WEBVTT

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I want you to picture a scenario. It is Tuesday

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morning. You are completely in the zone. Oh,

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yeah. Maybe you're wrestling with this massive

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complex spreadsheet, or you're grading a huge

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stack of papers, or maybe you're just finally

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getting to that email backlog. You have a system

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going, you have a flow, and then knock, knock.

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The absolute sound of doom. Right. You look up,

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and there they are, the one colleague. The eyes

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are a little too bright. The energy is a little

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too manic for 10 in the morning. And they drop

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the line that strikes fear into the heart of

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literally every competent worker. They say, I

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have a great idea. Oh, man. I can physically

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feel everyone listening just wincing right now.

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It is such a specific workplace archetype, isn't

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it? The person who honestly thinks the idea is

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the hard part. Exactly. But being the polite

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professional you are, you humor them. You say

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something like, OK, that sounds interesting.

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To make that happen, you'd need to draft a proposal,

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secure the budget, probably coordinate with IT.

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And then they hit you with the closer, the line

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that just stops the conversation call. They go,

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oh, no, no, I thought you would do that. I'm

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more of a big idea person. I come up with the

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concepts. I let others implement them. They're

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big idea person. It's really fascinating how

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pervasive this character is. Whether you're in

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education, tech, corporate, or nonprofit, they

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are everywhere. And honestly, it's usually the

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source of a lot of resentment. A massive resentment.

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Right. But what if I told you that this annoying

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character might actually be the absolute key

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to your next promotion? See, that sounds like

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a total paradox. But that is exactly what we

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are unpacking today. We're doing a deep dive

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into a really provocative piece by Dr. Gary Ackerman

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from his site, Hack Science Education. The article

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is titled, On the Limited Value of Big Idea People.

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Anne Ackerman is a veteran. He has been in educational

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technology and leadership for decades. He's seen

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all the trends come and go. Yeah, he's been around

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the block. Exactly. What I love about this source

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is that he isn't just venting, though. I mean,

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he does vent a little bit. He is actually breaking

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down the physics of why these interactions fail,

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and much more importantly, how you can hack the

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system. So the mission for today's deep dive

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is pretty clear. We're going to figure out if

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the big idea person is a trap you should avoid

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at all costs or if they are a ladder you can

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climb. Because Ackerman suggests it depends entirely

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on where you are in your own career. It's a really

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nuanced take. It completely challenges that binary

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of idea guy equals bad. Let's start with the

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bad, though, because it's fun to talk about.

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Yeah. Ackerman opens with this anecdote that

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just recently happened to him. A colleague pitches

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a quote unquote great idea, but interrupts Ackerman's

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advice on how to actually execute it by declaring

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they are a visionary, not a doer. Right. And

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Ackerman immediately connects this to a principal

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he knew 20 years ago who said the exact same

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thing. It's a pattern that spans decades. And

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I think we really need to pause on Ackerman's

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critique here because it is scathing but so accurate.

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He says the ideas presented by both the recent

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colleague and that old principal were, you know,

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fine. They addressed real problems. But, and

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this is the crucial part, they were not recognizably

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innovative. Which is a very polite way of saying,

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you aren't Steve Jobs, isn't it? It really is.

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I think we often confuse pointing out a problem

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with having an idea. Yeah. Saying traffic is

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bad is not an invention. Saying we should have

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flying cars is also not really an invention if

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you have absolutely no clue how to build an engine.

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Ackerman points out that these big idea people

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usually just identify a gap. They see something

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that is broken. But the gap between this is broken

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and here is the fix is just... Massive. Right.

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It's the execution gap. And Ackerman turned both

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of these people down. He told them his plate

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was full. But let's dig into why these projects

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usually fail. Because it's not just because the

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doers are busy. Ackerman hints at a very specific

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skill deficiency in these self -proclaimed visionaries.

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It is the difference between an architect and

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an engineer. But honestly, much worse. Imagine

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an architect who sketches a beautiful, gravity

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-defying building but has zero knowledge of physics

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or materials. They just hand the sketch to you

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and say, build this. Good luck. Right, good luck.

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That is what these big idea people are doing.

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Ackerman notes that they often entirely lack

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the project management skills to actually implement

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anything. Project management sounds so dry though.

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What does that actually mean in this specific

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context? It means they don't know how to break

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a vision down into milestones. They don't know

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how to anticipate logistical friction. They have

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no idea how to budget time or political capital

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within an organization. They just see the shiny

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destination. So when they say, I'm an idea person,

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what they are really admitting is, I don't know

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how to get us from here to there. Yes, exactly.

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And that puts the burden 100 % on the person

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they are pitching to. Which is wild when you

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think about it. It is. And that's why Ackerman,

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at this stage in his career, says no. He knows

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that if he says yes, he isn't just helping out.

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He is going to be doing the work of the architect,

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the engineer, the construction crew, and the

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safety inspector. Well, the big idea person probably

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stands at the ribbon cutting ceremony holding

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the giant scissors. Which is the absolute nightmare

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scenario for any competent professional. You

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do the work, they get the glory. And usually

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the project fails anyway because they don't support

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you properly. Ackerman mentions the principal's

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project from 20 years ago just never happened.

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It evaporated. Vaporware. Because without execution,

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ideas are just vapor. In a professional setting,

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an idea without an implementation plan is effectively

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worthless. It might even have negative value

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because it distracts people from the work that

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actually matters. Completely agree. Okay, so

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we've established the trap. If you are a competent

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professional, the idea guy is a time vampire.

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You should run away. But hold on, Ackerman pivots

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here. He says there is one specific strategy.

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one specific time in your life where you should

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actually look at that idea guy and say, yes,

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absolutely. The newbie exception. This is where

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the article gets really strategic and honestly

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quite brilliant. So paint the picture for us.

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When does the math change on this? The math changes

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when you are brand new to the field, when you

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are hungry. When you have skills, maybe you're

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great at organizing or writing code or designing

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curriculum But you have no wins on your professional

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scoreboard. You have no reputation. You're just

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a ghost in the machine You're a ghost and the

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big idea person. They have a serious problem.

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They cannot get the veterans like Ackerman to

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help them because the veterans are too busy or

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too smart to fall for it. So the big idea person

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is absolutely desperate for labor. They are looking

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for someone, anyone, to build their rocket ship.

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And Ackerman uses his own life as the case study

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here. We're going back to 1988. 1988, the era

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of big hair and shoulder pads. Ackerman is a

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young educator. He is just starting out. And

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there is an assistant principal, let's just call

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her the AP, who has a major mandate. She needs

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to implement a drug and alcohol prevention curriculum.

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Oh, man, I remember those. The whole just -say

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-no -dare era. It was a massive deal in schools

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at the time. Lots of grant money, lots of intense

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pressure from the community to just do something.

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So the AP comes to Ackerman. And notice the dynamic

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here. She is the idea person, or at least the

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person with the mandate. And she wants him to

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do everything. Right, she asks him to do a lot.

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She wants him to go to the training. start using

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it with his middle school students. And this

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is the really big one. She wants him to help

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other teachers plan lessons for it. Whoa. That

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is not just, hey, do this in your classroom.

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That is, hey, lead the faculty. Exactly. She

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was asking a total rookie to lead seasoned veterans.

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Now, if Ackerman had been cynical, he could have

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easily said, wait, isn't that your job? You're

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the administrator. Why am I doing your job for

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you? Which is exactly what he would say today.

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100%. But in 1988, He said yes, and he admits

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in the article he doesn't even remember if she

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was a big idea person in the pejorative sense.

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It really didn't matter. What mattered was the

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vacuum she created. She created a space for leadership

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that she couldn't fill herself, and he stepped

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right into it. And what did that actually do

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for him? It launched his entire career. It was

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his entry point into being a teacher of teachers.

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It allowed him to step out of the isolated classroom

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and become a central resource for the entire

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school. He wasn't just Gary, the new teacher

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anymore. He was the guy who knew how to run the

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new program. So he essentially used her big idea

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or her lack of execution skills as a Trojan horse.

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to build his own authority. Precisely. And this

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is the transactional mindset we really need to

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talk about. I think a lot of young professionals

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feel like they're being exploited when a boss

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hands them a big messy project. And, to be totally

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fair, they are being used for their labor. Yeah,

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that's just a fact. But Ackerman argues that

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you can completely flip the script. You can use

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them for their platform. It's a trade. You give

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them the completed project so they look really

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good to their bosses. In exchange, they become

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your advocate. And that advocacy is incredibly

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powerful. Ackerman points out that when you follow

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through on a big idea person's vision, you make

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them look like a genius. You validate their existence

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in the company. In return, they will promote

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your work forever. Because it serves them. Exactly.

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They'll say, look at what we did. And sure, they

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take some credit, but everyone in the building

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knows who did the actual heavy lifting. You get

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a champion in the organization. There's another

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layer to this 1988 story that I found really

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liberating when reading the piece. Ackerman mentions

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that he wasn't even that interested in drug and

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alcohol prevention. Yes. This is such a critical

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point for the early career folks listening. We

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are constantly told to follow our passion. Everything

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has to be purpose -driven. But Ackerman was not

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passionate about this topic. He writes that he

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wasn't heavily invested in it. It wasn't where

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he wanted to end up 20 years later. So why do

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it? I mean, if you don't care about the topic,

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isn't it just drudgery? No, because the topic

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was just the vehicle. He was learning how to

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drive. He was learning how to manage a massive

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project, how to train adults, how to navigate

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complex school politics. Once the grant funding

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expired, the project was quietly dropped. It

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vanished. But the skills he learned, the reputation

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he built, those stayed with him forever. That

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is a really healthy reframing. I think we put

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so much pressure on our first few projects to

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be these definitive statements of who we are.

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Like, this is my legacy. But Ackerman is saying,

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no, this is just practice. It is entirely low

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stakes. Think about it. If the drug prevention

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program failed, well, it was the AP's idea anyway.

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You were just following orders. If it succeeded,

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Ackerman is the star executioner. It's a high

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reward, relatively low risk scenario for the

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newbie. But this brings us to the slightly darker

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side of the realization. As you're doing this

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work, as you're building the rocket for someone

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else, you start to notice things. Ackerman has

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this quote in the article that really stopped

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me in my tracks. It's almost noir. Oh, I know

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the exact one you mean. When you get into the

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real world, you discover who has lied to you

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and about what they have lied. It gave me chills.

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It sounds like something a greedy detective says

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while standing in the rain. What is he really

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getting at there? What are the lies? It is a

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heavy statement. I think the lie he is referring

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to is the myth of competence at the top. When

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we are students or when we are just entering

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the workforce, we have this ingrained assumption

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that the people in charge actually have a plan.

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We assume that if someone has a fancy title like

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director or principal or VP, they know how to

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execute. We assume meritocracy is real and functioning

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perfectly. And then you meet the idea guy. And

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then you meet the idea guy who literally cannot

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open a PDF. Or who thinks strategy means writing

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a vague buzzword on a whiteboard, and you realize,

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oh, there is no plan. They are entirely making

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it up. They are relying on people like me to

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figure it out for them. That sounds incredibly

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disillusioning. Just crushing. It is. But Ackerman

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frames it as a necessary disillusionment. It

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is the exact moment you grow up professionally.

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He says that during the time you are executing

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someone else's project, you are simultaneously

00:12:13.039 --> 00:12:15.299
discovering what actually matters to you. You

00:12:15.299 --> 00:12:18.100
are seeing the system for what it is, imperfect,

00:12:18.639 --> 00:12:21.519
messy, highly human. So while you're grinding

00:12:21.519 --> 00:12:24.340
away on the AP's project, you're quietly taking

00:12:24.340 --> 00:12:27.279
notes. You're thinking, OK, I see how they messed

00:12:27.279 --> 00:12:30.509
up that budget. I definitely won't do that. I

00:12:30.509 --> 00:12:32.909
see how they alienated that team. I won't do

00:12:32.909 --> 00:12:36.169
that. Exactly. You are actively building your

00:12:36.169 --> 00:12:38.769
own professional identity in the shadow of their

00:12:38.769 --> 00:12:42.429
project. You are learning the actual truth about

00:12:42.429 --> 00:12:44.929
how work gets done, which is often very different

00:12:44.929 --> 00:12:47.690
from how they teach in college. And that leads

00:12:47.690 --> 00:12:50.210
directly to the final stage of this evolution,

00:12:50.850 --> 00:12:53.490
the graduation. Outgrowing the idea person. Shushed.

00:12:53.679 --> 00:12:56.740
Ackerman writes, if you find a big idea person

00:12:56.740 --> 00:12:58.879
who uses you to build your own project, you also

00:12:58.879 --> 00:13:00.779
learn lessons that make you never need them again.

00:13:01.080 --> 00:13:03.700
That is the ultimate power move. You reach a

00:13:03.700 --> 00:13:05.399
point where you simply don't need their vision

00:13:05.399 --> 00:13:07.559
because you have your own vision, and crucially,

00:13:07.580 --> 00:13:09.639
you have the skills to execute it. You become

00:13:09.639 --> 00:13:11.879
the visionary doer. You become the total package.

00:13:12.200 --> 00:13:15.139
And once you reach that level, the idea guy actually

00:13:15.139 --> 00:13:17.700
becomes obsolete. In fact, they transition from

00:13:17.700 --> 00:13:20.600
a stepping stone back to an annoyance. And that

00:13:20.600 --> 00:13:23.840
perfectly explains why the current day Ackerman.

00:13:24.039 --> 00:13:27.019
Dr. Ackerman, the established expert, says a

00:13:27.019 --> 00:13:29.799
flat no to the colleague at the door. It's not

00:13:29.799 --> 00:13:31.799
just that he's busy, it's that the relationship

00:13:31.799 --> 00:13:34.460
no longer makes any logical sense. Correct. He

00:13:34.460 --> 00:13:36.360
writes, you will be too busy implementing your

00:13:36.360 --> 00:13:39.179
own ideas to bother with others again. The transactional

00:13:39.179 --> 00:13:42.360
value is totally gone. You don't need their platform.

00:13:42.480 --> 00:13:44.679
You have built your own. You don't need their

00:13:44.679 --> 00:13:47.929
advocacy. Your work speaks for itself now. So

00:13:47.929 --> 00:13:50.730
it is really a life cycle. You start as the apprentice.

00:13:51.269 --> 00:13:53.409
You need the idea guy to give you a sandbox to

00:13:53.409 --> 00:13:55.710
play in. You use them to learn the ropes. Then

00:13:55.710 --> 00:13:57.710
you become the journeyman. You realize the idea

00:13:57.710 --> 00:14:00.129
guy is actually quite limited. You see the lies.

00:14:00.830 --> 00:14:03.850
And finally, you become the master. You shut

00:14:03.850 --> 00:14:05.590
the door because you are actually getting real

00:14:05.590 --> 00:14:08.340
work done. That is a perfect summary of the dynamic.

00:14:08.480 --> 00:14:10.639
And I think it completely reframes the intense

00:14:10.639 --> 00:14:12.480
frustration we feel when that knock comes on

00:14:12.480 --> 00:14:15.320
the door. Instead of just feeling annoyed, you

00:14:15.320 --> 00:14:17.620
can look at that person and ask a deeply strategic

00:14:17.620 --> 00:14:20.419
question. Where am I on the timeline? Right.

00:14:21.200 --> 00:14:23.659
Is this person a vampire or are they a stepping

00:14:23.659 --> 00:14:26.639
stone? Exactly. If you are established, if you

00:14:26.639 --> 00:14:29.000
have your own projects and funding, the answer

00:14:29.000 --> 00:14:32.600
is you are a vampire. Go away. But if you are

00:14:32.600 --> 00:14:35.019
new, if you are desperately looking for your

00:14:35.019 --> 00:14:38.600
big break, maybe the answer is come on in. Tell

00:14:38.600 --> 00:14:42.080
me all about this great idea because I am going

00:14:42.080 --> 00:14:44.600
to use it to build my resume. It takes all the

00:14:44.600 --> 00:14:46.480
emotion right out of it. It's not about being

00:14:46.480 --> 00:14:49.720
a pushover or a victim. It's about coldly calculating.

00:14:49.950 --> 00:14:52.370
the return on investment of your labor. And that

00:14:52.370 --> 00:14:54.850
is often how the best, most resilient careers

00:14:54.850 --> 00:14:58.110
are built. Not through some grand, perfect plan

00:14:58.110 --> 00:14:59.789
where you only work on things you were deeply

00:14:59.789 --> 00:15:02.090
passionate about from day one, but by seizing

00:15:02.090 --> 00:15:04.830
a messy opportunity like a boring drug prevention

00:15:04.830 --> 00:15:08.009
curriculum in 1988 and wringing every single

00:15:08.009 --> 00:15:11.009
drop of value out of it. Ackerman's 1988 experience

00:15:11.009 --> 00:15:13.350
wasn't glamorous at all. He admits he doesn't

00:15:13.350 --> 00:15:15.610
even remember if the AP was particularly visionary.

00:15:16.470 --> 00:15:19.019
But it worked. It launched a trajectory that

00:15:19.019 --> 00:15:21.059
led to him becoming a leading voice in his field.

00:15:21.399 --> 00:15:24.259
Not bad for a project he wasn't heavily invested

00:15:24.259 --> 00:15:27.059
in. And it serves as a great reminder that sometimes

00:15:27.059 --> 00:15:30.460
sheer competence is far more important than passion,

00:15:30.960 --> 00:15:34.210
especially early on. Competence buys you the

00:15:34.210 --> 00:15:37.330
freedom to pursue passion later. I love that

00:15:37.330 --> 00:15:40.710
phrasing. Competence buys you freedom. So let's

00:15:40.710 --> 00:15:42.870
bring this all back to you, the listener. We

00:15:42.870 --> 00:15:44.929
have all got that colleague. We have all faced

00:15:44.929 --> 00:15:47.809
the big idea trap. But now we actually have a

00:15:47.809 --> 00:15:50.110
framework to handle it. We do. And I think the

00:15:50.110 --> 00:15:52.649
key takeaway here is to be brutally honest with

00:15:52.649 --> 00:15:55.049
yourself about your own capabilities. What do

00:15:55.049 --> 00:15:57.289
you mean by that specifically? Well, the real

00:15:57.289 --> 00:15:59.690
danger is thinking you are the master when you

00:15:59.690 --> 00:16:02.539
are still very much the apprentice. If you turn

00:16:02.539 --> 00:16:04.559
down the idea guy because you think you're way

00:16:04.559 --> 00:16:06.899
too good for the grunt work but you have no actual

00:16:06.899 --> 00:16:09.860
portfolio to back that up, you might just be

00:16:09.860 --> 00:16:11.980
stalling your own growth. That's a tough pill

00:16:11.980 --> 00:16:15.120
to swallow. So don't be a snob until you've actually

00:16:15.120 --> 00:16:17.940
earned the right to be a snob. Essentially, yes.

00:16:18.620 --> 00:16:21.679
Earn your cynicism. Ackerman earned his no. He

00:16:21.679 --> 00:16:24.600
spent decades in the fringes. He built the systems.

00:16:24.679 --> 00:16:27.639
He trained the teachers. So when he says I'm

00:16:27.639 --> 00:16:30.059
busy, he really means it. If you say I'm busy

00:16:30.059 --> 00:16:31.779
just because you don't want to do the hard work,

00:16:31.840 --> 00:16:34.440
well, you might be missing the boat entirely.

00:16:34.940 --> 00:16:37.000
So before we wrap up this deep dive, I want to

00:16:37.000 --> 00:16:39.879
leave you with a bit of a challenge. A self audit,

00:16:39.879 --> 00:16:42.220
if you will. Let's do it. Think about your current

00:16:42.220 --> 00:16:45.000
role right now. Think about your resume. Do you

00:16:45.000 --> 00:16:47.279
have that big win yet? Do you have that project

00:16:47.279 --> 00:16:49.419
where you can confidently point to it and say

00:16:49.419 --> 00:16:52.080
I took that from zero to one? I built that. And

00:16:52.080 --> 00:16:54.519
if the honest answer is no, then I want you to

00:16:54.519 --> 00:16:56.919
look around your office tomorrow. Find the idea

00:16:56.919 --> 00:16:59.779
guy. Find the person who is loud, energetic,

00:16:59.980 --> 00:17:02.179
and completely incapable of executing anything.

00:17:02.240 --> 00:17:04.420
Go knock on their door. Run towards the danger.

00:17:04.859 --> 00:17:07.500
Seriously. Ask them, what are you working on?

00:17:07.579 --> 00:17:09.400
Do you need help making that real? It might be

00:17:09.400 --> 00:17:11.680
painful. It will probably be annoying. But it

00:17:11.680 --> 00:17:13.779
might be the absolute fastest way to get to where

00:17:13.779 --> 00:17:16.329
you want to go. And if the answer is yes, if

00:17:16.329 --> 00:17:18.650
you already have those wins, if you are already

00:17:18.650 --> 00:17:21.109
driving your own ship, then feel free to lock

00:17:21.109 --> 00:17:23.329
the door, put on your noise canceling headphones,

00:17:23.769 --> 00:17:26.730
and completely ignore that knock. You have earned

00:17:26.730 --> 00:17:29.549
it. You definitely have. And chances are you're

00:17:29.549 --> 00:17:32.450
way too busy actually working to listen to their

00:17:32.450 --> 00:17:36.170
pitch anyway. Dr. Gary Ackerman's insights really

00:17:36.170 --> 00:17:38.809
turned a daily workplace annoyance into a master

00:17:38.809 --> 00:17:41.430
class in career strategy. It has been a real

00:17:41.430 --> 00:17:43.650
pleasure unpacking this with you today. Likewise.

00:17:43.920 --> 00:17:45.839
It's always fun to look behind the curtain of

00:17:45.839 --> 00:17:47.859
the real world. Thanks for diving deep with us.

00:17:48.359 --> 00:17:49.359
We will see you on the next one.
