please share with me your first, last name, where
you're located, and the name of your business.
Yeah, so I am Vince Quinn. With SBX Productions
co -founder there and creative director, we are
based in Philly. And what we do is we help people
with their podcast nationwide. So we have some
studio space here where we do meet with people
and do in -person shows. But then we have remote
clients where, hey, one host is in Philly, the
other's in Montreal. You know what I mean? Like
people can be anywhere. We understand that. We
adapt. And that's how the world is these days.
So very flexible. Nice. So as far as SBX Productions,
it's... it's there's an actual office a podcast
studio where you invite others to come in if
they're local or if they're in town and then
you have the same discussion that you're pretty
much having with me Yeah. So for us, it's interesting.
We've actually partnered with coworking spaces,
which has been a really fun way to do the physical
space of it. So, yeah, we have set up to two
different coworking spaces in the city. So a
lot of solopreneurs and freelancers and just
local businesses that have relationships with
these coworking spaces. We have a whole venue
for them to come in. And to some degree, it's
an additional perk with their membership, getting
the opportunity to get discounted rates on podcast
services to help grow their businesses. it's
a fun little spinoff of what we've otherwise
been doing. And it's been awesome to have that
kind of opportunity and connect with so many
different people and bring different businesses
together. I like that. You know what? You just
said something that I thought was just pretty
new, right? But it's very popular, these co -working
spaces. It's like they're just having this building
with either content in it or whatever, and it's
already ready for you. So I like that you're
utilizing that. Not many people think about it
that way. Yeah, it was just one of those things
where it was cool because they had started a
podcast studio a long time ago, one of these
spaces, but they hadn't upgraded for video and
the equipment wasn't updated and they didn't
have a model behind it or a way to operate it.
And so we were like, oh, we've so got this for
you. And we're able to install cameras and update
their systems, add lighting to it, put a whole
program around it for launching shows or just
piloting shows if people aren't sure of, hey,
do I want to actually do this for my business
or not? let's do one and see if you like it and
see where that goes. And then if you do like
it, great, let's go build a season or make it
a weekly show and install it into your business
and, and develop all of that. So it's a really
natural fit and we love doing it because yeah,
these coworking spaces, I mean, they're so community
oriented. And when you're talking about just
like networking and building relationships and
really what makes an ecosystem go right, you
want to be able to have all these connections
and yeah, coworking spaces have just been a beautiful
opportunity to bring all of that together. I
like that, Vincent. You sound like someone that
has the hosting vibe and everything. So do me
a favor. Go ahead and get into SBX Productions.
Tell me what it's all about. Yes. So at its core,
SBX Productions helps business owners run podcasts
that actually grow their business. People, a
lot of times, they get into it not sure of what
their actual goal is and what the actual things
are that they should be talking about or what
their audience is and how to do it consistently
or really leverage all of the content. So we
really simplify everything. And the basic idea
is whatever your business is about, that's what
the show is about. Be what you are and put everything
in alignment. You can do that as a business owner
and do that with the podcast. It becomes so easy
because all of your marketing can really come
through that podcast, right? You do the show.
It's based on ideas and strategies that you have,
which apply anywhere. So you did it as a podcast.
It's audio. It's video. Let's get clips. So you're
highlighting that on your social platforms. Let's
get that transcript and convert it into a newsletter
or a blog post. Let's get, if you need any sort
of case study built, like it's all. there. You
know what I mean? So it's as much as you can,
Hey, what I'm doing with my content is what I
do every day. That makes it a lot easier. And
then that step two of, okay, well now it's all
in the podcast, which makes all of your marketing
easier. That's that next extension of it. And
that's really at the core. What we're about is
giving people all of that guidance, handling
all the production processes, and then coaching
them as, as the show develops and grows. Tell
me about your vision when you started SVX production,
what was it and why? Yeah. So the whole vision
was there needs to be a blueprint that makes
it simple for people to build shows that make
sense for them. And I think the biggest problem
has been when everybody gets into podcasting
and especially from that business side, they're
thinking about entertainment shows. The number
of people that come to me like, Vince, I'm going
to be the next Joe Rogan, which like one, you're
not. And I don't mean to be mean about it, but
like, let's be real here. You're not. So, OK,
let's throw that out the window. And then at
the same time, too, it's like all these. are
sort of like, oh, well, I need to get sponsors
for my show and all of these different things.
It's just, it's not the same path. So to put
it in a spot where, okay, well, there's a massive
hole in the market where people don't understand
what their show should actually be, what a good
example is and how to go do that, then you need
to go and solve that problem. And like being
a business owner that had to figure all of my
stuff out on the fly as well, because I was in
radio for 10 years before I did any of this.
So I had no business experience whatsoever. And
I figured out running a business on the fly.
So I knew how complicated it was, although I
made it maybe over complicated at times. And
I was like, all right, people have a lot going
on. We need to simplify this. So that was the
vision is how can I give people a blueprint and
guide them because they have a business, they
have this vision, they can help people. And I
need to make it easier for them to do that. Which
type of businesses have you been able to work
with? Yeah. So primarily coaches and consultants,
right? It's people who are the business. And
from that other side, it's okay. They are dealing
with all of the clients. They are managing their
website. They are responsible for all of the
posting in a lot of cases. They're doing everything.
And so they want to get all of this social element
together. They want to have a podcast. They want
to have a brand and this sort of equity and just
who they are, that status, that thought leadership.
to be able to use the shows as a way to help
those people because they, they have all these
great ideas. It's like, Oh, you've been in business
for 30 years and you know, you, you just don't
know how to express what you do or what you think
what you do is boring at times because you've
been doing it all the time for 30 years. No,
no, no, no, no. Like you have so many interesting
things to say that for your actual direct audience,
like they want to hear that stuff. It's, it's
world changing to them. That's been the kind
of people that first and foremost, we've really
built relationships with and been successful.
And then beyond that, the co -working spaces,
building out interesting things with them to
community build through podcasting. And we're
working on some aspects now of actually releasing
shows with one of the co -working spaces to help
highlight their membership, build connectivity,
things like that. So that's the second lane.
And then in a similar vein to all of this is
also nonprofits, because in the same way as a
coach consultant, you have these direct people
that you're talking to. In their case, they're
fundraising. but they have a mission. There is
a real purpose behind that. And so creating that
alignment so that they can get donors connected
to the people who need help, it's pretty one
-to -one in a sense. So that's really where our
attention's been these days. What's your why?
I love to help people. That's just how I am.
That's how I've been when it was in high school.
And I was the oldest guy in my grade, essentially,
because I was you know, it was like September's
the cutoff. I'm October. So I'm driving before
anybody else. If I was driving 40 minutes to
pick up a friend and bring him to a party, that's
what I did. You know what I mean? I was I was
always like that tutoring people all throughout
high school and college. I was always that person
to help people move or if they need to talk out
a problem, answer that problem for them and give
them some guidance on just where where I thought
they were and what they could do. So I'm just.
always been that way i've always kind of i never
really saw myself as a teacher because i was
such a bad student but then once i got to the
point where i was like out of school i was like
oh no i actually like to help people and teach
them things and and just guide them in any way
forward that i possibly can so this was a natural
extension of that having all this experience
10 years working in professional radio as a host
a producer uh working in podcasting for really
15 years while i was doing that in different
ways of being around shows and developing shows
and shows and hosting shows. So everything really
came together at a point where it just made so
much sense. And that's really been the beauty
of it. It's just at the core, I love to help.
And really, that's all I'm doing is I'm helping
people in podcasting and radio. Yeah, yeah. And
where do they go with this? Is this something
that they'll keep coming back to you if that's
something they decide to do? Or is this something
you encourage them to start trying on their own?
yeah so there's different stages of it right
for people who absolutely really have no budget
whatsoever like brand new just figuring it out
every dollar matters a ton to them a lot of times
what i'll do is i will just give them coaching
advice and i'll say hey if you're going to start
it here's some basic principles you should think
about here's some benchmarks that you should
try to work on here's some strategies that you
can implement for audience building and relationship
building business development like use your tools
of your social media and your show to accomplish
that and then Check back in with me in a couple
of months and let's do another hour and see where
you're at and what those next steps are. So like
that's the low stage of it. And then on the higher
side of it. Yeah. I mean, I'm dealing with people
who a lot of times they have a high ticket offer
that they're looking to sell. Right. So my whole
goal is by managing the show throughout the course
of the year and giving them guidance on things
and helping them post and all of that, that they're
going to get one or two or three extra big ticket
clients in a year. And if I can help them do
that, I'm worth my weight in gold. You know what
I mean? And so that's really the whole idea is
I essentially become their marketing partner.
As much as I am a podcaster, I'm really driving
their marketing at the heart of it and their
business development. And that's what's so much
fun about it is the relationship building and
the content tied together. It's sort of finding
that artistry of how does that work as a show
and how do you do it naturally with people? What
would be the first step that you would tell them
to do? Yeah, so if they want to find out more
about me and how I can help them in their specific
situation, they go to freepodcasthelp .com. Nice
and simple and clear, right? freepodcasthelp
.com. And with that, what I like to do is a very
personalized free 30 -minute strategy session.
So it is very much like, by the time we sit down,
I know what your show is about or what your business
is about, what you're looking to build, the kind
of resources you have, the issues you might be
dealing with. If you're an existing show, I've
got a ballpark of all of that before we talk.
So those 30 minutes are not just like filler,
get to know you. They're like, what do you need?
How can I help you? Let's talk about some stuff
and solve some problems right here, right now.
So very regimented, all at freepodcasthelp .com.
Thank you for being here today. I'm really happy
that you tuned in to Vision Pros Live. I'm looking
forward to seeing your reactions as these episodes
continue to move forward. This is going to get
more and more fun. We'll have more and more engagement
as well. We'll invite people to participate in
the show. And thank you for giving us your time
and attention. Have an excellent time building
out your vision and becoming a vision pro yourself.