WEBVTT

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All right, let's be real. Too many managers love

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to hear themselves talk, rambling on with vague

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instructions that frequently leave everybody

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guessing. That ends now. I'm diving into why

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short, sharp sentences aren't just more efficient.

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They're actually a game changer for your team.

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Say goodbye to confusion and missed deadlines

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and hello to clear, actionable direction. Hey,

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the following story is fictional because I need

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to keep actual experiences confidential, but

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it illustrates the key issues that I've seen

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in a rise in getting projects done. And today

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I have a story of transformation and how one

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project manager turned her communication struggles

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into a recipe for success. So this is the story

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of a project manager named Emma. A leader with

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a talented team who found herself up against

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a major unexpected obstacle, communication. And

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now you might think that in a world where we've

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connected 24 -7, more communication would solve

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project problems. But as Emma discovered, this

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wasn't the case. In fact, she learned the hard

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way that more talking doesn't always lead to

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more clarity. It sometimes leads to more confusion.

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Now, she was what you'd call a proactive communicator.

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She led a sharp, talented team and believed that

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frequent communication was the best way to stay

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on top of her projects. She'd send emails, hold

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meetings, and check in with her team members

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regularly and always kept everyone updated on

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every detail. And this level of communication

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was keeping the team aligned. But... Here's what

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Emma didn't get. While her intentions were fantastic,

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her team was feeling overwhelmed and, ironically,

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disconnected. Deadlines were missed, morale was

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at an all -time low, and confusion just seemed

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to be constant. The very communication that she

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thought would keep them on track was actually

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throwing them off balance. Her team didn't know

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how to tell her. that her approach was causing

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more harm than help, because they were afraid

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of creating tension or seeming ungrateful for

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all of her hard work. So there she was, leading

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a team that was highly skilled, but increasingly

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stressed, not because of the work, but because

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they felt unsure of what was expected, and this

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uncertainty was eroding the confidence Emma worked

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so hard to build with her team. So, finally Emma

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decided it was time to call a meeting. A very

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different kind of meeting. She gathered her team

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and asked them to be brutally honest about what

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was and what wasn't working in their approach.

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And let's be real about this. The feedback session

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was not easy for Emma. Listening to her team's

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honest perspectives felt like a wake -up call,

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sometimes felt like a slap. Her team shared that

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her instructions often came across as vague,

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and the constant flow of updates and open -ended

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discussions made it hard for them to focus, and

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they even admitted that sometimes they left meetings

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more confused than when they went in. They needed

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clear, actionable direction. not just more information

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so emma realized that they didn't feel comfortable

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asking for clarification they felt embarrassed

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or worried that it would slow things down or

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make them look bad and as tough as this was for

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emma it actually was a pivotal moment so after

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that meeting and a lot of time spent sitting

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thinking she was determined to make a change.

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And she went back to the drawing board and did

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her homework on effective communication within

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Teams. And she learned that it wasn't about more

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communication, but meaningful. So she tried something

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in the next meeting. She limited her updates

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to key points only and focused on setting clear

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actionable goals and instead of launching into

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open -ended discussions she provided concise

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instructions and allowed time at the end for

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questions and more importantly she emphasized

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that her door was always open for anyone who

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needed more clarity no question was too small

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And that change did not go unnoticed. Her team

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felt the difference right away. They had a clearer

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picture of what was expected. They felt more

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confident about their roles, and they knew they

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could come to Emma if they needed guidance. Soon

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deadlines were starting to be met, and morale

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was starting to rise. Her team was re -energized,

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not because she was communicating less, but because

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she was communicating better. Her journey revealed

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the truth. Effective communication isn't about

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frequency. It's about clarity. So let's explore

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how Emma took her team from confusion and frustration

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to confidence and success by putting their needs

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at the forefront. So after that feedback session,

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Emma took a long look at her approach. She had

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to go beyond clarifying her communication style.

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She had to make sure each of the team members

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felt secure, respected, and most importantly,

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successful in their roles because many employees

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don't feel good about themselves or their work.

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They're nervous. She started with something simple,

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but frequently overlooked, and that was listening.

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She scheduled one -on -one meetings with each

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team member to understand their individual needs,

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challenges, and even their career goals. And

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through these conversations, she learned a lot

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about what each person needed to feel successful.

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Some team members felt overwhelmed by the sheer

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volume of updates and meetings, while others

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were struggling to see how their individual tasks

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contributed to the larger goals. And her realization

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People don't just want to work. They want to

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know that their work matters. They want to feel

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a sense of purpose. They want to feel a sense

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of clarity. They want to feel a sense of confidence

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in their contributions. So Emma decided a new

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approach focused on four key principles. Clarity,

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purpose, recognition, and support. All right,

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let's talk about clarity. Emma's team had been

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dealing with vague instructions and constant

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open -ended discussions that left them feeling

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unsure. To address this, she started setting

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very specific, achievable goals for each team

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member. And those achievable goals are really

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critical. She avoided broad, complex objectives

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that could easily be misinterpreted. Instead,

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she broke down tasks into smaller, manageable

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steps. so that each person knew exactly what

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was expected of them and when it was due and

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how it fit into the bigger picture. But she didn't

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stop there. She knew that deadlines alone wouldn't

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bring success unless her team members felt secure

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in reaching out when they needed help. She began

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every task assignment by encouraging questions

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and emphasizing that she was available for any

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clarification, big or small. It took time, but

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eventually her team members began to trust that

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they could ask questions without fear of judgment.

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Secondly, she emphasized purpose. During her

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one -on -one sessions, she realized that some

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team members felt detached from the project's

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goals. They were completing their tasks, but

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they didn't see how their individual contributions

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were moving the project forward. She addressed

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this by what she called project alignment sessions.

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And in these sessions, she would walk her team

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through the project's objectives, showing them

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the roadmap from start to finish, explaining

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how each task was critical to the project's success.

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And she didn't just tell them what to do. She

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showed them why it mattered. These sessions had

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a powerful impact because suddenly her team could

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see themselves as integral to the project's success.

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They felt they weren't just doing work. They

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were contributing to something bigger. Their

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motivation surged. They started taking more initiative,

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suggesting ideas and improvements because they

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truly understood the project's mission. For the

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third principle that she was doing, recognition.

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Emma noticed that she'd often taken her team's

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hard work for granted. And sure, she thanked

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them in passing. But she hadn't realized the

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importance of celebrating wins, both big and

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small. And her team members were feeling undervalued

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and showed up in their morale. So Emma made a

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commitment to change this. She started holding

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weekly wins meetings every Friday, where she'd

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highlight individual accomplishments, from small

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progress on a difficult task to a major breakthrough.

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She'd give genuine, specific praise, letting

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each member know that their work was seen, appreciated,

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and crucial to the project's success. And this

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recognition had a huge ripple effect. Team members

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felt appreciated, and that appreciation transformed

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their work ethic. They became more enthusiastic,

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not just because they were getting acknowledgement,

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but because they felt valued, not just as workers,

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but as contributors. The last item was support.

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She wanted her team to feel they could rely on

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her and each other, especially when things got

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tough. Not if, but when they did. And she realized

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that open communication was far more important

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than just giving instructions. It meant fostering

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a culture where team members felt comfortable

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sharing their challenges and asking for help.

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So she implemented something called peer support

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rounds. Every week, team members would pair up

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to discuss any difficulties that they were facing

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and share advice. These rounds weren't about

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assigning blame or creating extra work. They

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were about building trust and reinforcing the

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idea that the team was a unified force working

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towards a shared goal. Now, to be honest, at

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first the team members were hesitant. Peer support

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felt strange in a culture that had always emphasized

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individual responsibility. But as Emma encouraged

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openness and vulnerability, team members started

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to see the benefits. They shared knowledge. They

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learned from each other's experiences. They became

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stronger together. And the team was no longer

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a group of individuals working in silos. They

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were a cohesive unit, fully committed to helping

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each other succeed. So through these four principles

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of clarity, purpose, recognition, and support,

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Emma transformed her project. Deadlines were

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beginning to get met. Productivity soared. But

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most importantly, her team felt empowered and

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motivated. They weren't just working anymore.

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They were thriving. Emma had done more than complete

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a project. She had built a culture where her

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team felt secure, appreciated, and successful.

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And so her journey shows us that true leadership

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isn't about controlling every aspect of a project

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or setting strict rules. It's about setting your

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team up for success. By giving them the tools,

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giving them the trust, and giving them the support

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that they need to flourish. When you create an

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environment where people feel valued and purposeful,

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success naturally follows. And so if you're a

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project manager listening today, or you want

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to be a project manager someday, if you want

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to achieve greatness, don't just focus on the

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tasks. Focus on the people. When you make the

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lives of your team members better, you'll find

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success comes with far less struggle. So, communication

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is the backbone of any successful organization.

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And as a manager, the way you communicate will

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greatly impact your team's performance and morale

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and overall success. And one of the most effective

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ways to ensure your message is clear and understood

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is to speak in short, simple sentences. Let's

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take a look at why that's so important. When

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you use short, simple sentences, you minimize

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the risk of misunderstandings. Complex language

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and long -winded explanations can confuse your

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team members, leading to mistakes and misaligned

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expectations. By keeping the communications clear

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and concise, you ensure everyone is on the same

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page. So, let's look at some examples here. Instead

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of saying we need to ensure that the project

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timeline is adhered to without any deviations,

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how about just stick to the project timeline?

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It's direct, easy to understand, and it leaves

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no room for misinterpretation. Also, establish

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clear... communication channels. Decide on the

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primary tools that you will use, whether it's

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Microsoft Teams or Slack or something else. Make

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sure we're all together on this. And it's a great

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way of tracking information. Then you set the

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clear expectations in clear, short sentences.

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And doing this from the outset is important.

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Outlining the roles and responsibilities and

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the deadlines for each team member. But not only

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giving this to them, but talk to them to make

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sure they understand what the tasks are and expect

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of them. But I want to warn you about something.

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Be very careful. Don't let it morph into micromanagement.

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You're here to help them, not to micromanage

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them. For instance, during your project kickoff

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meeting, go over the project plan in detail and

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discuss each member's role, the timeline, and

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the deliverables. Everybody then is on the same

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page, as they say. Now, encourage open communication

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where the team members feel comfortable in asking

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questions and seek clarification. This is really

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important because one of the things I've found,

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team members are terrified about looking stupid.

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And it just depends on how you answer any questions

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they have or bring up anything. That has a huge

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impact on whether you'll get some more clear

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communication from them. Regular check -ins on

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one -on -one and also team meetings are great

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for this. You can review progress, address issues,

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answer questions, and make sure that you encourage

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team members to speak up if they need help or

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don't understand something. When a team member

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came to me and explained they had made a mistake,

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or describing some other problem. My only comment

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was a question. How do we fix it? The only time

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I would explode in frustration is if they had

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hid something for several weeks, and now it was

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a much bigger problem. Then I would get kind

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of wild. Other than that, never blame, never

00:17:29.930 --> 00:17:35.269
upsetness. Just let's get to this. And as we

00:17:35.269 --> 00:17:38.150
talk... Using simple direct language, avoiding

00:17:38.150 --> 00:17:41.630
jargon and overly complex sentences go a great

00:17:41.630 --> 00:17:47.009
way to help. Here's one. We need to synergize

00:17:47.009 --> 00:17:50.049
our efforts to optimize the project outcomes.

00:17:51.150 --> 00:17:54.809
Huh? How about let's work together to achieve

00:17:54.809 --> 00:17:59.029
our goals? A little easier to figure out. Now,

00:17:59.089 --> 00:18:01.490
this is something that I wasn't as good on as

00:18:01.490 --> 00:18:04.349
I could have been, but I did develop over time.

00:18:05.630 --> 00:18:09.549
confirming understanding always confirm understanding

00:18:09.549 --> 00:18:13.609
especially for the important instruction or decisions

00:18:13.609 --> 00:18:18.269
after discussing a task or decision ask the team

00:18:18.269 --> 00:18:21.109
member if they truly understand what you just

00:18:21.109 --> 00:18:23.890
said because maybe it was clear to you and not

00:18:23.890 --> 00:18:28.089
to them so are you clear and what the next steps

00:18:28.089 --> 00:18:31.009
are maybe you even quiz them what do you see

00:18:31.009 --> 00:18:35.980
as the next steps This next part is not fun for

00:18:35.980 --> 00:18:40.160
me. Documentation. Because it's the key to reducing

00:18:40.160 --> 00:18:43.660
misunderstandings. Document decisions, action

00:18:43.660 --> 00:18:46.299
items, and next steps after meetings. Share these

00:18:46.299 --> 00:18:49.859
documents with the team so everybody has this.

00:18:50.420 --> 00:18:53.559
And after a meeting, send out a summary email

00:18:53.559 --> 00:18:56.119
with some key points. Not a long -winded email

00:18:56.119 --> 00:18:59.380
that I'll never read, but a short one with some

00:18:59.380 --> 00:19:04.099
bullet points. This is not mandatory, but you

00:19:04.099 --> 00:19:06.220
can use visual aids like charts or diagrams.

00:19:07.319 --> 00:19:09.660
Use it sparingly because it takes a lot of work

00:19:09.660 --> 00:19:15.319
to do those. Make sure it really helps. And this

00:19:15.319 --> 00:19:19.660
one is maybe me. I think I have ADD. I don't

00:19:19.660 --> 00:19:22.279
know for sure. Never been diagnosed, but sometimes

00:19:22.279 --> 00:19:28.680
I think I do. Our brains process and retain information

00:19:28.680 --> 00:19:31.859
better. when it's given to us in bite -sized

00:19:31.859 --> 00:19:36.160
chunks. Long sentences overwhelm team members

00:19:36.160 --> 00:19:39.900
and cause them to lose focus. Also, long meetings

00:19:39.900 --> 00:19:42.660
are the same thing. For those of you who've been

00:19:42.660 --> 00:19:45.099
in three - and four -hour meetings, good luck

00:19:45.099 --> 00:19:48.259
trying to keep track of everything. Not possible.

00:19:50.380 --> 00:19:55.279
So, if you're explaining a new procedure to the

00:19:55.279 --> 00:19:58.059
team, break it down into simple steps. First,

00:19:58.059 --> 00:20:01.440
log in. Check your tasks and update your status.

00:20:01.660 --> 00:20:05.759
Done. It makes the information more digestible,

00:20:05.799 --> 00:20:10.619
but also helps your team retain it longer. One

00:20:10.619 --> 00:20:15.500
of the most effective ways to help your team

00:20:15.500 --> 00:20:18.400
is setting these clear goals and priorities.

00:20:18.680 --> 00:20:22.480
When they know what they need to achieve and

00:20:22.480 --> 00:20:25.000
what the priorities are, they can direct their

00:20:25.000 --> 00:20:29.460
energy. towards the most important tasks. So,

00:20:29.559 --> 00:20:33.099
for example, what I've done is at the beginning

00:20:33.099 --> 00:20:36.299
of each week, outline key objectives and deliverables

00:20:36.299 --> 00:20:38.740
for the team, making sure everyone understands

00:20:38.740 --> 00:20:41.720
their responsibilities and avoid distractions.

00:20:43.839 --> 00:20:48.900
Large tasks can be overwhelming. Yes, big time

00:20:48.900 --> 00:20:53.220
overwhelming. and can lead to procrastination.

00:20:53.500 --> 00:20:56.859
So help your team by breaking down complex projects

00:20:56.859 --> 00:21:00.160
into small little chunks. Then it makes them

00:21:00.160 --> 00:21:03.240
feel more achievable and also helps them feel

00:21:03.240 --> 00:21:05.440
successful because they knock those things down.

00:21:06.539 --> 00:21:10.079
And encourage the team to create a step -by -step

00:21:10.079 --> 00:21:15.799
plan for each project task. So how about this?

00:21:15.880 --> 00:21:19.039
Instead of tackling a major report all at once,

00:21:19.500 --> 00:21:22.380
Break it down in sections. The research or the

00:21:22.380 --> 00:21:26.000
outline or writing or editing. Completing smaller

00:21:26.000 --> 00:21:29.319
tasks gives you a great feeling of progress and

00:21:29.319 --> 00:21:33.839
motivation. Very important. Now, this is for

00:21:33.839 --> 00:21:38.900
me because maybe I have ADD. Distractions are

00:21:38.900 --> 00:21:44.000
a major barrier to focus. And if you're a leader,

00:21:44.099 --> 00:21:46.700
you can help minimize distractions in the workplace.

00:21:48.009 --> 00:21:50.750
And encourage a cultural focus by setting guidelines

00:21:50.750 --> 00:21:55.210
for a communication workspace. One that I've

00:21:55.210 --> 00:21:58.490
done very effectively is focus hours, where team

00:21:58.490 --> 00:22:01.049
members can work without interruptions. I've

00:22:01.049 --> 00:22:03.170
also had a certain team member go away for three

00:22:03.170 --> 00:22:07.829
days. A big report needed to be updated. Go.

00:22:08.069 --> 00:22:11.250
Don't come to meetings. Just go. And you know

00:22:11.250 --> 00:22:14.869
what? It worked very effectively. And so during

00:22:14.869 --> 00:22:18.079
these focus hours, never have a meeting. or non

00:22:18.079 --> 00:22:20.220
-urgent emails, unless something's really critical.

00:22:21.140 --> 00:22:27.059
Now, this one almost feels counterintuitive.

00:22:28.319 --> 00:22:33.779
But regular breaks are essential for maintaining

00:22:33.779 --> 00:22:37.420
focus and retention. Make sure your team takes

00:22:37.420 --> 00:22:39.940
short breaks throughout the day to recharge their

00:22:39.940 --> 00:22:44.359
mind. You've probably seen the Pomodoro technique.

00:22:44.940 --> 00:22:48.160
I don't find it works for me. But hey, adapt

00:22:48.160 --> 00:22:51.240
it to whatever works for you. It involves working

00:22:51.240 --> 00:22:53.400
for 25 minutes and then taking a five -minute

00:22:53.400 --> 00:22:55.599
break. Some people like 50 minutes and take a

00:22:55.599 --> 00:22:58.640
10 -minute break. After four cycles, take a longer

00:22:58.640 --> 00:23:02.400
break. I don't care what you do. Just find some

00:23:02.400 --> 00:23:08.180
method, some cycle that works for you. Also,

00:23:08.220 --> 00:23:11.180
continuous learning and development can enhance

00:23:11.180 --> 00:23:14.700
focus and retention. Provide opportunities for

00:23:14.700 --> 00:23:16.880
your team to attend workshops and training sessions.

00:23:18.039 --> 00:23:21.720
Encouraging a growth mindset not only keeps your

00:23:21.720 --> 00:23:25.099
team engaged, but helps them retain new information.

00:23:25.819 --> 00:23:29.000
So, for example, you could do monthly learning

00:23:29.000 --> 00:23:31.920
sessions where a different team member shares

00:23:31.920 --> 00:23:35.420
insights from either a course or a seminar or

00:23:35.420 --> 00:23:40.289
something they've come across. Great stuff. This

00:23:40.289 --> 00:23:43.049
one I haven't found to be so useful, and that

00:23:43.049 --> 00:23:46.349
is visualization and mind mapping. There's powerful

00:23:46.349 --> 00:23:48.630
tools out there. You may want to look into it.

00:23:48.670 --> 00:23:52.390
Lots of information on how to break down complex

00:23:52.390 --> 00:23:56.130
information into simpler stuff. I've played with

00:23:56.130 --> 00:24:00.829
it. I'm not sure that I'm excited about it. A

00:24:00.829 --> 00:24:04.029
positive work environment impacts focus and retention.

00:24:04.690 --> 00:24:08.230
So create a supportive atmosphere. where the

00:24:08.230 --> 00:24:11.009
members feel valued and motivated and they will

00:24:11.009 --> 00:24:13.690
focus better. And of course, we've talked about

00:24:13.690 --> 00:24:16.369
this before. Celebrate achievements. Big, big,

00:24:16.390 --> 00:24:20.349
big. Provide constructive feedback. Encourage

00:24:20.349 --> 00:24:24.269
teamwork. So when these team members feel appreciated

00:24:24.269 --> 00:24:27.410
and supported, they are more likely to stay focused

00:24:27.410 --> 00:24:33.089
and committed in their work. And this one here

00:24:33.089 --> 00:24:38.089
is really important. As a manager, Your behavior

00:24:38.089 --> 00:24:41.490
sets the tone for the team. Demonstrate good

00:24:41.490 --> 00:24:45.250
focus and retention habits yourself and show

00:24:45.250 --> 00:24:48.470
that you prioritize important tasks, take breaks,

00:24:48.630 --> 00:24:53.029
and continuously seek to learn and improve. If

00:24:53.029 --> 00:24:56.069
you do, your team will be more likely to adopt

00:24:56.069 --> 00:25:00.049
these habits, especially as they see you do them.

00:25:00.690 --> 00:25:03.890
Share your strategies for staying focused and

00:25:03.890 --> 00:25:07.430
retaining information. and encourage an open

00:25:07.430 --> 00:25:11.750
dialogue about what works for each team member.

00:25:12.009 --> 00:25:16.130
Very, very important. Enhancing focus and retention

00:25:16.130 --> 00:25:19.150
in your team is essential for productivity and

00:25:19.150 --> 00:25:22.769
success. By keeping the sentences short, setting

00:25:22.769 --> 00:25:25.569
clear goals, breaking down tasks, minimizing

00:25:25.569 --> 00:25:29.769
distractions, encouraging regular breaks, all

00:25:29.769 --> 00:25:33.589
this can help your team achieve the best work.

00:25:34.380 --> 00:25:37.099
Hey, we're out of time. I had to go so quickly.

00:25:37.380 --> 00:25:41.079
Hey, thanks for tuning in to Ignoring the Rules.

00:25:41.480 --> 00:25:44.200
If you found this episode helpful, please share

00:25:44.200 --> 00:25:46.400
it with your colleagues and subscribe to more

00:25:46.400 --> 00:25:50.279
insights on effective team management. And please

00:25:50.279 --> 00:25:53.819
go to WayneRobertson .com for the latest new

00:25:53.819 --> 00:25:56.700
episodes and additional information about this

00:25:56.700 --> 00:25:59.619
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00:25:59.619 --> 00:26:01.519
find the different locations where you can conveniently

00:26:01.519 --> 00:26:04.279
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00:26:04.279 --> 00:26:07.920
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00:26:07.920 --> 00:26:10.619
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00:26:11.400 --> 00:26:14.940
I don't have all the answers. And so I'm always

00:26:14.940 --> 00:26:18.539
happy to see your comments and information because

00:26:18.539 --> 00:26:22.460
we are all in this together. And the more we

00:26:22.460 --> 00:26:24.920
share information, the better off we all will

00:26:24.920 --> 00:26:28.359
be. And so let us all know what you found that

00:26:28.359 --> 00:26:31.650
works in your projects. Until next time. Keep

00:26:31.650 --> 00:26:34.009
ignoring the rules and watch how fast things

00:26:34.009 --> 00:26:34.430
change.
