What is your vision for your business? Vision.
Oh, that's I love that question because vision,
you know, vision without alignment is is always
it's one of the first steps. Actually, you asked
that question. That's one of the first steps
that I that I come into my businesses with with
the SMBs that I work with is oftentimes you'll
find a. out of alignment between what the owner
is trying to do and their own personal values.
So, you know, my vision for the own your revenue
process is literally to be a go -to for SMBs,
the owners that, hey, maybe it's your first time.
owning your own business. You haven't been around
the block. There's a lot of things that are new.
You're handling legal. You're handling tax. You're
handling, oh, we've got to lead gen. We've got
to get people in the door. Well, I started the
business because I was really good at this skill,
but now what? And now I'm dealing with employees.
Now I'm dealing with turnover and all of the
emotions that come with entrepreneurship. There's
a whole flood that just hits. the leaders and
the owners of SMBs. And there's no other place
quite like it, literally anywhere that I found
on the world that. introduces all of those pressures
and all of those stresses almost at one focal
point and they land on the owner. And now, you
know, you've got to make those decisions. Hey,
do I pay me my employees or do I pay myself or
do I pay the debt bill that I have? I mean, there's
a whole flood of stuff that goes into it. And
so my, my, my vision for the own your revenue
process is to come in and literally within weeks,
within even days, sometimes be able to clarify
and make sense of your entire organization from
A to Z throughout your company, whatever it is.
I've been working with financial, I've been working
with landscapers, with constructions, with consultants,
with, you know, you just start going through
production manufacturers on the health side,
on the dental side. I've used it just, you know,
in many, many locations. And as we do, that clarity
brings peace of mind. And so really I want to
bring, I want to be known for bringing, finding
the patterns that bring peace back to the reason
you started your business and the reason that
you're running your business. That's amazing.
What do you find, like at what point do people
typically reach out to you? Is it kind of, oh
my goodness, this whole thing is out of control.
Yes, we're making, you know, a lot of good money,
but this feels like I've got a tiger by the tail
or are they more proactive than that? A little
bit of both. The ones that have goals that want
to get there, but they're just maybe have questions.
Well, how do I do that? And I had one guy here,
this was about three weeks ago, and he said,
your processes validated things for me that probably
would have taken me 12 to 18 months to learn.
if I was just going through the school of hard
knocks. He says, I would have gotten there. And
most entrepreneurs kind of do. They'll find a
way and they'll figure it out, but it'll be a
trial and error basis. And as we go through a
process that is used to really pull it out, then
you're just expediting and you're saving that
time so that you're not spending 12 to 18 months
what could be learned in four weeks. and what
could be implemented in a very, very short period
of time. So I've got those initial ones. And
yes, I've had companies that come from... Hey,
I'm really struggling. I can't pay the bills.
We're in debt. We're behind. We've got to make
changes now. Otherwise, I'm going to lose the
company. I've had those situations. Tomorrow,
I'm actually on a meeting, my round three with
a gentleman. He's got 100 employees. He's doing
$40 million a year. And he just wants to be at
$100 million a year in the next two years. So
it's not that things are bad, but he just wants
them to be better. And he doesn't know how to
make that next level step. So that process is
going to help figure those things out. And so
really it's patterns are the key to scalability.
And I've used that over and over, over again.
If you don't find the patterns and both the good
and the bad, you know, the ones that are, that
are. successful for you. But there's also bad
patterns, you know, kind of like a leaky boat,
right? You're getting water into the boat, you
don't want to go down. And so we've got to find
those leaks and stop those leaks. So it works
on both sides. It's not just opportunistic stuff.
It's it's taking a holistic approach to, to any
business in that regards. And so so I have clients
from from all sides, but definitely the ones
that are really passionate about scaling their
company, right? I mean, because if we're just
trying to plug holes, that's one activity, but
really the purpose is to scale. It's to grow.
So if you're doing 5 million this year and you
want to be at 10 million or you're doing 10 and
you want to be at 25, how are we going to get
there in the fastest and most productive time
possible? And that's what the Own Your Revenue
process is about. It's taking control of that
revenue and being able to expedite that timeline.
That's great. Because I know for a lot of businesses,
you know, there are certain scaling numbers where
it's very hard to go from, you know, this amount
to this amount. Sometimes it's a little bit easier
to, you know, it's an incremental, sometimes
it's exponential, and that can be really rough.
Now, since you brought this up, I want to ask
you this question, too. What is your vision for...
Those that you serve as far as scaling in your
business. Where it is now and where you'd like
it to get. The vision that I have for the people
that I serve is one goal achievement. And when
I say goal achievement, I use this phrase, aim
small, miss small. I grew up in the country and
we always went shooting and had guns and things
like that. But when you're hunting. Like you
don't have a choice. If you don't hit your target,
then, you know, you don't win the prize, so to
speak. And it's very similar to businesses. There's
so much. so many things going on that distract
us. And hey, come use this AI platform or try
this or do this. And you don't even know why
you're supposed to use AI, but people are telling
you you're supposed to use AI. And you're just
trying, you're just, all you're doing is trying
to do the work that you've promised the clients
you're going to do. And yet you've got all of
these other things going on. My vision for the
ones that I serve is we're going to take all
of that. all of that mess and all of that stress.
And we're going to provide clarity. So one, you're
not being distracted. Two, you're not losing
time because that's I mean, that's our most valuable
asset. We're not losing the time that comes with
those distractions that comes with those stresses
so that we can actually sleep at night. And as
we do this, I mean, every single client I've
ever had, that's that's the focus is the clarity
and that peace of mind. I know it might be a
little bit redundant in what we say, but that
clarity and peace of mind is a real thing. especially
for entrepreneurs it affects your family it affects
your relationship with your spouse and your loved
one the dreams that you have for your future
and retirement and all of those types of things
it affects all of it and if you're working 80
90 100 hours a week it's you know something else
is paying that price and so my my vision is let's
get out of that let's not do that and let's let's
find a better way. And that better way is simply
taking control and owning your revenue. Thank
you for being here today. I'm really happy that
you tuned in to Vision Pros Live. I'm looking
forward to seeing your reactions as these episodes
continue to move forward. This is going to get
more and more fun. We'll have more and more engagement
as well. We'll invite people to participate in
the show. And thank you for giving us your time
and attention. Have an excellent time building
out your vision and becoming a vision pro yourself.