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What's going on, pursuers?

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My name is Thomas Carney.

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I'm the host of the Pursuit of Calling podcast, where the goal is to provide you with the

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strategies and tools needed to discover and pursue your God-given calling.

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In today's episode, I got to sit down with my friend and coaching client, Matt Nimbrogia.

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So he has a lawn care business, which is honestly, like you might think, oh, there's so many

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of those, but he's doing something really cool.

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He wants to branch out into other services and figure out how he can provide more value

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to his clients.

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So that's what we talked about a lot during this episode or during this session, really,

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because we recorded this as a coaching session.

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It wasn't recorded as a podcast episode.

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So you get to be a fly on the wall to what a coaching session is like with me.

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Isn't that pretty cool?

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I think it's pretty cool.

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So then you get, even though you might have no idea what coaching or life coaching or

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whatever kind of coaching is, or what it would be like, now you can have a really good idea.

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So buckle up, sit down, might want to take some notes and see in the episode.

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Okay.

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So you want to focus on solely on the knowing right now.

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Yeah.

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Okay.

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So, okay, and we're focusing on medium, short, long-term.

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So what did that, whenever I sent that text earlier, what was your first thought about

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that?

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Wait, sent a text?

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Sent a text about focusing on the medium, medium, short-term, long-term of your long

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care business.

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Yeah, that works.

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Short-term, since it's the end of the season, I think gearing up and getting ready of Facebook

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ads, Google ads, and physical ads, like the lawn sign things, I don't know what to call

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them.

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I think that's going to be like me gearing up for spring.

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So I'll probably deploy those either March or late February, early March, late February,

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so they're out and I can get eyes on it before the season starts.

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So as I'm wrapping up leaf cleanups and everything and little other projects that people ask

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me to do.

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Do you know what kind of eyes, have you heard advice or heard other people talk about this

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lawn, I don't know much about the conversion rate or anything like that of lawn signs.

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I mean, they are all over the place, obviously, but do you know like?

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I don't know the exact conversion metrics, but definitely from what I'm hearing in different

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like Facebook groups that I've joined for like people around the US doing this, it seems

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like it is better than door hangers.

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Okay.

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I mean, that makes sense to get like there's more that gets more eyes on it directly like

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a public place and then I think we're going to door hangers surrounding the properties

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you already know are good and handy because they see your work.

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So I might like buy a few of those and have them handy.

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But or maybe like streets of people I know.

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And this is we're talking medium term right now.

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Medium term slash short term.

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Okay.

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I think that short term because it's going to be flowing into the season.

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Right.

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If that makes sense, because like short term right now, I really can't do much.

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I'm just still doing jobs and everything.

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Right.

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Well, that's why I was wondering because if it's short term, my mind is like short term

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is like what you can do like, I mean, it's all things you can do now, but it's like what

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whenever I say short term, medium term, long term, it's like there are all things you can

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do right now.

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It's just like, what are you what is it like directed towards?

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Is it directed towards short term goal, medium term goal or long term goal?

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I definitely start like prepping like Facebook ads or whatever, just like seeing how to format

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them and researching that.

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Like it might just be my short term goal might just be researching how to market on online

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as opposed to like pretty straightforward of putting signs in people's yards or like

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public areas.

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Right.

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Yeah.

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And I've definitely heard before and I've seen before, I'm pretty sure if I like plumbers,

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stuff like that, where they do that in clients yards.

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They ask if we can, if they can put a sign in their yard after you're done.

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Right.

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Which is good too.

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Okay.

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I think helps you get into those neighborhoods as well.

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A little bit, I guess on a wider basis, just like your door hangers you're talking about.

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Right.

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I think door hangers are more of like not as big of a priority.

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Yeah.

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Sorry.

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If I mute, I'm going to be typing notes, I just don't want you to hear key clicks.

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Okay.

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And ruin the audio.

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That's fair.

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Okay.

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So how did, I guess we could have went back and recapped over what we talked about last

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week first.

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That's probably what we should have did first anyway.

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But I know we talked about the Google ads stuff and or the Google listing, not ads,

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but the Google listing and how that got taken, how that was like failed, restricted or something.

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So do you ever figure that out?

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So whenever looking up the number, I could only find that general one and it didn't seem

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like whenever you call, it doesn't seem to help and lead to the right place.

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So it seems like from what I've read on Reddit and like Quora and like a few other online

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presences, it's like how to communicate with them is appealing it.

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So I'm not sure what kind of evidence I need to actually provide to appeal it correctly.

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So I was just confused on that and that's why I sort of took a step back and was like,

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maybe I'm being shown to focus on one thing right now.

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Like maybe God was shutting that door for now.

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Because that was for the decluttering business.

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Right, yep.

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Yeah.

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Luckily, I'm getting reviews and stuff on my lawn care one and it honestly just might

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be God's telling me to step back, slow your roll, focus on this for now.

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This is the blessing I gave you.

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Like I'm sure like there's odd jobs every now and again, but it might just be Him showing

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me to slow down.

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I'm not sure if that is or not, but I can still put efforts out there.

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And if something comes to fruition, great.

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But just like-

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Well, I think I like your idea of not spreading yourself too thin.

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And if you want to build one thing and make it bigger.

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And then like you, I think you've said before, it's not something you want to do forever.

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But if it's something that you can figure out how to build and then do that again later,

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do you think the same kind of, unless you want to keep going with this, but learn how

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to build a business with, you said you like to service on the ground businesses.

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So like the things that you're going to learn from doing the lawn care business and growing

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that and getting that to a point where you have a team, cause that is a goal, is like

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going to translate, this goes to going to translate to whatever other on the ground

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business you're going to do.

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Right.

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And I think that also gives you credibility.

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Like once you scale that up, you can use your brand, if you will, or your name to be like,

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oh, we're also expanding into this and not shooting a hypothetical hot shotgun and being

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like, oh, whatever hits the target.

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It seems like it, I'm not focusing on one thing and learning it.

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What do you, I guess on that note, what would you think right now?

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Right now that like maybe I'm trying to figure it for it, formulate this question.

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So you were setting the decluttering to the side and focusing on lawn care with a lawn

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care.

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Like, what do you think you can be improving on the most with that right now?

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Right now, like today?

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No, I guess generally like based on what you've done already, what are the things that you

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could be improving on as you move forward?

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Yeah.

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So what I, so how I got into it, my buddy was moving to DC, blah, blah, blah.

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He had some clients, I picked them up and then got a few of my own.

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So this year I sort of told myself this is a testing year.

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Make sure I like it, make sure I'm going the right direction, make sure I'm doing the right

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things.

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Take it slow for now.

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So I wanted to take it slow, but also learn everything and how to do it right.

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And I think I am doing it right and pleasing the customers.

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I always want them to be informed.

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I want to communicate well and I want them to be happy.

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So I want that, but I also want to provide them great results.

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I want to sell them the product, if you will, the result.

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So I think like setting that foundation and making sure ultimately I'm doing it for good

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will and not for just profit, because I feel like at first I was like, oh, I just want

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money.

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But I was realizing graciousness at probably the beginning quarter of it and that really

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helped me slowing down and being gracious and seeing this great opportunity.

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Back to what I can do now.

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After going through each season, I realized that spring, very busy, grass grows very quick.

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Summer slows down a lot.

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Grass isn't growing as quick.

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I mean, it fluctuates during the weather and everything.

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And I think having a weather widget on my calendar helped a lot.

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Making sure I can balance everything with work since I am working still and the mowing

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and also communicating.

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So we did spring, summer, and now we're in fall.

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Fall is a lot of, it's growing a little bit, but it's a lot of leaves.

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And I realized like where we're at, they're going to be flooding the neighbors' lawns

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and disposing them and like learning how to handle them really like opened my eyes to

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like each season of the service.

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I think I really like the leaf aspect.

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I think it's really cool.

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And it's like, I don't know, it's fun.

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It's satisfying blowing the leaves and everything.

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And having those tools and just like seeing the green after the blanket of orange.

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So I also realized like you don't want to rake that.

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The reason you're being hired is because you have the tools to do this more efficiently.

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With my backpack blower, it makes the job so much quicker.

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And like realizing what tools I have, how to use them.

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And I've done like a few cleanups.

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So this year was a lot of practice.

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Next year, I want to go hard.

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I know how many clients I can service.

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Spring, summer, fall, I know what to be prepared for.

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It's sort of like I jumped in.

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I wanted to make sure I had my bearings and then this coming season, I can really go for

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it.

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I'm going to also ask my buddy who sold the company for advice on like grabbing new clients

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and like what else he would do, what he did to grab more clients because he originally

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had a lot more scaled back because he was taking college courses.

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But I want to hear some ideas from him since he was in the area.

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So sorry, that was a cute money trail.

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My focus right now, I think that leaves are super important and like so many people ask

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for it.

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Like it's the least I've ever been asked for for something.

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Yeah, sure.

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Like mowing lawns, but leaves, no one wants to do that.

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I'm talking like normal residents or even residential and commercial.

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But yeah, so for leaves, I think my backpack blower can do most of it.

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Eventually, I would get like a stand on basically blower.

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So you ride this thing and it blows it.

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It's actually pretty cool.

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Maybe not next season, maybe the season after maybe next season.

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We'll see.

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Next season would be cool, but I think it's too expensive for what I have planned for

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next season or this coming season rather.

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So a stand on blower would be cool because it just throws the leaves really well.

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And another thing is that we'll touch on later is I'd like to get a truck hopefully, like

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not something too expensive, but something that can pull a trailer and everything, which

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would also be hand in hand for a leaf box, which you sort of build it and you get a,

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so you blow the leaves and then you suck the leaves up into the box and then you dispose

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of the leaves.

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So that's like the whole idea of the leaf box.

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You can use the trailer for that too, depending on like how you build it or you can have like

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another trailer, be a leaf box, blah, blah, blah.

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I gotcha.

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So I was hoping next year I can still use the leaf box with the blowing just because

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mulching and bagging takes a little.

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If I got the riding lawnmower, I'd have to test how long it would take to mulch that.

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I don't think it would be horrible, but I just have to see.

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So a leaf box is in the cards possibly next season.

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I'd like to get a truck, a trailer and a stand on mower, which it is expensive, but I'm realizing

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if I plan it right and I sort of do some jobs now that I can afford these things because

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I don't want to take out any loans or anything.

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It's something I want to avoid.

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I want to build it all like sort of how Dave Ramsey did where he first took out all these

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loans.

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I'm not doing this part.

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He took out all these loans and then basically the market happened and he lost a lot of it

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and then he restarted from scratch without any loans or borrowing or any of that.

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So I'd like to take that aspect where I work hard, I can pay it in full and it makes sense

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to buy it because I just don't want to buy it to be flashy or whatever.

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I want it to provide value, save time, either have a better cut so I can charge more or

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do more and eventually get stuff for my workers eventually.

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I was actually going to ask about that.

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Do you have a timeline thought of whenever you want to start looking to hiring other

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people?

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00:17:11,240 --> 00:17:23,920
I think I want to get the ride on mower this season around late spring, early summer and

236
00:17:23,920 --> 00:17:29,280
then probably workers the season after.

237
00:17:29,280 --> 00:17:33,120
Okay, so like two years.

238
00:17:33,120 --> 00:17:39,200
Not this year, but next year because I think I can do it solo.

239
00:17:39,200 --> 00:17:48,280
I want to scale solo this year a lot with clients taking on a few other projects like

240
00:17:48,280 --> 00:17:56,240
the leaves and just odd jobs like mulching and stuff and then having enough for that

241
00:17:56,240 --> 00:18:01,000
stand on mower, a truck and a trailer.

242
00:18:01,000 --> 00:18:07,720
Because if you think about it, with insurance, the truck and the trailer, if I get a worker

243
00:18:07,720 --> 00:18:16,480
the year following, they can work during the day while I'm at work for the time being and

244
00:18:16,480 --> 00:18:29,200
then I can help them once I'm home because I still want to work with the person.

245
00:18:29,200 --> 00:18:31,200
That makes sense.

246
00:18:31,200 --> 00:18:34,520
So I'm ideally looking at what year is that then.

247
00:18:34,520 --> 00:18:39,160
So 2025 is, I'm hoping is a big year.

248
00:18:39,160 --> 00:18:43,600
If God blesses me with that, it should be.

249
00:18:43,600 --> 00:18:48,960
I'd like to get, I think I have 11 clients I counted.

250
00:18:48,960 --> 00:18:52,360
I want to secure one.

251
00:18:52,360 --> 00:18:59,800
I'm sort of in a limbo of a few of them because I want to secure a, not a contract, but a

252
00:18:59,800 --> 00:19:08,040
deal with them that we can do every few weeks.

253
00:19:08,040 --> 00:19:10,040
Like the one guy Jay, he asked for a leaf cleanup.

254
00:19:10,040 --> 00:19:13,600
He said, I'll let you know about hiring you for mowing.

255
00:19:13,600 --> 00:19:15,080
So I need to reach out to him.

256
00:19:15,080 --> 00:19:22,720
I need to solidify a con, like not a contract, but a deal with the one lady and older guy

257
00:19:22,720 --> 00:19:27,200
next to Terrence, which I'm pretty sure she would happily say yes.

258
00:19:27,200 --> 00:19:29,920
I just want to get her on a scheduled routine.

259
00:19:29,920 --> 00:19:32,640
I was mowing it, but it wasn't a scheduled routine.

260
00:19:32,640 --> 00:19:40,840
I'm going to get her on like a routine and I think it will help because it's right next

261
00:19:40,840 --> 00:19:41,840
to my other property.

262
00:19:41,840 --> 00:19:45,880
It won't take any time to drive, pack up or anything.

263
00:19:45,880 --> 00:19:49,200
Did you talk about like, you keep saying not a contract.

264
00:19:49,200 --> 00:19:51,400
Do you like, do we talk about why not a contract already?

265
00:19:51,400 --> 00:19:55,240
I think we talked about that last time.

266
00:19:55,240 --> 00:20:00,480
I don't know if we talked about it, but I also saw something on, I like diving into

267
00:20:00,480 --> 00:20:05,160
this Facebook group because it's people that have experience in it.

268
00:20:05,160 --> 00:20:06,520
Yeah, man.

269
00:20:06,520 --> 00:20:10,480
So they, some people swear by contracts.

270
00:20:10,480 --> 00:20:17,440
I think I would do it for commercial, not for residential because the contract to me,

271
00:20:17,440 --> 00:20:26,360
it's I don't know if it's, it's not losing trust, but you're sort of losing a personal

272
00:20:26,360 --> 00:20:27,360
touch.

273
00:20:27,360 --> 00:20:28,360
Yeah.

274
00:20:28,360 --> 00:20:33,180
The way I've done contract, because personally I've done contracts in the past for coaching

275
00:20:33,180 --> 00:20:35,560
and the way you always, I always put a clause there.

276
00:20:35,560 --> 00:20:40,080
They're always like, the way I like to do it is, and now I'm not saying you have to,

277
00:20:40,080 --> 00:20:43,160
but there's always like a money back guarantee.

278
00:20:43,160 --> 00:20:49,160
If you're not satisfied with the service, but like it, at least you have in writing

279
00:20:49,160 --> 00:20:53,120
in a signature of saying that they're going to pay for the service if it's actually a

280
00:20:53,120 --> 00:20:54,120
good service.

281
00:20:54,120 --> 00:21:01,840
And it just kind of, it's like kind of, you know, dot in the eyes crossing the T's to

282
00:21:01,840 --> 00:21:09,040
make sure that you get, you get what was agreed upon essentially.

283
00:21:09,040 --> 00:21:14,560
And then like, I'm like, I'm probably have my old contract somewhere.

284
00:21:14,560 --> 00:21:18,200
I'm going to spruce it up a little bit and make it into the further pursuit of calling

285
00:21:18,200 --> 00:21:19,200
coaching.

286
00:21:19,200 --> 00:21:26,520
But there's, yeah, there's always the clause of, I, and like if it's a, if I signed up

287
00:21:26,520 --> 00:21:31,760
somebody else for six months, I say you have three months by the end of the third month

288
00:21:31,760 --> 00:21:36,600
to decide whether you want your, whether, if you think by the end of the third month

289
00:21:36,600 --> 00:21:42,720
you haven't got, you're not getting any value, then you get all your money back.

290
00:21:42,720 --> 00:21:49,160
And like for you, it could potentially be like, if you, if I finish and you're not like

291
00:21:49,160 --> 00:21:53,160
here all the time, if you're not satisfied with the service, you get your money, your

292
00:21:53,160 --> 00:21:56,720
money back guaranteed 100%, 100% money back.

293
00:21:56,720 --> 00:22:00,440
And people couldn't have, like, you could think like, oh, people can't take advantage

294
00:22:00,440 --> 00:22:08,960
of that, but I generally think the, you can have more trust in people usually.

295
00:22:08,960 --> 00:22:14,000
Somebody then might be like, I don't like it because I don't like it.

296
00:22:14,000 --> 00:22:18,200
And then just, and then you follow the contract and they go, well, if you don't like it, if

297
00:22:18,200 --> 00:22:20,800
you tell me you don't like it, I'm going to give you your money back and just move on.

298
00:22:20,800 --> 00:22:22,720
Cause that's what the contract said.

299
00:22:22,720 --> 00:22:25,200
And you be the person of integrity with it.

300
00:22:25,200 --> 00:22:34,720
But there's, but it's just like, you lock them into a certain timeframe, essentially.

301
00:22:34,720 --> 00:22:41,280
And you say like, and maybe, and I don't know, again, I've only done it with an online service,

302
00:22:41,280 --> 00:22:44,200
like online service coach, like coaching.

303
00:22:44,200 --> 00:22:48,160
So like when you're on, when you're on the ground, like, and you can still do it digitally

304
00:22:48,160 --> 00:22:53,260
with like, and like if, if they are on paper, depending on the client probably.

305
00:22:53,260 --> 00:22:56,920
But there's, there's definitely benefit to it.

306
00:22:56,920 --> 00:23:00,640
Like I wouldn't do a personally, I like for coaching, I wouldn't do it without a contract.

307
00:23:00,640 --> 00:23:02,120
Like as for paid.

308
00:23:02,120 --> 00:23:03,120
Right.

309
00:23:03,120 --> 00:23:04,120
Yeah.

310
00:23:04,120 --> 00:23:06,880
Because like, especially because most of the people are like, could be in different States,

311
00:23:06,880 --> 00:23:12,320
could be right now, probably stick with the U S but could be in different States and eventually

312
00:23:12,320 --> 00:23:14,360
different countries.

313
00:23:14,360 --> 00:23:17,480
And so I don't necessarily know who they are.

314
00:23:17,480 --> 00:23:24,280
So it's, so it's just a great way to like, like cover, cover all the bases.

315
00:23:24,280 --> 00:23:30,920
I was going to say cover my butt, but like, I'm not trying to do anything.

316
00:23:30,920 --> 00:23:33,760
So that's my two cents on contracts.

317
00:23:33,760 --> 00:23:38,720
Cause I know that you just kept saying that a lot, but like, I think there's, I think

318
00:23:38,720 --> 00:23:39,720
there's probably our pros and cons.

319
00:23:39,720 --> 00:23:42,520
Like you say, you maybe lose the, I don't know if you, I don't know if you necessarily

320
00:23:42,520 --> 00:23:44,200
lose a personal touch.

321
00:23:44,200 --> 00:23:51,160
If you, to say, talk with them about, and you give them, like we talked about before,

322
00:23:51,160 --> 00:23:56,160
like every seventh mode is free and that's in the contract.

323
00:23:56,160 --> 00:23:59,600
Then they know that's guaranteed to them.

324
00:23:59,600 --> 00:24:03,880
That you can't go back on that because it's in, because they signed, they signed it.

325
00:24:03,880 --> 00:24:07,920
Maybe you have something more on it, you sign it and then you can't go back on that either.

326
00:24:07,920 --> 00:24:14,040
Cause it's written on there on a contract and they, and you can always be like, Oh,

327
00:24:14,040 --> 00:24:19,120
I think my brain works in the sense of like, Oh, but technically anybody can do whatever

328
00:24:19,120 --> 00:24:23,040
they, you could technically, they could just don't try to fight it.

329
00:24:23,040 --> 00:24:30,840
And I don't know, whenever I, I told you, but like when I was lost for $4,000 and the

330
00:24:30,840 --> 00:24:34,680
whole, like the biggest reason, I don't know if it's the only reason, the biggest reason

331
00:24:34,680 --> 00:24:39,840
that I understood that I got my money back because they didn't have me sign anything.

332
00:24:39,840 --> 00:24:46,200
And that was like the, and if they would have, maybe it would have been hard.

333
00:24:46,200 --> 00:24:50,160
I don't know that for a fact, but it seems like it would have been harder if I would

334
00:24:50,160 --> 00:24:52,440
have put my signature on something.

335
00:24:52,440 --> 00:24:54,440
If they would have sent me like a docu sign or something like that.

336
00:24:54,440 --> 00:24:57,720
Dogu sign is probably the easiest thing to do, but it is a paid service.

337
00:24:57,720 --> 00:25:00,520
So you can always just print something off and have them sign in person.

338
00:25:00,520 --> 00:25:05,800
But there's probably other ways to do it too for free.

339
00:25:05,800 --> 00:25:12,800
But yeah, like you put everything you're going to do for them and then all the clauses and

340
00:25:12,800 --> 00:25:15,440
things that do cover, like cover the bases.

341
00:25:15,440 --> 00:25:22,720
But it's not just like, so they pay, but it's also so that they can see a guarantee of service

342
00:25:22,720 --> 00:25:23,720
essentially.

343
00:25:23,720 --> 00:25:29,800
That's how I've seen it.

344
00:25:29,800 --> 00:25:30,800
I gotcha.

345
00:25:30,800 --> 00:25:38,200
I just, I don't know, I'd have to look more into it and who does it versus who doesn't

346
00:25:38,200 --> 00:25:45,440
in their reasonings for like my specific lawn care stuff.

347
00:25:45,440 --> 00:25:50,520
Because I've definitely seen posts where it's like, oh, we do contracts, but then other

348
00:25:50,520 --> 00:25:53,160
people are like, we don't do contracts.

349
00:25:53,160 --> 00:25:56,200
You're not sure why yet?

350
00:25:56,200 --> 00:26:04,280
No, I like saw a post and I was like curious on what other people do, but like a contract

351
00:26:04,280 --> 00:26:07,600
is just another thing to sign and I don't want to scare people off.

352
00:26:07,600 --> 00:26:16,760
So I want to see like what would cause someone to scare or have them be scared off.

353
00:26:16,760 --> 00:26:17,760
Yeah.

354
00:26:17,760 --> 00:26:20,360
Then maybe that could be one of the things for homework.

355
00:26:20,360 --> 00:26:24,200
Just do more research on that and see like, yeah.

356
00:26:24,200 --> 00:26:29,200
And if you decide, I mean, if you decide not to, then that's fine.

357
00:26:29,200 --> 00:26:33,240
If you, like, I'm not, you know, I'm not going to be mad about it obviously, but there's,

358
00:26:33,240 --> 00:26:34,240
yeah.

359
00:26:34,240 --> 00:26:36,800
And if you think, yeah, if you decide to do it, that's fine.

360
00:26:36,800 --> 00:26:37,800
If not, that's good too.

361
00:26:37,800 --> 00:26:40,800
If you decide just do it for commercial, I mean, that makes a lot, if you make it, I

362
00:26:40,800 --> 00:26:46,520
mean, do it for commercial does obviously makes a lot of sense, but yeah, cause like

363
00:26:46,520 --> 00:26:50,800
that you can even lock in probably for longer and for more money.

364
00:26:50,800 --> 00:26:57,120
So cause they have more money.

365
00:26:57,120 --> 00:27:04,400
But I don't know if that's good or bad to say, but, but I think it's, I think, I think

366
00:27:04,400 --> 00:27:09,640
it's fine because they're a business and you're giving them probably saving them a decent

367
00:27:09,640 --> 00:27:10,640
amount of money too.

368
00:27:10,640 --> 00:27:12,240
Oh, I don't know about that.

369
00:27:12,240 --> 00:27:13,240
Sorry.

370
00:27:13,240 --> 00:27:14,440
I'm going to hire someone to do it.

371
00:27:14,440 --> 00:27:15,440
Yeah.

372
00:27:15,440 --> 00:27:20,400
Well, they're hiring you to do it, but they don't have to hire any like internal, right.

373
00:27:20,400 --> 00:27:24,320
And anybody internal to work for them or their, or their maintenance people can do other things

374
00:27:24,320 --> 00:27:27,320
and if they have maintenance people.

375
00:27:27,320 --> 00:27:28,320
Yeah.

376
00:27:28,320 --> 00:27:29,320
Yeah.

377
00:27:29,320 --> 00:27:30,320
Yeah.

378
00:27:30,320 --> 00:27:37,560
Cause I don't know, like for people that own like even people that own like apartment buildings,

379
00:27:37,560 --> 00:27:41,960
like holiday park have their own people that mow the grass, but like, I don't, I don't

380
00:27:41,960 --> 00:27:44,920
know if they're work for holiday park or if they're like contracted or not.

381
00:27:44,920 --> 00:27:49,240
I mean, I think they definitely could be contracted.

382
00:27:49,240 --> 00:27:56,680
But like people that have, yeah, just real estate, like probably a cool option too.

383
00:27:56,680 --> 00:27:59,600
Rushing out to like property managers.

384
00:27:59,600 --> 00:28:00,600
Yeah.

385
00:28:00,600 --> 00:28:07,240
Like, or property management companies could be a cool idea too.

386
00:28:07,240 --> 00:28:13,520
I think I'd like to reach out after I get a, like a nice standing mower.

387
00:28:13,520 --> 00:28:14,520
Yeah.

388
00:28:14,520 --> 00:28:15,520
Yeah.

389
00:28:15,520 --> 00:28:16,520
That's for sure.

390
00:28:16,520 --> 00:28:17,520
Yeah.

391
00:28:17,520 --> 00:28:21,760
I don't know that's, I say that's for sure, but I trust you on it.

392
00:28:21,760 --> 00:28:27,440
I think the quality of the cut goes up and like it really shows, like you can see a difference.

393
00:28:27,440 --> 00:28:28,440
I think I gotcha.

394
00:28:28,440 --> 00:28:32,320
I think like those people could tell the difference too.

395
00:28:32,320 --> 00:28:35,600
So I'm just going to run through.

396
00:28:35,600 --> 00:28:43,840
So short term is more of the signs, but it's also, I think I guess short term is also continuing

397
00:28:43,840 --> 00:28:49,600
on with like you said, you've learned that you can do other services more than just lawn

398
00:28:49,600 --> 00:28:52,840
care throughout all the seasons.

399
00:28:52,840 --> 00:28:57,120
And whenever, just a general question, you said, well, let me run through other things

400
00:28:57,120 --> 00:28:58,120
first.

401
00:28:58,120 --> 00:29:07,480
There's the, yeah, doing the short term, medium term was kind of the, I think that's more

402
00:29:07,480 --> 00:29:12,560
the signs unless you would do the signs for your leaves as well.

403
00:29:12,560 --> 00:29:19,320
There's definitely, I think that's definitely, I mean, a shorter season, but could do signs.

404
00:29:19,320 --> 00:29:26,640
But then there's long-term and you said that's just improving your equipment and getting

405
00:29:26,640 --> 00:29:28,800
ready to hire people.

406
00:29:28,800 --> 00:29:34,000
And you're saying like, you want to make sure you can hire, when you hire people, you have

407
00:29:34,000 --> 00:29:37,160
tools for them to use so you can work alongside them.

408
00:29:37,160 --> 00:29:38,160
Yeah.

409
00:29:38,160 --> 00:29:41,160
That makes sense.

410
00:29:41,160 --> 00:29:42,160
Cool.

411
00:29:42,160 --> 00:29:48,600
I've even seen two men people where one is running the weed whacker while the other one's

412
00:29:48,600 --> 00:29:49,600
mowing.

413
00:29:49,600 --> 00:29:54,400
So even if like that's happening, wow, we save up for a second mower.

414
00:29:54,400 --> 00:29:55,400
Yeah.

415
00:29:55,400 --> 00:30:02,000
You know, like a second stand on, but yeah.

416
00:30:02,000 --> 00:30:10,200
So I rated your concentration.

417
00:30:10,200 --> 00:30:12,560
Now you're good.

418
00:30:12,560 --> 00:30:17,000
I was going to say something before, but I wanted to make sure I stayed on the original

419
00:30:17,000 --> 00:30:20,000
train of thought.

420
00:30:20,000 --> 00:30:23,320
Oh yeah.

421
00:30:23,320 --> 00:30:27,080
This is just out of curiosity.

422
00:30:27,080 --> 00:30:33,960
You said during the summer, which makes sense, the grass doesn't grow as fast.

423
00:30:33,960 --> 00:30:40,720
So like, are there other things that you can do during that season to supplement that income?

424
00:30:40,720 --> 00:30:44,880
I'd have to look because I didn't know what to expect.

425
00:30:44,880 --> 00:30:48,840
I never really like, I was like, hmm, what could I do during this time?

426
00:30:48,840 --> 00:30:51,080
Some people let it go.

427
00:30:51,080 --> 00:30:55,960
Like some people will just are like, oh, okay, it's not growing right now and take that time

428
00:30:55,960 --> 00:30:59,400
to relax, let their body recover.

429
00:30:59,400 --> 00:31:08,680
I don't know if there's overseeding or any like actual stuff I can do.

430
00:31:08,680 --> 00:31:12,280
Cause I know like some people will plug for aeration.

431
00:31:12,280 --> 00:31:14,520
I don't know when that is.

432
00:31:14,520 --> 00:31:16,480
I need to like research more about it.

433
00:31:16,480 --> 00:31:20,200
I don't know that is like care.

434
00:31:20,200 --> 00:31:21,700
Yeah.

435
00:31:21,700 --> 00:31:25,640
But I think that's just as I grow in it, you know?

436
00:31:25,640 --> 00:31:26,640
Yeah.

437
00:31:26,640 --> 00:31:31,600
I need to learn more because like a few people have told me that eventually I should look

438
00:31:31,600 --> 00:31:36,440
into how to make those.

439
00:31:36,440 --> 00:31:42,600
Well, this is sort of a thought and also like some people were like, oh, when are you going

440
00:31:42,600 --> 00:31:44,440
to do blah, blah, blah.

441
00:31:44,440 --> 00:31:51,720
But like making a lawn where I can improve it to the point of no weeds in the grass,

442
00:31:51,720 --> 00:31:58,120
having sort of like a luxury looking lawn, if that makes sense.

443
00:31:58,120 --> 00:31:59,640
There's going to be certain clients for that.

444
00:31:59,640 --> 00:32:04,520
There's going to be certain clients for that and certain clients for just lawn mowing.

445
00:32:04,520 --> 00:32:07,560
Like detail work.

446
00:32:07,560 --> 00:32:08,560
Right.

447
00:32:08,560 --> 00:32:09,560
Yeah.

448
00:32:09,560 --> 00:32:10,560
Yeah.

449
00:32:10,560 --> 00:32:11,560
That makes sense.

450
00:32:11,560 --> 00:32:12,840
I like the idea also.

451
00:32:12,840 --> 00:32:21,680
Like there's, this is kind of on topic, kind of off topic, but like I think there's a,

452
00:32:21,680 --> 00:32:24,320
like we talked about the seventh mode was free, but then there's unbelief.

453
00:32:24,320 --> 00:32:28,480
There's also people there that sometime, like you say you've done lawn for free before,

454
00:32:28,480 --> 00:32:31,520
but then there's also people that would just do like the quick, like the side, like, hey,

455
00:32:31,520 --> 00:32:37,840
I just do your sidewalk for free and like the edge your sidewalk or whatever and make

456
00:32:37,840 --> 00:32:41,880
it look really nice and clean it up and show you, and then like just show that, show you

457
00:32:41,880 --> 00:32:44,600
that I know what, and then like they say, yeah, then they say that, you know what you're

458
00:32:44,600 --> 00:32:49,440
doing and see if they're good for you to do the rest.

459
00:32:49,440 --> 00:32:58,200
But the, I don't know, that's, I just see that on social media a lot, right?

460
00:32:58,200 --> 00:33:03,360
You just see people like, I really like those videos, honestly, whenever like, like pressure

461
00:33:03,360 --> 00:33:04,360
washing.

462
00:33:04,360 --> 00:33:05,360
Those are so fun.

463
00:33:05,360 --> 00:33:06,360
Those are so fun.

464
00:33:06,360 --> 00:33:07,360
The pressure washing videos are so satisfying.

465
00:33:07,360 --> 00:33:08,360
They really are.

466
00:33:08,360 --> 00:33:13,640
Have you ever thought about pressure washing?

467
00:33:13,640 --> 00:33:15,960
That's just a random thought, but.

468
00:33:15,960 --> 00:33:21,480
See, I was totally against it at first, but now as I keep mowing people's lawns and I'm

469
00:33:21,480 --> 00:33:27,880
like doing the sidewalks and everything, making sure they're clean.

470
00:33:27,880 --> 00:33:31,960
Like some clients I'm not even edging, I'm just like string trimming and like making

471
00:33:31,960 --> 00:33:40,440
sure it's not over impeding on the sidewalk, but like you can tell the buildup and how

472
00:33:40,440 --> 00:33:42,400
they need pressure washed.

473
00:33:42,400 --> 00:33:44,440
That's fair.

474
00:33:44,440 --> 00:33:51,840
So like it's very, it's a, it's a very possible thing that I could expand into.

475
00:33:51,840 --> 00:33:55,560
Cause like, yeah, that's just one way you could.

476
00:33:55,560 --> 00:33:56,560
Good.

477
00:33:56,560 --> 00:34:02,320
I was going to say if they're paying for their lawn to look nice, they obviously want other

478
00:34:02,320 --> 00:34:04,920
exterior things to look nice.

479
00:34:04,920 --> 00:34:05,920
Right.

480
00:34:05,920 --> 00:34:09,920
And like that could be a good way to supplement the income during the summer.

481
00:34:09,920 --> 00:34:10,920
Also.

482
00:34:10,920 --> 00:34:12,920
That's very true.

483
00:34:12,920 --> 00:34:18,200
I didn't think that might be good in the summer.

484
00:34:18,200 --> 00:34:19,200
Eventually.

485
00:34:19,200 --> 00:34:21,840
I want to focus first, but.

486
00:34:21,840 --> 00:34:22,840
Yeah.

487
00:34:22,840 --> 00:34:23,840
Yeah.

488
00:34:23,840 --> 00:34:29,360
Hone in on what you want to get really good at these few things first.

489
00:34:29,360 --> 00:34:34,040
And I, how you thought about the winter at all?

490
00:34:34,040 --> 00:34:37,400
The winter, I told my clients I'll do snow removal.

491
00:34:37,400 --> 00:34:43,560
Just text me because I have an attachment for my motor head, which is basically a snow

492
00:34:43,560 --> 00:34:44,560
thrower.

493
00:34:44,560 --> 00:34:45,560
Yeah.

494
00:34:45,560 --> 00:34:48,320
So I definitely do that.

495
00:34:48,320 --> 00:34:56,800
And like some portions I would shovel if it's like gravel or something, you know, but I

496
00:34:56,800 --> 00:34:59,840
think I could use the snow throw for everything.

497
00:34:59,840 --> 00:35:02,960
The attachment I'm pretty sure.

498
00:35:02,960 --> 00:35:05,520
Okay.

499
00:35:05,520 --> 00:35:10,240
So I want to focus on the next season in the winter.

500
00:35:10,240 --> 00:35:11,560
That's what I see a lot of people do.

501
00:35:11,560 --> 00:35:15,400
They focus on that next season, what they're going to improve on and having those goals

502
00:35:15,400 --> 00:35:19,160
and everything set, but also being available for the snow.

503
00:35:19,160 --> 00:35:20,160
Right.

504
00:35:20,160 --> 00:35:24,680
And obviously I'm not doing like huge commercial things with a truck, with a plow and everything,

505
00:35:24,680 --> 00:35:25,680
you know?

506
00:35:25,680 --> 00:35:26,680
That makes sense.

507
00:35:26,680 --> 00:35:36,400
So I'm going to shift gears a little bit because I'm not sure I'm supposed to do something

508
00:35:36,400 --> 00:35:39,800
in a few, but I'm not sure when.

509
00:35:39,800 --> 00:35:49,520
But I'm going to shift gears and I just had a thought of like, this is going to be more

510
00:35:49,520 --> 00:35:53,520
introspective, like more of like the mindfulness stuff.

511
00:35:53,520 --> 00:36:00,240
Like we've done, I guess mindfulness, but also like, I don't know, but it's like more

512
00:36:00,240 --> 00:36:01,880
of a, not really meditation either.

513
00:36:01,880 --> 00:36:06,280
It's just like kind of focusing on what this, like you said, like you wanted to make sure

514
00:36:06,280 --> 00:36:08,640
that you're doing this for the right reasons.

515
00:36:08,640 --> 00:36:11,920
And now that you believe you're doing it by helping others, yeah, like that's why you're

516
00:36:11,920 --> 00:36:12,920
doing it.

517
00:36:12,920 --> 00:36:19,080
You want to help and serve and make people's lawns look nice because it's a nice thing

518
00:36:19,080 --> 00:36:20,840
to do is something they want done.

519
00:36:20,840 --> 00:36:26,440
And it's not just for the income, but even though that is a piece of it.

520
00:36:26,440 --> 00:36:33,720
But there's, I'm curious, because I just got like a thought, a vision in my head of like,

521
00:36:33,720 --> 00:36:38,560
just a happy, like a happy, just a generally happy person, a happy customer.

522
00:36:38,560 --> 00:36:47,840
Like how do you feel generally whenever somebody, whenever somebody like, it's just really happy

523
00:36:47,840 --> 00:36:48,840
with the word they have.

524
00:36:48,840 --> 00:36:55,280
Have you ever had somebody just like, like really satisfied, like over the top?

525
00:36:55,280 --> 00:36:56,280
I think so.

526
00:36:56,280 --> 00:36:57,280
Yeah.

527
00:36:57,280 --> 00:37:05,160
And I feel like guilty taking them sometimes, you know, like you're like, Oh my, like they're

528
00:37:05,160 --> 00:37:10,600
just so kind, I guess.

529
00:37:10,600 --> 00:37:14,520
They're like, I can't believe you did this for me.

530
00:37:14,520 --> 00:37:16,760
You know, I don't know.

531
00:37:16,760 --> 00:37:21,760
Just like the servant heart gets to you and you're like, how can I be taking their money?

532
00:37:21,760 --> 00:37:24,360
But also realizing that you're a business.

533
00:37:24,360 --> 00:37:25,360
Right.

534
00:37:25,360 --> 00:37:32,280
And that it's, it's fine to take money, but like not extort them, you know?

535
00:37:32,280 --> 00:37:33,280
Right.

536
00:37:33,280 --> 00:37:38,880
It's not like not taking more than not asking for more than what this, than what the service

537
00:37:38,880 --> 00:37:41,520
is, service is worth.

538
00:37:41,520 --> 00:37:42,520
Right.

539
00:37:42,520 --> 00:37:49,480
And then you're like, how do you decide what service is worth?

540
00:37:49,480 --> 00:37:57,280
But there's, I mean, there's discussions around that too, but, but there's, but how does that

541
00:37:57,280 --> 00:37:58,280
make you feel guilty?

542
00:37:58,280 --> 00:38:01,680
They make you feel guilty, but how does it like, whenever you see their initial reaction,

543
00:38:01,680 --> 00:38:04,080
like is that, do you only feel guilt?

544
00:38:04,080 --> 00:38:07,380
No, I definitely don't only feel guilt.

545
00:38:07,380 --> 00:38:20,800
Like I feel like it's like whenever you get reassuring words, you know, you feel good.

546
00:38:20,800 --> 00:38:23,680
Like you know, you worked hard and they see it too.

547
00:38:23,680 --> 00:38:28,660
It's like a happy parent sort of thing.

548
00:38:28,660 --> 00:38:30,860
Like you worked hard towards it.

549
00:38:30,860 --> 00:38:35,960
You put that time and effort towards it and they're like, oh my goodness, this looks great.

550
00:38:35,960 --> 00:38:38,560
Yeah.

551
00:38:38,560 --> 00:38:42,240
And like, I want that to be pretty much everyone.

552
00:38:42,240 --> 00:38:50,520
I want everyone to, like some people don't, they don't show that like their emotions

553
00:38:50,520 --> 00:38:56,960
super animated, I guess.

554
00:38:56,960 --> 00:39:01,040
Some people show them as much.

555
00:39:01,040 --> 00:39:08,200
And like the people that don't show them as much, you can tell by like how they look at

556
00:39:08,200 --> 00:39:14,600
it or how they text you or how they say something that you're, you just know that they're satisfied

557
00:39:14,600 --> 00:39:15,600
with it.

558
00:39:15,600 --> 00:39:16,600
Yeah.

559
00:39:16,600 --> 00:39:17,600
If that makes sense.

560
00:39:17,600 --> 00:39:19,840
Like, no, it does.

561
00:39:19,840 --> 00:39:23,880
There's like the very animated people that you know that they're overjoyed.

562
00:39:23,880 --> 00:39:29,040
They're not faking it or anything, but there's also the reserved people that I guess don't

563
00:39:29,040 --> 00:39:34,080
show their emotions as much and you can tell that they're like, oh, that's a weight off

564
00:39:34,080 --> 00:39:37,640
my shoulders that I don't have to do and it looks good.

565
00:39:37,640 --> 00:39:40,640
You know?

566
00:39:40,640 --> 00:39:47,000
I think that's generally like whenever you're thinking at each of these services that you're

567
00:39:47,000 --> 00:39:52,840
doing, you're doing them like you said out of the servant heart.

568
00:39:52,840 --> 00:39:55,440
And I think that's like, we've been talking about that a lot of this time, like what are

569
00:39:55,440 --> 00:40:01,800
the services that you can be doing throughout each season that is part of it is to supplement

570
00:40:01,800 --> 00:40:02,800
the income.

571
00:40:02,800 --> 00:40:06,200
Like we were talking about this also, like what else do these people, what is the next

572
00:40:06,200 --> 00:40:07,880
thing that this person needs?

573
00:40:07,880 --> 00:40:08,880
Right.

574
00:40:08,880 --> 00:40:11,160
What is the next, what is the next thing?

575
00:40:11,160 --> 00:40:14,040
Like what's the next thing?

576
00:40:14,040 --> 00:40:18,960
Next thing after like fall, winter, and what did they need in the winter?

577
00:40:18,960 --> 00:40:21,680
And I use that like you're going to do the snow removal and then what's the next thing

578
00:40:21,680 --> 00:40:23,400
that wasn't winter, it's spring.

579
00:40:23,400 --> 00:40:27,160
But then even during that, but then you can even break it down even smaller, right?

580
00:40:27,160 --> 00:40:29,240
You can be like, what's after snow removal?

581
00:40:29,240 --> 00:40:31,160
Is there, what's next after that?

582
00:40:31,160 --> 00:40:32,800
Is there, is there something next?

583
00:40:32,800 --> 00:40:38,360
Like maybe the answer is, there is no, but I feel like there's always usually something

584
00:40:38,360 --> 00:40:42,240
that could be next in that same realm of the same realm.

585
00:40:42,240 --> 00:40:46,640
Like just like with the, during the summer, what's the next thing that they, I mean, that

586
00:40:46,640 --> 00:40:51,120
could honestly be any time of year, but the next thing during the summer at whenever they,

587
00:40:51,120 --> 00:40:55,880
after the grass cuts, the next thing after the grass cut, like I'm sure you already,

588
00:40:55,880 --> 00:40:58,640
you're already picking up the grass and making sure it actually looks like picking up grass

589
00:40:58,640 --> 00:41:01,240
and taking it away or whatever you do with it.

590
00:41:01,240 --> 00:41:03,520
But then there's pressure washing.

591
00:41:03,520 --> 00:41:06,720
But then after pressure washing, what's the next thing?

592
00:41:06,720 --> 00:41:13,500
It's like, usually like a lot of the time, like with my coaching, I'm working on a value

593
00:41:13,500 --> 00:41:14,500
ladder right now.

594
00:41:14,500 --> 00:41:19,120
Like I like, I was writing up concepts the other day when I was, I was working, I was

595
00:41:19,120 --> 00:41:25,080
doing, I was working, I was working, but I was also like think my mind was, my entrepreneurial

596
00:41:25,080 --> 00:41:31,560
mind was running, but there was the, but just building out the value ladder of like, that

597
00:41:31,560 --> 00:41:33,000
I have to discover your calling.

598
00:41:33,000 --> 00:41:37,320
And the next thing I want to make like a $20 form that's pretty much going to be the same

599
00:41:37,320 --> 00:41:41,240
length, but it's going to be, but it's going to be a $20 farm for pursue your calling.

600
00:41:41,240 --> 00:41:44,680
And it's going to be, I do it by, do it by yourself.

601
00:41:44,680 --> 00:41:47,680
And then there's going to be another option.

602
00:41:47,680 --> 00:41:52,080
And then like, there's going to be like maybe one eventually where you can do it with others.

603
00:41:52,080 --> 00:41:56,880
Do it with like, do one session with me in a particular format.

604
00:41:56,880 --> 00:42:02,840
Like, do it with me looking over your shoulder as you create your, as you work, make your

605
00:42:02,840 --> 00:42:04,220
pursuit plan.

606
00:42:04,220 --> 00:42:10,240
And then there's like, do it with me, directly do it with me on the coaching track.

607
00:42:10,240 --> 00:42:14,120
And each one, like what's the next, like what's the next thing after like, after you discover

608
00:42:14,120 --> 00:42:19,240
they want to pursue, after you pursue like a lot of people want to be held accountable.

609
00:42:19,240 --> 00:42:23,280
And whenever, if they're actually serious and there's other things in between there,

610
00:42:23,280 --> 00:42:24,280
they can break it down.

611
00:42:24,280 --> 00:42:25,280
Like, what's the next thing?

612
00:42:25,280 --> 00:42:26,280
What's the next thing?

613
00:42:26,280 --> 00:42:32,020
But, but, but like the, the thought is like, what is the next thing that you can build

614
00:42:32,020 --> 00:42:33,020
on?

615
00:42:33,020 --> 00:42:35,400
What can you build on top of what you already did?

616
00:42:35,400 --> 00:42:39,960
And like, it's called the value ladder because I'm sure you've heard that term, but like,

617
00:42:39,960 --> 00:42:46,000
like I started with, you start, like you started with free, then you go to your, go to the

618
00:42:46,000 --> 00:42:50,160
20, but for me, the $20 thing, then something maybe for like 50 bucks a month.

619
00:42:50,160 --> 00:42:56,160
And then you just keep, you can keep going up and there's not really a ceiling there.

620
00:42:56,160 --> 00:43:03,920
And for you, I mean, I think generally like, it's like the same concept is there, but like,

621
00:43:03,920 --> 00:43:10,240
maybe these things are more like how could you, you could even package these things in

622
00:43:10,240 --> 00:43:11,240
that way, right?

623
00:43:11,240 --> 00:43:18,080
You could, you could package deals of like, like lawn care, but then you could package

624
00:43:18,080 --> 00:43:21,680
lawn care with pressure washing.

625
00:43:21,680 --> 00:43:23,400
Like what, how do you want to add that?

626
00:43:23,400 --> 00:43:25,080
How do you create that value ladder?

627
00:43:25,080 --> 00:43:32,640
And like, and it's also value for value financially, but it's also like how much, how much value

628
00:43:32,640 --> 00:43:34,680
you're giving.

629
00:43:34,680 --> 00:43:40,400
Like and it's the, I like the concept that Russell Brunson uses.

630
00:43:40,400 --> 00:43:46,080
It's every, everything that you sell should be providing 10 X to value that you're charging

631
00:43:46,080 --> 00:43:49,280
for it.

632
00:43:49,280 --> 00:43:52,280
And he's probably not the only person that he's probably not the first person to say

633
00:43:52,280 --> 00:43:53,280
that.

634
00:43:53,280 --> 00:43:54,920
I think he learned it from somebody else, but I heard it from him.

635
00:43:54,920 --> 00:44:00,200
There was, yeah, that's a lot of food for thought, but like, I want you to like kind

636
00:44:00,200 --> 00:44:04,960
of think about like what, just even if it's like things that you're never going to do,

637
00:44:04,960 --> 00:44:12,360
like what are the things that you could possibly be doing to possibly be doing for these clients?

638
00:44:12,360 --> 00:44:14,840
Cause now you've seen them, you've been on the ground, you know, the things that they

639
00:44:14,840 --> 00:44:18,880
need done, but that's like, what are the things that you're noticing that most, most people

640
00:44:18,880 --> 00:44:23,360
would benefit from?

641
00:44:23,360 --> 00:44:32,200
Not, I think I've been a little exposed to this where it's like the, the, my clients

642
00:44:32,200 --> 00:44:35,680
will ask, Oh, can you help me with this landscaping project?

643
00:44:35,680 --> 00:44:43,240
Like my one client wants me to help with pavers to put around their bird feeder, like different

644
00:44:43,240 --> 00:44:44,640
block and things.

645
00:44:44,640 --> 00:44:52,040
And I think like maybe expanding into landscaping a little and learning that a little more too

646
00:44:52,040 --> 00:44:53,800
would definitely help.

647
00:44:53,800 --> 00:44:55,040
That'd be pretty cool.

648
00:44:55,040 --> 00:44:58,080
And that, that, that could honestly be in the summer.

649
00:44:58,080 --> 00:45:03,240
Like I know it's hot and everything, but like as the grass isn't growing as fast, having

650
00:45:03,240 --> 00:45:09,880
that there, if not like with pressure washing or like even with the winter, I think this

651
00:45:09,880 --> 00:45:16,120
is where the decluttering thing came in is how do I fill that gap?

652
00:45:16,120 --> 00:45:22,560
I know that maybe I'm, maybe this isn't where God wants me right now and doing that, but

653
00:45:22,560 --> 00:45:23,840
like, I can still research it.

654
00:45:23,840 --> 00:45:33,040
I can still help people for free if, if they have something.

655
00:45:33,040 --> 00:45:38,280
But definitely the value ladder would be really cool in the sense where I could do a spring

656
00:45:38,280 --> 00:45:39,280
cleaning.

657
00:45:39,280 --> 00:45:46,080
So it would be decluttering a certain part of your house, pressure washing and like a

658
00:45:46,080 --> 00:45:52,440
first cut of the season, like something like that, like even a bundle type system that

659
00:45:52,440 --> 00:45:54,440
would, that would be pretty cool too.

660
00:45:54,440 --> 00:45:57,960
Yeah, man, that'd be awesome.

661
00:45:57,960 --> 00:46:04,280
Especially like as that spring cleaning and everyone knows what spring cleaning is, you

662
00:46:04,280 --> 00:46:05,280
know?

663
00:46:05,280 --> 00:46:06,280
Right.

664
00:46:06,280 --> 00:46:07,280
Yeah.

665
00:46:07,280 --> 00:46:09,280
That's actually, yeah, that's a really good point.

666
00:46:09,280 --> 00:46:10,280
Yeah.

667
00:46:10,280 --> 00:46:12,800
You don't want to, you don't want, you don't want to name it something that no one has

668
00:46:12,800 --> 00:46:16,440
any idea what it is, like my original podcast.

669
00:46:16,440 --> 00:46:19,480
Even though it was a lot of fun.

670
00:46:19,480 --> 00:46:21,160
I was about to wear that shirt today.

671
00:46:21,160 --> 00:46:22,720
Oh, you should have.

672
00:46:22,720 --> 00:46:27,360
I should just text everybody that has, has technically short merch and just have everybody

673
00:46:27,360 --> 00:46:28,920
wear it on like the same Sunday.

674
00:46:28,920 --> 00:46:30,760
That'd be sweet.

675
00:46:30,760 --> 00:46:32,240
And then everyone was like, what's this?

676
00:46:32,240 --> 00:46:33,480
Why is everybody wearing this stuff?

677
00:46:33,480 --> 00:46:38,760
I'm like, well, just Thomas has a podcast.

678
00:46:38,760 --> 00:46:43,200
And I have to get the whole church to listen to my podcast.

679
00:46:43,200 --> 00:46:49,120
But now that technically short isn't like a thing anymore.

680
00:46:49,120 --> 00:46:51,720
No one wears the merch anymore besides me.

681
00:46:51,720 --> 00:46:58,240
So I'm like, I'm like, man, I'm like, I want to, I want to get, I want to get more merch

682
00:46:58,240 --> 00:47:05,200
going, but I don't know if I'm, yeah, it's like, it's like, it's like, that's my thing

683
00:47:05,200 --> 00:47:07,000
of spreading myself too then.

684
00:47:07,000 --> 00:47:08,000
Right.

685
00:47:08,000 --> 00:47:11,920
I'd have to probably hire somebody to help me out with that or, you know, just wait till

686
00:47:11,920 --> 00:47:15,720
I actually have the time.

687
00:47:15,720 --> 00:47:19,400
But the hiring somebody would be nice too though.

688
00:47:19,400 --> 00:47:22,560
But all right, man.

689
00:47:22,560 --> 00:47:29,720
So for next, for next session, which do we, are we, we're sticking with two weeks?

690
00:47:29,720 --> 00:47:33,720
Yeah, we can do next time on Sunday.

691
00:47:33,720 --> 00:47:43,280
This week I was hoping to, because long story short, I was going to take on a project on

692
00:47:43,280 --> 00:47:44,280
Sunday.

693
00:47:44,280 --> 00:47:46,280
I'm going to do some more and then some Sunday.

694
00:47:46,280 --> 00:47:48,080
Long story short.

695
00:47:48,080 --> 00:47:50,120
Yeah, no worries.

696
00:47:50,120 --> 00:47:51,120
Okay.

697
00:47:51,120 --> 00:47:53,680
So we'll do two Sundays from now.

698
00:47:53,680 --> 00:47:58,680
I'm trying to get my calendar to come up, but it's not, oh wait, I don't want, I already

699
00:47:58,680 --> 00:48:00,200
have it up over here.

700
00:48:00,200 --> 00:48:05,920
So bring up the monthly month view and today's.

701
00:48:05,920 --> 00:48:08,200
So that would be, oh, that's the 23rd.

702
00:48:08,200 --> 00:48:09,200
Okay.

703
00:48:09,200 --> 00:48:12,600
Oh no, that's the 24th.

704
00:48:12,600 --> 00:48:16,480
And then Thanksgiving is the 2028th.

705
00:48:16,480 --> 00:48:17,480
Okay.

706
00:48:17,480 --> 00:48:18,480
Yeah.

707
00:48:18,480 --> 00:48:22,080
I don't know why that's not showing up on my calendar, but I know it's there.

708
00:48:22,080 --> 00:48:23,080
Okay.

709
00:48:23,080 --> 00:48:24,080
Yeah, that should be fine.

710
00:48:24,080 --> 00:48:25,480
That should work well.

711
00:48:25,480 --> 00:48:26,480
Wait.

712
00:48:26,480 --> 00:48:27,480
What?

713
00:48:27,480 --> 00:48:33,120
So I've, sorry, I wanted to look at my calendar too.

714
00:48:33,120 --> 00:48:37,280
I have Thanksgiving with my grandparents that day.

715
00:48:37,280 --> 00:48:39,480
Could we do later in the day?

716
00:48:39,480 --> 00:48:40,480
Yeah.

717
00:48:40,480 --> 00:48:47,680
Because that's usually like after church until four or five and then I'd drive home.

718
00:48:47,680 --> 00:48:48,680
Okay.

719
00:48:48,680 --> 00:48:50,680
Yeah, that's fine.

720
00:48:50,680 --> 00:48:51,680
Yeah.

721
00:48:51,680 --> 00:48:52,680
Okay.

722
00:48:52,680 --> 00:48:56,200
I just want to make sure it's good with you.

723
00:48:56,200 --> 00:48:57,200
Yeah.

724
00:48:57,200 --> 00:49:03,680
I'm just writing something down real quick.

725
00:49:03,680 --> 00:49:07,840
I was actually pretty excited about this job because like, it's going to be like one of

726
00:49:07,840 --> 00:49:15,920
those transformation jobs because it is not pretty.

727
00:49:15,920 --> 00:49:22,480
So I'm excited for it because I get to trim some trees slash bushes down, do some leaf

728
00:49:22,480 --> 00:49:26,500
removal and then cut the grass.

729
00:49:26,500 --> 00:49:28,220
It will be a lot though.

730
00:49:28,220 --> 00:49:33,040
So that's why I wanted to block off like a Sunday so I can work straight through it as

731
00:49:33,040 --> 00:49:38,480
the sun is not on my side whenever I get home from work.

732
00:49:38,480 --> 00:49:41,000
Yeah, fair.

733
00:49:41,000 --> 00:49:42,400
Okay.

734
00:49:42,400 --> 00:49:51,520
So for next time, we're saying you're looking into the contract and you're going to start

735
00:49:51,520 --> 00:50:00,040
looking into different concepts that you could possibly be adding into like a value ladder

736
00:50:00,040 --> 00:50:01,600
type deal.

737
00:50:01,600 --> 00:50:04,440
So we want to do the value ladder stuff.

738
00:50:04,440 --> 00:50:10,640
And then I was also going to probably draft up either signs.

739
00:50:10,640 --> 00:50:11,640
Okay.

740
00:50:11,640 --> 00:50:17,000
See, I can like bring them to next time and see how you think they look.

741
00:50:17,000 --> 00:50:18,000
Yeah.

742
00:50:18,000 --> 00:50:20,000
Advertising like yard signs.

743
00:50:20,000 --> 00:50:27,880
And then we can do value ladder stuff and also contracts and see like the pros and cons

744
00:50:27,880 --> 00:50:32,520
of what people do in the industry.

745
00:50:32,520 --> 00:50:36,720
Sounds good to me.

746
00:50:36,720 --> 00:50:39,680
There's always something you can improve on in the industry.

747
00:50:39,680 --> 00:50:45,400
Like if everyone doesn't do it, it might not be for me, but there also could be a crack

748
00:50:45,400 --> 00:50:51,440
or somewhere, a foothold where maybe it is good for me and maybe I can turn around like

749
00:50:51,440 --> 00:50:56,560
contracts, you know, like making fun.

750
00:50:56,560 --> 00:51:02,680
Yeah, that makes a lot of sense.

751
00:51:02,680 --> 00:51:06,200
I think that is everything.

752
00:51:06,200 --> 00:51:08,160
Yeah, make sure.

753
00:51:08,160 --> 00:51:09,960
Well, actually, one last question.

754
00:51:09,960 --> 00:51:15,880
This is something I just thought of since I think it's probably in my head because we're

755
00:51:15,880 --> 00:51:19,720
doing it over a video.

756
00:51:19,720 --> 00:51:26,800
I wanted to ask you, this is a question I would ask all my past coaching clients and

757
00:51:26,800 --> 00:51:30,800
I'm really happy actually popped in my head just now because it's something my coach would

758
00:51:30,800 --> 00:51:35,840
ask me and that's why I was asking my clients.

759
00:51:35,840 --> 00:51:42,480
From our session today, what would you say your top three takeaways would be?

760
00:51:42,480 --> 00:51:44,520
Top three takeaways?

761
00:51:44,520 --> 00:51:52,080
I think the short, medium, long, that's probably three because it sort of expands your view.

762
00:51:52,080 --> 00:51:57,440
Yes, you want to get this done for next time, this done for next time, and then you have

763
00:51:57,440 --> 00:52:00,920
the medium where it's like you're going to implement it in a few months, but then you

764
00:52:00,920 --> 00:52:05,020
have the more longer term where it's like this is my vision.

765
00:52:05,020 --> 00:52:10,400
This is what's going to happen if God allows.

766
00:52:10,400 --> 00:52:13,260
And I'm not going to rank them.

767
00:52:13,260 --> 00:52:14,260
That's one of the takeaways.

768
00:52:14,260 --> 00:52:16,600
Do you want me to rank them?

769
00:52:16,600 --> 00:52:18,080
No, no.

770
00:52:18,080 --> 00:52:19,080
Okay.

771
00:52:19,080 --> 00:52:26,200
Another one of the takeaways, I think I really liked the idea of, I sort of thought about

772
00:52:26,200 --> 00:52:32,360
it a little, but you fleshing it out and like what services could I provide to help others

773
00:52:32,360 --> 00:52:37,920
in the seasons where something may be slower and the bundling of things.

774
00:52:37,920 --> 00:52:41,000
I thought that was another good takeaway.

775
00:52:41,000 --> 00:52:46,000
And then my last one, let me think.

776
00:52:46,000 --> 00:52:59,040
Oh no, I really like the value ladder type thing.

777
00:52:59,040 --> 00:53:05,640
I think that's like a good thing to do.

778
00:53:05,640 --> 00:53:13,200
What that is generally is it's like a, that's how you gain trust with your clients.

779
00:53:13,200 --> 00:53:19,960
You start them off with the, you start off with a lower tier, like not as expensive service

780
00:53:19,960 --> 00:53:21,960
or product.

781
00:53:21,960 --> 00:53:26,440
And then you go to offer some something more expensive because they, and they, some more

782
00:53:26,440 --> 00:53:29,040
expensive, they get more value out of it and they trust you.

783
00:53:29,040 --> 00:53:35,040
So that's not like you're some Joe Schmo off the street trying to charge them like buko

784
00:53:35,040 --> 00:53:40,680
bucks for this service and they have no idea who you are.

785
00:53:40,680 --> 00:53:45,960
And so like that, but if they already know you, they have paid for your cheaper services

786
00:53:45,960 --> 00:53:54,000
before, they can then know that they can trust you again with something more expensive.

787
00:53:54,000 --> 00:53:56,960
And then, and that just keeps going up the ladder.

788
00:53:56,960 --> 00:54:00,560
Another thing with that is like, they know you'll provide if, if you're paying them this

789
00:54:00,560 --> 00:54:10,560
upfront or after whatever you do, knowing that, that they'll provide.

790
00:54:10,560 --> 00:54:12,480
I know my last takeaway.

791
00:54:12,480 --> 00:54:20,520
I think my last takeaway is I like what you said about in the contract, the whole thing

792
00:54:20,520 --> 00:54:27,480
of what I said of being fearful of them being fearful of a signing something else.

793
00:54:27,480 --> 00:54:31,280
But I liked where you said adding the seventh Mo's free thing.

794
00:54:31,280 --> 00:54:35,920
Yes, you'll have the punch card, but having that in there, it's an incentive for them

795
00:54:35,920 --> 00:54:37,120
to sign it.

796
00:54:37,120 --> 00:54:38,880
They're gaining something from the contract.

797
00:54:38,880 --> 00:54:47,120
It's not just like, Oh, I have to sign this thing and not sell my soul, but it's like,

798
00:54:47,120 --> 00:54:49,560
what am I even getting out of this as the client?

799
00:54:49,560 --> 00:54:51,760
What am I getting out of signing the contract?

800
00:54:51,760 --> 00:54:56,480
Sort of having that reassuring Sherman in the contract, which I learned.

801
00:54:56,480 --> 00:55:00,120
And that's what I want to like research more about the contract and everything, because

802
00:55:00,120 --> 00:55:01,120
it might be a good idea.

803
00:55:01,120 --> 00:55:05,120
It doesn't have to be this big illegalese contract either.

804
00:55:05,120 --> 00:55:12,920
Like you can say something that can actually like read through in like a few minutes.

805
00:55:12,920 --> 00:55:21,000
And there's no mini font somewhere in hiding a clause that they have to pay you like triple

806
00:55:21,000 --> 00:55:25,800
the amount if they don't do whatever.

807
00:55:25,800 --> 00:55:26,800
So yeah.

808
00:55:26,800 --> 00:55:34,080
So well, that was a good take away.

809
00:55:34,080 --> 00:55:39,240
I'm happy you were able to get some value today.

810
00:55:39,240 --> 00:55:44,760
I think sometimes I just have to like think on think and reflect.

811
00:55:44,760 --> 00:55:46,840
So that's why I took my last one a little bit.

812
00:55:46,840 --> 00:55:48,120
No, you're good, man.

813
00:55:48,120 --> 00:55:49,120
You're good.

814
00:55:49,120 --> 00:55:51,120
Oh man, I appreciate it.

815
00:55:51,120 --> 00:55:52,120
I talk later.

816
00:55:52,120 --> 00:55:53,120
See ya.

817
00:55:53,120 --> 00:56:10,200
See ya.

