All right, so get, we're diving into YouTube side hustles today, but
uh
Not the kind you'd expect. Oh
Yeah, forget fancy cameras and editing skills. Okay, because we're looking at how to make money
On youtube without making videos. Really? Yep. You heard that right? Wow
Our guide for this deep dive is a youtube expert named matt par. Okay, who claims he's making around 30 000 a month
Wow
Using this very method
And he says you can too
So buckle up because we're about to break down his system. What matt is leveraging here is uh,
Something called fair use. Okay. It's a legal doctrine that allows limited use of copyrighted material. Okay without needing permission
All right, it's typically used for things like commentary right criticism or educational purposes. I'm intrigued fair use, huh?
So how does this translate into making money on youtube?
Well, some youtubers are finding popular content already on youtube. Oh, yeah
Reuploading it to their own channels then monetizing those videos with ads. Hold on
So you're saying you can just reupload someone else's video and make money from it? Not exactly. It's not a free for all
And there are definitely legal risks involved
But matt claims the strategy is perfectly legal as long as the content is transformed and falls under fair use
Okay, in his video. He highlights a channel that creates top 10 countdown videos. Oh, yeah, I've definitely seen those
They're everywhere exactly and they can be quite lucrative. Mm-hmm the channel matt featured has over 800 million views
Wow
To put that into perspective. Okay, they're earning a cpm meaning cost per mil or cost per thousand views right of just two dollars
That's 1.6 million dollars from ads alone. Whoa
Oh, okay. I see why this is catching people's attention. Yeah, but let's get to the nitty gritty. How does matt say?
We can actually do this. He lays out a six step system
Okay, and the first step is pretty straightforward create your channel
Easy enough, especially since you can have multiple channels under a single gmail account, right? That's right
And that's a really smart move
Yeah, because it streamlines the process and allows you to experiment with different niches or content styles
Okay, step two is where the strategy starts to take shape choosing a niche
So like picking a specific topic or category for your channel?
Exactly matt recommends a few niches that tend to perform well on youtube. Okay top 10 channels
tech psychology meditation
scary videos
Luxury and finance interesting max the reason choosing a niche is so important
Yeah, is that it allows you to target a specific audience?
And tailor your content accordingly, right?
This not only helps you attract viewers who are genuinely interested in what you have to offer
Okay, but it also makes it easier for youtube's algorithm to understand what your channel is about
Yeah, and recommend your videos to the right people. So you're not just randomly uploading videos
You're strategically selecting content that fits a specific theme
Precisely, and this is where fair use comes into play again. Okay, you're not just reuploading any random video
You're curating content that aligns with your niche and transforming it in a way that adds value and provides a new perspective
Okay, i'm starting to see the bigger picture here. Good. So what's step three?
Step three is all about getting monetized, right? Which means enabling your channel to earn money from ads
The most common way to do this is by joining the youtube partner program
Sounds good to me. Is it difficult to join? There are a couple of requirements you need to meet. Okay
One thousand subscribers and four thousand hours of watch time on your channel within the past 12 months
Four thousand hours that seems like a lot. Yeah, how long does it usually take to reach those milestones?
It can definitely take time, especially if you're starting from scratch, right?
But with matt's strategy, he aims for monetization within one to two months. Wow, that's impressive
All right, let's move on to step four. Okay. Where do you get the content to upload matt recommends two main sources?
The first is believe it or not
YouTube itself. Oh interesting. You can find content within your chosen niche by sorting videos by most viewed in the past month
So you're kind of piggybacking off the success of videos that are already performing well in a way. Yes
But remember the key is to transform that content, right? You're not just copying and pasting you're editing
Adding your own spin and making it your own. Uh-huh while still falling under fair use. That makes sense
What about the second source? The second source is free stock footage websites like pixabay.com
Okay, which offer royalty free videos and pictures. So that's how those channels with beautiful visuals
But voiceovers create their content. Exactly. It's a great way to add visual appeal without needing expensive equipment or filming your own footage
Right and matt has another tip for making money even before you hit the monetization requirements
Okay, now you've really got my attention. Tell me more. He recommends utilizing affiliate links in the descriptions of your video
Affiliate links. Yep. Those are links to products related to your videos topic
Right. One of you or clicks your link and makes a purchase you earn a commission
Platforms like clickbank digistore 24 and even amazon have affiliate programs. That's pretty clever
So even with a small audience you could potentially start earning some income right away. Exactly
It's a smart way to leverage your early content and build momentum towards monetization. Makes sense
Now let's move on to step five, which is all about optimizing your videos
Optimizing what does that entail? Essentially, it's about making sure your videos are easily discoverable by both youtube's algorithm and potential viewers
Okay, this involves fine-tuning elements like your videos title
Uh description tags thumbnail and even adding subtitles. All of these factors play a role in how well your video performs on youtube
So it's not just about throwing a video up there. You have to make it appealing and easy to find
You got it
Think of it this way
You want to make it as easy as possible for people to find your video when they're searching for content related to your niche
Makes sense. Is there a specific method for optimizing videos?
Matt mentions a free extension called vidIQ
Okay, which can be really helpful. Uh, it gives you insights into keywords
Okay, search volume right and other factors that can help you optimize your videos visibility
Okay, so you're taking a strategic approach to every aspect of this process. You got it. All right
What's the final step? The final step is putting ads on your videos
Okay, once you're part of the youtube partner program and your videos are monetized right you can start earning ad revenue
Right matt recommends creating videos that are over 10 minutes long. Why 10 minutes longer videos allow you to include
mid-roll ads
Which are ads that appear during the video
Ah, I see so the longer the video the more opportunities for ads smart and matt's strategy is to place ads every two minutes
For maximum revenue. So for a 10 minute video, you could potentially have five ads
That's pretty strategic. So he's laid out the six steps for making money on youtube without making videos
Yes, but what about actually making those videos successful? Is that where his top secrets come in?
You got it. He shared six secrets that provide valuable insights into the nuances of youtube
And how to maximize your chances of success with this strategy. All right, lay mommy
What's the first secret secret number one is all about making sure your videos are edited in a way that falls under fair use
Okay, remember you need to demonstrate that you're using the content in a transformative way
Adding your own unique elements and commentary. So it's not just about slapping together random clips
You actually have to put in some effort and make it your own exactly
He even suggests hiring a voiceover artist for just five dollars. Wow
If you're not comfortable narrating yourself. Yeah, it adds a professional touch and helps differentiate your content. That's a great tip
Oh
It emphasizes the importance of making your video distinct from the original content. What about editing software?
Is there a specific program? He recommends if you're on a budget
He mentions a free editing software called open shot
Which is a great alternative to the expensive options out there. Okay, so far this seems manageable
What's secret number two secret number two focuses on posting frequency? Okay, matt advises uploading at least one video per day
Right per channel. Wow a video a day. That's a lot of content
It is but the logic behind it is that the more content you have out there
The more opportunities you have for people to discover your channel and subscribe
It's like casting a wider net right the more videos you have the more chances you have to attract viewers
Exactly, and it also helps you gather data more quickly. You can see what's working. What's not and adjust your strategy accordingly
Data is king. I've heard that before
What about secret number three secret number three is all about creating eye catching thumbnails
Remember the thumbnails the first thing people see so you want to make sure it grabs their attention. Oh, yeah thumbnails are crucial
Yeah, I've definitely clicked on videos just because the thumbnail looked interesting exactly
Matt suggests using free software like paint or canva to create thumbnails
Okay, and he has a couple of tips for making them
Stand out incorporating elements like red arrows or circles. Those are good tips
Uh-huh. They seem simple enough, but they can make a big difference. What's secret number four secret number four is all about data analysis
Okay, matt emphasizes the importance of tracking your video analytics
Which basically means looking at the data youtube provides to see how your videos are performing
So you're not just uploading and forgetting about it. You're actively monitoring how people are interacting with your videos
Exactly. You want to see which videos are getting views right which ones are holding people's attention and which ones are falling flat
Okay, this data can help you refine your strategy and make better content. That makes a lot of sense
What about secret number five secret number five dives into audience retention and watch time
Okay, which are two of the most important metrics for youtube's success. Okay, break those down for me. What do they mean?
Audience retention refers to how long people watch your videos
Okay, for example, if your video is 10 minutes long, right and the average viewer watches six minutes
Yeah, your audience retention is 60 percent. Okay, that makes sense
So a higher retention rate means people are more engaged with your content. Exactly. But what about watch time?
Watch time is the total amount of time people have spent watching your videos
It's a crucial metric for youtube because it indicates how valuable your content is to viewers
So if people are watching your videos for longer periods of time youtube sees that as a good thing
Yes, and is more likely to recommend your videos to others. You got it
And matt has a specific recommendation for increasing audience retention. Okay, he suggests using fast cuts in your editing to maintain viewer engagement
Fast cuts
I've noticed a lot of youtube videos do that it definitely keeps things moving and prevents the video from feeling stale
Exactly. It's a simple technique, but very effective. Right now on to secret number six
All right. Hit me with secret number six secret number six is all about click-through rate or
CTR
CTR that sounds familiar, but remind me what that is. It's the percentage of people who click on your video
Okay after seeing it in search results or the suggested videos feed, right?
Basically, it's a measure of how
Enticing your thumbnail and title are so a high CTR means your thumbnail and title are doing a good job of grabbing people's attention
Exactly and matt suggests aiming for at least a six percent CTR
Wow six percent. So it's not just about getting your video seen. It's about making sure they're clickable
Precisely and when you combine a high CTR with a high average view duration
Your video has a much higher chance of going viral. That makes sense
So it's a combination of factors working together to boost your video's success
Yeah, this is all incredibly fascinating stuff and it's really making me think about the potential of youtube
It really does open up a whole new world of possibilities, doesn't it?
Especially for those who may not have traditional video creation skills or resources exactly
I'm already starting to brainstorm niche ideas and thinking about how I could apply these secrets to my own channel
But before we get ahead of ourselves, let's take a step back and really unpack
The ethical and legal implications of this strategy. That's an important point
Yeah, while this strategy may seem like a quick and easy way to make money on youtube, right?
It's crucial to understand the potential pitfalls and navigate this space responsibly. Right and I think our listeners would agree with that
So before we jump into the details of the ethical and legal considerations
Let's take a quick break. We'll be back in a moment to continue our deep dive into the world of youtube side hustles
Sounds good. So we've established that this strategy has the potential to be pretty lucrative
Yeah, but it's not without its complexities, right and I think the biggest question on everyone's mind is
How does copyright law actually apply in this situation? We've talked about fair use
But I'll admit I'm still a bit fuzzy on the details. Can you break it down for us?
Absolutely at its core
Copyright law is all about protecting the rights of creators. Okay when someone creates an original work
Uh, whether it's a video a song a book or even a piece of code. Okay, they automatically have copyright protection
So they essentially own the rights to that creation? Exactly
They have the exclusive right to copy it distribute it display it perform it and create new works based on it
But then how does fair use fit into all of this if creators have these exclusive rights?
How can someone else re-upload their content without getting into trouble?
Fair use is a legal doctrine that allows for limited use of copyrighted material. Okay without needing permission from a copyright holder
Okay, it's designed to balance the rights of creators with the public interest in accessing and using copyrighted works for purposes like commentary
Right criticism news reporting teaching and research
So it's not a free pass to use any copyrighted material you want, right?
There are specific conditions that need to be met right the courts consider a number of factors
When determining whether a particular use
Qualifies as fair use what kind of factors well
They look at the purpose and character of the use okay the nature of the copyrighted work
Okay, the amount and substantiality of the portion used right and the effect of the use on the potential
Market for or value of the copyrighted work. Okay, that makes sense
So it's not just about whether you're making money from the content
It's about how you're using it right and whether it's affecting the original creators ability to profit from their work exactly and
In the context of youtube things can get a bit more complicated
Because youtube has its own set of policies and guidelines regarding copyright
And they have automated systems in place to detect potential infringements. So if you're re-uploading someone else's video, uh-huh
You could get flagged even if you think you're using it under fair use
Yes, that's a possibility and if the copyright holder files a complaint
Oh, your video could be taken down and your channel could even be penalized. That's pretty risky
So how do people who are using this strategy avoid getting into trouble?
That's where the concept of transformative use comes in okay to successfully claim fair use
You need to demonstrate that you're not simply copying someone else's work
Rather using it in a new and different way
Okay adding your own unique spin commentary or critique kind of like those top 10 countdown videos we talked about earlier
Exactly they take existing clips, but they add their own narration right editing and overall presentation
Creating a new and distinct work. So the key is to add value and make it your own
You're building upon the original work not just replicating it precisely
It's about demonstrating creativity and originality even when using pre-existing material that makes a lot of sense
But even if you're careful and follow all the guidelines it still seems like there's some inherent legal risk involved
There's always some level of risk when dealing with copyright, right? Especially in the ever-evolving landscape of the internet
Yeah, that's true. That's why it's so important to educate yourself about the law
Stay up to date on youtube's policies and when in doubt err on the side of caution
So what's your advice for our listeners who might be considering this strategy?
What steps can they take to protect themselves?
First and foremost. What's that? Do your research. Okay. Don't just rely on what you see in a youtube video or read in a blog post
Yeah, take the time to understand the nuances of copyright law. Yeah, okay fair use and transformative use
So actually read the law and understand the legal precedents. Exactly. Yeah, there are resources available online
okay, legal guides specifically for content creators and
Even free legal advice clinics you can consult. That's great advice. It's better to be safe than sorry
Is there anything else our listeners should keep in mind? Yes
It's crucial to be aware of the potential risks involved even if you're confident you're using content under fair use
YouTube's algorithms and policies are constantly changing right so what might be allowed today might not be allowed tomorrow
So stay informed and be prepared to adapt
Exactly and finally and
Perhaps most importantly always prioritize ethical considerations
What do you mean by that? Well, even if you're technically operating within the bounds of the law, okay
Ask yourself. Yeah, are you respecting the work of other creators?
Are you giving credit where credit is due? Are you contributing to a culture of creativity and collaboration?
Okay, or are you simply exploiting the system for your own gain those great questions? Yeah
It's easy to get caught up in the excitement of making money and forget about the human element
Exactly and at the end of the day, it's about building a sustainable and ethical online business
I think that's something we can all agree on so to recap if you're considering this strategy
Uh-huh. Do your research? Yes understand the risks and always prioritize ethical considerations. You got it
Now I'm curious to know your thoughts as we've been discussing this. What stood out to you the most? Well, honestly, I'm
surprised by how much I didn't know about copyright law and fair use
Really? It's definitely more complex than I initially thought. It's a common misconception that anything goes online
But the reality is that the internet is still governed by laws
Yeah, and copyright law is especially important in the digital age
I'm also struck by the importance of the transformative use concept. Yeah
It's not enough to simply re-upload someone else's content, right? You need to add value make it your own and contribute something new to the conversation
That's a crucial point. It's about building upon the work of others not just reblancating it. Yeah, and I think that's where the real creativity comes in
It's a challenge, but it's also an opportunity to showcase your own unique perspective and skills
And I think that's what makes this strategy so intriguing. It's not just about making money
It's about finding creative ways to leverage existing resources and contribute something new to the online world
Absolutely. It's about finding your own voice even within a framework that might seem restrictive at first glance
I'm also really glad we talked about the ethical considerations
It's easy to get caught up in the technicalities of the law and forget about the human impact of our actions
It's a reminder that we're all part of a larger community and we need to be mindful of how our actions affect others
Well said, so we've covered the steps. Yep the secrets the legal and ethical considerations
Right. Is there anything else we need to explore before wrapping up this deep dive?
There's one more piece of the puzzle that we haven't touched on yet. Oh
And what's that?
Matt mentioned in his video that this strategy allowed him to start making money quickly
Okay, he even threw out some numbers
Yeah claiming some channels are making upwards of a hundred thousand dollars a month. Wow using this method. Wow
Okay, now we're talking serious money. Yeah
But how is that even possible? That's a great question and to understand the financial potential of this strategy
We need to take a closer look at the youtube ecosystem. Okay the different ways creators can earn money
Right and the factors that influence their earnings. All right. Let's break it down. How does the youtube money machine actually work?
All right, so let's talk money
Matt claims some people are making serious cash using this youtube strategy
Even upwards of a hundred thousand dollars a month. Mm-hmm. How is that even possible?
Well, it's important to remember that youtube is a massive platform right with billions of users and there's a lot of money flowing through it
Yeah creators have multiple avenues for generating income. Okay, and the most common one we've already touched on
What's that is advertising revenue right those ads that play before during and after video exactly
And the amount of money a creator earns from ads depends on a number of factors
Okay, including the number of views their videos get right the engagement those videos receive
Okay, and the types of ads that are displayed. So it's not just about views. It's about keeping people engaged and watching those ads
That's right and youtube uses a metric called cpm. Okay, which stands for cost per mil right or sometimes cost per thousand views
Okay, essentially it represents how much advertisers are willing to pay for every 1000 views of an ad
Okay, i'm starting to get it. So if a video gets a million views and the cpm is five dollars
The creator would earn five thousand dollars from those ads alone
Exactly and cpm's can vary wildly
Really depending on factors like the channel's niche the audience demographics, okay, and even the time of year
So some niches are more valuable to advertisers than others absolutely for example videos about finance technology or business
Often have higher cpm's because they attract an audience that's more likely to have disposable income and be interested in the products or services being advertised
Okay, that makes sense. So ad revenue is one piece of the pie right
But what are some other ways creators can make money on youtube another popular method is through affiliate marketing
Which we talked about earlier right those special links in the video description that earned the creator a commission
If a viewer makes a purchase exactly and this can be a really lucrative
Revenue stream, yeah, especially if you're promoting products that are relevant to your niche
And your audience is engaged in trusting
So you're not just relying on youtube to pay you you're creating your own income streams
Right and there are other ways to monetize as well
Oh, like what some creators offer merchandise like t-shirts mugs or hats right which can be a great way to connect with fans and generate additional revenue
Yeah, I've seen a lot of youtubers doing that and I bet it's a nice boost, especially if you have a loyal fan base
Absolutely, and then there are things like channel memberships
Where viewers pay a monthly fee to get exclusive perks like access to behind the scenes content special badges
Or early access to videos. It's like a vip club for your most dedicated fans
Exactly, and then you have creators who leverage their youtube channels to promote their own businesses
Products or services. It's like a launching pad for their entrepreneurial endeavors precisely so
As you can see there are many ways for creators to earn money on youtube, right?
And it's often a combination of these different revenue streams that leads to those impressive six-figure incomes
Okay, that all makes sense. So going back to matt's claim that
Some channels using this reupload strategy are making over a hundred thousand dollars a month
it's
Theoretically possible if they're doing everything right choosing a profitable niche, right optimizing their videos
Maximizing ad revenue utilizing affiliate marketing. Yes, and maybe even selling merchandise or memberships
Exactly, it's not just about reuploading content. It's about building a successful youtube business
And it's important to note that there's no guarantee of success right just like any business
It takes hard work dedication and a bit of luck
Exactly and even if you do everything right
Youtube's algorithms and policies can change right which can impact your earnings. It's a constantly evolving landscape
So you need to be adaptable and willing to adjust your strategy as needed?
Absolutely, but the potential is definitely there and that's what makes this whole conversation so fascinating
You know as we've been talking I've been thinking about something matt said in his video. Oh, yeah
He emphasized that this strategy is particularly appealing to people who don't have traditional
Video creation skills or access to expensive equipment. That's an interesting point. It's like democratizing
Content creation making it accessible to a wider range of people exactly and I think that's what makes this so intriguing
It's a reminder that there are multiple paths to success on youtube right and you don't necessarily need to be a professional
Videographer or editor to build a thriving channel. It's about leveraging your existing skills and resources
Being creative and finding your own unique niche within this vast online ecosystem
Well said this deep dive has been a real eye-opener
It has and I hope our listeners are feeling inspired and empowered to explore the possibilities of youtube
Even if they've never considered themselves creators before I agree. It's been a thought-provoking conversation
Yes, and I think we've only scratched the surface of this fascinating topic. So what's the final takeaway for our listeners?
What do we want them to walk away with after this deep dive? I think the biggest takeaway is that youtube is a complex and ever-evolving
Platform right with a lot of potential
But it's important to approach it with a combination of creativity strategy and ethical awareness
Yeah, whether you're creating original content or leveraging existing content
The key is to add value engage your audience and build a sustainable business that you can be proud of
That's a great way to put it. So dear listener, we encourage you to continue exploring this topic
Do your research and don't be afraid to experiment and find your own unique path to success on youtube
And remember the most important thing is to have fun be creative and enjoy the journey. That's great advice until next time
Keep diving deep