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pros live. But Jackson Callum, I'm your show host. We will be doing interviews for visionary
entrepreneurs and guests, guest leaders who are building fantastic visions out there. Ultimately,
I just want to go through some of the things that might help you with your vision. If you have a
vision that you're pursuing, drop a link in the comments and let us know what that is. If that's
a business or a brand, if it's a nonprofit that you run, be happy to promote it, be happy to talk
to you about it. And if you'd like to apply to be on Vision Pros and be interviewed about that
vision, then by all means, feel free to reach out. All right, welcome into Vision Pros Live,
everybody. I'm super excited to be here, talk to you about your visions and how you might move
those forward and also do some interviews as amazing guests. Today, we have an amazing guest
in Susan Martinez, the founder of Entrepreneur Embodied. Susan and I have known each other for
a couple of years now. And she is a unique type of coach with a unique type of experience that's
more universal than most of the people that I talk to. Specifically, she helps with gender identity,
relationships, intimacy, and ultimately helping people that need to find confidence within themselves.
So if you struggle with confidence or insecurities, if you're going through life challenges or
marital problems or problems with your relationship, she's a fantastic asset to talk to. We're going
to talk to her about her vision of why she does what she does, why she chose her niche,
why she's called to fulfill this vision. And so without further ado, let's bring Susan on stage
and get going with that. So Susan, I'm so glad to have you here today. How are you?
I'm doing absolutely amazing. I'm so grateful for being here, for you guys invited me on. How are you?
Oh, doing awesome. Just blessed to have your presence here. So with that said, Susan, we have
known each other for a couple of years. Go ahead. I'll let you do a little bit of backstory on that.
How do we meet? What happened? Do you remember? Yeah, I do. It's going to be very refreshing
to bring it up. We actually met when I decided to become a coach. I invested into a coaching,
recently got into a coaching certification. During the same time, we ended up crossing paths.
I recall you were in a different company at the time, but I believe you were doing the same,
basically the same thing. And I remember sharing my vision with you and telling you how I found it
very important for myself as well as for everybody that I'm working with to understand
who they are, to really know the, I say the fundamentals of our essence. And so when it
comes to gender, I think that's a real universal topic that there's a lot of, there's not a lot
of clarity going on in there. So I remember mentioning this, but it all started with telling you
that I experienced mutual infidelity in my relationship with my husband and my marriage
and how I experienced a lot of shame, guilt and self-hatred. And in healing,
in going through my own transformation, I realized that this is something that a lot of people
struggle with and which is intimate emotions. These are all inner emotions that we experience,
and we usually either brush under the rug or put a bottle cap on it. So I became very passionate
of wanting to help others understand themselves, understand what's going on within them, because
everything just goes from the, everything goes from the within and without, that makes sense, yes.
But yeah, I remember telling you that I wanted to create a, I had a vision of creating a company
where I'm able to really help bring coaches, healers, teachers together so that we can really
be able to help other people reclaim the full nature of who they are, realizing their identity,
of knowing their essence with all planes of understanding. I'm going like this,
there's three planes of understanding in my mind and I really like, I connect myself and
really help others connect with themselves. And yeah.
Passions and vision, passions and vision go together so well, and it's so important to recognize,
right? So I'm going to unpack a little bit about what you said, and one of the, one of the keys,
when I'm looking for visionaries, and I want to, I want to interview people and I want to talk to
people about their visions, the most key way to recognize a visionary is their eyes.
Is when you ask somebody, what do they do? What do they stand for? Right? There's a fire that just
comes out of the eyes. You know, there's a, there's a sincerity that the face shows, you know,
people talk about the smile meeting somebody's eyes, right? I can smile like this, you know,
I'm like pretend everybody can tell, I look like that emoji that's fake smiling, right? But if I'm
like legitimately happy, when I, when I smile, my eyes are going to have a different type of shine
to them. And so that's one of the, one of the physical cues. And so when I met you, and I asked
you what you do, what you're all about, like, it was so clear. I'm like, whoa, okay, she's
authentically bought into what, what is she's doing? She means this from the bottom of her heart.
And of course, that passion play, right? It's not something that everybody's blessed with,
and all visionaries have it either, but you don't, you don't speak almost with a ramble,
almost with a ramble, right? With, with, with haste, when you don't have passion, right? That's
somebody who really cares about what they do, trying to express and get across like the importance
and value of this message. And I know that most people who go through marriage and go through
any type of, of infidelity or insecurity related to their relationship, don't typically talk about it.
They don't want to put themselves out there publicly. They don't want to put their spouse
out there publicly. You talk about mutual infidelity with confidence, you know, in a way that I know
the world needs to hear. And I'm grateful that you are the type of warrior who is willing to put
out, put that out there and create conversation around a subject that while others may not say
anything, I think so many people silently listen to you, you know, and are so intrigued by, by the
story, by the opportunity that there are, there are hundreds of millions of people, you know,
who could benefit from your message. And we've talked about that a little bit. So let's talk a
little bit further about what is, what's your vision of bringing, what are you bringing to the
world? What do you hope the world achieves out of this? Feel free to, to passionately lay down,
like lay it all out there for us. Lay it all out. All right. I'll do, I'll do my best here. When I
think about what my vision is for, for entrepreneur embodied, I, I see that, that my, my whole, my
whole vision is to see that the people that, that I work, my clients that I work with, the people
that I interact with, collaborate with, that we all end up accomplishing three things that I feel
like most entrepreneurs are going after, which is time freedom, time freedom, financial freedom,
travel freedom. So as, and I think I honestly believe that every single human being should be
in control of these areas in our lives. And, and so when I think about what I want for, what,
what we're creating in this, in this company, I see, I see people coming together and understanding,
understanding themselves, understanding so how to implement the law of gender and
understand how to implement sexual transmutation. So our own sexual essence and learn how to,
how to heal ourselves. Because what I found out, find in, in entrepreneurship is that,
that we can attract that, that happiness and finances are on two different frequencies.
And when it comes to being an entrepreneur, we have to help, we, to really have this balance
within ourselves and within, within our whole life aspect. There, there needs to be, we, we need to
both, we need to be on all frequencies on, they all need to be balanced out. So by implementing
the law of gender and sexual transmutation, we go within ourselves. And this is, this is what,
like, this is my whole sense of fulfillment of getting like this, this is what gives me,
it gives significance to what, what I'm working on and what we're creating here.
Because it's, it's going inwards. Yes.
So with that, you know, it's some, at some point soon, all of them, sorry,
the internet's cutting out a little bit. So if I've interrupt you, it has to do with the internet,
not the, not the desire to steal the mic on that. We do have a testimonial that we want to make sure
it's shared at some point in this, somebody had had some remarkable things to say about the
transformation that they went through with you. And it also proves to that, you know, this, this
is for so many different types of people, but you've, you've honed in, as you mentioned, on the
entrepreneurial audience. I think that's amazing because entrepreneurs, pernures are often on
an island when it comes to their feelings and what they're going through. And if you go to, I know
from this experience, if you go to a standard counselor, or perhaps a church leader, right,
somebody for counseling, that's not an entrepreneur, you know, you get boxed into general feedback
that, but as an entrepreneur, you don't have a general lifestyle. You have different types of
goals, you have different types of missions and visions, and it requires a different level of
sacrifice, you know, as, as an individual, as a family, you know, if you have a family. So there's
a lot of unique challenges there that it can be very hard to find somebody who, who understands
the value of, of you and what you do and the role that you have in society, et cetera, that can be
very hard. So I find it interesting that you've, you've honed in entrepreneurs. Why, why entrepreneurs?
What, what drew you to that? From personal experience, I, a little backstory is I, we, I used to work
in corporate. And then we went through a huge depression. That's when the whole
infidelity came out and we hit depression. And so fortunately, I, that's when I became a stay-at-home
mom. And, and then right after that, right after I started my healing process, I got encouraged
to start networking and, and, oh my gosh, I drew a blank. What was your question again?
All right, you're good, you're good. So great, great backstory and backdrop on that. But
why did you gravitate towards serving the entrepreneur audience?
Oh, because I became an entrepreneur myself. I was inspired to, in joining, when I first
joined network marketing, I joined a fitness, a wellness company. And it was like, okay, I'm gonna,
I'm gonna work out, I'm gonna eat healthy, and I'm gonna inspire others to do the same.
Let's do this. And so I, that's like, that's how I started my entrepreneurial journey. That's what
made me want to focus on entrepreneurs, because I think back like, how many stay-at-home moms
that are perfectly well off being, you know, depending on their husband, which is there's
nothing wrong with that. That's very beautiful. I did it for many years myself. But as a stay-at-home
mom, I, I was missing purpose. I was missing fulfillment outside of my roles as a mother
and as a wife. And so I focus on entrepreneurs, because I honestly believe that there is an
entrepreneur in every single one of us. Everybody within the whole existence of this, of this planet,
I honestly feel like there is, there is some fire within us that, that we want freedom. We want
freedom with, within our own self beliefs within, like I said, time freedom, you know, be able to
spend like my theme, my huge, my goal was to be able to be present with my kids and want to be
present, like want to have that time to be like, okay, I'm in control of my time. I'm no longer
exchanging my, my time for money or leaving my, my kids and having to pay for daycare or sending
them away. Like I want my children. I want to be able to, to spend this time with them, want to be
with them. And I think that's a lot, that's what a lot of parents, a lot of working, working
individuals, that's like one of the biggest desires that they want. But I feel like they don't,
they feel like it's something that's not even in their reach because we've been, we've all grown up
in this, in this belief that we need to exchange our time for money and we need to work. But even
if we have the desire to spend time with our kids, we can't because we have to financially provide for
them. And so it's just this, it creates, there's a, just a system that creates so much imbalance
within ourselves. So honestly, I would like, I honestly believe that there's, there, everybody's
an entrepreneur or like regardless if you haven't found your purpose yet or the desire or the belief
that you can actually fulfill the desire of getting time freedom and financial freedom and
travel freedom. I honestly believe like that it's within everyone. I love it. I think it's a, it
creates room for a brilliant and beautiful debate. You know, and that's that and it's, it's cool. It
opens my mind because with Passion Pro, right, one of the, one of the programs that we've built,
I specifically designed that program so that as people finish understanding their passions,
they feel validated and not needing to turn it into a business. You know, they feel sufficient
and, and healthy and who they are and what they've chosen with their purpose, right? At the same time,
there's, there's your thought of everybody's got an entrepreneur within them. And that could
technically clash with my viewpoint, right? If you wanted it to, you could choose that route.
But I can see what you're talking about from the, you know, it depends on how you define
entrepreneur, right? And, and I'm glad you said it because it challenges my own mindset that
well, wait a second, what I really want people to understand is I don't want people to feel forced
to go that route, but you're talking about it existing within people. And that goes in a harmony
with my concept that well, wait a second, no, it's about giving people the right thing at the right
time, right? And helping ensure that people are ready for it. So thank you. That, that definitely,
it opens my paradigm and reminds me of the fact that entrepreneurship has existed since the beginning
of time. You know, that's, that jobs didn't jobs are fad. That's, you know, 200 year process of
corporatism, you know, has been created. But here you go back to discovering this, right? You didn't
have this since you were three years old. You know, you didn't develop this in your teenage years
while you're figuring things out. You went through and so I imagine I'm not 40, I'm not 50, I'm not
60, but I imagine that anywhere along the way somebody might be able to find themselves with
these same types of realizations. But what was interesting is your catalyst towards entrepreneurship
sounds like it was multi-level marketing. Is that correct? Yes. Okay. And I have, that's another
healthy debate in the making. I have very strong opinions about multi-level marketing, but
my route was also multi-level marketing. So what did that, what did that, how did that open your
eyes? You get the beach body, I'm sorry, I said beach body, but is that what it was? Yeah, it was.
You got the beach body experience. What did open your eyes to? What things did you learn in that
experience that allowed you to have this fire build within you? Well, that it was, it was really
when I transitioned from, from reach body to another multi-level marketing that, that completely
shifted my focus to, to expanding and wanting to go into my mind and heal, reprogram myself.
But before that, back to beach body, but during the time I was with beach body, that was when I
really went inwards. I went to deep healing. And in, in that time, that's when I became aware of
the masculine and feminine energies. I was really looking in, I think a very universal book that
everybody is a well, well aware of the Bible to heal my, to heal my, my relationship with my husband
and really see like, okay, I heard the terms masculine, feminine energy. And it's just like,
if anything, if anybody knows about marriage, it's God, that's like, we're gonna, we're gonna go here.
And, and, and so at that time I was looking for fulfillment and feeling, feeling more a sense
of self. Like I said, a sense of self outside of being a wife, outside of being, being a mother,
but as well having that balance of, okay, I want to, to fix my relationship with my husband. So I
came across masculine, feminine energy and realizing that we have that energy within us.
And we share that energy when you're, you, you're with somebody, but when you're in a unity.
And so I really like, that's when I was able to evaluate myself and see like, oh,
I'm very masculine dominant in energetically. And, and I could see why things happen the way
they happened and why I feel a certain way towards, towards my relationship. And, and only then was I
able to be like, okay, no, I, I need to pull back and allow my husband to fill in that masculine,
that masculine space within our, within our marriage. And it's not like he didn't want to,
it was more like I was so masculine dominant that I was just taking up all the room. But it was
really just taking that step back and realizing like it's, and it's not something that we do on
purpose. I feel like most women are masculine dominant. Just, just because we grow up and you
got to do, do, do, do, do, and you, and, and, and that alone kind of self sabotages us into feeling
like that's masculine doing, taking action is very masculine. So when, when I got it, when I
started really practicing and, and becoming self aware of, of my masculine and feminine traits,
only like I said, only then was I able to really start, start shifting and opening up
to opening up space to balance out the energies in my marriage and within myself. And going even
further into myself when I did go into that, the next level marketing, the next company that was
multi-level marketing. That is when I came across a very incredible book, Thinking Grow Rich by
Napoleon Hill. And there is a chapter on that book, chapter 11, that talks about the mystery of
sex transmutation. And it's very, it explains sexual energy in a masculine way, in a masculine
perspective, which is, is given because the author is a male. But, but through the, through my
two years of experience of learning what masculine feminine energy is within myself and within my
marriage, when I came across this information of what sexual transmutational energy is,
it kind of just like opened my doors, like my, my perspective of like, wow, this, this energy
or sexual essence, how it works, how it, how it drives us is very, very powerful.
And, and most people don't even know this information. So when I, when I got this information
in, I was like, everybody needs to know this. Everybody needs to know what, what sex is and
knowing that it's more, it's an emotion, it's more than gender, it's more than a physical act. It is
a state of mind, it is an emotion. And I'm going to stop here because I know it's like,
I already said so much. You have exposed me, you have exposed me, Susan, in the best of ways. So
one of my hidden business truths is, and this is, this is going to make some business people be like,
I'm never working with him. I have never read Think and Grow Rich. I've never read it. And I,
and that's like, that's like a foundational book for business owners, right? It's one of those,
like Rich Dad, Poor Dad, that's kind of like a Bible of business, if you will. And I've started
it several times, but always moved on to something else. And so it's funny because when you talked
to me about the mystery of sex transmutation years ago, the first time, I had no idea what you were
talking about. I mean, I know concept of what that was. And now I'm like, Oh man, like, I'm missing
a key component of one of the principle books that so many people build their fortunes and success
around. And now I gotta go read it. I gotta go read it myself. So thank you for that. And let's,
let's dive into a little bit of the basics of honing masculine and feminine energy. All right.
So what people, there's a lot of people out there that are still scared of this gender conversation
and conversations around gender. And people get so defensive and uptight about it. I want to be
careful not to go too far down any of those rabbit holes, but I am going to own one truth. And that's
that my energy oftentimes is feminine in nature. I'm a nurture, and I like to be soft. I like to be
delicate. That's that's what I gravitate towards. At the same time, I'm an alpha, I have a very,
and sometimes an inferiority complex can even come out and I can leverage my masculine energy
in a way that's, that's not great for relationships. Right. But learning to, and I love that you
talked about how in your relationship, you owned yourself, you recognize your opportunity to step
aside from that masculine energy, not put yourself away, right. But to gravitate more towards your
identity of being flexible and being able to create space for your husband, you know, and I can only
imagine the good things that that came out of that. And while no relationships perfect, there are
situations in which we take perfect action. And so perfect action is not the same as being perfect.
But you, you have gravitated towards, I've gotten to talk to you a lot over the last two years,
and I see a lot of perfect energy come out of what you do. And I want to honor that. I hope
other people get the chance to talk to you about those concepts a little bit further. Also,
one of the things I wanted to write and was thinking about was you mentioned the Bible and
you mentioned learning masculine and feminine energy. And I don't necessarily want to go into a
Bible study session. But are you saying that you learned about masculine and feminine energy
via the Bible, or you learned about both at the same time?
Correct. I learned it at the same time. I learned, I heard the terms and it's just
a question really quick. I just want to, I want to get truth and clarity on the matter. And it's,
your answer is fine either way. The truth is what matters. Did you
use some value in feminine and about what we're going towards? But did you also find
truths from the Bible that you felt helped you and your husband progress and find healing,
or did not come until you moved towards masculine and feminine energy?
It was when I started moving towards masculine and feminine energy. The Bible was like my
baseline when it comes to marriages and the part of a man and a woman. It's like, I automatically go
to what was, what did God send me here for? To become a mother, to become a wife. Like,
that's as far as I got with, and this is of course my own perspective of, that's how far I got
in with the Bible. But as soon as I was able to, as soon as I learned about masculine and feminine
energy, the Bible started making a lot more sense. That's what you're saying. Okay, so to be clear,
for all any Christians out there who are terrified right now about this conversation,
my goal is not to put one way or the other, it's to discover the truth within. And so what I hear
you saying is that for you, the Bible is something that's important to your foundation.
And through utilizing the other resources that have been created since then, those resources
have unlocked further truth for you in helping you understand the foundation which you had based
your beliefs upon and feel centered and grounded on. Is that correct? Yes. Cool. And I'm all for it.
It doesn't matter, honestly. If I have a guest on here who's atheist and they're certain about
that, and that's their big take, I want to know that. They're not defining truth for everybody,
they're defining their truth. And how can we understand a visionary and what a visionary is
up to if we don't understand where their truth comes from? And so thank you for being willing to
make space for that and own that. So with that said, we're digressing a little bit
back to multilevel marketing. So if you've been in multiple level marketing people out there,
and you've had these opportunities to become entrepreneurs at the starting levels,
that can be if any, if you haven't done that, one of the benefits of multiple marketing is the
amount of training materials that they provide, right? And the amount of mentors that you have
access to, they're not perfect. You know, just like my uncle and aunt who told their kids not to
smoke but smoke like two packs a day, right? They were still doing their best to teach the kids,
even though they had, you know, my dad's an alcoholic. And he instilled in me the need not
to drink, I never drank. And a lot of that had to do with seeing the bad example, but also the
fact that he cared about me enough to help me understand that it wasn't the route to go.
And so multilevel marketing is an interesting situation because a lot of people call it a
pyramid scheme, right? And they look at it from the lens of, well, wait a second, you know,
there's one person at the top and these people at the top win and the rest don't. Well, guess what?
Corporate America is built the same way. If you have a job, you are part of a pyramid scheme,
so to speak. And it's that scheme or that draws the edge. And I know it can offend so many people.
Or you can look at it and say, you know what, I'm part of a beautiful pyramid,
right? Like you choose which word you want to associate with the object, the noun itself.
But at the end of the day, almost all structure is built upon a leader and the leadership itself
should work the opposite direction, right? Where the leaders are carrying the most amount of weight
and responsibility in order to, you know, they're the mantle that they have a mantle on their
shoulders rather everything that they're trying to carry. And if the leaders doing things the right
way, then they're not putting all the people they serve into a situation of oppression, right?
So, multiple marketing is a great place to get out of the corporate mindset, start to understand
how entrepreneurs think, what they do, how they feel. And now you're not in multiple marketing.
You've shifted away from that. You've got your own brand and essence. And I can tell again from
the years of going through that, that you've gravitated towards that. But what helped you
unlock the vision that you had something more to give that was unique to something that you
needed to create versus continuing to represent perhaps more of a franchise style program and
process? What was the catalyst, if you remember, to making that shift?
It was.
Was it a book? Was it a chapter? Or was it further than that?
It was. No, it was, it was, no, it was when I read the book. It was when I read the book. It's
happened occasionally, like multiple times, even during, before reading Think and Grow Rich. I heard
the term that your deepest darkest secrets are the most powerful ones. And that when they surface
this dark light, the light that surfaced from the darkness is what is what's really, really powerful.
And I remember crying, like, bawling out, like, how am I going to tell the world that there was
mutual infidelity? And how was my husband going to take it? Like, I always knew that this was my
purpose. But the shame, the other feelings of guilt, the feeling, all those feelings that those
intimate feelings that came up always stopped me. But it wasn't until, like, realizing, like,
learning this, learning sexual energy, like, after learning it, it's like, oh, no, my story,
my story, how everything happened, because without it, I wouldn't be able to talk about it. I wouldn't
be able to sit here and talk about this is why this is how why I learned or even had the interest
of learning what sexual energy is. And so realizing that, that, yeah, that's, that's when I realized,
like, yeah, that like you said, that that's when when I realized like, this is, I need to move
forward with this. But I also just to add in with the whole tying it back to the network marketing,
I realized that I can, I needed to create my own thing, where this is the focal point, where our
focal point is going inwards and healing and healing our relationships and really going in.
Because all the other things that I've involved myself in, it's a product, it's, it's something
else. And so for me to put my voice in, or to put, to put bring in my value, I find it more a
little bit more difficult going through somebody else versus taking the time to be like, you know
what, this path hasn't been created. I'm a trailblazer, and I'm going to make this trail. Like,
it's I, yeah, there's a huge, there's a huge shift, but I'm so grateful that this is where I'm at.
I love it. And I've seen you, I've seen you blaze that trail. I remember the first time that we talked.
You know, I had a lot of apprehension, you know, around, around our conversation, because
the clarity was still coming for what your message was. And this is years ago. And when,
when you told me what you did, I had just worked with a client who had a client that was a sex
coach. And I was worried, I was like, man, I don't, I don't want to represent somebody that does that.
I don't know how to do that. There's a lot of regulations and I'm a little worried about mentioning
the word on this podcast, that somehow some internet giant will shut down our channel or
something. But the, you know, there wasn't a lot of clarity with, with what it was you did.
From a perspective of somebody who didn't know a lot about the, you know, gender coaching,
you know, and the concepts that you were trying to help me understand. And so we got to, we got
to practice working on refining your message for those who are a bit ignorant to what you do.
And it was, it was really cool. I got to see you, you know, again, over the couple of years,
we had different conversations. And it was awesome to see you again, further and further clarity,
further and further clarity, trust in your process, right? Not, not give up on your vision,
but continue to push forward on it. And you're not unique in that regard, you know,
Ray Kroc and the McDonald's brothers doing the same thing, Steve Jobs, right, building and
building and building and being told his machines suck over and over, you know, being fired,
you know, as the CEO of the company and then half, and then coming back on his resurrection,
whether company, you know, every entrepreneur that I know of Tesla included, you know, they all go
through that they have to go through that process of learning and recovering. And you're also so
young. You've got such an amazing opportunity ahead for continuing to build this vision and
inspire others with it, of course. High May, if you can, we'd love to pull up the testimonial video
of Susan's client who just raved, you know, about her experience of transformation that she was
able to achieve with Susan and, and of course, we'll pick up with no idea how much I appreciate you
doing like, you know, when all this started, like I was, I was an emotional mess. I have so much joy
that I'm starting to feel in my heart and I'm starting to feel so much better going to the
gym and seeing my progress. And it's like, I'm starting to boss up like my friend and just like
walk with my shoulders up high and the feeling is just, it's incredible. Like you kind of explain,
it's just like, I can't wait to be at the end. The feeling is just amazing girl. And it's like,
I honestly, you say that I did it, but I would have never got this far without you. I would have
never got this far without you being able to explain to me everything that's going on or
you're awesome at what you do. You really are. And honestly, I can never thank you enough for
everything that you've done. You're definitely one of a kind mom and I appreciate you so much
and love you so much. You have no idea. Awesome. I just, I love hearing that testimonial.
Because it's just so obvious how much you mean to her from having coached her through whatever it
was that she was going through. And the fact that she was willing to give you a testimonial publicly,
you know, based on the experience that she's had with you. It's just awesome. So one of the things
that Susan is being a little bashful about sharing regarding the vision that I'm excited to share
about it, Susan has and I'm on well, it is correct. You are awesome and amazing.
And the reality is you want to turn this company into one that reaches millions, hundreds of millions,
possibly billions of people. And you've talked about the reality that you see this becoming a
billion dollar entity, you know, the organization itself. Because we know that finances are ultimately
the vehicle that drives our ability to produce results for those that we serve. And so I've seen
you study up and really gravitate towards anything out there that can kind of help bridge gaps and
move things forward to the visionaries who are at your stage of growth right now. You know, what are
some of the hiccups that they should be prepared for? What are some of the challenges? You know,
what are some of the opportunities to and what are you most excited to look forward to? Again,
feel free to bridge whichever of those gaps you feel is most pertinent to the people listening
right now. I think the one of the gaps that should be that I jumped through on that, I think that
everybody would would serve us is from going to from from student to teacher from from from like
you we've talked about from being the pretender to the contender from from really,
really, oh, I shifted. I shifted. I said the pretenders and the and the con the contenders.
I think there's a part in that we all go through where we feel like we're still in learning mode,
like we don't know enough so that we can start really spreading our wings per se.
And so I honestly seeing going in and seeing the value of what we have to offer and seeing like
that that what we have the purpose the things that we want there already more than enough.
It's just us realizing that that we already have everything that we need to move forward.
And one of the things that that I that block that that was a block for me when it came to to
creating moving forward and wanting to create a company was all the technical back stuff and
all the online stuff that that has to do with with running a successful business online.
So before before first class business came into into my vortex and into into my space,
I was really like I we've spoken about I've manifested a company that has all the components
in order and in place to be able to take take my company forward to help me create this vision
and help me move it forward and have everything all the technical stuff like get taken care of
like we were like that that was a huge thing for me. And I think that's a huge thing for most people
is realizing that there's so many things that need to be put in order when you're running
a company online that that stops us. It's like oh there's just too much. I don't I don't know how
to do it so I'm just not saying it's not easy and are you are you revealing the real truth that
it's not easy. Come on. That it's you got to put the hard work in. Yes. Yeah.
Oh you cut off. But oh if it cut out I'm sorry it's it's not easy. It's hard work. You know
that's that's exactly what it is and you've learned that you've seen that you own that
and it's just there's so many people who are putting out over simplified easy programs that
people buy into and never get the results and including the fact that that just does not work.
It's it's going to spin people in circles all day long. Yes. Yes. And that's and it's so easy to get
caught up into it and that word right there easy realizing that it isn't easy to be able to do
everything. They're simple. You you've created a system first class business. You have created a
beautiful system that it is it's simple. It's not easy. It's simple. And that's what I absolutely
love about it. It's like okay we're going to do this. We're going to focus on this. We're going
to focus on this and we're initially like that we're going to get to the end goal. But when it like
alone when you're like we said a solo entrepreneur you're realizing that okay I'm going to I'm going
to create a business and I'm going to move forward and I have no idea how to move forward with it.
All those steps definitely can be overwhelming. And so I think yeah it's absolutely it's like
I'm just it's a blessing like first class business. It is truly a blessing because it through
working together through this company through working together we're we're creating that billion
dollar vision and being able to really reach out to millions of people like I would not be doing
this alone for one bit. I would not reach there's no way that I would be able to reach millions of
people alone working systems and doing this and doing this and and being a mother and being a wife
and like no way no way. So it's definitely it's been such an incredible experience that we're
currently going through that we're going to be going through for the rest of our lives because
we're making billions here. I love it. Thank you. Thank you for honoring us. You know you don't
have to do that and the fact that you do means means a lot to us. For those of you who are
considering you know your own brands and what you do one of the things that we delicately went
through with Susan was trying to figure out you know is she going to be a Tony Robbins style brand
where when we first are working together she was Susan Martinez and that was her entire brand
and everything was built around that. And we talked about the the reality of a bottleneck that
often occurs when a business owner stays the feature and the product and the solution and Tony
is one of the few people who has escaped that and managed to build certifications and programs around
his name being the brand. On the flip side you know we had to look at well if you were to brand
something what would it be. And we went through a process of looking at different names and different
opportunities and entrepreneur embodied you know ended up being the outcome of that. And so
this is just one quick resource that has come together as we've continued to work on Susan's
messaging to the world. And we've got dozens of YouTube and social media, Twitter, LinkedIn,
Facebook templates for utilize. Well we put together the video of course for for the testimonial that
that you just saw and and we work with the assets that she has in order to make it clear the the
size of the lighthouse that she is and the you know the where the shorelines are. We're trying to
help people find it and find her and make sure that she has the foundation in place to serve
those individuals really well. And so it's been our honor to be part of the process Susan and
and you know we couldn't do it if you weren't the powerful visionary that you are. We're only
along for the right. Like we're here to help ask questions and to make sure they have the support
that you need. But at the end of the day you are the visionary who helps us see where it is you
want to take this and how it is you want to grow it and you have every right to adjust that vision.
You know wake up one morning and say you know what I want to go this direction and I need to go
this direction and and seriously they thank speedy god that you honor him with that decision-making
process. You know that you find those answers and that you're willing to communicate and discuss that
with us as your team. And so whether we're the team or you're a visionary and you're going for
another team my my greatest invitation to you to wrap this episode up is make sure to share your full
vision with your team. Make sure that you go to extreme links to help them understand the culture
that they should be establishing to help them understand where it is you're guiding them towards
how it is that they belong and fit into it. Too many entrepreneurs are trying to hire out there
without asking any of that. They just want yes men. They just want yes men or women who will say
yeah I can do that I'll post that for you. I'll take care of this for you but they have no idea
what it is you're actually trying to put out in the world. And we we often wonder why do 96% of
businesses fail within 10 years. Well it's not the government's fault. It's not the provider's fault.
It is we as the entrepreneurs as the visionaries if we are failing it is our fault and we got to
learn to own that. And Susan you own it beautifully and because of that you have you have extreme
clarity come to you every single week as you guide us on your victory march. So with that said
there's if you want to contact Susan she's a beautiful wonderful wonderful person you can
reach her on Facebook you can reach her on LinkedIn she's not an untouchable out there and you know
reach out to her and ask her how can you get help with your mask and her feminine energy or your
relationship or whatever you may be going through that that could be causing insecurities anxiety
or stress and just see how it is that she can help you. She does have some really cool lead magnets
like a gratitude journal as well and learning to express gratitude you know yes it's easy to say
thank you. What it's often not easy to do is know what to say thank you for you know or how to dive
into the depths of that and it's amazing how many people don't know the amount of happiness that
that can unlock and the amount of peace and she's just great at being able to guide people on elements
like that so feel free to go back watch the testimonial video in fact we'll end this on that testimonial
video one more time in case you didn't see it and uh Susan thank you so much for being here today
we appreciate you. Thank you thank you it was such an honor to be here I appreciate you too. Absolutely
Hi mate you got no idea how much I appreciate you doing like you know when all this started
like I was I was an emotional mess I have so much joy that I'm starting to feel in my heart and
I'm starting to feel so much better going to the gym and seeing my progress and it's like
I'm starting to boss up like my friend and just like walk with my shoulders up high and
the feeling is just it's incredible like you kind of explain it's just like I can't wait to be at the
end the feeling is just amazing girl and it's like I honestly you say that I did it but I would
have never got this far without you I would have never got this far without you being able to explain
to me everything that's going on or you're awesome at what you do you really are and honestly I can
never thank you enough for everything that you've done you're definitely one of a time mom and I
appreciate you so much and love you so much you have no idea. Thank you for being here today
I'm really happy that you tuned in to Vision Pro's live I'm looking forward to seeing your reactions
as these episodes continue to move forward we optimize them as the months go by this is going
to get more and more fun we'll have more and more engagement as well one fight people to
participate in the show and thank you for for giving us your time and attention and have an
excellent time building out your vision and becoming a Vision Pro yourself I'll talk to you soon bye bye