WEBVTT

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Hey, welcome back to Vision Pros Live. I'm so

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excited to introduce to you Anushka Ramkumar.

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She's up in Manhattan. She's with Kaboom AI.

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Anushka, I'm pleased to meet you and I would

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love to hear a little bit more about you. Would

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you introduce yourself, please? Yeah, nice to

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meet you too, Sue. And thank you so much for

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having me on Vision Pros. Yeah, I'm Anushka.

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I'm co -founder and head of product and tech

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at Kaboom. Kaboom is an AI native startup. We

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are based out of New York City and we help professional

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services companies automate all of their customer

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relationships in one place. um a little bit about

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me i recently graduated at the end of 2023 from

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yale university i studied computer science and

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urban studies and during my time at yale i also

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worked in venture capital so spent a lot of time

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on the investment side of things and learned

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that i really wanted to be a builder from that

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experience so here i am now as a startup founder

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and i'm really loving it that's an amazing journey

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already like That's so cool. Well, I have a couple

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of questions that I'd love for you to talk about

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a little bit. The first one. Oops, I'm sorry.

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The first one is this. What is your vision for

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those that you serve? like what problem who are

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you serving and what problem are you helping

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them solve yeah so at kaboom we are all about

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responsible ai we're all about taking ai and

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augmenting workloads rather than replacing entire

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human beings the reason we think this works for

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our particular space is that we are in the business

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of relationships what we do is help bring customer

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data from across various different data sources,

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including email interactions, meeting data, CRM

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data, financial data. And then on the public

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facing side of things, if you have news in your

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customer accounts, if you have earnings calls,

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if you're working with public companies, LinkedIn

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job movements, there's so many different data

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points that have to do with the customer relationship.

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We know that an AI cannot automate the human

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to human relationship aspect of business. So

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what we do is we bring all of that data together

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and we automate out the tedium of having to look

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through all of this data to figure out what's

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happening in an account. Instead, we enable our

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users and we enable our customers to really focus

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on those interpersonal relationships and spend

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less time manually inputting data into a CRM

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or trying to read through news articles or read

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through previous meeting transcripts to understand

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what to say next. Kaboom does all of that for

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you. And ultimately, the vision is so that...

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Anybody in a sales role gets to be more and more

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people -facing and less about manual data entry,

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spending time on operational things, and spending

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more time talking to customers, learning their

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pain points, and ultimately serving them the

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services they want. Oh, that's incredible. I

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can imagine just knowing how much Intel has to

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go into, you're going to have a sales call. Okay.

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You've talked to them four times before. What

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have they said? You know, I took a look at your

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site. I can see where this could be extremely

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useful. Is it, it seems like in the end, it helps

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people to be a little bit more present while

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they're on those calls, right? Because they have

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the Intel already. Absolutely. They spend less

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time before their meetings having to prepare

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for them, but also while they're in their meetings,

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they feel that they have all the knowledge and

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intelligence they need at their fingertips rather

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than having to scour the internet or read through

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their CRM or read through their email inbox to

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get the context that they need. But Kaboom is

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not just for meetings, it's also for visibility.

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So we create these account reports that basically

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show leadership and the account team what is

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the state of affairs in an account in mid -size

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and large enterprises there's usually going to

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be multiple people on an account from the delivery

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side of things to the sales side to the account

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management and customer success side of things

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so there's many cooks in the kitchen and the

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issue with that is that there's data being siloed

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in various different places so what kaboom does

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is with all of our various integrations is we

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bring all that data into one place so that the

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intelligence and knowledge about an account is

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shared across the entire account team and there's

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no data being dropped off in various parts of

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the workflow so you're not really relying on

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your team to have to figure out what's happening

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in an account and instead you can use kaboom

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to just quickly view our intelligence and understand

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okay this is what's happening in an account and

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this is what i can do to either make the relationship

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better or be satisfied with our current state

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of the relationship That's amazing. It makes

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that handoff so much more seamless, I think.

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I think everybody's had that experience where

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like, all right, we're in the CRM. Oh, I had

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a call with so -and -so and I'm making my notes

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and all that. The next person may not even check

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the notes, may not know that there are notes.

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They might not have left notes whoever came before.

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That's really cool. I think what we've found

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with any company in 2025 is that Nobody has time

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for data entry anymore. You don't really need

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to do data entry when there's so much valuable

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data that's already at your fingertips, right?

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Meaning transcripts, emails, those don't require

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additional data entry. You can just pull from

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those data sources and get 90 % of what you need

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right there. But there's a plethora of information

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that already exists. take that information and

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then manually summarize it and then manually

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input into CRM is ancient history. Yeah. And

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so it seems like this impacts the sales team,

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of course, is it also useful for marketing? I

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think right now, we're very specifically focused

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on sales and that to post close sales, though,

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account management and customer success is where

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we are really focused. I think the Vision for

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us is for us to expand across the entire account

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ecosystem. So we want to be able to service anybody

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that's working on an account or has to do with

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an account. But right now in our current state,

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we're really focused on once an account is closed,

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how can we best service it with account management

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and customer success? That's amazing. And you

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had mentioned medium and large business, you

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know, enterprise level. Is that who you're aiming

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at serving mostly? Mostly right now we're at

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small and medium sized businesses. I think they're

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much easier to break into as a startup. And there's

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a lot less, I guess, different workflows and

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different sort of. personalities in enter in

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large enterprises there's just much larger teams

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more tools in place more places where data can

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lie i think in the mid -size they're very eager

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to start maturing on that account management

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and customer success side of things but they

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don't have the tools and the ai to really enable

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them to mature quickly oh yeah oh that and what

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types of industries are you mostly serving so

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far Yeah, so we are under this umbrella of professional

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services, which kind of encompasses a lot of

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different industries. We work with an architecture

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firm, for example. So they have a lot of really

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deep interpersonal relationships with their clients

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that span decades. But tracking that is very

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difficult because they've had so many people.

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They're a very old firm, so they've had relationships

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spanning decades. We have clients in IT services

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that service their clients in. building you know

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robust and bespoke technology solutions we have

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clients in outsourcing so it's really a variety

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of different industries but all under the sort

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of umbrella of professional services where it's

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less about selling an sku or a product and more

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about selling a very complex and bespoke solution

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which oftentimes has a lot of moving parts has

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a lot of stakeholders on the client side and

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a lot of unstructured data that kind of encompasses

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that relationship so we it we believe that's

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a really big opportunity for us to use ai to

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make sense of all that data that's really that's

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cool and this is a the type of field that really

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wasn't possible until fairly recently so yes

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absolutely That's so cool. Now, what would you

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say, you know, looking at Kaboom, you know, looking

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into the future, what's your vision for this

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company as the co -founder? Yeah, I think our

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vision, we call it the account operating system.

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So we want to essentially be the one stop shop

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for customer accounts across the entire workflow

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and entire revenue cycles. That includes. as

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you said earlier, marketing, but it also includes

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delivery management. Are you properly servicing

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your customers after closing the sale? Because

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if you're not, then you might have a risk return

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or it might be a lot harder to cross -sell or

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up -sell when the delivery is not going well.

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Resource management and talent management. If

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you're selling services that have to do with

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specific talent, you want to be able to manage.

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those specific talent within an account or the

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context of an account. Financial management,

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you know, are you being paid on time? Are your

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invoices properly being accounted for? And things

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like that. So there's so many different aspects

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to an account. And what we would like to do in

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the future and really once the product is super

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mature is be that operating system for an account

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from start. So once it's identified as a prospect

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to finish, which is when you're being paid. So

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there's a real opportunity there. And there's

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so many different data sources that can contribute

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to creating that operating system. That's pretty

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amazing. I mean, you're very young. You're new

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in this. It's been a year and a half, a little

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bit more than that since you've graduated. How

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does this feel to be, you know, like this is

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an incredible thing to launch a business, to

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co -found something, you know, right out of school,

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basically. What's this been like, this journey

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so far? It's been great. So I co -founded this

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company with my father. which is a very very

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unique uh co -founding duo i think i wouldn't

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have been able to co -found right out of college

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if it weren't for him i think he has sort of

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imparted this entrepreneurial um i guess both

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on the genetic side of things but also just like

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environmentally so he uh started his own agency

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which is very similar to the types of companies

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we sell to now in 2011 and he sold it and then

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completed his earn out and was at the point where

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he wanted to start something new and it just

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so happened that i was about to graduate from

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college so we realized that the timing was divine

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and we both had kicked around ideas for a while

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and decided why don't we take the plunge together

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on starting something new so it's been great

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i think it's uh definitely a unique combination

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people don't quite understand it how we're able

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to work together and also maintain being a father

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and daughter but we've made it work i think it's

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it's been over a year now that we've been doing

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this together so we're really used to it at this

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point sometimes it actually feels odd to call

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him dad because i usually call him by his first

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name in the office and in professional settings

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um but we've really figured out how to make it

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work we're for each other all the time and i

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think it really allows us to be able to fully

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trust each other um i think part of you know

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having co -founders is the challenge of being

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able to trust that they'll be by your side no

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matter what through all the challenges the trust

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to be able to you know ensure that they're being

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they're doing right by you right so um knowing

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that he's my father i always will have that 100

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trust in him which is a really big privilege

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to have as a founder That's huge. And it's I

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mean, from I'm old enough, I could be your mom.

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So I'll tell you from his side, this is probably

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really cool to get to work with his daughter

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and build something like this. And I don't know

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how often he tells you, but I bet he's really

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proud. That's so cool. And it's got to be a little

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weird for him hearing you. call him by his first

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name, too. Yeah, I think we're definitely used

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to it was definitely weird at first. I bet. Oh,

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my gosh. Well, that's kind of cool. Because it's

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like your first foray into entrepreneurship,

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like for real as an adult. And it's like the

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next thing for him. So yeah, that's neat. Where

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would you guys like it to be? You know, like,

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money wise, size wise, impact wise, whatever

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the goal is, what would you love to see in a

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few years? Yeah, I mean, I would love for Kaboom

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to be a household name in professional services,

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much like Salesforce and HubSpot are and CRM.

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You know, we really want to be highly, highly

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impactful in account management, in basically

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understanding customer relationships and being

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sort of at the forefront of that. I think. what

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i personally would love is for our product to

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kind of speak for itself you know there are very

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few software products out there in the b2b world

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especially where it's almost evangelical how

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people speak about them notion is a great example

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of that where people love the product so much

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that you know the sales kind of the product sells

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itself right so i would love for kaboom to be

00:14:19.659 --> 00:14:22.649
so well loved that It's almost an afterthought,

00:14:22.769 --> 00:14:26.490
the whole sales process, and that people are

00:14:26.490 --> 00:14:30.110
excited to be on Kaboom just by knowing from

00:14:30.110 --> 00:14:33.590
the community that it's a fantastic product.

00:14:34.090 --> 00:14:37.789
I can see that. I mean, yeah, people get fanatical

00:14:37.789 --> 00:14:39.789
about, you know, they find something that they

00:14:39.789 --> 00:14:43.190
love like that. Notion as example, like people

00:14:43.190 --> 00:14:45.190
were building out, oh, here's how I use it. And,

00:14:45.250 --> 00:14:47.669
you know, selling, coaching on here's how to

00:14:47.669 --> 00:14:49.830
use it and get the most out of it. And just these,

00:14:49.909 --> 00:14:53.909
you know, secondary markets with people promoting

00:14:53.909 --> 00:14:56.649
it all the time. So I could see that being, that's

00:14:56.649 --> 00:14:59.590
really cool. That's neat. Well, thank you so

00:14:59.590 --> 00:15:01.649
much. I appreciate you, you know, sharing your

00:15:01.649 --> 00:15:04.639
vision. both for how you're serving your people

00:15:04.639 --> 00:15:06.960
and for what you want this wonderful business

00:15:06.960 --> 00:15:09.480
to turn into. That's really cool. Thank you.

00:15:10.029 --> 00:15:11.809
Yeah, I'm happy to have shared it. Thank you

00:15:11.809 --> 00:15:13.710
for being here today. I'm really happy that you

00:15:13.710 --> 00:15:15.970
tuned in to Vision Pros Live. I'm looking forward

00:15:15.970 --> 00:15:19.490
to seeing your reactions as these episodes continue

00:15:19.490 --> 00:15:21.289
to move forward. This is going to get more and

00:15:21.289 --> 00:15:23.330
more fun. We'll have more and more engagement

00:15:23.330 --> 00:15:25.409
as well. We'll invite people to participate in

00:15:25.409 --> 00:15:27.590
the show. And thank you for giving us your time

00:15:27.590 --> 00:15:29.889
and attention. Have an excellent time building

00:15:29.889 --> 00:15:32.210
out your vision and becoming a vision pro yourself.
