WEBVTT

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Creeping over fields of green Remembering the

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faces The moments unseen The hands that built

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a dynasty The vision in their eyes Echoes in

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the auction bar Beneath an endless sky This is

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the bull buy Turn the bar Hey there, dairy folks.

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Welcome back to the Bullvine Podcast. I'm your

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host, and today I've got an absolutely incredible

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story to share with you. It's about a cow that

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literally rewrote the history books of Holstein

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breeding. And trust me, by the time I'm done

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telling you this tale, you're going to understand

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why this one, red -carrying Holstein, changed

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everything. Picture this scene for a moment.

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It's August 2008, and you're sitting in a packed

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sale arena. The energy is electric. Hearts are

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racing, and the bidding has reached levels that

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nobody, and I mean nobody, had ever imagined

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possible for a dairy cow. One million dollars.

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Can you even wrap your head around that? When

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that hammer finally fell, KHW regiment Apple

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Red ET hadn't just shattered every sales record

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in Holstein history. She had announced to the

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entire cattle world that the genetic revolution

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begun by her remarkable mother was far from over.

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That mother, my friends, was Camp's Hollow Altitude

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ETRC. Born on a cold January morning in 2000,

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this Durham daughter would become the most influential

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red Holstein cow in modern breeding history.

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But here's the thing, on that winter day when

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she drew her first breath, absolutely nobody

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could have predicted that this little calf would

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single -handedly transform an entire segment

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of the Holstein breed. Let me paint you the bigger

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picture here. More than 80 % of Red Holsteins

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at major shows today trace back to her bloodlines.

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80%. That's not just influence, that's genetic

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domination on a scale that's almost incomprehensible.

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Now this story doesn't actually begin with Altitude

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herself. It starts with three college friends

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whose shared vision would reshape Holstein breeding

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forever. Picture Ryan Camps, Mark Hogg, and Ryan

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Weigel. young men with big dreams and an eye

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for exceptional cattle. Together, they formed

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KHW Genetics. And folks, these guys were about

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to make history. They were later recognized as

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Wisconsin's Distinguished Young Holstein Breeders

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in 2014, but back then, they were just passionate

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young breeders with ambition. The foundation

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for their incredible success was laid at a dispersal

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sale in November 1998. Richard Camps made what

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would prove to be one of the most prescient purchases

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in Holstein history. At the Clovermist Dispersal

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in Manitowoc, Wisconsin, he acquired Clovermist

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Augie Star EX94 along with her young prelude

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daughter, Alicia. Here's where it gets really

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interesting. In that barn at Clovermist, there

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was this legendary cow called DRA August EX96.

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Everyone just called her the white cow. She was

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an absolute icon, standing in the end box stall

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and producing three 94 -point daughters. Through

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Augie Starr and Alicia, that extraordinary maternal

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line was about to find its way to Camps Hollow,

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setting the stage for everything that would follow.

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So Altitude is born on January 11, 2000, carrying

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within her genes a convergence of Holstein excellence

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that breeders literally dream about but rarely

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achieve. Her pedigree read like a who's who of

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breed legends. She was sired by Durham, and let

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me tell you about Durham. This bull was known

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for transmitting long bodies, broad rumps, and

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well -attached udders. He was a five -time premier

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sire at World Dairy Expo from 2003 to 2007. That's

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the kind of genetic power we're talking about

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here. But Altitude was destined to be so much

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more than just the sum of her illustrious parts.

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As she matured in those freestall barns at Camps

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Hollow, her own excellence became absolutely

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undeniable. She eventually classified EX95USA2EDOM.

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That's a score that placed her among the elite

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5 % of Holstein cows for confirmation. Think

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about that for a moment. Out of hundreds of thousands

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of Holstein cows, she was in the top 5 % for

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physical excellence. And her production? Oh my

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goodness. Let me tell you about her production

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records. By her seventh lactation, she was producing

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39 ,690 pounds of milk with an exceptional 4

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.7 % butterfat. Those are the kind of numbers

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that literally turn red ink to black on dairy

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farm financial statements. That's the kind of

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performance that keeps family dairy farms viable

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in an increasingly challenging economic environment.

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But here's what made Altitude truly special.

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And this is where the story gets really exciting.

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Her true genius lay in her extraordinary ability

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as a brood cow. You see, in the unpredictable

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world of cattle breeding, exceptional parents

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don't always produce exceptional offspring. But

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Altitude? She possessed that rarest of gifts,

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the consistent ability to transmit superiority

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across generations and through diverse genetic

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combinations. The first hint of Altitude's genetic

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prowess came through her son, KHW Kite Advent

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Red ET. Now, let me tell you about Advent, because

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this bull was nothing short of legendary. In

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the competitive world of red and white Holstein

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breeding, his dominance was so complete that

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he claimed the premier sire banner at the Grand

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International Red and White Show at World Dairy

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Expo for seven consecutive years. Seven years.

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That's unprecedented. For breeders across Wisconsin

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and beyond, watching Advent's offspring mature

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became like a master class in genetic consistency.

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His daughters displayed what admirers called

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excellent frames and open rib structure, the

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kind of cattle that caught judges' eyes and commanded

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premium prices at sales. The numbers behind Advent's

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success tell an incredible story. He sired over

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400 excellent daughters in the United States

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and Canada combined, with 105 earning All -American

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nominations in just five years. When 41 of those

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daughters achieved All -American or reserve All

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-American status, it represented more than just

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ribbons and trophies. It represented increased

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asset values for the families who owned them.

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Advent's journey to artificial insemination wasn't

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without challenges, and this shows you the resilience.

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that defines our industry. Initially purchased

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by Select Sires, he encountered a health issue

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with leucosis and was subsequently offered to

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Glazeway Enterprises before being leased back

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to Select Sires. But you know what? His popularity

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absolutely soared once his calves began dominating

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show rings with their exceptional frames and

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open rib structure. Now if Advent established

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Altitude's reputation as a producer of Sires,

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It was her daughter, KHW Regiment Apple Red ET,

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who would make her a household name throughout

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the global Holstein community. Apple Red, born

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in May 2004, possessed this rare combination

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of show ring glamour, production excellence,

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and genetic potency that absolutely captivated

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the cattle world. Picture this. In the early

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morning hours at barns across North America,

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farm families would gather around their laptops

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and phones, watching Apple Red's show career

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unfold with the dedication of sports fans following

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their favorite team. Her breakthrough moment

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came at the 2006 World Dairy Expo, when she captured

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the Junior 2 Holstein class. Think about the

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significance of this, a red cow triumphing in

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a world traditionally dominated by black and

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whites. For red breed enthusiasts who had long

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felt like an overlooked minority in the Holstein

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world, this victory felt like pure vindication.

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But 2008 was when Apple Red truly made history.

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At auction, bidding reached that unprecedented

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sum of $1 million. $1 million. The sale generated

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international headlines and brought previously

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unimaginable attention to the red Holstein breed.

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For small dairy farmers watching the coverage,

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This was validation that exceptional genetics

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commanded exceptional value, and that sound breeding

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decisions could literally transform the economic

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prospects of an entire operation. Yet Apple Red's

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influence extended far beyond the show ring and

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sale barn. Her impact as a brood cow has been

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nothing short of revolutionary. She holds the

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distinction of being the first Red Holstein with

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over 100 excellent daughters worldwide. Let me

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say that again, over 100 excellent daughters.

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That's 83 in the United States and 16 in Canada.

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For commercial dairy farmers, this productivity

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translated to something more valuable than any

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ribbon, genetic consistency they could bank on,

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generation after generation. While Advent was

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conquering North American show rings and Apple

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Red was captivating the cattle world with her

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celebrity status, Altitude's influence was quietly

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spreading across continents through another of

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her offspring, Jotun Red E .T. This Jordan son,

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introduced by the German A .I. Masterrind in

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2005, became the European trailblazer for the

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Altitude family's international expansion. In

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the rolling dairy country of the Netherlands,

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farmers discovered that Yotan Red's daughters

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were literally transforming their operations.

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These late -maturing cows with excellent rumps

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and strong feet and legs thrived under various

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management conditions, carrying their productive

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lives through longer lactations than farmers

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had dared hope for. Yotan Red became a sales

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phenomenon, ultimately producing nearly 18 ,000

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daughters in at least 10 countries. 18 ,000.

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His popularity in Eastern European countries

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was particularly notable, as farmers discovered

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that his daughters delivered exactly what commercial

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dairy operations needed, functional cattle that

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converted feed efficiently while maintaining

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their structural integrity through multiple lactations.

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The success of Jotun Red proved that Altitude's

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genetics weren't just American show ring curiosities,

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they were foundational bloodlines that could

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improve dairy herds anywhere. exceptional cattle

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were valued. Now, as the dairy industry evolved

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into the genomic era, many people wondered whether

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traditional cow families would maintain their

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relevance in a world increasingly driven by DNA

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-based selection. At farms across North America,

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breeders held their breath as genomic test results

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arrived, hoping their favorite bloodlines would

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translate to these new digital scoreboards. Altitude's

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daughter, KHW Goldwyn, ICO -ETRC, provided the

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definitive answer this goldwyn daughter achieved

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a remarkable gtpi of 2050 demonstrating that

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altitude's genetics didn't just adapt to genomic

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evaluation they excelled under its criteria for

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breeders who had invested their futures in altitude

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bloodlines ico's success represented more than

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validation it was their ticket to continued relevance

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in an increasingly competitive marketplace Aiko's

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global appeal was evident in the demand for her

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genetics, with embryos sold to six countries.

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Her offspring continued the family's tradition

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of excellence, including daughters that became

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elite genomic performers and sons that earned

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high rankings in Germany. This proved the international

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appeal of Altitude Genetics across gender lines.

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You know, the true test of any genetic program

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isn't show ring victories or auction prices.

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It's performance in commercial dairy operations,

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where profit margins depend on cows that calve

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easily, milk heavily, and breed back efficiently.

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At Coaster Dairy in Illinois, one of America's

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leading production herds with an average of over

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36 ,000 pounds of milk per cow, the altitude

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influence shines through descendants that prove

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their worth every single milking. Take K -Star

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Frazzled Ruby, for example. She's fresh for her

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second lactation and milking 145 pounds daily,

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representing the practical application of altitude

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genetics. In a herd that has won the Holstein

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Association's Herd of Excellence Award for five

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consecutive years, Ruby's presence demonstrates

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how elite genetics translate to operational success.

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For the coaster operation, which pushes feed

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to their cattle 12 times daily, and maintains

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the intensive management that elite production

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demands. The Altitude bloodlines deliver the

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metabolic efficiency and structural soundness

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that make such performance sustainable. These

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aren't pampered show cows. They're working dairy

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cattle that convert feed to milk, with the efficiency

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that keeps family dairy farms viable. The dairy

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industry's recognition of Altitude's extraordinary

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impact came through multiple prestigious awards.

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In 2009, she was named Red Impact Cow of the

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Year by Holstein International, specifically

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acknowledging her profound influence on the global

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red -white Holstein population. That same year,

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Wisconsin Governor Jim Doyle proclaimed her Wisconsin

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Cow of the Year. Perhaps most tellingly, every

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bull she put into stud made the active lineup,

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a remarkable testament to her consistent ability

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to produce high -quality sons desired by artificial

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insemination organizations. The transformation

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altitude brought to Red Holstein breeding was

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so complete that today, any Red Holstein or RC

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bull without an intensive link to her or her

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famous descendants is embraced as an outcrossed

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sire. That's how tremendous her influence became

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in the international Red Holstein population.

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At Drouner Holsteins in the northern Netherlands,

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the Albring family's experience with altitude

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genetics demonstrates how exceptional bloodlines

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adapt to different management systems. When Harm

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Albring reflects on their investment in embryos

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out of KHW Goldwyn Ico nine years ago, he's describing

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a breeding decision that transformed their operation.

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The family characterizes their Icos as late maturity

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cattle that look a bit round as heifers, but

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they all continue developing. This trait has

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proven to be an asset in their management system.

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providing the predictability that allows dairy

00:15:23.860 --> 00:15:25.840
farmers to plan their replacement strategies

00:15:25.840 --> 00:15:29.799
with confidence. When their herd averages over

00:15:29.799 --> 00:15:32.519
86 points for black and whites and more than

00:15:32.519 --> 00:15:35.960
87 points for red and whites, combined with production

00:15:35.960 --> 00:15:40.019
averaging 22 ,700 pounds, they're demonstrating

00:15:40.019 --> 00:15:42.539
how altitude genetics contribute to the kind

00:15:42.539 --> 00:15:44.879
of balanced excellence that sustains family dairy

00:15:44.879 --> 00:15:48.700
operations. When Altitude passed away at the

00:15:48.700 --> 00:15:52.919
age of 15 in July 2015, she left behind a genetic

00:15:52.919 --> 00:15:55.320
legacy that had already transformed Holstein

00:15:55.320 --> 00:15:58.200
breeding. Her influence extended through multiple

00:15:58.200 --> 00:16:00.899
generations of exceptional descendants that continue

00:16:00.899 --> 00:16:04.240
to dominate show rings, breeding programs, and

00:16:04.240 --> 00:16:08.639
AI catalogs worldwide. Ryan Camps, reflecting

00:16:08.639 --> 00:16:11.519
on Altitude's impact. noted that she and her

00:16:11.519 --> 00:16:14.879
dam Alicia put Camps Hollow and KHW on the map

00:16:14.879 --> 00:16:18.080
as fantastic brood cows that transmit strongly

00:16:18.080 --> 00:16:21.200
generation after generation, with each generation

00:16:21.200 --> 00:16:24.519
seeming to get better. Today, that vision continues

00:16:24.519 --> 00:16:27.639
to unfold in barns across the globe. From the

00:16:27.639 --> 00:16:30.159
European descendants of Jotun Red to the latest

00:16:30.159 --> 00:16:33.100
genomic stars tracing back to Ico, from the show

00:16:33.100 --> 00:16:35.480
ring dynasties built on Apple Red's foundation,

00:16:36.110 --> 00:16:38.350
to the commercial dairy herds benefiting from

00:16:38.350 --> 00:16:41.230
Altitude's production genetics, her influence

00:16:41.230 --> 00:16:43.809
touches virtually every corner of Red Holstein

00:16:43.809 --> 00:16:47.409
breeding. In the challenging environment facing

00:16:47.409 --> 00:16:50.230
modern dairy farming, where profit margins shrink,

00:16:50.470 --> 00:16:53.850
regulations tighten, and family operations compete

00:16:53.850 --> 00:16:57.250
against industrial -scale facilities, the Altitude

00:16:57.250 --> 00:17:00.490
legacy represents something invaluable, genetic

00:17:00.490 --> 00:17:04.200
consistency that farmers can depend on. Her descendants

00:17:04.200 --> 00:17:07.079
don't just win show rings. They populate the

00:17:07.079 --> 00:17:09.819
milk lines of farms where economic survival depends

00:17:09.819 --> 00:17:13.000
on cattle that calve easily, milk heavily, convert

00:17:13.000 --> 00:17:16.460
feed efficiently, and breed back reliably. The

00:17:16.460 --> 00:17:19.759
genetic echo of Camp's Hollow Altitude ETRC resonates

00:17:19.759 --> 00:17:22.519
through pedigrees, production records, and show

00:17:22.519 --> 00:17:26.200
ring victories on six continents. She was more

00:17:26.200 --> 00:17:28.849
than a great cow. She was a genetic cornerstone

00:17:28.849 --> 00:17:31.670
who proved that exceptional individuals can indeed

00:17:31.670 --> 00:17:35.369
change the trajectory of an entire breed. Her

00:17:35.369 --> 00:17:38.269
story reminds us that in agriculture, as in life,

00:17:38.450 --> 00:17:41.069
true greatness is measured not just by individual

00:17:41.069 --> 00:17:43.750
achievement, but by the lasting impact we have

00:17:43.750 --> 00:17:47.289
on future generations. Through her sons and daughters,

00:17:47.529 --> 00:17:50.710
grandsons and granddaughters, and the countless

00:17:50.710 --> 00:17:53.579
descendants yet to come, Camp's Hollow Altitude

00:17:53.579 --> 00:17:57.000
ETRC achieved a form of immortality that transcends

00:17:57.000 --> 00:18:00.680
her physical presence. She became a genetic force

00:18:00.680 --> 00:18:02.819
of nature whose influence will shape Holstein

00:18:02.819 --> 00:18:06.019
breeding for generations to come, a matriarch

00:18:06.019 --> 00:18:08.500
for the ages whose greatest achievements may

00:18:08.500 --> 00:18:10.940
still lie ahead in the offspring yet to be born,

00:18:11.119 --> 00:18:14.880
carrying forward her extraordinary legacy. And

00:18:14.880 --> 00:18:17.740
that, my friends, is the incredible story of

00:18:17.740 --> 00:18:20.900
how one red -carrying Holstein cow rewrote breeding

00:18:20.900 --> 00:18:23.869
history. From a cold January morning in 2000

00:18:23.869 --> 00:18:27.910
to a genetic empire that spans the globe, Altitude's

00:18:27.910 --> 00:18:30.329
legacy continues to shape the cattle we breed

00:18:30.329 --> 00:18:33.869
and the dreams we pursue. Thanks for joining

00:18:33.869 --> 00:18:36.690
me on the Bullvine Podcast today. Until next

00:18:36.690 --> 00:18:39.089
time, keep breeding excellence, and remember,

00:18:39.329 --> 00:18:41.869
sometimes the most extraordinary legacies begin

00:18:41.869 --> 00:18:44.869
with a single, exceptional individual who dares

00:18:44.869 --> 00:18:55.690
to be different. Turn the volume high. For the

00:18:55.690 --> 00:19:01.849
icons of the ages, they never will die. From

00:19:01.849 --> 00:19:05.910
the shoring thunder to the quiet strength they

00:19:05.910 --> 00:19:12.069
knew. Hear their stories now, coming right on

00:19:12.069 --> 00:19:21.180
through. Oh, tell the tale. Legends live here.
