WEBVTT

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What is your vision? Oh, thank you so much. And

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thank you for the question. It's interesting

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to think about, you know, a vision when you have

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just recently changed careers and changed paths

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and coming from 20 years in a specific industry

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with its grind and work and then switching to

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a totally different. field of work. And now it's

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kind of like losing a little bit of track because

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you have one vision at the time, but now things

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are totally changing. And my vision now has a

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lot to do with empowering women to take control

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of their finances and take control of their finances

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with clarity and confidence. Because what I see

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in my work so far is that most of us are absolutely

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scared and absolutely confused and frustrated

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when it comes to money. And so it has become

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my vision and my mission right now to clear away

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that confusion, to introduce women to a more

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feminine way to manage their finances and really...

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regain their power over their money and regain

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their confidence that they can do it themselves,

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because that's a huge part of the misconceptions

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that I see a lot lately, that you can't do it

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on your own. How did you, like what launched

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this? How did you end up being so fascinated

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by this that you're willing to build a whole

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business around it? No. Well, it actually didn't

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start as a business idea. I started my own financial

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journey several years ago, like seven, I think

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now, when my kids were starting to grow up and

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they kind of started taking a little bit more

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care of themselves. So I had this little window

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of time for myself to think about the future

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and what we... where we're heading, what we want

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to achieve. And the topic of money came in and

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I realized that we haven't really, we, I mean,

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as a family, me and my spouse, we haven't really

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talked about it. We haven't strategized about

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where we want to be. So at this point, I realized

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I have to learn a lot about managing money and

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saving and investing and all of that. The fact

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that there were millions of resources to learn

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from, it actually made it harder and more overwhelming

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because of that multitude of information and

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data and courses and programs and books. And

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so I had to go through this step by step on my

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own. I like to joke that I got my own master's

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degree in personal finances on my own. But yeah,

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that's what I did. That's where my journey started.

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And at some point later in life, I realized I've

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gained so much information. I have so many strategies

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in my head that I want to share it. You kind

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of feel like it's loading up, loading up, loading

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up. And then it's time to release some of that

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back into the world. And so I started my own

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blog for finances for moms. I started my own

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Facebook group. And all of a sudden, there was

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this really interesting situation where I was

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attending an online seminar, webinar event for

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finances. And at the same time, I was reading

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a very interesting book on God's archetypes.

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And the two of these... concept just came together

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so powerfully for me that out of the blue this

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book just got born and i i like to say i didn't

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write it it just got born out through me and

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that's how now i'm stepping into this new role

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of teaching women how to manage money how to

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take control of their finances through storytelling

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about goddesses, goddesses, archetypes, and how

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we can embody them. We can take the lessons that

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are rooted in ancient wisdom, ancient female

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wisdom that can serve us in our modern lives

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today. So it's a really interesting journey right

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now. Yeah, it sounds like it's definitely a major

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twist you had not seen coming. Absolutely. It

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took me by surprise. I was not expecting it.

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But I decided to shift from my marketing career

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because a lot of factors came into play. But

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most of all, I was looking for a different way

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to express myself and to express what's inside

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of me. But I never expected to become an author

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of a book. and really work on a program to to

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help women globally with their finances i i didn't

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expect that it just came came i like to say that

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it came through this deeper intuition that this

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time i decided to to lean more on That's exciting

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when that happens. It feels a little unsettling

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because you don't see it coming. It wasn't something

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planned, leaning on intuition instead of what

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you had done for the past 20 years. And it can

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be scary because when you come from a background

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that's settled, you know what you're doing, you've

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been doing it for years and years and years,

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and all of a sudden it's totally new. Learning

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to rely on your intuition and, you know, previous

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business background that I have, like combining

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those two, but in a more relaxed, more feminine

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way. I can say it's magic coming through these

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activities right now that I'm doing. And I've

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never done them before. And I keep getting, you

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know, fascinating. uh with the results that that

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i'm seeing um of this totally new way of approaching

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this um this business um and then it also looks

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like you might be doing some coaching as well

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is that accurate yeah yeah okay uh i i started

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small like every new startup um and now i'm developing

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this uh all -income passing program online program

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for women that have a mindset shift component

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based on goddess archetypes and inner work and

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then i bring in the practical component uh bringing

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in all the knowledge the know -how the investment

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strategies the money managing strategies that

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i've learned and practiced myself so i know they're

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working and i know a lot of world renowned experts

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are suggesting those um and bow you know vouching

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for them so i'm bringing these two together and

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from my marketing research you know coming from

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marketing background i was curious to see you

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know similar programs what they offer how people

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react to them and interestingly i couldn't find

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a program that combines both you can there are

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multiple programs that Work on the mindset, on

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manifestation, if you want, you know, different

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aspects of that work. And then you have the entirely

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financial practical programs that have so much

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masculine power into them that kind of, you know,

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do not attract that many women. Let's put it

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this way. Yeah. So I was really excited to take

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up this project and bring the two together. And

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I know this powerful combination is everything

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a woman may need to step back into her power

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and really start taking the steps, the actions

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to manage her finances. Did you have to go through

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extra training on this or I don't know. I know

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you're in Bulgaria. I don't know what their regulations

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are. Did you was there anything that you had

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to do to get certified or is this just something

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that you can just do? Yeah, no, I am. I am certified

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in financial planning coaching. That's the title

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of it. So I do have certification in that when

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it comes to finances, you have to have some.

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some proof that you know what you're talking

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about right yeah it seems smart and uh and i

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also have my own personal example and my own

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personal experience i can show people what i've

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done i can you know uh get them a look into my

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own investments and how they're doing uh but

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yeah there there is um a regulation that you

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need to abide by and this is uh I'm wanting this

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to have a global reach. So it's not only legislation

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here where I am, but I have to, you know, consider

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all the international environment where, you

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know, coaching and mentoring is applicable. Yeah.

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Oh, that makes a lot of sense. It seems like

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that should be in place. I never know. And how

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are you finding most of your clients or how are

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they finding you? Okay, so that's the interesting

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shift in my marketing approach where in my previous

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career, I would strategize, I would have a plan,

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I have an advertising campaign and all of that.

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And you would usually rely on cold leads and

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converting them, warming them up, converting

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them. For my... for this venture of mine, I decided

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to do things completely different. And I decided

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to actually build relationships with people and

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get to talk to them and get to understand what

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they would be looking for in a program like this.

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Or just offering my book as an interesting read

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just to get introduced to the idea and the concept.

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And that's my strategy right now. And it's working

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absolutely fabulous. I have now for a couple

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of months, I have expanded my network in a huge

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way. And I'm meeting amazing women from all over

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the world. And we're talking and I've been a

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guest on other podcasts. And we talk about the

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book, we talk about the concept. And I can see

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this. genuine interest in what I'm talking about

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and my approach to empowering women with this

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knowledge and the tactics, not only the mindset.

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But yeah, this is my way now of spreading the

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word. I don't want to do ads. I don't want to

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do the usual marketing strategies that I've done

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over and over again. And I'm relying on relationship

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building. And I can see, really, I can bet for

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the power of connecting with people and listening

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and talking to real humans. Not like your ideal

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client avatar that you come up with and you market

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to them. No, no, no. It's about really talking

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with real people. How are you using your book

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other than you have a conversation with somebody

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and beginning a relationship with them and you

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can advise, offer it to them or recommend that

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they read it? How else is that figuring into

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your plan? So the book that got born out of this.

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uh is serving as really just an introduction

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to the concept of working with goddess ancient

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goddess archetypes as our you know ground step

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step zero um to understand our own money mindset

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and our own behavior so and beliefs and myths

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that we and many stories that we grow up with

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so that we can work with them and rework the

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beliefs in some that are empowering and that

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can serve us well. From that point on, I suggest

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a few tactics in the book itself, but once the

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reader is familiar with the concept, the idea

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behind the whole program, then they can take

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a next step, watch a webinar, take a quiz to

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find out you know which money goddess archetype

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uh they resonate most with and it's just also

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a conversation starter with the reader so once

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you uh get the content and um so far i've seen

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really awesome comments on um on the book itself

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and the content uh and the idea as a whole And

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yeah, it's also leading them to some next steps

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if they're interested in taking the work deeper

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and deeper. So yeah, you can use that as introduction

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to the concept, introduction to people to talk

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to, get on podcasts to talk about this idea,

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and also, yeah, as a selling tool. because it's

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available on Amazon after all. I'm not keeping

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it for myself and I'm not just sending it to

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people. Anyone can get their hands on it. And

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it's interesting because the book came first

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and then the business came after it. I wasn't

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expecting to go this direction, but as I said,

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I'm letting things flow and I'm letting the whole...

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this strategy unfold itself before me. That's

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so cool. I love that. But yet you still have

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a big vision for, you know, say it again as far,

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I know you're aiming to serve women globally.

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Do you have any size of, you know, like how many

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women or, you know, how will you know when you've

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hit that? Oh, like a specific number? Yeah, yeah.

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Is there anything, you know, like how will you

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know you've accomplished your mission, I guess?

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I will take my father's advice on this. He said,

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when a million people read the book, we'll go

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to Japan to celebrate, visit Japan. I don't know

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why, but he wants to go to Japan. So I guess

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this will be my mark. A million people reading

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the book and getting just a different... perspective

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on how how money can be approached in a different

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energy in a different way of seeing them as as

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a tool and as a as a power source that's really

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cool yeah a million a million would be pretty

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that's going to be an amazing number oh yeah

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that's scary that that's a scary number but it

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just came so naturally to him that I said, okay,

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I'll take it. I'll take this as a number. Thank

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you for being here today. I'm really happy that

00:16:49.200 --> 00:16:51.240
you tuned in to Vision Pros Live. I'm looking

00:16:51.240 --> 00:16:54.500
forward to seeing your reactions as these episodes

00:16:54.500 --> 00:16:56.279
continue to move forward. This is going to get

00:16:56.279 --> 00:16:58.919
more and more fun. We'll have more and more engagement

00:16:58.919 --> 00:17:01.000
as well. We'll invite people to participate in

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the show. And thank you for giving us your time

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and attention. Have an excellent time building

00:17:05.460 --> 00:17:07.819
out your vision and becoming a vision pro yourself.
