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All across America and around the world, this is Veterans Radio.

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This is Veterans Radio.

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Welcome to Veterans Radio.

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I am Jim Fossone.

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I'm the officer of the deck today.

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We've got some great programs for you.

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I think you'll find very interesting.

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We always want to remind you you can find more about Veterans Radio at its Facebook site

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or at the web.

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VeteransRadio.org is our new URL, VeteransRadio.org.

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Where we're on the web 24-7, you can find a lot of our podcasts there as well.

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We post new ones every Tuesday, so you can get a new story, a new interview, something

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you didn't know before by going to VeteransRadio.org.

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And before we get started, we want to thank our sponsors.

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First up, we want to thank National Veteran Business Development Council, NVBDC.org.

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It was established to certify both service disabled and veteran owned businesses.

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You'll find out how they can help your business by going to NVBDC.org.

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We want to thank Legal Help for Veterans.

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Legal Help for Veterans fights for veterans disability rights all across the nation.

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You can reach them at 800-693-4800 or on the web at LegalHelpForVeterans.com.

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Hi, I'm Jim Fosso and welcome.

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This is VeteransRadio's spotlight on the National Veteran Business Development Council, better

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known as NVBDC.org.

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VeteransRadio. America has a partnership with NVBDC where we talk and put some spotlight

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on the value of being a certified veteran owned business.

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NVBDC is the nation's leading third party authority for certification of veteran owned

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businesses of all sizes.

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It's a 501C3 nonprofit established in 2013.

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It addresses the growing need to identify and certify both service disabled and veteran

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owned businesses in the government and commercial marketplace.

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It administers a rigorous certification process designed to withstand the scrutiny of governmental

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and corporate entities seeking to utilize certified companies.

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We want to welcome to VeteransRadio Todd McCracken.

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He is the president and CEO of the National Small Business Association.

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He directs all their advocacy and program orientated operations.

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He's been there for, as he just told me about forever.

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Todd, welcome to VeteransRadio.

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Thank you, Jim.

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It's great to be here.

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Well, we're going to talk about National Small Business Association and some of its veterans'

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activities, its network.

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But before we start there, you were recently at an NVBDC program where you got to speak

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last month.

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Tell us a little bit about why you think it's important for veteran owned businesses to

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get certified.

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Well, we're lucky enough that we're at a period of time where big corporations really see

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it as important to engage more deeply with, well, small businesses generally, but especially

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with veteran owned small companies.

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And they're reaching out in a way they hadn't for a long time.

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And NVBDC really is the place to go to get certified and to become one of those businesses

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that can do business with those much larger companies.

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And they do just a great job.

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As you said, they have not been around that long, a little over a decade now.

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But they've really developed a really strong network, great relationships with some of

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the biggest companies in the country, and really run the only viable and really rigorous

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certification program for veterans.

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And it's something that opens all kinds of doors for the veterans who've gotten certified

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through them.

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And I just can't say enough good stuff about their work.

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Well, certainly some of your members at the National Small Business Association are probably

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certified by NVBDC.

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You got the opportunity to attend one of the kind of premier functions of NVBDC.

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After you get certified, they don't leave you alone.

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They help you in the business world.

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And as you know, as a national association, that networking is all important.

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Tell us what you observed and your impressions out of the NVBDC networking event held in

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Detroit in August of 2024.

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Yeah, I was just there last month.

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It was a great event.

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I was able to speak to the folks that were going on in Washington, DC that affect small

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companies and about our veterans network.

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But they were also able to hear from a number of big companies on how they do procurement,

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how they work with small businesses, how they get involved with them from sort of an overview

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perspective.

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But then all the veterans that were there were then able to sort of sit down and at

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the end of the network, not just for each other, but with representatives from all those

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companies and figure out what they're looking for, how to get contracts, how to develop their

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businesses.

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And boy, the range of veteran businesses that were there was really impressive.

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A lot of folks from all kinds of sectors of the economy doing all kinds of interesting

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things, super diverse crowd.

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And I think they got a lot out of networking with each other as well and learning from

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each other about what has worked, what hasn't worked, how they've been able to advance their

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businesses.

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And all of course, sharing this veteran service background that I think really brings them

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together as well in this sort of atmosphere of trust and camaraderie.

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It's really great of that.

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Well, we certainly want to encourage people, business owners out there who are veteran-owned,

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to look into NVBDC.org, see if certification might be right for them.

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And maybe it'll help boost their business.

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It's only a door opener.

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You still have to be able to perform, be price sensitive.

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And we're talking to Todd McCracken, who is the president and CEO of the National Small

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Business Association.

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But for those who might not be familiar with NSBA, tell us a little bit about it.

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Well, we are the oldest national small business organization in the country.

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We were founded actually in Akron, Ohio by a printer, DeWitt McKinley-Emery.

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There was no such organization in existence in the country back during the Great Depression

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in the 30s when he founded it.

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That was a time, of course, when small companies were facing a great deal of economic stress,

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but also a somewhat more activist government.

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So we were saying, of course, with the New Deal and all that, there were new taxes that

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were coming on board to pay for some of those programs, new labor regulations and other

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regulations that were coming to the fore for the first time.

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And a lot of small companies were struggling to figure out how to deal with these new things

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at the same time of what was happening in the economy.

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So he founded our organization.

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We've been here ever since.

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And that's basically what we do.

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We advocate for small companies at the federal level.

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We try to make sure that regulators, the administration, and Congress understand what's happening in

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the small business world, what their needs are, and what they can do to help support

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the growth and survival of small companies and what they should avoid doing in that space.

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So we do that in all kinds of different ways through direct advocacy from our staff here

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in Washington, but also the engagement of small businesses all across the country.

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And so we see that as increasingly important for us.

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And interestingly, that's one of the things that led us to starting our veterans network

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in the first place.

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We really noticed just almost anecdotally a lot of the good work of our members who

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happened to be veterans.

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We noticed a trend that veteran-owned businesses often were much more engaged, much more,

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for lack of a better word, phrase, mission-driven.

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And we're the kind of companies that would really engage with us and advocate for the

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larger small business community.

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And then we also saw some of the obstacles those businesses face, and we thought we should

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really start a veterans network both to cultivate that membership, but also to provide information

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and services for them.

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And so we started it a couple of years ago.

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That's about when we also started our strategy partnership with NVBDC.

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And it's really grown.

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We've provided a lot of speaker series and webinars and learning content for those veterans,

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small businesses.

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And the key is they don't have to be a member of NSBA to be a part of that.

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Anyone can join.

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Of course, we would love for them to join and be a member, but it's not a requirement.

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So we have to get them to join our website and sign up.

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Let's start with some more of the basics, which is what does NSBA define as a small business?

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And we're talking to Todd McCracken, who's been with the organization since 1988.

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He's been its president, I believe, since 1997.

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He's a native of New Mexico, a graduate of the University in San Antonio, Texas.

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So let's come back to the basics.

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What is a small business?

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Well, for membership purposes, we define a small business as a company that has fewer

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than 500 employees.

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Just to keep things simple.

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But that said, when people ask me what's a small business, I say only somewhat jokingly,

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it depends on why you ask because it really does.

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So what we try to work on are those issues and topics that are unique to small business

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or something that affects a company differently because of their size.

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And that's going to be different depending on the issue.

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So for instance, if we're dealing with a federal regulation that imposes a new workplace requirement,

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for instance, something that the HR department has to deal with and figure out, it matters

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if you have an HR department.

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For very small companies, probably those with fewer than 15 or 20 employees, all those

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issues are being dealt with directly by the business owner who may or may not have an

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HR background and has to learn all of their stuff themselves.

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When you get beyond 20 or so, typically a company does have a dedicated HR function,

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maybe a person, maybe a team of people who deal with these issues.

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And so for those issues, we kind of look at, well, how does it affect companies with fewer

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than 15 or 20 employees?

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For other issues, the federal government actually defines cutoff points, like for the family

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and medical leave act, cutoff is 50 employees.

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And so companies above that size have to deal with that.

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So we have to help them with that.

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So 50 is the working definition of the small business for businesses of that law.

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So it really does depend, I guess, as Troy said, what we're working on.

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For federal procurement issues, for instance, the SBA sets size standards that vary by industry

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sector.

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So they update their size standards regularly, but it depends on which part of the economy

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that you're in, what defines a small business.

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And this is really a good example, Todd, of why business owners need to be a part of an

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association, part of a group like NSBA that can give them information, point them in a

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direction, and why these don't shy away from these national organizations.

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I think it's easy to sit there and have 20 employees and say, I'm just too small for

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these guys.

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I'm just about NVBDC all the time and say, we certify those guys too and they get great

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opportunities.

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And I suspect the same's with you.

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Your profile member is not a 500 employee company.

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It is not.

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That's our cutoff, but our average company has 16 employees.

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And we have thousands of companies that have zero employees or self-employed individual

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business owners.

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So it runs the gamut of everything.

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Yeah, that's why it's important to get that idea out to people because I think you hear

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national organization, been around since the 30s.

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Geez, that's just more than I'm going to be able to swallow.

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And it's really not the case.

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You're really set up to help those kind of companies.

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And let me bring it back to the Veterans Network.

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I kind of cut you off in the middle of that because I wanted to set the groundwork here

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about the size of the companies that you help.

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This Veterans Network is really interesting because you've said it's not just for our

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members, although we want you to be a member.

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But we see this as a larger mission of helping veteran business owners.

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So tell us about how the Veterans Network works.

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Well, basically, we have a lot of what I'll call e-information on our website for companies

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and a sort of library of past webinars we've had.

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It really is, we have a series of events that are online so that virtually you don't have

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to go to a meeting or fly someplace.

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We have sort of having a whole webinar series of various topics that occur every couple

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of months.

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But also, we maintain a library of all of the past events on our website that you can

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go and look at and download.

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And if you sign up for an individual program, we email you all of the collateral information

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from that event and also the recording of the event itself directly.

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So you have that and you can go back to it.

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You can contact some of the speakers if that's helpful to you to talk with them directly.

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We try to make it as interactive as possible.

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And we do encourage people to actually participate live because we try to make sure there's a

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significant share of your webinar where people can engage directly and ask their questions,

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get responses, and even talk to each other.

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So I think we've gotten really good reviews for it and we continue to reach out to folks

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to find out what they want to see, what they want to hear more about.

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But it really is a learning program primarily.

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Well, it sounds like a great opportunity for somebody also to sort of, hey, I'm not sure

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what I'll get out of this if it's worth my time and money.

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To dip a toe in, see what's going on in a live program, go watch some historical ones

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that are on the speaker series and available to be watched, and then realize, hey, yeah,

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this might really work for me.

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So when did the Veterans Network start again?

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We've only started it in the last 18 months.

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It's a relatively new thing for us.

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And another thing I'll mention before I forget is we also have started a mentor mentee part

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of it.

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So we're actually right now actively recruiting other sort of more established veteran business

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owners to be mentors in the program so that we can roll out a more robust program for

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folks.

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So if there's anyone out there that would be interested in doing that, you can sign

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up to your mentor on our website.

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We'd love your help.

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That's excellent.

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That's excellent.

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This is the kind of information we want to get out to our veteran radio listeners, and

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they can pass along to their veterans who may be running a business, starting a business,

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thinking about a business.

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We're talking to Todd McCracken, who is the president and CEO of NSBA.

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Todd, I don't think we've given it out.

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What is the website and how do people go find this information and maybe sign up?

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Our website is nsba.biz, so B-I-Z.

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And you can get to the Veterans Network page from there by clicking through.

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But if you want to go directly there, it's www.nsba.biz backslash Veterans Network.

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Well, this is a great effort.

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We're going to talk to you in a few more months or years to find out how well it's going,

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but we want to direct our veteran radio listeners to nsba.biz and find out more about the organization

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and more about the Veterans Network.

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Todd, we appreciate the time that you've given to Veterans Radio Today.

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We appreciate having me.

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I really enjoyed talking to you and I hope we can do this again.

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And I want to thank everybody for listening to Veterans Radio Today.

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I am Jim Fossone.

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It's been a pleasure to be your host.

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I'm a Veterans Disability Lawyer at Legal Help for Veterans and you can reach us at

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800-6934800 or LegalHelpforVeterans.com on the web.

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You can follow Veterans Radio on Facebook and listen to its podcasts and internet radio

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shows by visiting us at veteransradio.org.

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That's veteransradio.org.

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And until next time, you are dismissed.

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If you have a VA claim denied by the Board of Veterans Appeals, contact Legal Help for

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Veterans at 1-800-6934800.

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They're experts in handling cases before the U.S. Court of Appeals for Veterans Claims.

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Their number again, 1-800-6934800.

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We again want to thank our national sponsors, the National Veterans Business Development

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Council, NVBDC.org, VA Ann Arbor Health Care System, the Vietnam Veterans of America,

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the America Charles S. Kettles Chapter, Ann Arbor, Michigan, VFW Graff O'Hara Post 423

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in Ann Arbor, and the American Legion Press Corn Post 46 also in Ann Arbor.

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We appreciate all your support.

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You can go to veteransradio.net, click on the sponsor level and continue to support

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keeping Veterans Radio on the air.

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And until next time, you are dismissed.