and there's going to

00:28:00.670 --> 00:28:02.970
be more and more. There's a misconception that

00:28:02.970 --> 00:28:05.269
AI thinks for itself and it doesn't. I mean,

00:28:05.289 --> 00:28:07.170
it's based on prompts and the information it

00:28:07.170 --> 00:28:09.750
gets. So we're not quite to the point where they're

00:28:09.750 --> 00:28:12.589
going to be able to like negotiate or, you know,

00:28:12.589 --> 00:28:15.609
do those kind of on the fly thinking. But yeah,

00:28:15.670 --> 00:28:17.690
at some point, I mean, that's in the future.

00:28:17.789 --> 00:28:20.309
But yeah, they're literally called agents. So

00:28:20.309 --> 00:28:23.299
AI agents. We'll see how that works out because

00:28:23.299 --> 00:28:26.440
there is a considerable amount of emotion that

00:28:26.440 --> 00:28:29.400
goes into it. So I agree. I don't think agents

00:28:29.400 --> 00:28:31.420
are going to be totally cut out and AI is going

00:28:31.420 --> 00:28:34.000
to be a tool that's going to help them and consumers.

00:28:34.240 --> 00:28:36.579
But yeah, it's so emotional. And I realize that

00:28:36.579 --> 00:28:39.799
more and more that your AI agent's not going

00:28:39.799 --> 00:28:43.200
to talk you off a cliff or kind of give you that

00:28:43.200 --> 00:28:46.160
encouragement when you need it. There's other

00:28:46.160 --> 00:28:48.819
components to the home buying and selling process.

00:28:50.190 --> 00:28:52.049
What does it look like when people come into

00:28:52.049 --> 00:28:54.930
DIY Homebuyer? What does that process look like

00:28:54.930 --> 00:28:57.009
for the consumer? Yeah, that's a great, great

00:28:57.009 --> 00:28:59.589
question. So most of everything that I'm doing

00:28:59.589 --> 00:29:03.710
right now is free, which is not a very sustainable

00:29:03.710 --> 00:29:06.930
business model. I am losing money every month

00:29:06.930 --> 00:29:10.950
on what I'm doing with hosting fees and the amount

00:29:10.950 --> 00:29:14.549
of time. But that's OK, because like you said,

00:29:14.690 --> 00:29:17.769
I'm kind of early. And for many people. just

00:29:17.769 --> 00:29:20.910
creating the category of asking the question,

00:29:21.170 --> 00:29:24.349
can I represent myself? Like what goes into that?

00:29:24.490 --> 00:29:26.990
And so most of the free materials that I've created

00:29:26.990 --> 00:29:29.549
are trying to help people answer that. The number

00:29:29.549 --> 00:29:32.730
one place that I encourage people to join is

00:29:32.730 --> 00:29:36.490
I have a school community for DIY home buyers.

00:29:36.670 --> 00:29:38.609
So that's free to join. There's a essentials

00:29:38.609 --> 00:29:42.109
course there that I've had about 40 people that

00:29:42.109 --> 00:29:43.970
have gone through it now. It's about four and

00:29:43.970 --> 00:29:46.829
a half hours of content with some downloadable.

00:29:46.890 --> 00:29:49.569
worksheets and checklists that really just go

00:29:49.569 --> 00:29:52.430
through the fundamentals of from pre -approval

00:29:52.430 --> 00:29:55.170
or financial preparation all the way through

00:29:55.170 --> 00:29:58.380
escrow and closing what are the the fundamental

00:29:58.380 --> 00:30:01.940
steps involved in the home buying process. And

00:30:01.940 --> 00:30:05.500
that's enough to get people probably 85 % of

00:30:05.500 --> 00:30:08.180
the way and for them to really determine, yep,

00:30:08.259 --> 00:30:10.819
DIY, self -represented home buying is for me,

00:30:10.880 --> 00:30:13.980
or nope, I don't want to take on this risk. Then

00:30:13.980 --> 00:30:16.400
the community element is cool because that's

00:30:16.400 --> 00:30:18.099
where we're able to, if there's news articles

00:30:18.099 --> 00:30:20.920
or live issues that people are running into,

00:30:21.119 --> 00:30:23.500
they're able to ask questions of the whole community,

00:30:23.660 --> 00:30:25.779
share their experiences, share feedback that

00:30:25.779 --> 00:30:27.789
they've gotten as they've gone to open houses

00:30:27.789 --> 00:30:30.710
and talked with listing agents. We do a weekly

00:30:30.710 --> 00:30:33.809
happy hour call in there for kind of Q &A and

00:30:33.809 --> 00:30:36.609
just touching base. So that's like, that's everything

00:30:36.609 --> 00:30:38.930
that's just, and it's a lot that's available

00:30:38.930 --> 00:30:41.990
to anybody and everybody for free. I don't know

00:30:41.990 --> 00:30:44.130
that it'll be free forever, but it's, it's been

00:30:44.130 --> 00:30:47.269
a good way to just establish trust and for me

00:30:47.269 --> 00:30:50.339
to also be able to. get more and more data about

00:30:50.339 --> 00:30:53.400
what homebuyers across the United States. This

00:30:53.400 --> 00:30:55.680
isn't just Washington, though surprisingly, there've

00:30:55.680 --> 00:30:57.480
been a number of folks from Washington in there.

00:30:57.539 --> 00:30:59.599
But for me to just really get a feel for, okay,

00:30:59.660 --> 00:31:01.740
here's the issues that self -represented buyers

00:31:01.740 --> 00:31:04.460
are running into. And then the next level of

00:31:04.460 --> 00:31:08.039
service is one -on -one coaching. And I just

00:31:08.039 --> 00:31:12.099
do that as a subscription model. It ranges depending

00:31:12.099 --> 00:31:16.619
on what somebody's needs are between like 700

00:31:16.619 --> 00:31:19.799
and a thousand bucks a month um but it's just

00:31:19.799 --> 00:31:24.759
uh you have unlimited access to me i won't be

00:31:24.759 --> 00:31:28.259
there to tour homes with you or to attend your

00:31:28.259 --> 00:31:32.839
home inspection but i am there to review your

00:31:32.839 --> 00:31:35.119
inspection report, help you set up your housing

00:31:35.119 --> 00:31:39.000
search, look over CMAs, talk you through negotiation

00:31:39.000 --> 00:31:42.339
strategies. I make it very clear that I'm not

00:31:42.339 --> 00:31:45.759
your agent when we're doing this coaching setup.

00:31:46.099 --> 00:31:49.640
I'm your educator, and I'm also not a real estate

00:31:49.640 --> 00:31:51.980
attorney. And so a lot of the folks that have

00:31:51.980 --> 00:31:55.480
done the DIY homebuyer path will work with me

00:31:55.480 --> 00:31:59.740
for all of the negotiation strategy stuff, looking

00:31:59.740 --> 00:32:02.559
at different reports. kind of making sure that

00:32:02.559 --> 00:32:04.559
they've got somebody in their corner warning

00:32:04.559 --> 00:32:07.019
them about. what they don't know but they they

00:32:07.019 --> 00:32:08.880
may employ the help of a real estate attorney

00:32:08.880 --> 00:32:11.900
simply for the contract and contingencies and

00:32:11.900 --> 00:32:13.740
to make sure that that's airtight and that they

00:32:13.740 --> 00:32:16.519
have some legal backing and that i think is the

00:32:16.519 --> 00:32:18.920
best of both worlds and usually you can hire

00:32:18.920 --> 00:32:21.980
a real estate attorney to draft up a purchase

00:32:21.980 --> 00:32:24.500
and sale agreement for four or five hundred dollars

00:32:24.500 --> 00:32:27.660
so between say you work with me one -on -one

00:32:27.660 --> 00:32:30.180
for three months and you hire a real estate attorney

00:32:30.180 --> 00:32:32.859
you're looking at somewhere in the ballpark of

00:32:32.859 --> 00:32:37.400
3500 compared to on a $500 ,000 house, a $15

00:32:37.400 --> 00:32:40.759
,000 commission that might go to a buyer's agent.

00:32:40.940 --> 00:32:45.319
And again, the question to the consumer is, what's

00:32:45.319 --> 00:32:48.559
it worth to you, the relative value? And there've

00:32:48.559 --> 00:32:50.279
been a handful of folks now that have said, yeah,

00:32:50.319 --> 00:32:53.839
I'll go the coaching route. And that's been really...

00:32:54.059 --> 00:32:56.400
Really sweet. Yeah, great. That's a ton of value.

00:32:56.619 --> 00:33:00.299
And again, there's plenty of room for I'm sure

00:33:00.299 --> 00:33:02.000
you get a lot of people who also are like, wow,

00:33:02.119 --> 00:33:04.539
this is a lot or I don't want to take the legal

00:33:04.539 --> 00:33:06.900
risk or, you know, and they want to use an agent.

00:33:07.000 --> 00:33:09.299
So it's really sort of an a la carte experience

00:33:09.299 --> 00:33:12.400
that provides them with the best tools to get

00:33:12.400 --> 00:33:14.940
what they want. So, I mean. How can you argue

00:33:14.940 --> 00:33:17.559
with that? Sounds like a wonderful service for

00:33:17.559 --> 00:33:21.799
DIY buyers. Yeah. Yeah, thanks. It definitely

00:33:21.799 --> 00:33:25.039
has been very cool to build. And for those that

00:33:25.039 --> 00:33:27.779
check it out and then decide, yeah, I don't want

00:33:27.779 --> 00:33:30.640
to do it. That's also been great where I've been

00:33:30.640 --> 00:33:33.599
able to form such great relationships with agents

00:33:33.599 --> 00:33:36.259
like yourself, where I have kind of this trusted

00:33:36.259 --> 00:33:38.640
network that continues to grow, a trusted network

00:33:38.640 --> 00:33:41.400
of agents really across the country, where I'm

00:33:41.400 --> 00:33:44.440
able to give names of... hey, okay, you don't

00:33:44.440 --> 00:33:46.079
want to do it yourself, but here's somebody that

00:33:46.079 --> 00:33:48.519
I think you really will enjoy working with and

00:33:48.519 --> 00:33:51.200
that I know will keep your best interests at

00:33:51.200 --> 00:33:54.140
heart. And so being able to take the trust that

00:33:54.140 --> 00:33:56.200
I've been able to establish with some of these

00:33:56.200 --> 00:33:58.420
folks through just the DIY Homebuyer platform

00:33:58.420 --> 00:34:01.599
and be able to help connect them, you know, is

00:34:01.599 --> 00:34:03.700
just another way of being able to create more

00:34:03.700 --> 00:34:06.460
value for folks, which again, I hope that that

00:34:06.460 --> 00:34:09.019
serves the industry and I hope to bring more

00:34:09.019 --> 00:34:12.550
business to... good agents like yourself versus

00:34:12.550 --> 00:34:14.849
just sending people back out into the wild of,

00:34:14.869 --> 00:34:16.869
I hope you find a good one. Right. Yeah. Good

00:34:16.869 --> 00:34:19.650
luck. Yeah. Yeah. I appreciate that. I mean,

00:34:19.670 --> 00:34:22.289
we can talk about this forever, but I know you

00:34:22.289 --> 00:34:24.769
got things to do. Where can people find you?

00:34:24.849 --> 00:34:26.610
How can they get in touch with you and work with

00:34:26.610 --> 00:34:29.630
you, whether that be in consultating or as a

00:34:29.630 --> 00:34:31.750
real estate agent? Yeah. Thanks. Well, if you're

00:34:31.750 --> 00:34:35.650
local, I would say work with Doug. Unless there

00:34:35.650 --> 00:34:40.940
is something I said to be like, I got it. Yeah,

00:34:40.960 --> 00:34:45.219
yeah, you'll be served even better, I'm sure,

00:34:45.219 --> 00:34:47.760
by working with Doug. But if you are thinking

00:34:47.760 --> 00:34:51.400
about the DIY route, the best way to get connected

00:34:51.400 --> 00:34:54.360
is going to that school group. So that's skool

00:34:54.360 --> 00:34:58.199
.com slash DIY homebuyer. If you're not quite

00:34:58.199 --> 00:35:01.480
ready to join a free group, I know for some people,

00:35:01.500 --> 00:35:04.000
if another platform and having to give my email,

00:35:04.119 --> 00:35:07.039
if that's not you, just on YouTube. You can find

00:35:07.039 --> 00:35:10.380
me at DIY Homebuyer, similar with, I think I'm

00:35:10.380 --> 00:35:13.139
at DIY Homebuyer on TikTok and Instagram if you

00:35:13.139 --> 00:35:15.780
like more of the short form quick hits and want

00:35:15.780 --> 00:35:18.300
to read some crazy comments from agents. Pretty

00:35:18.300 --> 00:35:21.409
much anywhere, just at DIY Homebuyer. Except

00:35:21.409 --> 00:35:24.210
for DIYhomebuyer .com. Somebody else got that

00:35:24.210 --> 00:35:27.269
before me. So it's DIYhomebuyeracademy .com if

00:35:27.269 --> 00:35:30.269
you want the website anyhow. So yeah, you can

00:35:30.269 --> 00:35:33.469
find me most places online. Yeah, that's everywhere.

00:35:33.710 --> 00:35:35.969
And I'll have links to this in the description

00:35:35.969 --> 00:35:38.909
so you can check it out. Nick Offenkamp, it's

00:35:38.909 --> 00:35:40.929
always a pleasure. I love talking with you. I

00:35:40.929 --> 00:35:42.849
love what you're doing. Best of luck. And I hope

00:35:42.849 --> 00:35:44.809
to see you soon. Thanks for stopping by the show.

00:35:44.929 --> 00:35:47.710
Thanks, Doug. Appreciate you, man. You too.
