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Hello and welcome to the So What podcast in which political economic analyst JP Landman

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discusses the issues uppermost in the minds of South Africans. You can find a written

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version of this content on JP's website jplantman.co.za. I am Ruda Landman and I am your host.

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This podcast, dated the 27th of January 2025, is titled AMSA, the sound and fury of a partial

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closure. We came back from a delightful holiday in Namibia and walked into a storm. What was

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it about? Was it just about steel factories closing?

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Ostensibly, yes. It was about the announcement by Arcelor Mittal, South Africa, which we will

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refer to as AMSA, closing their long steel business. But in reality, Ruda, it's about

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much more. It's about import tariffs, it's about protection of local industry, it's about

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localisation, it's about industrial policy. All these things came together in this AMSA

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issue and it's what we do in this note in January. We unpack all these issues a bit.

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Tell me about the origin and the history of AMSA, Arcelor Mittal, South Africa.

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AMSA started its life as YSKOR, the South African Iron and Steel Corporation, which

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was founded by Hendrik van der Bijl, the man who single-handedly industrialised South Africa

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way back in the 1920s. It became a big steel business in South Africa and it played a huge

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role in producing the steel and many steel products that you need in the modern economy.

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What I think is important to remember is that the old ISKOR consisted of two businesses,

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steelmaking, but they also had a mining side. On the mining side, they had iron ore and

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coal mines. The benefit of having iron ore mines is that you can buy or acquire the iron

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ore that you need for steelmaking cheaply. You have your own mines, you can make arrangements.

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That's the way in which the old YSKOR operated.

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Then, how did it become Arcelor Mittal?

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Yes, in 1989, ISKOR was privatised and listed on the JoBurg Stock Exchange. In 2001, 12

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years later, it was split into two separate companies. The one is YSKOR Steelmaking and

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the other one, Kumba Resources. They took the iron ore and coal mines. In 2004, Lakshmi

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Metal that we will talk about bought the company and they changed the name from ISKOR to Mittal,

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called Steel. In 2006, I think the problem started because then Kumba Resources itself

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was split into two companies, Kumba Iron Ore, which still exists today and is a very profitable

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miner of iron ore, and Exxaro. Exxaro Resources, as you know, is a mining and coal company

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also listed on the JSE. That's the history. This split up of Kumba between coal and iron

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ore had the effect that in 2010, Kumba Iron Ore cancelled the arrangement that they had

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with the old YSKOR or Mittal Steel to provide iron ore for the steelmaking on preferential

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terms. They wanted a much more market related agreement. There were court cases, negotiations

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and political interventions and so on. But in 2013, Kumba Iron Ore and Mittal Steel made

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an agreement where they still bought the iron ore from Kumba, but at much less preferential

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terms. That must have hit AMSA's or YSKOR's balance sheet considerably.

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Another thing that comes up in this whole conversation is the difference between long

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steel and flat steel. Explain that? Yes, as the names indicate, long steel is

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anything that is long. Bars that you use in reinforced concrete, for example, railway

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tracks, it's long steel. Anything like that goes through as long steel. Flat steel is

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basically sheets which are made, whether you use the sheet to fold it and use it for car

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manufacturing or whether you use the sheet to fold it into corrugated iron that you can

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put on a roof. It's basically long versus flat. Now, what AMSA is doing, they're closing

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their long steel business, but it's important to note that they're not closing their flat

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steel business. That will continue. What part of the business is the long steel?

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They don't disclose the numbers, but the general understanding in the market is that long steel

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is more than 50% of AMSA's business. It is a big part of the company.

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What is the global context? What's happening in other places across the world?

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What happened in the first half of the 20th century is that many, many countries in the

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world had the belief that just as you had to have a national airline to be a serious

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country, you had to have steelworks and you had to have your own steel company. Therefore,

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a lot of governments in the world created steel companies like the government here created

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e-score in the 1920s. Exactly the same story. Now, the problem is if everybody is building

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a steel factory, then there's huge overcapacity in the world. Many of these steel companies,

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particularly the government owned ones ran into financial difficulties. And there's

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an Indian entrepreneur, Mr. Mittal, who saw the opportunity. He started buying up the

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steel companies worldwide. And of course, he rationalized them, reduced the staff numbers,

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sweated the assets and he himself became fabulously wealthy. And in the process, he

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drove the consolidation of steel capacity worldwide. And this process has been ongoing.

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Mr. Mittal's rationalization drive was not the only one. For example, British Steel,

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which for a long, long time was the biggest steel company in the world, had massive rationalizations

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and buying up other companies and merging and so on. And in the end, they themselves

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merged with the Dutch steel company Koeninklijke Hoogovens and became Corus Steel. Corus

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Steel in turn was taken over by another Indian company, Tata. And what Tata did was to close

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down a huge amount of capacity. And today the UK, which once had British Steel and was

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a very, very big steel producer, today the UK produces about 25% of what they produced

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in the previous century. So a lot of capacity has been closed down worldwide. And this Lakshay

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Mittal initiative and the Corus Tata initiative is not the last. We've seen very recently

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Japan Steel, Nippon, once wanted to buy US Steel and it's a transaction that was vetoed

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by President Biden when he was still in office. And it all plays into this thing of overcapacity

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in the world, trying to protect jobs, trying to protect all industries. And it's an ongoing

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process. Was the closure of the, at least the long steel part of ArcelorMittal unexpected?

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But for people who were in the industry, we have a friend who used to be in steel construction

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his entire life, a civil engineer. After he retired from steel construction projects,

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he became a professor at the engineering faculty at Stellenbosch University. And about eight

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years ago, a long time ago, he guided one of his master's students to do a thesis on

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can you develop long steel products, particularly steel bars from welded steel? In other words,

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can you use flat steel products to produce a product which is normally made in long steel?

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And this was eight years ago. And I asked him, so what prompted you to guide the student?

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And he said, look, it was already clear 10 years ago that long steel is in trouble because

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there's this huge overcapacity worldwide. If you can import long steel from Indonesia,

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I'm just mentioning a name, or you can import it from India, why on earth would you make

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it in Vereneeneging? And he saw this coming. So for people in the industry, it wasn't quite

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a surprise.

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Then there's a whole raft of other players in the field called mini mills. What are they

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and what do they do?

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Steel is made from iron ore in a furnace and you get your products out in the other side,

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long steel or flat steel. But what you can also do is you can use scrap metal and you

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can use electricity at very high temperatures to melt it. So you put the scrap metal in

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on one side and the other side you've got steel products coming out.

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Recycling.

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Recycling basically. Now we haven't had mini mills in South Africa. It's a phenomenon

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of the last 10, 17 years to be precise. And how it works is like this. If you're a scrap

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metal merchant and you buy scrap metal from wherever in the public office it to you, you're

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not allowed to sell that or to export it. You first have to offer it to a mini mill

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in South Africa. And the price that you have to offer it is the international price of

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scrap in Rotterdam minus 30%. So in that way, the scrap dealers of course take a cut. They

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suffer a little bit. They can't now export at market prices. But the mini mills get it

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at Rotterdam minus 30%. So their input cost is much lower. And therefore a whole flourishing

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mini mill industry started to develop in South Africa. As I said, 17 years ago there was

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nothing. And today this policy of benefiting or helping mini mills has resulted in 50%

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more or less of long steel products in this country being made by mini mills. In the past

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20 years ago, 25 years ago, AMSA made the whole lot. Now their market share is down

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to probably less than 50% because there's also still imports. So the rise of the mini

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mills on the back of aggressive government policy has also changed the landscape quite

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considerably. Now these two elements of the mini mill policy, i.e. scrap metal must be

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offered at 30% discount and you cannot export it. The export ban and the price regulation

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go together. The question is, if you take those two things away, will the mini mill

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industry survive? And we just don't know. The current arrangement is scheduled to end

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in 2027. I think it's June 2027. But of course it can be renewed. Now Arsalan Mattal and

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many other players in the country are pushing very strongly that it shouldn't be renewed,

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that in 2027 this subsidy effectively for the mini mills should fall away. We will see

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what happens in two years time and we will have to see how many of the mini mills can

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survive. But I must just make one point quite clear. A lot of people think that the mini

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mills are just a sort of inferior operation. And that's not the case at all. Score metals,

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which in fact is more or less the same age as Arcelor Mittal or YSKOR, fall more or less

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at the same time. They are also now a big mini mill producer and they export high quality

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steel products all over the world, including to China. Now there can't be too many companies

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that export steel products to China. So it shows you it is possible to be a mini mill

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and run a highly sophisticated operation. That is quite possible.

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Does Arcelor Mittal itself play in this field? No, not at all. They never invested in the

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technology. Mini mills operates on entirely different machinery, entirely different technology.

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And no, they never invested money. And in fact, if you go through all the reports and

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so on, there's a lot of criticism of AMSA that they made the wrong capital allocation

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decisions over the years. People say they could have spent their money better and they

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would be a much more productive and a better steel producer today. Now I'm not wading

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into that argument. I'm just noting that those accusations are there, that they haven't

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spent their money in the most optimal way. What does the steel market in South Africa

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look like? How much do we use? What do we produce here? Do we import?

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Yeah, that's very interesting. We've got capacity between Arsalan Mattal and all the

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mini mills to produce 8.8 million tonnes of steel a year. Last year we only produced 4.1

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million tonnes, less than half. And of those 4.1 million tonnes, we imported 32% or about

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1.3 million tonnes. So that gives you the story. Now the steel people, AMSA in particular,

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argues that if the economy is growing at a higher rate, then there will be more demand

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for steel and things will be better. Well, that's of course true because steel demand

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is very sensitive to economic growth. 3% is much, much better than 1%. And as you know,

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we've been growing at 1%. That will change once you've got 3%. But does that mean that

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our full capacity will be utilised? Not necessarily, because as I've said, even under these depressed

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conditions, we import 32% of our steel. So if there's a bigger demand for more steel,

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you may find that your imports also go up. Why do we import if we have the local capacity?

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It's all about price and quality. So, you know, steel is not just steel. And steel products

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are not, all of them are not made the same. I'll give you two examples. In the old, in

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previous times, in the old South Africa, when we still built railway lines, we imported

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30 to 40,000 tonnes of railway tracks a year, because the old Iskor then couldn't produce

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them locally. Today we've got a very flourishing motorcar industry. We import about 300,000

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tonnes a year for steel that go into the assembly of motorcars. So either the prices locally

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cannot compete with foreigners or the quality is not there. So that's why you, that's why

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you have imports. And that will probably carry on even if there's a higher demand for steel.

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Could tariffs make a difference with President Trump at the moment, saying, seeming to think

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that tariffs are the answer, whatever the question? Look, at the moment there is an

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import tariff on imported steel of about 9%. AMSA says it's not enough. They want 25%.

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And that takes you to the heart of the matter. Do you force consumers to pay more for a product

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in order to protect the local industry or do you subject the local industry to competition?

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And there's no clear answer on it. There's no right or wrong. It's a public policy choice

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that you make. AMSA likes to point out that there are countries like Mexico, for example,

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where there's 82% import tariff on steel. We've seen that President Joe Biden refused to take

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over by nipping off US steel. So it plays into jobs, into politics, into protection, localization,

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that sort of story. In the end, I don't think tariffs will make much of a difference. That's

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the experience worldwide. In the end, you have to have the best product at the best price. And to

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get to the best product at the best price, you need investment. You need the latest technology.

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You need the latest machinery. You need best practice. If you don't apply that,

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then you're not going to make it irrespective of what the...

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And I suppose you need scale. And you need scale. Absolutely,

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there's a very important point. You need scale. And if your local economy is not big enough,

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well, then you must be good enough to export. And that brings you back to best practice,

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best product, and so on. Yeah, so scale is absolutely important. If we look at the world today,

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in many industries, for example, electric cars, the Chinese are just way, way ahead. What do they

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have? They have the latest technology, better than anybody else, including Tesla. And they have scale.

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And that enables them to produce cars to the extent that build your dreams. The EV manufacturer

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in China is outselling, has begun to outsell Tesla. That's what happens when you've got the

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technology and you've got the skills and you've got the scale. We also see it here in the poultry

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industry. Absolutely. Steel and chicken bring to the fore the same issues. We pay import levy on

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imported chicken. Chicken is the country's biggest source of protein. So now your consumers pay more

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for their protein than what they would have if they were no tariffs. On the other hand, you're

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protecting the local industry. And there's your choice. What do you want? Consumers pay more

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or subsidize the local industry? And again, there's no right or wrong. Make your choice.

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It's a public policy choice that you have to make. Shifting our focus back to steel,

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what's going to happen? What are the possible scenarios? Well, the interesting thing is for

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the short term, it's important to note that at the end of November last year,

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the revenue service imposed import tariffs on what is called structural steel products

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from China and Thailand. In the case of China, the levies are 52%. In the case of Thailand, 9%. So

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those are clearly two countries which export products to us very competitively. That's why

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they put it in. But that's a temporary measure for six months only while ITAC,

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ITAC is the International Trade Commission, investigate allegations of dumping and they

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will make recommendations. And then we will see which way it goes. So that's the one thing.

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The other thing to bear in mind, that's happening, the Chinese have built the ultra-modern steel

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plant in Zimbabwe. And they came into operation last year and those products have already started

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arriving in South Africa. So we can see steel imports from ZIM taking place here. A third

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development that's taking place, different Chinese companies are looking at building

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a steel factory in Limpopo. But there's huge, huge environmental resistance to it. So something that

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I was just wondering about is what are the possibilities that those steel companies are

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convinced instead of building in Limpopo, rather take over the plants that I'm so closing?

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Refurbish them, make them modern, put in new equipment and run with that existing infrastructure

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in terms of roads, railways, water and so on, rather than stuffing up the Limpopo province.

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But I don't know what will happen. We'll have to see how these things play out.

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Is that just a twinkle in your eye or do you know that something is happening?

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No, it's just a twinkle in my eye. I know that the Chinese are trying to build a steel factory

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in Limpopo and I know there's huge opposition. We'll have to see how that plays out.

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But it sounds as you've said that this is fundamentally about industrial policy and

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not just South Africa. It's a point of principle everywhere.

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Yes, it is. Now there's a very interesting Japanese economist, Richard Koo, who wrote

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some very interesting books on what he called persecuted economies. And what is a persecuted

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economy? It's an economy that had a golden era of manufacturing and industrialization.

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And then the golden era passed because new economies came up that were more efficient,

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more better technology, later equipment and so on and so forth. And they started persecuting

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the old economy. So the old economies, in a way he tells it, is the US, the UK, Europe,

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even to some extent Japan. Who are the new economies? Taiwan, South Korea, China and as

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we've seen Thailand. So they become to eat away. The hunters of yesterday have become

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the hunted of today and they're new hunters persecuting the old hunters. This is a fundamental

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development that's taking place worldwide. And it's happening in a large number of industries.

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For example, the German car industry, I think is in huge trouble as a result of competition from

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Chinese car companies who've built an enormous car sector. So the question is how do you position

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yourself in the light of that? And my own feeling is that it's no good trying to maintain that

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which comes from yesterday. Yesterday's industries cannot be sustained. There could be a transition

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period. There could be a time that you allow for adjustment, but in the end you cannot protect the

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old industries. You've got to develop new industries through innovation, new discoveries and so on.

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And that's where I think we have to focus. The persecuted economies had their golden era. It's

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over. They must now look at chips or satellites or you know what other industries there are in

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which they can excel. They can't excel any longer in the old industries. So coming to So What? How

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serious is this in the picture? The closing down of the Arcelor Mittal long steel business?

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Not as serious as the media for all rate suggested. First of all, Kobus Verster, the

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chief executive of AMSA, he himself has said that once they've closed down the long steel business,

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they can actually have a very flourishing flat steel business. So that's there. We know that on

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the long steel side, 50% of the product currently in the country is being supplied by minimal. So

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it's there. Thirdly, we know that there are strong imports and that we can import more from whatever

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we need from overseas countries. So I don't buy the narrative at all that the entire steel industry

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will now collapse. And with that, the further argument that manufacturing will collapse.

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I mean, for example, the automobile components industry, they lamenting and shouting and screaming

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and so on. But they also said the closure of Newcastle, if it can be postponed for 12 months,

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then minimals can be certified by the auto manufacturers for having the quality

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and the standard needed for the motor car industry. So that's a period of transition.

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You upgrade yourself if you're a minimal, put in whatever the auto

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makers want and lifeguard is on. Now, I think it's part and parcel of life where old industries die

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out and you adjust to new ones. Think of gold mining. There was a time when South Africa was the

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biggest gold producer in the world. Today, we don't really feature. Why? Well, because all the gold's

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been taken out. Industries arise, industries die. The question is, how do you adapt?

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And for you, you don't normally really put forward your opinion. You don't really

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put forward your opinion, but you do this time. What is for you the so what when it comes to public

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policy? No, I think we should focus on those. We should have an industrial policy. That's number

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one, not one based on subsidies and protection, but one based on developing new industries where

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we've got a competitive advantage. Now, I mentioned, for example, green energy. We are abundantly

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blessed with solar and wind resources. We can use that to build a green energy industry. We can

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build hydrogen, for example, tourism. We are abundantly blessed with tourism assets. With that

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comes conservation. So those are areas where we've got a competitive advantage. Then there are areas

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where the capabilities of the nation enable us to compete. For example, hospitality and personal

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services. Think of hospitals. People will tell you that the treatment they get in hospitals here are

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better than what they get in many European countries. So focus on that. Enable that kind

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of industry to grow and to expand and employ more people. Then there's arts and culture. I don't

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have to tell you about the success of something like Jerusalem and other South African artists.

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So instead of thinking just in terms of smokestack factories, think of these new industries that we

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have, which we can expand. Lastly, take agriculture. We've got a highly, highly successful

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agricultural industry. So if you're successful in agriculture, think of what is just next to it.

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Agro-processing. What can we agro-process where we have the competitive advantage that we can

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compete in the world? So that, I think, is the approach one must take. Is not to defend the old,

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but to develop the new and from there get economic development. Thank you for listening to the So What

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podcast. If you enjoy this content, please don't forget to leave a review and a rating,

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and please consider subscribing so you don't miss any future episodes. Also, tell your friends.

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