WEBVTT

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Awesome. All right. I am here with Rob Broadhead,

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fellow podcaster and business consultant, founder

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of RB Consulting and developer. We got to know

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each other last week. We had a great time. I

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was like, you know what? We need to dive in deeper.

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So we came up with an episode titled From Doer

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to Multiplier. hiring the right people to scale

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your impact this is one of the greatest challenges

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for business owners is most most young and new

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business owners think they can do so much alone

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and by themselves and uh let me just hand you

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10 tennis balls and let me watch you juggle for

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a little bit um right that's that's it you know

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you don't need more than three minutes to realize

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just how overwhelming it is and under prepared

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you are well the same is true with business but

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just because you bring three people in to help

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you juggle those tennis balls doesn't mean they

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know what they're doing and know how to do it

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and might be great friends and family, but they

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might not be as capable of running the different

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systems, procedures, resources, templates, et

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cetera. So Rob and I are going to break that

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down. We're going to look at different angles

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and see what can we do to empower visionaries

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with what it is you're doing to try to scale

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your vision because it is so hard to create something

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that is truly sustainable. So Rob, thanks for

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coming on to Vision Pros Live, man. It's going

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to be awesome. Thanks for having me. I'm looking

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forward to this. It's going to be great. Yeah,

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absolutely. So I'm going to start with your background

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a bit, Rob. Tell us about the decades of wisdom,

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the decades of good, bad, and ugly that you've

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gone through to learn about business and scale

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and multiplying. Well, I started very big. I

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started out of college. I started in a big six

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consulting firm, so got to see. the big boys

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and and what that looked and very quickly uh

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just because of how my career went i ended up

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sort of moving into more i was in a boutique

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consulting company briefly and then spent a lot

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of time in startups and smaller companies where

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you really get to see that uh the integration

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and the cogs moving together about like because

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now you don't have departments and all of these

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things that are sort of vague and a little bit

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you know smoke and mirrors of how stuff gets

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done you have you know, one person and they have

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to integrate with a second person. So I got to

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see how businesses work in all of it, not just

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the, you know, not just like the technical side

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or not just the C -suite or something like that,

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but like, how do you get marketing and delivery

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and fulfillment and sales and the technology

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side and the, you know, the HR and accounting

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and all of those pieces and how they work and

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how they integrate. And again, it's. all of the

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facets of business. Business is not, you know,

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we think too often, we even as entrepreneurs,

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as leaders, we'll think about, we get a little

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bit too focused on our business. Like we are

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about, you know, selling a specific product or

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providing a specific service. And we don't always

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think about like all of the other things that

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we know are part of business, all of those things

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that make a business run, all of that team that

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is behind getting that, whatever our why is getting

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to that goal. And that is part of, I think, what

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and sort of what we want to talk about here is

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like how you grow is you it's great when you're

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i say it's great it's great when you're one person

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if you're a solopreneur which i have i've gone

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through that i spent many years in that and learned

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all of the pieces of running my business and

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part of it i thought i had to uh because of budget

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and everything else and i was like well i can't

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i can't run a business if i don't know all of

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the pieces that work even though i had an mba

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i had all those things so theoretically i should

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have known all of it but i still felt like I

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had to do it and I think that's a trap a lot

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of us get into is that we we either can do it

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and we do it or we probably the hardest one is

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we like to do it even though we probably shouldn't

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and we do it right or we just feel like I have

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to do it because there's no one to do it I don't

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have the time a lot of times I hear is it I don't

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have the time to go train somebody else which

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I think your your analogy of the juggling the

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balls is is a very good one because if you see

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professional, think of, if you've ever seen professional

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jugglers when it's jugglers, when it's a team,

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you don't have somebody start out and they're

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doing one and two and three, and then they get

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up to something. And then the key is the transition

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when they start actually moving that on to somebody

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else. And I think that is what scares the heck

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out of all of us. And it is actually a very difficult

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thing because now we have to, we have to define

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it. We have to think about it. We can't just.

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It's not just rote. It's not just automatic anymore.

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Because now I can't just tell you, do what I

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do. I mean, I can, but you're not going to be

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able to do it very well. You're going to say,

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well, what is it you're doing? And so now I have

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to actually put that to words. And a lot of times

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that's a lot harder than it sounds. I always

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use the example of telling somebody how to tie

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a shoe. We just know how to do it. But when you

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actually try to put that into steps and say,

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this is how you tie a shoe. And it's like our

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heads explode because there's so many things

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we're like, well, you just do it. It's like,

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no, you don't. That's not how you get it done.

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so important for so many pieces of business.

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I think it is one of the most important things

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for an entrepreneur to learn. It's one of the

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things that I learned the hard way sometimes

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when I said, gosh, I'm doing this and I'm spending

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too much time. I'm wasting what should be valuable

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time elsewhere with the company doing this thing

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that I feel is, you know, I'm being busy, but

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I'm not actually producing in the direction I

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need to for the company. I love that. We actually

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did a men's group. I led an exercise where I

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had the guys tie each other's shoes, but based

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on the verbal instructions of the individual

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who had the shoe on his foot. And so he couldn't

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touch. All he could do was say and the guy had

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to follow exactly what he was saying. It was

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obviously hilarious and a bit of a mess. And

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it was hard for people to come up with the right

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words for something so simple and rudimentary.

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It is much harder when it comes to business and

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systems. So you also inspired something else.

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You talked about how we like to, it's hard to

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move on from the things that we like. It's also

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hard to move into the things that we. don't like

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or that scare us um you know and so we'll find

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ourselves doing busy work and there's a quote

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that i love busy is broke and i know it's a painful

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quote but when we are busy and we are not productive

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then we're not necessarily producing results

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i learned that from i learned the quote i learned

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the principle from adam christopher the founder

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of first class i'm sorry the founder of the founder

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of restaurant connect um so he was I became a

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junior co -founder at Restaurant Connect in my

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early 20s. And this story absolutely changed

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my career. I was trying to do all the marketing

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stuff and sell stuff. And I was face of the company

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and also on quality assurance. We all had a ton

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of hats on. There's four of us trying to run

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this company. A couple hundred restaurants as

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software clients. It was a very hands -on experience.

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So here comes Adam, and I'm about to tell him

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about a marketing plan, and he stops me, and

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he tells me a story of when he was an executive

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chef. And he was an executive chef at a James

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Beard restaurant, and he was working with Carl

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Bergermeyer, rest in peace, one of the greatest

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restaurateurs of all time. And Adam, as the sous

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chef or executive chef, I can't remember which

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one he was in this moment, but he knew that they

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were going to run out of onions. And so he went

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to the back and began, when he would get busy,

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he would go to the back and chop onions because

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he knew they were going to run out. And Carl

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Burgermeier ripped him a new one. came and started

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screaming at him, yelling, cussing. A lot of

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people know what hell's kitchen is like. He's

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letting him know, what are you doing in the back

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cutting onions when you need to be on the front

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lines directing everybody, telling everyone where

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to go. You're hiding from the storm. You're being

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a coward. He let him know everything he didn't

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know about why he should not have been. Anybody

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could have gone and chopped onions. Anybody who

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was the chef on the line could have gone and

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done that. But the leader, because he knew. It

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was quiet. There was no stress. He didn't have

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to deal with the chaos of what was going on.

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He would go and cut onions. And so he looks at

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me and he goes, Jackson, stop chopping onions.

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And I was like, oh, oh, man, you did it the nice

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way. It's far more painful, but I felt so bad.

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There are lots of ways. Jackson, I don't want

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to see another research report or idea regarding

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marketing. If you want to do something in marketing,

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plan the whole thing out. I better not have a

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single question left to ask when you bring the

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plan to me. If you don't, then go back to doing

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the things that are going to move our company

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forward and that are going to make us productive.

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You have a bad tendency to be busy, but not to

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produce. You need to produce. So with that, I

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want everybody to take an opportunity to think

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about that. We take a little break. Rob and I

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are going to come right back and we're going

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to talk about hiring the right people to scale

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your impact, the people who weren't acting like

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young Jackson or hiring people. and making sure

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that we empower them with the training necessary

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to help them be truly productive. We'll see you

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guys on the other side. All right. Welcome in

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to Vision Pros Live. With Jackson Callum, I'm

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your show host. We'll be doing interviews for

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visionary entrepreneurs and guest leaders who

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are building fantastic visions out there. what's

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up everybody welcome in to another episode of

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vision pros live i'm your show host jackson callum

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founder of first class business and i'm so excited

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to have rob broadhead on the on the show today

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we're going to be talking about making sure that

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we hire the right people to scale our impact

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and you know every one of us as leaders we reach

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a point where it's just it's so much harder to

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grow and when we're trying to do it all ourselves

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and we can't you can't just work harder in order

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to drive growth if you want to scale something

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responsibly and if you want to keep your sanity

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so we're going to talk about what actually limits

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progress which is infrastructure having structure

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having a sustainability having a foundation underneath

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yourself it's not the amount of effort that you

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put in you can't just hustle and grind your way

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to success you can try it if you get there by

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doing that i'm sorry for you um that's just not

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a fun way to live i hope so but kudos to you

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if you did it if you have the opportunity to

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scale smarter rather than only work harder than

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i highly recommend listening to what we're going

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to talk about we're going to be talking about

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why hiring more people doesn't actually automatically

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mean scaling and you guys know that but We're

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going to dive in a little bit deeper into how

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you still fall in that same rabbit hole or how

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to identify talent that truly amplifies your

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vision. We're going to give a guide as well for

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how to recognize talent that can amplify your

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vision. Also, we're going to talk about the most

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common hiring mistakes that leaders make during

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growth stages. I guarantee that 99 % of you are

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making some of these mistakes, which means there's

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a huge opportunity to bridge this gap. You can

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do it by yourself, or you can also do this with

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Rob Broadhead or myself. I do highly recommend

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having team members and not just one. I felt

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bad for the people who say I have a coach. I'm

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like, what coach tricked you into thinking you

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only need one life advisor? Like, that's not

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a good thing. We want to have more than one.

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And so I look at it this way. One plus one, you

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take people and you put them together, it equals

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11. And if I find another great person, I'm not

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going to tell them, hey, I don't need you, I

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don't want to know. If I can get the other person,

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one plus one plus one. That's 111. Why? Because

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it's a compound effect when great people come

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together. So the last thing we're also going

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to talk about is a mindset shift that's required

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to move from doer to multiplier. I said the mindset

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shift. There's a couple. We're going to try to

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hit the highest and the most important ones for

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both of us, and we'll go from there. So before

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I bring Rob back on, I do want to shout out another

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couple of resources for all of you. We're going

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to start with Journey to Wellness with Dr. Shannon

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and Dr. Justin Pierce. This is a power couple.

00:12:02.220 --> 00:12:04.019
I've known them for just over... eight years,

00:12:04.100 --> 00:12:05.580
got to meet them in a conference where I was

00:12:05.580 --> 00:12:07.799
teaching chiropractors how to scale, and they

00:12:07.799 --> 00:12:09.200
were one of the greats who was already in that

00:12:09.200 --> 00:12:13.139
process. And Journey to Wellness, I've sent three

00:12:13.139 --> 00:12:15.559
people, at least, I think four, but I know three

00:12:15.559 --> 00:12:18.000
that I can think of their names, to Shannon because

00:12:18.000 --> 00:12:21.889
these individuals had certain diseases. or illnesses

00:12:21.889 --> 00:12:23.990
that no other doctor could provide for and i

00:12:23.990 --> 00:12:25.950
heard she could work some miracles so i sent

00:12:25.950 --> 00:12:28.090
one and they came back to me just raved they're

00:12:28.090 --> 00:12:30.090
like i've never heard what shannon told me before

00:12:30.090 --> 00:12:32.149
this helped so much i could see the transformation

00:12:32.149 --> 00:12:35.070
so i said another same thing happened i sent

00:12:35.070 --> 00:12:37.649
a third person same thing happened so shannon's

00:12:37.649 --> 00:12:39.730
like my go -to wizard if i know somebody that

00:12:39.730 --> 00:12:41.110
has a health problem and they don't know what

00:12:41.110 --> 00:12:43.470
to do i'm like you gotta talk to dr shannon she's

00:12:43.470 --> 00:12:45.549
amazing and i let her take over from there so

00:12:45.549 --> 00:12:48.860
i'm not a scientist But I do recognize great

00:12:48.860 --> 00:12:50.799
people. And I do know how to find people who

00:12:50.799 --> 00:12:52.679
get the job done. I highly recommend checking

00:12:52.679 --> 00:12:54.559
out Geriatric Wellness. Then there's Practice

00:12:54.559 --> 00:12:57.480
Makes Permanent with Jennifer Reed. Jennifer

00:12:57.480 --> 00:12:59.980
Reed has been working at the IRS for a couple

00:12:59.980 --> 00:13:03.399
of decades. I can't imagine a place that's harder.

00:13:05.389 --> 00:13:08.750
what am i trying to say culture department organization

00:13:08.750 --> 00:13:12.830
to create great culture and to exercise emotional

00:13:12.830 --> 00:13:15.330
intelligence with ease i think it would be hard

00:13:15.330 --> 00:13:17.710
there personally but jennifer's been there for

00:13:17.710 --> 00:13:19.830
a couple decades she's come out with some superpowers

00:13:19.830 --> 00:13:22.330
for emotional intelligence and spiritual intelligence

00:13:22.330 --> 00:13:25.529
as well she does facilitations for corporations

00:13:25.529 --> 00:13:28.909
and for companies that want to learn how do you

00:13:28.909 --> 00:13:30.570
improve your culture how to improve your leadership

00:13:30.570 --> 00:13:32.570
so i highly recommend checking out what she's

00:13:32.570 --> 00:13:33.950
doing as well i've gotten to know her over the

00:13:33.950 --> 00:13:36.179
last six months And it's been an awesome process

00:13:36.179 --> 00:13:38.419
seeing what she's capable of, how she goes about

00:13:38.419 --> 00:13:41.100
this and her personal story. I highly recommend

00:13:41.100 --> 00:13:43.320
you ask her about why this is so important to

00:13:43.320 --> 00:13:46.240
her. It will likely move you to tears. And then

00:13:46.240 --> 00:13:48.600
lastly, the water project to keep the tears flowing.

00:13:49.419 --> 00:13:52.419
I've never been thirsty in my life. So when this

00:13:52.419 --> 00:13:54.860
came across me, I had to actually like pay attention

00:13:54.860 --> 00:13:56.860
and say, well, wait, what is this? And so the

00:13:56.860 --> 00:13:59.580
water project. that is exposed to me. There are

00:13:59.580 --> 00:14:02.100
millions of people in Africa who do not have

00:14:02.100 --> 00:14:04.240
access to clean drinking water. And if you think

00:14:04.240 --> 00:14:06.799
about your own families, what would happen to

00:14:06.799 --> 00:14:08.500
your work if you had to leave work to go find

00:14:08.500 --> 00:14:10.240
water for your family? Or if your kids had to

00:14:10.240 --> 00:14:11.779
leave school to go find it, you don't know if

00:14:11.779 --> 00:14:13.039
they're going to come back because of dangers.

00:14:13.220 --> 00:14:16.039
There's so many things that we can consider regarding

00:14:16.039 --> 00:14:19.240
this. But I watch these kids celebrate water

00:14:19.240 --> 00:14:22.580
like my own kids celebrate Christmas Day. And

00:14:22.580 --> 00:14:25.200
I'm like, well. We can we can do something about

00:14:25.200 --> 00:14:26.980
this. Yes, we can with the water project They

00:14:26.980 --> 00:14:28.879
allow you to pick the community that you want

00:14:28.879 --> 00:14:31.220
to help and then when you contribute to it They

00:14:31.220 --> 00:14:33.220
add you to the list of people who receive updates

00:14:33.220 --> 00:14:35.240
about how they're pulling together Either the

00:14:35.240 --> 00:14:37.480
borehole well or the sand dam things that never

00:14:37.480 --> 00:14:39.600
heard of before It was really neat to learn about

00:14:39.600 --> 00:14:42.080
how they do this and then to consider and meditate

00:14:42.080 --> 00:14:45.620
on okay This town now has this access to clean

00:14:45.620 --> 00:14:48.470
water and they're gonna have access to this for

00:14:48.470 --> 00:14:50.409
more than a decade with training on how to build

00:14:50.409 --> 00:14:52.809
it from there we get to make generational impacts

00:14:52.809 --> 00:14:55.389
by giving simple contributions and so my last

00:14:55.389 --> 00:14:57.370
hope is if you don't have the financial capacity

00:14:57.370 --> 00:15:00.450
to provide the water project then simply share

00:15:00.450 --> 00:15:02.029
it with your friends and family because we never

00:15:02.029 --> 00:15:04.490
know how far the ripple effect will go of the

00:15:04.490 --> 00:15:06.169
good that we do and that can also come in the

00:15:06.169 --> 00:15:08.289
form of simply sharing and talking about what

00:15:08.289 --> 00:15:10.590
could be done so we've got eight billion people

00:15:10.590 --> 00:15:12.610
to help in this world my friends my hope is that

00:15:12.610 --> 00:15:14.250
if you have another cause that you'd like to

00:15:14.250 --> 00:15:16.940
support drop it in the comments I will personally

00:15:16.940 --> 00:15:19.820
take a look at it, and if I'm inspired by it,

00:15:19.860 --> 00:15:21.759
I might put it on here as well. I'll definitely

00:15:21.759 --> 00:15:23.980
share with other people, and we'll do what we

00:15:23.980 --> 00:15:26.519
can to help everybody out. With that said, it's

00:15:26.519 --> 00:15:28.019
time to help each and every single one of you

00:15:28.019 --> 00:15:30.019
with hiring the right people to scale your impact.

00:15:30.240 --> 00:15:32.059
Rob Broadhead, again, thanks, man, for being

00:15:32.059 --> 00:15:35.700
on Vision Pros Live. Thanks. Glad to be back.

00:15:36.350 --> 00:15:38.889
So where do you want to be? There's so many things

00:15:38.889 --> 00:15:42.710
to go through. There are, and I'll narrow it

00:15:42.710 --> 00:15:45.690
down for us. So, you know, we, we talked about

00:15:45.690 --> 00:15:48.610
structure and not having to put in the effort,

00:15:48.690 --> 00:15:51.830
but let's start with the simple one. Why hiring

00:15:51.830 --> 00:15:54.590
more people does not automatically mean scaling.

00:15:54.610 --> 00:15:56.190
And let's, let's try to go, obviously, well,

00:15:56.289 --> 00:15:59.870
you can hire the wrong people. Okay. But why,

00:15:59.950 --> 00:16:01.990
why do we have a tendency to hire the wrong people

00:16:01.990 --> 00:16:06.169
to begin with Rob? I think it's, I honestly,

00:16:06.330 --> 00:16:08.610
I think a lot of times I find that when I, when

00:16:08.610 --> 00:16:10.669
I talk to people, my personal experiences and

00:16:10.669 --> 00:16:12.389
I've talked to other people that have gone through

00:16:12.389 --> 00:16:14.690
that and they've sort of gone back and done a

00:16:14.690 --> 00:16:16.590
retrospective, I think it tends to be a little

00:16:16.590 --> 00:16:18.750
bit of a rushed kind of thing is that we, we

00:16:18.750 --> 00:16:21.809
hire at the last second, you know, so like now

00:16:21.809 --> 00:16:25.519
we need them. if you find that the organizations

00:16:25.519 --> 00:16:28.360
that are really good they actually have like

00:16:28.360 --> 00:16:31.139
pipelines they actually sit there and will have

00:16:31.139 --> 00:16:32.940
some people that they've talked to and they're

00:16:32.940 --> 00:16:34.899
like i don't have a job for this person right

00:16:34.899 --> 00:16:38.360
now or maybe position but this is somebody that

00:16:38.360 --> 00:16:40.500
i want to be able to reach out for and maybe

00:16:40.500 --> 00:16:42.480
they're maybe they're gone by the time you get

00:16:42.480 --> 00:16:44.779
there maybe they've got something else but it

00:16:45.149 --> 00:16:46.909
If you've got a pipeline, if you've got some

00:16:46.909 --> 00:16:48.870
people to go out to, if you've actually planned

00:16:48.870 --> 00:16:51.429
for growth before you have to grow, then you're

00:16:51.429 --> 00:16:53.230
going to be able to grow smarter. It's just like

00:16:53.230 --> 00:16:55.970
the old saw of if you're looking for a job, the

00:16:55.970 --> 00:16:57.889
best time to do it is when you have a job, not

00:16:57.889 --> 00:16:59.889
when you don't have it, not when you've just

00:16:59.889 --> 00:17:03.429
lost your job. Huge. I love that. And then back

00:17:03.429 --> 00:17:05.670
to the water concept, same thing. You want to

00:17:05.670 --> 00:17:07.250
water well, not because you're thirsty right

00:17:07.250 --> 00:17:09.849
now, but so you have it at all times. And so

00:17:09.849 --> 00:17:12.619
supply and demand. that's one of the greatest

00:17:12.619 --> 00:17:15.279
principles of business and if supply is not in

00:17:15.279 --> 00:17:18.279
your favor in terms of recruiting in terms of

00:17:18.279 --> 00:17:21.680
workforce then when the demand comes you're going

00:17:21.680 --> 00:17:23.180
to be desperate you know and you're just going

00:17:23.180 --> 00:17:24.660
to you're going to cut corners and you're not

00:17:24.660 --> 00:17:26.859
going to do reference checks maybe like well

00:17:26.859 --> 00:17:28.960
i already know this person and i trust them in

00:17:28.960 --> 00:17:32.220
in this reality but we end up we end up often

00:17:32.220 --> 00:17:34.640
hurting our relationships through that type of

00:17:34.640 --> 00:17:38.299
a process so i love that you said pipelines we

00:17:38.299 --> 00:17:42.170
have systems to create funnels and to create

00:17:42.170 --> 00:17:44.609
pipelines. And we often do this for the sake

00:17:44.609 --> 00:17:48.329
of prospects. Very few businesses start to build

00:17:48.329 --> 00:17:51.049
their pipelines for the fulfillment of their

00:17:51.049 --> 00:17:53.250
clients, which is also why they struggle to scale.

00:17:53.930 --> 00:17:56.690
And as you're pointing out, wait a second, what

00:17:56.690 --> 00:17:59.289
if we had a landing page? What do we call this

00:17:59.289 --> 00:18:02.789
when we're hiring? Oh, a careers page. This is

00:18:02.789 --> 00:18:05.950
the one that 99 % of businesses do not have.

00:18:06.319 --> 00:18:08.720
on their website i can tell you if i look at

00:18:08.720 --> 00:18:11.480
a website and i see there's no careers page um

00:18:11.480 --> 00:18:14.440
or meet the team page that business is probably

00:18:14.440 --> 00:18:17.779
struggling to scale and probably not making a

00:18:17.779 --> 00:18:19.500
whole lot of revenue because they don't even

00:18:19.500 --> 00:18:21.099
have a public vision about where they want to

00:18:21.099 --> 00:18:23.400
go so these are these are opportunities where

00:18:23.400 --> 00:18:26.180
it's like okay then i need a careers page i need

00:18:26.180 --> 00:18:28.200
job descriptions if i need job descriptions i

00:18:28.200 --> 00:18:30.019
need the benefits if i have benefits i have to

00:18:30.019 --> 00:18:31.900
know what types of salaries i might provide and

00:18:31.900 --> 00:18:34.859
i know it can feel overwhelming but that's why

00:18:34.859 --> 00:18:37.480
i'm not a solopreneur It's a really bad idea

00:18:37.480 --> 00:18:40.180
to try to juggle all that by yourself. But it

00:18:40.180 --> 00:18:42.859
is a fantastic thing that we can all start preparing

00:18:42.859 --> 00:18:46.059
for one day at a time and with finding the right

00:18:46.059 --> 00:18:49.019
people to help us out. So, Rob, way to hit that

00:18:49.019 --> 00:18:51.359
so clearly so fast. Let's dive into the next

00:18:51.359 --> 00:18:54.140
one. We've got to always come back. So if we

00:18:54.140 --> 00:18:56.740
want to bring people on and we want to be more

00:18:56.740 --> 00:18:58.940
responsible about how we're looking at the workforce

00:18:58.940 --> 00:19:01.259
and who might work with us, how do we identify

00:19:01.259 --> 00:19:04.299
talent that truly amplifies the vision itself?

00:19:04.420 --> 00:19:07.829
How do we do that? I think too often we look

00:19:07.829 --> 00:19:11.089
at, when we think of talent, I think we look

00:19:11.089 --> 00:19:17.569
too much at a resume, a CV. There's boxes we're

00:19:17.569 --> 00:19:19.170
checking that are basically, they know this,

00:19:19.269 --> 00:19:20.789
they know this, they know this, they had this

00:19:20.789 --> 00:19:23.789
experience and this experience. And I've found

00:19:23.789 --> 00:19:26.170
too often that is not the biggest indicator.

00:19:26.329 --> 00:19:31.099
I think there's a... there was a study of successful

00:19:31.099 --> 00:19:34.160
people, and it was not the straight A students.

00:19:34.339 --> 00:19:37.680
It was the C students. It was the ones that had

00:19:37.680 --> 00:19:40.299
to work hard. And it goes to, you know, that

00:19:40.299 --> 00:19:43.140
talks about effort and ethics. But I think more

00:19:43.140 --> 00:19:44.960
importantly for us when we're hiring is it is

00:19:44.960 --> 00:19:48.180
a culture fit. It is a chemistry, a personality

00:19:48.180 --> 00:19:52.500
fit is going to be. as big a factor as anything,

00:19:52.700 --> 00:19:55.660
but that goes back to assessing that goes back

00:19:55.660 --> 00:19:57.700
to having the time to do so. That means that

00:19:57.700 --> 00:19:59.819
you can't just like run through resumes and go

00:19:59.819 --> 00:20:02.039
like, oh, that's exactly who we need. You have

00:20:02.039 --> 00:20:05.529
to actually spend the time, invest because. Employees

00:20:05.529 --> 00:20:08.930
are not just something you put in a box. These

00:20:08.930 --> 00:20:11.009
are relationships. And the better you have the

00:20:11.009 --> 00:20:13.369
relationship, the stronger that is. The more

00:20:13.369 --> 00:20:16.170
that you connect with them, the more that you're

00:20:16.170 --> 00:20:18.289
going to be able to figure out. This goes back

00:20:18.289 --> 00:20:20.849
to the example of juggling a bunch of balls.

00:20:20.930 --> 00:20:21.789
The more that you're going to be able to have

00:20:21.789 --> 00:20:24.289
that chemistry to be able to transition from

00:20:24.289 --> 00:20:26.529
10 balls that you're juggling to get them juggling

00:20:26.529 --> 00:20:28.349
a couple. And now you can do something that is

00:20:28.349 --> 00:20:32.730
much more suitable and much more achievable even

00:20:32.730 --> 00:20:35.390
by yourself. Absolutely. I'm going to give a

00:20:35.390 --> 00:20:38.369
formula for this too, that any of you listening

00:20:38.369 --> 00:20:41.170
can apply and you can adjust, you can tweak it

00:20:41.170 --> 00:20:43.049
to your own liking, just like a stereo system.

00:20:43.109 --> 00:20:45.029
You can change the volume and the dynamics of

00:20:45.029 --> 00:20:47.750
what you want to hear. So with that, when I,

00:20:47.750 --> 00:20:50.890
and I learned this at Lifetime Fitness, the area

00:20:50.890 --> 00:20:53.029
manager called me into his office, wanted to

00:20:53.029 --> 00:20:55.430
know why I wasn't on his sales team. I had just

00:20:55.430 --> 00:20:57.450
applied for birthday party coordinator. I'd gotten

00:20:57.450 --> 00:20:59.789
turned down by sales and he's like, can you shut

00:20:59.789 --> 00:21:01.170
the door for me? And I said, sure. And he said,

00:21:01.210 --> 00:21:04.269
look, I shouldn't do this. He's a total HR pal,

00:21:04.430 --> 00:21:08.069
but you're Mormon, aren't you? You're LDS? And

00:21:08.069 --> 00:21:11.109
I said, yeah. And he said, I've hired a bunch

00:21:11.109 --> 00:21:14.190
of you, and you work hard, you're diligent, you're

00:21:14.190 --> 00:21:18.049
honest. I want you on my sales team. And he said,

00:21:18.089 --> 00:21:20.730
I can teach you how to sell, but I can't teach

00:21:20.730 --> 00:21:24.369
you integrity. And so that really resonated with

00:21:24.369 --> 00:21:26.089
me. And could he have gotten it wrong based on

00:21:26.089 --> 00:21:29.970
the religion? Sure. But I realized that his principle

00:21:29.970 --> 00:21:33.359
of looking at people who have integrity, And

00:21:33.359 --> 00:21:35.319
realizing that people have integrity can be taught

00:21:35.319 --> 00:21:37.920
almost anything. I could start to apply that,

00:21:38.000 --> 00:21:40.119
but how do I recognize integrity? So here's my

00:21:40.119 --> 00:21:43.099
formula. The first class business, our core values

00:21:43.099 --> 00:21:44.740
are not just paper on a wall. They're what we

00:21:44.740 --> 00:21:47.880
strive to live by every single day. I'm very

00:21:47.880 --> 00:21:50.579
much committed to that. I'm going to fail in

00:21:50.579 --> 00:21:52.119
certain ways every day on that, but I'm going

00:21:52.119 --> 00:21:54.819
to continue to get better. So my big five, our

00:21:54.819 --> 00:21:57.519
foundation is love. I look for people who are

00:21:57.519 --> 00:22:00.369
loving. That's the greatest all -encompassing

00:22:00.369 --> 00:22:03.650
value for me and my life. Yours might be honesty.

00:22:03.950 --> 00:22:05.509
Again, you got to think through these for yourself.

00:22:05.630 --> 00:22:08.789
Mine are love, patience. I want people who are

00:22:08.789 --> 00:22:11.329
patient in tough times. I want people who are

00:22:11.329 --> 00:22:14.690
persistent when they know matters and to be professional.

00:22:14.890 --> 00:22:17.789
I want people who are consistent or they need

00:22:17.789 --> 00:22:19.430
to be able to show up day in and day out without

00:22:19.430 --> 00:22:21.630
me worrying about them. And I need them to be

00:22:21.630 --> 00:22:24.549
reliable and being able to do the job. And so

00:22:24.549 --> 00:22:27.009
if I can find people who have those five virtues,

00:22:27.690 --> 00:22:29.869
and who are willing to expand on those five virtues

00:22:29.869 --> 00:22:33.609
again i can teach them anything um and i know

00:22:33.609 --> 00:22:35.470
that they will also teach themselves anything

00:22:35.470 --> 00:22:37.829
by having those principles so those are those

00:22:37.829 --> 00:22:40.710
are big indicators and we actually have systems

00:22:40.710 --> 00:22:43.369
on our front end that allow us to start recognizing

00:22:43.369 --> 00:22:47.349
how do we identify those types of behaviors and

00:22:47.349 --> 00:22:50.769
the talent so i'm not looking at the the transactional

00:22:50.769 --> 00:22:53.880
addiction that we have as as business owners

00:22:53.880 --> 00:22:56.039
in the united states where we're often and you

00:22:56.039 --> 00:22:59.839
can ask chat gpt what questions are transactional

00:22:59.839 --> 00:23:02.299
when we're in an interview and what questions

00:23:02.299 --> 00:23:04.619
are transformational and if you see that the

00:23:04.619 --> 00:23:06.519
list of transactional questions are the exact

00:23:06.519 --> 00:23:09.160
list that you're using in your interviews don't

00:23:09.160 --> 00:23:12.640
hide from it own it you're okay you're a human

00:23:12.640 --> 00:23:14.319
being you're learning along the way just like

00:23:14.319 --> 00:23:16.220
me it was a very embarrassing process when i

00:23:16.220 --> 00:23:18.640
started i was like dang well i'm always asking

00:23:18.640 --> 00:23:21.359
well you know how are you going to do this um

00:23:21.359 --> 00:23:23.720
you know how did you do this at the last job

00:23:23.720 --> 00:23:25.940
um right as rob talked about you articulated

00:23:25.940 --> 00:23:28.839
it well we get stuck on that but if we can start

00:23:28.839 --> 00:23:31.279
moving towards transformation we create better

00:23:31.279 --> 00:23:32.799
and i'm going to put one more thing out there

00:23:32.799 --> 00:23:37.480
in our processes for instance yes our our recruits

00:23:37.480 --> 00:23:39.920
have to go through at least three interviews

00:23:39.920 --> 00:23:44.279
why it's one of the greatest ways to see are

00:23:44.279 --> 00:23:48.029
they consistent and are they reliable because

00:23:48.029 --> 00:23:49.829
if they're not showing up on time or they're

00:23:49.829 --> 00:23:51.730
making excuses or they're not following up in

00:23:51.730 --> 00:23:53.769
their emails we can also see if they express

00:23:53.769 --> 00:23:55.869
gratitude which shows us some of the other virtues

00:23:55.869 --> 00:23:59.269
and in that process as well we uh you know you

00:23:59.269 --> 00:24:01.089
can you always want to ask for resume resumes

00:24:01.089 --> 00:24:02.829
aren't that i never read the resume personally

00:24:02.829 --> 00:24:06.049
i don't my team members do i've taught them little

00:24:06.049 --> 00:24:07.970
things about checking it out but we're mostly

00:24:07.970 --> 00:24:10.970
looking for grammar mistakes We're looking for

00:24:10.970 --> 00:24:12.789
their professionalism. Do they really care? Do

00:24:12.789 --> 00:24:15.390
they just put it together last minute? We're

00:24:15.390 --> 00:24:17.329
okay if they use AI. I don't mind seeing the

00:24:17.329 --> 00:24:20.589
dash. The AI dash means that they're smart enough

00:24:20.589 --> 00:24:22.730
to be efficient and to use something like that.

00:24:22.869 --> 00:24:25.670
So all of these aspects, though, I'm trying to

00:24:25.670 --> 00:24:29.490
tie back what was done to who they are, who are

00:24:29.490 --> 00:24:31.970
they becoming as a human being. Rob, feel free.

00:24:32.029 --> 00:24:33.250
Further thoughts on this? Because I think this

00:24:33.250 --> 00:24:35.750
is one of the most different realities. Oh, it

00:24:35.750 --> 00:24:38.920
is. And there's so much in there. I will say

00:24:38.920 --> 00:24:41.279
from the value of the resumes as part of this

00:24:41.279 --> 00:24:44.400
connecting is that if it's done right, and this

00:24:44.400 --> 00:24:47.559
partially is what I look at, is there's going

00:24:47.559 --> 00:24:49.700
to be stories in there. There's going to be something

00:24:49.700 --> 00:24:52.599
about... It's not going to be just, you know,

00:24:52.640 --> 00:24:54.859
I know this and I did this. It's going to have

00:24:54.859 --> 00:24:56.200
something that's going to be like, we solved

00:24:56.200 --> 00:24:59.220
this problem or we struggled through this. And

00:24:59.220 --> 00:25:01.819
sometimes you'll find that in the oddest places.

00:25:01.900 --> 00:25:05.079
You may be hiring for an HR manager, but they've

00:25:05.079 --> 00:25:06.799
got something in their history that says they

00:25:06.799 --> 00:25:08.640
were, I don't know, like a Boy Scout at some

00:25:08.640 --> 00:25:11.539
point. And they mentioned that, oh, we, you know,

00:25:11.599 --> 00:25:13.759
we, I got this specific award or something like

00:25:13.759 --> 00:25:15.660
that. And you can go talk to those kinds of things.

00:25:15.680 --> 00:25:18.759
And especially in the interview and get. the

00:25:18.759 --> 00:25:20.900
personal side around and get to how they think,

00:25:21.000 --> 00:25:24.000
get how they react and how they work through

00:25:24.000 --> 00:25:26.220
problems, because that's going to give you those

00:25:26.220 --> 00:25:28.400
that you're five basically that you're looking

00:25:28.400 --> 00:25:31.160
for. And I a hundred percent back that. And I

00:25:31.160 --> 00:25:35.759
think it's, it also goes to the Simon Sinek of

00:25:35.759 --> 00:25:38.799
like finding your why. I think that love is exactly

00:25:38.799 --> 00:25:42.059
it. If love is the number one thing, if you are

00:25:42.059 --> 00:25:43.700
loving your customers, you're loving your job,

00:25:43.799 --> 00:25:46.640
you're loving your coworkers, then your why is

00:25:46.640 --> 00:25:48.880
this big glowing thing that just is going to

00:25:48.880 --> 00:25:51.200
keep you going forward all along. So when you

00:25:51.200 --> 00:25:52.819
can find that, when you can find those people

00:25:52.819 --> 00:25:56.279
that you're like, I want to just, this is even

00:25:56.279 --> 00:25:57.839
somebody that I would want to hang out with,

00:25:57.960 --> 00:25:59.940
then this is somebody that I find interesting,

00:26:00.039 --> 00:26:02.200
this is somebody that I want to invest in, that

00:26:02.200 --> 00:26:04.680
I now care about their future, then you're going

00:26:04.680 --> 00:26:07.190
to. you're gonna get a lot out of it you're gonna

00:26:07.190 --> 00:26:09.769
those are gonna be your your stars now not everybody's

00:26:09.769 --> 00:26:11.569
gonna do that you can't you know everybody's

00:26:11.569 --> 00:26:13.950
gonna be your like you know your platinum higher

00:26:13.950 --> 00:26:17.430
but you want to make sure you catch those and

00:26:17.430 --> 00:26:19.329
the nice thing is that stuff will trickle down

00:26:19.329 --> 00:26:21.509
is that as you start building that then the culture

00:26:21.509 --> 00:26:24.630
starts to attract its own you start seeing people

00:26:24.630 --> 00:26:27.250
that like wow i would have hired that person

00:26:27.250 --> 00:26:29.970
because you hired somebody that hired somebody

00:26:29.970 --> 00:26:32.549
and all of those traits carried through and now

00:26:32.549 --> 00:26:35.910
they're just It's not a photocopy of you or anything,

00:26:36.009 --> 00:26:39.410
but they are drawing those same traits. You're

00:26:39.410 --> 00:26:41.170
crushing it. You're crushing it with this, Rob.

00:26:41.289 --> 00:26:43.509
And it's something that, again, I hope more and

00:26:43.509 --> 00:26:45.569
more business owners and visionaries begin to

00:26:45.569 --> 00:26:49.690
implement. When we build with businesses, we

00:26:49.690 --> 00:26:52.910
have a layer foundation. And the four bottom

00:26:52.910 --> 00:26:55.690
rungs of the foundation, one is you have to have

00:26:55.690 --> 00:26:58.710
a clear vision. When my vision for first -class

00:26:58.710 --> 00:27:00.690
business wasn't clear and when people go to the

00:27:00.690 --> 00:27:03.240
website and they get confused, Naturally, they'd

00:27:03.240 --> 00:27:05.480
come back with confusing conversations. They're

00:27:05.480 --> 00:27:07.420
like, what is it that you really do? I get that

00:27:07.420 --> 00:27:09.980
question so, oh my gosh, it was driving me insane

00:27:09.980 --> 00:27:13.160
in year two and year three. It's on the website.

00:27:13.259 --> 00:27:15.259
They're like, yeah, it's on the website. I'm

00:27:15.259 --> 00:27:17.789
like... freak it's my fault oh you know it's

00:27:17.789 --> 00:27:20.410
not their fault and so that was so we finally

00:27:20.410 --> 00:27:22.809
you know as part of that we're also building

00:27:22.809 --> 00:27:25.109
out the culture at the same time and so we got

00:27:25.109 --> 00:27:27.410
the culture before we got the vision correct

00:27:27.410 --> 00:27:29.829
um and so people would feel good with us but

00:27:29.829 --> 00:27:32.910
they'd still be confused it's like oh and we

00:27:32.910 --> 00:27:34.789
thought we'd go back and fix that foundation

00:27:34.789 --> 00:27:37.680
so we gotta get the vision clear we got to build

00:27:37.680 --> 00:27:40.079
a great culture where people want to belong that's

00:27:40.079 --> 00:27:42.740
the one of the greatest secrets of life um at

00:27:42.740 --> 00:27:44.980
least it was a secret to me i heard a ted talk

00:27:44.980 --> 00:27:46.819
a couple years ago that everything we know about

00:27:46.819 --> 00:27:49.480
addiction is wrong and he talked about how belonging

00:27:49.480 --> 00:27:52.579
is the main mechanism to overcome bias and addictive

00:27:52.579 --> 00:27:54.579
behaviors because once you belong you don't need

00:27:54.579 --> 00:27:58.259
things that hurt you to help you so it's like

00:27:58.259 --> 00:28:01.539
okay belonging is this huge virtue and then the

00:28:01.539 --> 00:28:03.440
third layer is that you do have a phenomenal

00:28:03.440 --> 00:28:05.880
vision that's clear and you have a phenomenal

00:28:05.880 --> 00:28:07.940
culture where people want to belong, guess what

00:28:07.940 --> 00:28:11.920
happens? You attract great leaders, right? The

00:28:11.920 --> 00:28:13.680
leaders want to be part of it. So exactly what

00:28:13.680 --> 00:28:15.579
you're talking about, Rob. Those are the big

00:28:15.579 --> 00:28:18.359
three. And the next layer for us in the foundation.

00:28:19.119 --> 00:28:21.619
is marketing not marketing first and what do

00:28:21.619 --> 00:28:23.660
you market not the product or service or the

00:28:23.660 --> 00:28:25.319
offer nobody really cares about they get that

00:28:25.319 --> 00:28:27.720
anywhere they want to know that there's a vision

00:28:27.720 --> 00:28:30.359
with a culture with great people where they want

00:28:30.359 --> 00:28:32.339
to belong and if they know about that and that's

00:28:32.339 --> 00:28:34.779
the focus of the marketing it can create expansion

00:28:34.779 --> 00:28:38.059
like tesla did with a car that didn't exist selling

00:28:38.059 --> 00:28:41.420
that to 180 000 people from stage when they would

00:28:41.420 --> 00:28:42.680
get into three years they didn't care about the

00:28:42.680 --> 00:28:45.339
car they cared about the vision and belonging

00:28:45.339 --> 00:28:48.079
as part of the process. So to go to the next

00:28:48.079 --> 00:28:50.839
point on this Rob, we've got the most common

00:28:50.839 --> 00:28:53.960
hiring mistakes that leaders make during growth

00:28:53.960 --> 00:28:56.579
stages. Let's hit some of those. I've got some

00:28:56.579 --> 00:28:59.109
ideas myself. I want to hear on your side. yeah

00:28:59.109 --> 00:29:02.490
i'll go i i can't go without re -mentioning that

00:29:02.490 --> 00:29:04.750
it it's the rush is to get that growth stage

00:29:04.750 --> 00:29:06.930
and then you don't look to it but i think the

00:29:06.930 --> 00:29:12.470
i wanted to double down on that earlier so guilty

00:29:12.470 --> 00:29:17.029
of rushing things so i'm so guilty of it but

00:29:17.029 --> 00:29:19.710
i think from there i think the next one is the

00:29:21.479 --> 00:29:24.500
I think it's trusting the process a little too

00:29:24.500 --> 00:29:27.440
much is that when you start going through a growth

00:29:27.440 --> 00:29:30.720
stage, what happens is you're not able to, it's

00:29:30.720 --> 00:29:32.480
like any process. Now you're starting to hit

00:29:32.480 --> 00:29:34.740
it a lot more often. And so if it's a broken

00:29:34.740 --> 00:29:37.039
process, the more often you hit it, the more

00:29:37.039 --> 00:29:39.319
likely it is to break. Or if it's something that's

00:29:39.319 --> 00:29:42.240
weak, the more likely it is to give. And I think

00:29:42.240 --> 00:29:44.759
that's what it does is it's not so much that

00:29:44.759 --> 00:29:48.000
the speed is necessarily the problem. It's that

00:29:48.000 --> 00:29:50.690
we didn't. actually spend time beforehand and

00:29:50.690 --> 00:29:53.109
we didn't nail down the process. And with a lot

00:29:53.109 --> 00:29:55.210
of times what that is, is we haven't defined,

00:29:55.529 --> 00:29:58.269
you mentioned having a, you know, having something

00:29:58.269 --> 00:30:00.289
on our website that is like, you know, for careers

00:30:00.289 --> 00:30:03.529
or our team, or here's where we're going. Yes,

00:30:03.670 --> 00:30:05.710
it goes back to even vision and making sure that

00:30:05.710 --> 00:30:07.450
you have a consistent vision. You know where

00:30:07.450 --> 00:30:09.690
you're going, you know what you need before you

00:30:09.690 --> 00:30:12.049
get there. Because otherwise what happens is

00:30:12.049 --> 00:30:14.450
you have this broken process. You know that you're

00:30:14.450 --> 00:30:16.670
growing, you know that you need resources and

00:30:16.670 --> 00:30:19.819
you may know to a very good detail sometimes

00:30:19.819 --> 00:30:23.849
what those resources need to look like. But because

00:30:23.849 --> 00:30:25.809
you don't know how to do it, because you haven't

00:30:25.809 --> 00:30:28.549
figured out how to go find those, you're maybe

00:30:28.549 --> 00:30:31.069
scattered a little bit, you're rushing a little

00:30:31.069 --> 00:30:33.029
too much. It's like anything else, that you're

00:30:33.029 --> 00:30:35.829
going through stuff too fast, and when you do,

00:30:35.950 --> 00:30:37.410
then you're more likely to trip, you're more

00:30:37.410 --> 00:30:39.829
likely to miss something. If there's any kind

00:30:39.829 --> 00:30:41.970
of flaw in the system, it's going to highlight

00:30:41.970 --> 00:30:45.750
that. So it is, again, instead of, it's, what

00:30:45.750 --> 00:30:49.519
is it, fire -ready aim, instead of... Take that

00:30:49.519 --> 00:30:51.579
deep breath, take that, you know, that white

00:30:51.579 --> 00:30:54.259
space, that pause and assess what you're going

00:30:54.259 --> 00:30:55.960
to do. And then let's step into it instead of

00:30:55.960 --> 00:30:57.660
like, okay, we got to hire, we got to grow. We've

00:30:57.660 --> 00:31:00.559
got to do all of this and letting it lead you.

00:31:00.740 --> 00:31:03.880
You need to lead the process. I love that. We're

00:31:03.880 --> 00:31:05.339
going to talk about a few more mistakes. We're

00:31:05.339 --> 00:31:07.500
also going to bridge the gaps as we go with these.

00:31:07.599 --> 00:31:11.240
So Rob, you hit me right in the face again. um

00:31:11.240 --> 00:31:13.279
you know on something that i've messed up and

00:31:13.279 --> 00:31:16.099
and dan martell punched me in the face gave me

00:31:16.099 --> 00:31:18.440
a haymaker a few years ago on this dan martell

00:31:18.440 --> 00:31:20.680
sas academy major shout out to one of the best

00:31:20.680 --> 00:31:23.259
coaches in the world and he said jackson you're

00:31:23.259 --> 00:31:25.599
being effing selfish you're too good at what

00:31:25.599 --> 00:31:28.339
you do to not scale and the first thing you need

00:31:28.339 --> 00:31:30.680
to do is work with a great recruiter um like

00:31:30.680 --> 00:31:33.099
it and so that's kind of like being told like

00:31:33.099 --> 00:31:35.140
telling an alcoholic you just got to stop drinking

00:31:37.069 --> 00:31:39.230
um you know no i'm sorry like dan wasn't trying

00:31:39.230 --> 00:31:42.029
to be rude but man it is so hard to find recruiters

00:31:42.029 --> 00:31:45.009
um it is so hard to find talent acquisition agencies

00:31:45.009 --> 00:31:47.670
that as a startup you can afford that you can

00:31:47.670 --> 00:31:50.109
trust and that like actually follow processes

00:31:50.109 --> 00:31:52.690
that's one thing to present that they do have

00:31:52.690 --> 00:31:55.829
a process another actually follow it so i'm open

00:31:55.829 --> 00:31:58.410
and i need to repent of this for my own business's

00:31:58.410 --> 00:32:00.990
sake and put because i put some other things

00:32:00.990 --> 00:32:03.990
in place i put the careers to join our team button

00:32:03.990 --> 00:32:05.549
in place and the careers and that's helped a

00:32:05.549 --> 00:32:07.750
ton and the job descriptions are there and it

00:32:07.750 --> 00:32:11.410
helps with the process but if we were to wisely

00:32:11.410 --> 00:32:15.369
lean further into the recruiting agencies that

00:32:15.369 --> 00:32:18.359
already have a talent pool that have the background

00:32:18.359 --> 00:32:21.220
checks that have made lots of mistakes along

00:32:21.220 --> 00:32:23.539
the way and that would that would help us bridge

00:32:23.539 --> 00:32:25.619
the gap without having to do it ourselves so

00:32:25.619 --> 00:32:27.680
that's one of the next things i need to do on

00:32:27.680 --> 00:32:29.559
my end for first class business to make sure

00:32:29.559 --> 00:32:31.880
that i'm not rushing as we talked about rushing

00:32:31.880 --> 00:32:34.259
rob i thought of the the general context but

00:32:34.259 --> 00:32:36.519
i know that i might have overlooked this in past

00:32:36.519 --> 00:32:40.140
interviews where i tend to go well i'm not i'm

00:32:40.140 --> 00:32:42.240
not at a crazy pace i'm not i'm not grinding

00:32:42.240 --> 00:32:46.619
and hustling it out but rushing often looks peaceful

00:32:47.289 --> 00:32:49.890
when you become wise, right? Your wisdom can

00:32:49.890 --> 00:32:52.369
trick yourself. So what does this actually look

00:32:52.369 --> 00:32:53.869
like? I'm going to give an example, and Rob,

00:32:53.910 --> 00:32:56.130
I'd love to give you the same opportunity to

00:32:56.130 --> 00:32:57.789
try to give an example of what rushing really

00:32:57.789 --> 00:33:01.210
looks like. So one way that I rush is I'll come

00:33:01.210 --> 00:33:04.349
in pleasantly to my team and be like, hey, how

00:33:04.349 --> 00:33:07.269
are things going? And I'll know there's a problem,

00:33:07.410 --> 00:33:10.029
right? I'll want to go right to that problem,

00:33:10.150 --> 00:33:13.309
but I'll discipline myself to be like, you know,

00:33:13.430 --> 00:33:16.269
I think they'll say things are good. Okay, so

00:33:16.829 --> 00:33:19.490
why haven't we addressed the problem and tackled

00:33:19.490 --> 00:33:21.670
it yet and now the stress in the room goes up

00:33:21.670 --> 00:33:25.269
because i didn't really care about what was good

00:33:25.269 --> 00:33:28.630
i just wanted to talk about the problem but i'm

00:33:28.630 --> 00:33:30.549
smart enough not to move into the room and go

00:33:30.549 --> 00:33:32.930
why is everything broken you know why it's broken

00:33:32.930 --> 00:33:35.569
like i'm not that dumb i'm not rushing out of

00:33:35.569 --> 00:33:39.529
control but in the hiring processes we skip interviews

00:33:39.529 --> 00:33:43.490
or if we say well they have good references so

00:33:43.490 --> 00:33:46.660
i don't need to call the references It'll be

00:33:46.660 --> 00:33:48.980
okay. We need to move this piece forward. If

00:33:48.980 --> 00:33:52.099
we don't move this piece forward and hire this

00:33:52.099 --> 00:33:54.420
person to help us, I'm not being responsible

00:33:54.420 --> 00:33:57.039
because we won't be able to get this done. And

00:33:57.039 --> 00:34:00.019
they seem fine. So let's just go ahead and hire

00:34:00.019 --> 00:34:02.700
them since they're ready and available. Those

00:34:02.700 --> 00:34:05.680
are some of the elements of rushing that don't

00:34:05.680 --> 00:34:08.139
feel like rushing that I think most of us are

00:34:08.139 --> 00:34:10.980
guilty of doing. And while I wouldn't say, well,

00:34:11.059 --> 00:34:12.579
I'm not rushing, Rob. It would be easy to defend

00:34:12.579 --> 00:34:16.099
myself. Oh, yeah. i'm i'm rushing what's another

00:34:16.099 --> 00:34:18.179
what does another element look like what does

00:34:18.179 --> 00:34:20.179
it look like when a business owner is rushing

00:34:20.179 --> 00:34:23.599
and skipping phases or processes and the hiring

00:34:23.599 --> 00:34:26.019
in order to acquire great talent and empower

00:34:26.019 --> 00:34:28.280
them in fact i'll put one more final seat first

00:34:28.280 --> 00:34:31.920
job and that's having an onboarding process so

00:34:31.920 --> 00:34:34.039
you know at sonic i was slipping burgers but

00:34:34.039 --> 00:34:38.420
i watched eight hours of videos in 2003 how the

00:34:38.420 --> 00:34:41.099
heck did they produce that was expensive back

00:34:41.099 --> 00:34:43.139
then to produce that many hours of videos and

00:34:43.139 --> 00:34:45.280
teach me like the red handle is for burgers the

00:34:45.280 --> 00:34:48.760
yellow handle is for like i mean they taught

00:34:48.760 --> 00:34:51.360
me everything about what i needed in order to

00:34:51.360 --> 00:34:54.219
be successful in that and i there's so few companies

00:34:54.219 --> 00:34:57.699
who have processes close like with even within

00:34:57.699 --> 00:35:00.059
five minutes of onboarding instructions so that's

00:35:00.059 --> 00:35:01.940
another big one that we gosh go ahead rob your

00:35:01.940 --> 00:35:04.559
turn wow you just punched me in the face with

00:35:04.559 --> 00:35:06.400
that one that is definitely one of those areas

00:35:06.400 --> 00:35:09.079
that But I'm going to give you, gosh, I'm going

00:35:09.079 --> 00:35:10.719
to be beat up here, but I'll give you a good

00:35:10.719 --> 00:35:12.239
example that actually was just earlier today.

00:35:12.360 --> 00:35:15.000
And actually, of all people, my wife punched

00:35:15.000 --> 00:35:17.460
me in the face with this one, is that I was actually,

00:35:17.519 --> 00:35:19.639
I was having a conversation, some of this, and

00:35:19.639 --> 00:35:22.239
we were talking about, you know, a little bit

00:35:22.239 --> 00:35:23.400
different. We were talking about just getting

00:35:23.400 --> 00:35:25.360
things going and having projects in general and

00:35:25.360 --> 00:35:27.860
where things go off the rails. And one of the

00:35:27.860 --> 00:35:29.940
things is that she said, wow, you sound so much

00:35:29.940 --> 00:35:33.039
more, you know. when you talk about that than

00:35:33.039 --> 00:35:39.400
what you actually do. we miss things is that

00:35:39.400 --> 00:35:41.380
we do, we rush things. And I think, I think I

00:35:41.380 --> 00:35:43.099
had a perfect example of that that came into

00:35:43.099 --> 00:35:45.760
this is that we have these things. And especially

00:35:45.760 --> 00:35:48.719
as, as leaders, as entrepreneurs, as owners,

00:35:48.800 --> 00:35:51.059
we have these things that we just know that it's

00:35:51.059 --> 00:35:52.940
like, we've done this. We know this, this is

00:35:52.940 --> 00:35:54.639
what we need to do. We have these 10 steps we

00:35:54.639 --> 00:35:56.320
need to do. Like you said, sort of laid out,

00:35:56.380 --> 00:35:58.219
like we know when we need to hire somebody, we

00:35:58.219 --> 00:35:59.559
need to do this. We need to this, we need to

00:35:59.559 --> 00:36:00.980
send out a resume. We need to review it. We need

00:36:00.980 --> 00:36:02.820
to look at it, you know, talk to them. We need

00:36:02.820 --> 00:36:05.559
to check the references. We have all these things,

00:36:05.599 --> 00:36:10.139
but. when we're rushing, what we tend to do is

00:36:10.139 --> 00:36:12.900
I think we will, we will fall back on that and

00:36:12.900 --> 00:36:14.960
say, like, I know that. And so we're going to

00:36:14.960 --> 00:36:17.179
move forward to because this happens so much,

00:36:17.179 --> 00:36:18.639
especially with entrepreneurs, we want to move

00:36:18.639 --> 00:36:21.480
to the new problem. It's we have that problem.

00:36:21.519 --> 00:36:23.380
And to us, we've already solved it. We know the

00:36:23.380 --> 00:36:25.860
10 steps that need to be done. The challenge

00:36:25.860 --> 00:36:28.389
here is that Those are not muscle memory steps.

00:36:28.889 --> 00:36:30.369
There's a difference between knowing that you

00:36:30.369 --> 00:36:32.130
need to do it and just doing it automatically.

00:36:32.610 --> 00:36:35.010
And that's why we have other people. We have

00:36:35.010 --> 00:36:37.530
other sites. This is where I love your growth

00:36:37.530 --> 00:36:39.809
thing. It's like if you're one person. you could

00:36:39.809 --> 00:36:41.670
easily miss that. And I don't know how often

00:36:41.670 --> 00:36:43.590
everybody else does it, but I know I've done

00:36:43.590 --> 00:36:45.269
it several times. I'm like, oh yeah, I did that.

00:36:45.530 --> 00:36:47.289
But then if you look back and like, oh wait,

00:36:47.329 --> 00:36:49.110
no, I did. It's like you said with your website,

00:36:49.230 --> 00:36:50.949
it's like, oh, it's there. Oh no, it's not. Darn

00:36:50.949 --> 00:36:54.070
it. I got to go fix that. Having that extra person,

00:36:54.110 --> 00:36:56.889
another perspective in there, having somebody

00:36:56.889 --> 00:36:58.909
just, and again, this is now we're not rushing.

00:36:58.969 --> 00:37:00.929
We're taking a second. We're going to let somebody

00:37:00.929 --> 00:37:03.039
else. you'll follow through give us a little

00:37:03.039 --> 00:37:06.019
a second set of eyes a review now we're not rushing

00:37:06.019 --> 00:37:07.940
now we're laying it out and saying this is what

00:37:07.940 --> 00:37:09.679
we need to do and somebody's saying yes we're

00:37:09.679 --> 00:37:12.699
doing that we're verifying the steps and now

00:37:12.699 --> 00:37:15.039
we're we're actually doing the things we know

00:37:15.039 --> 00:37:18.760
we should do and not skipping things which to

00:37:18.760 --> 00:37:20.320
me those are the worst ones when you knew you

00:37:20.320 --> 00:37:22.440
were supposed to do it and then you end up getting

00:37:22.440 --> 00:37:24.820
burned by it you go oh i can see exactly where

00:37:24.820 --> 00:37:28.800
i made a mistake and That was my bad. I made

00:37:28.800 --> 00:37:30.420
that mistake. I should not have done that. I

00:37:30.420 --> 00:37:32.179
know better. And I've, you know, we live and

00:37:32.179 --> 00:37:34.239
learn. We get bruised. We get beat up. And so

00:37:34.239 --> 00:37:35.699
we're like, well, next time I'm not because that

00:37:35.699 --> 00:37:38.000
hurts so bad. But maybe there's another step

00:37:38.000 --> 00:37:41.139
that we haven't been hurt by yet. So we need

00:37:41.139 --> 00:37:43.179
to slow down and make sure that we don't assume

00:37:43.179 --> 00:37:47.099
we're ready to go. visionaries that are listening

00:37:47.099 --> 00:37:49.940
in right now what rob and i are revealing are

00:37:49.940 --> 00:37:51.619
again all the ways that we've got punched in

00:37:51.619 --> 00:37:54.000
the face in this process so that you don't have

00:37:54.000 --> 00:37:56.900
to go through it and you will if you don't listen

00:37:56.900 --> 00:38:01.960
to these things and so i have easily consulted

00:38:01.960 --> 00:38:05.559
with and tried to make business with and get

00:38:05.559 --> 00:38:09.880
clients with over 3 000 companies okay probably

00:38:09.880 --> 00:38:13.440
probably over a thousand per year um i'm always

00:38:13.440 --> 00:38:16.079
in in acquisition mode and discussion mode and

00:38:16.079 --> 00:38:18.639
seeing who i might want to work with etc and

00:38:18.639 --> 00:38:23.619
i can i can say that out of those maybe five

00:38:23.619 --> 00:38:26.480
to ten percent of all of those and they're usually

00:38:26.480 --> 00:38:31.559
the giant great companies include one person

00:38:31.559 --> 00:38:37.219
or more in their evaluations of my services that

00:38:37.219 --> 00:38:40.239
is not a good thing No, it's not a good thing

00:38:40.239 --> 00:38:43.300
when the founder is the one making the sole decision

00:38:43.300 --> 00:38:46.099
on hiring and not including anybody. It's awkward

00:38:46.099 --> 00:38:48.539
at this point because I've been in this for 15,

00:38:48.619 --> 00:38:50.840
16 years. And so when I'm talking to founders

00:38:50.840 --> 00:38:53.940
and I'm like, cool, do you have a team? And like,

00:38:53.940 --> 00:38:57.320
there's this arbitrary team or like some VAs

00:38:57.320 --> 00:38:59.679
or something that you never really hear about.

00:38:59.840 --> 00:39:01.539
They don't mention names. They don't tell you

00:39:01.539 --> 00:39:06.000
who does what. And I'm just like, why do you

00:39:06.000 --> 00:39:07.679
think you're convincing me or what do you think?

00:39:08.079 --> 00:39:10.599
You know, why do you think that I would trust

00:39:10.599 --> 00:39:12.800
or believe that you're doing anything successful

00:39:12.800 --> 00:39:16.880
when you don't even have a basic process? You

00:39:16.880 --> 00:39:18.679
don't even follow the basic process. Like you

00:39:18.679 --> 00:39:20.300
said, Rob, we've all kind of heard about it,

00:39:20.320 --> 00:39:22.900
but we don't we don't I don't see it happening.

00:39:23.119 --> 00:39:26.179
I see there's like I said, five to 10 percent

00:39:26.179 --> 00:39:28.940
of the ones I talk to, guys, I'm really particular

00:39:28.940 --> 00:39:31.559
about who I talk to about business. If I can

00:39:31.559 --> 00:39:32.619
tell somebody I don't know anything about business,

00:39:32.860 --> 00:39:34.800
I'm going to talk to them about lunch, or I'm

00:39:34.800 --> 00:39:36.179
going to talk about something fun, something

00:39:36.179 --> 00:39:38.119
that uplifts us, but I'm not here to destroy

00:39:38.119 --> 00:39:43.039
people. Out of all the businesses, I think less

00:39:43.039 --> 00:39:46.860
than 1 % realize that when you're talking to

00:39:46.860 --> 00:39:48.619
an executive, you're talking to somebody who

00:39:48.619 --> 00:39:50.920
might be great for growth, it's very appropriate

00:39:50.920 --> 00:39:54.920
to say, that's a great question. Why don't you

00:39:54.920 --> 00:39:59.269
email us at HR? at firstclassbusiness .io. And

00:39:59.269 --> 00:40:02.150
let's open a discussion with the team about what

00:40:02.150 --> 00:40:04.789
working together might look like. And again,

00:40:04.849 --> 00:40:07.130
I've got at least two people who get involved

00:40:07.130 --> 00:40:09.250
in that before I do. Not because I don't want

00:40:09.250 --> 00:40:11.090
to be involved. Not because I don't like the

00:40:11.090 --> 00:40:13.530
person. Because if I don't give them the chance

00:40:13.530 --> 00:40:17.449
to go through a stable process and experience

00:40:17.449 --> 00:40:19.849
the infrastructure and understand how it works,

00:40:20.010 --> 00:40:22.550
they're either going to feel entitled or they're

00:40:22.550 --> 00:40:25.170
going to feel unimpressed. And either way, that's

00:40:25.170 --> 00:40:26.630
not a good thing. I don't want somebody coming

00:40:26.630 --> 00:40:28.250
in who's entitled because they're going to run

00:40:28.250 --> 00:40:30.050
all over us and act like we don't know anything.

00:40:30.789 --> 00:40:33.130
And on the other side, if they're unimpressed,

00:40:33.130 --> 00:40:34.329
they're going to go away and be like, why would

00:40:34.329 --> 00:40:36.590
I want to work here when there's no structure

00:40:36.590 --> 00:40:39.030
and no process and no stability? I know where

00:40:39.030 --> 00:40:40.929
that's leading me in three to six months. I don't

00:40:40.929 --> 00:40:42.889
want to be searching for another job. So those

00:40:42.889 --> 00:40:46.329
are other mistakes that exist is how do you answer

00:40:46.329 --> 00:40:48.650
the question for great people that you meet that

00:40:48.650 --> 00:40:49.949
you might want to consult with or might want

00:40:49.949 --> 00:40:53.219
to hire when they ask responsibly? what does

00:40:53.219 --> 00:40:56.260
your hiring process look like i hope you have

00:40:56.260 --> 00:40:58.940
a great answer for that so now mindset shift

00:40:58.940 --> 00:41:02.539
what what mindset shifts are required to move

00:41:02.539 --> 00:41:07.059
from doer to multiplier rob i've been a multiplier

00:41:07.059 --> 00:41:09.239
most of my life i was raised by my mom and five

00:41:09.239 --> 00:41:12.539
older sisters i was a spoiled brat um you know

00:41:12.539 --> 00:41:14.559
i got to ask them for i didn't know how to get

00:41:14.559 --> 00:41:16.260
a glass of water for myself until i was like

00:41:16.260 --> 00:41:19.539
eight years old and so i i went through this

00:41:19.539 --> 00:41:22.900
extreme process of being able to delegate everything

00:41:22.900 --> 00:41:26.760
um and yeah i'm still a tenacious doer but i

00:41:26.760 --> 00:41:29.699
really don't understand the challenge of the

00:41:29.699 --> 00:41:32.619
mindset shift Also, the Men Are From Mars, Women

00:41:32.619 --> 00:41:34.340
Are From Venus book. I'm reading that right now.

00:41:34.340 --> 00:41:36.820
Great book, by the way. And I didn't grow up

00:41:36.820 --> 00:41:39.039
in the Martian or in the men environment where

00:41:39.039 --> 00:41:41.039
it's like you just do and you don't ask for directions.

00:41:41.179 --> 00:41:42.780
It was raised by women who were like, men never

00:41:42.780 --> 00:41:44.780
ask for directions. You got to ask for directions.

00:41:44.820 --> 00:41:49.639
And so I got all this weird training. What is

00:41:49.639 --> 00:41:52.980
it like being a doer that doesn't do the multiplier

00:41:52.980 --> 00:41:55.260
thing? And how do we help people move towards

00:41:55.260 --> 00:41:58.059
the value of multiplying efforts by delegating?

00:41:59.639 --> 00:42:03.880
What's the mindset? The main mindset of it is

00:42:03.880 --> 00:42:08.239
that you are alone. You have to do it. That you

00:42:08.239 --> 00:42:11.559
don't have a community. You don't have the village

00:42:11.559 --> 00:42:13.239
or anything like that to do it. That you've had

00:42:13.239 --> 00:42:15.960
to do it. And part of it, I think there's a couple

00:42:15.960 --> 00:42:17.860
different things that factor in this. Part of

00:42:17.860 --> 00:42:20.739
it as an entrepreneur is that you feel like you

00:42:20.739 --> 00:42:24.159
can only add people in once you've got some level

00:42:24.159 --> 00:42:26.489
of momentum. You can't just... bring a bunch

00:42:26.489 --> 00:42:28.269
of people in and then have an idea. You've got

00:42:28.269 --> 00:42:30.389
to have an idea and then bring people in. And

00:42:30.389 --> 00:42:32.489
also there's budgetary constraints. There's also

00:42:32.489 --> 00:42:35.510
just your wiring a lot of times as an entrepreneur

00:42:35.510 --> 00:42:38.590
is that you are a problem solver. And by a problem

00:42:38.590 --> 00:42:41.869
solver, you're probably more of a, I know, I

00:42:41.869 --> 00:42:44.889
have experience, I do these things. And so now.

00:42:45.420 --> 00:42:47.900
i'm going to go you know grow that into a business

00:42:47.900 --> 00:42:50.179
and this may even be a lot of times your product

00:42:50.179 --> 00:42:52.159
if you create a product is based off of your

00:42:52.159 --> 00:42:54.980
experience what you did how you know it if you're

00:42:54.980 --> 00:42:57.780
a service provider then obviously it comes from

00:42:57.780 --> 00:42:59.840
your skills your experience so that's where it

00:42:59.840 --> 00:43:02.179
starts and that's where the mind shift is is

00:43:02.179 --> 00:43:05.000
i think we have to shift off of the i have to

00:43:05.000 --> 00:43:08.199
do it and even it's my company which a lot of

00:43:08.199 --> 00:43:10.139
times solopreneurs and entrepreneurs start with

00:43:10.139 --> 00:43:13.389
that and realize that That's not really the point.

00:43:13.429 --> 00:43:16.190
The point is your customers. The point is serving

00:43:16.190 --> 00:43:19.630
the customers. And I think the easiest way to

00:43:19.630 --> 00:43:23.789
me, I think that for that mind shift is to basically

00:43:23.789 --> 00:43:26.619
like. in your mind open the the doors to that

00:43:26.619 --> 00:43:30.260
and say okay what if my customer saw me doing

00:43:30.260 --> 00:43:32.440
this and a good example goes back this is going

00:43:32.440 --> 00:43:35.079
to circle back to your cutting onions is if you're

00:43:35.079 --> 00:43:37.420
a if you're the head chef you're a four michelin

00:43:37.420 --> 00:43:40.579
star you're this you know you're gordon ramsay

00:43:40.579 --> 00:43:42.920
or somebody like that and they're coming in to

00:43:42.920 --> 00:43:46.619
they want your meal what you prepared and they

00:43:46.619 --> 00:43:49.480
catch you out there cutting onions in the back

00:43:50.300 --> 00:43:52.159
they're going to hit the roof. And that's, I

00:43:52.159 --> 00:43:56.260
think, one of the mindset shifts that we can

00:43:56.260 --> 00:43:58.699
do, besides learning how to speak English better,

00:43:58.780 --> 00:44:01.340
is for us to be able to go through and say, hey,

00:44:01.440 --> 00:44:05.059
is this something that I should do? Is this something

00:44:05.059 --> 00:44:07.880
that brings value to the company and to my customers?

00:44:08.099 --> 00:44:11.980
And that is going to help us to scale. And I

00:44:11.980 --> 00:44:14.329
think if... you're very blessed to have that

00:44:14.329 --> 00:44:16.889
naturally to be able to just delegate and do

00:44:16.889 --> 00:44:18.750
that but i think so many people it's just that

00:44:18.750 --> 00:44:22.670
that entrepreneurial that leader mindset is so

00:44:22.670 --> 00:44:25.170
often a i've got to lead i've got to be the one

00:44:25.170 --> 00:44:27.289
i've got to have the answers all of this iii

00:44:27.289 --> 00:44:29.869
that's almost some people refer to it he was

00:44:29.869 --> 00:44:31.449
like a hero kind of thing is i got to be the

00:44:31.449 --> 00:44:34.190
hero i got to go do it my my the people i've

00:44:34.190 --> 00:44:37.730
hired aren't good enough and it's not degrading

00:44:37.730 --> 00:44:39.389
them it's just saying hey i'm really good at

00:44:39.389 --> 00:44:41.170
this and i think that's that's what you have

00:44:41.170 --> 00:44:43.250
to do is change it realize that you can't you

00:44:43.250 --> 00:44:45.570
can only do so much if you can't scale you're

00:44:45.570 --> 00:44:48.909
always going to be limited huge every every blessing

00:44:48.909 --> 00:44:52.369
is a curse too every strength is a weakness um

00:44:52.369 --> 00:44:55.309
you know and that a tree as strong as the tree's

00:44:55.309 --> 00:44:58.639
root system is it can't jump just can't um you

00:44:58.639 --> 00:45:00.699
know and so there's always limitations that come

00:45:00.699 --> 00:45:03.980
on both sides and so i i am i'm grateful for

00:45:03.980 --> 00:45:06.460
the delegation skills that i was blessed with

00:45:06.460 --> 00:45:10.480
it also led me to be less of a doer and less

00:45:10.480 --> 00:45:12.780
of a leader by example um you know and so i learned

00:45:12.780 --> 00:45:15.500
the hard way that oh you know you still have

00:45:15.500 --> 00:45:18.340
to learn the things and do the things and inspire

00:45:18.340 --> 00:45:21.460
people with those um but one of the one of the

00:45:21.460 --> 00:45:25.570
mindset realities that i think um one of the

00:45:25.570 --> 00:45:27.090
things that can help with this is this ted talk

00:45:27.090 --> 00:45:30.190
of this crazy guy that's dancing in a field um

00:45:30.190 --> 00:45:32.849
and like doing all sorts of weird moves and next

00:45:32.849 --> 00:45:35.929
like finally somebody goes and joins him and

00:45:35.929 --> 00:45:37.349
then because that person joined him like other

00:45:37.349 --> 00:45:39.469
people come another and this scientist breaks

00:45:39.469 --> 00:45:43.360
down the the reality of like why this occurs

00:45:43.360 --> 00:45:45.639
um and how you create a mo how you can create

00:45:45.639 --> 00:45:48.699
a movement um and he uses this funny video in

00:45:48.699 --> 00:45:51.559
order to showcase that through ted talk so um

00:45:51.559 --> 00:45:55.579
you you can it is uncomfortable um i like stephen

00:45:55.579 --> 00:46:00.000
bartlett says um you know embarrassment is the

00:46:00.000 --> 00:46:03.389
gateway to success um you you have to be willing

00:46:03.389 --> 00:46:05.610
to embarrass yourself you can't become a great

00:46:05.610 --> 00:46:07.369
musician without playing the instrument poorly

00:46:07.369 --> 00:46:10.670
um you can't become a great actor without you

00:46:10.670 --> 00:46:12.789
know really actors they just constantly they

00:46:12.789 --> 00:46:14.469
have to be willing at all times to embarrass

00:46:14.469 --> 00:46:17.789
themselves um and so as entrepreneurs we too

00:46:17.789 --> 00:46:20.010
kind of have to dive into that but i do want

00:46:20.010 --> 00:46:22.389
to caution that didn't mean i was perfect or

00:46:22.389 --> 00:46:24.650
great at delegation this is why i have to go

00:46:24.650 --> 00:46:27.849
back to and learn the side of the doer more because

00:46:27.849 --> 00:46:31.369
if if you're if you're one -sided if you're not

00:46:31.369 --> 00:46:34.050
harmonious in reality you're gonna you're gonna

00:46:34.050 --> 00:46:37.329
find yourself in a polarizing situation which

00:46:37.329 --> 00:46:40.090
doesn't typically create stability when it comes

00:46:40.090 --> 00:46:43.170
to building relationships so my hope is to the

00:46:43.170 --> 00:46:47.989
the doers out there um one one final thing i'll

00:46:47.989 --> 00:46:52.449
share about that is uh it's okay to to ask people

00:46:52.449 --> 00:46:56.630
to help it's also okay to realize too it's not

00:46:56.630 --> 00:46:59.280
people people who are bought into your purpose

00:46:59.280 --> 00:47:02.960
who share a why with you they don't necessarily

00:47:02.960 --> 00:47:06.380
need monetary value as a form of compensation

00:47:06.380 --> 00:47:09.639
for helping you and moving forward with you walt

00:47:09.639 --> 00:47:12.019
disney's a great exam a lot like him like in

00:47:12.019 --> 00:47:15.260
the early days where and i just i hired so badly

00:47:15.260 --> 00:47:18.260
not because the people were bad because i didn't

00:47:18.260 --> 00:47:19.900
know how to do it i didn't really know what we

00:47:19.900 --> 00:47:21.480
were building if you watch the documentary for

00:47:21.480 --> 00:47:23.659
walt disney it's kind of depressing um you know

00:47:23.659 --> 00:47:27.769
he really struggled and like hurt his relationships

00:47:27.769 --> 00:47:30.449
through a process where he was just he was trying

00:47:30.449 --> 00:47:32.789
to figure it out and he didn't know how and he

00:47:32.789 --> 00:47:34.570
was trusting people and people are trusting him

00:47:34.570 --> 00:47:36.070
and the next thing you know he can't pay people

00:47:36.070 --> 00:47:40.070
and they're mad but many of those people stayed

00:47:40.070 --> 00:47:43.710
by his side in spite of the lack of payment and

00:47:43.710 --> 00:47:45.389
while it wasn't pleasant and they were in the

00:47:45.389 --> 00:47:48.170
trenches you know of war trying to move this

00:47:48.170 --> 00:47:50.789
brand forward they weren't there because of the

00:47:50.789 --> 00:47:53.079
payment They were there because they loved the

00:47:53.079 --> 00:47:54.980
vision and they really believed that he was going

00:47:54.980 --> 00:47:56.480
to be able to pull it off. It was disappointing

00:47:56.480 --> 00:47:59.420
when he couldn't. And they loved the culture,

00:47:59.480 --> 00:48:01.780
like the aspect of camaraderie that they had.

00:48:01.920 --> 00:48:03.380
They knew they were going to be able to improve

00:48:03.380 --> 00:48:06.360
that with the value that they were able to create.

00:48:06.900 --> 00:48:10.460
But I think one of the great mindset shifts,

00:48:10.539 --> 00:48:13.280
too, is to remember that building a vision is

00:48:13.280 --> 00:48:15.940
not all sunshine and roses. There's lots of dirt.

00:48:16.099 --> 00:48:17.800
There's lots of things that have to get done

00:48:17.800 --> 00:48:19.639
in order for us to get to that level where it

00:48:19.639 --> 00:48:21.280
comes to fruition. And so if we can learn to

00:48:21.280 --> 00:48:23.960
appreciate those difficult times, appreciate

00:48:23.960 --> 00:48:27.099
the people who are by our side, help them learn

00:48:27.099 --> 00:48:29.260
to appreciate how we're doing, vulnerability

00:48:29.260 --> 00:48:31.800
goes a long way to help people realize like,

00:48:31.840 --> 00:48:34.340
okay. you're not living a high life we know while

00:48:34.340 --> 00:48:36.159
while we're building this you're right here with

00:48:36.159 --> 00:48:38.579
us there's so many different things that we can

00:48:38.579 --> 00:48:42.000
do to help our team and i think our one of our

00:48:42.000 --> 00:48:44.260
greatest opportunities as visionaries is to be

00:48:44.260 --> 00:48:47.280
able to remind people like hey i'm feeling the

00:48:47.280 --> 00:48:50.039
pain of this too and i'm not losing sight of

00:48:50.039 --> 00:48:52.139
the purpose i know why we're building what we're

00:48:52.139 --> 00:48:54.619
doing and i'm so grateful for you and i'm so

00:48:54.619 --> 00:48:56.679
grateful to be building this with you and there

00:48:56.679 --> 00:48:58.639
you know it's not gonna rain forever We will

00:48:58.639 --> 00:49:00.719
have our days of sunshine. We will have the opportunities

00:49:00.719 --> 00:49:02.880
to come out of it. So that would be one of the

00:49:02.880 --> 00:49:05.500
big mindset shifts that has really helped me

00:49:05.500 --> 00:49:08.000
throughout the years become better at inspiring

00:49:08.000 --> 00:49:12.079
my team and helping us not just withstand the

00:49:12.079 --> 00:49:15.059
hard times, but appreciate the storms as they

00:49:15.059 --> 00:49:16.860
come. Rob, I'll give you the final thoughts.

00:49:17.059 --> 00:49:21.719
So all things talent acquisition, hiring, helping

00:49:21.719 --> 00:49:24.760
businesses move forward. Feel free to give us

00:49:24.760 --> 00:49:29.170
your best on our way out the door. The best thing

00:49:29.170 --> 00:49:33.030
I go back to is really is have a plan, have a

00:49:33.030 --> 00:49:35.269
vision. You have a vision, most likely. If you

00:49:35.269 --> 00:49:37.269
don't, then you need to back up and have a vision.

00:49:37.809 --> 00:49:39.869
But your vision includes a culture. Now, you

00:49:39.869 --> 00:49:41.789
actually had a great point where you talked about

00:49:41.789 --> 00:49:44.550
that you had a great culture, you had a great

00:49:44.550 --> 00:49:45.949
team, but you guys were trying to figure out

00:49:45.949 --> 00:49:48.829
the vision. But people loved you. And I think

00:49:48.829 --> 00:49:51.150
that points to the value of having the culture,

00:49:51.210 --> 00:49:53.789
of having the right team that even... It's one

00:49:53.789 --> 00:49:55.769
of those things like if you love somebody, like,

00:49:55.809 --> 00:49:57.829
you know, think of your family member or spouse

00:49:57.829 --> 00:49:58.989
or something like that. If you love them and

00:49:58.989 --> 00:50:00.949
they make a mistake, it's a lot easier to forgive.

00:50:01.510 --> 00:50:03.889
You're not looking, you know, they've got your

00:50:03.889 --> 00:50:06.130
best interests. And that's part of what you get

00:50:06.130 --> 00:50:08.489
out of a good culture is you have something.

00:50:08.550 --> 00:50:10.630
When you have a good hire, you've got somebody

00:50:10.630 --> 00:50:13.090
that is now joining you. You're working with

00:50:13.090 --> 00:50:15.230
them. They're working with you. They feel that.

00:50:15.389 --> 00:50:18.449
And now this, granted, very much is only works,

00:50:18.530 --> 00:50:22.309
initially works at a small scale, but it is.

00:50:22.750 --> 00:50:25.090
it is something that will carry to a larger scale

00:50:25.090 --> 00:50:27.409
because when you've you know sort of infected

00:50:27.409 --> 00:50:29.610
that person with you know somebody else with

00:50:29.610 --> 00:50:33.369
your goals and your your excitement about what

00:50:33.369 --> 00:50:36.070
you do they're going to do that to the next person

00:50:36.070 --> 00:50:38.110
and the next person it goes exactly to that ted

00:50:38.110 --> 00:50:39.429
talk where you know you could be sitting there

00:50:39.429 --> 00:50:41.829
crazy dancing but then when somebody else does

00:50:41.829 --> 00:50:43.719
it A couple of people are suddenly, now you're

00:50:43.719 --> 00:50:45.159
not crazy. Now it's like, well, what are those

00:50:45.159 --> 00:50:47.820
people doing? Maybe that's pretty cool. Now you

00:50:47.820 --> 00:50:49.940
start to get the draw. And what may have initially

00:50:49.940 --> 00:50:52.599
even pushed people away starts to pull people

00:50:52.599 --> 00:50:55.460
in. That's exactly what it talks about. It's

00:50:55.460 --> 00:50:57.900
how there becomes a point of inflection where

00:50:57.900 --> 00:51:00.300
you're now the outlier. You didn't want to be

00:51:00.300 --> 00:51:04.579
one of the ones who was noticed. But once you

00:51:04.579 --> 00:51:06.840
become one of the only people dancing, and because

00:51:06.840 --> 00:51:08.980
everybody that's not dancing, because everybody

00:51:08.980 --> 00:51:11.460
else is now dancing, you jump in. because you

00:51:11.460 --> 00:51:13.440
don't want to be the one who's noticed does not

00:51:13.440 --> 00:51:15.260
participate it was a really oh it's such a cool

00:51:15.260 --> 00:51:18.039
ted talk um so rob again thanks thanks for bringing

00:51:18.039 --> 00:51:19.519
the positive energy thanks for bringing your

00:51:19.519 --> 00:51:21.800
insight as well visionaries we wish you the best

00:51:21.800 --> 00:51:23.360
as you continue to build your visions out we

00:51:23.360 --> 00:51:25.119
hope that you understand that i hope you got

00:51:25.119 --> 00:51:26.900
as much out of this as i got out of this i got

00:51:26.900 --> 00:51:29.219
a ton out of this session rob you're a great

00:51:29.219 --> 00:51:31.659
mentor you've become a great friend already i

00:51:31.659 --> 00:51:33.719
hope we continue to build things together we're

00:51:33.719 --> 00:51:35.619
looking at potentially launching something called

00:51:35.619 --> 00:51:38.559
first class podcasts we have the frameworks for

00:51:38.559 --> 00:51:40.320
it all built down we're looking to build community

00:51:40.320 --> 00:51:43.659
to connect podcast hosts and podcast guests and

00:51:43.659 --> 00:51:46.840
and for sure expand the industry but also improve

00:51:46.840 --> 00:51:49.420
the quality of standards and the experience for

00:51:49.420 --> 00:51:51.920
everybody so we can all have sustainable experiences

00:51:51.920 --> 00:51:53.679
together so vision pros if you want to join us

00:51:53.679 --> 00:51:55.519
in the show in the top right corner you're going

00:51:55.519 --> 00:51:57.760
to see a button that says be our guest come be

00:51:57.760 --> 00:51:59.480
my guest come talk to me about what your vision

00:51:59.480 --> 00:52:00.860
is and what you're up to and how you're bringing

00:52:00.860 --> 00:52:03.199
it to the world that too i'll leave as my last

00:52:03.199 --> 00:52:06.239
mindset reality is now that i have a team and

00:52:06.239 --> 00:52:08.239
i've had a team for several years at this point

00:52:08.719 --> 00:52:10.800
as rob talked about it's so helpful to be able

00:52:10.800 --> 00:52:12.579
to have a soundboard to be able to have people

00:52:12.579 --> 00:52:14.719
who can also hold me accountable to have people

00:52:14.719 --> 00:52:16.960
who can help me see how do we implement things

00:52:16.960 --> 00:52:19.840
even better degrees and when we go on a podcast

00:52:19.840 --> 00:52:22.199
like vision pros it gives us the opportunity

00:52:22.199 --> 00:52:25.760
to state things that we then feel more compelled

00:52:25.760 --> 00:52:28.500
to bring into fruition and so it can be a great

00:52:28.500 --> 00:52:32.000
way to to jump into life and to take full advantage.

00:52:32.099 --> 00:52:33.820
So we'll see you guys all on the next episode

00:52:33.820 --> 00:52:35.639
of vision pros live. Thanks for being here, Rob.

00:52:35.900 --> 00:52:39.679
You are phenomenal. Thanks. Thanks so much. Pleasure

00:52:39.679 --> 00:52:41.889
to be here. We'll see you guys. Thank you for

00:52:41.889 --> 00:52:43.909
being here today. I'm really happy that you tuned

00:52:43.909 --> 00:52:46.190
in to Vision Pros Live. I'm looking forward to

00:52:46.190 --> 00:52:49.469
seeing your reactions as these episodes continue

00:52:49.469 --> 00:52:51.250
to move forward. This is going to get more and

00:52:51.250 --> 00:52:53.250
more fun. We'll have more and more engagement

00:52:53.250 --> 00:52:55.389
as well. We'll invite people to participate in

00:52:55.389 --> 00:52:57.550
the show and thank you for giving us your time

00:52:57.550 --> 00:52:59.829
and attention. Have an excellent time building

00:52:59.829 --> 00:53:02.190
out your vision and becoming a vision pro yourself.
