Hey guys, welcome back to the Homework Assetment Podcast.
I'm your host, RJ Patino, and today we are very excited for our guest speaker.
We have Derek Price here.
Derek is, one, a huge role model in society.
He wears a ton of hats.
He's been through just a crazy amount of things in his life from owning different companies
to playing in the NFL.
We're really excited to hear from him today.
So welcome, Derek.
Yeah, thanks for having me on.
Yeah, it's really exciting.
So why don't you give us a background on who is Derek Price?
Dude, it's a big book.
It's a big book.
So if you dial in for the hour-long version, like, okay, this is where it's going to go.
So now I'll give you the truncated and we can kind of pick it apart.
So Derek grew up here.
I'm local, right?
Grew up in Tempe.
Obviously, you know my wife very, very well.
We'll get into that.
And kind of grew up in that not a lot of money, so the way forward was work and effort.
You know, started out with Paper Out, age three, like third grade and all that kind
of stuff.
And ultimately, that led to me wanting to go to college and not having any money.
So figuring out that how do I solve for that entry into college on the money?
You come with a family that's not having any money.
And it was sports.
So I put all my time into sports and it opened up into getting a scholarship to University
of Iowa and I was able to play there, got my degree and then went on and played in the
NFL for Detroit Lions and broke my neck.
And they said, you don't get to do this game anymore.
So like plan A out the window, right?
And you know, it's metaphoric to like a great business shift because sometimes we think
we're going this way and then like the tides turn or, you know, 2008 hits and you know,
whatever, and then the world gets disrupted.
So like quick pivot.
So I go from, hey, I'm going to do this NFL thing for the next 10, 15 years of my life
and just sit on a beach after that to, hey man, one play one time and now this, this
is no longer an option.
Right?
Like you don't get to do this game anymore.
So abrupt.
So, so I went to my spine surgeon who they, you know, Detroit referred me to and the guy
was actually saying like, hey man, like had you gone to a chiropractor with the specific
problem you have and the way that you're hitting your neck was straight.
And if it had a curve in it, it wouldn't have broke the way they're broke and you should
have gone to a chiropractor and I being young and naive didn't know anything about anything
at the time.
So I remember like vividly, I remember like what he was wearing.
I remember like the room we were in.
I remember, you know, everything about it.
I looked at him and I was like, oh yeah, like, you know, was he going to rub like chicken
blood in my ear or put a crystal on my forehead?
I didn't know anything about it.
And I remember him looking at me.
This is like a world renowned spine surgeon.
Like I just shared the waiting room with Shaquille O'Neal and Lottie D'Vac, like high level guys.
And like I was the third guy to see him that day.
And then those were the two people in front of me.
And he looked at me and he was like, that's a really naive statement and just kind of
walked out of the room.
And I was like, I just defended the guy that has me on a table, you know, in two days cutting
my neck open to try and fix things.
Anyway, so I go through the surgery, you know, and you know, that kind of stuck with me.
Like it was very profound moment.
Like I, the man gave me advice and I kind of crapped on it and it kind of called me
on it.
So I go through the surgery, I go back to Detroit and they're like, Hey, you don't
get to do this game anymore.
You have plates and screws in your neck.
And at the time we were still allowed to like hit people with our face and our head and
you know, like old school, old school, like breaking helmets, right?
It's a different game.
And that was kind of my thing.
And so like, you don't get to do this anymore.
So okay, cool, quick pivot.
Bobby Ross actually called me in his office and which was the head coach at the time.
He's like, Hey, look, you got like a couple of years on your contract, you know, you're
a good dude, you can ride this out, we'll put you on the sidelines, you can travel with
the team, you can kind of live the entourage, you can live the life, but like you're never
going to play it again.
And you're never going to be on the field in Lloyd's London morning, sure you, et cetera.
What do you want to do?
And as soon as he said like, you never get to play it again, I was like, well, I'm not
an entourage kind of guy.
So I said, Hey man, I'm out of here.
Thanks very much.
Sugar's hand and we're good.
Peace out right there.
So it's kind of like, you know, jumping out of the air, jumping out of the airplane, no
parachute.
I'm like, all right, I'm going to go figure this out.
Like I had my degree, but it was kind of like, I have my degree and I'm going to go play
football.
And then it's like, now football's over and I have a degree.
It's like, I never really thought about what I want to do.
And I remember as soon as I got back to Arizona from Detroit after that meeting and I was like,
what do I want to do?
And that chiropractic thing kind of stuck in my, like, what is this?
I don't know what it was.
So found the closest chiropractor to my house.
This is guy, Jeff Glaus over at Preferred Chiropractic or McClintock in Guadalupe.
So I just walk in and I was like, what do you do?
Like, I don't know what you guys do.
And what I witnessed was this amazing, you know, atmosphere of people that were having
fun and they were, they were moving and they were doing exercise and they were talking nutrition
and diet and holistic.
And it was very like in alignment with my core beliefs, like movement and take care of
yourself and stay away from the drugs and surgery if you don't have to do it and do
everything that you can.
And I was like, I just really liked it and I vibed with it and it was very positive.
I had good music playing and like ESPN Sports Center was on.
Like it just, it felt like a gym to me, which felt like home.
And so I was like, I'm going to go check this out.
So I would say that I went online, but there wasn't really online back then.
Like as crazy as that sounds, you like, some of your listeners are like, what do you mean?
Like, no, I'd like pick up the phone and call people and have them mail me, you know, information.
And so it turns out like, I'm like, yeah, man, I'm going to go do this.
And I had a BA and basically my pre-rex had some BS that I had to get through like organic
Chem one, two and so on.
How old were you at this point?
I am 24.
Okay.
So right after that, after the summer, okay.
Yeah.
Like immediate, like I spent one month at home and I was then back out back in school, back
when I went back to Iowa and I'd already graduated, but I needed to get like a couple
courses to get into chiropractic college, which is another four year program.
Got it.
And so I go back and knock those out.
And then I moved down to Atlanta and do the chiropractic school.
Um, that was great.
And I learned a ton and I come out, opened up practice one, which turned into me getting
practice two and practice three and four and vertically integrating and then starting to
realize why would I refer this out when I can own this?
Okay.
So it started the, you know, I saw, I brought physical therapists and pain management doctors
and orthopedic doctors and massage and acupuncture and diet and nutrition.
I just kept stacking and vertically integrating and starting opening up clinics around the
state and around other states, Texas, California, Alaska, other places and culminated into a
large orthopedic clinic over by the time I was kind of done with that musculoskeletal
side and then got to a point where it was kind of in managerial mode and I honestly kind
of lost my interest to some degree.
Like I trained everybody really well.
It was running very easily.
It was very efficient.
And whether I went in or didn't go in, didn't matter.
I wasn't seeing patients.
So the challenge was gone.
The challenge removed itself.
And something about me, which is blessing and curse is when the challenge goes away,
the interest goes away and the interest goes away.
I go somewhere else.
Right.
So the challenge goes away and I thought to myself, okay, I want to go back to doing
coaching because all along this path, I had been doing Ironman races and triathlons and
swimming the English Channel and Alcatraz and doing these other things.
And I found this crucible called SealFit and I went through one of their programs called
Kokoro, which is like a Buds, a Navy Seal, like a Hell Week simulation run by seals.
And it's like three days of no sleeping, you're cold and wet and just beating you down the
whole time.
It's just, listen, I don't recommend it for anybody unless you're like, I want to go
be a seal.
And if you don't want to go be a seal, like don't go do it.
And so I go through that process and I'm going a little bit sideways here, but I go
through that process and they're like, Hey, you know, you did great.
And actually, crazy thing was my main instructor was a guy named Glenn Doherty, which if you
ever seen the movie 13 hours, he was the seal that got blown up on top of the roof.
Like that was my first entry into that world was they called him Bubb and now there's a
big protein company called Bubb's and Sean Lake, my buddy owns.
But yeah, he was my first guy and like really set me on this course and he's like, Hey man,
we gave you the, they gave me the honor man award for the camp and all this stuff.
And I was like, Hey, I'm too old to go be a seal.
It's not really my life.
And they're like, Well, why'd you show up at this thing?
Because at the time that's kind of, it was a feeder program.
And I was like, I just wanted to be around a locker room of like, like minded human
beings because when you leave high level sport or when you leave any sport, you leave a tribe
of humans that were iron sharpens iron.
You're all doing the same thing.
You're very clear.
My style of a lifestyle.
Yeah.
And then all of a sudden you find yourself outside of that lifestyle, but that train
is still going.
You just not on it.
You're still friends with everybody on the train, but you're not on the train anymore.
And you're like, where's my identity?
And I'm kind of missed that brotherhood.
And when that brotherhood goes away, it's hard to find it.
And especially when we can talk about this, I'm sure later on in business, it's hard to
find that brotherhood.
And that's kind of what I created.
And I know we're going there.
So I found it there and they asked me, Hey, you know, if you're not going to be a seal,
we at least come back in a mentor and help out.
And so I do.
And I did that for like 10 years and, you know, ran hundreds of camps around the world,
everything from shooting to fitness camps to just physical crucible swim camps, all
this kind of stuff.
I loved it.
And so when I was done with, you know, the orthopedic and the Cairo stuff side here,
I was like, I'm just going to go into coaching full time.
Like I'll still do the adventures, the stuff we just talked about, but I like, I like working
with individuals.
That's what got me in the chiropractic.
Like what's your problem?
Let's do the solution together and let's, let's find a road forward, right?
And as I go to make that move, my first client is a national publicly traded hospital company.
I'm called American Diction Centers and they call me up and said, Hey man, we got this
hospital in Vegas and it, you know, it's a hundred million dollar hospital revenue producer,
but like the doctors hate the nurses and the nurses won't talk to the case managers and
the case managers are on strike against the social workers and just, just a complete chaos.
Right.
Just absolute toxicity.
And of course I'm like, that's my jam, right?
Cause I'm a systems leadership and programs type of person.
I was like, let's go.
But halfway through our like conversation about taking on a consulting role to coach
them, you know, the owner just goes of the whole company goes, well, can you just be
the CEO of this hospital?
And I was like, well, let's start with, I don't know anything about behavioral health
and addiction.
This is a behavioral health addiction hospital.
I know everything about, you know, musculoskeletal and go through like feet, knees, back, toes,
legs, shoulders, like all that stuff.
But you're talking about like the mind, I was still stuck in the same stigma as most
people are that, you know, if you're depressed to be happy and if you're an addict, just
stop drinking and the problem goes away.
I've since learned different.
So anybody listening that caught that like it's different, I know.
Trust me, I know.
So I step in and say, Hey, man, I've never done this.
And it seems like a heck of a challenge.
Let's go.
Like I'll be a CEO of big public who traded company and let's go do this.
And what I didn't know stepping into it was they were embarking upon starting chapter 11
bankruptcy filings.
Oh, wow.
They were in debt, not having not paid vendors and you know, I can go on and on air all the
dirty laundry, but basically they were, they had already gone off the cliff and there was
like a fingernail holding it back up.
So, so I enter this situation as, Oh, this is going to be great, like great for me and
I'm going to learn.
And I realized like, well, the learning curve doesn't exist.
Like you have to save this as of like today.
Holy cow.
And this is, but this is, this is a great, this is probably one of my greatest leadership
lessons I'm about to drop right here.
So, so I go in CEO, three piece suit, you know, look, look in the part of a hospital administrator
and I go in the first day on the job and to tell you what it was all about is I walk in
the first day and I go to the front desk and they're like, can we help you?
And I was like, well, I think I'm the new CEO here, you know, and they're like, Oh,
well, we didn't even know we had one, you know, like it was just such a chaotic and
the HR lady shows me my room or whatever.
And so I don't know anybody, a couple of hundred staff members that I don't know anybody, a
couple hundred patients.
So I'm like, I'm going to go walk around.
Like I've never been to this facility.
I'm going to check it out.
And I'm walking around.
I'm like, man, it's really just dirty.
Like it's just cigarette butts, like an addiction hospital is a lot of people smoke just cigarettes
everywhere.
And so I asked somebody, I go, Hey, that's a lot of trash everywhere.
And they're like, Oh, that's just how it kind of always is, you know, we stopped paying
the vendors a while ago and now they won't come out and pick up the trash or whatever.
Okay.
Good copy.
So I come in the next day, I'm still trying to impress everybody.
So it's the one of the few times you're going to find me in a suit in a tie.
And I walk in and I walk right past my desk and I go right into the janitorial closet
and grab a bag and gloves and I walk right back out the front door.
You know, talk to anybody because I don't know anybody yet and just start picking up
trash.
Didn't say anything.
Just start picking up cigarette butts.
And unbeknownst to me, the previous CEO who was fired to make room for me drives by and
pulls his camera out and takes pictures and then texts it to the entirety of the staff
at this hospital.
Matt, you guys are so bad and times are so horrible.
And I'm so glad I left your sinking ship, your CEO's out picking up trash.
Like that's how terrible you guys are is that look at you.
You got this new CEO is an idiot.
He's out there picking up trash.
I didn't know any of this is happening.
The next day I come back in and there's a line to get to my door.
Oh, people want to meet me.
And they were lined up to say like, I will follow you and I was like, why is that?
Like I don't, you don't even know each other.
And they're like, because you didn't come in and tell anybody what to do.
Just came in and start doing the things that needed to get done.
And you didn't tell other people to do it, which you absolutely in your position could
do.
You start doing it.
And the best thing that that other guy did when he left was sending that back to everybody
because immediately people want to follow somebody that is going to do what they're
asking others to do.
Like don't ask somebody to do something that you're not willing to do yourself.
And lead by example, not by verbal barf, right?
So the best buy and I ever got in any leadership position was when I went outside and picked
up trash and didn't say anything to anybody and it got back to all of them and it had exactly
the opposite effect that I think that this previous guy thought was going to happen.
They were like, we can get behind this guy.
And as a result of that, I had their ear and buy in from like basically day one, we put
some systems in place and some checks and balances, mended some fences, basically brought
some communication patterns back together, got rid of the toxicity and turn the corner,
right?
And as we're turning the corner, we're like, man, we're moving away from bankruptcy and
this is amazing.
We're turning a profit and everybody's happy and their jobs are secure and everything's
going well.
COVID is like, check this out.
Right?
Oh my gosh.
So COVID comes in and like goes, go boom.
And the, you know, the state comes in and says, you guys are the biggest hospital in
town.
So we're going to learn how to do this COVID thing on your facility.
So let's start by like just locking all the doors and putting everybody in quarantine.
And we're like, yeah, that's not how like a hospital like this, you want to take people
things, adding depression and locking them in.
Yeah.
So how bad of an idea that is so all in as much to say and to speed the story along.
Things go very well.
And about four years in, I decide, hey man, I played this game.
It's sort of on autopilot.
I love it.
I love the opportunity, but I want to go back to, I want to go back and I want to start
my coaching.
So I do my resignation thing and give them 90 days and headhunters hear about things
like how, who knows how they hear about it, but they do.
And so they come calling and another company, Acadia Healthcare and a really big one of
their crown jewel hospitals says, Hey, will you, will you come be the CEO of this hospital?
And I was like, well, that's, it's a step up.
It's a bigger platform.
It puts more microphones in my face.
Let's me share my, my passion for helping people more.
Yeah, I'll go do that.
Sounds good.
So I jump on that train.
Well, where they in Vegas too?
No, they're in Arizona.
So it brings me back to Arizona.
So that was the selling point really.
And so I'm like, yeah, I'm going to go do that, right?
Bigger platform, bigger challenge, bigger spotlight, kind of the crown jewel of the
whole $7 billion market cap healthcare system.
Let's go do it.
And so I cruise along there and this is where like life gets interesting.
This is where faction foundation comes from.
I have a really good buddy who had an exit.
He built a company and sold a company and put a considerable like eight figures in his
pocket on hit, on his exit.
And for the first month, he was like, Richie Rich bought every toy, bought like two more
houses and another boat and that, that, that, that, that, that, whatever.
Every time I called him, he's like, man, I'm going here.
We're going to the Bahamas.
And I booked a jet and that, that, that, that, that.
Just living life.
And then a month later, I call him up and like, how you doing?
And he's like, well, I'm miserable.
And I was like, what?
Like, I'm trying to wrap my head around how are you finding misery right now?
And he's like, I have no compass heading.
I have all the money in the world.
I just went and bought all the toys I ever want and I don't have to wake up in the morning
anymore.
I have no purpose.
I don't see a way forward.
I don't know what.
Like I'm, I'm, I'm in a glorious paradise of a harbor with nobody and nothing to do.
And I'm, I'm, I don't know what to do.
So I happened to be going down to Disney World.
My daughter, um, Sadie dances.
She's on the Highland Palm team and they were going to nationals again because they're amazing.
So Heather, my wife and I are we're going, we're going down there for this trip.
And so I say, Hey man, why don't you, why don't you meet me down here?
Dave, why don't you meet me down here and bring your wife and let's hang out.
We'll get a big suite and hang out.
So we do.
And as I'm in between watching Sadie do her dance thing, whatever I'm meeting with, with
Dave and his wife and Heather.
And I go through this like glorious like coaching platform, like totally break everything down,
gets crystal clear and deliver a plan that basically ended up with like a couple main
premises as of number one is you have to start everything by, it has to be passion driven
or it's going to be short lived, like follow your passion.
Number one sounds cliche.
Everybody says that number two is do it with people that you love and people that you want
to be around.
You're in a driver's seat now, follow your passion and do it with people that you love.
And number three is do something that changes the needle, moves the needle, change the game,
impact the world, make the world 1% better than the way you found it, help people do
something that, that enriches society.
And then for him, number four, I said, and if it monetizes great, but if it doesn't,
it doesn't matter.
You have more money than you'll ever spend or could ever give away.
It doesn't matter at this point in time.
Do something passion driven, do it with the people that you love and make the world a
better place.
And what had happened there was he had a perspective shift, right?
So his, his half empty went to half full.
And his, I have all this stuff kind of like, listen, all material things fade away.
If you don't believe me right now, think about what'd you get for your last three birthdays
in a row and everybody listening right now is wondering, okay, now what were your last
three vacations?
You know exactly where you were, who you're with and what you did.
We remember experience, we don't remember things.
So he accumulated a lot of things and then the newness wore off.
And so now we're sitting in this position where, you know, I give him that great advice
and, and, and we get on the plane and I'm flying home and Sadie's flying home with
the team and Heather's sitting next to me and I'm already working, you know, doing
my work for the hospital and got my headphones in and, you know, whatever.
And Heather's trying to talk to me.
I'm a God bless her.
I love her, but like, you know, I'm doing the thing where I pull out one earbud and
I'm like, yeah, half listening.
Okay.
What are you asking me now?
Yes.
The clouds are super beautiful.
I think the plane is going to crash.
Turbulence is normal.
You know, those kind of questions.
My wife's listening.
I'm not the only one.
Yeah.
Like I super love you, but I'm trying to do this, but, uh, oh really?
If you hadn't, if you had to rewall paper in the bathroom, this is what you would use.
Like, oh, that's amazing.
Thanks for, thanks for telling me that.
Yeah, it's a triumphant.
But then she hits me with this.
She goes, man, that was so good.
What you did today.
Like you really shifted him around.
It was because she knows I coach a lot, but she never in the room, she doesn't see it.
Right.
And that was the first time that she sat there and watched like the whole progression soup
to nuts.
And she was just like kind of enamored and impressed and like being nice, being a great
spouse and wife.
And she's like, man, pat me on the back.
And then she's like, so, um, like with everything that you said, like, where's your passion for
what you do?
How would, how would that, how would you answer that?
And my answer was, I went like this, oh, you know, I like my job.
I put my earbud in and I went back to type.
But like that question sat in me in a way that I was like, oh, man, I'm going to be
like, oh man, I ask people all the time.
I break people down all the time.
I tell them what to do all the time.
I listen and advise all the time.
And very infrequently, does anybody ask me these types of questions and much less do
I ask the question that then gets brought back to me to, to examine, right?
So that question comes back to me and I'm sitting with it and I'm like, okay.
And I'm like, you know what?
I'm not passionate about what I do.
I'm comfortable.
They pay me a lot of money.
I have this great title, I'm a CEO, this big public or traded thing.
They put me on stage.
They give me these great titles.
They afford me all these opportunities.
I'm just comfortable.
And I said, well, why would I not be passionate about that?
And I realized that when I got into healthcare is I wanted to do like what we're doing right
now.
I wanted to, one, to speak to you.
I wanted to, I want you to be need and need, glove to glove, like shoulder to shoulder
to somebody and say, Hey, let's look at your individual scenario and let's, let's reverse
engineer where we want to get to, let's figure out problem.
Let's figure out solution and let's figure out the gap, right?
And sometimes that's stuff I can do and sometimes I'm going to refer you to other people that
do this way better than me, which is another great business thing.
Don't do everything for everybody.
Be the guy that refers.
And I realized that as my healthcare career advanced, I went from my passion, which was
like RJ comes in with an issue, I help RJ RJ's wife then comes in because RJ and I have a
trust bond because I helped him honestly and she comes in and I help and I help and I meet
families and I get to, I get satiety.
I get like that spiritual satiety that says, Hey man, you go to bed tonight knowing that
you, you helped people.
You made a difference, right?
Small impact, but like, like it's pebble and a pond.
And by the time I got to the end of my healthcare career, I was exactly the opposite of that.
Like as a CEO of a big healthcare company, I'm never sitting with patients.
I don't even walk in the same halls that you walk.
I don't, they don't want me to have access with you anymore.
They don't want you to be able to get to me, right?
And now I'm serving a different master.
I'm serving the board.
I'm serving shareholders and I start looking at the job like my wins and my bonuses come
from looking at like, well, the patients are spending $10 a day at lunch or the hospital
is to feed them on the PPD price per patient day.
If I can get this to $8, then I can take that $2 per person per day and put it over on this
side of the line and my EBITDA contribution comes up.
And if my EBITDA contribution comes up, then my bonus kicks up.
So I got to a position where for me to be successful meant I was taking from the patient
experience.
For me to be successful meant I was not giving or granting or allowing for raises.
For me to be successful, I wasn't spending a certain amount of capex so I could keep it
on the budget.
So I wasn't, it was almost like I was the, here's why I'm not giving you the raise and
let me, let me play this shell game about, well, yeah, we're going to give it to you.
And if I can, if I can cut resources from the patient that costs money and find a cheaper
way to do it, cheaper drug, cheaper bed, cheaper sheets, like maybe wash the linen.
Once a day instead of twice a day, like all of those things, like this group is happy.
And this is the group who I now work for.
And all of this happens like inside of a week.
And at the end of the week, it's decided, I don't do this anymore.
And they're a great company and we had an amicable separation.
And I just, you know, kind of shook hands, walked out, said, I just don't do this anymore.
I love you.
You're great.
You're amazing.
I'm like, I'm like, I'm in high five.
This is not me anymore.
And they're, they're cool.
They understood.
Right.
Hey, man, we get it where you're coming from.
And they're, they're, they're amazing.
They backfill like this fast.
No big deal.
Right.
They're amazing.
There's a laundry list of better, probably better talent than me that could fill that
role overnight.
But again, I find myself jumped out of the airplane.
No parachute.
Right.
And so this is really cool.
I have a certain circle of friends that, that I call them and imagine this, like they
They know how much money I was getting paid.
And the titles and all the stuff that go with it.
And I call these guys and go, hey man.
And they're like, dude, what's up?
You calling me in middle day?
It's weird.
I go, yeah, dude, I just walked out.
I'm not doing this job anymore.
It's good my job.
And they were like, awesome.
Like not, oh my gosh, what are you gonna do?
Rethink this, go back, do this, do that.
You know, it was, dude, that's awesome.
Good man, I was wondering when you were gonna do that.
Like what are you gonna do now?
Like just immediately right into,
oh, high five knuckle bump, like cool, that's great.
Like how can I support you?
What are you gonna do?
And that's what brought me to opening up Faction Foundation
and we'll dive into that.
But your producers probably like, hey man,
can you let the host talk for like at least a minute?
So, I'm one of those guys that you're like,
you get this guy going,
you may never get the microphone back.
I listen to them all day.
So no, one amazing story.
I'm just getting caught up.
I don't even know how much time's really passed.
There's just so many things that are popping in my head.
Like, obviously you're running,
you go from the NFL, jump out of a plane,
like we just talked about to this type of lifestyle
that you never even saw yourself in.
One thing I do wanna talk about real quick,
just a backup is when you're talking about passion,
you're recommending to make sure you do something
that you have a passion in.
Some of the people that I've ran into,
and maybe I've ran into this myself,
if I actually look back,
but sometimes to get started,
people are really focused like,
hey, what do I wanna do?
What's a passion?
And they focus on doing their passion more than actually,
how do I put this?
I might be saying this wrong.
Can a business or entrepreneur do something
that's a stepping stone to his passion without,
I might have to back this up.
I think you're talking about efficiency versus effectiveness.
And I can be very efficient at chasing passion
and not effective at monetizing it.
And so you have a lot of entrepreneurs
that go down this road of saying,
man, I really love this.
And if I just pour passion into this, it's going to work.
Got it, yep, thank you.
Yeah, and so I'll keep going down that road,
if you want me to.
No, yes, please.
Because the biggest thing is,
for me, we're in construction, right?
Construction is not my passion.
So my passion is entrepreneurship.
It's helping people,
it's seeing things come to life.
And part of the construction is great
when I get to see a project from start,
figure everything out, how to do it,
and then we get the final product.
It's like, masterpiece, amazing.
I love that, but the construction isn't really the passion,
it's entrepreneurship.
And I think one of the biggest questions,
I know one of the biggest questions we get is like,
hey, well, what if, what I need to do right now,
what if my resources are giving me right now,
the opportunities I have right now
isn't necessarily my passion,
is that still the right route?
Can I turn it into a passion,
or is it a stepping stone to actually get what I need
to actually make my passion what I do for a living?
That's, I guess that's where I was going with that.
So.
So great, great question, huge question.
We could run like a five part series on that, right?
And it kind of depends on who you are,
what your chops are, and what your experience level is.
So you have, you've stood up
construction company to do very well.
You have a great reputation, everybody knows who you are.
You have your sign on the front of a big street.
You have a lot of jobs, you're probably,
you know, you're months out if anything, I'm guessing.
That affords you to be able to put more efforts
towards your passion because you still have to play
in reality, right?
Like if my passion was painting rainbows on street signs,
awesome, how you monetize.
And if you don't have a path forward to immediately monetize,
and that's your only source of revenue,
where's your burn coming on the other side?
So sometimes your passion might be rainbows on street signs,
but you got to flip burgers to make ends meet.
And you're just gonna have to do that.
And what a lot of people don't understand
about the entrepreneurial side of the world
is the risk reward of being an entrepreneur
versus a W2 employee is more,
the gap is bigger than most people think.
Like everybody's like, oh, I'm gonna go into business
for myself, I'm like, okay, well, why is that?
They're like, because I wanna set my own hours,
I go, well, time out, let me tell you what this means.
If you go into business for yourself,
your hours are now, all of them.
It is all of them, it is as you fall asleep at night,
it is as you wake up at night,
it is Monday through Monday.
There is no Saturday, there is no Sunday,
you may not go to work that day,
but you're processing all day, all the time.
You get to set your own hours,
but you're responsible for your own paycheck,
you don't get to phone it in and sit behind a computer
and play pretend and play Facebook
and when the boss walks by,
like switch the screens real quick
or drive around and do like fake sales calls,
like fake sales calls for an entrepreneur don't work
because it doesn't pay the bills.
So what I have found to be successful,
and if I'm going towards faction is I found success in life
by using mentors and coaches.
And I'll start from early on.
So my father passed away when I was seven years old,
I was the oldest boy in the house
and it was kind of like, if you want it, figure it out.
You want to do skateboard?
Yeah, they cost a hundred bucks.
You got a hundred bucks?
No, okay, what are you gonna do?
Well, I'm gonna get a paper out.
And so I figured out early on, like if this, then that.
And I was lucky that I had a series of strong mentors
in my life that were like,
hey, you have enough athletic potential,
like let's put you on this team,
let's put you on this team.
Hey, I'm gonna recommend you come over here.
Let me show you, let me train you.
I had individuals, Gary Shires, my next door neighbor,
took me on and said, hey, I was a former track guy
in college and I see a lot in you.
Let me pour into you.
So after track practice, I'll work with you for free
I don't have any money.
And with his extra training, I was able to be like
an all state, you know, scholarship level player,
which opened the door for me to say,
oh, I'm like, I'm a real, I have a talent here.
A guy, my mom was dating at the time,
became our high school football coach.
Super weird thing to do, right?
And he's like, let's work extra time
because if you can get this skill and this skill up higher,
you can get a scholarship.
We do that.
I go on and get my scholarship.
I go to a junior college.
I'm at the junior college and after my first year,
the coach leaves and goes to another school
and a new coach comes in and the previous coach said,
hey, follow me over to this other school,
small school out in New Mexico.
A great opportunity, super appreciative.
And he goes, if you work a little harder,
I'll get you a scholarship to Big 10 Pack 10 SEC.
You have that potential.
So I said, I'm gonna do that.
So I pour in, then I go to the University of Iowa.
And I do my things there and I graduate
and I didn't truly intend on going to the NFL afterwards.
I mean, for people that think, hey, I'm gonna go to the NFL.
Like, let me remind you this.
There's like 1500 active players in the NFL
and all of the positions are taken right now.
And for you to get in means you have to move somebody
out of the NFL.
There's no new jobs to open up, right?
Like every roster spot is filled right now.
And for you to get into it on a team,
it means that you have to be good enough
to kick somebody out of the league
to make a spot for you, right?
Weird, weird thing.
Like-
Yeah, I did.
Never thought of it that way.
Yeah, and there's only 1500 spots.
Like that's the freshman class at Highland High School
in the world, right?
It's not a lot.
So I go through college and I was like,
yeah, you know, if the NFL happens great,
but like it wasn't my absolute pipe dream.
And Chuck Long, guy that was second in the Heisman trophy,
running up to Bo Jackson calls me up and goes, hey man,
you're gonna regret it if you don't run for these guys
and blah, blah, blah, whatever.
You please come back and run for these teams
that have coming in on pro day and all this stuff.
And I say, okay.
And then I go back and then Detroit's like,
hey, we're gonna take you.
And I go to Detroit and the guy pulls me aside and says,
hey, our starting tight ends are all like 6'6".
You're barely 6'3".
If you wanna make this team,
you really gotta dial it in on special teams.
Let me show you how to do that.
So I make the team as a tight end,
but basically as a special teams player.
And then, you know, then I go and break my neck.
And then the surgeon is like,
hey man, you should check out chiropractic.
And then I go to chiropractic and I go to this guy's office
and he's like, hey man, you should go to school
and be a chiropractor.
So I've had a series of mentors that when it's right,
they showed up and my advice to anybody
in entrepreneurship in any capacity.
And at every level from absolute beginner to like,
I'm an eight or nine figure guy,
is don't be above coaching.
Because if you're, and I've talked to a couple of people
who look at professional development clubs or coaching,
I call mine a pro dev club,
because it just is a cool name.
Like I don't do life coaching.
So I think life coaching is weird sounding
or professional development group.
And the network that I have is amazing.
But when you say I'm above coaching,
well, let me tell you like what circle you're not in.
Every guy in SEAL team six has a coach.
Everybody in the NBA, NFL, Major League Baseball
has a coach, Michael Jordan has a coach,
LeBron James has a coach.
If you're in Jiu-Jitsu, Gordon Ryan has a coach.
Taylor Swift, if you're a Taylor Swift fan,
has a singing coach.
So when you get to where you're like,
oh, I don't need a coach, I'm just gonna go grid it out.
Well, you're going off on your own
and like good luck, right?
Good luck, right?
I hope it works out.
Sometimes it does, most of the times it doesn't.
So I was fortunate enough to have enough mentors
and coaches stack up for me
because I was always looking for that.
That it just, it took me one step to a next step
to the next step to the next step.
So I spent basically from the time I was seven,
we didn't have money for babysitters.
So my mom would enroll me in like two baseball teams
and a soccer team, like all at the same time.
I was a babysitter.
So I was like baseball three, baseball five, soccer at seven.
You know?
And it was a different time.
We had to ride our bikes.
We were gonna get car rides to practices.
And it's from that being coached my whole life
and then pivoting and then going through,
okay, now I'm a doctor
and now I'm building entrepreneurial businesses
and scaling businesses and exiting
and then evolving into like an administrator
and evolving into like CEOs of like large scale hospitals
that I'm like, hey man, I've seen coaching
and training and leadership from all sides.
Like I'm running SEALFIT camps
and running Spartan seven shooting camps
and doing my own triathlon clubs.
And I've done 50 something triathlons, you know?
Like I just done a lot of stuff.
I'm currently, I'm still a Jiu Jitsu instructor.
I roll four nights a week.
That's why this isn't herpes.
I have like some guy put his tooth in my forehead
two days ago.
She's what it is.
But yeah, so I'm a huge proponent of following coaches
that have a proven track record.
Like listen, when you go hiking, you follow a path, right?
You don't just arbitrarily say, I'm gonna go north.
Like if you were gonna drive from here to New York,
you wouldn't say to yourself, New York is East,
I'm gonna get in my car and blindly head East
and hope I hit New York.
You're gonna Google maps
and you're gonna know exactly where your turns,
where your stops, where your hotels,
where you're gonna get to
and how long it's gonna take
and how you're gonna get there.
And an effective coach is that same person
like they're gonna look, hey, what do you wanna do RJ?
How I wanna open this construction company?
Okay, cool, what's your experience?
What does it look like in six months of your year?
Okay, let's reverse engineer that back
and then we can start to lay out the steps
or run a marathon or anything else, same thing.
Yeah, and so I mean, this is gonna take us
right into the Faction Foundation.
Yeah.
So one of the biggest things I've seen
and I've experienced this myself is,
and I guess I can get your opinion is
when people are looking for mentors and or coaches,
which they're one and the same,
what should they be looking for?
Like what do you look for
when you're looking for a mentor?
A lot of people will look for somebody that's like,
hey, so and so has done something similar,
but not necessarily what I've done.
Would you recommend they go find somebody
that actually has been in their shoes,
done what they've done in order to help them expand?
Or like what qualifications do you think
you should be looking for in a coach?
Sure, substance over smoke, right?
The greatest coaches don't always have
the greatest social media presence.
I'll show you the greatest Olympic weightlifting coach
on the planet and his website looks like his daughter
in the third grade native, right?
And then I'll show you some guys on the gram
that have the best website, slickest app,
click funnels and all this super amazing stuff
to bring you in.
And I know who they are and I'm like,
dude, you learned how to do that a year ago, right?
So substance over smoke is number one.
I'm a huge proponent of if somebody's done it,
I'm interested in how they did it.
If they've never done it and it's theoretical,
I will listen because there's always pearls,
but that's probably not how I'm gonna choose, right?
Like if I came to you and said,
RJ, I wanna coach you and I wanna coach you
in how to run your construction crew specifically
on how to pour your foundation
and how to put your tilt ups up
and how to do this whole thing and the timeline
of when you do the foundation to bring in the tilt ups,
to bolting it all together, to insulating.
Like listen, I've never done that.
I am not the person that you should bring in to do that,
right?
But if you're saying, hey, I wanna make sure
that my team feels energized and they feel bought in
and that their voices are heard
and they feel like they're part of something bigger
and I'm managing my equity,
which that's a pearl into itself.
Managing your equity, as I came out of my mouth,
I'm like, I need to write that down.
So your equity is your team, right?
That's your equity and I guess you either manage them
or they're managing you.
So if you're managing them,
you're a step in front of their game.
You know where they're going,
you know what they're supposed to do,
you know their deliverables
and you are actually holding them accountable,
which is the hardest thing in leadership is this.
As a leader, it is not what you do,
it is what you tolerate.
Every leader has great ideas
and it's very easy to dispense.
Hey, look at my brilliant idea and I'm gonna do this
and look at my Gantt chart and all this stuff.
Awesome.
Let me show you where the rubber meets the road.
What are you gonna tolerate?
If the meeting starts at six and they come in at 6.01,
are we good?
And it may be totally acceptable,
but as a leader, are you gonna hold people accountable?
Because that's the hard part of leadership
that people don't wanna face is the accountability side
and holding people to the standard.
It's a comfortable part.
Well, some of the greatest leaders that I know
that come from, let's just say the military,
I happen to know, and I'm very close friends with Brian Kontosh,
you guys can look him up, Big Fish Foundation.
Brian got the Navy Cross in Bronze Heart
and I'll tell you his war story,
but that's a whole other thing.
And that's not what he would want anyway,
but one of the greatest leaders I've ever met
and there should be movies and books about him,
which he's just denying that that,
he won't let people do that.
And I live in that weird seal community,
not because I am military, I'm not military,
different inroads.
I hired Brian to come to one of my shooting events
to be a lead instructor.
I brought him in because the world in that regard
knows who he is.
As I'm making breakfast for the people who were up in Idaho
at this private black site range
for the clients that we brought in,
he's standing behind me taking out the trash
and cleaning up my mess.
And I'm like, Brian, they're all here to see you.
You're the main attraction.
Like we told people you're here.
Like you're the Warren Buffett in the room.
And he's like, yeah, but there's work to be done
and there's a standard and I don't eat until all my guys eat
and I don't sit down until everything is put back together
and I don't rest until everything is done.
And it doesn't matter.
It's amazing.
What you do, I know you're putting me in that position
and saying, go sit at the head of the table,
I'm gonna serve you and you'll hold court.
He's like, yeah, after everybody's eaten, I'll get a plate.
When the kitchen's clean, I'll sit down.
When the trash is taken out, I'll get comfortable.
But until then, I'm going to do those things unasked
and you can't stop them anyway, because good luck, right?
And that was like one of those moments that I was like,
that's really interesting.
And then we talked about it and he was the one that told me
leadership isn't what you tell people to do.
Leadership is like what you tolerate.
Like what will you allow in your presence?
What's the standard that you hold?
That's huge.
And so, well, that's impactful, right?
And that's managing your equity.
So to come full circle with Faction Foundation
is when I dove into my passion,
going back to exiting the hospital and saying,
where do I go from here, right?
And I knew I wanna be back with people.
I don't wanna go back and see them as patients again,
because then I'm playing for the third party
and I'm playing for insurance,
which is a whole nother podcast where I'm like,
hey man, I wanna do this, but your insurance
can't be paced for this, so I'm gonna give you
a lesser service, whatever.
Out of that.
And I said, well, when was my life the most stress-free?
Where I felt like I was wide open, full throttle,
and just living?
Okay, it's easy to say college or pro sports.
Why is that?
Well, very clear vision, a very clear plan,
a very clear playbook that I could study from
and understand what to do, how to do, and follow.
To roadmap.
A roadmap, a very clear coach that kept me lane-lined
within the plan and the playbook,
and then highly and of huge importance
is the locker room and the team
that held me accountable, right?
Like, yeah, I'm responsible for myself
in extreme ownership in Jocko, and I know Jocko,
and all that's great, right?
But in reality, your teammates iron, sharpens iron,
and when you're at that level, like in the NFL,
like you're not the biggest fish in the pond anymore,
which isn't a whole nother thing.
Like, if you're the biggest fish in the pond,
you're in the wrong pond.
You're out of the pond immediately
because you're comfortable, right?
Getting to the pond, we're the smallest fish.
And so what I said about doing was
I started pouring all of my thoughts
and all my principles into how I wanna run
this faction foundation.
What does it look like, taste like?
What's the plan, what's the vision?
And then I built a playbook.
And it was really important to me
that I built a playbook because I don't like talk,
I like action.
And I don't wanna talk about it, I don't wanna be about it.
So if I'm coaching you in a group setting,
you have micro-actions that I've gamified every day
of the week to earn a certain amount of points.
And when we get on a call, I'm gonna go,
RJ, you should earn 25 points this week, where, yeah.
And if you commit with 15, I'm gonna be like,
hey, group, let's coach them up.
But what I also did, so I have planned playbook coach,
obviously it's me, but the team and the tribe
was very important to me.
So what took me the longest was to go back
to my team and tribe and to pull,
like there's guys in this that are Navy SEAL astronauts.
Like, and you're like, really?
Show up, find out.
Spine surgeons, previous senators, doctors, lawyers,
eight-figure, nine-figure exit guys.
Like, that's the circle that I have as my team.
And what I wanna do, and the way that I like to be coached,
is I'll show up and listen to the coach for sure.
But I also wanna be surrounded by people
that are better, smarter, more knowledgeable
in me as much as possible.
I wanna be in a circle where I have to work to keep up.
So the hardest part about building faction foundation
wasn't making my plan, and because it was very easy,
I just broke down, what are the main pillars
for me, faith, family, fitness, finance,
or the playbook, which when was life the easiest
when I was in college sports,
and I had the plan playbook coach and a team.
And the funny thing about that is,
think about the infrastructure I told you at sports,
have all those tools, and it results in what?
Wins and losses that are just lights on a scoreboard.
And a week later, nobody cares.
20 points to 15 points.
Five catches, two touchdowns, whatever.
A week later, a day later, five minutes later,
nobody cares, and it doesn't mean anything.
At the pro level, whatever, it's a little bit different.
But ultimately, it doesn't mean anything to anybody.
But then when you find yourself off that train,
and you're not in the military, you're not in the team,
you're not in high school, you don't have your career,
you're not in pro sports anymore,
and you're off that train because for me,
it was an injury, right?
And that train is rolling, and your boys are on that,
and you're not there anymore, and you turn around,
and you're like, okay, well, what am I playing now?
I'm not playing that.
I'm playing the game of life.
And in this game, wins and losses aren't your scoreboard.
It's bankruptcy, divorce, suicide.
Stuff that hurts, yeah.
It's real, real impact, like stuff that's real, right?
And then you're like, okay, so where's the plan for this?
Like, you started a company,
did somebody hand you a playbook,
and go, hey man, here's your step by step.
I wish.
You wish, right?
And that's what you're doing now is saying,
hey, let me give back, right?
Because we realize how hard it is to do this.
But I know what you've done,
and I don't know who you've done it with,
but I'm gonna guess you've surrounded yourself with people.
I'm going to guess that you've brought a tribe together,
and I'm gonna guess that you find yourself in circles,
that you feel like you're working to keep up with,
or with a coach, whether it's a group,
or an individual coach, somebody's holding you to task.
Right?
Yep.
Well, that's, you have now a plan to playbook and a coach
to go do the game of life.
And one aspect of that is finance.
And for you, I'm assuming this is,
you're the breadwinner of your family,
I know your family, and you provide for not just yourself,
but a lot of people, so finance is very important,
a lot of people work for you.
To extremely important, yeah.
It's extremely important.
And so your passion to your point
may not just be construction, but entrepreneurship,
of being able to give other people
the opportunity to provide for them.
Yes.
To, right?
Yes.
And so that's why I've broken down,
what do I coach from is the interweave,
in the interplay like a Rubik's Cube
of faith, family, fitness, and finance.
And I made it as simple as possible and said,
hey, listen, when it comes to faith,
I think we should all have a moral compass.
I think we should all have a true north,
and my true north and yours don't have to be the same.
You could be Jewish, a Christian, or Muslim,
or Mormon, or Catholic, or Protestant, or,
I don't care.
It's not for me to judge who you are,
what you are, and what faith you observe.
However, I do believe that you should have some moral compass
that keeps you in line, that you balance in your decisions
against.
And if you're not working towards that or thinking about it,
then how are you making sure that you're staying ethical,
and how are you balancing the scales?
Yep.
And if you don't put intention into that daily,
it's like anything else.
If you want to get stronger, you go to the weight room.
And when you stop going to the weight room,
you start to get weaker.
So with your faith, if you worked out one time a week,
would you get stronger?
The answer is probably not.
So when you go to church on a Sunday,
and you don't do anything else the rest of the week,
you're at maintenance at best.
Oh, yeah.
Right?
Yep.
You're at maintenance at best.
And I'm not saying give up your whole life
and just go beat people out ahead with a Bible.
But can you not talk to the Lord and Savior
in like 30 seconds in your car here and there?
Can you not say a prayer with people?
And are you setting the standard
that you're willing to do the things that you believe in?
Like would you openly pray in front of people?
Would you ask other people to pray for you?
And I'm not putting you on the spot.
But it lets you know in your heart where you at.
And if the answer is no, I'm going
to tell you get outside your comfort zone and grow.
Don't be comfortable.
If that's your faith and you believe in it, expand it.
You did that as a missionary.
And you're like, yeah, man, I did this for two years.
I understand what that feels like.
Yes.
So I'm preaching to the choir right here.
And then I go into the so underneath faith,
and I definitely put that first for a reason, is family.
Because without family, I believe I was put here
to guide, lead, protect, and serve the dispensation
as a patriarch to my family.
It's your purpose, yep.
And that's what I believe.
Doesn't mean it's right or wrong or a difference.
What I believe makes me happy, whatever.
Not misogynistic.
Plenty of women are breadwinners,
and everything is great.
It's equal, equal.
Like all of my top executives are always women as well.
And they're amazing.
We're equal, equal.
But for me and my role, and the role that I signed up for,
is I am the co-head of the family with my wife.
And that is my number one.
And that means I need to touch base
and be intentional every day.
Which goes into another derivative of the lesson
is a quality over quantity.
Like listen, I know you work 80 hours a week.
You work your tail off.
Like everybody in the family knows
that you're running and gunning and hustling
and working all the time.
Because it's who yards, where you are in the stage of your life.
You're trying to build an empire to serve your clients
and to bring in staff and give them opportunity.
And that's where you're passionate in entrepreneurship.
And I totally get that and I respect it.
But then you go home, and you're like,
if I gave 10 hours to work, and my kids are awake
an hour before I leave and an hour after I get home,
how do you balance that scale?
Yes.
How do you balance it?
And I'm going to tell you, you can't do an hours for hours.
Right?
Doesn't work.
So you have to take quality over quantity.
And if you're going to say quality over quantity,
that means to make quality, the more intention you put into it,
the more you're going to get out of it,
and the more you'll come closer to balancing the scale.
It's like, you can be with your wife on your phone
watching Netflix, BS.
Or you can intentionally be with your wife.
And like, eye to eye, consciousness is locked in
and be an absolute present.
And listening and talking and being 100% involved.
And time is a perception, right?
Like, imagine how much time goes by
when you're at your favorite rock concert
or you're on a roller coaster or something amazing.
A boom.
OK, how about when you're stuck in traffic
and you got a poop?
Like, time, like five seconds.
And you're like, oh my gosh, like, it's terrible, right?
It's totally different.
Or you're standing in line for the bank
or you're late for a flight or something.
Yes.
Yeah.
So time is a perception.
And we know that.
And we know that if I'm intentional about my actions,
and I have even so much as a small plan,
that when I show up for my wife or my kids
or the people that I love that are special,
I give them that opportunity to make sure they know
that I care about them.
And as a result, I'm filling in quality
where I don't have the option to do quantity
because that quantity of time is required somewhere else.
And that's really what Faction Foundation is,
is that whole roots to.
And then the next piece would be fitness, right?
Faith, family, fitness, and finance.
Like, if you're not healthy, you're not generating.
If you're not generating, this company goes down.
If this company goes down, all of these people
you have working in here and this beautiful empire
you're building starts to fall apart, right?
So when I run into these CEOs, which is very common,
in health care.
And I'm like, what do you mean you don't go to the gym
and work out?
And they're like, I don't have time.
I said, you're going to have time when you have a heart attack.
You just not going to have a job anymore.
Like, you're going to have time when the diabetes kicks in.
You're going to have time when you get congestive heart failure.
You're going to have time when you do all this.
I said, just you have to find time.
And we all have it.
We lie to ourselves.
You know, I work.
No.
Listen, I talked to a guy last week.
Hey, man, I'm coaching.
He totally didn't do anything working out last week.
Hey, I was on the road.
I was in and out of hotels every week or every day.
I said, OK, cool.
So you couldn't get five minutes of exercise in?
Oh, I couldn't find a gym.
I was like, did they have gravity at the hotel
that you stayed at?
And he was like, yeah.
I was like, do they have a floor in the room
that you stayed at with the gravity?
Yeah.
I said, did you forget about push-ups or air squats?
He's like, man, never thought about that.
Which I wasn't busting him, but that's coaching, right?
That's him going, dude, in my mind, I had to go to the gym.
But I didn't realize I literally could.
You want to do something hard?
Get on the floor and stand up 100 times.
Just lay on the floor.
Stand up.
Lay on the floor.
Stand up.
You're going to be sweating hard.
Go for a walk.
Go for a walk, right?
But then what's cool is, and I say,
if you're going to follow a coach,
do a be there, done there person.
So yeah, I understand the physical side, pro athlete,
doctor, all that kind of stuff over here.
But the mental health, bro, is a whole new paradigm for me
that I dove into five, six years ago.
I didn't understand it, even though I've
been in health care forever.
I have an absolute appreciation for it.
Depression is real, anxiety is real.
PTSD, emotional and developmental trauma is real.
Addiction is real.
I have empathy for people with addiction.
I don't look down on them anymore.
I understand it as a diseased brain state.
Listen, alcoholics don't want to wake up and drink all day.
Drug addicts don't want to steal the china out
of their grandma's store room to just say, oh,
I want to destroy my family today.
I woke up and I figured I can destroy my family
by stealing money out of my dad's safe and buying drugs.
They don't want that either.
And we at society still look at that as a choice.
Because we look at diabetes or cancer.
You don't get to go, hey, man, tomorrow
I'm not going to have cancer.
The way that you look at alcohol can be like, well,
just don't pick up a drink.
You don't have a alcoholic anymore.
It just doesn't work that way.
But now that I understand that, there's a hygiene to it.
Like, hey, keep it in check.
Make sure that your optics stay clear.
It's a lot of mental health is how you observe your surroundings.
It gives the story of David.
He was depressed.
We changed his perspective, half empty, half full,
gave him a moral compass.
His depression went away.
He had purpose, right?
So understanding mental health and putting time into that
is great.
And for anybody listening, if you want to know
a very simple thing, is do a two-minute gratitude journal
in the morning.
You don't have to share it with anybody.
But actually write out, like, oh, I have nothing to write about.
Do you have a roof over your head?
I'll give you a great gratitude story.
I'm at no shortage of stories, by the way.
Your producer's like, this is great.
Can we ever stop this thing?
Listen, we'll make it a two-part.
How about that?
So I'm at a Navy SEAL-inspired camp run by SEALs,
but it's civilian-esque.
And it's been two days in.
And we've been wet and sandy, whatever.
I'm on the instructor side.
And this kid limps over to me, and he's feeling sorry for himself.
And I get it.
I've been there.
This sucks.
We start with 50 people, like 12 people usually make it.
It sucks, and it's meant to suck.
And he's like, instructor price, I can't go anymore.
I can't do anymore.
What's up, man?
My feet are bloody.
I literally can't walk.
My whole foot is a blister.
Let me show you how bad it is.
It sits down, takes his boot off.
And honest to goodness, it looked like somebody took a potato peel
and just took the bottom of his foot off.
When you're wet and sandy for three days,
bad stuff happened to your feet, especially if you don't take care
of your feet.
Yeah.
And so, and he's feeling sorry for himself.
And in his mind, this is the worst thing that's ever happened to him.
It's perspective.
This is his worst.
He hit his threshold of the worst pain and the worst time he's ever
had in the most down, in the most whatever.
So I call instructor Ferris over.
Hey, Ferris, this guy wants to quit.
This and that and the other thing.
I'm going to go run this evolution.
Can you deal with this?
Ferris like, yeah, I got you.
Ferris, the former Marine, you'll hear a story in a second.
But Ferris looks down and goes, what's going on, man?
And the guy's like, dude, I got these blisters and like it hurts to walk.
And then the Ferris go, OK.
He goes, that's the worst things that ever happened to you.
The guy's like, dude, it's so bad.
Coach, I can't do it.
And Ferris lifts up his pants and goes, it could be worse.
And shows his artificial leg and says,
I will trade you your blisters for this leg right here right now.
And the guy's like, we're good.
Sock on, boot on, finishes the count.
Just changing the perspective.
And so a lot of what we do when we gratitude journal
is take stock of what is working because it changes the lens
on how you see the world.
If you can change the lens on how you see the world,
you see opportunity.
You see how can I get in and fit in and help versus,
I'm in defense mode and poor me and everything's
against me or whatever all the time.
And then the last part is finance.
Yeah, I'd love to chase my dreams,
but you have to be responsible too.
And it has to monetize.
And if it doesn't make sense and you go bankrupt doing it,
there's going to be people out there who's like, oh, chase
your dreams no matter what.
I'm like, OK, great.
But you have to pay the car payment.
You have a cell phone payment.
You have a house payment.
You have kids that want clothing and food.
Yeah.
So put yourself in a position.
Like start with as close to your dream as possible.
Work your butt off.
And listen, if you want to be an entrepreneur
and you're not an entrepreneur right now,
on the side, on weekends, on your other hours,
build your project alongside you until the main thing
that you have going doesn't have to be the main thing anymore
because you can switch and go into entrepreneurship.
But I think it is a little bit silly to say, oh,
I have no experience on anything.
I'm just going to be an entrepreneur.
I'm going to start a business.
Awesome.
Do you have $100,000 like liquid ready to burn?
Do you have a coach?
Do you have a mentor?
Do you have a playbook?
Do you have somebody who's done this before you?
Is this holding your hand and guiding you and taking there?
No.
OK, so you're just going to drive to New York
by saying, I'm going to head east.
Do you realize, and I think Uchtdorf said this at conference
maybe eight years ago, he gave a story.
An airplane leaves Los Angeles for New York
and is off by one degree.
Just one degree.
They land in South Carolina.
Yeah.
You see what I'm saying?
Yeah.
We're only off by one degree.
Which is nothing.
There's nothing.
Yeah.
It's a big difference, right?
Yeah.
So anyway, all I'm going to say is that's
kind of the premise of it.
First of all, I feel like I'm not even in a podcast.
I'm just in school.
I'm just learning.
I tell you, the microphone hog issue.
No, no, it's not an issue.
It's phenomenal.
Let me ask you this.
And this is, I guess, right now coached client.
One of the biggest things the world has taught me
or shown me, social media and stuff growing up,
is like, hey, men have to be tough, right?
And so recently, over the last few years,
I've seen a lot more videos of like, hey,
it's OK to have issues.
It's OK to not have to be tough all the time, right?
And be able to understand that sometimes we
have to take care of ourselves.
And in entrepreneurship, one of the things
that I've experienced is it's consistent helping others.
It's consistent worrying about others.
And a lot of times, like, I'll forget to worry about myself,
right?
And what that does is all that stress, all that anxiety
builds up.
And then finally, there's a breaking point, right?
Then that breaking point passes.
And then it just happens over and over again.
What would be your advice, and specifically
in the entrepreneurship world, what's
your advice to be able to manage that stress and that anxiety?
So I think a mentor really helps, right?
Being able to actually have someone to talk to.
But if you don't have a mentor, what
options are there to be able to understand that threshold?
Big question unpack again.
So you started off with the great leadership is,
leaders eat last.
So what you just said is, you wake up every day thinking,
how do I support and endorse and take care of my team?
How do I support and endorse and take care of my family?
And then before you have time to think to,
how do I endorse and support and take care of RJ,
you're probably going to bed.
And then the day starts over and you go,
how do I take care of my family?
How do I care of my business?
How do I care take care of my team?
And by the time you go to bed, as you drift off,
you're like, I should probably do something about RJ.
And you fall off.
And what I have found is we all have time for whatever
we want to have time for, right?
And as such, I would recommend every entrepreneur,
especially if we're talking about like that stereotypical alpha
male who you're talking about, like listen, I like fighting.
I've been doing jiu-jitsu for 20 years, played football.
Like I enjoy it.
I don't do it because I like to be a tough guy.
I like the puzzle side of it.
But I still like to play rough.
I like that.
I like to bang guns.
It's fun for me.
I don't have any desire to go shoot people.
I have no desire to play a war.
I don't want to go ever be in a gun battle with anybody.
But I like to do that kind of stuff.
So from the outside looking in and lift weights and all that,
at 6'4", 240 pounds, you might think, you know,
like he's a tough guy, right?
He looked pretty tough.
Maybe.
Just drained my ear a week ago again.
So I'm trying to look less tough.
But here's what I've learned about toughness.
And I'm going to tackle one of these questions at a time.
Toughness is the ability to get outside of your comfort zone.
Like that's toughness to me.
Because if, like, imaginearily, draw a circle,
put a dot in the middle.
That's you.
The circle is the margin of your experience.
So whatever you've done is where that circle is.
And you live inside of that.
It's called your comfort zone.
And we all talk about personal growth.
And we say that you fail at the margin of your experience.
And that margin is that actual diameter of the circle.
So you have to become uncomfortable and go outside
of that circle to experience growth, right?
Yeah.
And you should have a group of people or a person or a book
or something that compels you and gives you
fuel because you've used a lot of your fuel
to take care of your people and your family.
And when we leave it up to ourselves,
it becomes very easy to say, I'll take care of me tomorrow.
And it is a very leadership mentality
to make sure that everybody's taken care of.
And then you, to your point, leaders eat last.
And what you're saying is when I talk to true leaders,
they ask me this, right?
So I'm going to applaud you on the question.
And my response to that is put yourself
in a circle that's going to hold you accountable
to do the micro actions daily to ensure
that you stay on the beam so you can continue
following your passion, which is not necessarily
the product of construction, but the end results of creating
dreams for people and supplying employment opportunities
and putting money in your family's bank
to provide their future.
That's what your passion is, right?
Yes.
And you're doing it with a lot of family and a lot of friends.
Like your best friends on the other side of camera right now.
Like you're doing all the things we're talking about.
But as a leader, I would recommend like make sure
that you have somebody that is in leadership of where
you're going and is holding you accountable the way that you
hold your teams accountable.
Because you probably came up in sports.
You came up through the church.
You developed this company.
Like, and I know how you did it.
You bootstrapped it and pulled it up and just said,
I'm going to figure it out.
And you did.
And you did a dang good job.
And you get to this position where you wake up one day
and you have 100, you have 50, you have 100,
you have 200, 500 employees.
And you turn around and you're like, I have a family
and I have all these children.
And you're like in the pyramid, you're at the top.
There's nobody above you, right?
So yes, we look to God for sure.
And we look to the scripture for sure for strength and guidance.
100%.
But who's calling you every day and checking it.
Hey man, how you doing?
Yeah.
Hey, my team, I don't care about your team.
Yeah, dude, I don't care about your job.
How are you doing?
And what I have found toughness is when
you can look another man in the eye
and be like, hey, man, I care about you and I love you.
When you can tell another grown man that you love them
on the phone because they're your brother,
that's toughness to me.
Because that's saying I'm big enough to go so far out
of my comfort zone because as alpha males,
it is not inherent for us to show compassion.
It is also not inherent for us to show weakness.
It is not inherent for me to raise my hand and say, hey,
I'm suffering from depression.
I'm having anxiety issues.
I had a panic attack because we look vulnerable.
And in the competitive landscape that we live in,
we think that we're going to look like prey
and the world's going to come after us.
And I 100% agree with that.
And someday, that stereotype is going to change,
but that's not today and it's probably not in our lifetime.
So how do you deal with it?
The toughest people I know, and I'm
going to go to actual war heroes and without dropping names on,
we'll talk about it after the podcast.
But I'm talking about the Ben Laden mission guys.
And the guys are tip, tip, tip of the spear.
Their toughness is when they call me and just say,
how you doing?
And I'm like, well, my job, I don't care about that.
How are you doing?
And they want to ask me questions.
And then they want to tell me, hey, man, I've been really,
I've been feeling depressed and I'm a little down and asking
me, hey, how do you think I should go out of this funk?
Totally vulnerable.
I'm like, dude, you're literally in a movie.
You literally have books about you.
Like you're bestselling author on the crazy war stories
and the people looking at you as the toughest person
on planet earth and you're telling me about depression.
I almost can't let that out.
It would change.
And he's like, oh, I want the world to know.
I want the world to know that we all have breakdowns here
and there and we all could use each other.
So RJ, in your position, I would say,
find a tribe of human beings that's
going to hold you accountable to the timeline that you
can allow for.
That's solid.
Wow.
This is crazy.
You know what?
So just for everybody to know, so Derek is my wife's uncle.
So therefore my uncle.
And to be honest, I've never really actually sat down
and had a hard time.
As long as we ever talked.
Yeah, this is the longest we ever talked.
And so I'm sitting here.
I'm just dumbfounded at all these things that you're saying.
And I mean, the biggest impact here
is you're talking about entrepreneurship and then
addiction and mental health.
And I think that the biggest thing for me here
is really truly the mental health.
Like from growing up, I was born into this family that was very,
I would say ordinary, but my dad, he owned a business.
So he was successful.
And he was the guy that everybody wanted to meet.
Everybody wanted to go to.
The guy that everybody relied on.
So I naturally became that person that just relied on my dad.
That if anything happened, I'd be able to go to him.
And that's not wrong.
He's a father, right?
And he's supposed to be that way.
2008 happened and his business started going down.
So he succumbed to drugs and a huge drug addiction.
So did my mom.
And so that was all of a sudden, OK, now it's kind of similar,
not so much, but parents were just gone.
And I had to be the person that was kind of in control.
And I had to figure out what to do next.
And throughout this entire journey,
throughout the entrepreneurship and getting
married, going on a mission, all this kind of stuff,
I've never once sat down, I think, until this moment
and really been like, am I OK?
And so I kind of get emotional right now because all this stuff
you're talking about, yeah, it is real.
And for me, I've always been a person
which I'm sure so many people that are in the arms
or just building companies, it's so hard to focus on yourself
because there's so much to be done.
And there's so much other people to help
because the picture is always grander.
It's always bigger.
It's not just sometimes it's about the money for people,
but a lot of times it's not.
And it's just so, I mean, this is
gold, it's so important to be able to step back,
be able to be coachable, be able to understand
that there are other people out there that care, that
want to help you.
And by allowing yourself to accept that help,
you are going to progress even further in life.
I mean, that's, I guess, in a nutshell, what I'm taking.
But I mean, I'm just taking a lot in.
This is awesome.
Yeah, man, I'm a fire hydrant, would you give me a microphone?
I'm going to need more than an hour with you.
So the Faction Foundation, I think I speak for a lot of people
right now, is how do people get involved with that?
So first things first is I officially launched June 10.
So right now I've done some warm leads.
And I'll go quickly.
It was important for me before I opened the doors
of my deliverables to have a very clear plan.
Faith Family Fitness Finance and the derivatives
of Go, Got My Plan.
My playbook, which is a gamified micro-actions
to keep you on that beam where you earn a point every day
in that category, not just through what I exactly tell you
to do, but I live by what doesn't challenge you,
doesn't change you.
So I'm not going to tell you to run a mile.
I'm going to say, do something physically fit that pushes you
at 1% outside of your bubble.
Give yourself a point for that.
The coach, which that's going to be me for right now.
Like when we scale and there's thousands of people,
I'm going to have to bring in more coaches.
So I'm going to build and cultivate coaches.
I have a solid team, which leads me to the team.
So before I opened it was important.
And this was the hardest part.
I had to go around the world and recruit about 25 to 30 guys
who are mentors of mine.
Guys I've looked up to, guys I've coached with, guys
like I told you about that are tip of the spear
in the military, pro athletes, nine figure CEO guys,
in a nice cornucopia of different types of human beings.
Black, white, purple, male, female, whatever.
Don't care, right?
But they have to bring something to the table
because let's say RJ, you come in
and you're my first paying client, right?
I told you you're going to get a team,
a playbook, a plan and a coach.
And when you show up on that call,
I want you to come into a call where you're like,
I'm the smallest fish in this room.
And I see great value in this.
The men that are speaking and the women that are speaking
on this run nine figure companies.
The people in here have had eight and nine figure exits.
The people in here are doctors and surgeons and lawyers
and construction guys and they're just,
they bring a skill set, like that's my crew, right?
So now that I have all those pieces in place,
like I am now saying, okay, soft launch,
like go to thefactionfoundation.com,
watch my story so you, which if you listen to this
you don't have to and click through
and just get on an onboarding call.
I get on a phone with you and we have to make sure
it's a good match.
Like you asked me the question like,
listen, I'm not the right size shoe for every foot.
You know what I mean?
I'm the right size shoe for the people
that I know I can move the needle on.
So I do a deep assessment on the front
and I get it quantified by points.
And then we run 90 days and I'm having you do these things
like a weight loss.
Like if I'm doing a weight loss thing,
I want to know your weight today.
I want to do this program.
I want to weigh you here and see the change.
I don't want just hear that I feel better stuff.
I'm going to score you again.
And then outside of that, we do summits
and we do adventures and I take my teams
and we go to Patagonia and Argentina.
We do shooting adventures.
We do all kinds of like crazy fun stuff.
And it's very much of a, it's a big boy community
filled with women and men
where you can come into a locker room type mentality
that's led by a coach, plan playbook,
and you can be real and raw and you can say,
hey man, like I'm having a terrible day and I'm depressed
and this is what's going on in my world
without having your staff and everybody else there.
And you're going to talk to other people
that are going through the same stuff you are.
It's amazing.
So that's what we bring to the table.
So do you have a set cost or is it based on the initial?
Yeah, no.
So to be, so I have a one on one cost
but that's $75,000 a year and up.
People take advantage of that all the time.
And I love it for that particular client
and I have to really make sure that I can deliver
when we get to that level.
What I advise for everybody is put your toe in the water
into the group coaching because I see the most value
and I try and steer people away from one on one coaching
back to the group.
But some people are just like, I just want you
and this is what it is.
But the group and the plan and the playbook
is where the power is because it really sets forth
the micro actions and micro intentions
that you're doing every day that build habitually
and all of a sudden you find in 90 days, oh, I am praying.
I am reading the scripture.
I am going to the gym.
I am looking at my nutrition.
I am being intentional with my wife.
I am finding time to make breakfast for my kids.
I am doing this and then even cooler man
is when the family's get involved and your kids are like,
what are you doing?
You're like, I'm trying to get to earn a fitness point
and they come to you when you get home
and you're tired and you don't want to do it.
And they're like, Dad, let's do pushups
when you get a fitness point.
Or your wife comes to you and just like,
hey, let's reach scripture together.
Let's reach scripture together.
That's what brings it all together, right?
And we get tired because, listen, here's the reality.
As a CEO, I answer a thousand questions a day like this.
But guess what happens when I get home and talk to my wife?
Do you think she wants me to answer questions like this?
She doesn't want me to answer any question.
She wants to talk and me to just do, yeah.
But I come home in that CEO mode and I'm like,
pop, pop, pop, pop, pop, pop.
It's hard to turn it off.
So I'd be very intentional about, I'm not her boss.
I'm not her CEO.
I'm her equal.
I'm her partner.
And I'm here to listen to her and be present
and not just bounce responses back.
So, I don't know, in a nutshell,
I think that the best place to start
is in that group side, in that group side.
You're looking at under $2,000 a month
to be in those types of groups.
Totally affordable.
And the reality is if somebody came to me and they're like,
hey, man, I need to be in this and I can't swing it,
I didn't get in this for the money.
I have enough money to pay my bills.
I need to like change human beings.
So whoever judges this, whatever faith we all subscribe to
at the end of the day, my goal is that when I leave this earth
and I go to the next place,
that they're gonna look at me and go,
hey man, you weren't perfect, but you were trying.
Yeah.
And that's it.
That's amazing.
So thefoundationfaction.com, is that correct?
The Faction Foundation.
We just called it the Faction Foundation.
I couldn't buy the dough name
because some random group already took it.
So we had to buy the Faction Foundation, but yeah.
Why did you name it that?
Because the faction, I break down the four F's
into each their own subcategory,
but yet they all tied together.
Oh, the finance.
Yeah.
Faith, family, fitness and finance, it all pulls together.
So there's factions in this life
and we get wildly out of balance.
And really what I really, if you wanna know what's the one
problem I really solve, is how to balance it all.
How do I have a life of abundance that stays in balance?
How do I make eight figures and have a wife that once me,
doesn't just need me for my paycheck?
How do I make eight figures and have a family life
that I want and stay physically fit and mentally sound
to be able to keep up with it?
And how do I do that and keep it all framed in
under the lane lines of the morality of the faith
that I've chosen to walk?
Like how do you do all that?
Because it's like helicopter blades.
It doesn't fly if one blade's longer than the other.
So if my finance is way out here and my family is here,
like if I score 100 in finance and a 20 in family,
like yeah, I'm not in financial poverty,
but you're gonna get a divorce.
You're in family poverty.
You're gonna have kids that don't want you anymore.
You know what I mean?
So this is a real world consequence of saying like,
everything in balance works
and you can grow it all in abundance.
Don't be afraid to grow your spirituality.
Don't be afraid to grow your family bonds.
Don't be afraid to grow your fitness.
Explore new things.
Don't just think that the wins and losses are chalked up
because of how much money you have
or don't have in the bank.
I will walk you over to nine figure guys that are miserable.
They come to me for coaching.
That's amazing.
You know, there's a difference.
You know, I've talked to a lot of people
and there's a difference when people have knowledge
versus when people have wisdom
and everything you're saying is just wisdom.
It's based off of real life experience,
stuff you've been through,
stuff you've learned,
stuff that you put into play yourself
and you can sense that when you talk to you.
Oh, thank you, Masi.
I'll take that as a comment.
That's fantastic. Thank you very much.
I got one last question.
Yep.
And this is him running long
just in case he's like, five minutes, 10 minutes.
Well, I mean, I'm forcing him into the network.
So, hey, for those guys don't know,
RJ will be a member of the Faction Foundation
by this time next week.
Yes. And if he's not, I want you all to write in
and ask him like, what's holding him back?
100%. How about that for sales?
Yeah, there you go. I'm tired.
If you're like, I'm at the dance.
Like, dude, my kid goes to dance
and they awarded her a solo
when she was really young,
brought her up on stage and like,
it applauded her the whole company.
And then she hands me the certificate.
Dad, look what I won.
This is so great.
They love me.
And I flip it over and it's like,
for $1,100 extra a month,
your kid can do this.
And they'll say, I'm going to come up.
I'll say, well played dance company.
Well played. That's good.
Well played. You sold my daughter to her peers
and then talked to mom and dad and sent me the bill.
That might be a good way to get remodels.
I mean, yeah.
That's a good sales tactic.
So from a, and I mean,
this may be putting you on the spot on the test,
but I think you can handle it.
If you had an opportunity to meet a stranger
and that stranger's life was in complete chaos
in every single aspect of all four Fs,
there's four, right?
Yeah. And you had, let's say 60 seconds
to give them one piece of advice
that can help them in all four sectors.
What would that be?
And take your time.
To know the solution,
you have to identify the problem.
In medicine, we call it diagnosing.
You have to, in shooting,
it's putting it front-sight focus.
It's getting your target radical over it.
You have to focus your energy,
but you have to know what are you shooting
at, what are you striving for?
So in 60 seconds, I would say,
here's what I want you to do.
I want you to go home and define your issue
and define your issue and write out what it is today.
Write out if you do nothing different
than what you're doing today,
what does it look like in a year?
Then I want you to write,
what do you want to look like in a year?
And what do you think you have to do
to go from where you are to there to make that happen?
And most people, they don't know what that bridge is.
Like here's problem, here's solution.
There's a huge gap.
And coaching is that gap, right?
Coaching is that gap.
Like here's my problem.
This is my hell island and this is my heaven island.
How do I go from here to here?
Like I don't want to be here anymore.
And I don't know the plan to get off this island.
And I can see that if I was over here,
like I'm happy and everybody's smiling
and things are great.
I don't know how to go there.
But, and that's where coaching comes in, right?
But you have to know and be honest with yourself
to where you're at.
And if you do nothing different other than what you're doing
now, like is your situation getting better?
We're just saying the same.
Because if it's getting better,
then stay there and long enough,
they'll come together.
See where you're at.
And then if you have no coaching,
reverse engineer it down in steps that you can,
that you can do, very simple advice.
If I asked your readers, right?
Or listeners right now,
hey man, we're all gonna go do a marathon.
Who can do a marathon, raise your hand.
Nobody raises their hand.
Okay, who can do a half marathon?
Nobody raises their hand.
Okay, who can do a 5K?
A couple hands start coming up.
I go, okay, check it out.
Let's just go this.
Who can take one step forward?
95% of people raise their hand.
Okay, after that one step, hard stop.
And I'm gonna ask you the same question.
Who can take one step forward?
Oh, I can do that.
Okay, cool.
Hard stop.
Let's do it again.
Who can take one step forward?
And do you see if I keep doing that,
I will do the marathon.
But many of us look at eating the elephant in one bite
and say, this is insurmountable.
I can't do a marathon.
So can you do one step one time?
Yeah, okay.
Can you do it again?
Yeah, okay.
Can you do it again?
Yeah, okay, can we take four steps?
Yeah, okay.
And we just, we'll get there, right?
So be realistic.
When you set your goals, when you set your plan,
don't be grandiose.
Don't be Instagram.
Instagram is BS.
When you see everybody's fictitious life
with the lighting and their irises are popped in the color
and it's beautiful and their world is so much better
than ours.
Like, man, ain't it real?
They ain't real.
Like, and if it is, who cares?
That's not your reality.
So stay within your reality.
Stay within your capabilities.
Find people that are better at you
that have the right spiritual satiate
that want to help you and bring you along.
Don't hook up with people that want to take from you.
Remove toxicity.
Go with the let them thought program.
Like, people want to screw you over?
Like, let them go.
Let them go.
Dump all the toxic stuff.
Check it out.
The only person that suffers when you've been wronged
and you're still carrying that is you.
That person, they're already, they're scoundrel.
They're already past it.
They don't care about you.
You're still thinking about it.
Drop that rock.
It's like carrying rocks around your backpack.
Like, nobody's going to give you a gold star for that.
Nobody wants to hear about the things that happened to you
in the past.
Drop it.
Get rid of it.
You're just carrying burden around.
Like, I know that you're like, dude, I said 60 seconds.
So identify problem, identify solution,
reverse engineer the plan.
It's literally the best thing ever.
Yeah.
Guys, if you get anything from this podcast,
that is everything in a nutshell.
That's where you start.
I think that's the hardest part is figuring out
where to start and identifying, diagnosing the problems.
Because whether it's in entrepreneurship
or just everyday life, you run into problems
and you have to figure out how to get over it.
And when you can't, that's when people get depressed.
That's when people, they start backing down
and they can't get through it.
So that's phenomenal.
Guys, we're going to have everything
about the Faction Foundation below in the links.
We're going to have all the social media tags below.
You're also going to find our stuff.
So do us a favor, subscribe, go to his stuff.
One, if you're not joining the Faction Foundation,
I don't know what you're going to be doing
because I can tell you right now,
based off of this podcast,
I'm going to be joining 100%
and I'm super excited to see what the future holds with that.
So thanks for joining the podcast
and we'll look forward to seeing you guys next time.
Hey, thanks for having me on man.
Appreciate it.
I'll see you guys next time.