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My name is Ed Ryan and this is the podcast business journal spotlight.

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In the spotlight today, Jacob Bozarth, co-founder of resonate recordings,

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resonate recordings as a comprehensive podcast,

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editing service and production source.

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Jacob founded resonate recordings in 2014 with co-founder Mark Owens.

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Since launching Jacob has partnered with over 100 podcasters and worked with

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many podcasts at the top of the iTunes charts.

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The goal of resonate recordings is to create quality podcasts that will resonate

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with your listeners and listen closely folks, because following our interview,

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Jacob took the file from this interview and had his team edit and produce

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the final product.

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Here's our spotlight on Jacob Bozarth.

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So Jacob, the first question is who is Jacob Bozarth?

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Tell us a little bit about yourself.

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Yeah.

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So I am a audio engineer entrepreneur.

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I own resonate recordings.

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We're located in Louisville, Kentucky.

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I've been married to my beautiful wife for almost nine years and we have three

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kids, six, four and one.

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So they keep us busy all the time.

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How did you get into, is it podcasting first or how did you get into this field?

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I did my undergrad at middle Tennessee state university down in Murfreesboro,

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Tennessee.

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So I was a wannabe rock star, wanted to play music and wasn't really sure what I

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wanted to do.

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My band recorded an album my senior year of high school and so really enjoyed the

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studio experience, the studio environment, just found it really therapeutic and

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relaxing.

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And so I was talking to the engineer and he told me about middle Tennessee state,

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went down, checked it out, kind of fell in love with it and thought what better way

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to prolong my dreams of being a rock star than learning how to record and being in

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the studio myself.

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So fell in love with that.

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Met a friend there.

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And then long story short, after I graduated, my friend and I reconnected in

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Louisville and we started Resonate Recordings.

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It started out as a recording kind of demos for a friend and then helping out in our

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church as well with a sermon audio from the church, mixing and mastering that.

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And so then we had a friend that was a podcaster that asked us if we could mix and

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master their podcast.

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And we're like, sure, why not?

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So we gave it a try.

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That was in 2014.

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And yeah, started doing that in exchange just for a shout out on their podcast and

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kind of by word of mouth that grew from one client to 10 clients to 50 clients and so

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on to kind of where we are today.

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So it started out as one podcast that you were helping to edit it together.

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Then you'd load it up or send it back to them or what was the process that you were

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going through with that first podcast?

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We had never really done a podcast, but we're like, you know, we can mix and master

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music.

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So, you know, podcasts, obviously just being dialogue have mixed and mastered a lot of

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vocal tracks, but never just spoken word.

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And so kind of through that, we we kind of explored and kind of developed our own

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process for mixing and mastering for a podcast, which to my knowledge, at that point, I

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wasn't aware of that out there.

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Even kind of a space, there wasn't really anything online that I could find about how

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to mix and master a podcast or anything like that.

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And so, yeah, we kind of developed our own process using a podcast.

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Using Pro Tools and all the professional recording and mixing and mastering background

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that we we had learned from school and by doing in our experience to applying that to

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the podcasting space.

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And so they saw a need, I think, for just some help with their audio quality because

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they were having listeners complaining that their, you know, one track would be louder

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than the other and their levels were inconsistent throughout and just kind of sounded bad.

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And I think kind of for me, that was the first time I became aware of, like, no matter how

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good their content was and they had really loyal fan base, people were still complaining

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because the audio quality wasn't good.

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And so their message obviously wasn't being delivered in a clear format.

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Do you remember the name of that podcast?

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And is it still around?

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Yeah, it is still around.

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It's called the Happy Rant podcast.

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And do you, do they still work with you or?

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Yeah, there's still still a client of ours.

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Yeah, it was three guys originally.

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And then now it's one of the guys kind of phased out.

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But there's another guy that's a part of it now.

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But yeah, they're still one of our loyal client and partners and yeah, enjoy working with

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them.

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So is your focus completely on podcasting now or are you still doing other work with

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Resonate Records?

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Yeah, great question.

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So Resonate Recordings, it is solely focused on podcasting for now.

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And so I think that kind of through the growing medium of podcasting, we saw an opportunity

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there to really help not only just providing these services for podcasters, but also kind

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of help be a voice in the space to help podcasters to make it really just as easy as possible.

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You know, from recording, selecting their equipment, to be frank, there's a lot of really,

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there's some good but there's also a lot of bad information out there on, you know, just

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kind of over complicating the process of what you need to get started.

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I talked to a lot of podcasters that they just feel overwhelmed and really kind of like,

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they don't even know where to go or where to start.

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And so really, that's kind of our mission at Resonate is to really make podcasting as

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easy as possible, not just by providing the ongoing services, but also by providing resources,

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providing equipment recommendations, providing the appropriate training that's needed to

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kind of be able to record just basic mic technique.

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I'm really amazed sometimes at how really easy it is to help someone improve the quality

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of their podcast and really after having a conversation with me on the phone of like,

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this really helps, I was really feeling overwhelmed by just all the information and kind of not

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even knowing where to start.

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And so beyond just the services that we provide, we really enjoy helping podcasters kind of

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get started so they can focus on their content and not on all the technical elements of the

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podcasting space.

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So what is the best equipment to get rolling with for those people that are confused from

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the beginning?

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I would say it really depends on kind of the format.

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And so I would classify kind of two different categories.

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One would be remote podcasts like you and I are doing right now.

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I convinced you, thank you to trying out ZenCaster with me.

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So yeah, we're a big fan of ZenCaster.

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I think it's a great platform.

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Initially they had some bugs that they have worked out in their platform.

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So it still has a little bit of a bad rep for some people, but overall, we use it and

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several of our clients use it and we have great experience with it.

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We usually recommend ZenCaster.

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So obviously you need a Google Chrome browser for that for this would be a remote recording

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setup.

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We like the Audio Technica AT2005 or ATR2100 microphone.

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They're both great microphones.

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There's a few others out there that are a similar build that I would recommend like

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a dynamic microphone just because it's going to pick up a lot less room noise and background

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noise.

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And the reality is even for myself right now, I'm in an office space and so I don't have

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appropriate treatment on the walls for sound absorption.

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It's not like I'm in a studio.

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And that's the reality for a lot of podcasters is they don't have that.

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And so we always get asked about the Blue Yeti microphone.

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And to be honest with you, I'm not a huge fan of the Blue Yeti for most podcasters because

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it's a large diaphragm condenser microphone.

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And so it's going to pick up a lot more of the room noise and it's going to pick up the

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room tones more.

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If you're in a really treated room, it's a good USB microphone, but I like the Audio

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Technica style dynamic microphones for most podcasters, I would say.

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So that would be for remote recording setup.

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If we are doing in-person recording, for a lot of our clients, we recommend just a really

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simple setup.

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And we found that the preamps that are in the handheld recorders we recommend actually

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sound pretty good, if not better than a lot of the interfaces that you would use.

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So it really kind of depends.

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But I would say for most people, we recommend a handheld recorder like a Zoom H6 with some

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sort of also a dynamic microphone.

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You can use the Audio Technica microphones.

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They actually double as that I mentioned for the remote.

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You can use them as a USB, but they also double as a XLR microphone.

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So you can plug them directly into the handheld recorders.

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The Zoom H6, Zoom H5, like I said, I think are both great options, very easy to use.

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You turn them on, they have recorded your separate tracks.

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So that's usually our setup would be a dynamic microphone plugging into the Zoom H6, Zoom

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H5.

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If you had two people, I would recommend be across from the table for each other because

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you don't want to get a ton of bleed in your microphone.

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Also, obviously all the accessories are really important.

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And this is kind of what I was mentioning about.

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I'm amazed at sometimes how simple of a recommendation I can make.

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Or in my mind, it's such a simple recommendation, but what a dramatic change or improvement

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it will make in someone's podcast, such as just adding a pop filter to the accessories

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of the podcast.

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You know, you get a pop filter on Amazon for like $5 and it really will cut down on the

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pops and the plosives, what we would call of, you know, P sounds and stuff like that.

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I'll just take my pop filter off for a minute and you'll hear some of the pops in my, so

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I'm going to put it back on.

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But just a few accessories.

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So pop filter, obviously headphones.

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We always recommend like listening to yourself so you can kind of hear if you're distorting

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or clipping.

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What about hosting?

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What hosting companies do you like?

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There's a lot of great hosting platforms out there.

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That's one of the benefits of working with a lot of great podcasters is we've been able

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to experiment and try out a lot of the different hosting platforms.

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Lipsyn, Podbean, Blueberry, Audio Boom.

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We are fans, honestly, of Podbean and Lipsyn are probably our two kind of go-to recommendations.

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You know, we find that they seem to be the ones that are the most user-friendly.

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And then also Buzzsprout is another one that we would recommend.

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So Podbean, Lipsyn, and Buzzsprout would be kind of the three that we would recommend.

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Cool.

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When you're editing, is there like one or two tips or one or two edits that you find

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yourself constantly doing on somebody's podcast?

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Is there something that is a regular thing that you start to see when you're working

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with your clients that it becomes consistent that maybe somebody can get a tip from you

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on now that they should watch out for?

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Sure.

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As far as editing, you know, it really varies depending on kind of the style of the podcast.

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If it's more of a conversational podcast where rather than like more of a scripted podcast,

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it really depends on what we're editing out, what we're listening for, and that kind of

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varies from client to client, to be honest.

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I'll say, you know, one of the most common things we're editing out are just stutters

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and filler words, which I'm sure you're going to hear in this podcast from me of ums or

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ahs or just kind of things that we say whenever we're uncomfortable with silence.

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It might be a you know or whatever that may be and just kind of filling space whenever

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you're uncomfortable, I guess, or just not sure what to say.

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So usually those are the type of things that we're editing out are ums, ahs, filler words,

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mess ups, false starts, stutters, those type of things.

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We have an in-house team here, so we train our engineers to listen for those type of

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things that are obvious mess ups that would clean up the audio and make the podcast an

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overall more like pleasant experience for the listener.

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So if there's an um or an ah in the middle of a sentence, we may leave that in.

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It's kind of a judgment call that we would make because we feel like that kind of would

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compromise the integrity or the quality of the overall podcast because the edit's going

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to be more of a distraction than the um or the ah and obviously that's just kind of a

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natural part of spoken word are those type of filler words.

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And again, it kind of varies depending on the client if it's more of a conversational kind

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of a laid back like you'll hear in like the podcast that I mentioned, the happy rant.

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They're kind of just joking.

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They don't have a script or anything that they're following.

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It's really just off the cuff kind of conversations between three guys.

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They like to make a lot of jokes and kind of pick at each other and jab at each other

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and stuff like that.

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So they leave in a lot of the ums and the ahs and those type of things.

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So for them, we're actually not really doing much editing.

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We're more of doing mixing and mastering which is what I feel like kind of makes us unique

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of what we do of our mixing and mastering process of doing noise reduction, making sure

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the levels are consistent throughout cleaning up the audio.

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If it was recorded in a bad room or a bad microphone, we're going to try to make it

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sound not as bad.

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Obviously there's only so much we can do on improving the quality of it.

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We mix and master every podcast that comes through but we don't edit every podcast that

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comes through.

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Gotcha.

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What programs are you using?

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We are using Pro Tools exclusively.

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We are familiar with a lot of the free DAWs that are out there such as GarageBand and

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Audacity and even Adobe.

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Not a free one but Pro Tools is kind of the industry standard for music and for albums

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and producing albums in Nashville.

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So that's what most of our team has a degree or either kind of extensive training or background

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in that.

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So we've all been kind of trained on Pro Tools.

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Our DAW is not going to really change the way it sounds.

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It's more of whichever one you're most comfortable using.

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So like I said, most of our engineers are most comfortable working in Pro Tools and

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are able to work most efficiently and whatnot through that.

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We really feel like that's kind of the one for us that allows us the most, yeah, be able

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to do our kind of mixing and mastering process to the professional level that we do it.

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Are you spending your time on mostly 30 minute podcasts, 60 minute podcasts, or is it everywhere?

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Yeah, it's kind of all over the map.

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We have some that are longer than 60 minutes.

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We have some that are 20 minutes, 10 minutes, five minutes even.

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It really varies.

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We have around 200 active clients that we work with.

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So that ranges all the way from really simple like one dialogue track, someone in their

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basement just recording a five minute episode all the way up to someone with like sound

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design and music and where we're adding in additional elements that may be more of a

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long form like storytelling podcast.

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So you've been able to make a full time living at this.

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Obviously, you launched a company and your clients are podcasters.

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So did you ever think that would happen?

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To be honest, I did not know.

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I really never dreamed or imagined that it would kind of grow into what it's grown into

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today and to be honest with you, I have to give a lot of credit to my team and my staff

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and really feel like the Lord has brought the right people at the right time as a growing

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startup.

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There's a level of uncertainty on what's going to happen next, kind of where is this thing

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going.

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And so yeah, just really have a really talented team.

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My first hire was a guy that had a really extensive background in film production and

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so he had done sound design for feature films, even with a couple of films with a nationwide

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theatrical release.

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And so just a really talented engineer and he's able to step in and kind of take what

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I had built with my background and kind of even take it to the next level of to be able

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to add in sound design and music and sound effects to really kind of a new experience

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for the podcasting space, at least from what I've heard.

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There's stuff out there with sound design and stuff like that, but I'll say most podcasts

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have some sort of intro, outro, and then a middle spot like you're listening to right

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now if you're listening to this podcast where it's two people talking or one person talking.

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And so yeah, really have to give a lot of credit to my team and then kind of just everybody

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that's continued to be a part of that.

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With that, we've been able to just continue to kind of raise the bar on the level of quality

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and kind of hone in our skill set, hone in kind of exactly what we do with each of those.

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So yeah.

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How big is your team?

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Currently close to about 20.

274
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Yeah, on the team about 20.

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Wow.

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And are they all work from everywhere?

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Like everyone have their own home office, things like that.

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Are they all with you there?

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Yeah.

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So the majority of the team is in-house here in Louisville, Kentucky.

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We do have a couple part-time and one full-time person that's remote from Murfreesboro, Tennessee.

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But yeah, most everybody's here.

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We're actually moving and I appreciate your flexibility with this interview.

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We're actually moving next week into a new space.

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We currently have an office space that we share with another company, but we're actually

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moving into our own building next week.

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So yeah, it's been exciting.

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It's kind of cool to just build a culture here kind of beyond just obviously a lot of

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great companies out there have a remote culture and a remote teams around the world and that

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works great for them.

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But yeah, it's been kind of cool to do like we have a physical office, physical location

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with space that we've really been blessed with.

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How did you originally get the word out after the happy rant marketed the business and then

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how are you doing it now?

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I mean, how are people finding out?

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Is it just strictly word of mouth from other podcasters?

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Yeah, great question.

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So primarily word of mouth I'll say has been how we have grown, but we have done some Google

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ads for a season, a little bit of SEO work as kind of as I've transitioned from actually

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being an engineer more to like a CEO role and sales and marketing is primarily what

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I do now.

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00:17:04,480 --> 00:17:05,720
Yeah, I'll say word of mouth.

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So I started working with Payne Lindsay, he's a popular podcaster, has a podcast called

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Up and Vanished and several other podcasts.

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I started working with him, man, almost two and a half years ago, I guess, really before

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his podcast kind of blew up.

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And so we had a just a shout out on his podcast at the end of it just said, you know, this

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podcast edited mixed by Resonate Recordings, check them out at resonarecordings.com.

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And that really kind of helped us grow to a whole nother degree that I didn't really

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see coming or expect.

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The thing that's really helped us grow the most is just providing people with valuable

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content on a consistent basis.

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As I said, of, you know, kind of our whole mission is really making podcasting as easy

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as possible for our clients.

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And so that's not just talking about editing or just talking about equipment all the time.

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It's also talking about, you know, what do you need to launch your podcast?

317
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What are the kind of content strategies that you need to put in place?

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What are good interview questions?

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My production manager, John Street, he's also a really talented writer.

320
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And so he's a really creative guy as well.

321
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And so he's been doing a lot of content creation that we've been putting out.

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And we've really found that a lot of people, you know, find value in that.

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And then whenever they, you know, have a question or they need help or they get into podcasting,

324
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they realize that the post-production is taking them way longer than they want it to take.

325
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They realize, oh, we're going to, you know, I'm going to reach out to Resonate because

326
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they provide these services on a professional level.

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And so, yeah, that's one of the most valuable things I think I've learned as a business

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00:18:42,280 --> 00:18:46,980
owner is, you know, sometimes you really have to delegate to elevate yourself to be able

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to do what you're really great at.

330
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A lot of times I think we get stuck doing what we're good at or okay at.

331
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And then that robs us from our time to being able to do what we're like actually really

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great at.

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And I think for a lot of podcasters, whenever they get to that point, they realize they're

334
00:19:02,520 --> 00:19:04,680
really great at talking about their content.

335
00:19:04,680 --> 00:19:09,800
They're really great at whatever kind of, whether they're a fitness expert or whether

336
00:19:09,800 --> 00:19:15,120
they're an expert in social media marketing or whatever they may be professionals in.

337
00:19:15,120 --> 00:19:17,480
They're not podcast editors for most of them.

338
00:19:17,480 --> 00:19:20,560
You know, if you are great at podcast editing, that's great.

339
00:19:20,560 --> 00:19:21,560
Like we still want to help you.

340
00:19:21,560 --> 00:19:25,960
However, we can help you, whether it's just you finding value in our blog post or whatever

341
00:19:25,960 --> 00:19:26,960
it is.

342
00:19:26,960 --> 00:19:31,080
But, you know, for most people, they realize they're not great at podcast editing or podcast

343
00:19:31,080 --> 00:19:32,080
mixing.

344
00:19:32,080 --> 00:19:37,060
They would be served much better by hiring us to help them and make it sound really professional

345
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so they can focus on what they're great at, which is usually the content.

346
00:19:40,300 --> 00:19:42,360
So what would you say your turnaround time is?

347
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Yes, our turnaround time is 72 hours.

348
00:19:45,560 --> 00:19:49,540
That's kind of the standard turnaround that we offer.

349
00:19:49,540 --> 00:19:54,920
We do offer like a rush fee for some clients that they do take advantage of that if they

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need it sooner.

351
00:19:56,200 --> 00:20:01,680
We have a couple clients that we do kind of get our premium treatment, I guess.

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00:20:01,680 --> 00:20:04,780
One being the Associated Press that we work with where we do like, you know, less than

353
00:20:04,780 --> 00:20:10,360
a 24 hour turnaround for them because it's a sports podcast and so they are kind of breaking

354
00:20:10,360 --> 00:20:12,440
news type podcast.

355
00:20:12,440 --> 00:20:16,160
Do you think that these podcasts, most of the podcasts, if not all of them that you

356
00:20:16,160 --> 00:20:18,360
work with are making money or are they hobbies?

357
00:20:18,360 --> 00:20:19,520
Yeah, it really varies.

358
00:20:19,520 --> 00:20:24,400
I'll say probably most of our clients are hobbyists, which, you know, I think for some

359
00:20:24,400 --> 00:20:27,920
people are like, wow, why would you spend money, you know, if you're not making money

360
00:20:27,920 --> 00:20:28,920
on your podcast?

361
00:20:28,920 --> 00:20:32,160
But the reality is, you know, people spend a lot of money on their hobbies, you know,

362
00:20:32,160 --> 00:20:37,920
whether it's golfing or hunting or whatever, whatever that whatever your hobbies may be.

363
00:20:37,920 --> 00:20:43,200
We have a lot of clients that are making money on it or are monetizing in some way, shape

364
00:20:43,200 --> 00:20:44,280
or form.

365
00:20:44,280 --> 00:20:49,240
But I'll say most people, I think probably similar to like if you were you were a business

366
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or an entrepreneur or whatever that may be.

367
00:20:52,360 --> 00:20:57,340
I'll say most people, I think, view the podcast more as a marketing tool for their for their

368
00:20:57,340 --> 00:21:01,680
business or for themselves if they have kind of their own brand out there.

369
00:21:01,680 --> 00:21:06,440
And so I think most people that don't make money on it, they still see the value that

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a podcast spring because whether they're, you know, a business and it's a kind of a

371
00:21:11,160 --> 00:21:17,760
branded podcast that they're doing or it's just a they're an expert in fitness and they're

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a social media, you know, kind of influencer out there.

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They see value because people are still coming to them as the expert in the space and for

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their podcast.

375
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And that's kind of how they view their podcast or how they utilize their podcast to kind

376
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of market themselves and market their brand.

377
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What do you think of the podcasting industry today?

378
00:21:35,760 --> 00:21:37,540
Yeah, it's really exciting.

379
00:21:37,540 --> 00:21:40,680
It's it's kind of been the wild, wild west.

380
00:21:40,680 --> 00:21:45,760
I feel like, you know, over the last couple of years of just kind of everybody kind of

381
00:21:45,760 --> 00:21:51,000
trying to realize like what's what's going to happen, how's it going to settle out.

382
00:21:51,000 --> 00:21:53,680
And I think with that, you know, it's really exciting.

383
00:21:53,680 --> 00:22:00,200
I think, you know, I saw a post, I think it was in like pod news or one of those podcast

384
00:22:00,200 --> 00:22:01,680
newsletters that I get.

385
00:22:01,680 --> 00:22:06,540
And I think somebody said, you know, 2019 is going to be the year that podcasting kind

386
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of goes mainstream.

387
00:22:07,540 --> 00:22:11,400
And I thought I thought that was really interesting because I think you are seeing that you're

388
00:22:11,400 --> 00:22:17,040
seeing more and more people kind of get on board with podcasts and with with just more

389
00:22:17,040 --> 00:22:22,400
exposure through, you know, podcasts being turned into TV shows like Homecoming or even

390
00:22:22,400 --> 00:22:26,280
like the Up and Vanished show on Oxygen.

391
00:22:26,280 --> 00:22:28,000
Podcasting kind of is becoming more and more mainstream.

392
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And I think people are more and more people are becoming aware of it as a growing medium

393
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that it is.

394
00:22:33,880 --> 00:22:35,200
So, yeah, I'm really excited for it.

395
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I think there's there's continues to just be a lot of opportunities for people to get

396
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out there.

397
00:22:41,340 --> 00:22:45,240
And I think, you know, in some ways, it's still really early in where we're at with

398
00:22:45,240 --> 00:22:46,440
the podcast industry.

399
00:22:46,440 --> 00:22:51,600
So it'll be an interesting next next couple of years to kind of see what happens and how

400
00:22:51,600 --> 00:22:54,900
things kind of shake out and settle down.

401
00:22:54,900 --> 00:23:00,000
And finally, what advice do you have for podcasters and how important is it for them to have a

402
00:23:00,000 --> 00:23:02,760
good sound when they put something out?

403
00:23:02,760 --> 00:23:08,440
Yeah, so as far as advice for podcasters, you know, one of the things we found most valuable

404
00:23:08,440 --> 00:23:10,200
is consistency.

405
00:23:10,200 --> 00:23:12,660
Listeners want to know kind of when to come back for the next episode.

406
00:23:12,660 --> 00:23:16,140
And so I think a lot of people come in with really high expectations.

407
00:23:16,140 --> 00:23:19,320
They think they're going to get, you know, one hundred thousand downloads on their first

408
00:23:19,320 --> 00:23:20,560
episode.

409
00:23:20,560 --> 00:23:24,440
And you may, but that's only if you kind of you have a current audience that's going to

410
00:23:24,440 --> 00:23:26,040
come over and listen.

411
00:23:26,040 --> 00:23:31,400
So I think just kind of having realistic expectations and being in it for the long game, we've we've

412
00:23:31,400 --> 00:23:35,200
seen a lot of clients that have come in it and they've started really slow, but they

413
00:23:35,200 --> 00:23:40,640
just through consistency, through cross promotion, kind of marketing their podcast well and kind

414
00:23:40,640 --> 00:23:46,120
of devising a great launch strategy for their podcast, have been able to just continue to

415
00:23:46,120 --> 00:23:50,880
gain more and more listeners throughout their podcast as they're as they're consistent in

416
00:23:50,880 --> 00:23:54,800
releasing good quality content and providing value to their listeners.

417
00:23:54,800 --> 00:24:02,000
Yeah, I mean, obviously, I'm an audio engineer and kind of even as I mentioned, kind of an

418
00:24:02,000 --> 00:24:06,480
audio nerd of not wanting to record this on Skype.

419
00:24:06,480 --> 00:24:11,560
So, you know, I think audio is really important and audio quality is really important.

420
00:24:11,560 --> 00:24:16,840
And you know, I will say that no matter how good your content is, like if your audio quality

421
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is bad, you're going to lose listeners.

422
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And so, you know, you may have the best content literally in the world, but if it's distorting,

423
00:24:24,320 --> 00:24:28,720
if it's if the audio quality is distracting to the content, you're going to lose listeners

424
00:24:28,720 --> 00:24:30,320
and people aren't going to listen.

425
00:24:30,320 --> 00:24:33,920
There have been multiple shows that I've listened to where the content was great.

426
00:24:33,920 --> 00:24:37,720
And even the person that I was listening to, you know, I really respect them in the space

427
00:24:37,720 --> 00:24:40,880
and knew that they were an expert of whatever they were speaking about.

428
00:24:40,880 --> 00:24:42,200
But the quality was bad.

429
00:24:42,200 --> 00:24:43,760
And I was just like, I can't listen to this.

430
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I got to turn it off.

431
00:24:45,240 --> 00:24:48,200
You may not lose all your listeners in the first episode, but if you have consistent

432
00:24:48,200 --> 00:24:51,960
bad quality audio, you're going to lose your you're going to lose listeners down the road.

433
00:24:51,960 --> 00:24:56,360
So I'm not saying you have to, you know, every podcaster out there has to have their their

434
00:24:56,360 --> 00:25:00,520
podcast professionally mixed and mastered by Resonate Recordings so we can continue

435
00:25:00,520 --> 00:25:01,520
to grow.

436
00:25:01,520 --> 00:25:04,680
But I am saying, you know, there are simple things you can do to improve your quality

437
00:25:04,680 --> 00:25:07,300
and making sure that that your quality is good.

438
00:25:07,300 --> 00:25:10,080
And there's a lot of great tools and resources out there.

439
00:25:10,080 --> 00:25:15,260
We have a lot of blog posts and resources on our page at Resonate Recordings dot com

440
00:25:15,260 --> 00:25:16,760
forward slash resources.

441
00:25:16,760 --> 00:25:18,920
Yeah, just our resources tab.

442
00:25:18,920 --> 00:25:21,680
So yeah, I do think audio quality is important.

443
00:25:21,680 --> 00:25:27,320
And as the industry continues to grow, I think people are going to kind of like TV or radio.

444
00:25:27,320 --> 00:25:31,880
You know, the standards are going to continue to rise and people are going to kind of demand

445
00:25:31,880 --> 00:25:37,000
that that level of consistency, just like, you know, all songs that are played on the

446
00:25:37,000 --> 00:25:41,720
radio or any albums that you buy have been professionally mixed and mastered to a certain

447
00:25:41,720 --> 00:25:43,040
kind of standard.

448
00:25:43,040 --> 00:25:46,640
I think that standard is there's going to be a standard for podcasting and down the

449
00:25:46,640 --> 00:25:47,640
road, you know.

450
00:25:47,640 --> 00:25:52,520
So I would I would just say go ahead and kind of have that standard for yourself and have

451
00:25:52,520 --> 00:25:55,880
high quality audio that will serve your high quality content.

452
00:25:55,880 --> 00:25:57,320
Jacob, great stuff.

453
00:25:57,320 --> 00:25:58,320
Appreciate your time.

454
00:25:58,320 --> 00:25:59,320
Yeah, absolutely.

455
00:25:59,320 --> 00:26:00,320
Thank you.

456
00:26:00,320 --> 00:26:01,320
Appreciate you.

457
00:26:01,320 --> 00:26:06,320
Thanks again to Jacob for being part of this episode of the podcast business journal spotlight.

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00:26:06,320 --> 00:26:11,080
Check them out at Resonate Recordings dot com and remember to follow the podcast business

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journal on Facebook and Twitter and sign up for our free headlines at podcast business

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journal dot com.

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The podcast business journal spotlight can be heard on our website, on Spreaker dot com,

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on the Apple podcast app and on iHeart radio.

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If you believe you host the podcast, we should spotlight or if you have a product podcasters

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need to know about, reach out to us anytime.

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Send an email to Ed Ryan, the editor at gmail dot com.

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That's Ed Ryan, the editor at gmail dot com.

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We'll be back soon with another episode of the podcast business journal spotlight.