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Good morning, good afternoon, and good evening everybody,

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and welcome to today's episode

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of the NeverPeak Project Podcast.

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My name is Coach Ranger.

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I walked across America in 2024.

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I'm the owner of Within Range Coaching

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and the host behind the NeverPeak Project Podcast.

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I'm very excited for today's episode.

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Today, we're gonna be diving into one of the tactics

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that I used to actually walk across the country.

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A question that I got before, during, and after the walk

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really revolved around how I planned to plan the walk itself.

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How was I going to decide where I was going to go?

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How did I know what cities and towns to aim for?

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How did I deal with the overwhelm of such a huge goal?

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It's not something that can be done

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in a day or two or three.

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It took me five and a half months to get across.

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How did I figure out ways to chunk down that huge goal

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into manageable steps?

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How did I keep myself motivated and stack up wins

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and a burden of proof that I was capable

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of doing something as crazy as walking across the country?

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Well, today I'm going to be talking about the strategy

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that I used, which I call a frog in a pond.

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Now, the idea for the frog in a pond, how it came to be,

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it was about two or three months

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before I actually started walking across the country.

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I was sitting in the lunchroom of the county office

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that I worked in at the time talking to one of my coworkers

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and I'd already told her that I was planning

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on walking across America.

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I told her that I had all these ideas

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and that I was feeling pretty overwhelmed

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about the whole thing in general.

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We were chitter-chattering about it a little bit

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and eventually we got to the point

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of why I felt so overwhelmed.

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It was such a huge goal.

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There were so many moving pieces.

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I had just never really done something this big

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and while we were talking, I noticed that she had

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a little cartoon frog sticker on her water bottle.

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I said, you know, it just kind of feels like I'm a frog

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and I have to jump over this huge pond

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to get to the other side.

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She said something along the lines of,

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do you need to do it all in one jump?

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And that just stuck with me for the rest of the day.

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When I got home that night, I went straight to my laptop,

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I opened up Google Maps and in the starting point,

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I put Myrtle Beach, South Carolina

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and in the endpoint, I put Los Angeles, California.

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I hit route and it showed me an entire route walking

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from South Carolina to California.

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It said it was something like 2,600 something miles

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and again, that feeling of overwhelm came over me.

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I just felt just exhausted thinking about it almost, right?

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I pulled out a piece of paper, drew a circle on it

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for those on video, very simple, just one circle.

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Then I drew me on one side that said start

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and a flag on the other side that said end.

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And being able to see it so simplistically

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on that piece of paper, that started even alleviating

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a little bit of those negative feelings that I had,

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those doubts, that self-critic that was kind of overcoming

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what I was thinking about.

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And I kind of looked at it and I said, okay,

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if I was a frog, how would I get from one side

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of the pond to the other?

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And I thought, okay, well, if I was a frog,

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I would just jump from lily pad to lily pad.

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So that's what I drew.

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I drew little circles on the pond just like this.

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And even just that made me realize, okay,

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it doesn't need to be this huge goal all at once.

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I can chunk it up into smaller goals.

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So then that's exactly what I did on the map.

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I went into the map, I looked at the big cities

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that I was passing by.

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So for South Carolina, it was Columbia,

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moving to Atlanta, Georgia, into Alabama, Mississippi,

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Arkansas, so Little Rock.

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I had some family in Okmogie in Oklahoma,

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so that was the next one.

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Then Oklahoma City, then Amarillo,

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and then a few places in New Mexico, in Arizona,

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and to Prescott, and then Joshua Tree

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leading into Los Angeles.

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So I was able to pick all these major cities,

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areas where I had friends or family that had already said

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that they'd be willing to help me out.

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And just that was able to reduce it

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from this 2,600 mile journey to a few hundred miles

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at a time, which is still pretty significant.

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Then I went back, I was able to add smaller lily pads.

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So instead of having only five or six big lily pads,

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I then had 12 to 13 sub-lily pads along the way.

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What I noticed is that even after adding these lily pads

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of smaller sizes or shapes or whatever,

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is there was still going to be space in between those pads

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that were anywhere from 40, 60 to 200, 300 miles.

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I couldn't find anything else between those lily pads

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to add places that for sure had hotels or campgrounds.

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But what I sat there and pondered for a little bit was,

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okay, if I was a frog and I jumped from one lily pad

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to the next, and I knew that the space in between

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those two lily pads was too far for me to jump at once,

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what I would do is swim.

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I would get in the water, swim for a few seconds,

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get out at the next lily pad.

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And being able to think of it that way,

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that swimming for a frog,

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hopping and swimming are so natural to them,

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all I had to do was translate that to myself.

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Okay, this is what a frog would do,

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but what would a ranger do?

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What would I do?

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How would I tackle that situation where there's no,

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for sure, hotel or campground or host in between the space?

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Arkansas was a big one that I was worried about,

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especially that east side from the border up to Little Rock.

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What I realized is the things that were natural to me

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were walking, of course, that was the main thing

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I needed to do every day to get through that area.

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I could also post on social media.

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I could reach out to my friends and family.

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I could reach out to non-emergency lines.

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Being able to go from that non-resourceful,

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overwhelmed state to being able to focus on that space

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between those lily pads was insanely impactful

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and useful for me.

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It was able to take the overwhelm out of it

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and put action in its place,

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to take that feeling of victimhood

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and put empowerment in its place.

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Really being able to see it for what it was,

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that it wasn't this big, scary, dark spot.

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It was just a place I needed to be more resourceful,

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where I needed to take action and do more.

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Now, you might be thinking,

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how am I going to apply this to my business,

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my organization, my life?

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I think it really just starts with defining where you are

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and where you're going.

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Just like on the map, I had to put that I was starting

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in Myrtle Beach, South Carolina,

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and I was ending in Los Angeles and California.

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You have to know where you are and where you're going.

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So let's say you're starting a business

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and you're starting at $0.

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You don't have any monthly recurring revenue,

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you don't have a single customer,

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but you're trying to get to the point where you're able to,

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let's say, make $100,000 in a year.

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I feel like that's the typical number

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that entrepreneurs focus on.

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You know, the nice six digits.

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Just try this.

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Right on one side, do the same thing that I did.

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But instead of putting a start or stop,

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just put zero on one side and put 100,000 on the other.

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Super cute, super simple.

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Now, when it comes to those lily pads,

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what are the most important actions that you need to take

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to get from zero to lily pad number one?

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In this case, it might be something along the lines

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of starting the business, figuring out a name,

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figuring out the information.

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It's a lot of information gathering at the very beginning,

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in my opinion and in my experience.

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Then the next lily pad could be get your first customer.

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But you realize there's a bigger gap

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between having a name for your company

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and getting that first customer.

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What can you do to bridge that gap?

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Maybe offer your services for free for a friend or family

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for testimonials and feedback.

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Maybe talk to the local paper or media

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to get your product in front of people.

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Maybe figure out a way for you to advertise

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or offer lead magnets or any of these other resources

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you can to get customer number one and make your first dollar.

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Then what's after that?

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Keeping the customer, getting more customers,

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developing a referral program for your company.

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There's all these different things that you can do

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to move you forward and going from one side of the pond

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to the other.

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And I think really that is the main takeaway

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is when you have this huge giant goal in front of you,

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when you're trying to climb the mountain,

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let's switch from the lily pad to the mountain thing.

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If you're at base camp, right?

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You're not gonna be able to get from here

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to here in just a few steps.

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There's thousands in between.

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But it's really at the end of the day,

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knowing what those waypoints are,

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what those checkpoints are

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and celebrating them when you get there.

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That was something else I wanted to touch on

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is every single lily pad that I made it to,

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it was just another stack in that burden of proof.

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It was another piece of evidence to myself

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that I can do the hard thing,

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that I can do the thing that I said I was going to,

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that I am progressively moving forward

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and really just making it happen, right?

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It's these small wins on the way to the big win.

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Because I think that a lot of humans

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can benefit from that gamification,

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from adding ways to celebrate their victories,

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no matter how small.

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Because that first step that I took from Myrtle Beach,

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not even out of the water just yet,

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but being able to walk in the water and begin walking out,

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five and a half million steps away from where I was going,

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that was worth celebrating.

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That was a moment for me where I was able to

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just quickly in my head acknowledge myself

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for getting to the starting line.

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Then when I made it to Columbia,

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I knew that I made it to my first big town.

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Then when I made it to the Georgia border,

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I still remember making it to my first state line.

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I was on the phone with my friend, Bryant,

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and it was just such a cool moment to share with someone.

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And then making it to my family in Oklahoma

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and my friends in Amarillo and beyond and on and on, right?

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Every single lily pad that I made it to

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was an opportunity for me to celebrate myself

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and look back to see what's working and what's not working.

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What gear did I need to change?

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What tactics did I need to switch up

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in order to make it to the next one?

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But if I could really just distill this down

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into a few steps, I would say that step number one

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is being honest with yourself and clearly stating

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where you are and where you're going.

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The next step is figuring out

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what those chunks in between it are,

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what those lily pads you need to get to

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in order to get to that bigger goal really truly are.

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Then it's deciding what those everyday actions

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you need to take to get from lily pad to lily pad are.

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Just like for me to get from one city to the next,

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the smallest item, the smallest action I needed to take

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on the daily basis was one more step.

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Focus on the next step, the one that I'm taking right now,

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and keep moving forward.

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Then above that is posts on social media.

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Ask for help, have conversation,

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and really just develop those meta skills

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of communication, of entertainment on social media.

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Being able to build on that over time,

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again, increased my leverage for every single post

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that I made, for every single day that I walked,

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every opportunity that I had to make a connection.

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Really focusing on the action you're going to take.

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Then the next one would be to celebrate and reflect.

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Celebrate when you've made it to those points.

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There's a friend I have named Marcus,

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and he's also a coach.

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One of the things that he does is little fiestas.

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Whenever he hits a small goal, no matter how small it is,

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he'll kind of think to himself, close his eyes and go,

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yes, I did it, moving on.

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A celebration doesn't need to be this huge,

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elaborate party you throw for yourself.

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It can be just metaphorically throwing confetti

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in your mind and continuing to progress.

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Know where you are, where you're going, chunk it down,

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figure out the daily actions you need to take,

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and celebrate and reflect.

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That is the process of being a frog in a pond.

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If you'd like to learn more

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and meet with me a little bit more on a one-on-one

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and a group setting, all of this information

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is also in my school community

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called Never Peak the First Steps.

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This is a community for entrepreneurs, nonprofit leaders,

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and social impact driven community members

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that want to make a difference in the world.

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I'm organizing all of my lessons,

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my teachings that I got from my walk across the country,

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and I'm putting it into this group.

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I've also just started doing something just this week,

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which is weekly accountability calls.

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Every single Wednesday at 8 a.m. Pacific Standard Time,

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whether or not one person shows up or 50,

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I'm going to be on the call in a Zoom room,

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making sure that I'm helping you stay accountable

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and hold yourself as capable from moving toward your goals.

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So if you're interested in adding

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a little bit of accountability to your week,

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if you're interested in having a more detailed look

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at my walk across America and the lessons that I learned,

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the ways that you can apply

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to your own business, organization, or life,

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that is the place that you want to be.

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So just head to the link in the show notes,

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school.com forward slash never dash peak.

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Just SKOL.com forward slash never dash peak.

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There's going to be a lot more content posted in there,

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a lot more learnings, but I wanted to just say,

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thank you guys for listening to today's episode.

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If you have any feedback for me

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in terms of how the information is presented,

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how the visuals kind of help out or don't help,

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please let me know.

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I want to make sure that I am able to express these lessons

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in the clearest way possible so that they are as impactful

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and honestly valuable for you as they possibly can be.

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So as always, thank you guys for listening

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to the Never Peak Project podcast.

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And as always, remember to never settle,

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never quit, and never peak.

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I'll see you guys next week.

