WEBVTT

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Please introduce yourself. Gladly. Thank you,

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Sue. It's lovely to be here. I'm Carrie West.

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I have written a book, Life Rewritten. It became

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an international bestseller. Thank you very much.

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It's a pleasure to be here and talk about that.

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I'm also a narrative coach. and a speaker so

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people have asked me what's a narrative coach

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and there's a there's a branch of psychology

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called narrative therapy i'm not a psychologist

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but what i what i am is a storyteller and so

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i use my background in storytelling to help people

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sort through any number of issues that they might

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be dealing with So good. Oh, my goodness. And

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it's all about the stories we tell ourselves,

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right? It sure is. It sure is. Life is this huge

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story. It is. An epic, dramatic, crazy -ass story.

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For sure. What is your vision, Carrie? Okay.

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The story saved my life. And I mean that literally.

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I had a really difficult beginning to life. I

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was rejected. day one parents didn't want me

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did the very very minimal and sometimes even

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less than the minimal to keep going stories kept

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me alive so at night i remember my first memories

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are lying in bed not able to sleep and telling

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myself a story so i could sleep and my stories

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were about my real family that was looking for

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me and they were larger than life and they were

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great and they took me they bought me clothes

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they gave me great food they did all these wonderful

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things for me so it was the only way i could

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fall asleep it was it was my form of comforting

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self -comforting so i could i could make it through

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another day and as i i grew up and sorted out

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that view of this of this life I ended up going

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to film school. I went to the American Film Institute.

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And always, before that, I always kept journals.

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I always told stories in my journals. They, again,

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kept me alive. It kept me, my vivid imagination.

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Didn't know it at the time, but I was visioning

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a new world. I was visioning a different life

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for myself. Didn't know it at the time, but that's

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what I was doing. So then when I went to film

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school, we were prepping one of our many film

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projects, and we were sitting there talking about

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characters and themes and plots and how everything

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fell together. And I had this aha moment of,

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holy crap, it's a story. My life is a story.

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And if that's the case, I can change it. I can

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write a different ending. I can write a different

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plot. I can pick up new characters. Oh, my gosh.

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And that started me on this journey of looking

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at life as a story and working with it from that

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perspective. But I want to be clear. A lot of

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people say, so you reframe what people are doing.

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It's like, I create understanding. I help you

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to understand it. When you talk about an origin

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story, when I look at my origin story. When we're

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born. we walk into a play that's in the second

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act right our parents have this whole history

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and they have their own origin story that they've

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been living if you have siblings they're they're

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a part of this story at whatever phase act one

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or act two depending on their age but you walk

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in dead center it's like you're walking on stage

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that's on a play that's been going on and you

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have no idea what it's about you haven't talked

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to a director you haven't seen a script so you're

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like Line. Line. Exactly. Line. And so how do

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you create your story? What is that foundation

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of your story? So I get into the belonging. You

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know, you need to belong. It's a survival thing.

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But belonging is one of our first needs. So I

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realized that if we could look at that and understand

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it. understand who these people were and the

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story that they were living before we jumped

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in honestly i could forgive them i could forgive

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all of it and live my life and build my story

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and then i realized that everything they did

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made me who i am so here i am a little over 30

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at this point I can turn this all around. I went

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from this horrible beginning to this amazing

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life that I have now in Santa Barbara, California.

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The only downside is I have this dog who thinks

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he's in charge of our life, and he's kind of

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a bully. He's always demanding things, so we

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have to deal with him. But I can now, using this

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concept and this view, I don't reframe it. I

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change your perspective. I change your understanding

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of the situation. And working with people individually,

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working with businesses, of all the businesses

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you could have started, why did you pick that

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one? What is your origin story for your business?

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Then you can take that apart. When you understand

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it, it's like, oh. I've had more people have

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aha moments just getting them to understand their

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origin story, where they came from. So if I could

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change, if I could talk to everybody about their

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original story, their backstory, or how they

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became who they are today, it changes almost

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instantly. It doesn't even feel like you have

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to go through this big whole process of change.

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You just have this understanding and awareness

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that... A lot of these stories weren't ours.

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You know, half of the stories that I was living

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about life is hard or you have to work hard and

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work 90 hours a week just to get by. That's my

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parents' story. My parents were immigrants that

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had rough lives coming in. That was their story.

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Why do I have to take that on? Can't I believe

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that life is beautiful? You can create wonderful,

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magical things really easily. Does it have to

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be you have to work 90 hours a week to barely

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get by? Does hardship and struggle? No. I don't

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think life was intended to be hard and difficult.

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I think we were given this beautiful playground,

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and we've turned it into this dramatic. fight

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sequence almost from some big epic battleground.

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So that's my vision. I think if we challenge

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these original stories we've been given, we become

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a lot happier. I can see that. That's incredible.

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Tell me more about how it looks like when you're

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working with a business owner. I can see how

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this would be almost therapeutic. maybe even

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more than therapeutic for like a personal side

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for sure. Where does this work for a business

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as far as figuring out their business origin

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story? What happens next? Well, it's so funny.

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I'll answer that with an example. My partner

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is a musician. He plays classical bassoon. And

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he has this really fascinating conductor that

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he works with on a regular basis. And I said

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to him one time, Maestro, can I talk to you about

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your origin story? He says, yeah, sure. And turns

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out he's Italian, but he was raised in Switzerland.

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And even as an eight or nine year old, you know,

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playing music. happened almost immediately a

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lot of these musicians even my partner he picked

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up instruments when he was three years old he

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was always fascinated with it so i said maestro

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how did it start and he said well me and my cousins

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when we were eight or nine years old we'd grab

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our instruments and we'd go into you know some

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area and we'd play and i i always found i had

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to tell them where they needed to sit and how

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they needed to perform and i said ah do you see

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how that affected you becoming a maestro? And

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he said, no, I don't think it is. Okay, maestro.

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So here you are, a nine -year -old, and you're

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already organizing all these other musicians

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and telling them what parts to play and how it's

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going to sort out. Can you get that? And he went,

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oh, you're right. I had no idea. Wow. I said,

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so. how does that fit for you now, now that you

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have that awareness? And he said, that brings

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me great joy. And then he thanked me. He said,

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you know, I was starting to feel like I was getting

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stale in the work I was doing. Because even if

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it's creative, if it gets repetitious, it's not

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as enjoyable. But when he started remembering

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the joy he had with his cousins and his friends,

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his kids, You know, as kids, we haven't learned

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yet about how you're supposed to do things or

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what you should be doing. So he remembered that

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and that he's been saying that his work since

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that conversation has just been exponentially

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more fulfilling. He brought some of that forth,

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that remembering of how much fun he had when

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he was just playing with his cousins. So in some

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other cases, you know, I've worked with a lot

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of entrepreneurs and it's like, well, why did

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you pick that business? And by the way, even

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if it's because this is something you felt you

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could make money at, great. But there's still

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a reason why you chose to become a chef rather

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than an accountant. You know, when I talk to

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accountants, it's inevitably my parents always

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liked, always enjoyed. their budgeting and that

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and I always felt like I connected there's there's

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typically some connection with the family when

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you're a chef and you want to start your own

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restaurant there's some connection in your childhood

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that around cooking you know my mom was a great

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cook for all of her shortcomings she really could

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bake and she was a great cook so there's one

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of my sisters is a chef and she knew all mom's

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recipes and she had all that stuff it's so fascinating

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so the other part of it too is sometimes these

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accountants take on I worked with a different

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accountant who who took this on because his parents

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pushed him to say accounting will always mean

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you always have a job and and he hated numbers

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He was probably like me. I can barely handle

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an Excel spreadsheet. But his parents thought,

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if you take a job as an accountant, you'll always

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have work. You'll never be out of work, which

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is a common thing for people when they start

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a business or they're picking a career. It's,

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what were we told we should do? And when I hear

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should, I think, tell me that story. What story?

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Who told you you should do this? What's that

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story? And it's inevitably, well, the school

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said I did well in sciences, so I should be a

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doctor. Or I passed some interest test that said

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I should do this, so I take that career. And

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starting a business is the same thing. You are

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running a bunch of stories about why you'll start

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this business. Now, there's a difference between

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the type of business they start. and why they

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decided to go on their own versus working for

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somebody else. So that's a whole different set

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of stories. If you have started a business, back

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to the accountant, you started a financial consulting

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business, you do a lot of financial consulting.

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I had another client who just loved helping people

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with their wealth portfolios, felt that it was

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like playing clue or strategy. It was one of

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these or chess. You know, chess is a very complex

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game. So they excelled at that type of an environment.

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So financial planning to them was different than

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being an accountant. So it's fascinating to me

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how they put this together, and you can always

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trace it back to something in their origin story.

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I was talking with a guy who wanted tenure, had

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been trying forever to get tenure, and would

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shift to universities hoping to get tenure. And

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he was getting ready to do it again, and he called

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me and he said, look, I need to get tenure. And

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I said, why? Why do you need it? oh you know

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job security and okay where did that come from

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well you know my parents and it's inevitably

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it inevitably comes back and it's like so how

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what was your parents relationship with their

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parents oh my grandparents were awesome but how

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did your parents get along with them oh my god

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my mom hated his her mother because her mother

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kept pushing her to do stuff blah blah I said,

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do you see how that rolls down the generational

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story? And your mom was pushing you because,

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and he was like, oh, huh. After five sessions,

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he had tenure. Wow. And it was when he said,

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you know, you're right. I'm going to quit trying

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so hard. It'll happen or it won't happen. I know

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I'm a great professor, teacher. I'll always have

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work. I'm not going to worry about it. Son of

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a gun if a tenure position didn't open and they

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called him. He didn't have to apply for it. He

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didn't have to do anything. Even better. Yeah.

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So I promise you, if it's a CEO of a corporation,

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if it's a chief executive, if it's a middle management,

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there's an origin story to that. Teachers are

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another great one. A lot of women are teachers

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because they were told as young women, the teaching

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profession is a great profession for you. Now,

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not always true. Some people do it because that's

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their way they want to help kids. They like working

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with kids. They want to help them. But it's so

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important to understand that origin story. And

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more often than not, it brings together. this

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sense of fulfillment of why you've picked this

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business that you want to go into or this career

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path that you want to do. Tell me more. So fulfillment,

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I could see that being like kind of closing the

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loop, like understanding why you're in this.

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What other, what else does it do for them? Well,

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sometimes it sets them free. I had another client

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who became a lawyer. because dad was a lawyer

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and his dad was a lawyer and you know that's

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what we did we were a family of lawyers he was

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miserable absolutely miserable wasn't very good

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at it had been doing it for 15 years and was

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still an associate still hadn't even gotten anything

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like a partner track and he he actually I said

00:15:42.250 --> 00:15:44.629
to him well what if you had a perfect world because

00:15:44.629 --> 00:15:46.690
he kept saying well I'm 40 years old now I can't

00:15:46.690 --> 00:15:52.490
change careers now I'm stuck Dude, when I started

00:15:52.490 --> 00:15:54.230
this career, you don't want to know how old I

00:15:54.230 --> 00:15:56.370
was when I started this career. You just don't.

00:15:57.029 --> 00:16:01.450
And he said, well, what could I do? And I said,

00:16:01.490 --> 00:16:05.289
well, you make a plan. It turned out he wanted

00:16:05.289 --> 00:16:11.470
to become a graphic artist. And he I said. Do

00:16:11.470 --> 00:16:13.529
you want to take a class? Take a class and see

00:16:13.529 --> 00:16:15.169
if that's what you really want to do. There's

00:16:15.169 --> 00:16:16.870
a lot of night classes. There's a lot of things

00:16:16.870 --> 00:16:19.850
you can do online right now just to see before

00:16:19.850 --> 00:16:24.629
you blow up an income. See if you can do this.

00:16:24.730 --> 00:16:27.610
Well, it turns out he took one course. He loved

00:16:27.610 --> 00:16:29.750
it. Then he did a weekend adult learning program.

00:16:29.870 --> 00:16:33.350
Love that. And actually built a portfolio for

00:16:33.350 --> 00:16:38.009
himself and actually did become a designer. Wow.

00:16:38.559 --> 00:16:41.000
found his path it took him a little bit of time

00:16:41.000 --> 00:16:44.159
it didn't happen overnight but he built his confidence

00:16:44.159 --> 00:16:48.039
level with his skill set and and then he needed

00:16:48.039 --> 00:16:50.659
to get strong because of course his parents who

00:16:50.659 --> 00:16:53.580
were both retired at that point were thought

00:16:53.580 --> 00:16:56.259
he was nuts for doing it so there was also that

00:16:56.259 --> 00:17:00.019
kind of coaching to help him deal with that that

00:17:00.019 --> 00:17:03.059
kind of a shift but he was he was happier than

00:17:03.059 --> 00:17:08.029
he'd ever been that's so cool yeah How does your

00:17:08.029 --> 00:17:11.990
book fit into this? My book, Life Rewritten,

00:17:12.009 --> 00:17:17.710
is the foundational beginnings of why I picked

00:17:17.710 --> 00:17:20.750
this path. And it talks about the elements of

00:17:20.750 --> 00:17:23.950
storytelling and how I applied those to my life.

00:17:24.170 --> 00:17:27.829
And then I provide a how -to section in each

00:17:27.829 --> 00:17:29.670
book. So you don't have to go and buy a workbook

00:17:29.670 --> 00:17:32.490
after you buy the book. It's pretty straightforward.

00:17:32.509 --> 00:17:35.549
I start off with a story from my life and the

00:17:35.549 --> 00:17:38.119
story element. that goes along with that and

00:17:38.119 --> 00:17:41.319
then how to apply that to your life. My next

00:17:41.319 --> 00:17:44.839
book, which will be out hopefully by the fall,

00:17:44.960 --> 00:17:48.839
is Business Rewritten. And it's, again, how you

00:17:48.839 --> 00:17:51.240
can apply these same principles to business.

00:17:51.359 --> 00:17:53.900
So I figure life is first, then business rewritten.

00:17:54.200 --> 00:17:57.240
And then I have another book, Money Rewritten.

00:17:57.799 --> 00:18:00.380
which talks about the money messages we've been

00:18:00.380 --> 00:18:03.539
given and how to deal with the money stories

00:18:03.539 --> 00:18:07.880
that we carry so that you can live. I have what

00:18:07.880 --> 00:18:10.279
I call the wealth, prosperity, and abundance

00:18:10.279 --> 00:18:16.000
quotient, or IQ, the WPA IQ. Most people think

00:18:16.000 --> 00:18:18.539
of money. They don't think about prosperity or

00:18:18.539 --> 00:18:22.640
abundance and what that means. And so I take

00:18:22.640 --> 00:18:25.789
apart the money stories we've been given. so

00:18:25.789 --> 00:18:28.670
that you can apply that because the money stories

00:18:28.670 --> 00:18:31.490
we've been given affect our careers, affect our

00:18:31.490 --> 00:18:36.410
choices with businesses we start. It's an underlying

00:18:36.410 --> 00:18:39.450
theme that affects everybody's life is their

00:18:39.450 --> 00:18:42.329
money. But again, I call it the wealth, prosperity,

00:18:42.509 --> 00:18:45.380
and abundance index because... That's really

00:18:45.380 --> 00:18:48.500
what we're talking about. Money is an intangible

00:18:48.500 --> 00:18:51.859
concept. It's really not something called hard

00:18:51.859 --> 00:18:56.259
fact. So Life Rewritten was the start where I

00:18:56.259 --> 00:18:59.299
introduced these ideas of looking at the actual

00:18:59.299 --> 00:19:01.599
story elements. I look at characters, themes,

00:19:01.880 --> 00:19:06.819
plots, inciting incidents. The inciting incident,

00:19:06.980 --> 00:19:09.680
you know what that is as a writer. Why did you

00:19:09.680 --> 00:19:12.880
take this journey right now? What event? What

00:19:12.880 --> 00:19:16.079
happened? For me, it was when my father died.

00:19:16.180 --> 00:19:18.319
I hit rock bottom, and that was it. That told

00:19:18.319 --> 00:19:20.539
me I needed to really take a look at my life

00:19:20.539 --> 00:19:22.980
and deal with it, and that sent me on this journey.

00:19:23.500 --> 00:19:25.920
There's an inciting incident. Why did you start

00:19:25.920 --> 00:19:29.700
this business at this time? Are you solving a

00:19:29.700 --> 00:19:32.819
problem, or are you addressing something, or

00:19:32.819 --> 00:19:35.160
are you taking over a business, or is this just

00:19:35.160 --> 00:19:38.460
where your skills lie? Understanding that inciting

00:19:38.460 --> 00:19:43.259
incident, why? why is such a foundational thing

00:19:43.259 --> 00:19:46.470
to know. That's all covered in Life Rewritten.

00:19:46.589 --> 00:19:48.710
And then from there, I take it into these other

00:19:48.710 --> 00:19:51.130
ideas. Thank you for being here today. I'm really

00:19:51.130 --> 00:19:53.089
happy that you tuned in to Vision Pros Live.

00:19:53.289 --> 00:19:55.710
I'm looking forward to seeing your reactions

00:19:55.710 --> 00:19:58.349
as these episodes continue to move forward. This

00:19:58.349 --> 00:20:00.250
is going to get more and more fun. We'll have

00:20:00.250 --> 00:20:02.049
more and more engagement as well. We'll invite

00:20:02.049 --> 00:20:04.450
people to participate in the show. And thank

00:20:04.450 --> 00:20:06.430
you for giving us your time and attention. Have

00:20:06.430 --> 00:20:09.069
an excellent time building out your vision and

00:20:09.069 --> 00:20:10.210
becoming a vision pro yourself.
