Alright, welcome in to Vision Pros Live. I'm
Jackson Callum, I'm your show host. We'll be
doing interviews for visionary entrepreneurs
and guest leaders who are building fantastic
visions out there. Everybody, welcome into the
episode of Vision Pros Live. I'm your show host,
Jackson Callum, founder and CEO of First Class
Business. And I've got Dr. Terrell Baker on with
me. She's got her doctorate in leadership or
business. One of those two, both of those principles
being important for any visionary out there.
And she certainly has a depth of experience in
both. I'm going to read to you a little bit about
what she's bringing to the table today and in
future episodes. And of course, the deepest you're
going to be able to get to dive is if you contact
her directly. She says, my vision is to be the
most trusted partner for purpose -driven individuals
and organizations seeking to ignite their full
leadership potential and achieve enduring, measurable
success. Now, the thing that I'm most excited
about is I'm a big fan of the concept of who,
not what. And Joel Simmons is the man who connected
the two of us. And him and I have a very deep
brotherhood of four and a half years now. And
the fact that she's she's been a client of his
and worked with him is now coming on the show.
Your network, right, is your net worth. That's
another big, important principle to remember.
So she also says my vision will be impactful
to the audience because I'll provide strategic
tools. sustainable insights, and actionable solutions
that empower leadership, illuminate strategy,
and transform clients' ability to capitalize
on new opportunities. So while we're not going
to get into the full gamut of tools today, again,
I highly recommend reaching out to Dr. Baker
to discuss what she's got for us. So real quick,
a few other resources that you have available.
Home Studio Mastery, if you're looking to build
a world -class podcast studio, Junaid Ahmed is
the man. Dr. Danny Brassell is a champion at
helping parents inspire their children to become
phenomenal readers through his program, The Reading
Habit. Definitely check that out. And if you'd
like to work with us to give back. The water
project is something that we just support just
like you can. We're not affiliated with it. I
just love the fact they bring water to millions
of people that don't have access to such a critical
resource. And they track and show you exactly
how they utilize and put your funds into use
for those who are most in need. So if you if
you can help with that, fantastic. If you can
think of another project that you'd like us to
get involved with, just share it as a comment.
go ahead and send it back to us. I will personally
review whatever that cause looks like and see
if there's some way that we can help contribute
or spread the word. We've got 8 billion people
to help when this works. So I say, let's dive
in and do that together. Without further ado,
let's get back to helping you and dive into Dr.
Baker's vision. Terrell, again, thank you so
much for being here today. Thank you. I'm excited
to dive into this vision at a stronger depth.
Normally, I would ask you next, what's the vision
for those that you serve? But I'm going to take
a step back. You're a doctor. I'm not. Is there
a question that if you're on a podcast that you
haven't been asked or that you'd love to be asked
for the sake of the audience? Anything come to
mind? A question that I'd love to be asked? Yeah.
So I would really want to know who I am. Like,
Terrell, just who are you? Where do you come
from? What's your story? I'll start right there
then. Terrell, who are you? And definitely, what's
your story? Let's hear about it. Yeah, so I am
the third child of four. I am the middle child.
I had a lot of firsts in my family. I was the
first to get married, first to have children,
the first to go to college, get a degree. So
I really think that those firsts in my life have
helped me to set myself up for success. After
obtaining my doctorate in strategic leadership,
I really decided to do something for myself outside
of the church. As I mentioned earlier, my background
is in the church. I'm a pastor, assistant pastor,
been one for over 25 years. But I still have
that dream and that desire, that passion to help
people. And so with my foundation being. faithful
foundation, I feel like I definitely have what
it takes. And I know that I have what it takes
to really help people beyond the, to help people
go into their experiences as ecclesial leaders.
And so for me, my passion is just loving, just
living and laughing, having fun while encouraging,
inspiring, and uplifting individuals as well.
That's fantastic. So with Radiant Light, is this
something that is limited to the world of ministry
and pastors, or is this something you're opening
up to the greater globe? Opening up, definitely
opening up. Like I said, I wanted to go beyond
the church and into the world because, you know,
light needs to shine everywhere. So I feel like
that's what I'm doing. I'm letting my allowing
my light to shine radiantly wherever I go in
places outside of, you know, people that need
that light and need to have illumination and
revelation as to business acumen and their business
acumen. So definitely outside. In addition to
I wouldn't say just outside, but in addition
to what I'm already doing. Yes. Law of abundance.
Lots of opportunity there for all and the above
to be attracted. Yeah, I'm down here in Ecuador.
Same type of thing. There's an opportunity to
shed light down here, open the eyes and minds
of youth while we're at it. And whoever else
we might come across or decide to plan something
for. So speaking of planning for others, what's
your vision for those that you serve? What do
you hope to see them accomplish, achieve, feel
or sense by being involved in the Radiant Line?
So basically, I want to help individuals to see
their vision clearly, see their vision more clearly.
We're offering help with people. Then there's
succession plans. A lot of businesses don't have
their succession plans, helping people guide
them through cultural shifts and merges that
are happening more in today's society. One of
the things I love is emotional intelligence,
you know, getting into helping people to identify
with themselves, understanding themselves while
they're understanding. others as well, helping
them to be more creative and innovative with
the things that they are doing so that they can
achieve measurable outcomes and successes in
the business realm. That's huge. And those are
opportunities to plan on the front end. I think
it was Stephen Covey who said, begin with the
end in mind. It's being ready to look at what
might be on the horizon. You mentioned a conglomeration
of opportunities, succession plans, mergers,
emotional intelligence. You and I both know it
goes above and beyond that list to all the things
that brands and entrepreneurs, I don't want to
say have to juggle, but... There's a lot of opportunity.
Absolutely. Jake Larson comes to mind. He's one
of my favorite mentors, VideoPower .com. For
those of you who don't know him, he's one of
the most balanced people I've met. Recently,
he's upgraded from balanced to talking about
an integrated life and making sure that all elements
of his life are integrated, not necessarily balanced,
but that there's unity and harmony across the
spectrum. What are your thoughts on That process
as entrepreneurs, succession plan, mergers, emotional
intelligence, employees, prospects, there's a
lot of moving things. Do you integrate? What's
it look like? Yeah, I think a lot of things are
interconnected. I liken it to our bodies, you
know, the head bones connected to the neck bone,
the neck bone connected to the backbone. I mean,
you know, our bodies function that way in interdependence
on one organ to another. And so I feel like that's
how we function in society and businesses and
corporations, that when we understand our individual
functions. and how they're related corporately.
There's a harmony there. There becomes that unity,
that symphony where things can flow better because
everyone understands their part. And so they're
doing that part in leadership. And I think that
that's key. to having that smooth flow of things,
allowing everyone to understand how what they
do relates to what the next person does and how
that brings, how when it comes together, there's
that beautiful picture, that beautiful blanket
of tapestry that's woven all together that without
the other parts mean nothing. This is huge. In
a divided world right now where we've got AI
that's doing good and bad, just like human beings
are doing good and bad in the world. I love that
you talked about the head bone connecting to
the neck bone and beyond. Really, when you're
putting together a business, the anatomy. it's
not all connected right it's all disconnected
yeah and you have to be able to piece that together
and there's some class clowns out there who would
say um you know and some cells like really really
strong cells we all do would say it's not that
complicated follow me um and i got this or just
plug it in the chat gbt chat gbt is a phenomenal
guide yet it can make some serious and critical
errors without the right types of strategists
and guides beside you so um As you guys are considering
building your visions, consider people like Jake
Larson. Consider people like Dr. Terrell Baker
and what she's up to or first class business.
Consider who is it that you can trust? Who do
you vibe with? Who do you feel has that type
of energy that's going to help you with the process
of pulling those elements together? Because it's
not about complicating it. It's about making
sure that we understand how to be wise stewards
with what is complex. As simple as life can be,
it's also something that the devil's in the details,
so are the dividends. So is the divine. The details
are what ultimately drives success in my humble
opinion and experience. So I want to end with
one final piece of perhaps fortune cookie or
advice or resource that you'd like to share,
Dr. Baker. And then, of course, I'd love to have
you back on the show again so we can actually
take a deeper dive into what Radiant Light is
up to. some of the philosophies or the workbook
components of how you pull things together. But
if this was your last opportunity to speak to
our audience today, what would your advice be
for other visionary leaders out there? I would
say you want someone that hears you, that hears
your heart, that is listening for your needs
and understands what those needs are. and has
the tools and resources to bring your dreams
and your desires to pass. I do believe that I've
studied and been equipped to do that. I certainly
cannot answer everyone's question, but I do have
a listening ear. I'm a great listener to understand
what the plight is or what someone's issue, what
their concerns are. And I believe that I definitely
have the tools necessary to at least get you
started in the right direction that you feel
like you need to go in. And, you know, I'm not
the type of person that just gets you started,
but one that walks with you through to see the
end of your dream being fulfilled. It's amazing.
So visionaries, if you felt that, that peace,
that harmony, that sense of calm that I did,
then your opportunity is to reach out to Dr.
Baker. Right. Just reach out and start a conversation.
If you would like to do more things on your own
in the meantime, my other invitation to you is,
is consider the value of asking chat GPT. What
questions should I be asking when I'm looking
for somebody to help me establish? or expand
my vision and my brand. And in addition to that,
ask, what questions will great leaders be asking
me? That does not mean they have to ask all those
questions. Don't trap yourself in on this. Don't
overcomplicate it. We're trying to simplify here
and help you. But I do know that if we don't
ask the right questions, we often don't end up
at the right destinations. So being empowered
and prepared for that, if that's going to help
you, fantastic. Dive into the cerebral element
of analyzing and finding those questions. But
if you already feel that feeling of like magnitude
that this is who I want to talk to, then. Give
Dr. Baker a call because that's exactly what
I'm going to be doing after this and say, hey,
how do we meet and catch up? Because we've got
we've got a billion people to help. I can't do
this alone. So Vision Pros, thanks so much for
being here, tuning in. Best wishes as you build
out your visions. I hope that if you're even
if you're diving in for the first time today
in the top right corner of our screen, you'll
see that button that says be our guest. Come
and join us in this. You don't have to be a doctor
with low past experience and leadership like
Dr. Baker is. You can be somebody brand new that's
getting started. We want to honor that and get
it out there. And we know that everybody has
the potential and power to make a massively great
impact on this world. And we hope you rise up
with us and do just that. We'll see you guys
on the next episode. Take care, everybody. I
love it. I love it. Oh, thank you. Thank you
so much. It's a pleasure to meet you. This is
wonderful. Jackson, you do remind me of Joel.
You have the same spirit, and I love that. Just
friendly, very, very kind and gentle. Thank you
so much for allowing me to speak with you today.
I'm so happy. I'm honored, too. Thank you, Joel.
I look up to Joel a lot. He is a good man, and
it was fun. the way we got to know each other
by him joining another program and then both
of us falling out from that program, but having
a mutual respect, a desire to support each other
from a distance, but never forcing anything,
you know, just kind of letting it, letting the
whole process marinate, if you will. So it's,
I've met very few people with the level of intentionality,
integrity. leadership potential that Joel has.
So, yeah, that's really cool. How long have you
been working with him? How long have you known
Joel for? Actually, we just met in May. I think
it was May or late June. Yeah, early June or
something like that. Yeah. And it was, it's like,
you know, it's one of those interesting situations
or relationships where you feel like you've been
knowing each other for years. And so it... Just
an instant connection, yeah. That's great. It's
only been a few months, but it seems like years.
Huge. Now, Terrell, have you been on a lot of
podcasts? Is this a common theme for you? No,
I have not, actually. I have not. Actually, probably
two. Cool. Yeah, I think this is my second one.
Cool. That's exciting. That's super fun. Well,
would you like to know where it goes from here?
I certainly would. Yes, sir. Yeah, sure. I can't
speak for all of us. Every podcast is different.
The game is changing rapidly. And the reason
why is because now it's kind of like when everybody
could no longer had to code to build websites.
Now everybody becomes a web developer. Everybody
gets a camera on iPhones and now we're all famous
photographers. The amateur nature of podcasting
means there's a wide spectrum of experiences
that take place. I'm a big believer that if we
can reach one person, one person benefits from
it fantastic. The neat thing is even if you're
on a bad show, I must say that content, you still
are the light. Right. It's in that darkness.
And so you still will have the benefit of being
able to showcase your depth as a leader. And
if you take that episode, even if they're not
attracting anybody, if they give you distribution
rights and you take that and you put it in front
of your audience. Right. That's that's more new
organic content. And most of most podcasters
aren't bad. They're pretty good. It will increase
your authority and your credibility because people
see you on stage in different lights. And your
audience will get to know things like the story.
Most people will dive into the story and the
beginning of a podcast. And then you get to share
your elements from different angles. Google and
other search engines categorize that information
too. I'm always weighing it to see how many people
liked it, how many people commented, how many
people shared. Do people stay and watch the whole
interview? Do they just watch a piece of it?
All of that factors into the value that comes
out of the episode. And if you think of it like
TV, and I'll end on this, but when the next episode
of, I don't know what's popular on TV right now,
but whatever's popular, let's say The Walking
Dead was popular a while back, they're going
to air teasers and trailers 400 times that day.
Right. 400 times. Wow. All the way up until the
episode comes out. And then as the episode ends,
they're still going to have commercials. Yes.
So redistribution is the one thing that most
podcasters and most podcast guests don't think
about from a professional standpoint. But if
you're not redistributing in a world that has
excessive content, your voice can easily be drowned
out. So rather than getting obsessed with that,
I said, well, I'm just one person. Just remember
that your opportunity to kind of re -share that
experience once in a while is a great way to,
especially when the content is what's called
evergreen. You know, what we talked about today,
it's going to apply in 20 years. Yes, yes. So
using that information to get out there is really
helpful. We will do the same thing on our end.
So within three to six weeks, we'll have this
episode, Scott, produced. put out on the RFS,
which you have to follow. Okay. Now we'll get
a couple hundred, maybe a couple thousand views.
We're talking about a global show, but there's
still a lot of things out there to distract people.
Then we'll take that, we'll put it on YouTube,
which will expand that audience. And then as
we share that YouTube link on other platforms
or chop the content up further, once again, the
voice gets out there a little bit further. Okay.
The, um, the goal is to remember our human emotional
intelligence, right? The people, people always
feel a sense of stranger danger with somebody
new. And so my audience is expanding. They're
getting to know me first. They're going to know
you as well as part of the guests. And they're
going to feel that survival instinct of like,
Oh, I don't know yet. And if you get the chance
to go back on shows with hosts and the future
is some hosts don't do it, but if they're willing
to, People are going to go through that process
of getting to know you, getting to like you,
and then getting to trust you. And so the more
you're there, I say a lot of the business world
suffers from inviting and offering. They're just
pitching constantly. I don't walk up to a girl
and say, hey, do you want to marry me? That doesn't
work. It's not appropriate. If I want healthy
relationships, then I got to learn that if I
want to drive awareness, I've got... three principles
that I've built into it. One, you got to intrigue,
attract, and inspire. And if I don't intrigue,
attract, and inspire, then I'm not going to extend
an invitation. My savior didn't invite people
unless he knew that they were already at some
type of level of spiritual connection. So I've
tried to learn to call my old marketing ways
down. Okay. Give that to some of my guests, too,
that might want it. So, yeah, anything we can
do to support it, feel free to ask or let us
know. But like I said, within three to six weeks,
this episode, we'll get this produced. And by
then, we might also be doing landing pages for
these short segments. And I'd be happy to have
you back in a week, in a month, look at a little
bit further progress on what's going on with
the vision today. And then we string those episodes
together, start telling more and more stories.
Okay. Sounds good. Thank you. Oh, thank you.
Thank you for the opportunity. Thank you so much.
Absolutely. I'll see you soon. Okay. Thank you.
All right. Thank you for being here today. I'm
really happy that you tuned in to Vision Pros
Live. I'm looking forward to seeing your reactions
as these episodes continue to move forward. This
is going to get more and more fun. We'll have
more and more engagement as well. We'll invite
people to participate in the show. And thank
you for giving us your time and attention. Have
an excellent time building out your vision and
becoming a vision pro yourself.