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Welcome to Milestone Moments, the show where we explore the journeys that lead to success.

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I'm Sheila Slick, your host and founder of Five Milestones. In every episode, we will bring you

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insights from the minds of entrepreneurs, leaders, and experts who will share not just their expertise

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but the milestone moments that have reshaped their journeys and led to significant achievements.

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So if you're looking for motivation, you're in the right place. Subscribe now and discover the

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milestones that mark the path to success.

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Welcome to another episode of Milestone Moments in Business and Leadership. I'm Sheila Slick,

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your host. And today, my special guest is Stephanie Adams. Stephanie is founder and Chief

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Empowerment Officer of WNY People Development. She's also a facilitator, a keynote speaker,

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an educator, a former elected official, an adjunct university instructor, and entrepreneur. She has

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over 20 years of experience leading in training in corporate, nonprofit, and government settings.

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She also holds an MED in multicultural education, and her professional affiliations include

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the Society for Human Resource Management, the Lower Cape Fear HR Association, and she's a

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certified Forte communication coach. Welcome to the show, Stephanie.

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Thank you so much, Sheila. I'm excited to be here.

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I'm ready to cheer, cheer, cheer.

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Let's do it. Let's go.

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Let's go. So let's talk about that turning point because your trajectory is truly impressive

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that led you to start WNY People Development.

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So I have a very eclectic background. I started thinking I was going to be a teacher my entire

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life. Elementary school teacher, that was the path. Got to college in about six weeks

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prior to graduating. My supervising teacher oversaw one of my classes and she said,

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yeah, you're not going to be great at this. I don't think you should be a teacher.

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And it rocked my world. 22-year-old me had my whole life planned out, and here I am trying

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to figure out like, oh my gosh, you're saying I'm not good at this. This isn't where I'm supposed

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to be. And it turns out that was the greatest piece of feedback anyone ever gave me. And it

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really started me in the reflection process very early on. I took all my graduation money. I flew

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to Florida, not too far from you. And I sat by a pool with a margarita and I went, what am I

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going to do with my life? And it started me thinking about what am I good at? And that was

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really where WNY started way back there. What am I good at? How do I lean into the strengths that I

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bring? And what do I bring that supports others? How do I feel joyful? Where do I feel fulfilled?

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And so I followed a path. I worked in education, not in the elementary class, but worked in career

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and technical education and was recruited out of Philadelphia public high schools to work for

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Johns Hopkins University as an educational consultant, which brought me to North Carolina.

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It was great because I had the opportunity to provide coaching and training for administrators

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and schools to help develop teams of educators to better support students. So I stayed close

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to education. When I got married, moved to Wilmington, North Carolina, my husband and I

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decided that we wanted to start a family. And with my previous job with Hopkins, I traveled a lot.

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And as we know, you want to start a family, you got to kind of be there for that to happen.

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So I moved into the community college system and worked in student services and customized

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training. That was when the light bulb went off. I was providing training for other companies,

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but I was like, this is what I'm good at. I'm good at helping people succeed and find their

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strengths. And I want to do this in a different capacity. That led me into the corporate training

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space. And I stayed there for about four years. Right around that time, I decided that I wanted

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to run for public office. And in my head, I could run for public office and I could win a seat on

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our school board, work full time, be a mom, be a wife, have a life. I was wrong. I got into public

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office. It took way more time than I anticipated. And so I decided to make the move out of my

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corporate training manager role at that time to focus on the political piece. But during that time,

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I said, you know what? I've always wanted to have my own training company. I have my own style.

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I've been really focused on frontline leaders and all of the roles that I've had soft skills or power

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skills, if you want to call them that. And I started, I used the opportunity of being home

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outside of the politics, political side to write content and do my research, write my own content.

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And I took about five, six months. I launched my company on February 29th, 2020. Not a great time

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to launch an in-person training company when two weeks later, the entire world shut down.

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So, but the reason I moved into that was I really felt like work needs to change and how we treat

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each other, how we work to retain our people. And the secret sauce is the leaders. If we don't have

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good leaders, that's how we lose our most valuable employees. So leaders, a lot of times get dumped

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into positions and no one's ever taught them how to be a leader. They may have been really great

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at turning that widget or creating these spreadsheets, but when you're in charge of people,

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that's a totally different set of skills. So I really felt like my calling was to help others

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develop their leadership competencies and do it in a way that's fun. I've worked in education long

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enough to know, even as adults, we like to have a good time and science tells us we retain more

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when we are having a good time, when we are laughing. So that was why I was like, I'm going

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to do training and development my way. And here I am. I just celebrated my fourth anniversary as a

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business owner and we've got clients across the country and the company's just grown and I'm

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having the time of my life, helping others be their best selves. I love it. So for those who know you

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best, you're known as cheerleader Steph. I want to learn more about that nickname. Well, since I've

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got a pom-pom here by the desk because I keep them close always, I am a 15 year cheerleader and a five

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year cheerleading coach. So started in middle school, cheered up through high school, college,

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even got a couple of years of pro under my belt. After my body got too old to flip, cheer, jump,

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and all those things, I moved into coaching at the high school level and then coaching at the

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college level. And you learn a lot about leadership when you are responsible for 2017 to 21 year old

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young ladies that you need to have worked together to work towards a championship trophy.

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When there's cattiness going on on the team, when somebody likes somebody else's boyfriend,

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when someone is failing their chemistry class and their parents are going to cut off their bank

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statements, the drama and the things that come with getting people to focus on a single mission

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of we're working together. I learned everything about leadership from cheerleading and that's

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what led me into the next phase of my career, which I think we're going to talk about a little

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bit later, but we'll get there. The short and long of cheerleader Steph, I am an eternal optimist. My

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glass is always half full, not toxic positivity. I'm a realist, but I really, truly see the good

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in everything. And I truly believe that we all need someone to support us, cheer for us and tell

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us that we're doing our best and how we can support each other. So I really have kind of,

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I'm always at my own cheerleader, but I'm also kind of a cheerleader for the world.

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Well, I love how you've incorporated it into your brand and I'm going to go ahead and read this next

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line that made me want to just jump through the computer as I was learning more about you. And

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here it goes. Two, four, six, eight. Want to make your workforce really great. Bring in the power of

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cheer. That's the secret. Cheer leadership provides actionable strategies to help individuals

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become more innovative and empathetic leaders. So can you share your core themes or your strategy

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behind cheer leadership? Sure. So cheerleading provides highly applicable professional lessons

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for leaders across industries. And I've grouped them into five themes. What I believe the workforce

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of tomorrow needs when it comes to leadership. And I've seen this in my own leadership. I've seen

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this in the clients that I work with and for and partner with through my company. Leaders need to

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connect, care, challenge, celebrate and inspire their work teams. And I use the analogy of a

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basket toss. And if you're a non-cheerleader out there, I'll explain what that is. A basket

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toss is a group of four people and a fit person jumps into the center and they throw them up in

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the air. You've probably seen it at a basketball game. And when that person hits the air, they

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execute a back tuck or a toe touch or some cool skill at the top. That is what work teams are.

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As a coach, I would never at the first practice expect to put five of my cheerleaders together

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that have never met each other, that don't know each other's skillset, that don't trust each other

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to execute a basket toss on day one. But we do this with work teams all the time. We find our

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high performers and we pull the person from sales. We pull customer service. We pull IT. We pull

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somebody from HR. We say, here's the project. Deadline's Friday. Go. You can't expect a team

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of people to come together and work and be successful without connecting first, which is

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why the first theme of cheerleadership is connect. As a leader, you have to connect with your people.

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You have to understand their motivators, their communication styles, what are their triggers.

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But then you also have to facilitate that connection amongst your team. And every time you

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lose someone, if they're laid off or if they quit, you bring someone new, you've got to reconnect

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again because the dynamics are going to shift. So in cheerleadership, I give very practical strategies

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and activities that help leaders that maybe don't know, maybe they're not the best at connecting,

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how to help them build relationships. And I like to use the term, I like to help leaders build

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relationships before building stunts because cheerleading is literally the only sport where

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you have to build on top of each other to achieve wow moments. It's the same thing with our work

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teams. If we want our work teams to succeed and create wow moments, we need each other. We have to

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lean on each other. And that all starts with the relationships that we're able to build and the

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trust that we connect with each other. So we start with connect, we move on to care. You have to care

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about what your employees want. And specifically now, my focus, I really am into studying the

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multi-generational workforce. And when you look at millennial gen Z workforce in particular, which

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baby boomers are retiring out, we're a couple of years away from the last baby boomer turning 65.

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So baby boomers are starting to leave the workplace. Millennials are dominating the

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workplace numbers wise. Gen Z is coming in in droves and they're changing how we work. And so

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our leaders have to care about what they care about. Command and control top-down leadership is over.

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You have to care about what your people care about. So understanding their motivators outside of the

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office, understanding that people want to know that you care about their mental health. They want

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to be comfortable to be vulnerable to talk about their mental health in that space and to know that

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their leader respects that, supports that, and we'll talk them through it. So caring about people

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beyond the PNL, because people are not numbers. People are not dollars. People are people that

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have life experiences. That is much as we want to say, work is work and home is home. They're not.

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They're fully intertwined. And especially after COVID, right? We were all sitting like this on

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Zoom watching cats walk in the background, children throwing up in labs. I mean, messy houses. Like we

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saw all those things. Work and home are intertwined. So we have to care about that. The third is

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challenge. Every leader's job is to help push their people beyond what they even think they're capable

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of. And a lot of times we lack confidence in ourselves. We don't believe that we have the

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abilities or the skills to achieve something great. A leader's job is to help us get there,

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challenge us to push past our limits, give us the support and the resources to get there,

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then believe in that person that you can be and do what you think was not possible. Celebrate.

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I'm a cheerleader. We celebrate. That is like at the core of everything. I write a story in the book

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that when I was a team leader, I had a team of four and they had to clock in and out every day.

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So every two weeks I was cleaning up time cards and it was so frustrating as a leader. I'm like,

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you're adults. You got to clock in, you got to clock out. Like this isn't difficult.

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So the first time one of my team members clocked in and out consistently for two weeks and I didn't

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have to make any updates, I put a gold star on his cubicle on Friday. Monday morning, everybody comes

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in and they're all like, what, how did he get that? What, can I get one of those? Why did he get a

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gold star? And I said, because I didn't have to correct any time cards. From then on, I was doing

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a lot more stars to celebrate consistent clocking in than I was saying, hey, I had to correct your

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time card again. We love to celebrate. We love a trophy. And so I give a lot of strategies on how

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to do that because it doesn't have to be complicated. One thing I do like to mention about celebrate

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though, within cheer leadership, everybody wants to be celebrated differently. Not everyone wants

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to be on a stage and given public recognition, some people that's their nightmare. So finding out how

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people want to be shown gratitude. Do you want a gift card from Starbucks or are you not a coffee

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drinker? Do you want a timeout? You want to sit down with the CEO and have a conversation? Let's do

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that. Finding out how people want to be celebrated is important. The last theme of cheer leadership

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is inspire. Every great leader I've ever had has inspired me to want to be my best self,

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has inspired me to want to take steps forward, has inspired me to take chances and take risks.

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And that's what good leaders need to find in themselves. And I believe that you inspire by

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setting the example. If you work hard, your people are going to work hard right along with you. If

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you're vulnerable, they're going to know it's okay to be vulnerable. If you ask for help,

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they're going to ask for help. So inspiring your teams to be successful and knowing that

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you're on their team to help them achieve that greatness, that success, that promotion they're

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working towards. So cheer leadership, connect, care, challenge, celebrate and inspire.

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Absolutely love it. So when we talk leaders, are we talking C level suite? Are we talking

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front line? Who do you serve? I think cheer leadership is across, it really any leader

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could benefit from learning about it and sort of checking themselves on it. However, it really

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is geared towards first time frontline leaders. It just happens too often that we promote people

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into leadership roles because they were really great at the job and they were not prepared to

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lead people. And that's hard because people are complicated, people are messy. So you need to have

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some skillsets and you need to have empathy and emotional intelligence. And those are things that

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take time to develop in each person. So cheer leadership really is meant to provide a toolkit

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for those new leaders to go, okay, I've got seven people on my team and I don't know anything about

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any of them. Well, we're going to try an activity called wall to wall and it's laid out for them.

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And it tells them how to step through it, questions to ask. I'm trying to make it easier

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for leaders to become the best version of themselves because when they're the best version of themselves,

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that's when their teams have positive impact and feel good and feel valued, feel like they belong.

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Yeah, first time frontline leaders, but everybody can benefit from some shaking of pom poms with

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cheer leadership. Do you bring them with you for in person? All the time. And when I do this in a

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keynote, I always, the audience gets pom poms and there is music, there is movement and there is

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nothing better than seeing, I will say more seasoned professional, maybe a little bit of gray

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hair. They kind of look at you sideways when you hand them the pom pom and they're like, what's

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happening here. And by the end of the keynote, they're the ones standing up and they're shaking

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it over their head and they're dancing along with you and they're feeling the excitement and the

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power and the joy that you get to be when you're a leader. I want to pump them. I will send one your

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direction. So what is your next milestone? The book January 18th, 2023. I naively thought I was

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going to write a book in three days. I got an Airbnb down in Charleston and I was like, knock

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this. I'm going to take some quiet time. I'm going to write a book. It took me about a year, but

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with a lot of support, I had a great book coach. I did a lot of editing, reviewing, reflecting,

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but I finally finished the book a few months ago and I'm working with Amplify Publishing and we are

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in the final process. So it's really exciting. I just got my cover art email to me yesterday,

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our first draft of cover art, and it is like really becoming real now. So the expectation is

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we'll probably release on Amazon, Barnes and Noble, all other bookstores early October, November for

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the book to be physically available, but it will be available for pre-release sales early fall.

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And in the book, will you discuss these strategies or does it have a different perspective or point?

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Cheerleadership is all about the five themes and it walks the reader through Connect, Care,

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Challenge, Celebrate and Inspire, and it provides a roadmap of why do we need to do these things?

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Why is connecting important on your team? And I use stories from my coaching and cheerleading

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experience as well as my leadership experience, and that's what I'm going to be doing. So I'm

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going to be talking about the cheerleading experience and that is sort of peppered in to talk

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about the real life experience of what did that look like for me? One example of care is telling

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leaders you have to take that extra step to let your people know that you care about what goes on

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outside of their lives. I had a cheerleader that got an underage drinking ticket when I was coaching

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and her parents lived four hours away. They weren't going to be able to come to court with her, so I

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was one of those things that I'm her cheerleading coach. I didn't have to be sitting in that courtroom

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with her, but I cared and I knew she was scared and nervous and that was why I was there for her.

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That's what leaders need to do. Our people need to know that they can lean on us, work related or

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unwork related, and recognizing that what matters to them needs to matter to us. So I share those

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stories and I provide strategies within each of those themes to help leaders understand how they

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can better connect, better care for their people, better challenge their people, better celebrate,

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and inspire. So where can my audience learn more about you or connect with you?

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So the website for my company is WNYPEOPLEDEVELOPMENT.COM and then you can also find

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WNYPEOPLEDEVELOPMENT.COM on LinkedIn. My personal LinkedIn is Stephanie Z Adams and that's

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me with an F. You can also find WNYPEOPLEDEVELOPMENT on Facebook and Instagram at WNYPEOPLEDEVELOPMENT.

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So before I wrap this up, what advice would you give to inspire leaders today to take action?

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Company is WNYPEOPLEDEVELOPMENT and that WNY stands for why not you? And I live this.

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If you don't do it, somebody else is going to. So if you want to go after that promotion,

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if you want to write that book, if you want to raise your hand in the meeting and challenge

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somebody that always has the last word on everything, why not you do it? Just do it.

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Get out of your head and take action in whatever it is that scares you most because big risks

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bring big rewards. I will attest to it myself every time I haven't taken a risk. I moved to

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North Carolina not knowing a single person. I met my husband six months later because I made that

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choice. I ran for public office, was top vote getter and had a very rocky four years thanks to

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COVID. But man, I learned a lot and got to meet some incredible people in that process. I'm writing

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a book and I feel in my gut this is going to be the next big thing and I'm going to help change

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work and make it better. Why not you? You've got to do it. Go after what scares you most,

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what you aspire to be. Just do it.

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Thank you so much for joining me today.

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Thanks for having me on, Sheila. This has been great. I appreciate the opportunity.

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I'm uplifted now. I want my pom poms. I'll send you one.

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Thank you to all our listeners for tuning in for another episode of Milestone Moments in Business

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and Leadership.

