WEBVTT 00:00:00.000 --> 00:00:02.220 Please do me a favor. Of course, your name is 00:00:02.220 --> 00:00:04.860 easy. However, people might just be listening. 00:00:05.139 --> 00:00:07.280 Tell me your first, your last name, the name 00:00:07.280 --> 00:00:09.880 of your business and where you're located. Absolutely, 00:00:10.060 --> 00:00:11.720 Javonca. Thank you so much for having me today. 00:00:11.800 --> 00:00:15.140 My name is Ken Cox. I am the founder of InLink 00:00:15.140 --> 00:00:17.699 .com and I'm based out of St. Louis, Missouri. 00:00:18.559 --> 00:00:22.339 Thank you so much. All right. So InLink .com. 00:00:22.480 --> 00:00:26.359 Tell me more. I want to hear it all. So, well, 00:00:26.460 --> 00:00:29.960 all is a lot. i've been in the data center and 00:00:29.960 --> 00:00:34.899 web hosting industry since 1999 and my entire 00:00:34.899 --> 00:00:37.439 life i've been a fan of small and medium -sized 00:00:37.439 --> 00:00:42.020 business main street america and as i get older 00:00:42.020 --> 00:00:45.399 and i found really a passion to to help that 00:00:45.399 --> 00:00:49.240 specific community my wife and i we own a local 00:00:49.240 --> 00:00:51.280 gym together and we can see the impact that it 00:00:51.280 --> 00:00:55.240 has on the community when i grew up having those 00:00:55.240 --> 00:00:59.210 local business owners be mentors for me was um 00:00:59.210 --> 00:01:01.409 literally a difference between life and death 00:01:01.409 --> 00:01:06.569 um and prosperity versus you know um just despair 00:01:06.569 --> 00:01:10.609 and i think that that is such an important aspect 00:01:10.609 --> 00:01:14.969 of america to have yeah and i i it's not under 00:01:14.969 --> 00:01:19.709 attack but it's definitely um you know more challenging 00:01:19.709 --> 00:01:21.689 today to do that brick and mortar main street 00:01:21.689 --> 00:01:24.489 business and i think it's really important so 00:01:24.489 --> 00:01:27.450 we developed inlink to help that that specific 00:01:27.450 --> 00:01:29.670 business make sure that they get on the maps 00:01:29.670 --> 00:01:31.349 correctly make sure that their directory listings 00:01:31.349 --> 00:01:33.290 are good make sure they've got a website make 00:01:33.290 --> 00:01:35.170 sure they've got a calendar you know that whole 00:01:35.170 --> 00:01:38.590 ecosystem of online tools on one platform one 00:01:38.590 --> 00:01:41.170 place one throat to choke and have all the things 00:01:41.170 --> 00:01:44.329 that you need to run your business um with your 00:01:44.329 --> 00:01:46.489 online that couples with your brick and mortar 00:01:46.489 --> 00:01:48.969 and that's where our concept of ai employees 00:01:48.969 --> 00:01:52.439 comes comes out AI answering the phones and doing 00:01:52.439 --> 00:01:55.640 your Google reviews and helping you with your 00:01:55.640 --> 00:01:58.640 directory listings and all of those things. I 00:01:58.640 --> 00:02:02.579 think it's harder to start up a brick and mortar 00:02:02.579 --> 00:02:05.180 business today in a lot of aspects, but it's 00:02:05.180 --> 00:02:08.479 also way more exciting if you can see the fact 00:02:08.479 --> 00:02:11.719 that, oh, I can have this experience -based business 00:02:11.719 --> 00:02:14.020 on Main Street and be here for the community, 00:02:14.139 --> 00:02:17.639 but I can couple that with a brand that sells 00:02:17.639 --> 00:02:22.030 merchandise online nationwide. I can sell my 00:02:22.030 --> 00:02:24.110 product station when I think that concept of 00:02:24.110 --> 00:02:27.250 Main Street America is what we have to see next. 00:02:27.689 --> 00:02:33.550 I don't think that a world in America without 00:02:33.550 --> 00:02:36.370 Main Street is a sad place to live in my head. 00:02:37.009 --> 00:02:39.949 How you help is the fact that they can stay a 00:02:39.949 --> 00:02:42.650 visionary, stay connected with the community, 00:02:42.830 --> 00:02:47.430 stay completely involved. And InLink will link 00:02:47.430 --> 00:02:51.539 all of that via... internet and allow that to 00:02:51.539 --> 00:02:54.419 work while you get to do what you know how to 00:02:54.419 --> 00:02:57.740 do and what you truly love am i am i there absolutely 00:02:57.740 --> 00:02:59.620 i mean you're still gonna have to do some admin 00:02:59.620 --> 00:03:03.479 stuff right but as the world changes um and it's 00:03:03.479 --> 00:03:07.060 changing faster than that i've ever seen it change 00:03:07.060 --> 00:03:10.000 and i've been through the dot -com bubble the 00:03:10.000 --> 00:03:12.280 bitcoin craze like i've been through it all at 00:03:12.280 --> 00:03:14.300 least you know for the last half a century so 00:03:14.300 --> 00:03:17.259 and at the rate that it's growing at the rate 00:03:17.259 --> 00:03:19.789 that it's moving right now It's really scary, 00:03:19.969 --> 00:03:22.509 but it's also really profound if you can couple 00:03:22.509 --> 00:03:26.569 these new technology with that brick and mortar 00:03:26.569 --> 00:03:28.930 store. I really believe that we can have some 00:03:28.930 --> 00:03:31.449 really amazing stuff. And yeah, it's not going 00:03:31.449 --> 00:03:33.509 to be the same Main Street as it was 10 years 00:03:33.509 --> 00:03:35.729 ago, for sure. It's not the same Main Street 00:03:35.729 --> 00:03:39.449 today that it was five years ago. But, you know, 00:03:39.449 --> 00:03:41.830 I really hope I think that there's people out 00:03:41.830 --> 00:03:44.069 there sitting on their couch saying, man, I really 00:03:44.069 --> 00:03:46.069 have this great concept and I want to execute 00:03:46.069 --> 00:03:50.099 on it. The risk is there. And, you know, a restaurant, 00:03:50.379 --> 00:03:53.740 it's a big risk. Right. But you can lower your 00:03:53.740 --> 00:03:56.479 risk if you can do an experience and sell your 00:03:56.479 --> 00:03:59.939 T -shirts online. Right. You can you can mitigate 00:03:59.939 --> 00:04:03.039 those risks with your online persona and your 00:04:03.039 --> 00:04:05.599 brick and mortar store. And it can be really, 00:04:05.680 --> 00:04:09.039 really cool. Yeah. So for someone that's interested 00:04:09.039 --> 00:04:11.699 in this, Ken, what does that look like? They 00:04:11.699 --> 00:04:15.280 go to your website and then there's this conversation 00:04:15.280 --> 00:04:18.470 with you. Yeah, so if they go to InLink, they 00:04:18.470 --> 00:04:21.529 can sign up for our CRM really easy, right? There's 00:04:21.529 --> 00:04:23.870 a 14 -day free trial. Or they can book and come 00:04:23.870 --> 00:04:26.110 to our Tuesday webinars. We do Tuesday webinars 00:04:26.110 --> 00:04:28.769 at 4 p .m. Central. And we just show you how 00:04:28.769 --> 00:04:33.389 some of these AI tools work. Now, we start with 00:04:33.389 --> 00:04:34.910 AI employees because that's the forefront of 00:04:34.910 --> 00:04:38.029 the world today. But InLink's, you know, the 00:04:38.029 --> 00:04:41.649 back end behind it has really every CRM tool 00:04:41.649 --> 00:04:43.170 that you need. It's got your calendar. It's got 00:04:43.170 --> 00:04:45.810 all of those things. And what we're here to do. 00:04:46.300 --> 00:04:49.839 is to hopefully motivate you into saying, oh, 00:04:50.019 --> 00:04:52.480 you know, it's not that challenging now that 00:04:52.480 --> 00:04:54.899 if my website's at InLink and my calendar's at 00:04:54.899 --> 00:04:57.439 InLink, I can now also use InLink to start selling 00:04:57.439 --> 00:05:01.899 my merchandise or I can, you know, build a course 00:05:01.899 --> 00:05:04.519 that shows how I built this business or how I 00:05:04.519 --> 00:05:06.779 do something in that business. We really wanted 00:05:06.779 --> 00:05:09.079 to take all the gatekeepers down for all the 00:05:09.079 --> 00:05:10.680 different software packages that we've deployed 00:05:10.680 --> 00:05:13.720 for customers over the past 25 years and give 00:05:13.720 --> 00:05:17.069 it in one package that. Yes, it's robust. There's 00:05:17.069 --> 00:05:20.610 a lot of moving parts in the EndLink CRM, but 00:05:20.610 --> 00:05:22.889 we have 24 -hour support right there to chat 00:05:22.889 --> 00:05:26.050 with you online, inside the application. You 00:05:26.050 --> 00:05:27.810 can click the button. If you don't like the AI 00:05:27.810 --> 00:05:30.810 support, you can click the next button, and we'll 00:05:30.810 --> 00:05:33.230 jump on a Zoom call with you and help you do 00:05:33.230 --> 00:05:34.790 all those things. So we really took a lot of 00:05:34.790 --> 00:05:37.110 time on the support to make sure that we can 00:05:37.110 --> 00:05:39.529 support the customers in multiple different modalities. 00:05:40.310 --> 00:05:42.230 AI can do a lot of the work. It can do a lot 00:05:42.230 --> 00:05:43.910 of the, hey, what's the settings for this? How 00:05:43.910 --> 00:05:46.680 do I do this? How do I do that? But then when 00:05:46.680 --> 00:05:48.639 you need a little bit more, we need real people 00:05:48.639 --> 00:05:51.620 behind that. And that's the concept that we're 00:05:51.620 --> 00:05:54.459 bringing to the table with EndLink is, you know, 00:05:54.459 --> 00:05:56.019 we're a tech company. We're here for your tech 00:05:56.019 --> 00:05:58.819 stack. We're here for your small business, online 00:05:58.819 --> 00:06:04.639 persona. And we lean heavily on AI, but just 00:06:04.639 --> 00:06:06.800 like your business, we're not going to abandon 00:06:06.800 --> 00:06:09.300 the human element of that. There are always going 00:06:09.300 --> 00:06:12.889 to be humans backing up the AI employees. And 00:06:12.889 --> 00:06:16.629 I love that. I, of course, have had many, many, 00:06:16.649 --> 00:06:20.009 many guests speaking about AI and utilizing it 00:06:20.009 --> 00:06:22.670 to enhance the business and not necessarily to 00:06:22.670 --> 00:06:25.170 take the people away from the business. So when 00:06:25.170 --> 00:06:27.769 I now have this conversation, I truly love the 00:06:27.769 --> 00:06:30.610 fact that we're just incorporating it and not 00:06:30.610 --> 00:06:32.850 scaring people of saying that you will never 00:06:32.850 --> 00:06:36.209 have another job because we got bot bots to do 00:06:36.209 --> 00:06:39.209 bot bot things. Of course, there's some things 00:06:39.209 --> 00:06:42.319 that will go away, but. Like you said, it's just 00:06:42.319 --> 00:06:45.279 a really good way of being able to get assistance 00:06:45.279 --> 00:06:48.560 so you can do other things. Yeah, we have at 00:06:48.560 --> 00:06:51.300 least five years of a gap to fill of employment, 00:06:51.480 --> 00:06:55.060 right? And that gap is falling in places that 00:06:55.060 --> 00:06:58.220 AI can't help. Front desk employees are hard 00:06:58.220 --> 00:07:01.000 to keep, right? It's transient labor, college 00:07:01.000 --> 00:07:04.800 kids, all those things. And when I talk to a 00:07:04.800 --> 00:07:07.600 business owner that has that kind of workflow 00:07:07.600 --> 00:07:10.569 on their front desk staff, So it's, yeah, they're 00:07:10.569 --> 00:07:11.850 here for three months and I got to find a new 00:07:11.850 --> 00:07:13.790 person. I got to get them trained. And then, 00:07:13.810 --> 00:07:16.629 you know, they're young, so they find a different 00:07:16.629 --> 00:07:19.470 job. And it's this constant cycle of, and yeah, 00:07:19.509 --> 00:07:21.310 you can get really good at training people and 00:07:21.310 --> 00:07:24.129 be an HR firm, but, and you didn't start your 00:07:24.129 --> 00:07:28.170 yoga studio to be an HR firm. You started your 00:07:28.170 --> 00:07:30.810 yoga, so you could be, do all that stuff. So 00:07:30.810 --> 00:07:33.449 get that AI employee trained once, manage them. 00:07:33.750 --> 00:07:36.129 You know, they're going to have mistakes and 00:07:36.129 --> 00:07:38.350 things like that. Put better guardrails on them. 00:07:39.919 --> 00:07:42.720 My personal favorite thing about AI employees 00:07:42.720 --> 00:07:47.019 is that when I'm correcting it, it's not emotional. 00:07:48.839 --> 00:07:52.199 There's zero emotions when I said, hey, this 00:07:52.199 --> 00:07:54.379 didn't happen the way we expected it to happen. 00:07:54.480 --> 00:07:55.980 And this is how we're going to correct it. And 00:07:55.980 --> 00:07:57.620 this is how we're going to move on. I don't have 00:07:57.620 --> 00:08:00.899 to think about being overly nice or how am I 00:08:00.899 --> 00:08:03.379 going to approach this specific person, right? 00:08:03.459 --> 00:08:06.129 Because everybody's different. You know, there's 00:08:06.129 --> 00:08:07.350 some people like, hey, don't do that again. Like, 00:08:07.410 --> 00:08:08.730 OK, never again. There's other people that you 00:08:08.730 --> 00:08:11.389 got to really nurture into saying, hey, this 00:08:11.389 --> 00:08:13.689 was wrong and we've got to get this right. There's 00:08:13.689 --> 00:08:18.230 none of that needed with AI. And that for me 00:08:18.230 --> 00:08:22.670 has been a huge relieve and stress. Tell me about 00:08:22.670 --> 00:08:25.209 your vision and moving forward, what that looks 00:08:25.209 --> 00:08:31.430 like. My vision for the future is is amazing. 00:08:32.590 --> 00:08:37.259 I believe that. you know, the, if you want to 00:08:37.259 --> 00:08:38.879 call it the power manifestation or whatever you 00:08:38.879 --> 00:08:40.460 want to call it, what you focus on is what you 00:08:40.460 --> 00:08:44.419 get. And in a world with AI and everybody has 00:08:44.419 --> 00:08:47.320 whatever intelligence they want to execute on 00:08:47.320 --> 00:08:50.419 for me, it's commoditized already, right? AI 00:08:50.419 --> 00:08:54.059 is free to $20 a month. Almost anybody can afford 00:08:54.059 --> 00:08:57.799 it. I think that humans are going to have for 00:08:57.799 --> 00:09:00.340 the very first time in history and American humans. 00:09:00.940 --> 00:09:03.019 at that right there's still a large part of the 00:09:03.019 --> 00:09:05.460 planet that's still behind the bell curve here 00:09:05.460 --> 00:09:09.019 and living in horrible conditions but in america 00:09:09.019 --> 00:09:10.360 we have the opportunity in other first world 00:09:10.360 --> 00:09:13.639 countries to that humans can work on the things 00:09:13.639 --> 00:09:17.960 that truly give them joy and create meaningful 00:09:17.960 --> 00:09:20.980 lives around the things that give me joy if i'm 00:09:20.980 --> 00:09:23.179 an artist if i'm a sculptor and i want to sculpt 00:09:23.179 --> 00:09:26.559 i think we have a world that can that you can 00:09:26.559 --> 00:09:29.659 make a living doing that and And before, I mean, 00:09:29.679 --> 00:09:32.580 to get paid as a sculptor, you had to die first. 00:09:33.440 --> 00:09:36.940 And then you would be paid. But now, you know, 00:09:36.960 --> 00:09:39.299 if you want to be an artist, if you want to be 00:09:39.299 --> 00:09:41.200 a boxing coach full time, if you want to be a 00:09:41.200 --> 00:09:44.179 yoga person full time, all of those things are 00:09:44.179 --> 00:09:46.600 possible. And what I'm begging the world to make 00:09:46.600 --> 00:09:49.860 sure of is that some of those Main Street businesses 00:09:49.860 --> 00:09:52.639 are still there because we have kids that need 00:09:52.639 --> 00:09:54.639 those businesses. We have adults that need those 00:09:54.639 --> 00:09:58.639 businesses. you know not everybody has a safe 00:09:58.639 --> 00:10:01.779 place to go home to and they might need a safe 00:10:01.779 --> 00:10:05.120 place to go to to kill an hour or two and and 00:10:05.120 --> 00:10:07.440 being part of a community and i think that is 00:10:07.440 --> 00:10:10.700 so important for our world um that i that you 00:10:10.700 --> 00:10:13.820 know my my fight is to make sure that if you 00:10:13.820 --> 00:10:16.039 want to do that that i'm here to support you 00:10:16.039 --> 00:10:19.480 with that being said is that an app too ken Yeah. 00:10:19.580 --> 00:10:21.379 So we have an app in the app store called the 00:10:21.379 --> 00:10:24.240 connector. We've got our CRM, which is very, 00:10:24.340 --> 00:10:26.580 very robust. We, you know, this year we've, we've 00:10:26.580 --> 00:10:30.059 launched more than 400 new features. And we have 00:10:30.059 --> 00:10:32.879 an amazing office product. So like, if you can 00:10:32.879 --> 00:10:34.940 imagine your Google environment, but private 00:10:34.940 --> 00:10:38.779 your domain name you're, you know, you're in 00:10:38.779 --> 00:10:40.799 link drive and link sheets and link proposals, 00:10:41.059 --> 00:10:42.860 all of those things in the office environment 00:10:42.860 --> 00:10:46.200 is really nice too. And you're, you're hosting 00:10:46.200 --> 00:10:48.059 with a privately held company that has a very. 00:10:48.720 --> 00:10:51.559 high standard for data privacy and we never sell 00:10:51.559 --> 00:10:53.860 your data we don't put ads in front of you inside 00:10:53.860 --> 00:10:56.440 of our applications other than our own stuff 00:10:56.440 --> 00:10:59.039 right but we don't sell your data we keep it 00:10:59.039 --> 00:11:01.980 all segregated and make sure that it's private 00:11:01.980 --> 00:11:04.919 to you and your business um you know as you're 00:11:04.919 --> 00:11:09.240 you're using these these enormous companies to 00:11:09.240 --> 00:11:12.740 transfer data and stuff like that um you're you're 00:11:12.740 --> 00:11:15.519 losing a lot of your rights and and I don't think 00:11:15.519 --> 00:11:18.500 that people really understand what that means 00:11:18.500 --> 00:11:22.039 long -term. And the world doesn't understand 00:11:22.039 --> 00:11:23.799 what it means long -term, but corporations are 00:11:23.799 --> 00:11:29.720 going to have a much better persona of a human 00:11:29.720 --> 00:11:33.059 than they've ever had before. If you can imagine 00:11:33.059 --> 00:11:36.120 the iPad kids growing up and, you know, living 00:11:36.120 --> 00:11:41.039 in a Google environment, they can probably have 00:11:41.039 --> 00:11:44.580 the, you know, manipulation and coercion can 00:11:44.580 --> 00:11:46.799 get really, really creative, really, really fast. 00:11:48.049 --> 00:11:51.110 Yes. And I just don't like that. So we've made 00:11:51.110 --> 00:11:53.309 a very strong stance that we don't sell our customers 00:11:53.309 --> 00:11:57.789 data at all. No humans ever look at it unless 00:11:57.789 --> 00:12:00.289 we're there to support you and building your 00:12:00.289 --> 00:12:01.929 website or troubleshooting your email or something 00:12:01.929 --> 00:12:06.470 like that. And how long has InLink been in the 00:12:06.470 --> 00:12:09.289 flow of things? Yeah. So InLink is part of River 00:12:09.289 --> 00:12:11.429 City Internet Group that we founded in 2001. 00:12:12.560 --> 00:12:15.679 um data center provider we bought in link at 00:12:15.679 --> 00:12:17.879 that time and it was an internet service provider 00:12:17.879 --> 00:12:20.559 and the name has really just been sitting on 00:12:20.559 --> 00:12:24.559 the shelf for a long time um and servicing some 00:12:24.559 --> 00:12:28.200 office clients but not not in a large scale and 00:12:28.200 --> 00:12:30.659 i've been running river city internet group and 00:12:30.659 --> 00:12:34.600 i really because i deal mostly with mid to large 00:12:34.600 --> 00:12:38.309 size companies with river city um i wanted something 00:12:38.309 --> 00:12:41.070 that i could bring to the small business and 00:12:41.070 --> 00:12:43.909 that's where endlink comes so we launched endlink 00:12:43.909 --> 00:12:45.990 in january of this year it's been a it's been 00:12:45.990 --> 00:12:48.529 a lot of fun it's been uh you know some ups and 00:12:48.529 --> 00:12:51.490 downs for sure um but you know we've got some 00:12:51.490 --> 00:12:53.370 really cool clients on there doing some really 00:12:53.370 --> 00:12:57.330 cool stuff right now it's you know mostly um 00:12:57.330 --> 00:13:04.179 younger kids that are And I say kids, but younger 00:13:04.179 --> 00:13:06.840 folks that are trying to execute on a passion 00:13:06.840 --> 00:13:11.340 and have all the tools under one suite for one 00:13:11.340 --> 00:13:14.019 price, one throat to choke. If you have a problem, 00:13:14.100 --> 00:13:15.659 you come to us. You know who the problem is, 00:13:15.720 --> 00:13:18.519 right? There's no finger pointing. And then it's 00:13:18.519 --> 00:13:22.000 been really nice. I like that. I like that. So 00:13:22.000 --> 00:13:24.580 we went from a bigger scale down to a smaller 00:13:24.580 --> 00:13:27.480 one to help us small business individuals. And 00:13:27.480 --> 00:13:29.700 I tell you, one of the things that, I think a 00:13:29.700 --> 00:13:33.500 lot of people as an entrepreneur just starting, 00:13:33.580 --> 00:13:35.639 it's like, where do you keep all your stuff? 00:13:35.940 --> 00:13:39.299 Who does all this? Again, when you're a visionary, 00:13:39.539 --> 00:13:41.440 you just have these thoughts and you want to 00:13:41.440 --> 00:13:46.700 execute all that other stuff, admin, CRMs, websites, 00:13:46.899 --> 00:13:49.059 all that stuff. I think mine's been saying it's 00:13:49.059 --> 00:13:52.340 been under construction for the last three weeks, 00:13:52.460 --> 00:13:56.820 three months. I lied, three months. i i like 00:13:56.820 --> 00:13:59.320 that thank you so much and then something i just 00:13:59.320 --> 00:14:02.340 want to say real quick there and for founders 00:14:02.340 --> 00:14:05.279 and and builders and people that want to execute 00:14:05.279 --> 00:14:07.960 one of the things that we did was we took a lot 00:14:07.960 --> 00:14:10.320 of the limits out so unlimited websites you want 00:14:10.320 --> 00:14:12.100 a new website buy a new domain name right once 00:14:12.100 --> 00:14:14.539 you're in there because you've got an idea or 00:14:14.539 --> 00:14:16.179 you want to kick up a new funnel or something 00:14:16.179 --> 00:14:18.159 similar to what you're doing but it doesn't quite 00:14:18.159 --> 00:14:21.019 fit i wanted business owners to have that ability 00:14:21.019 --> 00:14:24.990 to i mean it somewhat caters to their add um 00:14:24.990 --> 00:14:28.210 be able to do those things but you know for me 00:14:28.210 --> 00:14:31.409 i've had these resources since i was a young 00:14:31.409 --> 00:14:33.970 man in my early 20s i've had a data center at 00:14:33.970 --> 00:14:37.950 my disposal to try and do things um i think it's 00:14:37.950 --> 00:14:40.269 important to be able to say oh i want a new website 00:14:40.269 --> 00:14:43.309 i don't have to pay you know i just got to buy 00:14:43.309 --> 00:14:45.110 the domain name i've got to pay for hosting again 00:14:45.110 --> 00:14:47.190 and i and then you know we've got ai builders 00:14:47.190 --> 00:14:51.350 and all that fun stuff too um but i think it's 00:14:51.350 --> 00:14:53.190 important to once you're in that ecosystem to 00:14:53.720 --> 00:14:57.419 you know, not nickel and dime you to death. It's 00:14:57.419 --> 00:15:01.179 just not a great way to play in my mind. Ken, 00:15:01.320 --> 00:15:03.399 it sounds like it's a one -stop shop for me. 00:15:03.460 --> 00:15:06.600 I like it. I think it's a great idea. Now, I 00:15:06.600 --> 00:15:09.600 can't do anything with it for myself, but I know 00:15:09.600 --> 00:15:11.980 that it sounds like it's a lot easier than all 00:15:11.980 --> 00:15:14.000 the things you have to buy in order to get, you 00:15:14.000 --> 00:15:15.960 know, get a business together. So I really like 00:15:15.960 --> 00:15:19.299 that. Ken, I am about to sidebar you real quick. 00:15:19.440 --> 00:15:24.809 I am loving the background. I'm loving the mask. 00:15:25.529 --> 00:15:32.230 I'm like, are you like a big kid? I am. You know, 00:15:32.250 --> 00:15:36.129 it's important for me to stay sharp. And part 00:15:36.129 --> 00:15:38.370 of that is to have fun things around and do fun 00:15:38.370 --> 00:15:42.179 things. and execute on things that I enjoy. Thank 00:15:42.179 --> 00:15:44.179 you for being here today. I'm really happy that 00:15:44.179 --> 00:15:46.200 you tuned in to Vision Pros Live. I'm looking 00:15:46.200 --> 00:15:49.460 forward to seeing your reactions as these episodes 00:15:49.460 --> 00:15:51.259 continue to move forward. This is going to get 00:15:51.259 --> 00:15:53.879 more and more fun. We'll have more and more engagement 00:15:53.879 --> 00:15:55.980 as well. We'll invite people to participate in 00:15:55.980 --> 00:15:58.139 the show. And thank you for giving us your time 00:15:58.139 --> 00:16:00.419 and attention. Have an excellent time building 00:16:00.419 --> 00:16:02.759 out your vision and becoming a vision pro yourself.