1
00:00:00,000 --> 00:00:01,200
My name is Ed Ryan.

2
00:00:01,200 --> 00:00:07,240
I am the editor of the podcast Business Journal and this is the PBJ Spotlight where we interview

3
00:00:07,240 --> 00:00:13,040
a podcast host, dig deep into their show and shine a light on how they become successful

4
00:00:13,040 --> 00:00:16,480
so we can help other podcasters become successful.

5
00:00:16,480 --> 00:00:20,580
If you'd like to be considered for the PBJ Spotlight, send your show link and a short

6
00:00:20,580 --> 00:00:25,800
description of your program to edryantheeditoratgmail.com.

7
00:00:25,800 --> 00:00:31,840
In this episode of the PBJ Spotlight, we interview the PR Maven, Nancy Marshall.

8
00:00:31,840 --> 00:00:38,240
Nancy launched the PR Maven podcast in September of 2018 and as of February 2020, there are

9
00:00:38,240 --> 00:00:45,640
75 episodes of the PR Maven podcast, which you can find at prmaven.com or wherever you

10
00:00:45,640 --> 00:00:47,960
listen to your favorite shows.

11
00:00:47,960 --> 00:00:52,120
During our interview, Nancy shares a lot of advice on how she's grown her show.

12
00:00:52,120 --> 00:00:56,220
That advice includes some of the publicity and promotion she's done for her show.

13
00:00:56,220 --> 00:01:02,000
For example, Nancy created an award for one of her guests and threw a party for her listeners

14
00:01:02,000 --> 00:01:03,840
on her one year anniversary.

15
00:01:03,840 --> 00:01:07,760
Of course, during that party, Nancy hosted her show live from that event.

16
00:01:07,760 --> 00:01:12,760
Nancy also says it's important to listen to other podcasts, use media whenever possible,

17
00:01:12,760 --> 00:01:17,580
create press releases for your show, be consistent when you publish, get on other shows, create

18
00:01:17,580 --> 00:01:21,220
special Facebook groups and write monthly newsletters.

19
00:01:21,220 --> 00:01:26,200
Then she explains why she believes growing your show must include having face to face

20
00:01:26,200 --> 00:01:28,160
interaction with people.

21
00:01:28,160 --> 00:01:33,040
Here's our PBJ Spotlight interview with the PR Maven, Nancy Marshall.

22
00:01:33,040 --> 00:01:34,520
Who is Nancy Marshall?

23
00:01:34,520 --> 00:01:37,320
Well, thank you for asking it.

24
00:01:37,320 --> 00:01:39,840
That's very flattering.

25
00:01:39,840 --> 00:01:43,920
Nancy Marshall is the PR Maven.

26
00:01:43,920 --> 00:01:50,040
I've trademarked myself as the PR Maven because I love public relations and I've been doing

27
00:01:50,040 --> 00:01:53,200
public relations for my entire career.

28
00:01:53,200 --> 00:02:01,680
I've had a successful PR agency called Marshall Communications since 1991 and I have a team

29
00:02:01,680 --> 00:02:08,360
of 10 people and we work with a lot of tourism and outdoor recreation clients as well as

30
00:02:08,360 --> 00:02:13,800
economic development and healthcare clients as well.

31
00:02:13,800 --> 00:02:24,080
We are experts in helping grow brands by growing networks and the PR Maven podcast was our

32
00:02:24,080 --> 00:02:30,880
latest effort to help grow the PR Maven brand as well as the Marshall Communications brand.

33
00:02:30,880 --> 00:02:37,520
So Nancy Marshall is a visionary who can't shut her mind off because she's always thinking

34
00:02:37,520 --> 00:02:40,960
of what's the next thing, but that's what I like.

35
00:02:40,960 --> 00:02:41,960
Great.

36
00:02:41,960 --> 00:02:46,360
Tell us how podcasting entered your sphere there.

37
00:02:46,360 --> 00:02:51,480
What made you think that that was something you wanted to add to your marketing and how

38
00:02:51,480 --> 00:02:52,880
did you first get into it?

39
00:02:52,880 --> 00:03:00,240
Well, I've been active in a national network of advertising and PR agencies for 20 years

40
00:03:00,240 --> 00:03:01,240
now.

41
00:03:01,240 --> 00:03:07,240
It's called Agency Management Institute and I attend a lot of their conferences all over

42
00:03:07,240 --> 00:03:08,880
the country.

43
00:03:08,880 --> 00:03:16,600
I attended a conference two years ago at Disney actually about content marketing and how content

44
00:03:16,600 --> 00:03:22,880
marketing was going to drastically change public relations and advertising.

45
00:03:22,880 --> 00:03:30,240
The whole concept was that you need to identify your targeted audience and then generate content

46
00:03:30,240 --> 00:03:32,440
that will engage them.

47
00:03:32,440 --> 00:03:39,000
Much like Procter & Gamble did back in the 1950s and 1960s when they started soap operas,

48
00:03:39,000 --> 00:03:44,640
the whole idea of soap operas was to come up with stories that were engaging for the

49
00:03:44,640 --> 00:03:51,760
audience of housewives who would then buy the soap that was made by Procter & Gamble.

50
00:03:51,760 --> 00:03:56,440
That little nugget really stuck with me when I went to this conference two years ago and

51
00:03:56,440 --> 00:04:00,440
I'm like, oh yeah, I could do that.

52
00:04:00,440 --> 00:04:06,480
Marketing is all about sharing your story and other people's stories too.

53
00:04:06,480 --> 00:04:12,240
I got the idea and then it took me a few months to get all my ducks in the line and I had

54
00:04:12,240 --> 00:04:16,080
to get help with some aspects of it.

55
00:04:16,080 --> 00:04:22,720
We've now done I think over 70 episodes of the PR Maven podcast and I'm just loving every

56
00:04:22,720 --> 00:04:24,960
single minute of it.

57
00:04:24,960 --> 00:04:27,600
Tell us how you got started.

58
00:04:27,600 --> 00:04:30,920
You picked a hosting company yourself, you got microphones.

59
00:04:30,920 --> 00:04:34,680
Take us through for people that are listening that are just launching.

60
00:04:34,680 --> 00:04:37,120
That entire process can be nerve wracking.

61
00:04:37,120 --> 00:04:45,880
It can be nerve wracking and actually I sought out help because I wanted to focus on the

62
00:04:45,880 --> 00:04:53,480
content and on bringing my best self to the show as well as bringing great conversation.

63
00:04:53,480 --> 00:05:02,600
In some regards the technical aspect slowed me down but luckily I have a young man on

64
00:05:02,600 --> 00:05:04,880
my staff named Greg Glenn.

65
00:05:04,880 --> 00:05:14,040
Greg has a broadcasting background so basically we teamed up and I assigned to him the job

66
00:05:14,040 --> 00:05:19,040
of figuring out all of the technological aspects.

67
00:05:19,040 --> 00:05:26,480
He purchased some equipment and we were actually recording in our office initially but I wasn't

68
00:05:26,480 --> 00:05:32,280
happy with the sound quality and I know that sound quality is very important.

69
00:05:32,280 --> 00:05:36,800
Actually I have a client who's a bank president when he heard I was launching a podcast and

70
00:05:36,800 --> 00:05:42,040
he said I just hope it's not going to be one of those amateur hour kind of podcasts with

71
00:05:42,040 --> 00:05:44,080
the terrible sound.

72
00:05:44,080 --> 00:05:49,640
I knew that sound quality was really important so I actually sought out a place called the

73
00:05:49,640 --> 00:05:56,600
Portland Pod in Portland Maine where there is actually a professional recording studio

74
00:05:56,600 --> 00:05:59,520
and an audio engineer.

75
00:05:59,520 --> 00:06:07,440
I did a contract with them and I record now at the Portland Pod and the audio engineer

76
00:06:07,440 --> 00:06:14,400
Tanner Campbell he actually goes on the road with me when I speak at conferences so I've

77
00:06:14,400 --> 00:06:21,800
done some live presentations from the podium at conferences that I make into podcasts as

78
00:06:21,800 --> 00:06:22,800
well.

79
00:06:22,800 --> 00:06:31,000
I actually was blessed because I was able to get some other people with expertise that

80
00:06:31,000 --> 00:06:33,200
went beyond my own.

81
00:06:33,200 --> 00:06:41,160
I feel like my own expertise is in carrying on a conversation and Greg's expertise within

82
00:06:41,160 --> 00:06:45,560
broadcasting and Tanner's within sound quality.

83
00:06:45,560 --> 00:06:49,400
We have a really great team and I actually have a couple of others on my team who are

84
00:06:49,400 --> 00:06:55,440
doing the social media aspect so I didn't try to do it all myself.

85
00:06:55,440 --> 00:06:57,080
Who do you use for a hosting company?

86
00:06:57,080 --> 00:06:58,480
We're using Libsyn.

87
00:06:58,480 --> 00:07:02,560
Now you have the shows ready, you have them in the can, you recorded them, you have some

88
00:07:02,560 --> 00:07:03,560
great help.

89
00:07:03,560 --> 00:07:04,840
How do you get the word out?

90
00:07:04,840 --> 00:07:13,840
I already had quite a social media machine so to speak for my agency and actually for

91
00:07:13,840 --> 00:07:20,120
me personally I've been on Facebook for well over 10 years now.

92
00:07:20,120 --> 00:07:27,320
Very engaged on Facebook, engaged on Twitter, certainly on LinkedIn.

93
00:07:27,320 --> 00:07:34,280
Actually I use LinkedIn a lot to promote the PR Maven podcast because it is a personal

94
00:07:34,280 --> 00:07:43,080
branding and business podcast and I use LinkedIn posts again both for my personal as well as

95
00:07:43,080 --> 00:07:48,480
my agency and a lot of hashtags and tagging people.

96
00:07:48,480 --> 00:07:56,880
One of my big keys to success I believe is trying to identify guests for my podcast who

97
00:07:56,880 --> 00:08:03,560
themselves have large social media followings and then I ask them to share with their audiences.

98
00:08:03,560 --> 00:08:12,440
So my two biggest episodes for 2019 were actually with a guy named Lieutenant Tim Cotton who

99
00:08:12,440 --> 00:08:19,600
is a detective with the Bangor, Maine Police Department and he has a gigantic Facebook

100
00:08:19,600 --> 00:08:20,600
following.

101
00:08:20,600 --> 00:08:24,960
I think he has 300,000 loyal Facebook followers.

102
00:08:24,960 --> 00:08:31,400
He writes Facebook posts every single day about a day in the life of a police detective in

103
00:08:31,400 --> 00:08:35,320
Bangor, Maine, which is actually Stephen King's hometown.

104
00:08:35,320 --> 00:08:43,080
So those two episodes of the PR Maven podcast with Lieutenant Tim Cotton were the biggest

105
00:08:43,080 --> 00:08:50,080
ever because of the power of his network and his social media sharing.

106
00:08:50,080 --> 00:08:54,720
So it sounds like an important part of getting your word out about a podcast is to make sure

107
00:08:54,720 --> 00:08:59,360
that if you're on somebody's show that you figure out a way to share or if you have somebody

108
00:08:59,360 --> 00:09:04,840
on your show, you figure out a way to share because most of the time it's free and social

109
00:09:04,840 --> 00:09:09,320
media can spread like crazy and you just never know which episode is going to be the best

110
00:09:09,320 --> 00:09:10,320
one.

111
00:09:10,320 --> 00:09:16,440
Well, no, you don't know which episode is going to be the best one but my experience

112
00:09:16,440 --> 00:09:25,000
has shown that tapping into guests who are themselves active on their own social channels

113
00:09:25,000 --> 00:09:31,160
is a key to success and you can actually see how engaged people are on their own social

114
00:09:31,160 --> 00:09:34,640
media before you invite them to be on your podcast.

115
00:09:34,640 --> 00:09:41,920
So I mean I heard Lieutenant Tim Cotton speak at a social media breakfast in Portland, Maine

116
00:09:41,920 --> 00:09:47,600
and then I checked him out and saw what a gigantic audience he had worldwide.

117
00:09:47,600 --> 00:09:52,840
So that's when I asked him if he would be on my podcast and he was actually quite happy

118
00:09:52,840 --> 00:10:00,560
to be on the podcast and then we actually gave him an award called the Golden Microphone

119
00:10:00,560 --> 00:10:07,320
Award for him as the most popular guest in the first year of our podcast and then we

120
00:10:07,320 --> 00:10:13,640
had a party for the first anniversary of my podcast and I invited everyone in PR Maven

121
00:10:13,640 --> 00:10:20,440
Nation which is kind of the nation that I've created of raving fans around my own podcast

122
00:10:20,440 --> 00:10:22,200
and we had the party at a brewery.

123
00:10:22,200 --> 00:10:25,080
I think there was probably about a hundred people there.

124
00:10:25,080 --> 00:10:27,960
We had free beer and food.

125
00:10:27,960 --> 00:10:34,400
Yeah and I did a live podcast in front of the audience with Lieutenant Tim Cotton.

126
00:10:34,400 --> 00:10:39,100
So how are your downloads and listens and the interaction that you have with your listeners?

127
00:10:39,100 --> 00:10:40,100
Talk about that.

128
00:10:40,100 --> 00:10:44,120
Well the downloads and listens have been gaining every episode.

129
00:10:44,120 --> 00:10:51,240
We do an episode every week and actually we were just named as one of SpeedSpot's top

130
00:10:51,240 --> 00:11:01,320
10 personal branding podcasts and the criteria that they used was consistency which we're

131
00:11:01,320 --> 00:11:09,440
very we make sure we put out a new episode every single week on every single Tuesday

132
00:11:09,440 --> 00:11:15,880
and actually that's it's a lot of work to generate a weekly podcast but I look at

133
00:11:15,880 --> 00:11:21,560
consistency as part of my own personal brand and the brand of my agency like we're dependable

134
00:11:21,560 --> 00:11:26,880
and we do what we what we say we're going to do so part of that is publishing a new

135
00:11:26,880 --> 00:11:28,600
episode every week.

136
00:11:28,600 --> 00:11:35,440
And then SpeedSpot also looked at social media sharing which we do a lot of especially on

137
00:11:35,440 --> 00:11:39,640
Facebook, Twitter.

138
00:11:39,640 --> 00:11:45,800
We actually share on Pinterest as well and LinkedIn as I said.

139
00:11:45,800 --> 00:11:48,840
Audio quality was part of it and domain authority.

140
00:11:48,840 --> 00:11:58,480
So I find that you know just like any kind of marketing effort you know the shares and

141
00:11:58,480 --> 00:12:02,800
the listens increase on a weekly basis as the word gets out.

142
00:12:02,800 --> 00:12:11,160
We also are doing Alexa flash briefings for every episode so I have a daily Alexa PR Maven

143
00:12:11,160 --> 00:12:19,200
marketing minute and for anybody who uses an Alexa device they can enable the skill

144
00:12:19,200 --> 00:12:24,840
and part of our process lately has been educating our listeners about how to do that exactly

145
00:12:24,840 --> 00:12:30,040
because even if you have an Alexa device you might not know that you can do these flash

146
00:12:30,040 --> 00:12:32,920
briefings and or listen to them.

147
00:12:32,920 --> 00:12:38,280
So that's been that's been an extra effort but I think it's paying off.

148
00:12:38,280 --> 00:12:43,320
How difficult was it for you and how difficult is it for podcasters to create something like

149
00:12:43,320 --> 00:12:44,320
that?

150
00:12:44,320 --> 00:12:50,320
Well you know Ed it's just like everything else with this podcast.

151
00:12:50,320 --> 00:12:59,840
You know it's been a constant learning effort and it is not as easy as it was initially

152
00:12:59,840 --> 00:13:01,000
presented to me.

153
00:13:01,000 --> 00:13:06,280
You know when I think when I heard initially about creating a podcast at the conference

154
00:13:06,280 --> 00:13:11,920
I went to two years ago it was presented like oh yeah you could just record this on your

155
00:13:11,920 --> 00:13:16,280
phone and it's really easy and blah blah blah blah.

156
00:13:16,280 --> 00:13:18,440
Well sorry that's not true.

157
00:13:18,440 --> 00:13:22,160
It's not as easy and it's actually pretty expensive.

158
00:13:22,160 --> 00:13:30,320
I think each episode you know when we figure in the value of our time and all of the subscriptions

159
00:13:30,320 --> 00:13:38,640
for Listen and other subscriptions we've needed it's probably about between $1,500 and $2,000

160
00:13:38,640 --> 00:13:41,000
an episode to produce.

161
00:13:41,000 --> 00:13:43,080
So it's been an investment.

162
00:13:43,080 --> 00:13:44,080
Wow.

163
00:13:44,080 --> 00:13:48,200
So what is your advice to other podcasters about how to get their show out and how to

164
00:13:48,200 --> 00:13:52,200
get you know work the show you know that you do have to put a lot of time in if you want

165
00:13:52,200 --> 00:13:55,900
to gain listeners and you can't give up after seven episodes.

166
00:13:55,900 --> 00:14:01,000
So what is your advice to those that are listening that are getting into podcasting or struggling

167
00:14:01,000 --> 00:14:07,520
through the first episodes or maybe they're on 10 and they're just hitting a wall?

168
00:14:07,520 --> 00:14:12,080
Well I'm glad you asked and actually I'm glad you mentioned about not giving up.

169
00:14:12,080 --> 00:14:13,240
You can't give up.

170
00:14:13,240 --> 00:14:20,320
You need to just keep going forward and you need to keep learning from others in the business.

171
00:14:20,320 --> 00:14:22,760
You know I learned from others myself.

172
00:14:22,760 --> 00:14:25,800
It really helps to listen to other podcasts.

173
00:14:25,800 --> 00:14:32,400
I listen to Entrepreneurs on Fire which is by John Lee Dumas who is an idol of mine and

174
00:14:32,400 --> 00:14:38,480
I listen to well I have a big list of podcasts I listen to.

175
00:14:38,480 --> 00:14:50,220
So to learn from others to constantly be upping your game but make sure to allocate the time

176
00:14:50,220 --> 00:14:54,880
and the money to do it right.

177
00:14:54,880 --> 00:15:01,680
Great and what other advice can you offer any podcaster out there about being successful

178
00:15:01,680 --> 00:15:05,080
and maybe even eventually making money at it?

179
00:15:05,080 --> 00:15:12,400
Well I think that you know I am the PR maven and publicity and promotion is really important.

180
00:15:12,400 --> 00:15:18,600
So to try to engage the media is has been a key to my success.

181
00:15:18,600 --> 00:15:25,040
We've put out press releases consistently from day one to the media and we were able

182
00:15:25,040 --> 00:15:32,040
to generate news articles in publications like Maine Biz and the Portland Press Herald

183
00:15:32,040 --> 00:15:38,120
which are local papers and then what I'm doing now with your podcast for example so

184
00:15:38,120 --> 00:15:41,880
appearing on other people's podcasts.

185
00:15:41,880 --> 00:15:47,600
In the community of podcasters there's sort of this spirit of reciprocity where it's

186
00:15:47,600 --> 00:15:50,280
kind of like I'll scratch your back if you scratch mine.

187
00:15:50,280 --> 00:15:56,920
So again asking other people to be on your podcast and then asking to be on theirs is

188
00:15:56,920 --> 00:15:59,640
really a good key to success I believe.

189
00:15:59,640 --> 00:16:08,520
I have a very busy mind I'm always thinking about oh how can I promote my podcast and

190
00:16:08,520 --> 00:16:11,720
also think about how can I help others too.

191
00:16:11,720 --> 00:16:16,200
I think that's the real spirit of it is to help others and then they'll want to help

192
00:16:16,200 --> 00:16:17,200
you.

193
00:16:17,200 --> 00:16:21,280
You know the idea that you came up with for the party after the first year I think is

194
00:16:21,280 --> 00:16:27,480
brilliant because you're just creating another event you're creating another way to reach

195
00:16:27,480 --> 00:16:33,060
out to the people that listen to the show and it really it doesn't seem like it's a

196
00:16:33,060 --> 00:16:39,160
huge commitment in money especially if you're not renting out the place.

197
00:16:39,160 --> 00:16:45,420
So if you pick a special episode like episode 50 or episode 100 or one year anniversary

198
00:16:45,420 --> 00:16:48,080
it all kind of helps grow the show.

199
00:16:48,080 --> 00:16:54,880
Yeah I mean I created a Facebook group called PR Maven Nation and I encourage people in

200
00:16:54,880 --> 00:17:01,360
every episode to join me on PR Maven Nation and so then that's where I put out the invitation

201
00:17:01,360 --> 00:17:07,960
I invited everybody in my Facebook group and we also have a monthly electronic newsletter

202
00:17:07,960 --> 00:17:14,460
so getting email addresses and sending something electronically each month but I believe firmly

203
00:17:14,460 --> 00:17:20,040
that in order to build your brand and your network you need to do it both electronically

204
00:17:20,040 --> 00:17:26,240
or online and you need to have face-to-face interaction because I don't think you can

205
00:17:26,240 --> 00:17:31,560
really know somebody until you've actually been face-to-face with them.

206
00:17:31,560 --> 00:17:36,600
It's actually like chemicals that go back and forth between two humans when you're

207
00:17:36,600 --> 00:17:43,620
in the same space oxytocin and serotonin which are like what I call happiness chemicals.

208
00:17:43,620 --> 00:17:49,880
So we at that party you know I was sitting there with Tim Cotton interviewing him and

209
00:17:49,880 --> 00:17:57,920
I had the audience in front of me and we had a lot of laughs and it really brought us all

210
00:17:57,920 --> 00:18:05,920
together and everybody who was in that space during that event they will remember it.

211
00:18:05,920 --> 00:18:11,760
Actually there I got some criticism from some of Tim Cotton's fans who weren't at the

212
00:18:11,760 --> 00:18:17,480
event like oh that sounded like you were like laughing a lot and being kind of silly.

213
00:18:17,480 --> 00:18:25,240
Well it was a party we were having fun so I'm a big believer in celebrating so that

214
00:18:25,240 --> 00:18:30,160
was the big reason to look for an event for the first anniversary.

215
00:18:30,160 --> 00:18:35,720
So yeah it was after 52 episodes that we did that probably do it for the second anniversary

216
00:18:35,720 --> 00:18:36,720
as well.

217
00:18:36,720 --> 00:18:43,000
Why not so is your goal with the show mostly to have it as a marketing tool for the PR

218
00:18:43,000 --> 00:18:45,200
Maven brand or would you like to make money at it?

219
00:18:45,200 --> 00:18:50,880
Well for one thing it's to promote Marshall Communications which is my PR agency which

220
00:18:50,880 --> 00:18:53,320
is the presenting sponsor.

221
00:18:53,320 --> 00:19:00,920
So one goal is to bring in clients and actually we have already brought clients in.

222
00:19:00,920 --> 00:19:05,600
We've actually created strategic plans for other companies.

223
00:19:05,600 --> 00:19:12,560
There's a company called Memec which is an insurance company that hired us to create

224
00:19:12,560 --> 00:19:19,080
a strategic marketing strategy for their podcast and we created a podcast for them called the

225
00:19:19,080 --> 00:19:26,440
Safety Experts because they do insurance for businesses to try to prevent workman's comp

226
00:19:26,440 --> 00:19:33,400
cases and so we named their podcast and then we helped them with all of the details that

227
00:19:33,400 --> 00:19:38,120
they would need not only tech for the technical aspect but also for marketing and promoting

228
00:19:38,120 --> 00:19:39,320
their podcast.

229
00:19:39,320 --> 00:19:44,840
So one goal is to get more clients like that that will hire us to create.

230
00:19:44,840 --> 00:19:49,120
We have something called the Marshall Plan which is our form of a strategic marketing

231
00:19:49,120 --> 00:19:52,120
communication strategy.

232
00:19:52,120 --> 00:19:56,760
Also yes I have been interested in raising my own profile.

233
00:19:56,760 --> 00:20:04,040
I've written books and I write for Forbes.com and I do speaking engagements as the PR maven

234
00:20:04,040 --> 00:20:06,600
so that was another goal.

235
00:20:06,600 --> 00:20:13,200
And then you know what Ed the third one is to have fun because I've been in this a long

236
00:20:13,200 --> 00:20:19,120
time and I needed something new in my career that was different and I am just having a

237
00:20:19,120 --> 00:20:20,800
ball with it.

238
00:20:20,800 --> 00:20:25,000
So you know earlier on you mentioned the audio quality and it's so important to have a show

239
00:20:25,000 --> 00:20:27,680
that sounds good.

240
00:20:27,680 --> 00:20:32,120
When you do your interviews hardly anyone has a landline anymore.

241
00:20:32,120 --> 00:20:33,120
Are you using Zoom?

242
00:20:33,120 --> 00:20:36,240
Are you using something that we haven't heard of yet?

243
00:20:36,240 --> 00:20:37,240
I'm sorry?

244
00:20:37,240 --> 00:20:38,240
We're using Ringer.

245
00:20:38,240 --> 00:20:39,840
Okay using Ringer.

246
00:20:39,840 --> 00:20:45,440
The quality of the shows sounds crystal clear so it's obvious that you're using some great

247
00:20:45,440 --> 00:20:48,440
stuff and have some great help there.

248
00:20:48,440 --> 00:20:55,240
I do a lot of my interviews in person with people inside this professional broadcast studio.

249
00:20:55,240 --> 00:21:00,520
I find that the audio quality is better and also the interaction is better.

250
00:21:00,520 --> 00:21:05,200
As I told you I like to be face to face with people because when you can look them in the

251
00:21:05,200 --> 00:21:11,520
eye and again laugh and smile and connect I think the audience can tell.

252
00:21:11,520 --> 00:21:17,240
So I have found whenever possible I try to get people to come and do the interview in

253
00:21:17,240 --> 00:21:18,240
studio with me.

254
00:21:18,240 --> 00:21:19,240
For sure.

255
00:21:19,240 --> 00:21:24,200
So finally Nancy how can people get in touch with you, listen to the show, learn more about

256
00:21:24,200 --> 00:21:25,600
you and see you in person?

257
00:21:25,600 --> 00:21:26,600
Thank you.

258
00:21:26,600 --> 00:21:35,120
So prmaven.com slash podcast will bring you right to my podcast and you can listen to

259
00:21:35,120 --> 00:21:42,480
it there but it's also on iTunes and Spotify and all of the podcast players.

260
00:21:42,480 --> 00:21:53,360
You could email me at nancy at prmaven.com and that's prmaven.com and I'm also very

261
00:21:53,360 --> 00:21:58,040
active on LinkedIn and I love connecting with people on LinkedIn.

262
00:21:58,040 --> 00:22:04,840
I post there all the time and yeah I don't have any national speaking engagements scheduled

263
00:22:04,840 --> 00:22:08,000
at the moment but that's my big push for 2020.

264
00:22:08,000 --> 00:22:13,680
So I'll be posting those speaking engagements on LinkedIn as I get them.

265
00:22:13,680 --> 00:22:15,120
Well Nancy thanks so much for coming on.

266
00:22:15,120 --> 00:22:17,080
I appreciate your time very much.

267
00:22:17,080 --> 00:22:45,640
Thank you Ed I enjoyed it and I look forward to meeting you in person too.