WEBVTT

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Breaking free from the chains of the past Where

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truth moves faster than a Holstein calf No law

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waiting on some printed page We're charting new

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ground in the digital age From genomic codes

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to robot facts We cut through the noise, no hold

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them back not your daddy's dairy news tonight

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we're sparking Welcome back to The Deep Dive,

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brought to you by The Bullvine Podcast. We're

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the show that, you know, tries to cut through

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all the industry noise and give you insights

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that actually help your bottom line. That's the

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goal. And look, you hear it constantly, right?

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It's almost become this default mantra in dairy.

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Get big or get out. Scale, scale, scale. Just

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everywhere. But today, we're digging deep into

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some really fascinating data that pretty much

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flips that whole narrative completely on its

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head. Yeah. And look, this data we're digging

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into, it's mainly from the Cornell 2023 Dairy

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Farm Business Summary, but also polls from other

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key regional benchmarks. And it really reveals

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something powerful. I think it should be like

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mandatory reading for every producer milking

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under, say, 200 cows. Okay. Because that conventional

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wisdom, it's just, well, it's looking wrong.

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The biggest financial hurdle for most smaller

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operations isn't really their size. It's their

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management. Well, hold on. Let's unpack that

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right away. The core idea here, the thing that

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really stopped me is this. The difference in

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profit between a well -run farm and a poorly

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run farm, even if they're the same size, that

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difference is actually bigger than the profit

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gap between a typical small farm and a typical

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large one. Exactly. I mean, that just flies in

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the face of almost every major trend we talk

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about. So we got to slow down here and really

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break this down. And what's really wild is the

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sheer financial impact. The analysis confirms

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it. A top -performing, really efficiently managed

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150 -cow dairy. Well, it can actually out -earn

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a struggling 500 -cow operation. 500 cows? Yeah,

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one that's just chasing volume, you know, without

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tight controls. The difference, over $100 ,000.

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annually. Stop right there. 100 grand. Yeah.

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More profit from 150 cows than 500. Think about

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it. That massive $100 ,000 advantage, it isn't

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found by adding 350 more cows and all the headaches

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that come with them. It's found by seriously

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tightening up your operational discipline, management.

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That's the hook then. That $100 ,000 figure,

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that's kind of the mission for this whole deep

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dive, isn't it? We're going to spend the next...

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what, 20 minutes or so figuring out why that

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happens, how that six -figure advantage gets

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created. And crucially, how you listening right

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now might be able to capture some of that on

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your own farm. Exactly. But first, we need a

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little context. Why is this conversation so critical,

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like right now? Well, it matters because if you

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only read the headlines, you'd think... The whole

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dairy sector is just collapsing into the hands

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of these huge mega -dairies. Yeah, the numbers

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are stark. They really are. We've seen just massive

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consolidation and fast. I mean, look at the stats.

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39 ,303 dairy operations back in 2017, down to

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just 24 ,082 in 2024. That kind of drop, it really

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paints a picture, suggests small farms are basically

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doomed. Okay. But I'm a bit skeptical of that

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simple narrative. We need to challenge that assumption,

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don't we? Is every single farm that closes really

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a business failure? We got to dig past those

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headlines and ask, you know, who is actually

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leaving and why are they leaving now? Right.

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Because if you actually look at the demos, the

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USDA data, the average dairy farmer today is

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58 years old. 58? Yeah. And Cornell surveys,

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they consistently show somewhere between 40,

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maybe 45 % of current operations. They don't

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have a confirmed successor lined up. That's not

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just some theory. That's the reality on the ground

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for almost half the farms. Okay, that completely

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reframes it then. We're not just talking about

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farms going broke. We're talking about retirements,

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generational shifts. Precisely. Think about it.

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You've got a 64 -year -old producer, maybe had

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a perfectly decent financial year, but his back's

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killing him. His kids have got good careers off

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the farm. He decides to sell out. Makes sense.

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That sale gets counted in the consolidation statistic,

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right? Yeah. But it wasn't really a failure of

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his 150 -cow model. It was a calculated strategic

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exit, a life decision. And you've also got the

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whole land value thing, which the source material

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brings up. That's a huge pressure point, especially

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in your growing areas. Oh, definitely. Imagine

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you've got a successful, say, 300 cow operation,

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but it's sitting on maybe 40 prime acres somewhere

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like California's Central Valley or, you know,

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outside Philly or Pittsburgh and PA. Right, where

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developers are circling. Exactly. If those developers

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come knocking with a massive offer for the land.

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taking that strategic exit might be the smartest

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financial move that owner could possibly make,

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completely separate from how well the dairy itself

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is running. It becomes more about cashing out

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that built -up equity versus the daily grind

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of commodity milk production. Totally. It's a

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different calculation. So, okay, let's bring

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it back to the listener. If you're running a

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smaller operation, maybe 100 to 200 cows, your

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main goal shouldn't necessarily be scrambling

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to add hundreds more cows just to chase those

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theoretical scale efficiencies. No, that's likely

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the wrong path. The real challenge is mastering

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efficiency at your current size. And the stakes

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here are pretty high, aren't they? You either

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figure out how to unlock that potential $100

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,000 plus increase in annual income by focusing

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on management basics. Or you burn through your

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hard -earned equity trying to compete on volume,

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which frankly for that size operation is mathematically

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just the wrong game to be playing. It's the wrong

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game entirely. You're never going to out milk

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the 5 ,000 cow behemoth on pure volume or cost

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per gallon. Never. But you absolutely can outmanage

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them. And that brings us right to the core issue

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that pops up across all the big benchmarking

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data sets. This roughly $4 per hundred weight

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management gap. Okay. Let's define where this

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data is coming from. Just so people know, we're

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talking real numbers, audited numbers. We're

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pulling from Cornell's ProDairy System, Wisconsin

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Center for Dairy Profitability, and Minnesota's

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FNBI. Yeah. And for anyone listening who hasn't

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used these, they're basically comprehensive financial

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databases. They let producers anonymously benchmark

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their own farms performance metrics against the

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top, middle and bottom performers in the region.

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Crucial context. This isn't just guesswork. It's

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audited financial data. Right. And the pattern

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is remarkably consistent across all these different

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programs, different states. The critical difference,

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the thing that really separates the top quartile

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farms from the bottom quartile, it's operating

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costs per hundredweight. Per hundredweight. And

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the numbers are? Well, the top performers, the

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ones who are consistently making good money,

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they're running costs around, say, $17 .39 per

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hundredweight. Okay, $17 .39? And the bottom?

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The operations that are really struggling, the

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ones feeling that constant squeeze no matter

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what the milk price is doing, they're often up

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around $21 .71 per hundredweight. Sometimes even

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higher, you know, pushing $22, $23. Wow, okay,

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so that's what? $4 .32 difference per hundred

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weight. That sounds kind of incremental when

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you say it like that. It sounds incremental,

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but let's translate that. Let's put that into

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dollars and cents for the listener who's running

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that 150 cow herd we keep using as an example.

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Let's show the financial shock. Yeah, we got

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to slow down here. Let this sink in. Run the

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math for us again. Okay. So let's stick with

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that 150 cow herd. Let's say they're hitting

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a pretty achievable average, maybe 24 ,000 pounds

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per cow annually. That means the farm shifts

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about 3 .6 million pounds of milk a year. That's

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36 ,100 weight, right? 36 ,100 weight. Got it.

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Now multiply that volume, 36 ,100 weight, by

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that $4 .32 cost gap, the difference between

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$21 .71 and $17 .39. Okay. The difference in

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margin and profit left on the table is $155 ,520

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annually. Wait a minute. That's way over the

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$100 ,000 figure we started with. It is. And

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that money, that $155 ,000, is basically being

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burned. It's lost solely due to operational inefficiency.

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Things like poor labor scheduling, high repair

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bills from lack of maintenance, feed formulation

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screw -ups, just general poor cost control. Think

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about what a $150 ,000 swing means for a family

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farm like that. I mean, that's the difference

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between making your debt payments comfortably

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and feeling like you're constantly drowning.

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It's the difference between replacing that skid

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steer that's always breaking down and just running

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it into the ground, hoping it lasts another week.

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And here's the really profound point. The thing,

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the data just hammers home again and again. This

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huge difference, this $150K gap, it has almost

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nothing to do with the milk price roller coaster

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we're always on. Nothing. Or even the size of

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the operation, like we said. It's determined

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almost entirely by how efficiently that farm

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is managed. Exactly right. You could be out there

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struggling with 500 cows, running costs up at

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$22 per 100 W2, and your neighbor down the road

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milking 150 cows, but absolutely laser focused

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on efficiency, hitting that $17 .39. Well, they're

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going to walk away with six figures more profit

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than you at the end of the year. That's the definition

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of management beating scale right there. Couldn't

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say it better myself. Okay, so if that's the

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problem, that $4 plus gap, how do we fix it?

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Let's unpack phase one, what the source material

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calls fix your foundation. This is the goal for

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maybe the first zero to two years, right? Yep,

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zero to two years. And the potential here, just

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by fixing the basic operational flaws, is maybe

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$50 ,000 to $100 ,000 in annual improvement.

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So where do we even start? You start with the

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highest leverage fix, the one that usually requires

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the least amount of capital up front, labor efficiency.

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Makes sense. Labor is often the biggest cost

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after feed. It is. And the data here is just,

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well, it's unforgiving. The top operations, they

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are consistently getting 50 plus cows handled

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per full -time worker equivalent. Yeah. Consistently.

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50 plus. And the struggling farms. They're lagging

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way behind, often down around 35, maybe 40 cows

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per worker. Big difference. Now, this isn't just

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about, like, firing people, though, is it? It's

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more about structuring the work. The workflow

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so that one person can actually handle more responsibility

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efficiently without getting totally burned out.

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Absolutely. That's key. Often the problem on

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those lagging farms isn't necessarily that they

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have bad workers. It's that they have poorly

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designed workflows. Things just take longer than

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they should. And in dollar terms, what does that

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difference between, say, 35 and 50 cows per worker

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actually mean for the bottom line? Well, based

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on current national wage rates for good skilled

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farm labor. That difference alone can save or

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cost an operation somewhere around $75 ,000 a

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year just from optimizing how people spend their

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time. $75 ,000. Okay, let's drill into that Pennsylvania

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anecdote you mentioned, the one from the source

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material. It sounds like a fantastic example

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for listeners. How exactly did that producer

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make such a massive cut in labor needs? Right.

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This was a producer milking about 200 cows, and

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they had this long -standing routine, kind of

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just the way we've always done it, that involved

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4 .5 full -time equivalents. Okay. So they used

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the pro -dairy analysis tools. They actually

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timed their parlor routine, timed how long troughs

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took, and they found this major bottleneck just

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moving cows in and out of the holding area. It

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required one person to spend like 45 minutes,

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twice a day, every single day, just sorting and

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moving cows. Wow, that's a lot of wasted time.

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Huge amount. So what did they do? They installed

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some simple automatic sorting gates and tweaked

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the lane layout a bit to encourage better, more

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natural cow flow. That fix alone basically eliminated

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one full -time position's worth of work, just

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evaporated. So let me do this straight. They

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probably spent maybe, what, $15 ,000 on some

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gates and a bit of concrete work? Probably some

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blank gut, yeah. And they saved $75 ,000 in annual

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labor costs. Pure profit. That's an insane ROI.

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You just don't find that kind of return buying

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a new tractor or jumping straight to robots.

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Exactly. They went from 4 .5 people down to three,

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banked 75K and didn't buy a single major piece

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of new equipment. That's the phase one mindset

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perfectly. Fix the process first before you throw

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money at new equipment. Love it. Okay, so labor

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efficiency is number one. What's the next big

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foundational fix that's contributing to that

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for, tolerate, take gap? The next big one, predictably,

00:12:55.220 --> 00:12:57.740
is feed efficiency. Right. Now, a lot of farmers

00:12:57.740 --> 00:12:59.679
listening probably assume the top farms must

00:12:59.679 --> 00:13:02.200
just be spending less on feed, right? Chasing

00:13:02.200 --> 00:13:04.080
cheaper ingredients, cutting corners, maybe.

00:13:04.100 --> 00:13:06.200
That's a common assumption, yeah. But the source

00:13:06.200 --> 00:13:08.919
material tells a much more nuanced story here.

00:13:09.360 --> 00:13:11.960
I'm kind of skeptical that just buying cheaper

00:13:11.960 --> 00:13:14.720
feed is the answer to closing a forcer letter

00:13:14.720 --> 00:13:17.779
T gap. And you should be skeptical because the

00:13:17.779 --> 00:13:19.980
data actually confirms that the top farms often

00:13:19.980 --> 00:13:22.720
spend about the same amount on feed per hundredweight,

00:13:22.919 --> 00:13:26.500
usually around $9 .60, give or take. Okay, so

00:13:26.500 --> 00:13:29.120
they're not feeding cheaper. No. But what they

00:13:29.120 --> 00:13:32.179
do have is much higher income over feed cost.

00:13:32.419 --> 00:13:34.720
The key difference isn't the cost of the inputs.

00:13:35.039 --> 00:13:37.500
It's that they are feeding smarter. They're getting

00:13:37.500 --> 00:13:40.200
significantly more milk out for every pound of

00:13:40.200 --> 00:13:42.200
dry matter consumed. All right, so let's define

00:13:42.200 --> 00:13:44.610
smarter. for the listener, because this goes

00:13:44.610 --> 00:13:46.769
way beyond just what the nutritionist punches

00:13:46.769 --> 00:13:48.669
into the computer, right? This is about daily

00:13:48.669 --> 00:13:51.049
execution on the farm, ground level stuff. Oh,

00:13:51.049 --> 00:13:53.529
absolutely. It is all about quality control and

00:13:53.529 --> 00:13:56.850
consistency day in, day out. It starts way back

00:13:56.850 --> 00:13:59.250
with making better forage quality, hitting that

00:13:59.250 --> 00:14:01.950
optimal harvest timing perfectly, because every

00:14:01.950 --> 00:14:04.570
day you wait past peak, you're losing digestibility,

00:14:04.769 --> 00:14:07.070
losing potential milk. Okay, so forage quality

00:14:07.070 --> 00:14:10.169
first. Then it moves into really precise ration

00:14:10.169 --> 00:14:14.250
formulation, but based on actual consistent feed

00:14:14.250 --> 00:14:16.350
testing, not just book values. And that means

00:14:16.350 --> 00:14:18.950
doing regular TMR audits to make sure the mixer

00:14:18.950 --> 00:14:21.429
wagon is actually mixing properly, not sorting

00:14:21.429 --> 00:14:23.529
ingredients. Things like weekly dry matter testing

00:14:23.529 --> 00:14:25.950
on silages, adjusting the ration for weather

00:14:25.950 --> 00:14:28.429
changes. Exactly. Particle size scoring to make

00:14:28.429 --> 00:14:30.909
sure the cows can actually chew and utilize the

00:14:30.909 --> 00:14:33.090
fiber correctly. These aren't glamorous jobs,

00:14:33.269 --> 00:14:35.250
but they're critical. I'd argue that skipping

00:14:35.250 --> 00:14:38.169
those small, consistent checks, the TMR audit,

00:14:38.289 --> 00:14:41.120
the dry matter test, Probably the single biggest

00:14:41.120 --> 00:14:43.100
driver of that four -cellar -only inefficiency

00:14:43.100 --> 00:14:46.480
on many farms. You lose, you know, 50 cents per

00:14:46.480 --> 00:14:48.580
hundred lot here in feed refusal, another 75

00:14:48.580 --> 00:14:51.159
cents there in undigested starch passing through.

00:14:51.360 --> 00:14:54.100
It adds up incredibly fast. It does. And critically,

00:14:54.240 --> 00:14:56.240
like you said, it's about that consistent daily

00:14:56.240 --> 00:14:58.879
execution. Walking the feed bunks twice a day,

00:14:58.940 --> 00:15:01.500
minimum. Pulling out any spoiled or moldy feed

00:15:01.500 --> 00:15:03.779
immediately. Keeping those water troughs absolutely

00:15:03.779 --> 00:15:07.259
spotless water intake drives feed intake. And

00:15:07.259 --> 00:15:09.000
catching that fresh cow that's just a little

00:15:09.000 --> 00:15:10.700
bit off before she crashes and drags down the

00:15:10.700 --> 00:15:12.679
whole herd average for the next two months. That

00:15:12.679 --> 00:15:15.940
daily diligence, that attention to detail, that's

00:15:15.940 --> 00:15:18.639
what drives the higher income over feed cost.

00:15:18.779 --> 00:15:21.080
Even when the feed cost per coterie is similar,

00:15:21.259 --> 00:15:23.960
it's extracting maximum value. Okay, so phase

00:15:23.960 --> 00:15:27.019
one boils down to discipline and data, really.

00:15:27.240 --> 00:15:30.340
Getting those operating costs under 1870, pushing

00:15:30.340 --> 00:15:33.139
labor efficiency north of 50 cows per worker,

00:15:33.259 --> 00:15:36.090
and building up your working capital. maybe aiming

00:15:36.090 --> 00:15:38.850
for 40 % of your annual expenses as a cushion.

00:15:39.029 --> 00:15:41.149
That's the foundation. Once that foundation is

00:15:41.149 --> 00:15:43.409
solid, maybe you've captured that first $50K

00:15:43.409 --> 00:15:47.529
to $100K improvement. Where do we go next? What's

00:15:47.529 --> 00:15:49.429
phase two? Then, yeah, then we move into phase

00:15:49.429 --> 00:15:52.070
two, which the material calls capture easy wins.

00:15:52.169 --> 00:15:53.889
This is really the goal for years two through

00:15:53.889 --> 00:15:56.730
four, roughly. And this phase, done right, could

00:15:56.730 --> 00:16:00.029
be worth another, say, $35 ,000 or $65 ,000 annually.

00:16:00.450 --> 00:16:02.710
And the focus here is on strategies that are

00:16:02.710 --> 00:16:04.990
generally low capital but offer high returns,

00:16:05.190 --> 00:16:07.830
but they really only work effectively after you've

00:16:07.830 --> 00:16:09.990
stabilized things in phase one. Right. You can't

00:16:09.990 --> 00:16:12.110
really optimize components if your cows aren't

00:16:12.110 --> 00:16:14.009
healthy or your feed efficiency is all over the

00:16:14.009 --> 00:16:16.049
place. Exactly. You need that solid base first.

00:16:16.519 --> 00:16:18.220
So this is where it gets really interesting for

00:16:18.220 --> 00:16:20.179
me, because now we're talking about component

00:16:20.179 --> 00:16:22.840
premiums. And I think this is probably the single

00:16:22.840 --> 00:16:26.299
most accessible high value opportunity for almost

00:16:26.299 --> 00:16:28.759
any dairy in the country, regardless of who they

00:16:28.759 --> 00:16:31.279
ship their milk to. I completely agree. Component

00:16:31.279 --> 00:16:34.440
optimization is probably the most realistic high

00:16:34.440 --> 00:16:37.179
value target for the majority of farms. This

00:16:37.179 --> 00:16:39.360
is where that management precision you built

00:16:39.360 --> 00:16:42.419
in phase one translates directly into more dollars

00:16:42.419 --> 00:16:44.100
on the milk check. So how much are we talking?

00:16:44.340 --> 00:16:47.179
Well, think. about moving from maybe a standard

00:16:47.179 --> 00:16:51.600
3 .0 % protein level up to say 3 .3%, just that

00:16:51.600 --> 00:16:54.500
0 .3 % jump. If you achieve that through focused

00:16:54.500 --> 00:16:57.299
genetics and really dialed in nutrition management,

00:16:57.500 --> 00:17:01.460
that alone can yield a verifiable $20 ,000 to

00:17:01.460 --> 00:17:05.400
$30 ,000 extra annually for that 150 cow herd

00:17:05.400 --> 00:17:08.299
we keep talking about. $20 ,000 to $30 ,000 just

00:17:08.299 --> 00:17:11.160
for 0 .3 % protein. Yeah. We need to explain

00:17:11.160 --> 00:17:13.359
the mechanics of that. How does such a small

00:17:13.359 --> 00:17:15.900
percentage change generate that kind of return?

00:17:16.119 --> 00:17:18.380
It sounds almost too good to be true. It sounds

00:17:18.380 --> 00:17:21.680
huge, but it's real because you're leveraging

00:17:21.680 --> 00:17:24.940
the way most milk pricing structures work. Your

00:17:24.940 --> 00:17:27.619
processor pays a blend price, right? But that

00:17:27.619 --> 00:17:30.000
blend heavily weights the value of butterfat

00:17:30.000 --> 00:17:33.140
and protein. Okay. So that 0 .3 % increase in

00:17:33.140 --> 00:17:35.559
protein often means your milk suddenly qualifies

00:17:35.559 --> 00:17:38.980
for a higher tier. It jumps from maybe the standard

00:17:38.980 --> 00:17:41.920
pool into the high value pool for cheese yield

00:17:41.920 --> 00:17:44.950
or fluid processing. And when that happens, you

00:17:44.950 --> 00:17:47.369
often trigger a premium payment on every single

00:17:47.369 --> 00:17:49.910
hundred weight you ship. Ah, so it's not just

00:17:49.910 --> 00:17:52.210
getting paid a tiny bit more for the extra protein

00:17:52.210 --> 00:17:55.230
itself. It's triggering a bonus on the whole

00:17:55.230 --> 00:17:57.950
volume. Exactly. It's often an exponential return,

00:17:58.049 --> 00:18:00.529
not just a linear one based on the extra component

00:18:00.529 --> 00:18:02.970
solids. And we have some real world numbers on

00:18:02.970 --> 00:18:05.690
this, right? Using recent premium rates, what

00:18:05.690 --> 00:18:08.390
are processors actually willing to pay for this

00:18:08.390 --> 00:18:10.980
kind of specialized quality? Yeah, the data from

00:18:10.980 --> 00:18:13.680
October 2025 shows major processors are putting

00:18:13.680 --> 00:18:15.799
serious money on the table for high components

00:18:15.799 --> 00:18:19.059
and quality. We saw rates like Chobani offering

00:18:19.059 --> 00:18:22.380
an extra $1 .75 to maybe $1 .25 per hundred rate

00:18:22.380 --> 00:18:25.339
if you consistently hit 3 .3 % protein or higher.

00:18:25.440 --> 00:18:28.980
$0 .75 to $1 .25 on every hundred weight? Yep.

00:18:29.279 --> 00:18:32.059
DFA was offering somewhere between $0 .50 and

00:18:32.059 --> 00:18:35.079
$1 per hundred already for hitting 3 .25 % protein

00:18:35.079 --> 00:18:37.640
consistently. This isn't just pocket change.

00:18:37.740 --> 00:18:39.940
For many farms, capturing these premiums is the

00:18:39.940 --> 00:18:42.420
difference between barely surviving and actually

00:18:42.420 --> 00:18:44.819
thriving. And we can't forget the other easy

00:18:44.819 --> 00:18:47.289
win in Phase 2. quality premiums, especially

00:18:47.289 --> 00:18:50.089
somatic cell count or SEC. Right. Another direct

00:18:50.089 --> 00:18:52.130
reflection of good management from Phase 1 paying

00:18:52.130 --> 00:18:54.470
off. For instance, Upstate Niagara Cooperative,

00:18:54.589 --> 00:18:57.549
they were offering an extra $1 .40 to maybe it's

00:18:57.549 --> 00:19:00.529
$0 .80 per hundred for farms consistently keeping

00:19:00.529 --> 00:19:03.529
their SEC under $100 ,000. Wow. Those quality

00:19:03.529 --> 00:19:06.130
premiums, just based on SEC, which reflects herd

00:19:06.130 --> 00:19:08.210
health and melting procedure management, can

00:19:08.210 --> 00:19:11.049
easily be worth another $15 ,000 to $25 ,000

00:19:11.049 --> 00:19:14.529
a year for our 150 cow example. And again, these

00:19:14.529 --> 00:19:17.130
are revenues that, primarily require management

00:19:17.130 --> 00:19:19.089
discipline, the stuff you fixed in phase one,

00:19:19.210 --> 00:19:22.049
but very little new capital investment here in

00:19:22.049 --> 00:19:24.390
phase two? Minimal capital, yeah. It's about

00:19:24.390 --> 00:19:26.829
leveraging the fundamentals. And phase two also

00:19:26.829 --> 00:19:29.109
mentions integrating beef on dairy genetics,

00:19:29.250 --> 00:19:32.150
where it makes sense. Maybe not a massive windfall,

00:19:32.269 --> 00:19:35.549
but it helps diversify income streams away from

00:19:35.549 --> 00:19:38.230
just the milk check. Absolutely. It adds another

00:19:38.230 --> 00:19:41.430
revenue source from the calf crop, reduces reliance.

00:19:41.900 --> 00:19:45.380
purely on commodity milk prices. The whole goal

00:19:45.380 --> 00:19:47.819
of phase two is basically finding that accessible

00:19:47.819 --> 00:19:50.500
money, finding management levers you can pull

00:19:50.500 --> 00:19:52.720
now that return tens of thousands of dollars

00:19:52.720 --> 00:19:54.799
before you start thinking about spending hundreds

00:19:54.799 --> 00:19:56.720
of thousands on major infrastructure changes.

00:19:57.059 --> 00:19:59.859
Which brings us perfectly to phase three, strategic

00:19:59.859 --> 00:20:02.000
transformation. This is the stuff everyone seems

00:20:02.000 --> 00:20:03.519
to want to talk about first, right? Yeah. Go

00:20:03.519 --> 00:20:06.819
organic, bottle your own milk, sell direct, presented

00:20:06.819 --> 00:20:08.480
like there's some kind of silver bullet solution.

00:20:08.720 --> 00:20:10.940
Yeah, the sexy stuff. But the source material,

00:20:11.480 --> 00:20:15.710
is really clear. This is phase three for a very

00:20:15.710 --> 00:20:18.549
good reason. It absolutely requires the financial

00:20:18.549 --> 00:20:21.890
stability and that strong working capital cushion

00:20:21.890 --> 00:20:23.589
that you should have built in phases one and

00:20:23.589 --> 00:20:25.930
two. It is absolutely not a fix for a farm with

00:20:25.930 --> 00:20:27.690
broken fundamentals. I mean, the farms that tend

00:20:27.690 --> 00:20:29.329
to fail are the ones that try to skip phases

00:20:29.329 --> 00:20:32.049
one and two. They try to use a huge, expensive

00:20:32.049 --> 00:20:34.990
transformation like going organic to try and

00:20:34.990 --> 00:20:37.289
save an operation that's already bleeding cash

00:20:37.289 --> 00:20:40.009
because of a broken management model, that 14

00:20:40.009 --> 00:20:42.309
-letter inefficiency we talked about. Okay, let's

00:20:42.309 --> 00:20:44.650
look at the organic. transition first. It's not

00:20:44.650 --> 00:20:46.410
a quick switch, right? It's a three -year process.

00:20:46.650 --> 00:20:48.970
At least three years, yeah. You've got to convert

00:20:48.970 --> 00:20:51.190
your land and manage your herd under organic

00:20:51.190 --> 00:20:53.009
standards for that whole time before you can

00:20:53.009 --> 00:20:55.470
actually sell certified organic milk. And that

00:20:55.470 --> 00:20:58.930
three -year transition period, that's where the

00:20:58.930 --> 00:21:00.930
financial pain really hits, isn't it? Oh, it's

00:21:00.930 --> 00:21:03.309
brutal. Because for those three years, you're

00:21:03.309 --> 00:21:05.970
paying significantly higher prices for certified

00:21:05.970 --> 00:21:10.009
organic feed. USDA data shows maybe 30 % to 50

00:21:10.009 --> 00:21:13.079
% higher feed costs. 50 % higher feed costs.

00:21:13.339 --> 00:21:16.240
But you're still only receiving the conventional

00:21:16.240 --> 00:21:19.220
milk price for all the milk you ship during that

00:21:19.220 --> 00:21:22.140
entire three -year period. Ouch. That sounds

00:21:22.140 --> 00:21:24.039
like a guaranteed way to burn through your equity

00:21:24.039 --> 00:21:26.400
fast if you're not prepared. It is. Extension

00:21:26.400 --> 00:21:29.200
studies out of places like Cornell and Penn State,

00:21:29.359 --> 00:21:31.980
they suggest you need somewhere between $150

00:21:31.980 --> 00:21:35.460
,000 and $300 ,000 in extra working capital just

00:21:35.460 --> 00:21:37.880
sitting there, just to survive that transition

00:21:37.880 --> 00:21:41.269
period financially. $150 ,000 to $300 ,000. Yeah.

00:21:41.329 --> 00:21:43.930
Just to bridge the gap. Yeah. So if you didn't

00:21:43.930 --> 00:21:46.210
successfully build up that 40 percent working

00:21:46.210 --> 00:21:49.750
capital cushion back in phase one. Attempting

00:21:49.750 --> 00:21:51.849
an organic transition is likely going to bankrupt

00:21:51.849 --> 00:21:54.049
you before you ever get certified. And even once

00:21:54.049 --> 00:21:56.410
you are certified, there's no guarantee you'll

00:21:56.410 --> 00:21:58.289
immediately get the full premium price on all

00:21:58.289 --> 00:21:59.910
your mill, right? That's kind of the hidden reality

00:21:59.910 --> 00:22:02.430
check. Yeah, that's exactly right. Many major

00:22:02.430 --> 00:22:05.190
organic processors, they often operate with regional

00:22:05.190 --> 00:22:08.369
quotas or supply management programs. And producer

00:22:08.369 --> 00:22:11.230
surveys show that a lot of newly certified organic

00:22:11.230 --> 00:22:14.069
farms, initially, they might only receive the

00:22:14.069 --> 00:22:15.890
premium price on a portion of their production.

00:22:16.319 --> 00:22:19.180
Maybe only 60 or 70 percent gets the premium

00:22:19.180 --> 00:22:21.660
until they establish a track record or until

00:22:21.660 --> 00:22:24.059
regional demand grows and capacity opens up.

00:22:24.099 --> 00:22:27.119
It's a long, highly capitalized and somewhat

00:22:27.119 --> 00:22:30.160
uncertain path. OK, same logic probably applies

00:22:30.160 --> 00:22:32.900
to the other big phase three idea, direct sales

00:22:32.900 --> 00:22:35.940
infrastructure. Bottling your own milk. Selling

00:22:35.940 --> 00:22:38.420
retail. Everyone loves the idea of capturing

00:22:38.420 --> 00:22:40.660
that full retail price. Sure, the romance of

00:22:40.660 --> 00:22:42.640
it is appealing. But that infrastructure comes

00:22:42.640 --> 00:22:44.900
with a seriously hefty price tag, doesn't it?

00:22:44.960 --> 00:22:47.700
And massive regulatory hurdles, too. Yeah, you

00:22:47.700 --> 00:22:49.480
mentioned the regulatory side, and that's absolutely

00:22:49.480 --> 00:22:51.359
critical context for understanding the costs

00:22:51.359 --> 00:22:54.240
involved. Penn State and Cornell expansion programs,

00:22:54.500 --> 00:22:56.720
they estimate you need minimum somewhere between

00:22:56.720 --> 00:23:00.519
$150 ,000 and $300 ,000 just for the basic compliant

00:23:00.519 --> 00:23:03.000
facilities. Minimum. And compliant means what

00:23:03.000 --> 00:23:06.099
exactly? Compliant means meeting strict USDA

00:23:06.099 --> 00:23:09.220
food safety standards. So that usually includes

00:23:09.220 --> 00:23:11.839
buying commercial pasteurization equipment, bottling

00:23:11.839 --> 00:23:14.619
lines, dedicated cold storage rooms, stainless

00:23:14.619 --> 00:23:17.599
steel everything, and critically, developing

00:23:17.599 --> 00:23:21.019
and implementing your HACCP safety plans. Okay,

00:23:21.059 --> 00:23:24.519
let's quickly define HACCP for anyone listening

00:23:24.519 --> 00:23:27.990
who isn't familiar. Right. HACCP stands for Hazard

00:23:27.990 --> 00:23:30.690
Analysis Critical Control Point. It's basically

00:23:30.690 --> 00:23:33.210
a systematic, documented approach to preventing

00:23:33.210 --> 00:23:35.970
food safety hazards. Implementing it properly

00:23:35.970 --> 00:23:37.910
requires intensive training for you and your

00:23:37.910 --> 00:23:41.190
staff, meticulous record keeping, and often specific

00:23:41.190 --> 00:23:43.730
design elements built into your processing facility

00:23:43.730 --> 00:23:46.710
to prevent any potential contamination. It's

00:23:46.710 --> 00:23:49.230
complex, it's time consuming, and it's expensive

00:23:49.230 --> 00:23:51.569
to set up and maintain, especially for a small

00:23:51.569 --> 00:23:53.569
farm that's used to just shipping a commodity

00:23:53.569 --> 00:23:55.569
milk off the farm. And all that That cost is

00:23:55.569 --> 00:23:57.150
before you even start thinking about the cost

00:23:57.150 --> 00:23:58.950
of actually distributing the milk, marketing

00:23:58.950 --> 00:24:01.230
it, building a brand. Exactly. Building volume

00:24:01.230 --> 00:24:04.089
takes time, lots of time. And the anecdotal evidence

00:24:04.089 --> 00:24:06.369
from farms that have done it really backs this

00:24:06.369 --> 00:24:09.430
up. Yeah. What's the typical timeline? Most operations

00:24:09.430 --> 00:24:11.529
that make the jump report, it takes somewhere

00:24:11.529 --> 00:24:14.269
between three to five years to really achieve

00:24:14.269 --> 00:24:16.990
meaningful sales volume and build a loyal customer

00:24:16.990 --> 00:24:19.589
base. We looked at that one producer in New York.

00:24:19.670 --> 00:24:21.809
Oh, yeah. He started out selling maybe 50 gallons

00:24:21.809 --> 00:24:24.230
a week in his first year, said he was questioning

00:24:24.230 --> 00:24:26.910
his sanity every single day. But by year five,

00:24:27.009 --> 00:24:30.069
he was up to around 500 gallons a week. And finally.

00:24:30.759 --> 00:24:32.740
profitable enough that he could hire dedicated

00:24:32.740 --> 00:24:35.460
staff just for the bottling and delivery. It's

00:24:35.460 --> 00:24:39.779
a long, slow, dedicated commitment. It's something

00:24:39.779 --> 00:24:42.000
you can really only tackle once your core farm

00:24:42.000 --> 00:24:44.279
business from phases one and two is throwing

00:24:44.279 --> 00:24:46.880
off reliable, positive cash flow. Okay, let's

00:24:46.880 --> 00:24:49.279
shift gears slightly within phase three and talk

00:24:49.279 --> 00:24:51.720
about another massive capital investment, robotics.

00:24:53.259 --> 00:24:56.079
Robotic milking systems. The capital outlay here

00:24:56.079 --> 00:24:57.839
is just immense, isn't it? We need to have a

00:24:57.839 --> 00:24:59.880
really honest conversation about the actual financial

00:24:59.880 --> 00:25:02.039
return on investment, because frankly, I'm pretty

00:25:02.039 --> 00:25:03.680
skeptical that the straight financial numbers

00:25:03.680 --> 00:25:06.319
pencil out for most smaller operations. And you

00:25:06.319 --> 00:25:08.980
know what? You should be skeptical if you're

00:25:08.980 --> 00:25:10.980
only looking at the conventional financial modeling.

00:25:11.900 --> 00:25:14.059
Based on extension analyses from places like

00:25:14.059 --> 00:25:16.940
Wisconsin and Minnesota, for a sort of typical

00:25:16.940 --> 00:25:20.099
200 cow operation needing maybe three robotic

00:25:20.099 --> 00:25:23.680
units, the total up -rent capital cost is getting

00:25:23.680 --> 00:25:25.880
close to a million dollars. You're looking at

00:25:25.880 --> 00:25:30.119
maybe $250 ,000 to $300 ,000 per unit, plus usually

00:25:30.119 --> 00:25:33.339
some significant barn modifications to make the

00:25:33.339 --> 00:25:35.759
cow flow work properly. A million bucks. And

00:25:35.759 --> 00:25:37.519
the costs don't stop there, right? There are

00:25:37.519 --> 00:25:40.319
ongoing operating costs, too. Oh, yeah. Significant

00:25:40.319 --> 00:25:42.140
ones. You're probably looking at $40 ,000 to

00:25:42.140 --> 00:25:45.140
$60 ,000 annually just for things like specialized

00:25:45.140 --> 00:25:47.339
maintenance contracts, electricity consumption,

00:25:47.539 --> 00:25:49.460
which is higher, and those inevitable specialized

00:25:49.460 --> 00:25:51.720
repairs that you can't do yourself. So if the

00:25:51.720 --> 00:25:54.039
justification, the payback calculation, is based

00:25:54.039 --> 00:25:57.670
purely on saving labor costs. The numbers look

00:25:57.670 --> 00:25:59.289
pretty terrible, don't they? Honestly, they look

00:25:59.289 --> 00:26:01.769
marginal at best. When you run realistic payback

00:26:01.769 --> 00:26:04.049
calculations based only on labor savings versus

00:26:04.049 --> 00:26:06.390
that huge upfront cost and ongoing operating

00:26:06.390 --> 00:26:09.089
expense, the payback period often stretches out

00:26:09.089 --> 00:26:11.930
to 20 years, 25 years, sometimes even 30 years

00:26:11.930 --> 00:26:14.890
on paper. Okay. So if your decision is purely

00:26:14.890 --> 00:26:18.289
about... short term cash flow optimization or

00:26:18.289 --> 00:26:21.829
servicing existing debt, investing a million

00:26:21.829 --> 00:26:23.970
dollars in robots when you might still have that

00:26:23.970 --> 00:26:26.150
underlying fortality app management problem we

00:26:26.150 --> 00:26:28.029
talked about. Yeah, that could be fiscal suicide.

00:26:28.170 --> 00:26:30.769
Well, OK, if the straight financial payback is

00:26:30.769 --> 00:26:33.710
so poor, why are we seeing successful cash flow

00:26:33.710 --> 00:26:36.740
positive? farms installing them. It's happening.

00:26:36.900 --> 00:26:38.920
Are you saying farmers should basically sacrifice

00:26:38.920 --> 00:26:41.779
current cash flow just for some vague hope of

00:26:41.779 --> 00:26:44.579
succession down the road? No, not exactly sacrifice.

00:26:44.799 --> 00:26:48.140
But I am saying the real value, the primary driver

00:26:48.140 --> 00:26:50.779
for many farms making that investment is often

00:26:50.779 --> 00:26:53.119
something far less tangible than what shows up

00:26:53.119 --> 00:26:55.500
on a simple balance sheet calculation. It's about

00:26:55.500 --> 00:26:58.079
the succession ROI and frankly, quality of life.

00:26:58.319 --> 00:27:00.859
Succession ROI. Explain that. Well, look at the

00:27:00.859 --> 00:27:03.220
research. Statistics Canada varies university

00:27:03.220 --> 00:27:06.299
studies. They consistently show that farms using

00:27:06.299 --> 00:27:08.700
automated milking systems are significantly more

00:27:08.700 --> 00:27:10.660
likely to have younger family members actually

00:27:10.660 --> 00:27:12.559
interested in taking over the farm someday. Why

00:27:12.559 --> 00:27:15.730
is that? They see a future with less physical

00:27:15.730 --> 00:27:19.089
drudgery, right? Less being tied to rigid milking

00:27:19.089 --> 00:27:22.210
schedules twice or three times a day. They see

00:27:22.210 --> 00:27:25.390
a more data driven, potentially more manageable

00:27:25.390 --> 00:27:28.829
lifestyle. It makes farming look less like grueling

00:27:28.829 --> 00:27:31.470
labor and more like managing a tech enabled business.

00:27:31.809 --> 00:27:33.869
OK, that definitely shifts the value proposition.

00:27:34.029 --> 00:27:36.730
It's not just about optimizing the profit margin

00:27:36.730 --> 00:27:39.509
today. It's about. investing in a way that might

00:27:39.509 --> 00:27:42.250
ensure the farm even exists tomorrow by making

00:27:42.250 --> 00:27:44.529
it more appealing to the next generation. Exactly.

00:27:44.549 --> 00:27:47.269
What's that worth? What's the value of keeping

00:27:47.269 --> 00:27:49.549
the farm in the family name versus having to

00:27:49.549 --> 00:27:51.970
sell out entirely when you retire? It's hard

00:27:51.970 --> 00:27:53.789
to put a dollar figure on that, but it's real.

00:27:53.950 --> 00:27:55.829
And there's the quality of life aspect for the

00:27:55.829 --> 00:27:58.730
current generation too, right? Huge. Also consider

00:27:58.730 --> 00:28:01.390
the older farmer. The source materials are full

00:28:01.390 --> 00:28:03.589
of these anecdotes. We heard about one Wisconsin

00:28:03.589 --> 00:28:05.970
producer. He was basically ready to quit farming

00:28:05.970 --> 00:28:09.000
entirely at age 55. His knees were shot after

00:28:09.000 --> 00:28:11.180
decades working in the Portland pit. Yeah, that's

00:28:11.180 --> 00:28:13.559
common. He decided to bite the bullet and install

00:28:13.559 --> 00:28:17.119
robots. Now, he's 62, his knees feel better,

00:28:17.220 --> 00:28:19.160
and he's planning to keep farming until he's

00:28:19.160 --> 00:28:22.160
70. Robotics drastically reduce the physical

00:28:22.160 --> 00:28:25.349
demands. So what's the value there? Gaining an

00:28:25.349 --> 00:28:27.769
extra decade or more of active farming life,

00:28:27.950 --> 00:28:30.630
keeping your equity working for you longer. It's

00:28:30.630 --> 00:28:32.849
almost like a life extension plan for the farmer

00:28:32.849 --> 00:28:35.230
disguised as a technology purchase. Interesting

00:28:35.230 --> 00:28:37.849
way to frame it. OK, moving on to another non

00:28:37.849 --> 00:28:40.670
-capital, maybe phase three strategy, community

00:28:40.670 --> 00:28:43.670
engagement. We often kind of overlook how those

00:28:43.670 --> 00:28:45.529
local connections can actually feed the bottom

00:28:45.529 --> 00:28:47.589
line. But the research suggests it generates

00:28:47.589 --> 00:28:50.210
real measurable financial returns. Is that right?

00:28:50.390 --> 00:28:52.289
Yeah, the source material is pretty compelling.

00:28:52.559 --> 00:28:54.940
this. USDA research work out of Colorado State.

00:28:55.299 --> 00:28:57.500
They've documented that money spent at local

00:28:57.500 --> 00:29:00.319
food businesses, including farms, tends to generate

00:29:00.319 --> 00:29:03.660
something like 1 .8 to 2 .6 times its original

00:29:03.660 --> 00:29:06.019
value in additional local economic activity.

00:29:06.220 --> 00:29:09.019
That creates a lot of goodwill. Okay, goodwill

00:29:09.019 --> 00:29:11.859
is nice, but how does being involved in the community

00:29:11.859 --> 00:29:15.319
translate directly into, say, a better risk assessment

00:29:15.319 --> 00:29:18.519
from my banker or lower borrowing costs? That's

00:29:18.519 --> 00:29:20.200
what I want to know. That's the bottom line connection.

00:29:20.650 --> 00:29:24.170
It really comes down to trust and perceived stability.

00:29:24.630 --> 00:29:26.990
The data shows that farms with really strong

00:29:26.990 --> 00:29:29.349
community ties, you know, the owners are involved

00:29:29.349 --> 00:29:31.670
in 4 -H, they serve on local school boards, they

00:29:31.670 --> 00:29:34.890
help organize the county fair. These farms report

00:29:34.890 --> 00:29:37.829
significantly better operational metrics that

00:29:37.829 --> 00:29:40.549
banks notice. Like what? Like they report an

00:29:40.549 --> 00:29:42.450
average employee retention rate of nearly four

00:29:42.450 --> 00:29:45.410
years, 3 .8 years. Compare that to the industry

00:29:45.410 --> 00:29:48.150
average, which is often around 11 months. That

00:29:48.150 --> 00:29:50.230
signals stability. Okay, lower turnover is good.

00:29:50.490 --> 00:29:52.589
What else? And critically, they report, on average,

00:29:52.750 --> 00:29:55.829
23 % lower borrowing costs from their local banks.

00:29:55.890 --> 00:29:59.250
23 % lower. Why? Because those local banks see

00:29:59.250 --> 00:30:02.210
them not just as a farm business, but as a stable,

00:30:02.269 --> 00:30:04.890
reliable fixture rooted deeply in the community.

00:30:05.269 --> 00:30:07.609
They're seen as less of a flight risk if times

00:30:07.609 --> 00:30:11.089
get tough. They have local support. That reduces

00:30:11.089 --> 00:30:13.730
the bank's perceived risk. And then there was

00:30:13.730 --> 00:30:17.180
that anecdote about the Midwest producer. The

00:30:17.180 --> 00:30:19.539
manure storage permit. Oh, yeah. Perfect example

00:30:19.539 --> 00:30:22.400
of soft power. This producer needed a permit

00:30:22.400 --> 00:30:24.599
for a new manure storage facility, something

00:30:24.599 --> 00:30:27.119
that can often get bogged down in local opposition

00:30:27.119 --> 00:30:30.319
or bureaucratic delays, right? But because this

00:30:30.319 --> 00:30:32.740
farmer and his family had been involved in local

00:30:32.740 --> 00:30:36.059
4 -H, sponsored Little League teams, just generally

00:30:36.059 --> 00:30:39.740
been good community members for years, their

00:30:39.740 --> 00:30:41.940
permit application apparently sailed through

00:30:41.940 --> 00:30:45.079
with minimal fuss. His neighbors supported him.

00:30:45.369 --> 00:30:47.710
Whereas an operation that keeps to itself may

00:30:47.710 --> 00:30:50.529
be seen as purely industrial, might face compliance

00:30:50.529 --> 00:30:54.349
notices, delays, public hearings. Exactly. That

00:30:54.349 --> 00:30:56.529
community connection acts almost like a long

00:30:56.529 --> 00:30:58.829
-term business strategy, an insurance policy

00:30:58.829 --> 00:31:00.609
against some of those bureaucratic and market

00:31:00.609 --> 00:31:03.109
pressures. It can earn you regulatory goodwill,

00:31:03.269 --> 00:31:05.190
lower interest rates, and even help you find

00:31:05.190 --> 00:31:07.710
and keep better employees who live locally. Okay.

00:31:07.789 --> 00:31:10.970
But let's finish this deep dive with maybe the

00:31:10.970 --> 00:31:12.950
ultimate contrarian take. The ultimate act of

00:31:12.950 --> 00:31:16.069
management beating scale could actually be the

00:31:16.069 --> 00:31:18.230
strategic exit. We spent all this time talking

00:31:18.230 --> 00:31:20.329
about how to achieve that $100 ,000 management

00:31:20.329 --> 00:31:23.089
advantage. Yeah. But the reality is not everyone

00:31:23.089 --> 00:31:25.829
can make it work or maybe wants to. And we need

00:31:25.829 --> 00:31:28.309
to be really clear. Knowing when it's time to

00:31:28.309 --> 00:31:31.359
fold your hand is not a failure. Absolutely not.

00:31:31.440 --> 00:31:33.140
And if we connect this right back to the very

00:31:33.140 --> 00:31:36.099
beginning talking about consolidation, knowing

00:31:36.099 --> 00:31:39.940
when to strategically cash out your equity. before

00:31:39.940 --> 00:31:42.839
you burn through it trying to save a broken model,

00:31:43.019 --> 00:31:45.500
that might actually be the smartest business

00:31:45.500 --> 00:31:47.900
decision you can make. If you're just consistently

00:31:47.900 --> 00:31:50.259
unable to cover your costs year after year, if

00:31:50.259 --> 00:31:51.759
you don't have a successor lined up and you're

00:31:51.759 --> 00:31:53.819
getting older, if your health is failing or the

00:31:53.819 --> 00:31:56.279
stress is just becoming overwhelming, selling

00:31:56.279 --> 00:31:59.220
the farm while you still have significant equity

00:31:59.220 --> 00:32:02.099
intact, that is the absolute highest form of

00:32:02.099 --> 00:32:04.480
management discipline. It's preserving your capital.

00:32:04.809 --> 00:32:07.190
Man, I've seen too many farmers just crying themselves

00:32:07.190 --> 00:32:09.210
down, burned through the last of their savings

00:32:09.210 --> 00:32:12.269
in equity, driven by pride or maybe just inertia,

00:32:12.609 --> 00:32:15.269
trying to save something that fundamentally isn't

00:32:15.269 --> 00:32:17.069
working anymore. They probably should have sold

00:32:17.069 --> 00:32:19.190
five years earlier and saved themselves a lot

00:32:19.190 --> 00:32:21.769
of heartache. That pride, it doesn't pay the

00:32:21.769 --> 00:32:24.109
bills, does it? We heard from that respected

00:32:24.109 --> 00:32:27.839
Wisconsin producer. He sold out at age 62. He

00:32:27.839 --> 00:32:30.119
finally admitted to himself his costs were just

00:32:30.119 --> 00:32:32.740
perpetually too high for a system. His kids weren't

00:32:32.740 --> 00:32:35.660
interested. He said, you know, at first it felt

00:32:35.660 --> 00:32:38.240
like giving up, like failure. I can imagine.

00:32:38.460 --> 00:32:41.460
But now a few years later, he realizes that selling

00:32:41.460 --> 00:32:44.440
the farm. paying off all his debts and actually

00:32:44.440 --> 00:32:47.019
securing his retirement, that was probably the

00:32:47.019 --> 00:32:49.380
single smartest business decision he made in

00:32:49.380 --> 00:32:52.079
40 years of farming. The industry consolidation

00:32:52.079 --> 00:32:55.539
we see, it is sorting farms. And those who make

00:32:55.539 --> 00:32:57.640
a strategic exit before they're forced to, before

00:32:57.640 --> 00:32:59.839
they burn all their equity, they're making a

00:32:59.839 --> 00:33:02.500
really sound financial choice. Okay. So let's

00:33:02.500 --> 00:33:04.099
bring this all together. You, the farmer, you

00:33:04.099 --> 00:33:05.759
just finished morning milking. Maybe you're driving

00:33:05.759 --> 00:33:08.059
the feed truck and you listen to all this. What

00:33:08.059 --> 00:33:12.759
are the three absolute non -negotiable actionable

00:33:12.759 --> 00:33:15.559
takeaways. Based on this whole phased approach

00:33:15.559 --> 00:33:18.220
we've discussed, what are the immediate, medium,

00:33:18.279 --> 00:33:20.359
and long -term priorities if you want to capture

00:33:20.359 --> 00:33:22.220
some of that $100 ,000 management advantage?

00:33:22.539 --> 00:33:23.839
Right. We got to structure this by timeline,

00:33:24.000 --> 00:33:25.759
starting with what you can literally go analyze

00:33:25.759 --> 00:33:29.160
right now or this week. Agreed. So immediate

00:33:29.160 --> 00:33:30.960
action like this week or the next few months.

00:33:31.279 --> 00:33:35.059
Audit phase one. Yes. You absolutely need to

00:33:35.059 --> 00:33:37.119
confirm your foundation is solid or identify

00:33:37.119 --> 00:33:39.420
where it's weak. Stop thinking about anything

00:33:39.420 --> 00:33:41.779
else for a minute and benchmark two critical

00:33:41.779 --> 00:33:45.279
metrics. First, your cows per full -time worker

00:33:45.279 --> 00:33:47.819
equivalent. Are you hitting 50 plus? Be honest.

00:33:48.079 --> 00:33:51.500
And second. Second, calculate your current actual

00:33:51.500 --> 00:33:54.619
operating cost per hundred weight. If you don't

00:33:54.619 --> 00:33:56.799
know this number precisely, down to the penny,

00:33:56.900 --> 00:33:59.500
you're driving completely blind. You have to

00:33:59.500 --> 00:34:01.799
know your cost of production. And this data,

00:34:01.880 --> 00:34:04.039
knowing these two numbers, that has to come before

00:34:04.039 --> 00:34:06.279
any big capital decision, right? Absolutely.

00:34:06.640 --> 00:34:09.460
If you find out you're struggling up at $21 or

00:34:09.460 --> 00:34:13.300
$22 per 100 OT, that inefficiency must be fixed

00:34:13.300 --> 00:34:15.400
first. Because if you don't fix that, you're

00:34:15.400 --> 00:34:17.400
likely going to fail eventually, regardless of

00:34:17.400 --> 00:34:19.440
what shiny new equipment you buy. Fix the leaks

00:34:19.440 --> 00:34:22.900
first. Okay, makes sense. Then medium -term strategy,

00:34:22.960 --> 00:34:25.940
say the next three to six months. Maximize components.

00:34:26.300 --> 00:34:28.719
Yeah. Once you know your costs are under control

00:34:28.719 --> 00:34:32.179
or you have a clear plan to get them there, focus

00:34:32.179 --> 00:34:34.840
your nutrition program and maybe your short -term

00:34:34.840 --> 00:34:37.960
genetics or breeding strategy solely on hitting

00:34:37.960 --> 00:34:40.099
those component premiums your processor offers.

00:34:40.300 --> 00:34:43.239
Target that 3 .3 % protein or whatever the key

00:34:43.239 --> 00:34:45.500
threshold is for your milk check. Exactly. Target

00:34:45.500 --> 00:34:48.150
that level needed to capture the immediate. maybe

00:34:48.150 --> 00:34:50.590
$20 ,000 to $30 ,000 annual return we talked

00:34:50.590 --> 00:34:53.510
about. It requires better management, yes. Consistent

00:34:53.510 --> 00:34:55.530
feed testing, maybe tweaking rations, working

00:34:55.530 --> 00:34:58.050
closely with your nutritionist. But it doesn't

00:34:58.050 --> 00:35:00.050
require massive capital investment compared to

00:35:00.050 --> 00:35:01.849
the other stuff, and it pays off relatively quickly.

00:35:02.030 --> 00:35:04.349
And that extra cash flow is what fuels the next

00:35:04.349 --> 00:35:07.380
steps. Precisely. It's the fastest way to generate

00:35:07.380 --> 00:35:09.920
the cash you might need for any subsequent moves

00:35:09.920 --> 00:35:12.380
or just to build that working capital cushion.

00:35:12.539 --> 00:35:14.940
All right. And finally, long -term positioning

00:35:14.940 --> 00:35:18.099
looking out over the next one to two years. Strategic

00:35:18.099 --> 00:35:21.599
sequencing. This is about discipline. Lock in

00:35:21.599 --> 00:35:24.429
the strategy we've outlined. Do not pursue those

00:35:24.429 --> 00:35:27.090
major phase three transformations like robots

00:35:27.090 --> 00:35:29.829
or starting an organic transition or building

00:35:29.829 --> 00:35:32.409
a bottling plant until your phase one and phase

00:35:32.409 --> 00:35:35.349
two benchmarks are consistently being met. You

00:35:35.349 --> 00:35:37.730
need that solid foundation and those component

00:35:37.730 --> 00:35:40.650
premiums rolling in first. Because the farms

00:35:40.650 --> 00:35:42.550
that get into trouble are the ones that skip

00:35:42.550 --> 00:35:44.460
the foundational steps. They're the ones that

00:35:44.460 --> 00:35:47.340
skip phases. Exactly. They try to use a million

00:35:47.340 --> 00:35:49.619
dollar transformation project to somehow magically

00:35:49.619 --> 00:35:51.980
save an operation that's fundamentally broken

00:35:51.980 --> 00:35:54.460
because of that $4 dollar to eat management problem.

00:35:54.599 --> 00:35:56.219
You've got to use the cash flow generated from

00:35:56.219 --> 00:35:59.739
efficiency to fund growth, not just pile on more

00:35:59.739 --> 00:36:03.099
debt onto a shaky base. That really is the essential

00:36:03.099 --> 00:36:05.829
lesson here, isn't it? Good management at any

00:36:05.829 --> 00:36:07.670
size will beat poor management at every size.

00:36:07.829 --> 00:36:10.590
If your operation is under 200 cows, maybe even

00:36:10.590 --> 00:36:13.650
300, your primary fight isn't against scale.

00:36:13.829 --> 00:36:16.250
Your fight is against inefficiency in your own

00:36:16.250 --> 00:36:18.750
operation. My final thought to synthesize all

00:36:18.750 --> 00:36:21.489
this. The absolute key is recognizing that your

00:36:21.489 --> 00:36:25.170
150 cow dairy or your 200 cow dairy, you simply

00:36:25.170 --> 00:36:27.489
cannot win by trying to compete head to head

00:36:27.489 --> 00:36:30.269
against a 5 ,000 cow operation purely on commodity

00:36:30.269 --> 00:36:32.929
production costs. You just can't. Your win comes

00:36:32.929 --> 00:36:35.210
from leveraging your advantages, potentially

00:36:35.210 --> 00:36:37.769
higher quality, more flexibility, the ability

00:36:37.769 --> 00:36:39.530
to produce specialized products that command

00:36:39.530 --> 00:36:42.019
a premium. And above all, superior management

00:36:42.019 --> 00:36:44.519
quality and attention to detail. That $100 ,000

00:36:44.519 --> 00:36:46.699
plus advantage is waiting there for you. But

00:36:46.699 --> 00:36:48.340
you have to look inward at your own operation

00:36:48.340 --> 00:36:50.940
first, not just outward at getting bigger. That's

00:36:50.940 --> 00:36:53.519
a really powerful statement to end on. Excellent

00:36:53.519 --> 00:36:55.219
stuff. Well, this has been another deep dive

00:36:55.219 --> 00:36:57.539
from the Bullvine podcast. If this kind of no

00:36:57.539 --> 00:37:00.340
BS analysis helps your operation, make sure you

00:37:00.340 --> 00:37:04.119
head over to www .thebullvine .com. There are

00:37:04.119 --> 00:37:06.079
tons more articles there that really tell you

00:37:06.079 --> 00:37:07.679
what's happening behind the headlines in dairy.

00:37:08.059 --> 00:37:10.440
And seriously, folks, subscribe to the podcast

00:37:10.440 --> 00:37:12.500
wherever you're listening right now. We're actually

00:37:12.500 --> 00:37:15.119
releasing episodes twice a week these days. And

00:37:15.119 --> 00:37:17.579
trust me, based on what's coming up, you really

00:37:17.579 --> 00:37:19.280
don't want to miss what we've got planned for

00:37:19.280 --> 00:37:21.460
next week. Oh, yeah. What's the tease? We're

00:37:21.460 --> 00:37:23.219
going to dive into something we're calling the

00:37:23.219 --> 00:37:25.940
10 Commandments of Dairy Farming, expert tips

00:37:25.940 --> 00:37:28.599
for sustainable success. It's going to focus

00:37:28.599 --> 00:37:31.260
specifically on building that tactical framework,

00:37:31.380 --> 00:37:33.679
that checklist for mastering all those phase

00:37:33.679 --> 00:37:36.139
one fundamentals we talked about today, really

00:37:36.139 --> 00:37:38.860
drilling down on on how you achieve that target

00:37:38.860 --> 00:37:42.980
of, say, $17 .39 per 100 red operating cost.

00:37:43.079 --> 00:37:44.639
Nice. All right, let's go to that one.
