1 00:00:00,000 --> 00:00:02,360 Welcome back everybody to the deep dive. 2 00:00:02,360 --> 00:00:04,800 This time we're looking into making money online, 3 00:00:04,800 --> 00:00:06,660 specifically with websites. 4 00:00:06,660 --> 00:00:09,040 Yeah, your sources actually go way deeper 5 00:00:09,040 --> 00:00:11,800 than just the usual like throwing ads up on a site. 6 00:00:11,800 --> 00:00:14,920 Okay, so what are we actually talking about here? 7 00:00:14,920 --> 00:00:15,920 What kind of strategies? 8 00:00:15,920 --> 00:00:16,960 Well, one is interesting. 9 00:00:16,960 --> 00:00:19,240 It's almost like you're a landlord online. 10 00:00:19,240 --> 00:00:22,160 You build a site, but instead of it being for your business, 11 00:00:22,160 --> 00:00:23,800 you lease it to somebody else. 12 00:00:23,800 --> 00:00:25,900 So it's like I build an online apartment building, 13 00:00:25,900 --> 00:00:28,440 but instead of people, I get a business to move in. 14 00:00:28,440 --> 00:00:30,760 Exactly, and you would want to pick something 15 00:00:30,760 --> 00:00:34,600 pretty specific like a local service, 16 00:00:34,600 --> 00:00:35,960 you know, plumbers or something. 17 00:00:35,960 --> 00:00:38,400 Okay, so I build this great site for plumbers, 18 00:00:38,400 --> 00:00:41,360 find a plumber who needs more customers, and then. 19 00:00:41,360 --> 00:00:44,040 And then you're essentially their online storefront. 20 00:00:44,040 --> 00:00:46,760 They get the customers, you get a steady income. 21 00:00:46,760 --> 00:00:48,440 All right, so I'm the matchmaker. 22 00:00:48,440 --> 00:00:51,320 I bring together the website and the plumber, 23 00:00:51,320 --> 00:00:53,640 but how do we set the rent? 24 00:00:53,640 --> 00:00:54,960 How much do they pay me? 25 00:00:54,960 --> 00:00:57,380 It all comes down to the value you're providing. 26 00:00:57,380 --> 00:00:59,980 You gotta factor in things like how much each lead 27 00:00:59,980 --> 00:01:01,480 is worth to that plumber, 28 00:01:01,480 --> 00:01:03,640 how many leads the site is bringing in, 29 00:01:03,640 --> 00:01:06,760 and what the plumber usually charges for their work. 30 00:01:06,760 --> 00:01:07,720 Makes sense. 31 00:01:07,720 --> 00:01:08,560 Yeah. 32 00:01:08,560 --> 00:01:10,720 You want both sides to feel good about the deal. 33 00:01:10,720 --> 00:01:13,820 And sometimes it seems like in the sources they said, 34 00:01:13,820 --> 00:01:16,520 sometimes these website owners would actually handle 35 00:01:16,520 --> 00:01:19,200 those first contacts from potential customers, 36 00:01:19,200 --> 00:01:20,960 like a virtual receptionist. 37 00:01:20,960 --> 00:01:21,920 Yeah, and it makes sense, 38 00:01:21,920 --> 00:01:24,680 especially if the plumber isn't very tech savvy, 39 00:01:24,680 --> 00:01:26,860 you make things super easy for them. 40 00:01:26,860 --> 00:01:29,400 And you can also make sure the leads are actually good. 41 00:01:29,400 --> 00:01:33,080 So the plumber is only paying for real potential customers. 42 00:01:33,080 --> 00:01:35,800 But of course, this all relies on trust. 43 00:01:35,800 --> 00:01:38,360 One of the sources told a story about a pool company 44 00:01:38,360 --> 00:01:41,560 that totally stiffed the person who was sending them leads. 45 00:01:41,560 --> 00:01:42,400 Oh, for sure. 46 00:01:42,400 --> 00:01:44,280 If you're gonna do this build and rent model, 47 00:01:44,280 --> 00:01:46,780 you gotta have really clear communication 48 00:01:46,780 --> 00:01:48,060 and fair deals from the beginning. 49 00:01:48,060 --> 00:01:50,240 You're both in it together for the long haul, hopefully. 50 00:01:50,240 --> 00:01:53,200 Right, you're both invested in each other's success. 51 00:01:53,200 --> 00:01:55,080 So that's the build and rent model. 52 00:01:55,080 --> 00:01:57,880 What are some other ways to make money with websites? 53 00:01:57,880 --> 00:01:59,920 Well, instead of having one tenant, 54 00:01:59,920 --> 00:02:01,600 you could kind of scale things up 55 00:02:01,600 --> 00:02:03,640 and create a directory website. 56 00:02:03,640 --> 00:02:05,680 Like a specific Yelp, right? 57 00:02:05,680 --> 00:02:07,300 So instead of everything, 58 00:02:07,300 --> 00:02:09,600 it's just the best vegan restaurants 59 00:02:09,600 --> 00:02:11,680 or the top dog groomers in the city. 60 00:02:11,680 --> 00:02:14,000 Exactly, the businesses in that niche 61 00:02:14,000 --> 00:02:15,720 would list themselves on your site. 62 00:02:15,720 --> 00:02:17,360 And maybe you could even charge more 63 00:02:17,360 --> 00:02:18,920 for those top spots in the list. 64 00:02:18,920 --> 00:02:20,360 Okay, I get it. 65 00:02:20,360 --> 00:02:22,840 So instead of getting rent from one business, 66 00:02:22,840 --> 00:02:26,320 I have multiple businesses paying to be on my directory. 67 00:02:26,320 --> 00:02:28,560 That sounds like it could really grow fast too. 68 00:02:28,560 --> 00:02:31,040 Yeah, the scaling potential is definitely there. 69 00:02:31,040 --> 00:02:33,560 And it's good because if one business leaves, 70 00:02:33,560 --> 00:02:35,920 you're not suddenly out all your income. 71 00:02:35,920 --> 00:02:38,440 Plus that directory itself could be a valuable thing 72 00:02:38,440 --> 00:02:39,740 you could sell later on. 73 00:02:39,740 --> 00:02:41,000 There's always a catch though, right? 74 00:02:41,000 --> 00:02:42,860 What makes this directory model tricky? 75 00:02:42,860 --> 00:02:44,800 You gotta get enough businesses to sign up 76 00:02:44,800 --> 00:02:46,100 and you gotta market it really well. 77 00:02:46,100 --> 00:02:47,320 Your sources actually said 78 00:02:47,320 --> 00:02:50,140 that the really broad directories are struggling. 79 00:02:50,140 --> 00:02:52,760 It's all about niche directories now. 80 00:02:52,760 --> 00:02:56,200 Hmm, so no more businesses and Boise website. 81 00:02:56,200 --> 00:02:59,240 Instead, it's the best Boise Bonsai Tree experts. 82 00:02:59,240 --> 00:03:00,920 Right, you gotta find those communities 83 00:03:00,920 --> 00:03:03,600 that are really passionate about something specific 84 00:03:03,600 --> 00:03:06,160 and then you become the go-to resource for them. 85 00:03:06,160 --> 00:03:08,960 Okay, so we have the build and rent model and the directory. 86 00:03:08,960 --> 00:03:11,980 Is there a third way to make money online? 87 00:03:11,980 --> 00:03:14,180 You could sell leads directly. 88 00:03:14,180 --> 00:03:16,920 So instead of renting out the website or a listing, 89 00:03:16,920 --> 00:03:19,120 you just generate the leads and sell them straight 90 00:03:19,120 --> 00:03:20,840 to the businesses who need customers. 91 00:03:20,840 --> 00:03:24,400 So I'm not the storefront and I'm not the marketplace. 92 00:03:24,400 --> 00:03:28,600 I'm like the supplier bringing the valuable raw material, 93 00:03:28,600 --> 00:03:29,640 the potential customers. 94 00:03:29,640 --> 00:03:32,200 Exactly, and there are so many ways to do that 95 00:03:32,200 --> 00:03:34,760 like using SEO, paid advertising, 96 00:03:34,760 --> 00:03:36,720 and even just making really good content 97 00:03:36,720 --> 00:03:37,760 that attracts people. 98 00:03:37,760 --> 00:03:40,600 Okay, so that's where my SEO knowledge comes in. 99 00:03:40,600 --> 00:03:42,580 I need to figure out what people are searching for, 100 00:03:42,580 --> 00:03:45,720 those really specific needle in a haystack searches. 101 00:03:45,720 --> 00:03:47,760 Yep, one of the sources actually found 102 00:03:47,760 --> 00:03:48,960 a really cool way to do that. 103 00:03:48,960 --> 00:03:51,520 He saw there was a huge rat problem in DC 104 00:03:51,520 --> 00:03:52,760 and that made him realize. 105 00:03:52,760 --> 00:03:54,080 That there must be a ton of people 106 00:03:54,080 --> 00:03:55,960 looking for pest control services. 107 00:03:55,960 --> 00:03:58,880 So he built a website and started selling those leads 108 00:03:58,880 --> 00:04:00,120 to exterminators. 109 00:04:00,120 --> 00:04:02,880 That's it, it's all about understanding 110 00:04:02,880 --> 00:04:05,200 what people are searching for and connecting the dots 111 00:04:05,200 --> 00:04:08,440 between everyday problems and the businesses 112 00:04:08,440 --> 00:04:10,280 who solve those problems. 113 00:04:10,280 --> 00:04:12,320 You could target people with allergies 114 00:04:12,320 --> 00:04:13,920 or people who need movers. 115 00:04:13,920 --> 00:04:16,280 It just depends on what you see going on around you. 116 00:04:16,280 --> 00:04:18,480 Man, this is starting to sound more like detective work 117 00:04:18,480 --> 00:04:20,280 than website building. 118 00:04:20,280 --> 00:04:22,240 But okay, let's say I figured out 119 00:04:22,240 --> 00:04:23,440 how to get all these leads, 120 00:04:23,440 --> 00:04:24,680 how do I connect with the businesses? 121 00:04:24,680 --> 00:04:26,200 Do I just cold call them? 122 00:04:26,200 --> 00:04:28,880 You can, but building trust is key. 123 00:04:28,880 --> 00:04:32,720 One of your sources suggested using personalized videos. 124 00:04:32,720 --> 00:04:34,520 Using something like Bomb Bomb, 125 00:04:34,520 --> 00:04:37,040 it feels much more personal than a regular email. 126 00:04:37,040 --> 00:04:39,280 I like that, it's a nice human touch. 127 00:04:39,280 --> 00:04:41,600 But how do I actually prove that my leads are valuable? 128 00:04:41,600 --> 00:04:43,600 You need a way to track where those leads go 129 00:04:43,600 --> 00:04:45,920 and show the businesses that you're actually bringing in 130 00:04:45,920 --> 00:04:46,980 paying customers. 131 00:04:46,980 --> 00:04:48,760 A good tracking system is essential. 132 00:04:48,760 --> 00:04:50,960 So we have build and rent, directories, 133 00:04:50,960 --> 00:04:52,580 and direct lead selling. 134 00:04:52,580 --> 00:04:54,120 Three really different models 135 00:04:54,120 --> 00:04:56,200 with their own unique challenges. 136 00:04:56,200 --> 00:04:57,760 But before we dive into the details, 137 00:04:57,760 --> 00:04:59,860 are there any common things we should keep in mind 138 00:04:59,860 --> 00:05:00,840 no matter what? 139 00:05:00,840 --> 00:05:02,200 Yeah, let's talk about that next. 140 00:05:02,200 --> 00:05:05,360 We should cover things like finding the right niche, 141 00:05:05,360 --> 00:05:08,120 building a website that actually converts and all that. 142 00:05:08,120 --> 00:05:10,280 All right, the deep dive is about to get real. 143 00:05:10,280 --> 00:05:12,520 Hang on everybody, we're just getting started. 144 00:05:12,520 --> 00:05:14,400 It's kind of cool how these website models, 145 00:05:14,400 --> 00:05:16,120 they're like flipping the script 146 00:05:16,120 --> 00:05:18,480 on how we usually think about online businesses. 147 00:05:18,480 --> 00:05:20,360 Like instead of building your own brand, 148 00:05:20,360 --> 00:05:22,960 you're the one connecting businesses with their customers. 149 00:05:22,960 --> 00:05:24,300 Yeah, I get what you mean. 150 00:05:24,300 --> 00:05:26,720 We're like the online real estate developers, right? 151 00:05:26,720 --> 00:05:28,320 We find the good spots online 152 00:05:28,320 --> 00:05:30,560 and then build something for specific businesses. 153 00:05:30,560 --> 00:05:32,440 Exactly, and just like with real estate, 154 00:05:32,440 --> 00:05:35,280 it's all about location, location, location. 155 00:05:35,280 --> 00:05:36,640 Finding the right niche, 156 00:05:36,640 --> 00:05:38,560 knowing what people want in that area, 157 00:05:38,560 --> 00:05:40,960 and then finding the right businesses to work with, 158 00:05:40,960 --> 00:05:41,840 that's key. 159 00:05:41,840 --> 00:05:43,280 And speaking of niches, 160 00:05:43,280 --> 00:05:46,400 my research really hammered home 161 00:05:46,400 --> 00:05:48,520 that specializing is the way to go. 162 00:05:48,520 --> 00:05:50,800 Like you were saying, those giant directories 163 00:05:50,800 --> 00:05:53,080 that try to cover everything, they're not doing so hot. 164 00:05:53,080 --> 00:05:55,100 It's the super specific ones that are booming. 165 00:05:55,100 --> 00:05:59,000 Right, people online are looking for really specific things. 166 00:05:59,000 --> 00:06:01,260 Think about it, they don't just search for dog food, 167 00:06:01,260 --> 00:06:05,140 they search for organic, grain-free dog food delivery 168 00:06:05,140 --> 00:06:06,520 in San Francisco. 169 00:06:06,520 --> 00:06:08,400 That's the kind of search you gotta master. 170 00:06:08,400 --> 00:06:09,480 One of the sources, 171 00:06:09,480 --> 00:06:11,720 a guy who builds a ton of these websites, 172 00:06:11,720 --> 00:06:14,240 he said he sees the world differently now, 173 00:06:14,240 --> 00:06:17,240 always looking for those everyday problems 174 00:06:17,240 --> 00:06:19,200 that could be turned into an online opportunity. 175 00:06:19,200 --> 00:06:21,640 He's like that guy in DC with the rat problem. 176 00:06:21,640 --> 00:06:23,360 Most people would just be grossed out, 177 00:06:23,360 --> 00:06:25,240 but he saw a business opportunity. 178 00:06:25,240 --> 00:06:28,600 Exactly, a huge demand for pest control. 179 00:06:28,600 --> 00:06:31,200 So he builds a website, gets those leads, 180 00:06:31,200 --> 00:06:32,720 and connects with the exterminators 181 00:06:32,720 --> 00:06:33,920 who are happy to pay for them. 182 00:06:33,920 --> 00:06:35,760 He's like a digital problem solver. 183 00:06:35,760 --> 00:06:36,600 Yeah. 184 00:06:36,600 --> 00:06:37,560 Finding those pain points 185 00:06:37,560 --> 00:06:40,800 and then creating a solution that benefits everyone. 186 00:06:40,800 --> 00:06:42,320 So instead of complaining about the lack 187 00:06:42,320 --> 00:06:44,840 of good vegan restaurants in my town, 188 00:06:44,840 --> 00:06:46,320 I should be building a website for them. 189 00:06:46,320 --> 00:06:47,400 That's the idea. 190 00:06:47,400 --> 00:06:50,560 You become the go-to resource for that specific need. 191 00:06:50,560 --> 00:06:51,520 You could do it for anything, 192 00:06:51,520 --> 00:06:53,680 wildfire protection, snow removal, 193 00:06:53,680 --> 00:06:55,760 even hurricane window installers, 194 00:06:55,760 --> 00:06:57,400 whatever makes sense in that area. 195 00:06:57,400 --> 00:06:59,240 I'm getting so many ideas now. 196 00:06:59,240 --> 00:07:01,740 But it can't just be about throwing up a website 197 00:07:01,740 --> 00:07:03,300 and hoping for the best, right? 198 00:07:03,300 --> 00:07:05,500 We gotta make sure the businesses we're working with 199 00:07:05,500 --> 00:07:07,020 are actually good at what they do. 200 00:07:07,020 --> 00:07:09,660 Absolutely, you're putting your reputation on the line. 201 00:07:09,660 --> 00:07:11,960 If you send someone a lead for a plumber 202 00:07:11,960 --> 00:07:15,600 who does a terrible job, that reflects badly on you. 203 00:07:15,600 --> 00:07:16,440 Makes sense. 204 00:07:16,440 --> 00:07:18,780 I wouldn't recommend a bad hotel to a friend, 205 00:07:18,780 --> 00:07:20,580 so I wouldn't recommend a bad business 206 00:07:20,580 --> 00:07:21,960 to someone through my website. 207 00:07:21,960 --> 00:07:24,320 It's all about building those long-term relationships 208 00:07:24,320 --> 00:07:25,480 where everyone benefits. 209 00:07:25,480 --> 00:07:28,120 You're looking for businesses that care about quality 210 00:07:28,120 --> 00:07:31,200 and customer satisfaction as much as you do. 211 00:07:31,200 --> 00:07:33,200 One of the SEO experts we looked at, 212 00:07:33,200 --> 00:07:36,360 he really stressed the importance of data and testing. 213 00:07:37,240 --> 00:07:39,260 It's not enough to just build a website 214 00:07:39,260 --> 00:07:40,640 and cross your fingers. 215 00:07:40,640 --> 00:07:43,220 Yeah, he was talking about how he has a whole team 216 00:07:43,220 --> 00:07:45,000 dedicated to researching, testing, 217 00:07:45,000 --> 00:07:46,960 and tweaking their strategies all the time. 218 00:07:46,960 --> 00:07:48,780 Because Google's always changing things up, 219 00:07:48,780 --> 00:07:50,000 you gotta stay ahead of the game. 220 00:07:50,000 --> 00:07:52,320 So they're like scientists in a digital lab, 221 00:07:52,320 --> 00:07:56,120 always running experiments and using data to make decisions. 222 00:07:56,120 --> 00:07:59,680 That's gotta be so important in such a fast-paced field. 223 00:07:59,680 --> 00:08:00,880 Oh, totally. 224 00:08:00,880 --> 00:08:02,300 And that data-driven approach 225 00:08:02,300 --> 00:08:04,200 applies to working with clients too. 226 00:08:04,200 --> 00:08:05,840 Right, you have to be able to prove 227 00:08:05,840 --> 00:08:08,000 that you're bringing them value. 228 00:08:08,000 --> 00:08:11,100 It's not enough to just say, hey, I sent you some leads. 229 00:08:11,100 --> 00:08:12,440 You gotta show them how those leads 230 00:08:12,440 --> 00:08:13,840 are turning into paying customers. 231 00:08:13,840 --> 00:08:15,440 Exactly, you gotta be able to demonstrate 232 00:08:15,440 --> 00:08:16,760 that return on investment, 233 00:08:16,760 --> 00:08:19,360 show them how many leads converted, how much they spent. 234 00:08:19,360 --> 00:08:21,980 That's the kind of stuff that matters to businesses. 235 00:08:21,980 --> 00:08:24,880 You know what surprised me in the research? 236 00:08:24,880 --> 00:08:27,640 Some of these bigger operations are using call centers now. 237 00:08:27,640 --> 00:08:31,200 Yeah, one guy who runs a whole network of websites, 238 00:08:31,200 --> 00:08:32,960 he was saying he has a call center 239 00:08:32,960 --> 00:08:35,080 to handle those first inquiries, 240 00:08:35,080 --> 00:08:37,880 qualifying leads, and even scheduling appointments. 241 00:08:37,880 --> 00:08:40,240 Wow, so they're like a virtual receptionist service 242 00:08:40,240 --> 00:08:41,400 on top of everything else. 243 00:08:41,400 --> 00:08:43,680 Exactly, it's about making the whole process 244 00:08:43,680 --> 00:08:47,600 as smooth and efficient as possible, and speed is key. 245 00:08:47,600 --> 00:08:49,440 They were talking about KPIs, 246 00:08:49,440 --> 00:08:51,400 those key performance indicators, 247 00:08:51,400 --> 00:08:54,920 and their goal was to respond to inquiries within seconds. 248 00:08:54,920 --> 00:08:55,760 Seconds. 249 00:08:55,760 --> 00:08:57,360 It's wild, right? 250 00:08:57,360 --> 00:08:58,800 But that's the world we live in now. 251 00:08:58,800 --> 00:09:00,960 People expect instant answers. 252 00:09:00,960 --> 00:09:02,960 If you don't respond right away, 253 00:09:02,960 --> 00:09:04,600 they'll just move on to someone who does. 254 00:09:04,600 --> 00:09:07,480 The early bird gets the worm, as they say, 255 00:09:07,480 --> 00:09:10,880 or in this case, the early responder gets the lead 256 00:09:10,880 --> 00:09:11,720 and the customer. 257 00:09:11,720 --> 00:09:14,680 You gotta have systems in place to automate those responses. 258 00:09:14,680 --> 00:09:16,480 That's how you stay ahead of the game. 259 00:09:16,480 --> 00:09:19,080 One of the sources actually compared navigating 260 00:09:19,080 --> 00:09:22,240 this whole online business world to playing poker. 261 00:09:22,240 --> 00:09:23,300 You gotta know where to hold them 262 00:09:23,300 --> 00:09:24,400 and know when to fold them. 263 00:09:24,400 --> 00:09:26,520 You gotta be smart about choosing your battles. 264 00:09:26,520 --> 00:09:28,220 Not every niche is gonna be a winner, 265 00:09:28,220 --> 00:09:30,400 not every business partnership is gonna work out. 266 00:09:30,400 --> 00:09:33,740 So you need the smarts to know when to go all in 267 00:09:33,740 --> 00:09:37,120 on a good opportunity, and the wisdom to walk away 268 00:09:37,120 --> 00:09:38,360 when something's not working. 269 00:09:38,360 --> 00:09:40,320 And that takes self-awareness, 270 00:09:40,320 --> 00:09:42,600 knowing what you're good at and what you're not good at, 271 00:09:42,600 --> 00:09:45,560 and being brave enough to make tough decisions. 272 00:09:45,560 --> 00:09:48,120 It's not always easy, but it's what you gotta do 273 00:09:48,120 --> 00:09:49,760 to succeed in the long run. 274 00:09:49,760 --> 00:09:52,400 And you gotta be able to handle those setbacks, 275 00:09:52,400 --> 00:09:53,880 the bumps in the road that are gonna happen 276 00:09:53,880 --> 00:09:55,240 with any new business. 277 00:09:55,240 --> 00:09:57,160 One guy told this story about playing football 278 00:09:57,160 --> 00:09:58,600 with his older brothers when he was a kid. 279 00:09:58,600 --> 00:09:59,820 He'd get knocked down all the time, 280 00:09:59,820 --> 00:10:01,580 but he'd always get back up and keep playing. 281 00:10:01,580 --> 00:10:04,280 That's resilience, and it sounds like that's what's helped 282 00:10:04,280 --> 00:10:05,880 him succeed in business, too. 283 00:10:05,880 --> 00:10:09,000 It's about having that grit, that determination 284 00:10:09,000 --> 00:10:11,180 to overcome obstacles and keep going, 285 00:10:11,180 --> 00:10:13,040 even when things are tough. 286 00:10:13,040 --> 00:10:15,520 That's what separates the winners from the quitters. 287 00:10:15,520 --> 00:10:17,500 And you gotta learn from those experiences, 288 00:10:17,500 --> 00:10:18,780 the good and the bad. 289 00:10:18,780 --> 00:10:20,320 One of the sources was really big 290 00:10:20,320 --> 00:10:22,360 on having a testing mindset. 291 00:10:22,360 --> 00:10:25,920 He's all about experimenting, analyzing the data, 292 00:10:25,920 --> 00:10:28,680 and constantly tweaking his approach. 293 00:10:28,680 --> 00:10:32,160 He sees every setback as a chance to learn and get better. 294 00:10:32,160 --> 00:10:34,120 And you gotta have the right people around you, 295 00:10:34,120 --> 00:10:36,000 a team that shares your vision 296 00:10:36,000 --> 00:10:37,760 and pushes you to be your best. 297 00:10:37,760 --> 00:10:40,760 He believes in having a diverse team with different skills, 298 00:10:40,760 --> 00:10:44,280 people who can bring fresh ideas and help each other succeed. 299 00:10:44,280 --> 00:10:47,440 It's not a solo mission, it's a team effort. 300 00:10:47,440 --> 00:10:49,100 And you need to build a company culture 301 00:10:49,100 --> 00:10:51,880 that encourages creativity, collaboration, 302 00:10:51,880 --> 00:10:54,080 and always striving for excellence. 303 00:10:54,080 --> 00:10:55,880 He's all about creating a positive 304 00:10:55,880 --> 00:10:58,640 and supportive environment where everyone feels valued 305 00:10:58,640 --> 00:11:00,840 and empowered to do their best work, 306 00:11:00,840 --> 00:11:02,480 a place where people can thrive, 307 00:11:02,480 --> 00:11:05,200 both individually and as a team. 308 00:11:05,200 --> 00:11:07,140 And you have to invest in your team, 309 00:11:07,140 --> 00:11:09,160 give them the resources and support 310 00:11:09,160 --> 00:11:11,280 to keep learning and growing. 311 00:11:11,280 --> 00:11:13,560 He's a big believer in continuous learning, 312 00:11:13,560 --> 00:11:15,320 both for himself and his team. 313 00:11:15,320 --> 00:11:16,640 He's always looking for ways 314 00:11:16,640 --> 00:11:18,440 to expand their knowledge and skills 315 00:11:18,440 --> 00:11:20,740 because he knows that staying ahead of the curve 316 00:11:20,740 --> 00:11:22,900 is crucial in the online world. 317 00:11:22,900 --> 00:11:25,840 It's inspiring to see how much he prioritizes growth, 318 00:11:25,840 --> 00:11:27,800 both personally and professionally. 319 00:11:27,800 --> 00:11:28,640 At the end of the day, 320 00:11:28,640 --> 00:11:30,760 it's all about finding that balance, right? 321 00:11:30,760 --> 00:11:33,520 Working hard, but also enjoying the fruits of your labor. 322 00:11:33,520 --> 00:11:35,740 He talked about making sure he has time for family 323 00:11:35,740 --> 00:11:38,720 and his hobbies because true success isn't just about work, 324 00:11:38,720 --> 00:11:40,480 it's about living a full life. 325 00:11:40,480 --> 00:11:42,640 It's about creating a life you're passionate about, 326 00:11:42,640 --> 00:11:44,720 both at work and outside of work. 327 00:11:44,720 --> 00:11:46,480 One thing that really struck me in the research 328 00:11:46,480 --> 00:11:49,360 was how much emphasis there was on mentorship 329 00:11:49,360 --> 00:11:51,220 and sharing knowledge. 330 00:11:51,220 --> 00:11:53,600 There's a real sense of community in this field. 331 00:11:53,600 --> 00:11:55,600 Yeah, a lot of these successful entrepreneurs 332 00:11:55,600 --> 00:11:57,600 are really passionate about giving back 333 00:11:57,600 --> 00:11:59,200 and helping others succeed. 334 00:11:59,200 --> 00:12:00,840 They know they wouldn't be where they are 335 00:12:00,840 --> 00:12:03,040 without the help they got along the way. 336 00:12:03,040 --> 00:12:05,080 It's great to see them pay it forward, 337 00:12:05,080 --> 00:12:06,600 sharing what they've learned 338 00:12:06,600 --> 00:12:09,040 and helping the next generation of online entrepreneurs. 339 00:12:09,040 --> 00:12:11,600 One guy actually said that seeing his team members 340 00:12:11,600 --> 00:12:14,320 and business partners succeed is even more satisfying 341 00:12:14,320 --> 00:12:16,520 than his own personal achievements. 342 00:12:16,520 --> 00:12:19,960 It's about helping others reach their full potential. 343 00:12:19,960 --> 00:12:22,780 It's like creating a ripple effect of success, 344 00:12:22,780 --> 00:12:25,280 empowering others to achieve their dreams 345 00:12:25,280 --> 00:12:27,140 and make a positive impact. 346 00:12:27,140 --> 00:12:29,520 It's all about collaboration and support, 347 00:12:29,520 --> 00:12:31,520 knowing that we're all in this together. 348 00:12:31,520 --> 00:12:33,760 That sense of community, that shared journey, 349 00:12:33,760 --> 00:12:36,880 it's what makes this field so special and inspiring. 350 00:12:36,880 --> 00:12:38,800 It's not just about websites and leads, 351 00:12:38,800 --> 00:12:41,520 it's about relationships, empowering others 352 00:12:41,520 --> 00:12:43,080 and making the online world 353 00:12:43,080 --> 00:12:44,960 a more vibrant and connected place. 354 00:12:44,960 --> 00:12:46,960 And that's a mission worth pursuing. 355 00:12:46,960 --> 00:12:48,560 One thing that came up over and over again 356 00:12:48,560 --> 00:12:51,720 was the importance of having multiple streams of income. 357 00:12:51,720 --> 00:12:53,400 These smart entrepreneurs, 358 00:12:53,400 --> 00:12:55,360 they're always looking for ways to diversify 359 00:12:55,360 --> 00:12:56,800 and create more stability. 360 00:12:56,800 --> 00:12:57,640 Totally. 361 00:12:57,640 --> 00:12:59,960 They know that putting all your eggs in one basket 362 00:12:59,960 --> 00:13:02,100 is risky, especially in the online world 363 00:13:02,100 --> 00:13:03,560 where things are always changing. 364 00:13:03,560 --> 00:13:05,920 So they're always exploring new opportunities, 365 00:13:05,920 --> 00:13:07,320 testing different strategies 366 00:13:07,320 --> 00:13:09,400 and building multiple income streams 367 00:13:09,400 --> 00:13:11,920 to create a more stable and sustainable business. 368 00:13:11,920 --> 00:13:15,320 One guy said he started with those rank and rent websites 369 00:13:15,320 --> 00:13:18,080 but then branched out into affiliate marketing, 370 00:13:18,080 --> 00:13:19,760 selling digital products, 371 00:13:19,760 --> 00:13:21,600 even investing in other businesses. 372 00:13:21,600 --> 00:13:23,360 So he's not just a website guy anymore, 373 00:13:23,360 --> 00:13:25,120 he's a full-fledged entrepreneur. 374 00:13:25,120 --> 00:13:27,400 That ability to adapt, 375 00:13:27,400 --> 00:13:29,920 to change your approach as the market changes, 376 00:13:29,920 --> 00:13:32,520 that's what's key for long-term success. 377 00:13:32,520 --> 00:13:33,680 You gotta be flexible 378 00:13:33,680 --> 00:13:36,320 and ready to jump on new opportunities when they pop up. 379 00:13:36,320 --> 00:13:38,600 It's that classic entrepreneurial spirit 380 00:13:38,600 --> 00:13:41,560 that drive to learn, grow and try new things. 381 00:13:41,560 --> 00:13:43,320 And what's cool is that these models, 382 00:13:43,320 --> 00:13:45,160 they can be applied to pretty much any industry. 383 00:13:45,160 --> 00:13:46,000 Oh, absolutely. 384 00:13:46,000 --> 00:13:48,960 Healthcare, finance, education, pet grooving, 385 00:13:48,960 --> 00:13:50,880 you name it, the principles are the same. 386 00:13:50,880 --> 00:13:53,060 Find a niche, understand your audience, 387 00:13:53,060 --> 00:13:57,000 build a great website, master SEO, get those leads 388 00:13:57,000 --> 00:13:59,680 and build strong relationships with the businesses. 389 00:13:59,680 --> 00:14:01,920 And be adaptable, innovative 390 00:14:01,920 --> 00:14:03,920 and use data to make decisions. 391 00:14:03,920 --> 00:14:06,040 One of the SEO experts we looked at, 392 00:14:06,040 --> 00:14:07,980 he talked about how crucial it is 393 00:14:07,980 --> 00:14:10,840 to always be testing and refining your approach. 394 00:14:10,840 --> 00:14:12,400 Because those search engine algorithms 395 00:14:12,400 --> 00:14:13,880 are constantly changing. 396 00:14:13,880 --> 00:14:15,260 If you wanna stay ahead of the game, 397 00:14:15,260 --> 00:14:17,880 you gotta be willing to experiment and adapt. 398 00:14:17,880 --> 00:14:21,220 He said he has a whole team dedicated to analyzing data, 399 00:14:21,220 --> 00:14:24,960 tracking results and looking for new opportunities. 400 00:14:24,960 --> 00:14:27,400 They're always learning and improving. 401 00:14:27,400 --> 00:14:28,760 That's what sets them apart. 402 00:14:28,760 --> 00:14:32,240 It's that constant desire to learn and get better. 403 00:14:32,240 --> 00:14:34,000 And you gotta be able to handle those challenges, 404 00:14:34,000 --> 00:14:35,920 those setbacks that are bound to happen 405 00:14:35,920 --> 00:14:37,160 when you're building a business. 406 00:14:37,160 --> 00:14:39,920 He told this story about one of his websites 407 00:14:39,920 --> 00:14:41,240 that was doing really well. 408 00:14:41,240 --> 00:14:43,560 And then all of a sudden it lost a ton of traffic 409 00:14:43,560 --> 00:14:45,560 because Google changed their algorithm. 410 00:14:45,560 --> 00:14:47,360 Oh man, that's a nightmare scenario. 411 00:14:47,360 --> 00:14:50,360 But instead of freaking out, he and his team got together, 412 00:14:50,360 --> 00:14:52,960 analyzed the data, figured out what went wrong, 413 00:14:52,960 --> 00:14:54,240 and came up with a new strategy 414 00:14:54,240 --> 00:14:56,480 that ended up being even more successful. 415 00:14:56,480 --> 00:14:58,880 It's all about resilience, bouncing back from adversity 416 00:14:58,880 --> 00:15:00,840 and coming out stronger on the other side. 417 00:15:00,840 --> 00:15:04,720 It's about seeing those setbacks not as failures, 418 00:15:04,720 --> 00:15:07,320 but as opportunities to learn and grow. 419 00:15:07,320 --> 00:15:10,440 It's about having that grit, that never give up attitude. 420 00:15:10,440 --> 00:15:12,240 And it's about remembering that success 421 00:15:12,240 --> 00:15:14,320 isn't about reaching a certain point. 422 00:15:14,320 --> 00:15:17,200 It's about the journey, the process of getting there. 423 00:15:17,200 --> 00:15:20,600 It's about enjoying the ride, embracing the challenges, 424 00:15:20,600 --> 00:15:23,040 and celebrating those small wins along the way. 425 00:15:23,040 --> 00:15:25,200 You can achieve anything you set your mind to 426 00:15:25,200 --> 00:15:26,800 as long as you're willing to put in the work 427 00:15:26,800 --> 00:15:28,440 and never give up on your dreams. 428 00:15:28,440 --> 00:15:29,560 You got this. 429 00:15:29,560 --> 00:15:31,840 You know, what's interesting is how this whole approach 430 00:15:31,840 --> 00:15:34,080 to making money online kind of challenges 431 00:15:34,080 --> 00:15:36,260 the way we traditionally think about branding. 432 00:15:36,260 --> 00:15:39,520 Right, instead of trying to build a recognizable brand, 433 00:15:39,520 --> 00:15:42,560 you're more like a behind the scenes facilitator 434 00:15:42,560 --> 00:15:44,840 connecting businesses with their customers. 435 00:15:44,840 --> 00:15:47,240 One of the guys who builds these rank and rent sites, 436 00:15:47,240 --> 00:15:50,040 he said he actually chooses really generic names 437 00:15:50,040 --> 00:15:51,800 for his websites on purpose. 438 00:15:51,800 --> 00:15:54,040 Yeah, that way if one business decides to leave, 439 00:15:54,040 --> 00:15:56,940 he can easily transition the site to a new tenant. 440 00:15:56,940 --> 00:15:58,480 It's all about flexibility. 441 00:15:58,480 --> 00:16:01,600 It lets them focus on what really matters, 442 00:16:01,600 --> 00:16:04,240 getting those leads and delivering results. 443 00:16:04,240 --> 00:16:05,680 It's a more practical approach, 444 00:16:05,680 --> 00:16:08,080 focusing on functionality over flash. 445 00:16:08,080 --> 00:16:10,080 And that practicality extends to the way 446 00:16:10,080 --> 00:16:11,840 they design their websites too. 447 00:16:11,840 --> 00:16:14,640 Absolutely, they're all about user-friendly designs 448 00:16:14,640 --> 00:16:16,920 that are optimized for getting those leads. 449 00:16:16,920 --> 00:16:18,720 It's not about having the fanciest 450 00:16:18,720 --> 00:16:20,180 or most beautiful website. 451 00:16:20,180 --> 00:16:22,280 It's about making sure it's easy to navigate, 452 00:16:22,280 --> 00:16:23,680 the message is clear, 453 00:16:23,680 --> 00:16:25,640 and it effectively captures those leads. 454 00:16:25,640 --> 00:16:28,360 Substance Over Style, that's the name of the game. 455 00:16:28,360 --> 00:16:30,280 And the same goes for their content. 456 00:16:30,280 --> 00:16:32,600 They're all about creating high quality, 457 00:16:32,600 --> 00:16:35,320 informative content that actually provides value 458 00:16:35,320 --> 00:16:36,160 to the people reading it. 459 00:16:36,160 --> 00:16:39,760 No click bait or gimmicks, just helpful information. 460 00:16:39,760 --> 00:16:41,880 It's about building trust with your audience, 461 00:16:41,880 --> 00:16:43,520 establishing credibility, 462 00:16:43,520 --> 00:16:46,000 and showing that you're an expert in that niche. 463 00:16:46,000 --> 00:16:49,000 And that approach to content not only helps with SEO, 464 00:16:49,000 --> 00:16:51,040 but also strengthens those relationships 465 00:16:51,040 --> 00:16:52,560 with the businesses you're working with. 466 00:16:52,560 --> 00:16:56,160 It creates a win-win situation where everyone benefits. 467 00:16:56,160 --> 00:16:57,880 One of the most inspiring things 468 00:16:57,880 --> 00:17:00,620 about this whole approach to website monetization 469 00:17:00,620 --> 00:17:03,080 is the emphasis on building those long-term, 470 00:17:03,080 --> 00:17:05,380 mutually beneficial relationships. 471 00:17:05,380 --> 00:17:07,680 It's not just about making a quick buck. 472 00:17:07,680 --> 00:17:10,360 It's about creating partnerships based on trust, 473 00:17:10,360 --> 00:17:13,240 respect, and working together to succeed. 474 00:17:13,240 --> 00:17:14,240 One of the sources, 475 00:17:14,240 --> 00:17:17,200 a woman who runs a successful SEO agency, 476 00:17:17,200 --> 00:17:18,920 she talked about how important it is 477 00:17:18,920 --> 00:17:21,480 to really get to know the businesses she works with, 478 00:17:21,480 --> 00:17:24,720 understand their needs, and find ways to help them grow. 479 00:17:24,720 --> 00:17:27,680 She said she often goes above and beyond for her clients, 480 00:17:27,680 --> 00:17:29,760 providing them with valuable insights, 481 00:17:29,760 --> 00:17:31,640 connecting them with other resources, 482 00:17:31,640 --> 00:17:34,440 and even helping them develop their marketing strategies. 483 00:17:34,440 --> 00:17:35,860 She's not just a service provider, 484 00:17:35,860 --> 00:17:38,040 she's a true partner in their success. 485 00:17:38,040 --> 00:17:40,000 And that approach builds loyalty, 486 00:17:40,000 --> 00:17:42,080 creates strong relationships, 487 00:17:42,080 --> 00:17:43,640 and leads to a more sustainable 488 00:17:43,640 --> 00:17:45,160 and rewarding business model. 489 00:17:45,160 --> 00:17:47,840 It's about recognizing that your success 490 00:17:47,840 --> 00:17:50,360 is tied to the success of your clients. 491 00:17:50,360 --> 00:17:52,680 And that by helping them achieve their goals, 492 00:17:52,680 --> 00:17:54,400 you ultimately achieve your own. 493 00:17:54,400 --> 00:17:55,520 You know, it's really interesting 494 00:17:55,520 --> 00:17:57,840 how well these online business models fit 495 00:17:57,840 --> 00:18:01,200 with the whole trend of remote work and the gig economy. 496 00:18:01,200 --> 00:18:02,120 Totally. 497 00:18:02,120 --> 00:18:04,600 They offer a level of flexibility and freedom 498 00:18:04,600 --> 00:18:07,000 that traditional jobs just can't match. 499 00:18:07,000 --> 00:18:08,040 One of the guys we looked at, 500 00:18:08,040 --> 00:18:10,880 he's built a whole bunch of those rank and rent websites, 501 00:18:10,880 --> 00:18:13,240 and he was saying how this business model 502 00:18:13,240 --> 00:18:15,440 has allowed him to travel the world, 503 00:18:15,440 --> 00:18:16,880 spend more time with his family, 504 00:18:16,880 --> 00:18:18,320 and do all the things he loves. 505 00:18:18,320 --> 00:18:20,160 He said he can work from anywhere 506 00:18:20,160 --> 00:18:21,720 with an internet connection, 507 00:18:21,720 --> 00:18:22,880 setting his own hours, 508 00:18:22,880 --> 00:18:25,520 and creating a lifestyle that he truly enjoys. 509 00:18:25,520 --> 00:18:26,360 That's the dream. 510 00:18:26,360 --> 00:18:30,440 It's about having the freedom to design your own life, 511 00:18:30,440 --> 00:18:32,760 work on projects that you're passionate about, 512 00:18:32,760 --> 00:18:35,560 and create a schedule that fits your needs. 513 00:18:35,560 --> 00:18:38,640 That sense of autonomy and control is so empowering. 514 00:18:38,640 --> 00:18:39,880 It allows you to break free 515 00:18:39,880 --> 00:18:42,120 from the constraints of a traditional job 516 00:18:42,120 --> 00:18:44,480 and build a career that's truly fulfilling 517 00:18:44,480 --> 00:18:45,800 and meaningful to you. 518 00:18:45,800 --> 00:18:49,000 It's about becoming the architect of your own destiny, 519 00:18:49,000 --> 00:18:51,720 designing a life that aligns with your values, 520 00:18:51,720 --> 00:18:53,920 your passions, and your aspirations. 521 00:18:53,920 --> 00:18:55,120 It's a powerful thing. 522 00:18:55,120 --> 00:18:56,800 One thing that really stood out in my research 523 00:18:56,800 --> 00:18:59,320 was the importance of having a strong support system. 524 00:18:59,320 --> 00:19:00,560 Oh, absolutely. 525 00:19:00,560 --> 00:19:03,240 Building a successful online business can be tough, 526 00:19:03,240 --> 00:19:05,440 and it's so important to have people you can turn to 527 00:19:05,440 --> 00:19:08,480 for guidance, encouragement, and accountability. 528 00:19:08,480 --> 00:19:11,520 One woman who's built a really successful Asessio agency, 529 00:19:11,520 --> 00:19:15,040 she said that having mentors was crucial to her success. 530 00:19:15,040 --> 00:19:16,240 They gave her advice, 531 00:19:16,240 --> 00:19:17,840 helped her through those early challenges, 532 00:19:17,840 --> 00:19:20,000 and gave her the confidence to keep going 533 00:19:20,000 --> 00:19:21,120 when things got tough. 534 00:19:21,120 --> 00:19:22,520 And she talked about how important it is 535 00:19:22,520 --> 00:19:24,640 to surround yourself with a positive 536 00:19:24,640 --> 00:19:27,360 and supportive community, both online and offline. 537 00:19:27,360 --> 00:19:28,840 It makes a huge difference. 538 00:19:28,840 --> 00:19:30,680 Having that sense of connection, 539 00:19:30,680 --> 00:19:32,920 knowing you're not alone in this journey, 540 00:19:32,920 --> 00:19:34,800 it can provide a sense of purpose, 541 00:19:34,800 --> 00:19:36,280 a network of support, 542 00:19:36,280 --> 00:19:38,520 and a source of inspiration and motivation. 543 00:19:38,520 --> 00:19:40,960 It's a reminder that we're all in this together. 544 00:19:40,960 --> 00:19:44,000 You know, I found the discussion about the future of SEO 545 00:19:44,000 --> 00:19:47,800 and the impact of artificial intelligence or AI 546 00:19:47,800 --> 00:19:48,880 really fascinating. 547 00:19:48,880 --> 00:19:50,400 Yeah, a lot of the sources talked about 548 00:19:50,400 --> 00:19:53,920 how AI is rapidly changing the online business world, 549 00:19:53,920 --> 00:19:56,680 and anyone who wants to succeed needs to adapt. 550 00:19:56,680 --> 00:19:59,360 It's exciting and a little scary at the same time. 551 00:19:59,360 --> 00:20:01,480 One guy said he's already using AI tools 552 00:20:01,480 --> 00:20:03,240 to do things like keyword research, 553 00:20:03,240 --> 00:20:05,920 content creation, and even website design. 554 00:20:05,920 --> 00:20:08,320 He thinks AI is only gonna become more powerful 555 00:20:08,320 --> 00:20:10,680 and integrated into our workflows in the future. 556 00:20:10,680 --> 00:20:12,360 It's definitely coming. 557 00:20:12,360 --> 00:20:14,920 So we need to embrace those advancements, 558 00:20:14,920 --> 00:20:16,520 learn those new tools, 559 00:20:16,520 --> 00:20:20,280 and figure out how to use AI to our advantage. 560 00:20:20,280 --> 00:20:23,120 But it's important to remember that AI is a tool, 561 00:20:23,120 --> 00:20:26,520 not a replacement for human creativity and ingenuity. 562 00:20:26,520 --> 00:20:28,040 It's about finding that balance 563 00:20:28,040 --> 00:20:31,120 between using the power of AI 564 00:20:31,120 --> 00:20:33,120 and maintaining that human touch 565 00:20:33,120 --> 00:20:35,200 that's so important for building relationships 566 00:20:35,200 --> 00:20:37,200 and making those genuine connections. 567 00:20:37,200 --> 00:20:39,280 One of the seasoned SEO experts we looked at, 568 00:20:39,280 --> 00:20:40,880 he stressed the importance of sticking 569 00:20:40,880 --> 00:20:42,640 to those fundamental principles, 570 00:20:42,640 --> 00:20:44,400 even as technology changes. 571 00:20:44,400 --> 00:20:48,040 He said that while AI can be helpful for automating tasks, 572 00:20:48,040 --> 00:20:50,680 Google's ultimate goal is still to provide users 573 00:20:50,680 --> 00:20:53,200 with the most relevant and valuable search results. 574 00:20:53,200 --> 00:20:54,360 You can't lose sight of that. 575 00:20:54,360 --> 00:20:55,360 Exactly. 576 00:20:55,360 --> 00:20:56,680 Creating great content, 577 00:20:56,680 --> 00:20:58,280 building user-friendly websites, 578 00:20:58,280 --> 00:21:00,800 and focusing on a positive user experience, 579 00:21:00,800 --> 00:21:03,840 those will always be essential for success in SEO. 580 00:21:03,840 --> 00:21:05,280 It all comes back to people. 581 00:21:05,280 --> 00:21:06,880 It's about connecting with your audience, 582 00:21:06,880 --> 00:21:08,240 understanding what they need, 583 00:21:08,240 --> 00:21:10,120 and providing them with something valuable. 584 00:21:10,120 --> 00:21:11,840 And that human connection, 585 00:21:11,840 --> 00:21:13,320 that'll never go out of style. 586 00:21:14,200 --> 00:21:17,200 It's amazing how much these guys are always learning 587 00:21:17,200 --> 00:21:18,560 and expanding their skills. 588 00:21:18,560 --> 00:21:21,400 They're not content with just knowing one thing. 589 00:21:21,400 --> 00:21:23,840 They're always branching out and trying new things. 590 00:21:23,840 --> 00:21:26,800 One guy said he started out just focusing on SEO, 591 00:21:26,800 --> 00:21:29,760 but then he realized that if he really wanted to succeed, 592 00:21:29,760 --> 00:21:32,240 he needed to learn a bunch of other stuff too. 593 00:21:32,240 --> 00:21:36,280 Website design, content marketing, social media, 594 00:21:36,280 --> 00:21:37,920 even a bit of coding. 595 00:21:37,920 --> 00:21:40,040 So it's not enough to be a specialist in one area. 596 00:21:40,040 --> 00:21:42,840 You gotta be more like a digital marketing Swiss army knife 597 00:21:42,840 --> 00:21:43,680 ready for anything. 598 00:21:43,680 --> 00:21:44,720 Exactly. 599 00:21:44,720 --> 00:21:48,320 And it's that commitment to constantly learning new things 600 00:21:48,320 --> 00:21:49,480 that really sets them apart. 601 00:21:49,480 --> 00:21:52,480 They're like lifelong students of the online world, 602 00:21:52,480 --> 00:21:54,480 always hungry for more knowledge. 603 00:21:54,480 --> 00:21:56,280 They're not afraid to try new things, 604 00:21:56,280 --> 00:21:57,480 to challenge themselves, 605 00:21:57,480 --> 00:21:58,920 and to keep pushing their boundaries. 606 00:21:58,920 --> 00:21:59,920 I get it, you know? 607 00:21:59,920 --> 00:22:01,680 The online world is constantly changing, 608 00:22:01,680 --> 00:22:02,960 so you gotta change with it. 609 00:22:02,960 --> 00:22:04,200 If you're not learning and adapting, 610 00:22:04,200 --> 00:22:05,600 you're falling behind. 611 00:22:05,600 --> 00:22:06,640 One of the women we looked at, 612 00:22:06,640 --> 00:22:09,000 she runs a super successful online business, 613 00:22:09,000 --> 00:22:12,160 and she talked about how she embraces lifelong learning, 614 00:22:12,160 --> 00:22:13,640 not just because it helps her business, 615 00:22:13,640 --> 00:22:15,200 but because she genuinely enjoys it. 616 00:22:15,200 --> 00:22:17,920 She's always reading books, going to conferences, 617 00:22:17,920 --> 00:22:20,360 taking online courses, connecting with experts. 618 00:22:20,360 --> 00:22:22,240 She's built this incredible network 619 00:22:22,240 --> 00:22:23,840 of knowledge around herself. 620 00:22:23,840 --> 00:22:26,120 It's like she's created her own personal university 621 00:22:26,120 --> 00:22:26,960 for success. 622 00:22:26,960 --> 00:22:28,120 It's so cool to see. 623 00:22:28,120 --> 00:22:30,240 She just loves learning new things, 624 00:22:30,240 --> 00:22:33,360 and that keeps her inspired and constantly growing. 625 00:22:33,360 --> 00:22:34,960 And it's not just about stuffing your head 626 00:22:34,960 --> 00:22:36,440 with information, right? 627 00:22:36,440 --> 00:22:38,640 It's about broadening your perspective, 628 00:22:38,640 --> 00:22:40,400 challenging your assumptions, 629 00:22:40,400 --> 00:22:42,920 and finding new ways to solve problems. 630 00:22:42,920 --> 00:22:45,560 It's about becoming a more well-rounded, 631 00:22:45,560 --> 00:22:48,360 adaptable, and innovative person. 632 00:22:48,360 --> 00:22:49,840 You know, one thing that really impressed me 633 00:22:49,840 --> 00:22:53,320 in all this research was the importance of perseverance. 634 00:22:53,320 --> 00:22:56,720 Building a successful online business, it's not easy. 635 00:22:56,720 --> 00:22:59,240 You have to face challenges, make mistakes, 636 00:22:59,240 --> 00:23:01,160 and have moments where you just wanna give up. 637 00:23:01,160 --> 00:23:02,040 One of the sources, 638 00:23:02,040 --> 00:23:04,600 this guy who's built a massive online business, 639 00:23:04,600 --> 00:23:08,200 he said his path to success was anything but smooth. 640 00:23:08,200 --> 00:23:10,480 He had setbacks, he messed up, 641 00:23:10,480 --> 00:23:13,080 and there were definitely times when he doubted himself. 642 00:23:13,080 --> 00:23:14,160 But he never quit. 643 00:23:14,160 --> 00:23:15,800 He learned from his mistakes, 644 00:23:15,800 --> 00:23:18,160 he changed his approach when he needed to, 645 00:23:18,160 --> 00:23:20,000 and he just kept pushing forward. 646 00:23:20,000 --> 00:23:21,280 That's what makes all the difference. 647 00:23:21,280 --> 00:23:23,960 He had this unwavering belief in himself and his vision, 648 00:23:23,960 --> 00:23:27,800 and that's what ultimately got him to where he is today. 649 00:23:27,800 --> 00:23:30,000 It's a great reminder that we can achieve 650 00:23:30,000 --> 00:23:33,480 anything we set our minds to as long as we don't give up. 651 00:23:33,480 --> 00:23:35,920 It's so true, those setbacks, those challenges, 652 00:23:35,920 --> 00:23:36,840 they're not failures, 653 00:23:36,840 --> 00:23:39,080 they're opportunities to learn and grow. 654 00:23:39,080 --> 00:23:41,920 They're like stepping stones on the path to success. 655 00:23:41,920 --> 00:23:43,360 It's about having that grit, 656 00:23:43,360 --> 00:23:46,480 that determination to keep going even when things are tough. 657 00:23:46,480 --> 00:23:49,120 And remembering that success isn't a finish line, 658 00:23:49,120 --> 00:23:50,000 it's a journey. 659 00:23:50,000 --> 00:23:52,120 It's about enjoying the process, 660 00:23:52,120 --> 00:23:53,360 embracing the challenges, 661 00:23:53,360 --> 00:23:55,400 and celebrating those wins along the way. 662 00:23:55,400 --> 00:23:56,560 You got this. 663 00:23:56,560 --> 00:23:58,760 You can achieve anything you set your mind to 664 00:23:58,760 --> 00:24:00,720 as long as you're willing to put in the effort 665 00:24:00,720 --> 00:24:02,640 and never give up on your dreams. 666 00:24:02,640 --> 00:24:04,960 So as we wrap up this deep dive, 667 00:24:04,960 --> 00:24:07,640 what's the one thing you hope our listeners take away 668 00:24:07,640 --> 00:24:08,680 from all of this? 669 00:24:08,680 --> 00:24:10,360 What's that golden nugget of wisdom 670 00:24:10,360 --> 00:24:11,840 they can carry with them? 671 00:24:11,840 --> 00:24:13,400 I think the biggest takeaway is that 672 00:24:13,400 --> 00:24:14,520 there's no magic bullet, 673 00:24:14,520 --> 00:24:16,360 no secret formula for success online. 674 00:24:16,360 --> 00:24:19,200 It all comes down to those basic principles, 675 00:24:19,200 --> 00:24:22,440 hard work, perseverance, being able to adapt, 676 00:24:22,440 --> 00:24:25,440 and willingness to keep learning and growing. 677 00:24:25,440 --> 00:24:27,760 It's about having that entrepreneurial spirit, 678 00:24:27,760 --> 00:24:29,080 that creative spark, 679 00:24:29,080 --> 00:24:31,320 and the confidence to believe in yourself 680 00:24:31,320 --> 00:24:33,600 and your ability to make your dreams a reality. 681 00:24:33,600 --> 00:24:34,520 And never forget, 682 00:24:34,520 --> 00:24:37,760 the journey itself is just as important as the destination. 683 00:24:37,760 --> 00:24:41,680 So keep exploring, keep experimenting, keep learning, 684 00:24:41,680 --> 00:24:43,840 and don't ever give up on those dreams. 685 00:24:43,840 --> 00:24:45,640 The online world is constantly changing, 686 00:24:45,640 --> 00:24:48,200 so embrace those changes, adapt your approach, 687 00:24:48,200 --> 00:24:50,680 and keep pushing the boundaries of what's possible. 688 00:24:50,680 --> 00:24:53,000 The future is yours to create. 689 00:24:53,000 --> 00:24:55,600 Thanks for joining us on the Deep Dive.