WEBVTT 00:00:00.200 --> 00:00:04.339 So very good. Nothing like us as Americans talking 00:00:04.339 --> 00:00:07.299 about French people, right? Welcome to the military. 00:00:08.019 --> 00:00:11.560 Rich Brown, welcome to Vision Pros Live. I'm 00:00:11.560 --> 00:00:13.460 your show host, guys. Jackson Callum, founder 00:00:13.460 --> 00:00:16.320 and CEO of First Class Business. And Rich Brown 00:00:16.320 --> 00:00:17.519 and I are going to be talking about building 00:00:17.519 --> 00:00:20.500 communities that save lives. Incredibly important 00:00:20.500 --> 00:00:23.859 opportunity for us to realize how as civilians 00:00:23.859 --> 00:00:25.640 and military personnel, we can come together. 00:00:25.660 --> 00:00:27.960 We can talk about the role of fitness and shared 00:00:27.960 --> 00:00:29.940 struggle. Rich, thanks for coming back today, 00:00:30.019 --> 00:00:32.880 man. I know how much it means to spend time as 00:00:32.880 --> 00:00:35.259 an entrepreneur doing initiatives like this and 00:00:35.259 --> 00:00:37.799 jumping on shows and blessing other visionaries. 00:00:37.880 --> 00:00:40.840 I really appreciate you being here. I appreciate 00:00:40.840 --> 00:00:42.280 you having me, man. I appreciate the opportunity. 00:00:43.840 --> 00:00:45.899 Absolutely. Now, I learned something fun about 00:00:45.899 --> 00:00:47.899 Rich just a minute ago. He came into one of my 00:00:47.899 --> 00:00:50.659 Zoom calls. And I keep my Zooms linked so I can 00:00:50.659 --> 00:00:52.439 introduce people. I worked out perfectly. Shout 00:00:52.439 --> 00:00:54.899 out to Jay Setchel, who was in the house. The 00:00:54.899 --> 00:00:57.340 man said 70 plus surgeries, died three times. 00:00:57.380 --> 00:01:00.359 And he's an amazing speaker and understands not 00:01:00.359 --> 00:01:03.100 just how to say it live and live, but how to 00:01:03.100 --> 00:01:05.900 live well. And Rich comes in. He's like, hey, 00:01:05.939 --> 00:01:07.680 Jackson, have you been working with OpenClaw 00:01:07.680 --> 00:01:11.359 yet? And I'm like, yeah, a little bit here and 00:01:11.359 --> 00:01:13.200 there. And he's like, I've got 12 agents. coming 00:01:13.200 --> 00:01:15.439 out with open cloud i'm like okay so now you're 00:01:15.439 --> 00:01:20.019 also an ai expert cool man uh let's start there 00:01:20.019 --> 00:01:23.280 i don't think it's possible to be an expert in 00:01:23.280 --> 00:01:25.540 today and today i don't think elon musk is an 00:01:25.540 --> 00:01:28.120 expert i don't think the guys creating these 00:01:28.120 --> 00:01:30.859 uh these these operating systems are experts 00:01:30.859 --> 00:01:34.379 the ooda loop is too small by the time you start 00:01:34.379 --> 00:01:36.640 to learn something it's outdated tomorrow so 00:01:37.650 --> 00:01:40.530 Yeah. Well, I guess that goes back to definitions 00:01:40.530 --> 00:01:43.590 of experts, right? And what it is, I think you've 00:01:43.590 --> 00:01:45.590 heard mine, and that's the person who's willing 00:01:45.590 --> 00:01:47.170 to go find the answer. And that's what I see 00:01:47.170 --> 00:01:49.069 you doing. So that's pretty cool that you're 00:01:49.069 --> 00:01:51.989 leading the curve on that. I think a lot of people 00:01:51.989 --> 00:01:54.189 that are military, a lot of people in the fitness 00:01:54.189 --> 00:01:58.189 space would kind of undermine their own tech 00:01:58.189 --> 00:02:01.030 capabilities and wouldn't dive into those things. 00:02:01.069 --> 00:02:03.579 But here you are. leading the way powering through 00:02:03.579 --> 00:02:06.900 it so what what inspired you to dive in and take 00:02:06.900 --> 00:02:09.979 advantage of the of the capabilities that technology 00:02:09.979 --> 00:02:13.819 is offering right now i think part of it's the 00:02:13.819 --> 00:02:16.419 mission of the guidon foundation right so we 00:02:16.419 --> 00:02:19.180 are we're trying to end veteran first responder 00:02:19.180 --> 00:02:24.020 suicide uh but it's not you know as as we try 00:02:24.020 --> 00:02:27.479 to identify different uh kind of target audiences 00:02:27.479 --> 00:02:29.419 and different lanes that we can get in to help 00:02:29.419 --> 00:02:33.250 people The biggest problem facing veterans is 00:02:33.250 --> 00:02:35.770 that, you know, when you're in the military, 00:02:35.870 --> 00:02:37.650 when you're active duty and wearing the uniform, 00:02:37.789 --> 00:02:40.610 you get a certain amount of reverence and, you 00:02:40.610 --> 00:02:44.009 know, you get shown appreciation and people share 00:02:44.009 --> 00:02:47.750 love with you. And then you get out and your 00:02:47.750 --> 00:02:50.610 community, your tribe, your purpose are just 00:02:50.610 --> 00:02:54.689 kind of ripped away from you. you know you can 00:02:54.689 --> 00:02:56.650 try to refine that however you can a lot of guys 00:02:56.650 --> 00:02:59.129 they they try to they tell themselves that they're 00:02:59.129 --> 00:03:01.909 decompressing but what they actually do is go 00:03:01.909 --> 00:03:04.370 into isolation and that's a real dangerous place 00:03:04.370 --> 00:03:08.810 to be um but in in trying to identify these different 00:03:08.810 --> 00:03:11.210 problems and how these problems occur we we kind 00:03:11.210 --> 00:03:14.610 of came to the realization that uh you know who 00:03:14.610 --> 00:03:17.849 veterans have a lot in common with is mothers 00:03:17.849 --> 00:03:23.159 whose children have left the home right Well, 00:03:23.219 --> 00:03:25.039 if you think about it, for a lot of mothers, 00:03:25.240 --> 00:03:28.300 especially those who are fortunate enough to 00:03:28.300 --> 00:03:31.340 be stay -at -home mothers, they've wrapped their 00:03:31.340 --> 00:03:34.900 entire identity and purpose into being a mother. 00:03:35.039 --> 00:03:36.960 And when there's no more children in the home 00:03:36.960 --> 00:03:39.439 to care for, how do you find value in yourself? 00:03:39.800 --> 00:03:43.080 And so there's a huge parallel there. And then 00:03:43.080 --> 00:03:45.560 I started to think about, well, a lot of people, 00:03:45.659 --> 00:03:48.159 their identity is wrapped up in their career. 00:03:48.719 --> 00:03:50.900 and a lot of those careers are going away and 00:03:50.900 --> 00:03:52.719 they're going to start going away a lot faster 00:03:52.719 --> 00:03:56.340 real soon uh and that's all due to ai and robotics 00:03:56.340 --> 00:03:58.639 and you know the prediction right now is that 00:03:58.639 --> 00:04:01.539 within five years half of all white collar jobs 00:04:01.539 --> 00:04:04.539 are going to be eliminated not just types of 00:04:04.539 --> 00:04:08.389 jobs but half of all the people working in white 00:04:08.389 --> 00:04:10.889 collar jobs are going to have to find a new passion, 00:04:11.050 --> 00:04:13.090 find a new way to make a living and provide for 00:04:13.090 --> 00:04:15.310 their families, etc. So there's gonna be a lot 00:04:15.310 --> 00:04:17.129 of turmoil and a lot of people you and I have 00:04:17.129 --> 00:04:19.389 talked before about, you know, we need to help 00:04:19.389 --> 00:04:22.129 people figure out their new passion and find 00:04:22.129 --> 00:04:24.389 a way to find, you know, purpose in life. And 00:04:24.389 --> 00:04:27.589 so I think that together, the veteran and first 00:04:27.589 --> 00:04:29.769 responder community can try to lead the charge 00:04:29.769 --> 00:04:32.589 in figuring out how to make that work for the 00:04:32.589 --> 00:04:36.089 rest of the population. I love this conversation. 00:04:36.269 --> 00:04:40.389 My friends, we owe Rich Brown hugely for what 00:04:40.389 --> 00:04:42.470 I'm about to share with you guys. I've got a 00:04:42.470 --> 00:04:44.410 program called Passion Pro and I've given it 00:04:44.410 --> 00:04:49.209 to dozens of people. hundreds of people by this 00:04:49.209 --> 00:04:52.449 point who wanted to find their passion live with 00:04:52.449 --> 00:04:55.069 purpose and my case what i teach lead with love 00:04:55.069 --> 00:04:57.670 and this passions assessment has always been 00:04:57.670 --> 00:04:59.410 behind the scenes and rich loved it and he's 00:04:59.410 --> 00:05:01.889 like he's like jackson what if we use that and 00:05:01.889 --> 00:05:03.470 i was like not in its current condition because 00:05:03.470 --> 00:05:06.389 it's not it's not designed for the public to 00:05:06.389 --> 00:05:07.990 use but i'm gonna drop it in the comments because 00:05:07.990 --> 00:05:10.490 thanks to rich i actually put it all together 00:05:10.490 --> 00:05:13.939 in a format where you can go You can go and access 00:05:13.939 --> 00:05:18.819 Passion Pro for free. Bam. And so I just shared 00:05:18.819 --> 00:05:21.819 that live with you guys. You guys can try it 00:05:21.819 --> 00:05:24.519 out. It is not going to change the world for 00:05:24.519 --> 00:05:28.399 everybody, but I have seen some amazing individuals 00:05:28.399 --> 00:05:31.560 dive into that and come out on the other side 00:05:31.560 --> 00:05:35.569 lit on fire with excitement. and what direction 00:05:35.569 --> 00:05:37.209 and what they wanted to build and how they wanted 00:05:37.209 --> 00:05:38.689 to build it. So Rich, thank you for inspiring 00:05:38.689 --> 00:05:40.810 me to do that because if it wouldn't have been 00:05:40.810 --> 00:05:42.370 for you, my team would have said, Jackson, stay 00:05:42.370 --> 00:05:45.149 focused. Don't mess with that. And so you brought 00:05:45.149 --> 00:05:48.350 that to fruition. I want to go back to another 00:05:48.350 --> 00:05:50.470 couple of things you said, though. I read a stat 00:05:50.470 --> 00:05:54.529 that 75 ,000 people last year lost their jobs 00:05:54.529 --> 00:05:58.230 to AI. And while that's a small number, it's 00:05:58.230 --> 00:06:01.839 going to be millions. And it's just starting 00:06:01.839 --> 00:06:04.399 now. And think about how trashy AI was last year. 00:06:04.420 --> 00:06:06.660 It wasn't that good. You could do some fun things, 00:06:06.699 --> 00:06:08.000 but you couldn't really do anything productive 00:06:08.000 --> 00:06:10.600 with it. And now that's changed tremendously. 00:06:11.199 --> 00:06:13.560 And then in addition to that, I'll give you another 00:06:13.560 --> 00:06:16.500 audience that relates well, somewhat to what 00:06:16.500 --> 00:06:19.100 you're talking about with the moms and with the 00:06:19.100 --> 00:06:22.160 military personnel. Member missionaries of the 00:06:22.160 --> 00:06:23.379 Church of Jesus Christ of Latter -day Saints, 00:06:23.560 --> 00:06:26.079 of which I was one. I spent two years out of 00:06:26.079 --> 00:06:29.399 the country in Uruguay. 1000 % focus on everything 00:06:29.399 --> 00:06:31.300 I was doing in my mission. I got home. I didn't 00:06:31.300 --> 00:06:33.360 even recognize homes. I thought homes are castles. 00:06:33.639 --> 00:06:35.540 I couldn't even focus when I got to the grocery 00:06:35.540 --> 00:06:37.319 store because it was so overwhelming with how 00:06:37.319 --> 00:06:40.959 much was going on. Like I was so lost. Um, and 00:06:40.959 --> 00:06:42.959 I had to figure out what the heck am I going 00:06:42.959 --> 00:06:46.139 to do with my life now that I'm not serving God 00:06:46.139 --> 00:06:48.620 24 seven. Um, and what am I supposed to do? What, 00:06:48.660 --> 00:06:50.600 what school am I going to go to? What education 00:06:50.600 --> 00:06:52.819 am I going to get? Et cetera. There are 80 ,000 00:06:52.819 --> 00:06:55.980 of us who come home. every single year. And those 00:06:55.980 --> 00:06:57.860 people too, they are all going to benefit from 00:06:57.860 --> 00:07:00.339 having access to communities that are focused 00:07:00.339 --> 00:07:03.839 on purpose. And as you've mentioned, shared struggle. 00:07:03.959 --> 00:07:05.000 So we're going to dive into that. We'll dive 00:07:05.000 --> 00:07:06.819 into one topic real quick before we take a break. 00:07:07.040 --> 00:07:08.879 I always want to give as much value as possible 00:07:08.879 --> 00:07:10.939 on the front end and then get a little bit less 00:07:10.939 --> 00:07:13.720 of water. myself but for those who are transitioning 00:07:13.720 --> 00:07:17.199 from military service like yourself to entrepreneurship 00:07:17.199 --> 00:07:20.639 or non -profit leadership and beyond um what 00:07:20.639 --> 00:07:22.459 are some of the what are some of the struggle 00:07:22.459 --> 00:07:24.040 struggles and what are some of the strengths 00:07:24.040 --> 00:07:28.620 that can help people through that well i think 00:07:28.620 --> 00:07:30.819 some of the struggles there's some low -hanging 00:07:30.819 --> 00:07:33.699 fruit some obvious ones those are you know translating 00:07:33.699 --> 00:07:37.500 your skills and abilities that you've been harvesting 00:07:37.500 --> 00:07:41.300 for the last you know 4 to 20 years and translating 00:07:41.300 --> 00:07:42.980 them to the broader community as to what you're 00:07:42.980 --> 00:07:45.560 capable of what you've been doing etc especially 00:07:45.560 --> 00:07:48.300 if you're coming from a a career that doesn't 00:07:48.300 --> 00:07:51.800 look readily adaptable to civilian society right 00:07:51.800 --> 00:07:55.579 i was in the infantry uh the obvious uh you know 00:07:55.579 --> 00:07:57.879 kind of transition might be to law enforcement 00:07:57.879 --> 00:08:03.420 or something like that um but you know you learn 00:08:03.420 --> 00:08:05.680 a lot of the soft skills in the military as well 00:08:06.819 --> 00:08:09.699 You know, one of the things we learned profoundly 00:08:09.699 --> 00:08:14.220 is leadership. So while I may not be leading 00:08:14.220 --> 00:08:17.480 troops in combat or leading troops at lows, I 00:08:17.480 --> 00:08:19.879 can pretty much fall into any personnel management 00:08:19.879 --> 00:08:23.600 position pretty easily because you've got all 00:08:23.600 --> 00:08:25.319 these tools where you recognize that, you know, 00:08:25.319 --> 00:08:27.060 the people are the mission and making sure that 00:08:27.060 --> 00:08:29.019 they have everything they need and you've removed 00:08:29.019 --> 00:08:30.879 as many obstacles the other way as you can and 00:08:30.879 --> 00:08:33.919 that kind of thing. That translates to any industry. 00:08:35.679 --> 00:08:37.639 Absolutely. It's not only translating to any 00:08:37.639 --> 00:08:39.559 industry. I'm going to take that to the next 00:08:39.559 --> 00:08:44.179 level. It's probably the most important skill 00:08:44.179 --> 00:08:46.440 set to have when it comes to running businesses, 00:08:46.679 --> 00:08:49.539 running brands, running communities. And as much 00:08:49.539 --> 00:08:52.179 as we've all got leadership experience to some 00:08:52.179 --> 00:08:55.720 degree, it's very hard to be a great leader. 00:08:56.120 --> 00:08:58.299 And I see so many people come out of the military 00:08:58.299 --> 00:09:01.820 who could use that framework they've been given, 00:09:01.879 --> 00:09:04.039 that structure they've been given, and absolutely 00:09:04.039 --> 00:09:06.399 crush it. But like you said, sometimes it's hard 00:09:06.399 --> 00:09:08.279 to know how to translate that itself. So we're 00:09:08.279 --> 00:09:09.960 going to come back if we can refine some of that 00:09:09.960 --> 00:09:13.179 in just a minute with Rich. And how he's doing 00:09:13.179 --> 00:09:15.820 that with the Guidant Foundation and Honorbound 00:09:15.820 --> 00:09:17.340 Fitness. And we'll see you guys on the other 00:09:17.340 --> 00:09:20.840 side. All right. Welcome in to Vision Pros Live 00:09:20.840 --> 00:09:23.440 with Jackson Callum. I'm your show host. We'll 00:09:23.440 --> 00:09:25.320 be doing interviews for visionary entrepreneurs 00:09:25.320 --> 00:09:28.200 and guest leaders who are building fantastic 00:09:28.200 --> 00:09:39.080 visions out there. Hey, what's up, my friends? 00:09:39.120 --> 00:09:40.759 Welcome in to another episode of Vision Pros 00:09:40.759 --> 00:09:42.840 Live. I'm your show host, Jackson Callen, founder 00:09:42.840 --> 00:09:44.600 and CEO of First Class Business, and I am... 00:09:44.779 --> 00:09:48.700 I am flying solo today. My team in Pereira, Colombia, 00:09:48.879 --> 00:09:52.539 they have an electricity outage. And so forgive 00:09:52.539 --> 00:09:55.860 me and know that I would never be crazy enough 00:09:55.860 --> 00:09:59.320 to do this by myself. I do not believe in solopreneurship. 00:09:59.340 --> 00:10:01.580 We call it entrepreneurship. You got to have 00:10:01.580 --> 00:10:02.980 a great team to do things well, but I'm going 00:10:02.980 --> 00:10:04.539 to do my best to struggle through this because 00:10:04.539 --> 00:10:06.639 you guys deserve it. And so does Rich Brown. 00:10:06.779 --> 00:10:09.259 This guy is an absolute champion. He understands 00:10:09.259 --> 00:10:11.299 the value of leadership. He learned a lot about 00:10:11.299 --> 00:10:13.519 that in his military experience, but he also 00:10:13.519 --> 00:10:16.309 learned about. that, just to the realities of 00:10:16.309 --> 00:10:19.169 life. And I love how he leads. I do want to, 00:10:19.190 --> 00:10:21.129 before I bring him on, talk about some of the 00:10:21.129 --> 00:10:23.289 programs that we recommend in the world that 00:10:23.289 --> 00:10:25.789 are helping us advance like crazy right now. 00:10:25.889 --> 00:10:29.389 One of them is Austin Armstrong himself and Scott 00:10:29.389 --> 00:10:32.370 Simpson with AI Mavericks. I did purchase a membership 00:10:32.370 --> 00:10:35.690 to AI Mavericks. I do endorse it. I love their 00:10:35.690 --> 00:10:38.029 community. They're doing really cool things like 00:10:38.029 --> 00:10:40.129 Rich talked about, building things with OpenClaw 00:10:40.129 --> 00:10:44.929 and diving into perplexity. and creating AIs 00:10:44.929 --> 00:10:47.549 that dominate their business and do like, I love 00:10:47.549 --> 00:10:49.570 that support and it's advanced stuff. And so 00:10:49.570 --> 00:10:52.350 this is where I go for my advanced AI needs. 00:10:52.610 --> 00:10:57.009 And they're a team of people who knows how to 00:10:57.009 --> 00:10:59.809 inspire others, who understand the value of creating 00:10:59.809 --> 00:11:02.090 profitable businesses and who know how to create 00:11:02.090 --> 00:11:04.450 things that are also productive. And that's really 00:11:04.450 --> 00:11:06.389 important because I see a lot of people missing 00:11:06.389 --> 00:11:08.850 that in terms of when they're building stuff 00:11:08.850 --> 00:11:10.789 with AI, they're just designing stuff with bananas. 00:11:11.009 --> 00:11:14.039 And so I'd rather help. people understand how 00:11:14.039 --> 00:11:16.340 to use AI to be productive and profitable and 00:11:16.340 --> 00:11:17.759 how to prepare yourselves for the future. So 00:11:17.759 --> 00:11:21.669 we also launched the AI marketplace. And it's 00:11:21.669 --> 00:11:23.370 not like a gym membership to me, my friends. 00:11:23.429 --> 00:11:25.690 We need to be learning as much as we can about 00:11:25.690 --> 00:11:28.529 how to be relevant and how to be productive with 00:11:28.529 --> 00:11:30.950 the future. And guess what? It's easier than 00:11:30.950 --> 00:11:32.970 most gurus are making it out to be. You already 00:11:32.970 --> 00:11:36.389 really are an AI expert. You just haven't been 00:11:36.389 --> 00:11:38.590 able to correlate with what you've been doing. 00:11:38.610 --> 00:11:41.970 You've been using AI since the 1990s. And some 00:11:41.970 --> 00:11:44.929 of those include using email and email automation 00:11:44.929 --> 00:11:47.330 and filtering folders. Some of it includes filtering 00:11:47.330 --> 00:11:52.240 Spotify or Pandora. and also using social media. 00:11:52.419 --> 00:11:55.580 What you don't have necessarily are how to translate 00:11:55.580 --> 00:11:58.419 the skills that you already have. into the language 00:11:58.419 --> 00:12:01.340 that makes you relevant to perhaps your own employer 00:12:01.340 --> 00:12:04.379 currently or employers that you want to get hired 00:12:04.379 --> 00:12:06.279 by. And if you stay ahead of that curve, then 00:12:06.279 --> 00:12:08.080 you're going to be just fine. In my opinion, 00:12:08.100 --> 00:12:11.480 make sure that you are actually using your emotional 00:12:11.480 --> 00:12:13.639 intelligence and your leadership skills and learning 00:12:13.639 --> 00:12:15.440 how to translate those skills, just like Rich 00:12:15.440 --> 00:12:17.580 and I talked about. And there's two paths in 00:12:17.580 --> 00:12:19.779 this one for professionals who need to revamp 00:12:19.779 --> 00:12:22.080 their resume, revamp their LinkedIn and learn 00:12:22.080 --> 00:12:24.580 how to interview. And on the other side, there's 00:12:24.580 --> 00:12:26.500 the business bottlenecks. What if business owners 00:12:26.669 --> 00:12:29.470 need to do and how can you dive in? And I'll 00:12:29.470 --> 00:12:31.289 give you one example on that. For instance, when 00:12:31.289 --> 00:12:33.769 you go take this quiz right here, it says, why 00:12:33.769 --> 00:12:35.990 waste 30 minutes a day reading low priority emails? 00:12:36.269 --> 00:12:38.850 Who's not guilty of that process? I shouldn't 00:12:38.850 --> 00:12:41.009 say guilty, but you know what I mean? Some of 00:12:41.009 --> 00:12:42.409 you have 10 team members who are doing this. 00:12:42.509 --> 00:12:44.750 What if you had that automated so that the sorting 00:12:44.750 --> 00:12:46.809 was taking place naturally and now they could 00:12:46.809 --> 00:12:49.389 dedicate more of their time to this one? How 00:12:49.389 --> 00:12:51.389 do I better take care of my customer experience? 00:12:51.690 --> 00:12:53.990 So I'm going to move on from this over to the 00:12:53.990 --> 00:12:56.009 water project, my friends. I absolutely love. 00:12:56.460 --> 00:12:58.379 this cause we're not affiliated with the water 00:12:58.379 --> 00:13:01.580 project i just love what they do and the first 00:13:01.580 --> 00:13:04.100 time i saw these kids celebrating water like 00:13:04.100 --> 00:13:06.019 my kids celebrate their christmas day presents 00:13:06.019 --> 00:13:07.519 i was like okay yeah we need to get involved 00:13:07.519 --> 00:13:10.429 in this And so we give to it monthly. And I hope 00:13:10.429 --> 00:13:12.090 that if you're not in a position to give to it, 00:13:12.110 --> 00:13:13.750 that you just talk to friends and family about 00:13:13.750 --> 00:13:16.289 this because you never know who's going to give 00:13:16.289 --> 00:13:18.309 to this project, even if you're not in a position 00:13:18.309 --> 00:13:20.210 to do so yourself. But you can actually pick 00:13:20.210 --> 00:13:22.289 the project. And what's really cool about the 00:13:22.289 --> 00:13:24.990 transparency with the water project is they actually 00:13:24.990 --> 00:13:27.950 show you the results of the community that they 00:13:27.950 --> 00:13:30.129 impacted. And again, there's nothing like seeing 00:13:30.129 --> 00:13:32.690 these pictures. And so my hope, my friends, is 00:13:32.690 --> 00:13:34.389 we've got eight billion people to help in the 00:13:34.389 --> 00:13:37.389 world. If you know people who need it and there's 00:13:37.389 --> 00:13:38.830 enough. cause out there, you'd like to see us 00:13:38.830 --> 00:13:40.769 support, please drop that link in the comments. 00:13:40.850 --> 00:13:42.889 I'll personally take a look at it as will probably 00:13:42.889 --> 00:13:45.110 most of my team members. And we might contribute 00:13:45.110 --> 00:13:47.389 that to it, to it ourselves. And so even if you're 00:13:47.389 --> 00:13:49.409 rocking a mic or sharing comments, there's ways 00:13:49.409 --> 00:13:51.490 that we can get back and help. We've got 8 billion 00:13:51.490 --> 00:13:53.970 people on this planet to help. And my, my job 00:13:53.970 --> 00:13:55.669 right now is to get back to helping each and 00:13:55.669 --> 00:13:58.029 every single one of you. So Rich Brown is here 00:13:58.029 --> 00:14:00.230 to do just that. Welcome back to Vision Pros 00:14:00.230 --> 00:14:04.549 Live, Rich. Appreciate you having me, man. Yeah, 00:14:04.549 --> 00:14:06.629 absolutely, man. And let's go right into the 00:14:06.629 --> 00:14:09.049 next piece. So there's something we call the 00:14:09.049 --> 00:14:12.289 loneliness epidemic among veterans and first 00:14:12.289 --> 00:14:14.769 responders. I would say that the world in the 00:14:14.769 --> 00:14:18.169 event of COVID also got to start to feel part 00:14:18.169 --> 00:14:20.570 of the loneliness reality that can exist. And 00:14:20.570 --> 00:14:23.909 of course, there's others, but what can be done? 00:14:25.580 --> 00:14:27.000 You know, we know why it's important. We want 00:14:27.000 --> 00:14:28.940 to save lives. We want to bring people together 00:14:28.940 --> 00:14:30.440 and create communities. But what can be done 00:14:30.440 --> 00:14:33.620 to help people not fall into a sense of despair 00:14:33.620 --> 00:14:37.600 and loneliness from your perspective? You know, 00:14:37.639 --> 00:14:39.860 that's why we focus so heavily on events. We 00:14:39.860 --> 00:14:41.860 try to get people out of their homes, out of 00:14:41.860 --> 00:14:44.320 their basements, et cetera, and, you know, off 00:14:44.320 --> 00:14:47.080 their phones and out into parks and around town. 00:14:47.279 --> 00:14:51.820 And we do ruck events. We do all kinds of different 00:14:51.820 --> 00:14:55.259 fitness activities out in parks and so on. It's 00:14:55.259 --> 00:14:57.000 just getting people together, right? Especially 00:14:57.000 --> 00:15:00.059 one of the reasons we love rucking, it's a great 00:15:00.059 --> 00:15:02.059 fitness tool. You can also hold a conversation 00:15:02.059 --> 00:15:03.759 with people you've never met before and you all 00:15:03.759 --> 00:15:06.720 have a similar excuse for being there. It's not 00:15:06.720 --> 00:15:08.759 about talking to the guy on your right or left 00:15:08.759 --> 00:15:12.980 or whatever. And then it's about finding people 00:15:12.980 --> 00:15:15.039 that not only have the same interests as you, 00:15:15.080 --> 00:15:17.440 but you can align your values and purpose with. 00:15:18.820 --> 00:15:23.129 Yeah, absolutely. That takes us back to community 00:15:23.129 --> 00:15:25.509 a little bit and talking about building communities 00:15:25.509 --> 00:15:28.169 that save lives. I'm a huge fan of the TED Talk 00:15:28.169 --> 00:15:29.730 that says everything we know about addiction 00:15:29.730 --> 00:15:32.730 is wrong. And in it, his climax, his point for 00:15:32.730 --> 00:15:36.009 that TED Talk is that community, a sense of belonging, 00:15:36.230 --> 00:15:38.590 helping people feel like they belong and they 00:15:38.590 --> 00:15:41.690 matter, that could eliminate the majority of 00:15:41.690 --> 00:15:43.570 addictions in the world. So what are your thoughts 00:15:43.570 --> 00:15:46.460 on that? Is that the same guy? No, he's got a 00:15:46.460 --> 00:15:49.639 foreign Eastern European or Western European 00:15:49.639 --> 00:15:52.139 name that I can't pronounce. And I will look 00:15:52.139 --> 00:15:54.740 it up while we talk. But what are your thoughts 00:15:54.740 --> 00:15:58.519 on belonging in communities? No, I think that's 00:15:58.519 --> 00:16:00.820 absolutely correct. I brought up Dave Logan because 00:16:00.820 --> 00:16:02.899 I feel like that speech could have been given 00:16:02.899 --> 00:16:04.600 by him if you've ever read Tribal Leadership 00:16:04.600 --> 00:16:07.220 and his Five Phases of Tribe. Oh, now I know 00:16:07.220 --> 00:16:08.480 who you're talking about. That's a phenomenal 00:16:08.480 --> 00:16:14.159 book. Yeah, the bottom two phases. It's all about... 00:16:14.509 --> 00:16:17.190 You know, the first one is is life sucks and 00:16:17.190 --> 00:16:20.149 isolation and so on. And then you get to stage 00:16:20.149 --> 00:16:23.129 two and it's like, well, I'm doing OK, but everybody 00:16:23.129 --> 00:16:26.990 else sucks. Right. And or I'm sorry, people suck. 00:16:27.129 --> 00:16:34.409 Right. And so that's usually where you find those 00:16:34.409 --> 00:16:36.470 types of addicts, people who are trying to escape 00:16:36.470 --> 00:16:39.730 life, escape their community, et cetera. And 00:16:39.730 --> 00:16:41.370 the more you bring them out and include them 00:16:41.370 --> 00:16:46.470 and, you know. help them understand that they're 00:16:46.470 --> 00:16:49.070 not alone in the world and that they have a purpose 00:16:49.070 --> 00:16:51.149 and help them find their strengths and that kind 00:16:51.149 --> 00:16:52.529 of thing, the better off we're all going to be. 00:16:53.649 --> 00:16:55.610 Huge. Well, I love it. And I'm glad you brought 00:16:55.610 --> 00:16:58.690 the book up. The TED Talk provider is Johan. 00:16:59.149 --> 00:17:02.830 Hari. Not as hard as I thought, but H -A -R -I. 00:17:03.110 --> 00:17:05.529 And I do highly recommend my friends looking 00:17:05.529 --> 00:17:08.289 that up. It's not something that can only help 00:17:08.289 --> 00:17:10.210 you with building out your vision and helping 00:17:10.210 --> 00:17:14.690 others belong, but you can create movements with 00:17:14.690 --> 00:17:17.210 this type of information that make a big difference. 00:17:17.390 --> 00:17:20.890 And so you got the event side that you mentioned, 00:17:20.910 --> 00:17:23.839 and I'd love to just dive into why. Why do you 00:17:23.839 --> 00:17:26.779 believe, Rich, that shared hardships can either 00:17:26.779 --> 00:17:29.640 break us or build us? A lot of people, I think, 00:17:29.640 --> 00:17:33.619 associate adversity as something that only sucks 00:17:33.619 --> 00:17:36.640 sometimes. So how can hardships and adversity 00:17:36.640 --> 00:17:41.099 build us up? Marcus Aurelius taught us that growth 00:17:41.099 --> 00:17:44.019 is found in suffering, right? Everything that 00:17:44.019 --> 00:17:46.759 we do to try to make ourselves better, except 00:17:46.759 --> 00:17:49.960 for maybe just reading, even if it's the monotony 00:17:49.960 --> 00:17:52.559 of reading and studying, it's all suffering in 00:17:52.559 --> 00:17:56.839 some way, shape, or form, right? Suffering together, 00:17:57.000 --> 00:17:59.140 going through adversity together means you're 00:17:59.140 --> 00:18:01.720 probably going to come out of it okay, and all 00:18:01.720 --> 00:18:03.259 of you are going to be stronger and better for 00:18:03.259 --> 00:18:06.809 it. you can't really get better without putting 00:18:06.809 --> 00:18:10.089 yourself through some type of friction and adversity. 00:18:11.130 --> 00:18:13.170 You think about what you do in a gym, right? 00:18:13.269 --> 00:18:15.170 You're lifting weights. You're putting tension 00:18:15.170 --> 00:18:17.750 on your body in order to make it grow. You have 00:18:17.750 --> 00:18:19.410 to do that with your spirit and your mind as 00:18:19.410 --> 00:18:24.509 well. Absolutely. I agree with that. And so I 00:18:24.509 --> 00:18:28.289 guess another question for me, because let's 00:18:28.289 --> 00:18:31.509 talk about... your programs, your vision for 00:18:31.509 --> 00:18:34.250 what it is that you do. You have Honorbound Fitness. 00:18:34.450 --> 00:18:37.750 You've also got the Guidon Foundation. Tell me 00:18:37.750 --> 00:18:41.150 about your vision for both of those. So Honorbound 00:18:41.150 --> 00:18:44.690 Fit kind of gave birth to the Guidon Foundation. 00:18:44.990 --> 00:18:48.170 So Honorbound, as a gym, we wanted to introduce 00:18:48.170 --> 00:18:51.829 our region to rucking. And so we started doing 00:18:51.829 --> 00:18:53.589 these events, and then we realized that we could 00:18:53.589 --> 00:18:55.930 do this for a purpose, right? We had our first 00:18:55.930 --> 00:18:58.670 Ruck Hunger in 2024, where we gathered food for 00:18:58.670 --> 00:19:01.130 the food bank, threw it in backpacks and said, 00:19:01.190 --> 00:19:02.569 you know, if you want to donate this food, you're 00:19:02.569 --> 00:19:03.849 not just going to drop it off. You have to walk 00:19:03.849 --> 00:19:06.849 it three miles. And we gave them a prize. We 00:19:06.849 --> 00:19:08.970 said the team that donates the most pounds of 00:19:08.970 --> 00:19:11.549 food in the 12 -hour window by carrying it and 00:19:11.549 --> 00:19:13.910 dropping it off wins $1 ,000 and a trophy and 00:19:13.910 --> 00:19:19.029 so on. These types of events just turned into, 00:19:19.150 --> 00:19:21.569 you know, how can we use our fitness not just 00:19:21.569 --> 00:19:24.809 to look good naked, but to serve others and better 00:19:24.809 --> 00:19:28.410 humanity. Right. Let's let's help feed the poor. 00:19:28.589 --> 00:19:31.609 Let's you know, now we have our this coming weekend. 00:19:31.670 --> 00:19:34.190 We have ruck with pups. Right. So we're working 00:19:34.190 --> 00:19:36.630 with two local humane societies. We're getting 00:19:36.630 --> 00:19:38.630 their dogs out of the shelter, out of these kennels, 00:19:38.650 --> 00:19:40.390 taking them for a walk. And instead of carrying 00:19:40.390 --> 00:19:42.549 canned goods in our backpacks, we're going to 00:19:42.549 --> 00:19:43.970 carry dog food and we're going to donate that 00:19:43.970 --> 00:19:45.589 to the Humane Society at the end of the ruck. 00:19:45.829 --> 00:19:48.390 right so we just found all these little ways 00:19:48.390 --> 00:19:50.829 that we could try to to use these fitness events 00:19:50.829 --> 00:19:55.369 for a good cause and that turned into the guide 00:19:55.369 --> 00:19:57.369 on foundation because you can get a lot more 00:19:57.369 --> 00:20:01.430 done in charitable aspects as a non -profit it 00:20:01.430 --> 00:20:03.650 opens a lot more doors for you and so we founded 00:20:03.650 --> 00:20:07.279 the guide on foundation of december and that 00:20:07.279 --> 00:20:09.440 came out of you know our our big pinnacle event 00:20:09.440 --> 00:20:12.019 is guide on 22. it's a 22 mile ruck march with 00:20:12.019 --> 00:20:15.740 22 pounds uh it's always a saturday before thanksgiving 00:20:15.740 --> 00:20:19.480 um every five miles or so we stop we fix our 00:20:19.480 --> 00:20:21.839 gear we hydrate and all that and then we start 00:20:21.839 --> 00:20:24.700 each leg by having a family member or a close 00:20:24.700 --> 00:20:27.220 friend of a veteran or first responder who's 00:20:27.220 --> 00:20:29.799 committed suicide give their story and their 00:20:29.799 --> 00:20:31.640 testimony about how it affected their family 00:20:31.640 --> 00:20:34.509 and their community and so on uh i work with 00:20:34.509 --> 00:20:36.049 a lot of other veteran service organizations 00:20:36.049 --> 00:20:38.829 in the community and we bring them out to to 00:20:38.829 --> 00:20:41.210 talk about their resources and so on and so it's 00:20:41.210 --> 00:20:43.549 it's growing to be a pretty big event and i think 00:20:43.549 --> 00:20:47.109 i think 2027 will be our first we have this this 00:20:47.109 --> 00:20:48.829 event in two different locations it'll probably 00:20:48.829 --> 00:20:51.890 be texas next year we'll do uh you know guide 00:20:51.890 --> 00:20:54.349 on 22 east will always be in the quantico area 00:20:54.349 --> 00:20:57.210 and that on 22 south will probably be near houston 00:20:58.780 --> 00:21:02.880 Oh, man. Houston. All right. That's quite as 00:21:02.880 --> 00:21:08.440 far south as you are. We'll find ways to work 00:21:08.440 --> 00:21:11.140 on some things. But yeah, San Antonio is ready. 00:21:11.900 --> 00:21:15.680 And Austin and Dallas, I'm sure, too. And I'll 00:21:15.680 --> 00:21:17.680 be listening if you want to get involved in these 00:21:17.680 --> 00:21:19.579 types of things. Of course, virtually and in 00:21:19.579 --> 00:21:22.160 person, you can do so. But I want to tie this 00:21:22.160 --> 00:21:23.880 to all you guys as visionaries. One, the more 00:21:23.880 --> 00:21:25.880 we give, the more we get. That is scientifically 00:21:25.880 --> 00:21:29.140 proven. We want to be able to give. And we also 00:21:29.140 --> 00:21:31.039 want to figure out how do we create more awareness 00:21:31.039 --> 00:21:32.859 for these types of events too. And I'm sure you've 00:21:32.859 --> 00:21:34.240 learned some things on your side, Rich. I'll 00:21:34.240 --> 00:21:36.440 give two stories while you think about maybe 00:21:36.440 --> 00:21:39.460 sharing what type of awareness has this driven 00:21:39.460 --> 00:21:41.339 for your brands, who's gotten involved. Even 00:21:41.339 --> 00:21:43.119 if it was one or two people like that, I don't 00:21:43.119 --> 00:21:45.559 want to undermine the value of those individuals 00:21:45.559 --> 00:21:47.380 intentionally finding out about it. But I want 00:21:47.380 --> 00:21:49.920 to shout out to Paul Rosai, great friend of mine 00:21:49.920 --> 00:21:52.180 from Lifetime Fitness back in the day. And Paul 00:21:52.180 --> 00:21:55.099 runs a nonprofit in San Antonio called... Work 00:21:55.099 --> 00:21:58.220 out, help out. And so he believes that you could 00:21:58.220 --> 00:22:00.440 do good while you're doing your workouts. And 00:22:00.440 --> 00:22:02.880 they do community service projects and organize 00:22:02.880 --> 00:22:04.680 them as workouts in the process. So what you 00:22:04.680 --> 00:22:06.819 talked about, you know, it can go beyond just 00:22:06.819 --> 00:22:08.099 looking good while you're naked. I was like, 00:22:08.119 --> 00:22:10.680 that's funny. Paul would really like that line 00:22:10.680 --> 00:22:13.700 as well. But you and Paul talking to each other. 00:22:14.200 --> 00:22:16.619 could lead to mastermind opportunities of understanding 00:22:16.619 --> 00:22:19.779 how have you evolved? What have you learned about 00:22:19.779 --> 00:22:22.220 optimization, optimizing events like this to 00:22:22.220 --> 00:22:24.220 inspire people to get involved? And then I'm 00:22:24.220 --> 00:22:26.279 going to shout out to a powerful legend in San 00:22:26.279 --> 00:22:29.079 Antonio. His name is Howie Nistel. And I will 00:22:29.079 --> 00:22:30.960 get you guys connected as well. Howie Nistel 00:22:30.960 --> 00:22:33.799 runs Sharkmatic. He's helped 1500 plus companies 00:22:33.799 --> 00:22:36.680 in the San Antonio, Central Texas area. But he 00:22:36.680 --> 00:22:38.539 also runs an event more than 20 years running 00:22:38.539 --> 00:22:41.480 now called Gotcha Covered. And Gotcha Covered, 00:22:41.480 --> 00:22:45.509 every... uh it's the first sunday of the month 00:22:45.509 --> 00:22:48.569 of december i believe it is right now when people 00:22:48.569 --> 00:22:51.130 come out to this event they end up raising more 00:22:51.130 --> 00:22:54.710 than 60 000 pounds of food and clothing and stuff 00:22:54.710 --> 00:22:57.450 to fill all the shelters in town uh the mayor 00:22:57.450 --> 00:23:00.190 gets behind it he's just he's just learned things 00:23:00.190 --> 00:23:02.490 through his 20 years of how to really bring the 00:23:02.490 --> 00:23:05.589 community together to to pull these events initiatives 00:23:05.589 --> 00:23:09.170 off. And it's so fun to be able to get involved 00:23:09.170 --> 00:23:11.410 in. And so visionaries think through how can 00:23:11.410 --> 00:23:12.950 you work with others who are doing something 00:23:12.950 --> 00:23:15.930 similar to you, as well as the entrepreneurs 00:23:15.930 --> 00:23:17.849 around you, because how we then came back to 00:23:17.849 --> 00:23:19.369 a bunch of us 20 years later, and it's like, 00:23:19.410 --> 00:23:21.869 Hey guys, what if we all put a thousand dollars 00:23:21.869 --> 00:23:26.519 in to a random fund? just to do random acts of 00:23:26.519 --> 00:23:29.859 kindness for people as we see fit no no 501c3 00:23:29.859 --> 00:23:34.359 just us doing it as guys and so a hundred entrepreneurs 00:23:34.359 --> 00:23:36.859 all committed to putting a thousand dollars in 00:23:36.859 --> 00:23:39.900 so we had a pool of we still have a pool of this 00:23:39.900 --> 00:23:41.279 hundred thousand dollars i don't know what it's 00:23:41.279 --> 00:23:42.700 down to yet because i'm not in charge of the 00:23:42.700 --> 00:23:44.880 treasury but it's and then we just come together 00:23:44.880 --> 00:23:46.380 and decide what are we going to do for our city 00:23:46.670 --> 00:23:47.950 What are we going to do for the people? Are we 00:23:47.950 --> 00:23:49.130 going to go to H -E -B and just hand this out 00:23:49.130 --> 00:23:50.569 randomly to people? That's our grocery store 00:23:50.569 --> 00:23:53.970 in Texas, by the way. Are we going to go and 00:23:53.970 --> 00:23:57.049 do an event of some sort? And we all just kind 00:23:57.049 --> 00:23:59.450 of have a casual vote about the process. But 00:23:59.450 --> 00:24:02.809 there's so many ways that that has led to creating 00:24:02.809 --> 00:24:04.829 great relationships. It allows us to get involved 00:24:04.829 --> 00:24:07.640 in the community. just feels good, man. It's 00:24:07.640 --> 00:24:09.859 just fun. So I'll get you connected to those 00:24:09.859 --> 00:24:12.099 rich, rich. What, what has, what are the events 00:24:12.099 --> 00:24:15.220 done for you from a publicity standpoint even? 00:24:15.279 --> 00:24:17.220 And what are some of your favorite connection 00:24:17.220 --> 00:24:21.640 aspects of having run these events? Yeah. So 00:24:21.640 --> 00:24:24.319 in terms of publicity, I don't know that they've, 00:24:24.319 --> 00:24:26.119 I mean, people see us out there and they, you 00:24:26.119 --> 00:24:28.279 know, they either show love or show hate one 00:24:28.279 --> 00:24:33.559 of the two. But you know, it's, it's, it's wonderful. 00:24:33.740 --> 00:24:38.400 It's very gratifying to see people who make new 00:24:38.400 --> 00:24:41.140 connections on these during these events uh make 00:24:41.140 --> 00:24:44.299 new friends and and share their stories etc uh 00:24:44.299 --> 00:24:46.400 you know there's testimonials popping up all 00:24:46.400 --> 00:24:48.279 over the internet slowly right people talking 00:24:48.279 --> 00:24:51.019 about their experience that got on 22 and things 00:24:51.019 --> 00:24:53.559 like that so i'm i'm exceptionally grateful for 00:24:53.559 --> 00:24:58.519 that um we also you know through these events 00:24:58.519 --> 00:25:01.180 and and as it kind of grows we're starting to 00:25:01.180 --> 00:25:04.640 develop new programs right and so uh ruck with 00:25:04.640 --> 00:25:06.700 pups was easy i wouldn't say it's our first big 00:25:06.700 --> 00:25:09.440 event because it's uh it's just rock hunger with 00:25:09.440 --> 00:25:12.779 dogs instead of instead of uh you know food for 00:25:12.779 --> 00:25:15.799 the for the shelter or the uh uh food pantry 00:25:15.799 --> 00:25:19.980 uh our first big project uh as the guidon foundation 00:25:19.980 --> 00:25:23.319 is uh service leadership academy and so we're 00:25:23.319 --> 00:25:25.579 putting together a program still very much in 00:25:25.579 --> 00:25:27.660 development but as it stands right now it'll 00:25:27.660 --> 00:25:30.559 be an eight -week program in the summer for rising 00:25:30.559 --> 00:25:33.839 seniors in high school And we're going to somehow 00:25:33.839 --> 00:25:36.299 convince them to sit in a classroom setting for 00:25:36.299 --> 00:25:38.480 four hours a day, twice a week for eight weeks. 00:25:38.619 --> 00:25:40.440 And we're going to teach them all about leadership 00:25:40.440 --> 00:25:42.119 and they're going to get these lessons from veterans 00:25:42.119 --> 00:25:44.259 and from first responders and from other community 00:25:44.259 --> 00:25:48.059 leaders. But the first two weeks, phase one is 00:25:48.059 --> 00:25:50.779 it's all about self -leadership. And so your 00:25:50.779 --> 00:25:52.740 Passion Pros project is going to come into that, 00:25:52.740 --> 00:25:56.559 you know, self -awareness and, you know, MBTI 00:25:56.559 --> 00:25:59.299 tests and stuff like that to teach these kids 00:25:59.299 --> 00:26:01.140 about themselves and how to lead themselves, 00:26:01.440 --> 00:26:03.079 because we believe every person is a leader. 00:26:03.160 --> 00:26:07.369 You at least lead yourself, right? And then then 00:26:07.369 --> 00:26:09.109 we start teaching them about, you know, what 00:26:09.109 --> 00:26:12.509 is leadership and assembling teams and finding 00:26:12.509 --> 00:26:15.650 ways to lead. And then the last the fourth phase, 00:26:15.690 --> 00:26:18.349 the last two weeks will be a community action 00:26:18.349 --> 00:26:20.349 project that they head up themselves and take 00:26:20.349 --> 00:26:24.250 action on. Wow, man, that's going to be awesome. 00:26:24.269 --> 00:26:26.380 And I saw you. Are you going to open that up 00:26:26.380 --> 00:26:29.220 to where there's virtual speakers involved as 00:26:29.220 --> 00:26:31.000 well? Or is this only going to be in person? 00:26:31.160 --> 00:26:34.019 Maybe. I think this first summer, it's probably 00:26:34.019 --> 00:26:36.559 going to be kind of a closed beta. We're probably 00:26:36.559 --> 00:26:39.839 going to, you know, seed the group with some 00:26:39.839 --> 00:26:42.440 of our existing, you know, some of the board 00:26:42.440 --> 00:26:44.519 members, children and stuff like that, and make 00:26:44.519 --> 00:26:46.579 sure that we've got a good product together before 00:26:46.579 --> 00:26:49.359 we start, you know, putting it out to the greater 00:26:49.359 --> 00:26:53.000 community, kind of refine these things. But then, 00:26:53.019 --> 00:26:56.059 yeah, I think. uh there are a lot of really impactful 00:26:56.059 --> 00:26:58.119 people that i think would be more than willing 00:26:58.119 --> 00:27:00.440 to help with this that aren't trying to drive 00:27:00.440 --> 00:27:03.839 to fredericksburg virginia you know for for a 00:27:03.839 --> 00:27:08.220 four hour stay Uh, so yeah, I can't ditch my 00:27:08.220 --> 00:27:10.119 South America right now. I got too much going 00:27:10.119 --> 00:27:12.180 on down here, but I would love to be involved 00:27:12.180 --> 00:27:14.440 virtually. And of course we, the neat thing about 00:27:14.440 --> 00:27:17.059 that program, again, you inspired a passion pro 00:27:17.059 --> 00:27:20.319 coming together. Um, I got to ask Claude some 00:27:20.319 --> 00:27:23.519 things about liabilities with certifying people, 00:27:23.740 --> 00:27:26.400 et cetera. And, um, it was really reassuring 00:27:26.400 --> 00:27:28.900 and helpful. And so what was cool is like, okay, 00:27:28.940 --> 00:27:31.640 we can design this program to where. Those who 00:27:31.640 --> 00:27:34.019 come through and find their passion, if their 00:27:34.019 --> 00:27:36.440 passion aligns with serving and helping others, 00:27:36.579 --> 00:27:39.700 they can become certified to also mentor and 00:27:39.700 --> 00:27:41.460 license the materials to use for themselves. 00:27:42.059 --> 00:27:44.259 It's like, oh, this is fun. This is going to 00:27:44.259 --> 00:27:48.740 be a virtuous cycle of helping create better 00:27:48.740 --> 00:27:51.700 leaders to the process. So again, we'll dive 00:27:51.700 --> 00:27:56.410 into that more later. But so this program. Service 00:27:56.410 --> 00:27:59.970 Leadership Academy, four hours, two times a week, 00:28:00.109 --> 00:28:03.789 eight weeks, driven for the youth as the first 00:28:03.789 --> 00:28:05.210 round and then beyond. I think it's going to 00:28:05.210 --> 00:28:08.950 be awesome. Most youths that I've talked to have 00:28:08.950 --> 00:28:12.589 never been in a true leadership program at all, 00:28:12.670 --> 00:28:15.829 not for 30 minutes, not for 10 minutes. It's 00:28:15.829 --> 00:28:18.269 something that somehow just kind of like has 00:28:18.269 --> 00:28:22.049 skipped the curriculum board for them. I want 00:28:22.049 --> 00:28:26.880 to switch gears. Veterans and... And civilians 00:28:26.880 --> 00:28:31.640 coming together, I think a lot of us as civilians 00:28:31.640 --> 00:28:35.319 would like to know and like to see, too, how 00:28:35.319 --> 00:28:38.940 can the veterans better facilitate meaningful 00:28:38.940 --> 00:28:42.440 inclusion of civilians in these processes? You 00:28:42.440 --> 00:28:44.200 talked about people. You're never going to get 00:28:44.200 --> 00:28:46.259 escaped to people who hate and who want to come 00:28:46.259 --> 00:28:48.720 and hate. But I think as a civilian, sometimes 00:28:48.720 --> 00:28:52.049 I'm like, uh -oh. Am I allowed in this conversation? 00:28:52.329 --> 00:28:55.630 Am I allowed to have a rucksack? What if I don't 00:28:55.630 --> 00:28:57.390 know how to put the backpack on? Are people going 00:28:57.390 --> 00:29:01.509 to make fun of me too much? And do I salute or 00:29:01.509 --> 00:29:05.349 do I not? Can I say hoorah? I think sometimes 00:29:05.349 --> 00:29:07.569 the civilians just don't know how to relate in 00:29:07.569 --> 00:29:11.130 that. So what can veterans do to more proactively 00:29:11.130 --> 00:29:14.269 involve civilians and help them realize they're 00:29:14.269 --> 00:29:18.329 welcome to this process? You know, admittedly, 00:29:18.329 --> 00:29:20.130 that's something we've we've struggled with. 00:29:20.250 --> 00:29:22.170 Right. Because we built this gym. I know you 00:29:22.170 --> 00:29:25.549 can't see it, but we built this gym to be to 00:29:25.549 --> 00:29:28.490 feel like home to a lot of military members and 00:29:28.490 --> 00:29:30.269 veterans. You know, there's American flags everywhere, 00:29:30.470 --> 00:29:33.210 all the branch flags. And, you know, there's 00:29:33.210 --> 00:29:35.329 a there's a post that looks like a security post 00:29:35.329 --> 00:29:37.650 on top of our office straight out of Iraq with 00:29:37.650 --> 00:29:40.869 a 50 pound machine gun and, you know, a mannequin 00:29:40.869 --> 00:29:46.630 standing post and so on. But. We constantly have 00:29:46.630 --> 00:29:49.150 to kind of correct the record because, yeah, 00:29:49.210 --> 00:29:51.470 we talk about being veterans and we're proud 00:29:51.470 --> 00:29:54.230 of that and so on. But the amount of times in 00:29:54.230 --> 00:29:56.109 the last year that I've had somebody approach 00:29:56.109 --> 00:29:58.210 me and say, man, yeah, I really love what you 00:29:58.210 --> 00:29:59.849 guys are doing. I'd love to participate, but 00:29:59.849 --> 00:30:02.309 I'm not a I'm not a veteran or I'm not a firefighter 00:30:02.309 --> 00:30:05.789 or whatever. And I'm like, bro, our biggest demographic 00:30:05.789 --> 00:30:09.450 within this gym is like 40 to 60 year old women. 00:30:09.759 --> 00:30:12.480 who were never in the service, right? And so, 00:30:12.500 --> 00:30:15.839 and we love them and we're so humbled and grateful 00:30:15.839 --> 00:30:19.720 that they love us. We are not just for veterans 00:30:19.720 --> 00:30:22.460 and first responders. And so, like I said, admittedly, 00:30:22.460 --> 00:30:24.140 I think we're trying to figure that out ourselves, 00:30:24.279 --> 00:30:27.319 but really it just comes down to one of our core 00:30:27.319 --> 00:30:30.019 values is treat people like individuals, not 00:30:30.019 --> 00:30:33.920 obstacles or objectives, right? And so just talk 00:30:33.920 --> 00:30:36.539 to people on an individual level. The amount 00:30:36.539 --> 00:30:40.019 of times, because I've, I was never good at selling 00:30:40.019 --> 00:30:42.160 things or asking people for things or asking 00:30:42.160 --> 00:30:46.759 for, you know, sales or anything like that. And 00:30:46.759 --> 00:30:49.400 so over the last year or so, I've gotten really 00:30:49.400 --> 00:30:51.480 good at, you know, when I meet somebody and I 00:30:51.480 --> 00:30:53.960 strike up a conversation with them and we hit 00:30:53.960 --> 00:30:55.599 it off, I say, hey, why don't you come for a 00:30:55.599 --> 00:30:57.519 walk with me in November? And I slow walk them 00:30:57.519 --> 00:30:59.380 into, well, this is Guide on 22. It's this big 00:30:59.380 --> 00:31:01.319 event we do and you'd love it and all this kind 00:31:01.319 --> 00:31:04.500 of stuff, right? And it's just individually ask 00:31:04.500 --> 00:31:06.779 people and encourage others to help spread the 00:31:06.779 --> 00:31:09.019 word of whatever it is you're doing. Make them 00:31:09.019 --> 00:31:10.740 feel like they have some type of body in them 00:31:10.740 --> 00:31:12.339 that they want to participate and invite others 00:31:12.339 --> 00:31:15.740 to participate. I got some ideas that came out, 00:31:15.759 --> 00:31:18.660 too, of that conversation. So one visionary is 00:31:18.660 --> 00:31:21.279 sushi restaurants struggle with the same reality. 00:31:21.789 --> 00:31:24.150 Um, right. You don't, if you don't know if you 00:31:24.150 --> 00:31:26.089 like raw fish or whatever, and you're going in, 00:31:26.170 --> 00:31:28.430 like if, if the sushi restaurant doesn't help 00:31:28.430 --> 00:31:30.650 you feel comfortable as somebody who's not familiar 00:31:30.650 --> 00:31:32.609 with how sushi works, you are not going to eat 00:31:32.609 --> 00:31:35.410 there. Um, right. And so it's not because I have 00:31:35.410 --> 00:31:38.890 anything against, uh, quality food, but if I 00:31:38.890 --> 00:31:41.150 just don't know, fear of the unknown is one of 00:31:41.150 --> 00:31:43.049 the greatest, uh, you know, fears that people 00:31:43.049 --> 00:31:46.529 have in life. And so, um, one, one idea for you, 00:31:46.589 --> 00:31:48.049 Rich, you could read the, you could lead the 00:31:48.049 --> 00:31:51.309 cause on this, create a civilian flag. And now 00:31:51.309 --> 00:31:52.549 some people might be like, well, isn't that the 00:31:52.549 --> 00:31:54.130 United States of America flag? Well, yeah, but 00:31:54.130 --> 00:31:56.609 the Marines have a flag, too. And so do others. 00:31:56.690 --> 00:31:59.230 And so if you created a civilian flag, that might 00:31:59.230 --> 00:32:01.230 be an interesting way to draw some conversation 00:32:01.230 --> 00:32:05.089 around it. Two, Civilian Awareness Day. That 00:32:05.089 --> 00:32:07.269 could also be something that you play with. And 00:32:07.269 --> 00:32:10.430 Civilian Appreciation Day. Right. These are these 00:32:10.430 --> 00:32:13.589 are novelties as as what's his bucket? Alex Ramosi 00:32:13.589 --> 00:32:15.150 teaches so eloquently about a hundred million 00:32:15.150 --> 00:32:17.150 dollar offer. But you could take all of that 00:32:17.150 --> 00:32:20.740 and plug in your 12. agentic ai things that you're 00:32:20.740 --> 00:32:22.380 building super cool and be like guys run with 00:32:22.380 --> 00:32:24.619 us build something for us um because the more 00:32:24.619 --> 00:32:28.440 i like a complete 180 you completely went in 00:32:28.440 --> 00:32:30.500 the opposite direction of treat people like individuals 00:32:30.500 --> 00:32:33.460 right well what if we put all the non -military 00:32:33.460 --> 00:32:38.539 people in one in one bucket well that's fair 00:32:38.539 --> 00:32:41.640 that's totally fair um i did and you know it's 00:32:41.640 --> 00:32:44.710 funny In Bill Gates' docu -series on Netflix, 00:32:45.029 --> 00:32:47.710 the person who's been following him around for 00:32:47.710 --> 00:32:49.690 three years, he's talking to him about eradicating 00:32:49.690 --> 00:32:54.950 polio. And Bill's daughter stops him and notices 00:32:54.950 --> 00:32:57.730 a picture of this woman. He's like, Dad, what 00:32:57.730 --> 00:33:01.450 did you do for her? And he's like, what do you 00:33:01.450 --> 00:33:03.190 mean, eradicating polio worldwide? She's like, 00:33:03.210 --> 00:33:08.029 no, what did you do for her specifically? And 00:33:08.029 --> 00:33:12.299 he's like. I don't know if we did anything. And 00:33:12.299 --> 00:33:15.339 his daughter's all mad about it. And the documentary 00:33:15.339 --> 00:33:17.599 guy even jumps in at this point. He's like, wait, 00:33:17.700 --> 00:33:20.900 I'd be mad. Like, why? And he's like, so why 00:33:20.900 --> 00:33:22.839 do you do this then? Like, if you're not just 00:33:22.839 --> 00:33:25.359 going to help the one person. And Bill's response 00:33:25.359 --> 00:33:29.019 was optimization. And I was like, that's right. 00:33:29.279 --> 00:33:31.900 I was like, why? Because, yes, there's a vanity 00:33:31.900 --> 00:33:33.839 feel good about helping the one person that's 00:33:33.839 --> 00:33:35.240 right there in front of us. And I'm not saying 00:33:35.240 --> 00:33:37.299 we shouldn't, my friends. I'm not saying don't 00:33:37.299 --> 00:33:41.319 help the one. But I stand for. you know 600 million 00:33:41.319 --> 00:33:44.000 latinos um you know who are in central and south 00:33:44.000 --> 00:33:46.660 america and and get overlooked and undervalued 00:33:46.660 --> 00:33:48.880 and it's like okay if i'm gonna help all of them 00:33:48.880 --> 00:33:51.839 i can't do it one at a time um you know not that 00:33:51.839 --> 00:33:54.920 mission but i can when i'm in front of the individual 00:33:54.920 --> 00:33:57.259 so there's like that harmony and that balance 00:33:57.259 --> 00:33:59.220 if you guys want to jump in visionaries and get 00:33:59.220 --> 00:34:01.059 involved in that conversation please do don't 00:34:01.059 --> 00:34:04.039 hesitate um but yes i did kind of take that in 00:34:04.039 --> 00:34:07.380 the in the exact opposite direction um so you 00:34:07.380 --> 00:34:09.440 guys do do what you can with that it's different 00:34:09.440 --> 00:34:12.219 perspectives there's nothing wrong with that 00:34:13.059 --> 00:34:15.460 So important. I mean, I need food and I need 00:34:15.460 --> 00:34:17.920 water. Right. We need abundance in life. So sometimes 00:34:17.920 --> 00:34:20.179 we need to go left. We need to go right. All 00:34:20.179 --> 00:34:24.099 right. So let's talk about let's return to why 00:34:24.099 --> 00:34:27.000 many veterans. Why do you think they struggle? 00:34:27.789 --> 00:34:30.809 After leaving their structured environments and 00:34:30.809 --> 00:34:33.289 it's like, OK, well, they don't have the structure 00:34:33.289 --> 00:34:36.710 now, you know, but what is beyond that? I think 00:34:36.710 --> 00:34:38.730 there's other elements and sometimes it's my 00:34:38.730 --> 00:34:41.110 military buddies who ask me or bring it up with 00:34:41.110 --> 00:34:42.750 me and they haven't figured out that they can 00:34:42.750 --> 00:34:45.090 see the challenge, much like an alcoholic is 00:34:45.090 --> 00:34:46.489 like and you can be like, well, stop drinking 00:34:46.489 --> 00:34:49.090 alcohol. Oh, thanks. You know, it's like I'm 00:34:49.090 --> 00:34:51.989 glad you solved that for me. But what is it that 00:34:51.989 --> 00:34:53.750 makes it such a struggle? What do you think, 00:34:53.789 --> 00:34:57.409 Rich? Well, I think I kind of alluded to it earlier, 00:34:57.550 --> 00:35:01.349 right, is when you're in the service, when you're 00:35:01.349 --> 00:35:03.110 wearing the uniform, you get a certain amount 00:35:03.110 --> 00:35:05.510 of reverence. We have holidays dedicated to our 00:35:05.510 --> 00:35:10.050 veterans. We have, you know, programs for military 00:35:10.050 --> 00:35:13.289 discounts and all this kind of stuff. And, you 00:35:13.289 --> 00:35:17.289 know, you don't not feel a certain way when you 00:35:17.289 --> 00:35:19.949 see somebody in uniform and you want to show 00:35:19.949 --> 00:35:23.750 their appreciation and respect and so on. To 00:35:23.750 --> 00:35:25.949 abandon that and to not wear the uniform, not 00:35:25.949 --> 00:35:28.550 get that same reverence like the active military 00:35:28.550 --> 00:35:31.710 members do, it's a different world. Like you 00:35:31.710 --> 00:35:35.010 said, coming back from South America or the mission 00:35:35.010 --> 00:35:37.590 you were on, it's kind of a culture shock, right? 00:35:37.710 --> 00:35:41.949 Like, I didn't know it was like this. And so 00:35:41.949 --> 00:35:44.369 that's why we're focusing so much on those two 00:35:44.369 --> 00:35:47.230 objectives is finding tribes and finding purpose. 00:35:50.210 --> 00:35:53.159 So how do you do that? How do you recreate? And 00:35:53.159 --> 00:35:55.360 we can focus on one of these individually if 00:35:55.360 --> 00:35:58.159 you'd like, but how do you recreate mission and 00:35:58.159 --> 00:36:00.800 tribe and purpose once you're in civilian life? 00:36:02.139 --> 00:36:06.739 Well, that's why I was so happy to talk to you 00:36:06.739 --> 00:36:10.039 about Passion Pros and finding ways to help people 00:36:10.039 --> 00:36:13.340 find their next passion. But every community 00:36:13.340 --> 00:36:16.800 is struggling with something, right? Every community, 00:36:17.019 --> 00:36:19.000 no matter what size it is, they have some type 00:36:19.000 --> 00:36:21.489 of problem, some type of... thing that needs 00:36:21.489 --> 00:36:23.909 to be fixed and so we call the guide on foundation 00:36:23.909 --> 00:36:28.389 the guide on foundation uh because for one we 00:36:28.389 --> 00:36:30.989 don't just focus on veterans there's there's 00:36:30.989 --> 00:36:33.369 all kinds of veteran non -profits out there and 00:36:33.369 --> 00:36:35.409 there's a bunch of first responder non -profits 00:36:35.409 --> 00:36:38.329 as well but i don't know of anyone that focuses 00:36:38.329 --> 00:36:41.369 on both equally and tries to connect the two 00:36:41.369 --> 00:36:45.190 in a shared mission uh and the guide on if you're 00:36:45.190 --> 00:36:48.269 familiar with with uh military parades and so 00:36:48.269 --> 00:36:51.090 on it's that flag that they carry at the front 00:36:51.090 --> 00:36:55.090 of every company or battalion or uh military 00:36:55.090 --> 00:36:58.969 unit that has their uh military emblem on it 00:36:58.969 --> 00:37:01.949 it has their unit designation etc and it's a 00:37:01.949 --> 00:37:03.989 symbol that they rally around and it carries 00:37:03.989 --> 00:37:06.530 a certain amount of responsibility when you have 00:37:06.530 --> 00:37:09.150 a change of command ceremony because one captain 00:37:09.150 --> 00:37:12.119 is leaving and being replaced by another or whatever. 00:37:12.239 --> 00:37:14.739 They literally have a parade formation where 00:37:14.739 --> 00:37:17.039 they pass the guidon from one commander to the 00:37:17.039 --> 00:37:19.619 next. And it's symbolic of that responsibility 00:37:19.619 --> 00:37:22.739 that you have to your community, right? Your 00:37:22.739 --> 00:37:26.900 military unit. And so the military has guidons 00:37:26.900 --> 00:37:28.719 all over the place. Every branch of service uses 00:37:28.719 --> 00:37:32.500 the guidons. And the law enforcement and fire 00:37:32.500 --> 00:37:35.079 academies use guidons as well. And so it's a 00:37:35.079 --> 00:37:37.199 symbol that we all know and can identify with 00:37:37.199 --> 00:37:41.559 and rally around. But it's also symbolic of Like 00:37:41.559 --> 00:37:44.679 I said, that responsibility, we're trying to 00:37:44.679 --> 00:37:47.860 encourage veterans to find that problem, find 00:37:47.860 --> 00:37:50.900 that struggle that their community has, and to 00:37:50.900 --> 00:37:53.119 pick up their guide on, make their own guide 00:37:53.119 --> 00:37:55.539 on, and lead people towards fixing that problem. 00:37:56.860 --> 00:37:59.780 And really, it's not about necessarily finding 00:37:59.780 --> 00:38:02.599 the one thing that you're passionate about so 00:38:02.599 --> 00:38:04.659 much as finding the one problem you might be 00:38:04.659 --> 00:38:06.519 able to have a positive effect on and leading 00:38:06.519 --> 00:38:09.019 other people to try to have a good outcome from 00:38:09.019 --> 00:38:13.389 it. That's awesome. So if somebody wants to, 00:38:13.389 --> 00:38:15.409 uh, wants to get involved, get in touch with 00:38:15.409 --> 00:38:17.570 you guys, what's the best and easiest way to 00:38:17.570 --> 00:38:20.429 do that? I see you got our website there, the 00:38:20.429 --> 00:38:24.070 guide on foundation .com. Uh, you can also find 00:38:24.070 --> 00:38:27.070 us on Facebook, Instagram, uh, all the socials, 00:38:27.070 --> 00:38:29.250 and it's always guide on foundation, no periods, 00:38:29.329 --> 00:38:31.690 no spaces. Uh, and the same thing with honor 00:38:31.690 --> 00:38:34.929 bound fit honor bound fit .com honor bound as 00:38:34.929 --> 00:38:37.710 a social media tag, no spaces, no periods, no 00:38:37.710 --> 00:38:41.639 underscores, no nothing. Very good. And my advice 00:38:41.639 --> 00:38:44.579 to you guys, visionaries, reach out to Rich. 00:38:44.760 --> 00:38:48.579 Send him a message. Happy to include everyone 00:38:48.579 --> 00:38:50.800 in our community. It's a big, big tent we're 00:38:50.800 --> 00:38:54.139 trying to build. Yeah, absolutely. And the neat 00:38:54.139 --> 00:38:56.880 thing about getting involved early in... in processes 00:38:56.880 --> 00:38:59.739 or in opportunities like this is you, you have 00:38:59.739 --> 00:39:03.000 a bigger role and a bigger opportunity with these 00:39:03.000 --> 00:39:05.019 types of initiatives. And so you don't have to 00:39:05.019 --> 00:39:07.820 be, you know, the Walt Disney per se. I mean, 00:39:07.840 --> 00:39:12.260 most people that, that help great companies and 00:39:12.260 --> 00:39:14.460 brands, whether it's Disney, as I mentioned, 00:39:14.539 --> 00:39:16.739 or ESPN, which is still Disney, that's not fair 00:39:16.739 --> 00:39:19.739 or Harley Davidson or others. Like you don't. 00:39:19.920 --> 00:39:21.860 You don't necessarily have to be that front facing 00:39:21.860 --> 00:39:25.539 piece. You can make a difference by being involved 00:39:25.539 --> 00:39:27.280 in the process. I mean, a leader can't leave 00:39:27.280 --> 00:39:30.019 unless he has people there to actually follow 00:39:30.019 --> 00:39:32.760 the process and support it. And so get involved. 00:39:33.000 --> 00:39:34.619 And then visionaries, those of you who want to 00:39:34.619 --> 00:39:36.519 come on the show and share your own visions, 00:39:36.679 --> 00:39:39.139 there's a button in the top right corner at visionproslive 00:39:39.139 --> 00:39:41.679 .com. It says, be our guest. Click on the button, 00:39:41.719 --> 00:39:44.219 come be our guest. While we still got slots available 00:39:44.219 --> 00:39:45.900 this year, it's not a bad idea. I think we're 00:39:45.900 --> 00:39:48.190 booked through. June or no, I think actually 00:39:48.190 --> 00:39:49.849 through July or August at this point. And so 00:39:49.849 --> 00:39:52.409 we'd love for you to come on, tell us about what 00:39:52.409 --> 00:39:53.829 you're up to, how you're helping in the world 00:39:53.829 --> 00:39:56.889 before we wrap up fully the rich. Is there any, 00:39:56.909 --> 00:39:58.710 any other pressing matters that you want to talk 00:39:58.710 --> 00:40:00.909 about in relation to helping visionaries in relation 00:40:00.909 --> 00:40:02.710 to what you're up to? I'd love to just follow 00:40:02.710 --> 00:40:07.500 your lead for a few minutes. No, you know, I 00:40:07.500 --> 00:40:10.460 keep seeing my my shirt here in the screen and 00:40:10.460 --> 00:40:13.219 I made this shirt. We sell it. It's not just 00:40:13.219 --> 00:40:16.159 it's it's not a shirt that I wear because I'm 00:40:16.159 --> 00:40:17.739 trying to sell a book. Right. I have no book 00:40:17.739 --> 00:40:20.380 to sell you. But the smaller print, I don't know 00:40:20.380 --> 00:40:23.380 if you can read it on screen. It says live. It 00:40:23.380 --> 00:40:26.940 says live a story worth telling. And the idea 00:40:26.940 --> 00:40:29.480 is I really I heard a quote that I fell in love 00:40:29.480 --> 00:40:32.760 with. And it's I'm paraphrasing because I have 00:40:32.760 --> 00:40:36.280 shit memory, but it's. you know the difference 00:40:36.280 --> 00:40:38.719 between a good ending and bad ending is when 00:40:38.719 --> 00:40:40.460 you just stop when you decide to stop writing 00:40:40.460 --> 00:40:47.199 right and so when we when we talk about veteran 00:40:47.199 --> 00:40:51.639 and first responder suicide you know uh you get 00:40:51.639 --> 00:40:53.639 to decide when to stop writing the story and 00:40:53.639 --> 00:40:56.400 and just because it's it's hard now and it seems 00:40:56.400 --> 00:40:59.599 like the like your story is going to have a ending 00:40:59.599 --> 00:41:02.159 a lot of times you just got to choose to keep 00:41:02.159 --> 00:41:05.010 writing and keep you know keep telling your story 00:41:05.010 --> 00:41:06.690 and eventually you'll have a story worth telling 00:41:06.690 --> 00:41:10.409 and you'll have a positive ending. My friends 00:41:10.409 --> 00:41:13.809 last year was a tough year for a lot of reasons. 00:41:14.010 --> 00:41:16.969 I'm sure for many of us. Um, but man, it was, 00:41:16.969 --> 00:41:19.230 it was hard. And my coach Fletcher Ellingson 00:41:19.230 --> 00:41:21.110 said something very similar to what you just 00:41:21.110 --> 00:41:23.389 said, Rich. And it lifted me up and reminded 00:41:23.389 --> 00:41:26.550 me, it's like Jackson, um, it's like, is this 00:41:26.550 --> 00:41:29.610 going to be the last chapter of your book? And 00:41:29.610 --> 00:41:31.789 I like, this is, this is your call. Um, you know, 00:41:31.789 --> 00:41:33.110 do you want it to end like this? You don't want 00:41:33.110 --> 00:41:35.250 to just keep going. Um, you know, and this could 00:41:35.250 --> 00:41:38.170 be what gives your book that much more substance. 00:41:38.409 --> 00:41:40.730 Um, and so remember this, this is not the end 00:41:40.730 --> 00:41:42.869 of your story. Don't make it such you get to 00:41:42.869 --> 00:41:44.829 troll. control what that Indian looks like. So 00:41:44.829 --> 00:41:46.829 I love what you're saying. That's a really cool 00:41:46.829 --> 00:41:49.730 shirt too. We are all the authors of our own 00:41:49.730 --> 00:41:52.730 stories. So what a powerful way to head out on 00:41:52.730 --> 00:41:55.690 that visionaries. Mitch has lots of books, lots 00:41:55.690 --> 00:41:58.050 of chapters, lots of legacies to still fulfill 00:41:58.050 --> 00:42:00.849 in his life and bring forward as do I, my friends, 00:42:00.909 --> 00:42:03.469 this is not the final chapter of what Jackson 00:42:03.469 --> 00:42:06.449 has going on. Whether it's with the AI marketplace, 00:42:06.929 --> 00:42:10.269 passion pro, which we just released a power launch, 00:42:10.309 --> 00:42:13.739 what we do with clients, vision pros. the beyourbestshow 00:42:13.739 --> 00:42:15.679 .com, like it just goes on and on. There's so 00:42:15.679 --> 00:42:17.519 many opportunities. And I hope that you also 00:42:17.519 --> 00:42:20.039 end up with your visions realizing like, you 00:42:20.039 --> 00:42:23.599 know what? My vision might right now be that 00:42:23.599 --> 00:42:25.519 mountain range that's over there. And you might 00:42:25.519 --> 00:42:27.199 be in a desert and you get to the top of that 00:42:27.199 --> 00:42:29.179 mountain range and you end up seeing an oasis 00:42:29.179 --> 00:42:32.199 or you see a forest or you see a town. That's 00:42:32.199 --> 00:42:34.079 how vision works, my friends. There's always 00:42:34.079 --> 00:42:37.099 opportunity. around the corner, but we've got 00:42:37.099 --> 00:42:38.780 to be able to get around those corners. And that's 00:42:38.780 --> 00:42:40.659 the people around us who I have found that lift 00:42:40.659 --> 00:42:43.059 me up the most and help me make it to my next 00:42:43.059 --> 00:42:45.739 destination. So Rich Brown, thank you for becoming 00:42:45.739 --> 00:42:47.980 part of the people in my life who lift me up. 00:42:48.539 --> 00:42:50.260 Visionaries, I hope you lean into Rich and what 00:42:50.260 --> 00:42:52.159 he's up to with the Guidance Foundation. And 00:42:52.159 --> 00:42:53.900 we will see you guys all on the next episode 00:42:53.900 --> 00:42:55.829 of Vision Pros Life. Thank you for being here 00:42:55.829 --> 00:42:57.730 today. I'm really happy that you tuned in to 00:42:57.730 --> 00:43:00.190 Vision Pros Live. I'm looking forward to seeing 00:43:00.190 --> 00:43:03.230 your reactions as these episodes continue to 00:43:03.230 --> 00:43:04.929 move forward. This is going to get more and more 00:43:04.929 --> 00:43:07.250 fun. We'll have more and more engagement as well. 00:43:07.289 --> 00:43:09.190 We'll invite people to participate in the show. 00:43:09.329 --> 00:43:11.389 And thank you for giving us your time and attention. 00:43:11.650 --> 00:43:14.210 Have an excellent time building out your vision.