Welcome back everybody. Today we're going deep on Seth Godin.
Oh yeah.
Using his interview on the Icons by Moe Dipper City podcast.
Okay.
So we're really going to dig into his ideas about success and strategy and what it means to be like remarkable in a way that you can actually use in your life.
Oh yeah.
And get this, we're going to learn why being afraid can sometimes be a good thing.
Oh wow. That's a...
It's really cool how he like kind of turns things upside down.
Yeah.
Like he really makes you rethink the whole idea of like standing out.
Totally. He flips the script on that whole be unique, be loud thing, right?
Yeah.
So let's start with this idea of remarkable.
Okay.
Seth Godin says it's not about having some crazy gimmick or anything.
It's about like offering something really valuable.
Something that people actually want to talk about.
Yeah.
He uses a great example of the poiline bakery in Paris.
Oh yeah.
People wait in line for hours.
Not for some flashy ad campaign.
Right.
But because their bread is like exceptional.
It's an experience that's worth sharing.
It's not about the hype.
It's about the substance.
Exactly.
So thinking about your own work or even just your passions, what makes you stand out?
What makes people like take notice?
Yeah.
That's what this whole remarkable thing is really about.
And here's where it gets even more interesting.
Okay.
He talks about these two kind of conflicting messages that young people are dealing with today.
Right.
So on one side you have these traditional institutions pushing conformity.
Okay.
Go to school, get a job, climb the ladder.
Yeah.
Follow the rules and you'll get rewarded.
Exactly.
Okay.
But then there's social media with this whole authenticity thing.
Right.
Like just be yourself and you'll become an influencer and you'll win the lottery and...
Yeah.
And live happily ever after.
Yeah.
But he points out the pitfalls of both.
He does.
Like blind conformity can really stifle creativity.
Right.
And chasing internet fame.
Yeah.
Well, it doesn't usually last.
Right.
He argues that the real fulfillment comes from finding ways to actually contribute something.
Mm-hmm.
To make a real impact.
Okay.
Even if it's in like small ways.
Yeah.
Consistently over time.
Right.
He says big problems.
Yeah.
Don't always need these big grand gestures.
Okay.
It's more about those small changes day after day.
That's so empowering.
It is.
It means we can all make a difference.
Totally.
Okay. Now for something that might surprise you.
Okay.
Seth Godin's take on fear.
He actually says that feeling afraid, especially when you're going after something meaningful.
Okay.
Could be a sign you're on the right track.
He compares it to like a marathon runner.
Oh.
Feeling tired.
Okay.
It's not a sign to stop.
Right.
It's proof that they're pushing themselves and getting closer to their goal.
So instead of trying to avoid fear.
Yeah.
We should see it as like a sign that we're stepping outside our comfort zone and taking on these challenges that matter.
Totally.
Wow.
I never thought of it like that.
It's about reframing fear.
Mm-hmm.
Not as something that holds you back.
Right.
But as something that shows you're pushing yourself.
Okay.
To grow and make a difference.
That's a powerful shift in perspective.
It is.
Okay.
So we've talked about being remarkable and embracing fear.
Yeah.
But what about reaching our goals?
Right.
That's where strategy comes in.
Okay.
He says people mix up strategy and planning all the time.
Mm-hmm.
And there's a big difference.
Yeah.
Plans tend to focus on just individual actions.
Okay.
Like if I do X then Y will happen.
Right.
But strategy considers the whole world as like a complex system.
So it's not just about having a plan.
Yeah.
It's about understanding like the whole field.
Right.
Exactly.
Like knowing that there are other people and things that might pop up.
Totally.
That you didn't plan for.
Right.
And he has this great analogy.
Oh yeah.
He says the future is like an unvisited city that we can see in the distance.
Okay.
It's full of possibilities but also challenges.
And to get around in it you need to understand how that city works.
Yeah.
The peep, the systems, the unwritten rules.
I love that analogy.
That's a good one.
It really shows how complex it is.
Yeah.
To try to achieve anything in the real world.
So how do we even start to understand all that?
Well he says a key part of strategic thinking is asking why.
Okay.
Instead of just accepting things or following everyone else.
Right.
He wants us to dig deeper and question the reasons behind things.
So like why is this job well paid?
Yeah.
Why is this business doing great while that one is failing?
So it's about going deeper than just the surface and understanding the real forces at play.
Right.
I can see how that would give you a huge advantage.
It does.
Not just reacting to things.
Yeah.
But actually like anticipating and shaping your own path.
Exactly.
By constantly asking why.
Okay.
You can uncover those hidden mechanics that drive both success and failure.
It's like you're getting a peek behind the curtain.
Totally.
That makes a lot of sense.
Yeah.
So we've been talking about questioning assumptions.
Right.
Which brings us to something else he talks about.
Yeah.
Knowing when to quit.
And maybe even more importantly when to stick it out.
Oh yeah.
This is where his book The Dip comes in.
Right.
The dip is all about understanding.
Yeah.
That to be really great at something the best in your field.
Okay.
You often have to push through those tough times when everyone else is giving up.
Yeah.
Those times when you hit a wall and feel like you're not getting anywhere.
Exactly.
I think we've all been there.
We have.
He calls it the dip.
Uh-huh.
That challenging part.
Yeah.
Where the easy thing to do is just quit.
Right.
But he gives us a way to decide.
Okay.
Whether a dip is worth pushing through or if it's a sign to rethink things.
Interesting.
Okay.
So what is it?
He asks two key questions.
First, has anyone else made it through this specific dip?
Okay.
If others have gotten to the other side.
Right.
It might be a sign that sticking with it will pay off.
That makes sense if someone else has done it.
It means it's possible.
Exactly.
Okay.
What's the second question?
The second is whether realistically.
Okay.
The chances of success are just too small.
Okay.
Even if you keep going.
Right.
If you see a bunch of people who tried and failed.
Yeah.
It might be time to rethink your approach.
Okay.
Or even choose a different path.
So it's not just about pushing through every single challenge.
Yeah.
It's about being strategic and honest with yourself about the situation.
Yeah.
This framework is really helpful.
It is.
I can see myself using it.
Me too.
And that brings us back to you.
Okay.
What dips are you facing in your own life?
Right.
Are the challenges worth pushing through?
Mm-hmm.
Or are they signs that you need to change course?
Yeah.
Thinking about these questions.
Right.
Can really help you make those tough decisions.
So as we wrap up this deep dive into Seth Godin's world.
Yeah.
What are some of the key takeaways for you?
For me, it's the emphasis on questioning everything.
Yeah.
He wants us to be curious and critical.
Okay.
And constantly ask why.
Right.
To get a deeper understanding of how things actually work.
I agree that why idea has stuck with me.
It's powerful.
And I also love how he changes how we think about fear.
Yeah.
Instead of something to avoid.
He suggests it might mean we're on the right track.
Totally.
Pushing ourselves to grow.
Mm-hmm.
And make a difference.
And we can't forget his take on strategy.
Right.
It's not just about making a plan.
Yeah.
It's about understanding how complex the world is.
Okay.
The interplay of systems in people.
Mm-hmm.
And knowing that both success and failure.
Right.
Are always possible.
Okay.
It's about being adaptable.
Knowing when to persevere.
Right.
And when to change direction.
Those are some really powerful ideas.
They are.
And to leave our listener with a final thought-provoking question.
So.
Inspired by Seth Godin's wisdom.
Mm-hmm.
What's one why question?
Oh, yeah.
That you can ask yourself today.
Okay.
About a challenge or an opportunity you're facing.
That simple question can really open things up.
Yeah.
And help you navigate the complexities of your own journey.
Don't be afraid to challenge the status quo.
Definitely.
Embrace those moments of fear.
Right.
And always try to create something truly remarkable.
It's like he's giving us permission to be curious.
Totally.
To question.
Yeah.
And to not just blindly accept things as they are.
Absolutely.
And that's what makes his work so compelling.
Yeah.
He empowers us to think differently.
Okay.
To challenge conventional wisdom.
Mm-hmm.
And to define success on our own terms.
Well said.
Thanks.
A huge thanks to you for joining us on this deep dive into Seth Godin's world.
My pleasure.
We hope you've come away with some new perspectives.
Yeah.
And maybe even a little bit of that Seth Godin inspired fear.
Right.
The good kind of course.
The good kind.
Remember, the world needs your unique contributions.
It does.
Don't be afraid to stand out.
Yeah.
To question everything.
Mm-hmm.
And to always strive for remarkable.
Totally.
Until next time.
Yeah.
Keep those why questions coming.
Right.
And keep diving deep.
Keep diving deep.
See you next time.
See you later.
He wants us to like really dig deeper and question the reasons why things are the way they are.
Yeah.
Like why is this particular job paying so well?
Okay.
Why is that business thriving while that one's struggling?
Right.
You know?
So it's about going beyond just the surface level.
Exactly.
And like really understanding the forces at play.
Yeah.
I can see how that would be a huge advantage.
It is.
Not just reacting.
Yeah.
But actually like anticipating and shaping your own path.
Exactly.
And by asking why all the time.
Correct.
You could find those hidden things.
Mm-hmm.
That really drive both success and failure.
Yeah.
It's like you're getting a glimpse behind the curtain.
Codily.
Okay.
That makes a lot of sense.
Yeah.
So we've been talking about questioning these assumptions.
Right.
Which leads us to something else Seth Godin talks about.
Okay.
Knowing when to quit.
Mm-hmm.
And maybe even more importantly when to stick with it.
Yeah.
That's a big one.
This is where his book The Dip comes in.
Right.
The dip is all about understanding.
Yeah.
That to be like the best at something.
Mm-hmm.
To be truly great in your field.
Okay.
Often means pushing through those really tough times.
Right.
When everyone else is throwing in the towel.
Yeah.
Those times when you hit a wall.
Uh-huh.
And feel like you're not making any progress.
Exactly.
I think we've all been there.
Oh yeah.
For sure.
He calls it the dip.
Right.
That challenging stretch.
Mm-hmm.
Where it's so easy to just give up.
Yeah.
But he gives us a framework.
Okay.
To decide if a dip is worth pushing through.
Okay.
Or if it's a sign to reconsider.
I like it.
What is it?
He has two main questions.
Okay.
First, has anyone else successfully navigated this particular dip?
So if other people have made it to the other side.
Right.
It could be a sign that persistence is key.
Makes sense if someone else has done it.
Yeah.
It means it's possible.
Exactly.
Okay.
What's the second question?
Second is whether realistically.
Yeah.
The chances of success are just too low.
Okay.
Even if you do stick with it.
Right.
If there's a trail of people who tried and failed.
Mm-hmm.
Maybe it's time to reevaluate.
Okay.
Or even choose a different path.
So it's not about blindly pushing through every single challenge.
No.
It's about being smart about it.
Right.
And being honest with yourself about what's going on.
This framework is really helpful.
It is.
I can definitely see myself using this.
See too.
It's super practical.
And that brings us back to you the listener.
Yeah.
What dips are you facing right now?
What are those challenges?
Are they worth pushing through?
Or are they signs that maybe you need to adjust course?
Yeah.
Thinking about these questions.
They can help you make those tough choices.
So as we wrap up this deep dive into Seth Godin's world.
Yeah.
What are some of the key takeaways that really stand out to you?
For me, it's that emphasis on questioning everything.
Yeah.
Approaching every situation with a curious mind.
Okay.
Constantly asking why.
Right.
To understand how things really work.
I totally agree.
That whole why thing has really stuck with me.
Yeah.
It's powerful stuff.
I also love how he flips the script on fear.
Totally.
It's that of something to avoid.
Right.
It could actually be a sign that we're on the right track.
Exactly.
Pushing ourselves to grow and make a difference.
And his take on strategy.
Oh, yeah.
It's not just about making a plan.
Right.
But about understanding the complexity of the world.
Yeah.
The way systems and people interact.
Mm-hmm.
Knowing that success and failure are both always on the table.
Right.
It's about being adaptable.
Yeah.
Knowing when to persevere.
Right.
And when to pivot.
These are some really powerful ideas.
They're life-changing stuff.
And to leave our listeners with a final thought-provoking question.
Okay.
I like it.
Inspired by Seth Godin.
What's one why question?
Yeah.
That you can ask yourself today.
Okay.
About a challenge or an opportunity you're facing.
That one question can really unlock so much insight.
Yeah.
And help you figure out your own journey.
Don't be afraid to challenge the status quo.
Definitely not.
Embrace those moments of fear.
Yeah.
And always try to create something truly remarkable.
Well said.
I like that a lot.
It's like he's giving us permission to be curious.
Notally.
To question.
Mm-hmm.
And to not just blindly accept things as they are.
Yeah.
He wants us to think for ourselves.
And that's what makes his work so interesting.
It does.
It's so empowering.
He encourages us to think differently.
Yeah.
To challenge conventional wisdom.
Mm-hmm.
And to define success on our own terms.
Well said.
Thanks.
Huge thanks to you for joining us on this deep dive into Seth Godin's world.
Of course.
Happy to be here.
Yeah.
I think one of the biggest things I'm taking away from all this is we don't have to have
all the answers.
Right.
It's okay to question to explore.
To be comfortable with not knowing everything.
Totally embracing that uncertainty.
That's where the real growth happens.
Right.
It's like he's encouraging us to be lifelong learners always challenging ourselves.
Yeah.
And being open to new ways of thinking.
And that's what makes these deep dives so cool.
It is.
It's not just about like absorbing information.
It's about sparking new ideas and perspectives that we can actually use.
Exactly.
It's about igniting that curiosity and giving our listeners the tools.
Yeah.
To think critically.
Right.
And creatively.
Yeah.
About their own lives.
Yeah.
And the world around them.
Well on that note a huge thanks to you for joining us on this deep dive into Seth Godin's world.
Oh, it's been my pleasure.
We hope you've come away with some new insights.
Yeah.
Some aha moments.
For sure.
Maybe even like a renewed sense of purpose.
And remember the journey doesn't stop here.
Right.
Keep exploring.
Keep questioning.
And keep pushing yourself to make a real difference.
Until next time.
Yeah.
Keep diving deep.
We'll see you then.
See you later.
I'll see you all day El Stephanie.