1 00:00:00,000 --> 00:00:01,640 Hey everyone and welcome back. 2 00:00:01,640 --> 00:00:03,680 You guys sent in this really interesting review, 3 00:00:03,680 --> 00:00:06,800 the AI powered digital marketing mastery bundle. 4 00:00:06,800 --> 00:00:11,040 And wow, five whole ebooks on using AI for marketing. 5 00:00:11,040 --> 00:00:11,920 Yeah, that's a lot. 6 00:00:11,920 --> 00:00:13,200 That's a lot to dive into. 7 00:00:13,200 --> 00:00:15,960 We're gonna uncover how AI is changing the game 8 00:00:15,960 --> 00:00:18,680 and everything from affiliate marketing to SEO. 9 00:00:18,680 --> 00:00:21,560 And the best part, it's not just some theory. 10 00:00:21,560 --> 00:00:25,160 The review is full of examples of how these AI strategies 11 00:00:25,160 --> 00:00:27,360 led to some really awesome results. 12 00:00:27,360 --> 00:00:30,560 Like one marketer got a 30% ROI boost 13 00:00:30,560 --> 00:00:31,960 and there were personalized emails 14 00:00:31,960 --> 00:00:35,200 that just exploded conversions by like 25%. 15 00:00:35,200 --> 00:00:36,660 Okay, now I'm really interested. 16 00:00:36,660 --> 00:00:38,120 Let's start with affiliate marketing. 17 00:00:38,120 --> 00:00:40,480 The review talked about how AI analyzes 18 00:00:40,480 --> 00:00:42,440 an affiliate's performance with an, I quote, 19 00:00:42,440 --> 00:00:44,320 surgical precision. 20 00:00:44,320 --> 00:00:45,560 What does that even mean? 21 00:00:45,560 --> 00:00:47,080 So like imagine this, 22 00:00:47,080 --> 00:00:49,280 instead of just looking at clicks and conversions, 23 00:00:49,280 --> 00:00:51,000 AI can really get into the nitty gritty 24 00:00:51,000 --> 00:00:53,680 like the audience demographics, engagement 25 00:00:53,680 --> 00:00:55,880 on different platforms, even their style and messaging. 26 00:00:55,880 --> 00:00:57,600 It's like finding that perfect match. 27 00:00:57,600 --> 00:00:59,800 So you're not just going for any affiliate with traffic. 28 00:00:59,800 --> 00:01:01,240 You're finding ones whose audience 29 00:01:01,240 --> 00:01:02,960 really connects with your brand. 30 00:01:02,960 --> 00:01:03,800 Exactly. 31 00:01:03,800 --> 00:01:05,840 And remember that story about the hidden gem affiliate? 32 00:01:05,840 --> 00:01:09,360 Perfect example of AI finding those surprising partnerships 33 00:01:09,360 --> 00:01:10,520 that can really make a difference. 34 00:01:10,520 --> 00:01:12,800 Oh yeah, the one where AI helped a reviewer 35 00:01:12,800 --> 00:01:15,360 find this amazing affiliate they would have never found 36 00:01:15,360 --> 00:01:19,400 otherwise, leading to, wait, was it a 30% ROI boost? 37 00:01:19,400 --> 00:01:20,320 30%, yeah. 38 00:01:20,320 --> 00:01:22,480 I'm starting to see the potential here. 39 00:01:22,480 --> 00:01:24,200 What about keeping things optimized? 40 00:01:24,200 --> 00:01:27,760 Does AI just analyze once or is it always working? 41 00:01:27,760 --> 00:01:30,400 That's what's so cool about AI and affiliate marketing. 42 00:01:30,400 --> 00:01:32,800 It never stops learning and adapting. 43 00:01:32,800 --> 00:01:34,720 It's like having a marketing assistant 44 00:01:34,720 --> 00:01:37,400 working around the clock, tweaking campaigns 45 00:01:37,400 --> 00:01:39,280 based on what's happening live. 46 00:01:39,280 --> 00:01:41,640 The review even talked about AI helping 47 00:01:41,640 --> 00:01:43,680 adjust commissions for some affiliates, 48 00:01:43,680 --> 00:01:45,400 which made things better for everyone. 49 00:01:45,400 --> 00:01:46,880 So you're not just finding affiliates. 50 00:01:46,880 --> 00:01:49,200 You're building a relationship where everybody wins. 51 00:01:49,200 --> 00:01:50,040 Totally. 52 00:01:50,040 --> 00:01:50,880 That's pretty cool. 53 00:01:50,880 --> 00:01:53,280 Okay, let's move on to content creation. 54 00:01:53,280 --> 00:01:55,720 The reviewer said it felt like a never ending marathon 55 00:01:55,720 --> 00:01:58,280 and I think we can all relate to that. 56 00:01:58,280 --> 00:02:00,280 It's tough to keep putting out great content 57 00:02:00,280 --> 00:02:03,040 that your audience loves and actually gets results. 58 00:02:03,040 --> 00:02:07,040 But good news is AI can help us get off that content treadmill 59 00:02:07,040 --> 00:02:08,760 and make the process way better. 60 00:02:08,760 --> 00:02:11,320 Now the review said AI analyzes social media 61 00:02:11,320 --> 00:02:12,560 and what's trending. 62 00:02:12,560 --> 00:02:13,560 Can you break that down a bit? 63 00:02:13,560 --> 00:02:14,680 How does that actually work? 64 00:02:14,680 --> 00:02:16,000 It's like having a direct line 65 00:02:16,000 --> 00:02:18,640 to the hottest conversations online. 66 00:02:18,640 --> 00:02:21,600 AI goes through tons of data from social media news, 67 00:02:21,600 --> 00:02:23,480 you name it, to find what's resonating 68 00:02:23,480 --> 00:02:25,040 with your audience right now. 69 00:02:25,040 --> 00:02:27,760 Like a backstage pass to what people are really into. 70 00:02:27,760 --> 00:02:30,160 So instead of trying to guess what your audience wants, 71 00:02:30,160 --> 00:02:33,240 you can use AI to know for sure and create content 72 00:02:33,240 --> 00:02:35,200 that you know will be relevant and timely. 73 00:02:35,200 --> 00:02:36,120 Exactly. 74 00:02:36,120 --> 00:02:38,120 And that real time knowledge is huge, 75 00:02:38,120 --> 00:02:40,560 especially when you want content to go viral. 76 00:02:40,560 --> 00:02:42,360 Remember that example from the review. 77 00:02:42,360 --> 00:02:44,960 The writer used AI to tap into a trending topic 78 00:02:44,960 --> 00:02:47,400 and their blog post just blew up. 79 00:02:47,400 --> 00:02:49,640 That's the power of AI in action. 80 00:02:49,640 --> 00:02:51,520 Okay, I'm seeing how powerful AI can be 81 00:02:51,520 --> 00:02:54,480 for content creation, but what about making it personal? 82 00:02:54,480 --> 00:02:56,240 The review is really into using AI 83 00:02:56,240 --> 00:02:58,080 to go beyond just generic content 84 00:02:58,080 --> 00:03:00,280 and create those laser focused messages. 85 00:03:00,280 --> 00:03:01,760 What did they say about that? 86 00:03:01,760 --> 00:03:05,360 They were using AI to make personalized email newsletters 87 00:03:05,360 --> 00:03:07,120 with product recommendations 88 00:03:07,120 --> 00:03:09,200 based on what people were doing online. 89 00:03:09,200 --> 00:03:10,360 And guess what? 90 00:03:10,360 --> 00:03:13,320 Click through rates went up by, wait for it, 40%. 91 00:03:13,320 --> 00:03:14,280 40%. 92 00:03:14,280 --> 00:03:15,200 40%. 93 00:03:15,200 --> 00:03:16,880 Whoa, that's a lot. 94 00:03:16,880 --> 00:03:19,120 How does AI personalize stuff like that? 95 00:03:19,120 --> 00:03:20,440 Data, data, data. 96 00:03:20,440 --> 00:03:22,600 AI looks at what a user bought before, 97 00:03:22,600 --> 00:03:25,120 what they looked at online, how they interact with emails, 98 00:03:25,120 --> 00:03:26,680 even what they do on social media 99 00:03:26,680 --> 00:03:28,200 to figure out their interests. 100 00:03:28,200 --> 00:03:30,360 Then it uses that to tailor what they see, 101 00:03:30,360 --> 00:03:33,520 whether it's products, subject lines, even blog posts. 102 00:03:33,520 --> 00:03:36,120 Like a personal shopper for everyone on your email list. 103 00:03:36,120 --> 00:03:36,960 Pretty much. 104 00:03:36,960 --> 00:03:38,040 And it's not just email. 105 00:03:38,040 --> 00:03:41,360 AI can personalize your website, ads, even chat bots. 106 00:03:41,360 --> 00:03:44,520 It's all about making it feel like it's made just for them. 107 00:03:44,520 --> 00:03:46,200 And that can lead to better engagement, 108 00:03:46,200 --> 00:03:48,400 stronger loyalty, and of course, more sales. 109 00:03:48,400 --> 00:03:50,840 I'm not ready to trial this AI magic myself. 110 00:03:50,840 --> 00:03:52,560 But before I move on to email marketing, 111 00:03:52,560 --> 00:03:54,800 let's talk a bit more about how AI tells you 112 00:03:54,800 --> 00:03:56,880 how well your content is doing. 113 00:03:56,880 --> 00:03:58,200 Great question. 114 00:03:58,200 --> 00:04:00,240 One thing that makes AI different 115 00:04:00,240 --> 00:04:03,200 is that it can go deeper than just page views and clicks. 116 00:04:03,200 --> 00:04:06,440 AI looks at how people actually use your content. 117 00:04:06,440 --> 00:04:09,200 Are they reading it all, clicking links, sharing it? 118 00:04:09,200 --> 00:04:11,640 And then it tells you how to make your content even better. 119 00:04:11,640 --> 00:04:13,880 So it's not just saying good or bad. 120 00:04:13,880 --> 00:04:16,200 It's telling you exactly what to change. 121 00:04:16,200 --> 00:04:17,120 Exactly. 122 00:04:17,120 --> 00:04:19,440 And because AI is always learning, 123 00:04:19,440 --> 00:04:21,560 its suggestions just keep getting better. 124 00:04:21,560 --> 00:04:24,040 It's like having a coach that's always pushing you 125 00:04:24,040 --> 00:04:25,280 to be your best. 126 00:04:25,280 --> 00:04:26,360 I like that. 127 00:04:26,360 --> 00:04:27,760 OK, next up. 128 00:04:27,760 --> 00:04:29,000 Email marketing. 129 00:04:29,000 --> 00:04:29,840 We've all been there. 130 00:04:29,840 --> 00:04:32,400 You work hard on an email campaign and nothing happens. 131 00:04:32,400 --> 00:04:33,560 It's the worst. 132 00:04:33,560 --> 00:04:36,640 But the reviews seem to think AI could turn those flops 133 00:04:36,640 --> 00:04:38,200 into something special. 134 00:04:38,200 --> 00:04:40,840 So how does AI change email marketing? 135 00:04:40,840 --> 00:04:43,080 It's all about making your emails more relevant, more 136 00:04:43,080 --> 00:04:44,320 engaging, and more effective. 137 00:04:44,320 --> 00:04:44,840 OK. 138 00:04:44,840 --> 00:04:46,440 AI can help with that in a few ways. 139 00:04:46,440 --> 00:04:47,480 First, timing. 140 00:04:47,480 --> 00:04:48,840 We all check our email differently, right? 141 00:04:48,840 --> 00:04:49,160 Oh, yeah. 142 00:04:49,160 --> 00:04:50,400 Some people are always on it. 143 00:04:50,400 --> 00:04:50,640 Right. 144 00:04:50,640 --> 00:04:51,680 And some let it pile up. 145 00:04:51,680 --> 00:04:52,840 Guilty is charged. 146 00:04:52,840 --> 00:04:56,040 So instead of sending emails at a set time for everyone, 147 00:04:56,040 --> 00:04:59,040 AI figures out the best time for each person. 148 00:04:59,040 --> 00:05:01,360 That way, they're more likely to open it when they're actually 149 00:05:01,360 --> 00:05:02,720 checking email. 150 00:05:02,720 --> 00:05:05,960 The review mentioned open rates going up by 20%, 151 00:05:05,960 --> 00:05:07,480 just from changing when emails are sent. 152 00:05:07,480 --> 00:05:09,400 Wow, that's a big difference just from timing. 153 00:05:09,400 --> 00:05:12,360 I'm seeing how these little tweaks can make a big impact. 154 00:05:12,360 --> 00:05:14,480 What about segmentation and targeting? 155 00:05:14,480 --> 00:05:16,800 The review said AI made those better, too. 156 00:05:16,800 --> 00:05:19,600 Think of it like going beyond those broad categories, 157 00:05:19,600 --> 00:05:24,560 like interest in X or bought Y. AI lets you get super specific. 158 00:05:24,560 --> 00:05:26,520 The review gave an example of using AI 159 00:05:26,520 --> 00:05:28,720 to find people who were interested in a product 160 00:05:28,720 --> 00:05:30,320 but hadn't bought it yet. 161 00:05:30,320 --> 00:05:32,160 By making campaigns just for them, 162 00:05:32,160 --> 00:05:35,160 the marketer got a 35% boost in conversions. 163 00:05:35,160 --> 00:05:36,920 So it's about finding those opportunities 164 00:05:36,920 --> 00:05:38,680 within your audience and saying the right thing 165 00:05:38,680 --> 00:05:39,680 to the right people. 166 00:05:39,680 --> 00:05:40,680 Makes sense. 167 00:05:40,680 --> 00:05:44,520 But how does AI personalize emails beyond just the timing? 168 00:05:44,520 --> 00:05:46,080 Imagine getting an email that feels 169 00:05:46,080 --> 00:05:47,720 like it was written just for you. 170 00:05:47,720 --> 00:05:50,160 Recommendations based on what you've bought before, 171 00:05:50,160 --> 00:05:53,400 content you've looked at, even subject lines that catch your eye. 172 00:05:53,400 --> 00:05:55,400 That's AI-driven personalization. 173 00:05:55,400 --> 00:05:58,280 That's a far cry from those generic emails we all get. 174 00:05:58,280 --> 00:05:59,440 I like the sound of that. 175 00:05:59,440 --> 00:06:01,480 But it sounds kind of complicated. 176 00:06:01,480 --> 00:06:03,480 How do you keep all that data straight 177 00:06:03,480 --> 00:06:05,920 and make sure the right message gets to the right person? 178 00:06:05,920 --> 00:06:06,920 That's the beauty of it. 179 00:06:06,920 --> 00:06:09,200 AI does all the hard work. 180 00:06:09,200 --> 00:06:11,960 It analyzes the data, sorts your audience, 181 00:06:11,960 --> 00:06:15,320 makes the content personal, and even tells you what's working. 182 00:06:15,320 --> 00:06:17,360 You get all the benefits of personalization 183 00:06:17,360 --> 00:06:18,560 without the headache. 184 00:06:18,560 --> 00:06:19,840 Sounds like magic. 185 00:06:19,840 --> 00:06:20,520 Kind of. 186 00:06:20,520 --> 00:06:22,720 OK, this is sounding less like email marketing 187 00:06:22,720 --> 00:06:25,120 and more like something out of a sci-fi movie. 188 00:06:25,120 --> 00:06:27,560 I want to learn more about how to make this work. 189 00:06:27,560 --> 00:06:29,560 But before we get into that, let's 190 00:06:29,560 --> 00:06:32,400 look at how AI can be used for online workshops. 191 00:06:32,400 --> 00:06:33,040 Sounds good. 192 00:06:33,040 --> 00:06:35,680 Online workshops are a great way to connect with your audience, 193 00:06:35,680 --> 00:06:37,640 share what you know, and build your brand. 194 00:06:37,640 --> 00:06:38,160 True, sure. 195 00:06:38,160 --> 00:06:39,920 But they can also be a ton of work. 196 00:06:39,920 --> 00:06:40,360 Oh, yeah? 197 00:06:40,360 --> 00:06:43,440 From making the content to managing registrations 198 00:06:43,440 --> 00:06:46,680 to following up afterwards, it's a lot to handle. 199 00:06:46,680 --> 00:06:48,400 But the review made it sound like AI 200 00:06:48,400 --> 00:06:50,240 could make it a lot easier. 201 00:06:50,240 --> 00:06:51,320 What did they say? 202 00:06:51,320 --> 00:06:54,480 They were saying AI can help you streamline the whole thing 203 00:06:54,480 --> 00:06:56,640 from start to finish. 204 00:06:56,640 --> 00:06:59,720 Imagine having an AI assistant that looks at data 205 00:06:59,720 --> 00:07:03,800 from your old workshops, feedback, engagement, 206 00:07:03,800 --> 00:07:07,200 popular topics, and then uses that to help you make your next 207 00:07:07,200 --> 00:07:08,560 workshop even better. 208 00:07:08,560 --> 00:07:09,400 That's incredible. 209 00:07:09,400 --> 00:07:11,760 It's like having a consultant working behind the scenes 210 00:07:11,760 --> 00:07:13,680 to make sure your workshops are the best they can be. 211 00:07:13,680 --> 00:07:14,640 Exactly. 212 00:07:14,640 --> 00:07:17,080 And because AI can automate stuff, 213 00:07:17,080 --> 00:07:19,560 it can save you a ton of time and energy. 214 00:07:19,560 --> 00:07:21,640 Think about all the things you have to do for an online 215 00:07:21,640 --> 00:07:25,200 workshop, registrations, payments, reminders. 216 00:07:25,200 --> 00:07:27,880 AI can do it all for you, so you can focus on making great 217 00:07:27,880 --> 00:07:30,880 content and giving your attendees an awesome experience. 218 00:07:30,880 --> 00:07:32,040 That sounds like a dream. 219 00:07:32,040 --> 00:07:34,880 No more spending hours sending reminder emails 220 00:07:34,880 --> 00:07:36,720 or dealing with payments. 221 00:07:36,720 --> 00:07:38,560 But what about making money from them? 222 00:07:38,560 --> 00:07:40,400 Can AI help with that too? 223 00:07:40,400 --> 00:07:41,680 Definitely. 224 00:07:41,680 --> 00:07:44,360 AI can look at market trends, what your competitors are 225 00:07:44,360 --> 00:07:48,000 charging, and participant data to recommend the best pricing 226 00:07:48,000 --> 00:07:50,040 and promotions for your workshops. 227 00:07:50,040 --> 00:07:53,880 For example, AI might suggest a tiered pricing structure 228 00:07:53,880 --> 00:07:56,480 where you offer different levels of access or bonuses 229 00:07:56,480 --> 00:07:59,240 at different prices, or it might help you target specific 230 00:07:59,240 --> 00:08:01,840 promotions to attract the perfect attendees. 231 00:08:01,840 --> 00:08:04,760 The review even gave an example where AI helps someone make 232 00:08:04,760 --> 00:08:07,120 way more money from their workshops just by suggesting 233 00:08:07,120 --> 00:08:09,640 better pricing and promotions. 234 00:08:09,640 --> 00:08:11,120 That's pretty amazing. 235 00:08:11,120 --> 00:08:13,680 I want to learn more about how AI can help me make the most 236 00:08:13,680 --> 00:08:14,680 of my online events. 237 00:08:14,680 --> 00:08:15,640 We can get into that. 238 00:08:15,640 --> 00:08:17,640 OK, we've talked about affiliate marketing, 239 00:08:17,640 --> 00:08:21,600 content creation, email marketing, and online workshops. 240 00:08:21,600 --> 00:08:22,680 That's a lot. 241 00:08:22,680 --> 00:08:24,040 And for our final act, we're going 242 00:08:24,040 --> 00:08:27,120 to tackle the always-changing world of SEO. 243 00:08:27,120 --> 00:08:30,160 I'm ready to uncover the secrets to AI-powered SEO 244 00:08:30,160 --> 00:08:30,680 success. 245 00:08:30,680 --> 00:08:31,280 Me too. 246 00:08:31,280 --> 00:08:34,160 The review was impressed with how AI went beyond the basic 247 00:08:34,160 --> 00:08:37,000 keyword tools and gave real insights into search trends 248 00:08:37,000 --> 00:08:38,400 and what users are doing. 249 00:08:38,400 --> 00:08:39,880 Can you tell me more about that? 250 00:08:39,880 --> 00:08:42,200 How does AI change keyword research? 251 00:08:42,200 --> 00:08:43,600 Think of it like this. 252 00:08:43,600 --> 00:08:46,200 AI is like a detective uncovering 253 00:08:46,200 --> 00:08:48,760 the hidden gems of keywords. 254 00:08:48,760 --> 00:08:51,040 It finds those long-tail keywords 255 00:08:51,040 --> 00:08:52,680 that are perfect for your audience, 256 00:08:52,680 --> 00:08:55,480 but haven't been completely taken over by your competitors. 257 00:08:55,480 --> 00:08:56,840 OK, I'm intrigued. 258 00:08:56,840 --> 00:08:59,080 Tell me more about these long-tail keywords, what 259 00:08:59,080 --> 00:09:00,480 makes them so special. 260 00:09:00,480 --> 00:09:03,520 Long-tail keywords are longer and more specific phrases 261 00:09:03,520 --> 00:09:05,920 that people search for when they're close to buying something 262 00:09:05,920 --> 00:09:07,440 or taking action. 263 00:09:07,440 --> 00:09:10,040 For example, instead of just searching shoes, 264 00:09:10,040 --> 00:09:13,080 they might search best-running shoes for women 265 00:09:13,080 --> 00:09:14,960 with high arches. 266 00:09:14,960 --> 00:09:16,520 You see the difference. 267 00:09:16,520 --> 00:09:17,480 I get it. 268 00:09:17,480 --> 00:09:19,440 By targeting those more specific phrases, 269 00:09:19,440 --> 00:09:20,960 you're more likely to reach people 270 00:09:20,960 --> 00:09:23,040 who are ready to buy what you're selling, not just browsing 271 00:09:23,040 --> 00:09:23,680 around. 272 00:09:23,680 --> 00:09:24,640 Exactly. 273 00:09:24,640 --> 00:09:27,560 AI can help you find those perfect long-tail keywords that 274 00:09:27,560 --> 00:09:30,520 are relevant to your business and can bring highly targeted 275 00:09:30,520 --> 00:09:31,960 traffic to your website. 276 00:09:31,960 --> 00:09:34,760 So it's not just about finding keywords that lots of people 277 00:09:34,760 --> 00:09:35,480 are searching for. 278 00:09:35,480 --> 00:09:38,560 It's about finding keywords that match what your ideal customer 279 00:09:38,560 --> 00:09:39,120 is looking for. 280 00:09:39,120 --> 00:09:40,560 That makes so much sense. 281 00:09:40,560 --> 00:09:43,560 But how does AI actually find these long-tail keywords? 282 00:09:43,560 --> 00:09:46,160 Does it just magically know what people are going to search? 283 00:09:46,160 --> 00:09:48,760 Not magic, but close. 284 00:09:48,760 --> 00:09:53,160 AI can analyze tons of data from search engines, social media, 285 00:09:53,160 --> 00:09:55,800 forums, and everything online to see patterns 286 00:09:55,800 --> 00:09:57,800 in how people are searching. 287 00:09:57,800 --> 00:10:00,960 It can even consider things like time of year, location, 288 00:10:00,960 --> 00:10:03,560 and current events to predict which keywords will 289 00:10:03,560 --> 00:10:04,840 be popular in the future. 290 00:10:04,840 --> 00:10:06,720 So it's like a crystal ball showing you 291 00:10:06,720 --> 00:10:09,600 what people will be searching for before they even search. 292 00:10:09,600 --> 00:10:10,960 That's amazing. 293 00:10:10,960 --> 00:10:14,640 But finding keywords is only part of SEO, right? 294 00:10:14,640 --> 00:10:17,440 What about things like optimizing your website 295 00:10:17,440 --> 00:10:19,560 and knowing what your competitors are doing? 296 00:10:19,560 --> 00:10:21,160 Can AI help with those too? 297 00:10:21,160 --> 00:10:22,120 Absolutely. 298 00:10:22,120 --> 00:10:24,200 AI can look at your website and tell you exactly what 299 00:10:24,200 --> 00:10:26,320 to change to make it better for SEO. 300 00:10:26,320 --> 00:10:28,600 That might include things like your meta descriptions, 301 00:10:28,600 --> 00:10:31,080 headings, image tags, and internal links, 302 00:10:31,080 --> 00:10:32,720 all to make it easier for search engines 303 00:10:32,720 --> 00:10:34,720 to understand and rank your content. 304 00:10:34,720 --> 00:10:36,680 The review said they saw a big improvement 305 00:10:36,680 --> 00:10:38,920 in their search engine ranking and traffic just 306 00:10:38,920 --> 00:10:40,840 from following AI's recommendations. 307 00:10:40,840 --> 00:10:41,680 It's really powerful. 308 00:10:41,680 --> 00:10:42,800 That's impressive. 309 00:10:42,800 --> 00:10:44,400 And here's something else cool. 310 00:10:44,400 --> 00:10:47,440 AI can track what your competitors are doing for SEO, 311 00:10:47,440 --> 00:10:50,400 giving you valuable insights into their keywords, content, 312 00:10:50,400 --> 00:10:51,480 and backlinks. 313 00:10:51,480 --> 00:10:54,480 This knowledge can help you beat them and rank higher 314 00:10:54,480 --> 00:10:55,480 in searches. 315 00:10:55,480 --> 00:10:58,880 It's like having a spy giving you your competitors SEO 316 00:10:58,880 --> 00:10:59,560 secrets. 317 00:10:59,560 --> 00:11:03,360 OK, I'm convinced that AI is a game changer for SEO. 318 00:11:03,360 --> 00:11:05,800 But before we wrap up this part of our deep dive, 319 00:11:05,800 --> 00:11:08,440 I want to talk about something that's been on my mind. 320 00:11:08,440 --> 00:11:09,600 Data privacy. 321 00:11:09,600 --> 00:11:10,640 Yeah, that's important. 322 00:11:10,640 --> 00:11:13,400 With all this talk about AI knowing what users do 323 00:11:13,400 --> 00:11:15,440 and making things personal, how do we 324 00:11:15,440 --> 00:11:17,800 make sure we're not doing anything unethical? 325 00:11:17,800 --> 00:11:19,560 That's a great question and one we should all 326 00:11:19,560 --> 00:11:23,160 be thinking about is AI becomes a bigger part of marketing. 327 00:11:23,160 --> 00:11:25,600 People should always know how their data is being used 328 00:11:25,600 --> 00:11:27,080 and be able to say no if they want. 329 00:11:27,080 --> 00:11:27,840 That makes sense. 330 00:11:27,840 --> 00:11:30,760 It's about being personal but also respecting people's privacy. 331 00:11:30,760 --> 00:11:33,560 OK, I think we've covered a lot in this first part of our deep 332 00:11:33,560 --> 00:11:34,160 dive. 333 00:11:34,160 --> 00:11:37,040 We've looked at how AI can change affiliate marketing, 334 00:11:37,040 --> 00:11:41,080 content creation, email marketing, and SEO. 335 00:11:41,080 --> 00:11:42,360 It's pretty mind blowing. 336 00:11:42,360 --> 00:11:43,120 I know, right? 337 00:11:43,120 --> 00:11:43,840 It really is. 338 00:11:43,840 --> 00:11:46,560 It's amazing how AI is changing digital marketing. 339 00:11:46,560 --> 00:11:47,800 And we're just getting started. 340 00:11:47,800 --> 00:11:49,480 There's so much more to explore. 341 00:11:49,480 --> 00:11:50,760 So much more. 342 00:11:50,760 --> 00:11:51,920 Welcome back. 343 00:11:51,920 --> 00:11:55,120 Ready to really dig into those five ebooks? 344 00:11:55,120 --> 00:11:57,120 I want to talk about some real strategies 345 00:11:57,120 --> 00:11:59,320 you can use to step up your marketing game. 346 00:11:59,320 --> 00:12:00,000 I am. 347 00:12:00,000 --> 00:12:02,760 Let's start with affiliate authority. 348 00:12:02,760 --> 00:12:05,040 I want to hear more about how it uses AI 349 00:12:05,040 --> 00:12:07,600 to analyze affiliate performance with what 350 00:12:07,600 --> 00:12:10,280 the review called surgical precision. 351 00:12:10,280 --> 00:12:12,080 What does that look like in practice? 352 00:12:12,080 --> 00:12:14,120 OK, so picture this. 353 00:12:14,120 --> 00:12:16,000 You've got an AI that goes through all that data, 354 00:12:16,000 --> 00:12:18,440 not just clicks and conversions, but also audience 355 00:12:18,440 --> 00:12:20,800 demographics, what they're engaging with, 356 00:12:20,800 --> 00:12:22,960 even in affiliate style and voice. 357 00:12:22,960 --> 00:12:24,880 It's like, I don't know, a matchmaking service 358 00:12:24,880 --> 00:12:25,680 for your marketing. 359 00:12:25,680 --> 00:12:28,000 Instead of researching every single affiliate, 360 00:12:28,000 --> 00:12:30,680 AI finds the partners that'll actually get results. 361 00:12:30,680 --> 00:12:32,200 And speaking of results, the review 362 00:12:32,200 --> 00:12:35,360 mentioned affiliate authority also talks about using 363 00:12:35,360 --> 00:12:37,200 AI for constant optimization. 364 00:12:37,200 --> 00:12:38,280 What's that all about? 365 00:12:38,280 --> 00:12:40,400 It's not like you said it and forget it. 366 00:12:40,400 --> 00:12:42,600 AI-powered affiliate marketing is all 367 00:12:42,600 --> 00:12:46,440 about constantly looking at the data, finding what works, 368 00:12:46,440 --> 00:12:48,480 and making your campaigns better. 369 00:12:48,480 --> 00:12:51,120 Kind of like having a 247 marketing assistant, 370 00:12:51,120 --> 00:12:53,120 always running tests and making sure you're 371 00:12:53,120 --> 00:12:55,080 getting the most out of your partnerships. 372 00:12:55,080 --> 00:12:56,400 That sounds super valuable. 373 00:12:56,400 --> 00:12:58,240 It could save marketers a ton of time 374 00:12:58,240 --> 00:13:01,200 and get them a better return on their investment. 375 00:13:01,200 --> 00:13:05,640 OK, let's move on to content creation for cash. 376 00:13:05,640 --> 00:13:09,520 The review said AI could turn content creation from a chore 377 00:13:09,520 --> 00:13:10,840 into a moneymaker. 378 00:13:10,840 --> 00:13:11,920 How does it do that? 379 00:13:11,920 --> 00:13:13,320 Remember we were talking about how AI 380 00:13:13,320 --> 00:13:16,360 analyzed the social media and trending topics? 381 00:13:16,360 --> 00:13:19,840 That's key to making content that actually brings in money. 382 00:13:19,840 --> 00:13:23,000 AI can tell you exactly what your audience wants right now 383 00:13:23,000 --> 00:13:25,240 so you can make content that grabs their attention. 384 00:13:25,240 --> 00:13:27,000 So instead of guessing what they'll like, 385 00:13:27,000 --> 00:13:29,600 you can use AI to make content that perfectly matches 386 00:13:29,600 --> 00:13:30,680 their interests. 387 00:13:30,680 --> 00:13:32,480 That's huge for content marketers. 388 00:13:32,480 --> 00:13:35,040 It is, but it's not just about making the right content. 389 00:13:35,040 --> 00:13:37,160 It's also about getting it to the right people. 390 00:13:37,160 --> 00:13:39,560 And that's where AI personalization comes in. 391 00:13:39,560 --> 00:13:40,720 Exactly. 392 00:13:40,720 --> 00:13:43,840 Content creation for cash goes into how you can use AI 393 00:13:43,840 --> 00:13:45,920 to personalize content on a large scale, 394 00:13:45,920 --> 00:13:48,280 making sure everything connects with each individual. 395 00:13:48,280 --> 00:13:49,000 That's really. 396 00:13:49,000 --> 00:13:51,760 Think about those personalized email newsletters. 397 00:13:51,760 --> 00:13:54,880 AI can do the same thing for your website, social media posts, 398 00:13:54,880 --> 00:13:55,960 even videos. 399 00:13:55,960 --> 00:13:56,320 Oh, yeah. 400 00:13:56,320 --> 00:13:59,240 So instead of making one size fits all content, 401 00:13:59,240 --> 00:14:02,120 you can use AI to tailor each piece to exactly who 402 00:14:02,120 --> 00:14:03,240 you're trying to reach. 403 00:14:03,240 --> 00:14:04,720 That's really powerful. 404 00:14:04,720 --> 00:14:07,240 And the review talked about how AI personalization got 405 00:14:07,240 --> 00:14:12,800 a 40% increase in email clicks and a 25% boost in conversions. 406 00:14:12,800 --> 00:14:14,680 And that's just the start. 407 00:14:14,680 --> 00:14:18,040 AI can personalize every part of the customer journey, 408 00:14:18,040 --> 00:14:20,440 from the ads they see to the products they're recommended 409 00:14:20,440 --> 00:14:22,000 to the emails they get. 410 00:14:22,000 --> 00:14:24,480 It's about creating an experience that feels tailor-made 411 00:14:24,480 --> 00:14:25,640 for each person. 412 00:14:25,640 --> 00:14:27,960 And that can mean better engagement, stronger loyalty, 413 00:14:27,960 --> 00:14:28,800 and more sales. 414 00:14:28,800 --> 00:14:29,160 OK. 415 00:14:29,160 --> 00:14:31,680 I'm sold on AI for content personalization. 416 00:14:31,680 --> 00:14:33,880 But I also want to know how AI can help measure 417 00:14:33,880 --> 00:14:36,400 how well content is doing and make better decisions 418 00:14:36,400 --> 00:14:37,960 about our content strategy. 419 00:14:37,960 --> 00:14:41,600 That's where AI's analytical abilities really come in. 420 00:14:41,600 --> 00:14:45,600 Content creation for cash stresses using AI 421 00:14:45,600 --> 00:14:48,680 to track things like engagement, shares, conversions, even 422 00:14:48,680 --> 00:14:49,880 how people feel about it. 423 00:14:49,880 --> 00:14:50,280 Yeah. 424 00:14:50,280 --> 00:14:52,000 It's about going beyond the surface 425 00:14:52,000 --> 00:14:54,880 and seeing how your content's actually doing out there. 426 00:14:54,880 --> 00:14:56,880 So you're not just putting content out there 427 00:14:56,880 --> 00:14:58,080 and crossing your fingers. 428 00:14:58,080 --> 00:14:58,480 Nope. 429 00:14:58,480 --> 00:15:02,160 You're using AI to track, measure, and improve it 430 00:15:02,160 --> 00:15:04,240 to get the most out of your effort. 431 00:15:04,240 --> 00:15:05,320 Exactly. 432 00:15:05,320 --> 00:15:05,600 OK. 433 00:15:05,600 --> 00:15:08,480 I'm ready to dig into email marketing mastery now. 434 00:15:08,480 --> 00:15:11,320 The review said it could take those meh email campaigns 435 00:15:11,320 --> 00:15:12,680 and make them amazing. 436 00:15:12,680 --> 00:15:14,280 I'm ready to learn how. 437 00:15:14,280 --> 00:15:17,640 This one is full of secrets to using AI to make emails that 438 00:15:17,640 --> 00:15:20,680 are not only really engaging, but also great at driving 439 00:15:20,680 --> 00:15:21,400 conversions. 440 00:15:21,400 --> 00:15:22,000 OK. 441 00:15:22,000 --> 00:15:25,040 Remember how we talked about AI optimized send times? 442 00:15:25,040 --> 00:15:27,440 This ebook takes it to the next level, 443 00:15:27,440 --> 00:15:29,320 showing you how to group your audience based 444 00:15:29,320 --> 00:15:31,320 on how they engage with email and then 445 00:15:31,320 --> 00:15:34,720 personalize those send times for maximum impact. 446 00:15:34,720 --> 00:15:37,800 So instead of sending emails at the same time to my whole list, 447 00:15:37,800 --> 00:15:41,320 I can use AI to figure out the best time to reach each person. 448 00:15:41,320 --> 00:15:42,320 Makes sense. 449 00:15:42,320 --> 00:15:45,080 And the review said open rates went up by 20% 450 00:15:45,080 --> 00:15:46,720 just from changing the send times. 451 00:15:46,720 --> 00:15:47,520 The big difference. 452 00:15:47,520 --> 00:15:48,320 It is. 453 00:15:48,320 --> 00:15:50,160 But there's more to it than that. 454 00:15:50,160 --> 00:15:54,040 Email marketing mastery also goes deep into how you can use AI 455 00:15:54,040 --> 00:15:57,040 to make your segmentation and targeting even better. 456 00:15:57,040 --> 00:15:59,920 Like those super specific segments we talked about, 457 00:15:59,920 --> 00:16:02,760 AI can create segments that automatically update based 458 00:16:02,760 --> 00:16:05,640 on what users are doing so your campaigns are always 459 00:16:05,640 --> 00:16:07,760 laser focused on the right people. 460 00:16:07,760 --> 00:16:10,600 Wow, that changes everything for email marketers. 461 00:16:10,600 --> 00:16:12,800 No more manually updating lists or trying 462 00:16:12,800 --> 00:16:14,720 to keep up with changing behavior. 463 00:16:14,720 --> 00:16:15,840 AI does it all. 464 00:16:15,840 --> 00:16:16,840 It does. 465 00:16:16,840 --> 00:16:19,720 But what about personalization beyond just send times 466 00:16:19,720 --> 00:16:20,600 and segments? 467 00:16:20,600 --> 00:16:24,080 How does AI help create those really personal emails that 468 00:16:24,080 --> 00:16:26,240 make people feel like you're talking directly to them? 469 00:16:26,240 --> 00:16:27,600 Yeah, that's what I'm curious about. 470 00:16:27,600 --> 00:16:28,680 This ebook's got you covered. 471 00:16:28,680 --> 00:16:32,120 Email marketing mastery has a ton of AI personalization 472 00:16:32,120 --> 00:16:34,080 techniques, like using dynamic content 473 00:16:34,080 --> 00:16:36,320 to change the message in images for each person 474 00:16:36,320 --> 00:16:38,880 or making subject lines and calls to action that speak 475 00:16:38,880 --> 00:16:40,520 directly to what they're interested in. 476 00:16:40,520 --> 00:16:43,120 So instead of sending out those generic mass emails, 477 00:16:43,120 --> 00:16:46,360 you can use AI to make emails that feel like they were written 478 00:16:46,360 --> 00:16:47,720 just for each person. 479 00:16:47,720 --> 00:16:48,560 Yeah. 480 00:16:48,560 --> 00:16:49,640 That's incredible. 481 00:16:49,640 --> 00:16:52,680 But I bet it takes a lot of data and some pretty serious 482 00:16:52,680 --> 00:16:54,360 algorithms to make that happen. 483 00:16:54,360 --> 00:16:54,960 It does. 484 00:16:54,960 --> 00:16:57,160 But the cool thing about AI is that it 485 00:16:57,160 --> 00:16:59,000 handles all that complexity for you. 486 00:16:59,000 --> 00:17:01,600 You set it up, tell it what you want to achieve, 487 00:17:01,600 --> 00:17:03,120 and it takes care of the rest. 488 00:17:03,120 --> 00:17:06,960 From analyzing data to making the content personal to tracking 489 00:17:06,960 --> 00:17:09,800 results and making your campaigns better over time. 490 00:17:09,800 --> 00:17:11,000 OK, I'm convinced. 491 00:17:11,000 --> 00:17:14,360 AI is the key to unlocking the true power of email marketing. 492 00:17:14,360 --> 00:17:18,040 But now I want to learn how AI can help with online workshops. 493 00:17:18,040 --> 00:17:21,040 The review said AI could completely change how we create, 494 00:17:21,040 --> 00:17:22,920 manage, and make money from them. 495 00:17:22,920 --> 00:17:24,600 I'm ready for some enlightenment. 496 00:17:24,600 --> 00:17:27,440 Online workshop wonders is full of innovative ideas 497 00:17:27,440 --> 00:17:31,040 and real strategies for using AI to create online workshops 498 00:17:31,040 --> 00:17:34,240 that are engaging, effective, and profitable. 499 00:17:34,240 --> 00:17:37,880 Remember how we talked about AI analyzing data from past workshops 500 00:17:37,880 --> 00:17:39,200 to make your next ones better? 501 00:17:39,200 --> 00:17:40,840 Well, this ebook takes it further, 502 00:17:40,840 --> 00:17:43,000 showing you how to use AI to personalize 503 00:17:43,000 --> 00:17:44,720 the entire workshop experience. 504 00:17:44,720 --> 00:17:46,680 So you're not just creating a generic workshop. 505 00:17:46,680 --> 00:17:46,800 Yeah. 506 00:17:46,800 --> 00:17:47,160 No. 507 00:17:47,160 --> 00:17:51,280 You're using AI to tailor it to what your attendees actually 508 00:17:51,280 --> 00:17:53,120 need and want. 509 00:17:53,120 --> 00:17:56,080 That sounds amazing, but also complicated. 510 00:17:56,080 --> 00:17:57,960 How does AI manage all that? 511 00:17:57,960 --> 00:18:00,000 AI can do it all. 512 00:18:00,000 --> 00:18:00,960 Think about it. 513 00:18:00,960 --> 00:18:03,800 An AI assistant that groups attendees based on how they 514 00:18:03,800 --> 00:18:05,800 learn, their interests, and their goals, 515 00:18:05,800 --> 00:18:08,800 and then gives them personalized content recommendations, 516 00:18:08,800 --> 00:18:12,400 activities suggestions, even breakout session assignments. 517 00:18:12,400 --> 00:18:15,000 It can create a truly custom workshop experience 518 00:18:15,000 --> 00:18:16,280 for each person. 519 00:18:16,280 --> 00:18:16,600 Wow. 520 00:18:16,600 --> 00:18:17,600 That's next level. 521 00:18:17,600 --> 00:18:19,000 But what about all the other stuff 522 00:18:19,000 --> 00:18:21,240 that comes with running a workshop, like registrations, 523 00:18:21,240 --> 00:18:22,600 payments, and follow-ups? 524 00:18:22,600 --> 00:18:24,280 AI can help with those, too, right? 525 00:18:24,280 --> 00:18:25,400 Absolutely. 526 00:18:25,400 --> 00:18:28,400 Online workshop wonders goes into detail about AI automation 527 00:18:28,400 --> 00:18:29,920 for online workshops. 528 00:18:29,920 --> 00:18:32,080 It can handle everything from sending out registration 529 00:18:32,080 --> 00:18:34,920 confirmations and reminders to processing payments 530 00:18:34,920 --> 00:18:38,040 and certificates of completion, like having a virtual workshop 531 00:18:38,040 --> 00:18:39,600 coordinator working behind the scenes. 532 00:18:39,600 --> 00:18:41,400 That sounds incredible for anyone 533 00:18:41,400 --> 00:18:43,400 who's ever had to deal with all the logistics of running 534 00:18:43,400 --> 00:18:44,520 online events. 535 00:18:44,520 --> 00:18:45,800 But what about the money part? 536 00:18:45,800 --> 00:18:48,760 Can AI help make online workshops more profitable? 537 00:18:48,760 --> 00:18:50,000 Definitely. 538 00:18:50,000 --> 00:18:52,040 The e-book explains how you could use AI 539 00:18:52,040 --> 00:18:54,960 to get your pricing right, create targeted promotions, 540 00:18:54,960 --> 00:18:57,720 even come up with personalized upsells and cross-sells 541 00:18:57,720 --> 00:18:59,120 to make more money. 542 00:18:59,120 --> 00:19:02,600 AI can look at stuff like attendee demographics, what 543 00:19:02,600 --> 00:19:04,880 they've bought before, and even how engaged 544 00:19:04,880 --> 00:19:07,840 they are during the workshop to suggest things like pricing 545 00:19:07,840 --> 00:19:10,800 tiers, discounts, and bonus offers that will really 546 00:19:10,800 --> 00:19:12,040 connect with your audience. 547 00:19:12,040 --> 00:19:14,560 The review said they were able to make a lot more money 548 00:19:14,560 --> 00:19:17,640 from their workshops just by using AI's suggestions. 549 00:19:17,640 --> 00:19:19,040 Yeah, it can make a big difference. 550 00:19:19,040 --> 00:19:22,440 I'm really seeing how AI can completely change the online 551 00:19:22,440 --> 00:19:23,840 workshop game. 552 00:19:23,840 --> 00:19:27,440 But before we move on to the last e-book, SEO Secrets, 553 00:19:27,440 --> 00:19:29,320 I want to touch on data privacy again. 554 00:19:29,320 --> 00:19:31,720 We're talking about AI personalizing things 555 00:19:31,720 --> 00:19:33,440 and analyzing user behavior. 556 00:19:33,440 --> 00:19:36,160 So how do we make sure we're being ethical and respecting 557 00:19:36,160 --> 00:19:37,160 people's privacy? 558 00:19:37,160 --> 00:19:38,120 That's so important. 559 00:19:38,120 --> 00:19:39,680 And something we should all be thinking about 560 00:19:39,680 --> 00:19:41,920 as we use more AI in our marketing, 561 00:19:41,920 --> 00:19:44,760 being transparent and getting consent is key. 562 00:19:44,760 --> 00:19:47,240 People should know how their data is being used 563 00:19:47,240 --> 00:19:49,000 and be able to opt out if they want to. 564 00:19:49,000 --> 00:19:51,720 It's about finding that balance between creating 565 00:19:51,720 --> 00:19:55,840 a personalized experience and not overstepping boundaries. 566 00:19:55,840 --> 00:19:57,400 OK, let's wrap up this part by looking 567 00:19:57,400 --> 00:19:59,720 at SEO Secrets. 568 00:19:59,720 --> 00:20:03,640 I'm ready to hear the secrets to AI-powered SEO success. 569 00:20:03,640 --> 00:20:06,360 Get ready for a ton of SEO strategies. 570 00:20:06,360 --> 00:20:08,760 SEA Secrets shows you how to use AI 571 00:20:08,760 --> 00:20:11,400 to get those top search rankings and bring a flood 572 00:20:11,400 --> 00:20:13,240 of organic traffic to your website. 573 00:20:13,240 --> 00:20:16,760 Remember we talked about AI finding those long tail keywords? 574 00:20:16,760 --> 00:20:19,120 Well, this e-book goes further, showing you 575 00:20:19,120 --> 00:20:22,240 how to optimize your whole website for those keywords, 576 00:20:22,240 --> 00:20:24,400 from the content to the meta descriptions 577 00:20:24,400 --> 00:20:25,640 to the technical SEO stuff. 578 00:20:25,640 --> 00:20:27,000 So you're not just finding keywords, 579 00:20:27,000 --> 00:20:29,640 you're making your whole website attractive to search engines. 580 00:20:29,640 --> 00:20:30,080 Exactly. 581 00:20:30,080 --> 00:20:33,280 I'm starting to see how AI can create a complete SEO strategy. 582 00:20:33,280 --> 00:20:34,080 It can. 583 00:20:34,080 --> 00:20:36,280 And SEO Secrets doesn't stop there. 584 00:20:36,280 --> 00:20:38,400 It also shows you how to use AI to look at what 585 00:20:38,400 --> 00:20:40,400 your competitors are doing for SEO, 586 00:20:40,400 --> 00:20:42,080 see what they're good at and what they're not, 587 00:20:42,080 --> 00:20:44,000 and then come up with a plan to outrank them. 588 00:20:44,000 --> 00:20:45,840 Like having a secret weapon that shows you 589 00:20:45,840 --> 00:20:46,680 their whole playbook. 590 00:20:46,680 --> 00:20:47,240 Pretty much. 591 00:20:47,240 --> 00:20:50,560 OK, but with all this talk about AI analyzing data 592 00:20:50,560 --> 00:20:53,640 and making websites better, I'm wondering how technical this 593 00:20:53,640 --> 00:20:54,600 all is. 594 00:20:54,600 --> 00:20:58,200 Do I need to be a coding genius to use AI for SEO? 595 00:20:58,200 --> 00:20:59,160 Not at all. 596 00:20:59,160 --> 00:21:02,240 AI-powered SEO tools are made to be easy to use, 597 00:21:02,240 --> 00:21:03,880 even if you're not a tech expert. 598 00:21:03,880 --> 00:21:06,120 You don't need to know how to code or understand 599 00:21:06,120 --> 00:21:09,000 complicated algorithms to benefit from AI. 600 00:21:09,000 --> 00:21:10,080 That's great to hear. 601 00:21:10,080 --> 00:21:12,120 So even if I'm not an SEO expert, 602 00:21:12,120 --> 00:21:14,520 I can still use AI to improve my website's ranking 603 00:21:14,520 --> 00:21:16,080 and get more organic traffic. 604 00:21:16,080 --> 00:21:17,080 That's pretty awesome. 605 00:21:17,080 --> 00:21:17,840 It is. 606 00:21:17,840 --> 00:21:20,920 AI is making SEO accessible to everyone, 607 00:21:20,920 --> 00:21:22,800 no matter how big or small your business is 608 00:21:22,800 --> 00:21:24,360 or how technical you are. 609 00:21:24,360 --> 00:21:27,520 And the best part is, AI is always learning and changing. 610 00:21:27,520 --> 00:21:30,520 So as search engines change, AI-powered SEO tools 611 00:21:30,520 --> 00:21:32,880 will change too and keep you ahead of the game. 612 00:21:32,880 --> 00:21:34,720 OK, we've covered a lot in the second part. 613 00:21:34,720 --> 00:21:36,880 We talked about how AI can change affiliate marketing, 614 00:21:36,880 --> 00:21:39,440 content creation, email marketing, and SEO. 615 00:21:39,440 --> 00:21:41,800 I'm seeing how AI can really revolutionize 616 00:21:41,800 --> 00:21:42,720 digital marketing. 617 00:21:42,720 --> 00:21:44,040 It really is a game changer. 618 00:21:44,040 --> 00:21:44,680 It is. 619 00:21:44,680 --> 00:21:46,600 But there's even more to learn and explore. 620 00:21:46,600 --> 00:21:47,080 Definitely. 621 00:21:47,080 --> 00:21:48,280 We'll talk more in this part. 622 00:21:48,280 --> 00:21:50,240 Welcome back to the deep dive. 623 00:21:50,240 --> 00:21:52,040 We've seen some pretty awesome ways 624 00:21:52,040 --> 00:21:54,680 AI can change your marketing from finding those perfect 625 00:21:54,680 --> 00:21:58,160 affiliates to making emails that feel super personal. 626 00:21:58,160 --> 00:22:01,480 But before we wrap up, let's step back for a second. 627 00:22:01,480 --> 00:22:03,720 What are some things we should watch out for when 628 00:22:03,720 --> 00:22:05,840 using AI in our marketing? 629 00:22:05,840 --> 00:22:07,400 That's a really good question. 630 00:22:07,400 --> 00:22:10,520 It's easy to get caught up in all the cool stuff AI can do, 631 00:22:10,520 --> 00:22:12,600 but we need to be realistic too. 632 00:22:12,600 --> 00:22:15,960 One thing that can be tricky is the technical side of it. 633 00:22:15,960 --> 00:22:19,280 AI tools can be complicated, and it takes time 634 00:22:19,280 --> 00:22:20,720 to learn how to use them, right? 635 00:22:20,720 --> 00:22:23,520 I guess that's why those eBooks in the bundle are so long. 636 00:22:23,520 --> 00:22:24,000 Yeah. 637 00:22:24,000 --> 00:22:25,360 They're not just giving you the basics. 638 00:22:25,360 --> 00:22:27,720 They're really showing you how to use these tools step by step. 639 00:22:27,720 --> 00:22:27,920 Right. 640 00:22:27,920 --> 00:22:30,720 You can't just plug it in and expect it to work perfectly. 641 00:22:30,720 --> 00:22:33,480 You need to put in the time to learn how it all works, 642 00:22:33,480 --> 00:22:35,920 understand the different algorithms and techniques, 643 00:22:35,920 --> 00:22:37,520 and figure out how to make it all work 644 00:22:37,520 --> 00:22:39,080 with your current marketing. 645 00:22:39,080 --> 00:22:42,040 So you can't just jump in without knowing anything. 646 00:22:42,040 --> 00:22:44,080 But what about the human side of things? 647 00:22:44,080 --> 00:22:46,160 Is there a risk of relying too much on AI 648 00:22:46,160 --> 00:22:48,960 and losing that personal touch that makes marketing really 649 00:22:48,960 --> 00:22:50,160 connect with people? 650 00:22:50,160 --> 00:22:51,720 That's a great point. 651 00:22:51,720 --> 00:22:55,840 AI is a powerful tool, but it shouldn't replace human creativity, 652 00:22:55,840 --> 00:22:57,680 strategy, and gut feeling. 653 00:22:57,680 --> 00:23:02,360 It's about finding that balance between using what AI can do 654 00:23:02,360 --> 00:23:03,960 and keeping that human element that 655 00:23:03,960 --> 00:23:05,640 makes your marketing authentic. 656 00:23:05,640 --> 00:23:06,320 I like that. 657 00:23:06,320 --> 00:23:10,520 It's like AI is the tool, but you're still the artist. 658 00:23:10,520 --> 00:23:12,840 You're the one with the vision, the creativity, 659 00:23:12,840 --> 00:23:15,040 and the understanding of your audience. 660 00:23:15,040 --> 00:23:18,520 AI just helps you bring that vision to life more effectively. 661 00:23:18,520 --> 00:23:19,840 Exactly. 662 00:23:19,840 --> 00:23:20,640 And one more thing. 663 00:23:20,640 --> 00:23:23,280 We need to have realistic expectations. 664 00:23:23,280 --> 00:23:24,440 AI isn't magic. 665 00:23:24,440 --> 00:23:26,640 It's not going to transform your marketing overnight. 666 00:23:26,640 --> 00:23:30,280 It takes time to get results, to fine tune your strategies, 667 00:23:30,280 --> 00:23:32,720 and to really learn how to use these tools. 668 00:23:32,720 --> 00:23:33,560 It's like anything new. 669 00:23:33,560 --> 00:23:35,680 It takes time and patience to get good at it. 670 00:23:35,680 --> 00:23:37,760 You wouldn't expect to be a top chef just because you 671 00:23:37,760 --> 00:23:39,120 bought a fancy set of knives. 672 00:23:39,120 --> 00:23:39,640 Exactly. 673 00:23:39,640 --> 00:23:41,800 You need to learn how to use them, try different things, 674 00:23:41,800 --> 00:23:43,400 and improve your skills over time. 675 00:23:43,400 --> 00:23:44,040 Right. 676 00:23:44,040 --> 00:23:47,640 It's about being curious and trying new things with AI, 677 00:23:47,640 --> 00:23:50,440 learning as you go, and changing your approach based 678 00:23:50,440 --> 00:23:51,720 on what you see in the data. 679 00:23:51,720 --> 00:23:53,840 So it's a journey, not a destination. 680 00:23:53,840 --> 00:23:56,520 Speaking of journeys, let's take a peek into the future. 681 00:23:56,520 --> 00:23:59,960 What trends in AI and marketing should we be watching? 682 00:23:59,960 --> 00:24:01,320 What's coming next? 683 00:24:01,320 --> 00:24:04,400 One thing I'm excited about is hyper-personalization. 684 00:24:04,400 --> 00:24:07,400 AI is letting marketers create truly personalized 685 00:24:07,400 --> 00:24:11,160 experiences that go way beyond just basic segmentation. 686 00:24:11,160 --> 00:24:12,920 We're talking about customizing messages, 687 00:24:12,920 --> 00:24:16,960 offers, even entire websites to each individual person 688 00:24:16,960 --> 00:24:19,280 based on their preferences and what they do online. 689 00:24:19,280 --> 00:24:19,680 Wow. 690 00:24:19,680 --> 00:24:21,720 That sounds amazing, but also kind of overwhelming. 691 00:24:21,720 --> 00:24:23,840 I can only imagine how much data and technology 692 00:24:23,840 --> 00:24:25,000 it takes to do that. 693 00:24:25,000 --> 00:24:28,080 It is complex, but the payoff could be huge. 694 00:24:28,080 --> 00:24:30,640 Imagine every time a customer interacts with your brand, 695 00:24:30,640 --> 00:24:32,360 it feels like it was made just for them. 696 00:24:32,360 --> 00:24:35,760 That kind of personalization can build stronger relationships, 697 00:24:35,760 --> 00:24:39,400 make customers more loyal, and ultimately get you more sales. 698 00:24:39,400 --> 00:24:41,840 That's a future I definitely want to be a part of. 699 00:24:41,840 --> 00:24:43,640 But besides hyper-personalization, 700 00:24:43,640 --> 00:24:46,360 what other AI advancements are changing marketing? 701 00:24:46,360 --> 00:24:49,080 Another thing to keep an eye on is how AI is being combined 702 00:24:49,080 --> 00:24:52,320 with other new technologies, like virtual reality 703 00:24:52,320 --> 00:24:54,720 and augmented reality. 704 00:24:54,720 --> 00:24:57,240 This opens up a whole new world of possibilities 705 00:24:57,240 --> 00:25:01,000 for creating immersive, engaging marketing experiences that 706 00:25:01,000 --> 00:25:03,080 blend the real world with the digital world. 707 00:25:03,080 --> 00:25:04,880 I can't even picture what that'll be like. 708 00:25:04,880 --> 00:25:07,360 It sounds like we're about to see a huge shift in marketing 709 00:25:07,360 --> 00:25:09,840 where the only limit is our creativity. 710 00:25:09,840 --> 00:25:12,080 It's a really exciting time to be in marketing. 711 00:25:12,080 --> 00:25:14,320 With AI on our side, we can create 712 00:25:14,320 --> 00:25:16,920 experiences that are more personalized, engaging, 713 00:25:16,920 --> 00:25:19,400 and effective than ever before. 714 00:25:19,400 --> 00:25:21,120 Well, we've covered a lot in the steep dive, 715 00:25:21,120 --> 00:25:23,720 from practical strategies to potential challenges 716 00:25:23,720 --> 00:25:25,560 to a glimpse into the future. 717 00:25:25,560 --> 00:25:28,000 I feel like I've learned so much about what AI can do 718 00:25:28,000 --> 00:25:28,920 for marketing. 719 00:25:28,920 --> 00:25:30,440 And this is just the beginning. 720 00:25:30,440 --> 00:25:32,480 There's so much more to learn, more to try, 721 00:25:32,480 --> 00:25:34,360 and more ways to innovate. 722 00:25:34,360 --> 00:25:36,800 Keep experimenting, stay curious, 723 00:25:36,800 --> 00:25:39,360 and use the power of AI to change your marketing 724 00:25:39,360 --> 00:25:40,640 and reach your goals. 725 00:25:40,640 --> 00:25:41,800 That's a great way to put it. 726 00:25:41,800 --> 00:25:43,560 And to our listeners, thanks for joining us 727 00:25:43,560 --> 00:25:46,240 on this deep dive into AI-powered digital marketing. 728 00:25:46,240 --> 00:25:48,080 We hope you're feeling inspired to explore 729 00:25:48,080 --> 00:25:49,560 what AI can do for you. 730 00:25:49,560 --> 00:26:14,560 Until next time, keep diving deep.