1 00:00:00,000 --> 00:00:01,960 Hey everyone and welcome to the deep dive. 2 00:00:01,960 --> 00:00:04,320 Today we're gonna be talking all about Julian Metcalf. 3 00:00:04,320 --> 00:00:05,280 Oh yeah. 4 00:00:05,280 --> 00:00:08,360 Founder of Pret, a manger and Itzu and. 5 00:00:08,360 --> 00:00:09,400 I love Itzu. 6 00:00:09,400 --> 00:00:10,240 Oh yeah. 7 00:00:10,240 --> 00:00:12,320 It's my go-to like lunch spot. 8 00:00:12,320 --> 00:00:14,040 I love their sushi and. 9 00:00:14,040 --> 00:00:15,680 And Sametariaki is pretty amazing. 10 00:00:15,680 --> 00:00:16,520 Yeah. 11 00:00:16,520 --> 00:00:17,480 Yeah, for sure. 12 00:00:18,720 --> 00:00:21,120 We found this really fascinating interview with him. 13 00:00:21,120 --> 00:00:21,960 Oh cool. 14 00:00:21,960 --> 00:00:22,800 It's a YouTube interview. 15 00:00:22,800 --> 00:00:24,960 It's from the diary of a CEO podcast. 16 00:00:24,960 --> 00:00:25,800 Have you heard of that one? 17 00:00:25,800 --> 00:00:27,200 Yeah, I've seen it floating around. 18 00:00:27,200 --> 00:00:28,120 Yeah, it's cool. 19 00:00:28,120 --> 00:00:31,360 And we're gonna just try to unpack. 20 00:00:31,360 --> 00:00:34,120 I think he's got some really interesting perspectives 21 00:00:34,120 --> 00:00:36,120 on building businesses. 22 00:00:36,120 --> 00:00:36,960 Right. 23 00:00:36,960 --> 00:00:39,120 You know, not one, but $2 billion food brand. 24 00:00:39,120 --> 00:00:39,960 So. 25 00:00:39,960 --> 00:00:40,800 That's impressive. 26 00:00:40,800 --> 00:00:41,640 Yeah, for sure. 27 00:00:41,640 --> 00:00:43,160 So I think there's a lot we can learn from him. 28 00:00:43,160 --> 00:00:44,160 Absolutely. 29 00:00:44,160 --> 00:00:45,520 So one of the things that's really striking 30 00:00:45,520 --> 00:00:48,400 about this interview is just how transparent he is. 31 00:00:48,400 --> 00:00:49,240 Yeah. 32 00:00:49,240 --> 00:00:50,080 Like right off the bat, 33 00:00:50,080 --> 00:00:51,840 he talks about like some really, really difficult things. 34 00:00:51,840 --> 00:00:54,120 Like he talks about losing his mother to suicide. 35 00:00:54,120 --> 00:00:54,960 Wow. 36 00:00:54,960 --> 00:00:56,320 When he was only seven years old. 37 00:00:56,320 --> 00:00:58,080 Yeah, he doesn't hold back. 38 00:00:58,080 --> 00:00:59,400 He doesn't hold back at all. 39 00:00:59,400 --> 00:01:00,240 Yeah. 40 00:01:00,240 --> 00:01:03,880 And you can really feel like the impact 41 00:01:03,880 --> 00:01:04,720 that that had on him. 42 00:01:04,720 --> 00:01:05,560 Right. 43 00:01:05,560 --> 00:01:06,640 He talks about the loneliness. 44 00:01:06,640 --> 00:01:07,480 Yeah. 45 00:01:07,480 --> 00:01:08,600 You know, the difficult relationship he had 46 00:01:08,600 --> 00:01:09,520 with his father. 47 00:01:09,520 --> 00:01:10,360 Right. 48 00:01:10,360 --> 00:01:11,280 He sent off to boarding school. 49 00:01:11,280 --> 00:01:12,120 Oh wow. 50 00:01:12,120 --> 00:01:15,360 Constantly butting heads with authority figures. 51 00:01:15,360 --> 00:01:17,720 And you really get this sense of him being 52 00:01:17,720 --> 00:01:18,840 kind of an outsider. 53 00:01:18,840 --> 00:01:21,880 Yeah, you can see how all of those experiences 54 00:01:21,880 --> 00:01:23,520 could lead someone to be like, 55 00:01:23,520 --> 00:01:25,800 well screw it, I'm gonna do my own thing. 56 00:01:25,800 --> 00:01:26,640 Yeah, exactly. 57 00:01:26,640 --> 00:01:27,880 Like create your own path. 58 00:01:27,880 --> 00:01:28,720 Yeah. 59 00:01:28,720 --> 00:01:31,400 Create your own world where the rules make sense to you. 60 00:01:31,400 --> 00:01:32,360 Exactly. 61 00:01:32,360 --> 00:01:33,720 And that's definitely true for him. 62 00:01:33,720 --> 00:01:36,520 I mean, he even admits that when he started Pratt, 63 00:01:36,520 --> 00:01:38,080 he had no idea what he was doing. 64 00:01:38,080 --> 00:01:38,920 All right. 65 00:01:38,920 --> 00:01:39,760 In terms of the food industry. 66 00:01:39,760 --> 00:01:41,120 Wow, that's interesting. 67 00:01:41,120 --> 00:01:43,880 He was just kind of like, you know. 68 00:01:43,880 --> 00:01:45,280 That's kind of amazing. 69 00:01:45,280 --> 00:01:46,920 Figure it out as he went along. 70 00:01:46,920 --> 00:01:47,760 That's so cool. 71 00:01:47,760 --> 00:01:50,000 Cause I feel like a lot of times that lack of experience 72 00:01:50,000 --> 00:01:51,560 can actually be an advantage. 73 00:01:51,560 --> 00:01:52,400 Right. 74 00:01:52,400 --> 00:01:53,560 Because you're not bogged down 75 00:01:53,560 --> 00:01:55,480 by the traditional way of doing things. 76 00:01:55,480 --> 00:01:57,160 Exactly, you're not bound by convention. 77 00:01:57,160 --> 00:01:58,000 You can kind of. 78 00:01:58,000 --> 00:02:00,000 You're like, oh, I didn't know you couldn't do that. 79 00:02:00,000 --> 00:02:00,840 Exactly. 80 00:02:00,840 --> 00:02:02,200 Like who says I can't do it this way? 81 00:02:02,200 --> 00:02:03,040 Yeah. 82 00:02:03,040 --> 00:02:03,880 Exactly. 83 00:02:03,880 --> 00:02:06,000 And that kind of beginner's mind 84 00:02:06,000 --> 00:02:07,680 can be incredibly powerful. 85 00:02:07,680 --> 00:02:08,520 Yeah. 86 00:02:08,520 --> 00:02:09,520 And I think that's definitely true for him. 87 00:02:09,520 --> 00:02:11,240 Yeah, it makes me think about all the times 88 00:02:11,240 --> 00:02:13,760 I've gotten stuck in analysis paralysis, you know. 89 00:02:13,760 --> 00:02:15,200 Overthinking things. 90 00:02:15,200 --> 00:02:17,120 When sometimes you just gotta dive in 91 00:02:17,120 --> 00:02:18,920 and figure it out as you go. 92 00:02:18,920 --> 00:02:19,760 Totally. 93 00:02:19,760 --> 00:02:21,040 And he really embodies that. 94 00:02:21,040 --> 00:02:22,080 And I think that's one of the things 95 00:02:22,080 --> 00:02:23,400 that's so fascinating about him. 96 00:02:23,400 --> 00:02:24,440 Yeah, I like that. 97 00:02:24,440 --> 00:02:26,880 And so another thing that really jumps out 98 00:02:26,880 --> 00:02:29,600 from this interview is his really strong belief 99 00:02:29,600 --> 00:02:30,800 in transparency. 100 00:02:30,800 --> 00:02:31,640 Mm-hmm. 101 00:02:31,640 --> 00:02:34,120 Like both with his team and his customers. 102 00:02:34,120 --> 00:02:34,960 Okay. 103 00:02:34,960 --> 00:02:36,720 He even mentions like sharing the financials 104 00:02:36,720 --> 00:02:38,840 of his podcasting business with his team. 105 00:02:38,840 --> 00:02:39,680 Really? 106 00:02:39,680 --> 00:02:40,520 Wow. 107 00:02:40,520 --> 00:02:41,360 Yeah. 108 00:02:41,360 --> 00:02:42,920 And I was like, how many bosses would do that? 109 00:02:42,920 --> 00:02:45,080 Seriously, like that's almost unheard of. 110 00:02:45,080 --> 00:02:46,240 Yeah, it's pretty radical. 111 00:02:46,240 --> 00:02:49,160 And it really speaks to this deep seated belief 112 00:02:49,160 --> 00:02:52,560 that, you know, open communication and honesty 113 00:02:52,560 --> 00:02:53,960 build trust. 114 00:02:53,960 --> 00:02:54,800 Mm-hmm. 115 00:02:54,800 --> 00:02:57,520 And it's so essential for any successful organization. 116 00:02:57,520 --> 00:02:58,360 Sure. 117 00:02:58,360 --> 00:03:00,040 And you know what makes me think about, 118 00:03:00,040 --> 00:03:05,040 how important is transparency to you in your workplace? 119 00:03:05,040 --> 00:03:06,160 That's a good question. 120 00:03:06,160 --> 00:03:07,000 Yeah. 121 00:03:07,000 --> 00:03:10,280 Have you ever experienced a really transparent work culture? 122 00:03:10,280 --> 00:03:11,280 I think I have. 123 00:03:11,280 --> 00:03:12,120 Yeah. 124 00:03:12,120 --> 00:03:12,960 Yeah. 125 00:03:12,960 --> 00:03:14,400 And it really does make a difference. 126 00:03:14,400 --> 00:03:15,240 Yeah, for sure. 127 00:03:15,240 --> 00:03:16,560 It just creates a different kind of environment. 128 00:03:16,560 --> 00:03:17,400 Totally. 129 00:03:17,400 --> 00:03:19,440 Okay, so let's talk about what he calls 130 00:03:19,440 --> 00:03:22,200 like the specialness of Pret, a manger. 131 00:03:22,200 --> 00:03:23,040 Okay. 132 00:03:23,040 --> 00:03:24,960 And so it's not just about the food. 133 00:03:24,960 --> 00:03:27,520 It's about creating a unique experience, 134 00:03:27,520 --> 00:03:30,840 like a feeling that goes beyond just the product itself. 135 00:03:30,840 --> 00:03:31,880 Right, it's the vibe. 136 00:03:31,880 --> 00:03:32,880 It's like the whole package. 137 00:03:32,880 --> 00:03:33,720 Yeah, exactly. 138 00:03:33,720 --> 00:03:36,400 And so he talks about how he was really focused 139 00:03:36,400 --> 00:03:40,200 on these seemingly small, often unplanned elements. 140 00:03:40,200 --> 00:03:41,040 Okay. 141 00:03:41,040 --> 00:03:42,160 That really make a business stand out. 142 00:03:42,160 --> 00:03:43,000 I like that. 143 00:03:43,000 --> 00:03:45,280 So like, for example, like the freshness of their food. 144 00:03:45,280 --> 00:03:46,120 Yeah. 145 00:03:46,120 --> 00:03:47,640 Everything was made fresh daily, 146 00:03:47,640 --> 00:03:51,360 and any unsold items were donated to homeless shelters. 147 00:03:51,360 --> 00:03:52,200 That's awesome. 148 00:03:52,200 --> 00:03:53,040 This is amazing. 149 00:03:53,040 --> 00:03:56,080 And then there's this thing called the joy of Pret button. 150 00:03:56,080 --> 00:03:56,920 What? 151 00:03:56,920 --> 00:03:57,760 Have you heard of this? 152 00:03:57,760 --> 00:03:58,600 I don't know. 153 00:03:58,600 --> 00:03:59,760 Okay, so basically it empowered employees 154 00:03:59,760 --> 00:04:02,280 to give away free products at their discretion. 155 00:04:02,280 --> 00:04:03,120 Wow. 156 00:04:03,120 --> 00:04:03,960 Yeah. 157 00:04:03,960 --> 00:04:04,800 That's so cool. 158 00:04:04,800 --> 00:04:05,640 So think about the impact of that. 159 00:04:05,640 --> 00:04:08,000 Like not just on the customer, you know. 160 00:04:08,000 --> 00:04:08,840 Right. 161 00:04:08,840 --> 00:04:10,040 Who's getting a free coffee or pastry. 162 00:04:10,040 --> 00:04:11,920 Right, like brightening someone's day. 163 00:04:11,920 --> 00:04:13,920 But on the employee who gets to make someone's day. 164 00:04:13,920 --> 00:04:14,760 Yeah, exactly. 165 00:04:14,760 --> 00:04:17,920 Right, so he's creating these unexpected moments of delight. 166 00:04:17,920 --> 00:04:19,000 I love that. 167 00:04:19,000 --> 00:04:20,960 And it's pure genius. 168 00:04:20,960 --> 00:04:23,480 And it's funny because he actually talks about 169 00:04:23,480 --> 00:04:25,680 how he had to implement a system. 170 00:04:25,680 --> 00:04:26,600 Oh really? 171 00:04:26,600 --> 00:04:30,240 To track which managers weren't giving away enough freebies. 172 00:04:30,240 --> 00:04:31,080 What? 173 00:04:31,080 --> 00:04:32,400 Yeah, he's like, 174 00:04:32,400 --> 00:04:35,400 he's like, I would see managers with zero clicks 175 00:04:35,400 --> 00:04:37,160 on the joy of Pret button. 176 00:04:37,160 --> 00:04:38,760 And he's like, look, I'm not having this. 177 00:04:38,760 --> 00:04:41,280 Wow, he's serious about the specialness thing. 178 00:04:41,280 --> 00:04:42,560 He's very serious about it. 179 00:04:42,560 --> 00:04:43,560 That's awesome. 180 00:04:43,560 --> 00:04:46,640 So it shows you just how important this concept was to him. 181 00:04:46,640 --> 00:04:47,600 I love it. 182 00:04:47,600 --> 00:04:49,960 Yeah, and it goes beyond just giving away free stuff. 183 00:04:49,960 --> 00:04:50,800 Right. 184 00:04:50,800 --> 00:04:54,400 And he's creating this culture of generosity 185 00:04:54,400 --> 00:04:55,920 and genuine human connection. 186 00:04:55,920 --> 00:04:56,800 Yeah. 187 00:04:56,800 --> 00:04:58,600 And that's something that customers can sense 188 00:04:58,600 --> 00:04:59,600 and appreciate. 189 00:04:59,600 --> 00:05:02,600 And then he also mentions how he had employees 190 00:05:02,600 --> 00:05:04,160 vote on new hires. 191 00:05:04,160 --> 00:05:05,080 What? 192 00:05:05,080 --> 00:05:07,080 Literally deciding who joins their teams. 193 00:05:07,080 --> 00:05:08,040 Oh. 194 00:05:08,040 --> 00:05:10,560 Yeah, he called it like voting on a napkin. 195 00:05:10,560 --> 00:05:11,400 On a napkin. 196 00:05:11,400 --> 00:05:12,680 Yeah, at four o'clock. 197 00:05:12,680 --> 00:05:13,760 That's amazing. 198 00:05:13,760 --> 00:05:15,880 Which I love because it reinforces the sense 199 00:05:15,880 --> 00:05:17,240 of shared responsibility. 200 00:05:17,240 --> 00:05:19,120 Yeah, like we're all in this together. 201 00:05:19,120 --> 00:05:19,960 We're all in this together. 202 00:05:19,960 --> 00:05:21,600 We're all part of building this culture. 203 00:05:21,600 --> 00:05:23,080 I love that so much. 204 00:05:23,080 --> 00:05:26,160 And so yeah, he didn't like very ambitious managers, 205 00:05:26,160 --> 00:05:27,000 he says. 206 00:05:27,000 --> 00:05:27,840 Oh, really? 207 00:05:27,840 --> 00:05:28,680 Why? 208 00:05:28,680 --> 00:05:30,480 He said that they're too focused on short-term gains 209 00:05:30,480 --> 00:05:31,800 and their own advancement. 210 00:05:31,800 --> 00:05:32,640 Okay. 211 00:05:32,640 --> 00:05:35,280 Which can be detrimental to the long-term vision 212 00:05:35,280 --> 00:05:36,120 of the company. 213 00:05:36,120 --> 00:05:36,960 I see. 214 00:05:36,960 --> 00:05:38,640 So he's really looking for people who are passionate 215 00:05:38,640 --> 00:05:41,600 about the product, the customers, and the team. 216 00:05:41,600 --> 00:05:43,880 And not just climbing the corporate ladder. 217 00:05:43,880 --> 00:05:44,920 Right. 218 00:05:44,920 --> 00:05:46,440 And this goes back to his emphasis 219 00:05:46,440 --> 00:05:48,480 on the long-term perspective, right? 220 00:05:48,480 --> 00:05:49,320 Yeah. 221 00:05:49,320 --> 00:05:52,720 And he says that he likes to think 30 years out. 222 00:05:52,720 --> 00:05:53,720 Wow. 223 00:05:53,720 --> 00:05:55,600 Which I bet drives some people crazy. 224 00:05:55,600 --> 00:05:56,440 I bet. 225 00:05:56,440 --> 00:05:58,760 But it's clear that he's playing the long game, right? 226 00:05:58,760 --> 00:05:59,600 Yeah. 227 00:05:59,600 --> 00:06:02,080 He's building something sustainable and meaningful 228 00:06:02,080 --> 00:06:03,920 rather than just chasing those quick wins. 229 00:06:03,920 --> 00:06:04,960 That's a really good point. 230 00:06:04,960 --> 00:06:05,960 And I think you can see that 231 00:06:05,960 --> 00:06:07,600 in a lot of press practices, right? 232 00:06:07,600 --> 00:06:08,440 Oh yeah. 233 00:06:08,440 --> 00:06:09,400 From that joy of prep button 234 00:06:09,400 --> 00:06:13,000 to the focus on fresh, high-quality ingredients. 235 00:06:13,000 --> 00:06:13,840 For sure. 236 00:06:13,840 --> 00:06:16,240 It's not about maximizing profits this quarter. 237 00:06:16,240 --> 00:06:17,080 Exactly. 238 00:06:17,080 --> 00:06:18,080 It's about building something 239 00:06:18,080 --> 00:06:19,840 that people trust and love. 240 00:06:19,840 --> 00:06:20,680 Totally. 241 00:06:20,680 --> 00:06:21,760 And speaking of trusting his gut. 242 00:06:21,760 --> 00:06:22,600 Yeah. 243 00:06:22,600 --> 00:06:24,560 He openly admits that he disregarded 244 00:06:24,560 --> 00:06:26,680 traditional business metrics and consultants. 245 00:06:26,680 --> 00:06:27,680 Really? 246 00:06:27,680 --> 00:06:28,520 Yeah. 247 00:06:28,520 --> 00:06:31,120 He's like, I just relied on my intuition 248 00:06:31,120 --> 00:06:32,360 and my long-term vision. 249 00:06:32,360 --> 00:06:33,200 Hmm. 250 00:06:33,200 --> 00:06:34,440 That's interesting. 251 00:06:34,440 --> 00:06:36,800 Which is a pretty bold move when you think about it. 252 00:06:36,800 --> 00:06:37,640 Yeah. 253 00:06:37,640 --> 00:06:39,360 It's definitely not the typical approach. 254 00:06:39,360 --> 00:06:40,640 Not the typical approach at all. 255 00:06:40,640 --> 00:06:41,480 Yeah. 256 00:06:41,480 --> 00:06:42,440 But it seems like it worked out for him. 257 00:06:42,440 --> 00:06:43,280 Yeah. 258 00:06:43,280 --> 00:06:44,560 And it raises an important question. 259 00:06:44,560 --> 00:06:45,400 What's that? 260 00:06:45,400 --> 00:06:50,400 When you think of a time when a company's specialness, 261 00:06:51,040 --> 00:06:53,840 like something beyond just the product itself. 262 00:06:53,840 --> 00:06:54,680 Yeah. 263 00:06:54,680 --> 00:06:56,120 Made you a loyal customer. 264 00:06:56,120 --> 00:06:56,960 Hmm. 265 00:06:56,960 --> 00:06:58,480 What was it about that experience 266 00:06:58,480 --> 00:07:00,320 that made you wanna come back for more? 267 00:07:00,320 --> 00:07:01,880 That's a good question. 268 00:07:03,280 --> 00:07:05,040 I'm gonna have to think about that one. 269 00:07:05,040 --> 00:07:05,960 Yeah. 270 00:07:05,960 --> 00:07:07,920 I think we should take a break and come back to that one 271 00:07:07,920 --> 00:07:10,360 because I have a feeling it's gonna stark a lot of thoughts. 272 00:07:10,360 --> 00:07:11,360 Yeah, I think so too. 273 00:07:11,360 --> 00:07:12,400 All right, let's take a break. 274 00:07:12,400 --> 00:07:13,480 Sounds good. 275 00:07:13,480 --> 00:07:15,120 You know, it's funny how his aversion 276 00:07:15,120 --> 00:07:17,440 to those super ambitious managers 277 00:07:17,440 --> 00:07:19,760 actually ties back to his own experiences. 278 00:07:19,760 --> 00:07:20,600 Oh yeah. 279 00:07:20,600 --> 00:07:22,480 You know, in the culture he wanted to create at Pret. 280 00:07:22,480 --> 00:07:23,320 Right. 281 00:07:23,320 --> 00:07:26,440 He saw firsthand how that kind of ambition, 282 00:07:26,440 --> 00:07:31,000 that relentless pursuit of, you know, personal gain. 283 00:07:31,000 --> 00:07:31,840 Yeah. 284 00:07:31,840 --> 00:07:33,240 Can really damage a company. 285 00:07:33,240 --> 00:07:34,080 Yeah. 286 00:07:34,080 --> 00:07:35,160 It sucks the soul out of it. 287 00:07:35,160 --> 00:07:36,000 Totally. 288 00:07:36,000 --> 00:07:37,000 It becomes all about the bottom line. 289 00:07:37,000 --> 00:07:37,840 Exactly. 290 00:07:37,840 --> 00:07:38,680 And not about the people. 291 00:07:38,680 --> 00:07:39,520 Right. 292 00:07:39,520 --> 00:07:42,240 And so it's like he wanted to build a business 293 00:07:42,240 --> 00:07:44,360 that was driven by passion 294 00:07:44,360 --> 00:07:47,240 and a genuine desire to serve the customer. 295 00:07:47,240 --> 00:07:48,800 Not just by profits and ego. 296 00:07:48,800 --> 00:07:49,640 Yeah. 297 00:07:49,640 --> 00:07:52,040 And you can see that reflected in so many of his decisions. 298 00:07:52,040 --> 00:07:52,880 Oh yeah. 299 00:07:52,880 --> 00:07:54,720 Like even the employee hiring process 300 00:07:54,720 --> 00:07:55,560 we were talking about. 301 00:07:55,560 --> 00:07:56,400 Right. 302 00:07:56,400 --> 00:07:58,560 Giving the employees the power to choose 303 00:07:58,560 --> 00:08:00,000 who joins their team. 304 00:08:00,000 --> 00:08:00,840 Yeah. 305 00:08:00,840 --> 00:08:02,560 It's pretty radical when you think about it. 306 00:08:02,560 --> 00:08:03,400 It is. 307 00:08:03,400 --> 00:08:05,280 It's like imagine being a candidate 308 00:08:05,280 --> 00:08:06,720 and having to win over. 309 00:08:06,720 --> 00:08:07,560 A whole team. 310 00:08:07,560 --> 00:08:08,400 The whole team. 311 00:08:08,400 --> 00:08:09,240 Yeah. 312 00:08:09,240 --> 00:08:11,200 It's like you can't just charm your way through 313 00:08:11,200 --> 00:08:12,320 a few interviews. 314 00:08:12,320 --> 00:08:13,160 Right. 315 00:08:13,160 --> 00:08:14,960 You just have to genuinely connect with the people 316 00:08:14,960 --> 00:08:16,640 you're going to be working alongside. 317 00:08:16,640 --> 00:08:17,480 Yeah. 318 00:08:17,480 --> 00:08:18,520 It's a totally different approach. 319 00:08:18,520 --> 00:08:19,360 Yeah. 320 00:08:19,360 --> 00:08:21,040 And I bet it weeded out a lot of those people 321 00:08:21,040 --> 00:08:22,720 who were just in it for themselves. 322 00:08:22,720 --> 00:08:23,560 Yeah. 323 00:08:23,560 --> 00:08:24,400 Just trying to climb the ladder. 324 00:08:24,400 --> 00:08:25,240 Exactly. 325 00:08:25,240 --> 00:08:27,600 So now while Pratt was a massive success. 326 00:08:27,600 --> 00:08:28,440 Yeah. 327 00:08:28,440 --> 00:08:30,880 Metcalf eventually sold his stake in the company. 328 00:08:30,880 --> 00:08:31,720 Oh really? 329 00:08:31,720 --> 00:08:32,880 Yeah. 330 00:08:32,880 --> 00:08:35,920 He talks about how he felt like he had no choice. 331 00:08:37,320 --> 00:08:39,920 That the new owners weren't interested in his vision. 332 00:08:39,920 --> 00:08:41,200 Oh wow. 333 00:08:41,200 --> 00:08:43,400 You kind of hear the disappointment in his voice. 334 00:08:43,400 --> 00:08:44,320 Yeah. 335 00:08:44,320 --> 00:08:46,920 It's like he had to let go of a part of himself. 336 00:08:46,920 --> 00:08:48,440 It's got to be tough. 337 00:08:48,440 --> 00:08:51,360 You know when you pour your heart and soul into something. 338 00:08:51,360 --> 00:08:52,200 Yeah. 339 00:08:52,200 --> 00:08:53,040 And then. 340 00:08:53,040 --> 00:08:53,880 You have to walk away. 341 00:08:53,880 --> 00:08:54,720 Yeah. 342 00:08:54,720 --> 00:08:56,160 But you know what I think it's also a testament 343 00:08:56,160 --> 00:08:58,800 to his entrepreneurial spirit. 344 00:08:58,800 --> 00:08:59,640 Oh yeah. 345 00:08:59,640 --> 00:09:00,480 For sure. 346 00:09:00,480 --> 00:09:02,880 Like he didn't just sit back and you know wallow. 347 00:09:02,880 --> 00:09:03,720 Yeah. 348 00:09:03,720 --> 00:09:05,000 He took that experience. 349 00:09:05,000 --> 00:09:07,520 Those lessons learned and he channeled them 350 00:09:07,520 --> 00:09:08,880 into his next venture. 351 00:09:08,880 --> 00:09:09,720 It's Sue. 352 00:09:09,720 --> 00:09:10,560 It's Sue. 353 00:09:10,560 --> 00:09:10,900 Exactly. 354 00:09:10,900 --> 00:09:14,640 So with it's Sue he's taking on an even bigger challenge. 355 00:09:14,640 --> 00:09:19,800 Providing affordable nutritious food on a global scale. 356 00:09:20,840 --> 00:09:21,680 Wow. 357 00:09:21,680 --> 00:09:23,360 It's like he's on a mission to change the way 358 00:09:23,360 --> 00:09:25,240 we think about fast food. 359 00:09:25,240 --> 00:09:28,040 I love that because healthy food should be accessible 360 00:09:28,040 --> 00:09:29,240 to everyone. 361 00:09:29,240 --> 00:09:30,080 Exactly. 362 00:09:30,080 --> 00:09:31,400 It shouldn't just be you know for the wealthy. 363 00:09:31,400 --> 00:09:32,240 Exactly. 364 00:09:32,240 --> 00:09:35,200 And he really sees it Sue as this solution. 365 00:09:35,200 --> 00:09:36,040 Yeah. 366 00:09:36,040 --> 00:09:38,560 To the growing health concerns around obesity 367 00:09:38,560 --> 00:09:40,200 and unhealthy eating habits. 368 00:09:40,200 --> 00:09:41,040 Right. 369 00:09:41,040 --> 00:09:42,360 And it's not just about offering healthier options. 370 00:09:42,360 --> 00:09:43,200 Right. 371 00:09:43,200 --> 00:09:44,320 It's about making them affordable. 372 00:09:44,320 --> 00:09:45,160 Yeah. 373 00:09:45,160 --> 00:09:46,000 And convenient. 374 00:09:46,000 --> 00:09:46,840 Exactly. 375 00:09:46,840 --> 00:09:48,800 Because let's face it healthy food can be expensive. 376 00:09:48,800 --> 00:09:49,640 It can be. 377 00:09:49,640 --> 00:09:50,480 Yeah. 378 00:09:50,480 --> 00:09:52,600 And so that's where I think his brilliance shines through. 379 00:09:52,600 --> 00:09:53,440 Yeah. 380 00:09:53,440 --> 00:09:55,120 It's like he's taking everything he learned from Prett. 381 00:09:55,120 --> 00:09:55,960 Right. 382 00:09:55,960 --> 00:09:58,920 That focus on quality ingredients and customer experience. 383 00:09:58,920 --> 00:10:00,640 And he's applying it to a new market. 384 00:10:00,640 --> 00:10:01,480 Yeah. 385 00:10:01,480 --> 00:10:03,440 With a really powerful social mission. 386 00:10:03,440 --> 00:10:04,280 I love that. 387 00:10:04,280 --> 00:10:06,760 And it's like he's saying look you don't have to sacrifice 388 00:10:06,760 --> 00:10:08,800 taste or convenience to eat well. 389 00:10:08,800 --> 00:10:09,640 Right. 390 00:10:09,640 --> 00:10:11,240 And you don't have to break the bank. 391 00:10:11,240 --> 00:10:12,200 Yeah. 392 00:10:12,200 --> 00:10:13,440 It's a game changer. 393 00:10:13,440 --> 00:10:14,320 Yeah it really is. 394 00:10:14,320 --> 00:10:17,040 Especially with you know the growing interest in healthy 395 00:10:17,040 --> 00:10:18,360 eating and sustainability. 396 00:10:18,360 --> 00:10:19,200 Right. 397 00:10:19,200 --> 00:10:22,000 It really makes you wonder how is the future of fast food 398 00:10:22,000 --> 00:10:22,840 gonna evolve. 399 00:10:22,840 --> 00:10:23,680 Yeah. 400 00:10:23,680 --> 00:10:27,040 Will we see more companies following in itsos footsteps. 401 00:10:27,040 --> 00:10:27,880 Yeah. 402 00:10:27,880 --> 00:10:31,120 Are we gonna see this kind of like shift towards more you 403 00:10:31,120 --> 00:10:34,880 know health conscious and sustainable options. 404 00:10:34,880 --> 00:10:35,720 Yeah. 405 00:10:35,720 --> 00:10:36,800 It's an interesting question. 406 00:10:36,800 --> 00:10:37,840 Yeah it is. 407 00:10:37,840 --> 00:10:39,520 So beyond the business strategies. 408 00:10:39,520 --> 00:10:40,360 Yeah. 409 00:10:40,360 --> 00:10:41,560 This interview gets really personal. 410 00:10:41,560 --> 00:10:42,480 Oh really. 411 00:10:42,480 --> 00:10:46,720 Yeah Metcalfe opens up about some really deep seated 412 00:10:46,720 --> 00:10:48,200 struggles. 413 00:10:48,200 --> 00:10:51,360 Particularly around feeling unlovable. 414 00:10:51,360 --> 00:10:52,200 Wow. 415 00:10:52,200 --> 00:10:54,240 And his difficulty with expressing affection. 416 00:10:54,240 --> 00:10:55,320 That's gotta be tough. 417 00:10:55,320 --> 00:10:57,440 Yeah and he's so raw and honest about it. 418 00:10:57,440 --> 00:10:58,280 Yeah. 419 00:10:58,280 --> 00:11:00,320 You know he traces it back to his childhood. 420 00:11:00,320 --> 00:11:02,280 The lack of affection from his parents. 421 00:11:02,280 --> 00:11:04,720 He even admits that he never called the mom and dad 422 00:11:04,720 --> 00:11:05,560 growing up. 423 00:11:05,560 --> 00:11:06,960 Which is just heartbreaking. 424 00:11:06,960 --> 00:11:07,800 Yeah. 425 00:11:07,800 --> 00:11:08,640 You know. 426 00:11:08,640 --> 00:11:09,480 Yeah. 427 00:11:09,480 --> 00:11:14,480 And how these early experiences can shape our emotional 428 00:11:14,480 --> 00:11:15,320 patterns. 429 00:11:15,320 --> 00:11:17,040 And our relationships later in life. 430 00:11:17,040 --> 00:11:17,880 Absolutely. 431 00:11:17,880 --> 00:11:20,640 And he's really candid about the impact that his 432 00:11:20,640 --> 00:11:22,320 workaholic tendencies. 433 00:11:22,320 --> 00:11:23,160 Yeah. 434 00:11:23,160 --> 00:11:24,200 Have had on his personal life. 435 00:11:24,200 --> 00:11:25,040 Right. 436 00:11:25,040 --> 00:11:27,800 You know he acknowledges that he hasn't always been there 437 00:11:27,800 --> 00:11:29,320 for the people he loves. 438 00:11:29,320 --> 00:11:30,160 Mm hmm. 439 00:11:30,160 --> 00:11:34,520 And that his dedication to building his businesses came 440 00:11:34,520 --> 00:11:35,360 at a cost. 441 00:11:35,360 --> 00:11:36,200 Yeah. 442 00:11:36,200 --> 00:11:38,400 It's a struggle a lot of driven people face. 443 00:11:38,400 --> 00:11:39,240 Oh yeah. 444 00:11:39,240 --> 00:11:42,120 And the balance between pursuing your ambitions. 445 00:11:42,120 --> 00:11:42,960 Right. 446 00:11:42,960 --> 00:11:44,240 And nurturing your relationship. 447 00:11:44,240 --> 00:11:45,080 Totally. 448 00:11:45,080 --> 00:11:47,560 And it's a reminder that success in one area of life. 449 00:11:47,560 --> 00:11:48,400 Yeah. 450 00:11:48,400 --> 00:11:50,480 Doesn't automatically translate to fulfillment in others. 451 00:11:50,480 --> 00:11:51,320 Right. 452 00:11:51,320 --> 00:11:52,560 You can't just pour all your energy into one thing and 453 00:11:52,560 --> 00:11:54,640 expect everything else to just fall into place. 454 00:11:54,640 --> 00:11:55,480 Exactly. 455 00:11:55,480 --> 00:11:56,800 It's about finding that balance. 456 00:11:56,800 --> 00:11:57,640 Yeah. 457 00:11:57,640 --> 00:12:00,160 Which is something that you know he admits he's still 458 00:12:00,160 --> 00:12:01,000 working on. 459 00:12:01,000 --> 00:12:01,840 Yeah. 460 00:12:01,840 --> 00:12:03,800 And I think that's what's so powerful about his willingness 461 00:12:03,800 --> 00:12:04,800 to be so open. 462 00:12:04,800 --> 00:12:05,640 Mm hmm. 463 00:12:05,640 --> 00:12:06,480 About his struggles. 464 00:12:06,480 --> 00:12:07,720 It makes him relatable. 465 00:12:07,720 --> 00:12:10,400 You know even though he's achieved so much. 466 00:12:10,400 --> 00:12:11,320 Right. 467 00:12:11,320 --> 00:12:12,320 He's still human. 468 00:12:12,320 --> 00:12:13,160 He's still human. 469 00:12:13,160 --> 00:12:15,000 He still has flaws and insecurities. 470 00:12:15,000 --> 00:12:15,840 Yeah. 471 00:12:15,840 --> 00:12:18,000 And I think that makes his insights even more impactful. 472 00:12:18,000 --> 00:12:18,840 For sure. 473 00:12:18,840 --> 00:12:21,160 Because it's a reminder that even the most successful 474 00:12:21,160 --> 00:12:22,000 people. 475 00:12:22,000 --> 00:12:22,840 Right. 476 00:12:22,840 --> 00:12:23,660 You know. 477 00:12:23,660 --> 00:12:24,500 They're on a journey too. 478 00:12:24,500 --> 00:12:25,340 They're on a journey. 479 00:12:25,340 --> 00:12:26,160 It's not like they have it all figured out. 480 00:12:26,160 --> 00:12:27,000 Right. 481 00:12:27,000 --> 00:12:28,280 They're a work in progress just like the rest of us. 482 00:12:28,280 --> 00:12:29,280 Exactly. 483 00:12:29,280 --> 00:12:30,720 And speaking of self discovery. 484 00:12:30,720 --> 00:12:31,560 Yeah. 485 00:12:31,560 --> 00:12:34,240 There's one more incredible twist in Metcalfe's story. 486 00:12:34,240 --> 00:12:35,200 Oh really? 487 00:12:35,200 --> 00:12:36,160 What's that? 488 00:12:36,160 --> 00:12:39,120 So he reveals that in his mid 40s. 489 00:12:39,120 --> 00:12:40,080 Okay. 490 00:12:40,080 --> 00:12:43,040 He found out he had a daughter he never knew about. 491 00:12:43,040 --> 00:12:43,880 Wow. 492 00:12:43,880 --> 00:12:45,760 Talk about a life altering revelation. 493 00:12:45,760 --> 00:12:46,600 Yeah. 494 00:12:46,600 --> 00:12:47,440 That's huge. 495 00:12:47,440 --> 00:12:50,400 And so he describes the moment he met his daughter 496 00:12:50,400 --> 00:12:51,640 for the first time. 497 00:12:51,640 --> 00:12:52,480 Mm hmm. 498 00:12:52,480 --> 00:12:54,160 He was visiting her at university. 499 00:12:54,160 --> 00:12:55,200 Wow. 500 00:12:55,200 --> 00:12:58,520 And just this overwhelming desire to connect with her 501 00:12:58,520 --> 00:12:59,560 and support her. 502 00:12:59,560 --> 00:13:01,000 Oh that's sweet. 503 00:13:01,000 --> 00:13:03,440 I know you could just imagine the range of emotions. 504 00:13:03,440 --> 00:13:04,280 Yeah. 505 00:13:04,280 --> 00:13:05,120 He must have been going through. 506 00:13:05,120 --> 00:13:05,960 For sure. 507 00:13:05,960 --> 00:13:07,760 He was a testament to his character. 508 00:13:07,760 --> 00:13:09,640 That he embraced this situation. 509 00:13:09,640 --> 00:13:10,480 Yeah. 510 00:13:10,480 --> 00:13:12,600 With the same kind of determination and compassion 511 00:13:12,600 --> 00:13:14,000 that he brings to his business. 512 00:13:14,000 --> 00:13:17,200 It's amazing how life can throw you these curve balls. 513 00:13:17,200 --> 00:13:18,040 Totally. 514 00:13:18,040 --> 00:13:19,240 And you just have to kind of roll with it. 515 00:13:19,240 --> 00:13:20,080 Yeah. 516 00:13:20,080 --> 00:13:21,560 And what's even more amazing is that they now work together 517 00:13:21,560 --> 00:13:22,400 at Itzu. 518 00:13:22,400 --> 00:13:23,240 Really? 519 00:13:23,240 --> 00:13:24,080 Yeah. 520 00:13:24,080 --> 00:13:24,920 She's a member of the board. 521 00:13:24,920 --> 00:13:25,760 Wow. 522 00:13:25,760 --> 00:13:27,440 And she plays a key role in the company. 523 00:13:27,440 --> 00:13:28,400 That's incredible. 524 00:13:28,400 --> 00:13:32,160 It's a beautiful example of how even out of unexpected 525 00:13:32,160 --> 00:13:33,200 circumstances. 526 00:13:33,200 --> 00:13:34,040 Right. 527 00:13:34,040 --> 00:13:35,440 Strong bonds can be forged. 528 00:13:35,440 --> 00:13:37,960 And you can hear the pride in his voice 529 00:13:37,960 --> 00:13:39,400 when he talks about his daughter. 530 00:13:39,400 --> 00:13:40,240 Yeah. 531 00:13:40,240 --> 00:13:43,040 And it just adds another layer to his story. 532 00:13:43,040 --> 00:13:46,120 Highlighting the importance of family and connection. 533 00:13:46,120 --> 00:13:49,840 Even amidst the demands of a high powered career. 534 00:13:49,840 --> 00:13:50,680 Yeah. 535 00:13:50,680 --> 00:13:53,560 It's a good reminder that life is full of surprises. 536 00:13:53,560 --> 00:13:54,400 Totally. 537 00:13:54,400 --> 00:13:55,760 And sometimes the greatest gifts come 538 00:13:55,760 --> 00:13:57,800 in the most unexpected packages. 539 00:13:57,800 --> 00:14:01,080 You know it's really amazing to see how he's navigated 540 00:14:01,080 --> 00:14:02,360 these personal challenges. 541 00:14:02,360 --> 00:14:03,200 Yeah. 542 00:14:03,200 --> 00:14:04,760 With such grace and resilience. 543 00:14:04,760 --> 00:14:06,760 He seems like a really strong person. 544 00:14:06,760 --> 00:14:07,520 He does. 545 00:14:07,520 --> 00:14:10,120 And it really adds like another dimension 546 00:14:10,120 --> 00:14:13,200 to his insights on leadership and building 547 00:14:13,200 --> 00:14:14,760 a purpose driven business. 548 00:14:14,760 --> 00:14:15,320 Totally. 549 00:14:15,320 --> 00:14:18,200 It's like all these different pieces of his life. 550 00:14:18,200 --> 00:14:22,480 Childhood, his struggles, his entrepreneurial journey. 551 00:14:22,480 --> 00:14:22,800 Yeah. 552 00:14:22,800 --> 00:14:24,160 They all come together to create 553 00:14:24,160 --> 00:14:25,840 this really inspiring story. 554 00:14:25,840 --> 00:14:27,560 It's a really rich tapestry. 555 00:14:27,560 --> 00:14:28,080 Is? 556 00:14:28,080 --> 00:14:31,280 So as we wrap up our deep dive into the world of Julie 557 00:14:31,280 --> 00:14:31,920 and Metcalfe. 558 00:14:31,920 --> 00:14:32,640 Yeah. 559 00:14:32,640 --> 00:14:34,240 What are some of the key takeaways? 560 00:14:34,240 --> 00:14:34,920 OK. 561 00:14:34,920 --> 00:14:36,920 Well I think first and foremost he's 562 00:14:36,920 --> 00:14:40,040 a testament to the power of unconventional thinking. 563 00:14:40,040 --> 00:14:40,560 Yeah. 564 00:14:40,560 --> 00:14:42,040 He didn't follow the rules. 565 00:14:42,040 --> 00:14:42,320 Right. 566 00:14:42,320 --> 00:14:45,800 And that's exactly what allowed him to create something truly 567 00:14:45,800 --> 00:14:47,280 unique and successful. 568 00:14:47,280 --> 00:14:47,680 Yeah. 569 00:14:47,680 --> 00:14:49,880 He really embraced that beginner's mind. 570 00:14:49,880 --> 00:14:50,480 He did. 571 00:14:50,480 --> 00:14:52,960 And wasn't afraid to experiment to take risks. 572 00:14:52,960 --> 00:14:54,920 And I think that's something we can all learn from. 573 00:14:54,920 --> 00:14:55,360 Totally. 574 00:14:55,360 --> 00:14:57,320 Whether we're starting a business or just 575 00:14:57,320 --> 00:14:59,160 trying to break out of our comfort zones. 576 00:14:59,160 --> 00:15:01,080 Or just approaching any problem in a new way. 577 00:15:01,080 --> 00:15:01,680 Exactly. 578 00:15:01,680 --> 00:15:02,720 Think outside the box. 579 00:15:02,720 --> 00:15:03,120 Exactly. 580 00:15:03,120 --> 00:15:05,280 He's also a champion of transparency. 581 00:15:05,280 --> 00:15:09,360 And building a company culture that puts people first. 582 00:15:09,360 --> 00:15:09,760 Yeah. 583 00:15:09,760 --> 00:15:13,400 He really understood that happy employees lead 584 00:15:13,400 --> 00:15:14,480 to happy customers. 585 00:15:14,480 --> 00:15:15,400 Absolutely. 586 00:15:15,400 --> 00:15:17,840 And ultimately a more successful business. 587 00:15:17,840 --> 00:15:19,480 It's a win-win. 588 00:15:19,480 --> 00:15:20,040 Yeah. 589 00:15:20,040 --> 00:15:20,360 It is. 590 00:15:20,360 --> 00:15:21,960 And that's something we can all take to heart. 591 00:15:21,960 --> 00:15:22,320 For sure. 592 00:15:22,320 --> 00:15:24,280 Even if we're not running a billion dollar company. 593 00:15:24,280 --> 00:15:24,760 Right. 594 00:15:24,760 --> 00:15:27,400 It's about building trust and genuine connection. 595 00:15:27,400 --> 00:15:27,640 Yeah. 596 00:15:27,640 --> 00:15:28,880 In any area of our lives. 597 00:15:28,880 --> 00:15:29,480 Exactly. 598 00:15:29,480 --> 00:15:31,800 Metcalfe's story also highlights 599 00:15:31,800 --> 00:15:35,120 the importance of finding your own specialness. 600 00:15:35,120 --> 00:15:35,560 Yeah. 601 00:15:35,560 --> 00:15:36,160 That's a good one. 602 00:15:36,160 --> 00:15:37,280 What makes you stand out. 603 00:15:37,280 --> 00:15:37,560 Yeah. 604 00:15:37,560 --> 00:15:38,680 What makes you you. 605 00:15:38,680 --> 00:15:39,120 Yeah. 606 00:15:39,120 --> 00:15:42,880 It's not about copying someone else's formula for success. 607 00:15:42,880 --> 00:15:46,600 It's about embracing what makes you unique. 608 00:15:46,600 --> 00:15:48,000 And using it to your advantage. 609 00:15:48,000 --> 00:15:48,840 Exactly. 610 00:15:48,840 --> 00:15:52,080 His journey also reminds us that success is a process. 611 00:15:52,080 --> 00:15:53,640 It's not a destination. 612 00:15:53,640 --> 00:15:53,840 Yeah. 613 00:15:53,840 --> 00:15:55,080 It's not like you just arrive. 614 00:15:55,080 --> 00:15:55,600 Right. 615 00:15:55,600 --> 00:15:57,800 There are going to be challenges and setbacks along the way. 616 00:15:57,800 --> 00:15:58,400 For sure. 617 00:15:58,400 --> 00:16:00,160 But it's how we navigate those challenges 618 00:16:00,160 --> 00:16:01,520 and how we keep pushing forward. 619 00:16:01,520 --> 00:16:02,000 Yeah. 620 00:16:02,000 --> 00:16:03,280 It's all about resilience. 621 00:16:03,280 --> 00:16:04,040 It really is. 622 00:16:04,040 --> 00:16:07,080 And that's something that Metcalfe clearly has in spades. 623 00:16:07,080 --> 00:16:07,560 He does. 624 00:16:07,560 --> 00:16:11,320 And even when we reach the top, there's always room for growth. 625 00:16:11,320 --> 00:16:11,960 Absolutely. 626 00:16:11,960 --> 00:16:13,920 Self-discovery and finding that balance. 627 00:16:13,920 --> 00:16:14,160 Right. 628 00:16:14,160 --> 00:16:15,480 It's a continuous journey. 629 00:16:15,480 --> 00:16:15,960 It is. 630 00:16:15,960 --> 00:16:19,440 And I think his willingness to be so open about his own struggles. 631 00:16:19,440 --> 00:16:19,760 Yeah. 632 00:16:19,760 --> 00:16:21,160 Makes him all the more inspiring. 633 00:16:21,160 --> 00:16:23,240 He's like, look, I am not perfect. 634 00:16:23,240 --> 00:16:23,720 Yeah. 635 00:16:23,720 --> 00:16:24,840 I've made mistakes. 636 00:16:24,840 --> 00:16:25,920 I'm still learning. 637 00:16:25,920 --> 00:16:27,520 I'm still learning and growing. 638 00:16:27,520 --> 00:16:30,040 And I think that's a really powerful message. 639 00:16:30,040 --> 00:16:30,480 It is. 640 00:16:30,480 --> 00:16:34,320 Because it reminds us that we're all in this together. 641 00:16:34,320 --> 00:16:36,440 And it's OK to be vulnerable and to keep 642 00:16:36,440 --> 00:16:38,800 striving for something more. 643 00:16:38,800 --> 00:16:41,280 So as we leave you with this final thought, 644 00:16:41,280 --> 00:16:42,960 we encourage you to reflect on what 645 00:16:42,960 --> 00:16:45,400 resonated with you most from this deep dive. 646 00:16:45,400 --> 00:16:46,880 What are you going to take away from this? 647 00:16:46,880 --> 00:16:47,120 Yeah. 648 00:16:47,120 --> 00:16:49,280 What's one area of your life where you can embrace 649 00:16:49,280 --> 00:16:51,280 a little more of that Metcalfe magic? 650 00:16:51,280 --> 00:16:51,680 Yeah. 651 00:16:51,680 --> 00:16:55,560 A little more unconventional thinking, a dash of transparency. 652 00:16:55,560 --> 00:16:58,800 A commitment to finding your own specialness. 653 00:16:58,800 --> 00:17:02,480 Remember, even small steps can lead to big changes. 654 00:17:02,480 --> 00:17:04,320 And it's all about playing the long game. 655 00:17:04,320 --> 00:17:05,880 Building something meaningful. 656 00:17:05,880 --> 00:17:09,240 And never stopping believing in the power 657 00:17:09,240 --> 00:17:10,680 of your own unique vision. 658 00:17:10,680 --> 00:17:12,040 Beautifully said. 659 00:17:12,040 --> 00:17:14,400 Thanks for joining us on this fascinating journey 660 00:17:14,400 --> 00:17:16,280 into the mind of Julian Metcalfe. 661 00:17:16,280 --> 00:17:17,160 It's been a pleasure. 662 00:17:17,160 --> 00:17:18,960 We hope you enjoyed this deep dive. 663 00:17:18,960 --> 00:17:19,960 We'll see you next time. 664 00:17:19,960 --> 00:17:30,520 Until next time, keep diving deep.