WEBVTT 00:00:00.000 --> 00:00:03.339 Tell me about your vision for this, for yourself 00:00:03.339 --> 00:00:07.900 and for the people that you're helping. So my 00:00:07.900 --> 00:00:11.519 vision for this business is I want to impact 00:00:11.519 --> 00:00:15.000 as many people as possible. Right. So one of 00:00:15.000 --> 00:00:18.179 the challenges of my business, Jovenka, is that 00:00:18.179 --> 00:00:22.019 I'm really in a situation where I've accumulated 00:00:22.019 --> 00:00:24.800 all this experience. It's a very hands on type 00:00:24.800 --> 00:00:28.190 business. I can't like have a robot. or even 00:00:28.190 --> 00:00:30.390 have someone else to kind of help people out 00:00:30.390 --> 00:00:32.750 so easily because I have all this knowledge. 00:00:32.789 --> 00:00:35.829 And a lot of my knowledge and my expertise is 00:00:35.829 --> 00:00:37.549 the kind of thing, it's an art, not a science. 00:00:37.649 --> 00:00:40.090 It's not like I could very easily train someone 00:00:40.090 --> 00:00:42.590 else to do it. Someone that has, I've had experience 00:00:42.590 --> 00:00:46.570 in this industry now for 15 years as both a franchisor, 00:00:46.570 --> 00:00:49.890 franchisee, and now as a coach. So that's my 00:00:49.890 --> 00:00:52.810 vision to kind of help as many people as possible, 00:00:52.890 --> 00:00:56.600 right, on a yearly basis. In the past three years, 00:00:56.700 --> 00:01:00.399 we've actually helped 100 buying groups invest 00:01:00.399 --> 00:01:03.359 in about 300 territories, right? Which is exciting. 00:01:03.500 --> 00:01:06.140 It's a lot. It's a lot of business and a lot 00:01:06.140 --> 00:01:09.060 of business that's been matchmaking that's happened. 00:01:09.500 --> 00:01:12.200 That's my vision for the company. My vision as 00:01:12.200 --> 00:01:16.159 a person is this is what I do for a living. And 00:01:16.159 --> 00:01:19.780 it's a very powerful, impactful business. especially 00:01:19.780 --> 00:01:22.000 when it works, right? When it's a great match, 00:01:22.159 --> 00:01:24.159 because not every match works out, right? This 00:01:24.159 --> 00:01:26.640 is small business and you can make everything 00:01:26.640 --> 00:01:29.260 go great, but you don't have any control about 00:01:29.260 --> 00:01:32.280 how things are to go going forward. But this 00:01:32.280 --> 00:01:35.000 is just one part of my life, right? It's a very 00:01:35.000 --> 00:01:37.239 important part of my life. The other things that 00:01:37.239 --> 00:01:39.620 I have going on, which is really a big deal for 00:01:39.620 --> 00:01:41.659 me and my family is I have three daughters that 00:01:41.659 --> 00:01:45.659 are seven, nine, and 13. And took my seven and 00:01:45.659 --> 00:01:47.560 nine year old to the Rockets game last night. 00:01:47.680 --> 00:01:50.280 So, I mean, like everything is that's kind of 00:01:50.280 --> 00:01:52.920 number one priority. Right. Just to be that dad 00:01:52.920 --> 00:01:55.840 that I can be, because this is very finite to 00:01:55.840 --> 00:01:59.140 be this dad, this girl dad. When my daughters 00:01:59.140 --> 00:02:02.019 are this amazing age. Yeah. Yeah, definitely. 00:02:02.280 --> 00:02:04.900 And I appreciate you sharing your vision across 00:02:04.900 --> 00:02:07.719 the board personally and professionally, because 00:02:07.719 --> 00:02:10.719 that definitely helps me and shares with me and 00:02:10.719 --> 00:02:14.669 the audience that this isn't just about. um the 00:02:14.669 --> 00:02:18.610 money or you know as i as i know that i've read 00:02:18.610 --> 00:02:22.870 tell me this are people paying you to do this 00:02:22.870 --> 00:02:25.370 your clients those that you're matching are they 00:02:25.370 --> 00:02:27.490 paying you to do this is this something it's 00:02:27.490 --> 00:02:29.449 free that's the most exciting thing now i get 00:02:29.449 --> 00:02:32.449 paid from the franchisor side from franchise 00:02:32.449 --> 00:02:34.990 brands right whenever i make a successful match 00:02:34.990 --> 00:02:38.490 but my service is free for potential franchisees 00:02:39.120 --> 00:02:41.960 Okay. So, you know, I knew that and I love that 00:02:41.960 --> 00:02:44.560 because I needed to hear that. A lot of people 00:02:44.560 --> 00:02:47.139 say there's nothing in life for free. And I'm 00:02:47.139 --> 00:02:50.520 not saying free monetarily, you know, just you 00:02:50.520 --> 00:02:53.580 choosing to help people do better and get better. 00:02:54.219 --> 00:02:57.039 I do have a question because as you've gone through 00:02:57.039 --> 00:02:59.520 this, you've did 15 years of this and probably 00:02:59.520 --> 00:03:04.699 will do 15 more. What was your most significant 00:03:04.699 --> 00:03:07.379 learning experience to get to where you are today? 00:03:09.069 --> 00:03:11.689 So I would say the most significant learning 00:03:11.689 --> 00:03:15.569 experience I've ever had, right, was a time where 00:03:15.569 --> 00:03:20.189 I really truly believe that man plans and God 00:03:20.189 --> 00:03:23.949 laughs. And what I mean by that is you could 00:03:23.949 --> 00:03:26.969 have all the best plans in the world. When I 00:03:26.969 --> 00:03:29.189 started my office cleaning master franchise, 00:03:29.530 --> 00:03:34.389 right, I had personal challenges and it was just 00:03:34.389 --> 00:03:37.310 really hard at the beginning, right? I was distracted 00:03:37.310 --> 00:03:40.849 outside of work. And it was something totally 00:03:40.849 --> 00:03:45.009 outside of my control. And I had one of two forks 00:03:45.009 --> 00:03:47.330 in the road. Right. First one was to kind of 00:03:47.330 --> 00:03:50.270 let these things get to me in the business and 00:03:50.270 --> 00:03:53.750 just kind of, you know, just just kind of use 00:03:53.750 --> 00:03:56.050 that as an excuse and have this thing not work 00:03:56.050 --> 00:03:58.569 out. But the second fork in the road that I chose 00:03:58.569 --> 00:04:02.340 after I was able to solve these challenges. was 00:04:02.340 --> 00:04:04.400 to kind of just be in a situation where like 00:04:04.400 --> 00:04:06.319 wait a second here i'm going to go ahead i'm 00:04:06.319 --> 00:04:08.759 going to plow through i'm going to use this as 00:04:08.759 --> 00:04:11.740 an opportunity to kind of yes these past three 00:04:11.740 --> 00:04:14.400 months have been very challenging and i'm going 00:04:14.400 --> 00:04:16.139 to make this thing work and i'm going to do everything 00:04:16.139 --> 00:04:18.500 to make the thing work and that's the path that 00:04:18.500 --> 00:04:21.220 i chose so i think adversity is a great teacher 00:04:21.220 --> 00:04:26.180 yeah yeah definitely and you said man plans god 00:04:26.180 --> 00:04:30.519 laughs i truly is it was that the statement was 00:04:30.519 --> 00:04:34.279 i on Yeah. And I love that because what it just 00:04:34.279 --> 00:04:36.579 told me, which is a conversation I just had with 00:04:36.579 --> 00:04:39.779 another business owner, was we often think we 00:04:39.779 --> 00:04:42.899 have this plan and it's a master plan. And the 00:04:42.899 --> 00:04:46.120 minute that it detours, you either accept or 00:04:46.120 --> 00:04:48.439 decline. But it's still going to go according 00:04:48.439 --> 00:04:51.160 to the other plan that usually isn't what we 00:04:51.160 --> 00:04:54.019 align with. And so I love that statement, which 00:04:54.019 --> 00:04:56.579 means that you were able to say, hey, this is 00:04:56.579 --> 00:04:59.360 I have choices. Right. What choice is best going 00:04:59.360 --> 00:05:03.569 to fit? you know, Adam and the three girls and 00:05:03.569 --> 00:05:07.230 the family and will fit well. So I love that 00:05:07.230 --> 00:05:09.649 you shared that. I have a question. What's one 00:05:09.649 --> 00:05:12.310 myth about franchising that you wish everyone 00:05:12.310 --> 00:05:15.329 knew about? So we talked about this myth about 00:05:15.329 --> 00:05:18.490 McDonald's, right, versus many different industries. 00:05:18.569 --> 00:05:21.069 But let's talk about investment level. Right. 00:05:21.149 --> 00:05:24.660 That's that's another one. Another myth. is people 00:05:24.660 --> 00:05:26.399 think that they need to spend millions of dollars 00:05:26.399 --> 00:05:28.720 to invest in a franchise, right? That's true. 00:05:28.779 --> 00:05:31.939 There are seven figure franchise brands, but 00:05:31.939 --> 00:05:34.019 I have some, the minimum investment that we're 00:05:34.019 --> 00:05:36.740 looking for, minimum net worth is about $150 00:05:36.740 --> 00:05:40.300 ,000, including people's houses or their 401k 00:05:40.300 --> 00:05:44.899 and an actual liquid of 50k, right? And so I 00:05:44.899 --> 00:05:47.040 have really great brands that are scalable that 00:05:47.040 --> 00:05:50.810 you can start as low as $125 ,000 all in. Right. 00:05:51.069 --> 00:05:53.829 And that's kind of the interesting thing. You 00:05:53.829 --> 00:05:56.430 don't need to be a multimillionaire to invest 00:05:56.430 --> 00:05:59.029 in a franchise. There are plenty of great opportunities 00:05:59.029 --> 00:06:00.949 that are scalable that are on the lower end. 00:06:01.490 --> 00:06:04.389 Yeah. Yeah. And I guess, you know, I never even 00:06:04.389 --> 00:06:07.189 really asked that question about what it takes, 00:06:07.209 --> 00:06:10.250 you know, financially. And I'm thinking, too, 00:06:10.370 --> 00:06:13.709 more on the second figure, you know, almost there, 00:06:13.850 --> 00:06:17.410 six figure there. So that's that's really good 00:06:17.410 --> 00:06:20.519 to know. And so when. when an individual comes 00:06:20.519 --> 00:06:23.680 to you and says i have this idea right and you 00:06:23.680 --> 00:06:27.160 begin your matchmaking experience um and they 00:06:27.160 --> 00:06:31.300 do have a desire to to get invest in something 00:06:31.300 --> 00:06:37.620 a little bit more pricey or is there a more I 00:06:37.620 --> 00:06:41.079 guess I'm almost like thinking like a more detailed 00:06:41.079 --> 00:06:43.759 way of getting into this, because, again, the 00:06:43.759 --> 00:06:45.759 higher you go in my mind, like I'm thinking like 00:06:45.759 --> 00:06:48.560 an audience in my mind, the more money you spend, 00:06:48.779 --> 00:06:51.300 the more like I need to be protected and know 00:06:51.300 --> 00:06:52.899 that this is right for me. Does that make sense, 00:06:52.959 --> 00:06:56.040 Adam? Absolutely. So I guess the question is, 00:06:56.079 --> 00:06:58.920 if someone, so I think what you're asking, and 00:06:58.920 --> 00:07:01.959 let me make sure I understand correctly, is the 00:07:01.959 --> 00:07:04.240 process different for someone that's making a 00:07:04.240 --> 00:07:08.160 seven figure versus a $200 ,000 investment? Yes, 00:07:08.180 --> 00:07:11.220 yes. And look, the answer is the process is the 00:07:11.220 --> 00:07:14.240 same, right? But the considerations are different. 00:07:14.319 --> 00:07:17.620 It's still a personalized process. But if someone 00:07:17.620 --> 00:07:20.339 is a sophisticated investor that might want to 00:07:20.339 --> 00:07:23.500 buy multiple units, that are over a million dollars 00:07:23.500 --> 00:07:27.339 each right then it's a different type of uh questions 00:07:27.339 --> 00:07:28.980 that they're asking they're asking how expensive 00:07:28.980 --> 00:07:32.120 is the lease and is it a 10 -year lease and is 00:07:32.120 --> 00:07:34.439 it is it something where i'm personally on the 00:07:34.439 --> 00:07:38.279 hook or not and something that's a different 00:07:38.279 --> 00:07:41.019 conversation but it's still a personalized service 00:07:41.019 --> 00:07:43.100 that i provide for that sophisticated investor 00:07:43.860 --> 00:07:47.240 I love that. And I want to be aware of your time. 00:07:47.399 --> 00:07:49.500 I don't want to go over. I know you have probably 00:07:49.500 --> 00:07:51.699 so many other things to do, but I always have 00:07:51.699 --> 00:07:56.060 one favorite question. What are the greatest 00:07:56.060 --> 00:07:59.500 joys of what you do? The greatest joys of what 00:07:59.500 --> 00:08:02.959 I do are when someone contacts me out of the 00:08:02.959 --> 00:08:05.800 blue and they say things such as, oh my gosh, 00:08:05.920 --> 00:08:10.339 Adam, you've changed my life. I've had situations 00:08:10.339 --> 00:08:12.839 in the past where one of my favorite placements. 00:08:13.399 --> 00:08:16.300 He was a Fortune 500 exec. He still is a Fortune 00:08:16.300 --> 00:08:20.100 500 exec. He's kind of on the upper end. And 00:08:20.100 --> 00:08:23.459 his wife still has her own consulting business, 00:08:23.540 --> 00:08:26.199 but they decided to invest in a salon suite. 00:08:26.899 --> 00:08:30.819 And they are actually, they're the top performers 00:08:30.819 --> 00:08:34.070 in their whole system. And this is kind of a 00:08:34.070 --> 00:08:36.350 life dream for them. He was just so busy in his 00:08:36.350 --> 00:08:38.870 Fortune 500 job, never was able to start his 00:08:38.870 --> 00:08:40.909 own business, but because they were able and 00:08:40.909 --> 00:08:43.690 just changed their life. And I love that. That's 00:08:43.690 --> 00:08:47.230 a great situation to be in. Yeah. Yeah. So through 00:08:47.230 --> 00:08:50.070 all of this, I know that businesses change, people 00:08:50.070 --> 00:08:52.730 change. So I'm going to ask you what next for 00:08:52.730 --> 00:08:57.370 you, Adam Goldman. Well, great question. So personally, 00:08:57.549 --> 00:09:01.110 what's next for me, it's three teenage girls, 00:09:01.370 --> 00:09:03.629 right? That's the personal thing. So kind of 00:09:03.629 --> 00:09:07.070 adjusting to that difference in what they're 00:09:07.070 --> 00:09:10.370 looking for and the needs. And look, I have this 00:09:10.370 --> 00:09:13.450 thing, I really believe it's called a, we call 00:09:13.450 --> 00:09:15.889 it a daddy daughter day. We do it every 90 days. 00:09:16.070 --> 00:09:18.429 It's almost like a board meeting where it's one 00:09:18.429 --> 00:09:21.759 -on -one time for four hours with each kid. And 00:09:21.759 --> 00:09:24.700 so I'm kind of excited to see what that means 00:09:24.700 --> 00:09:28.740 when instead of 13, 9 and 7, it's going to be 00:09:28.740 --> 00:09:32.059 18, 15 and 12. Right. What's what's what will 00:09:32.059 --> 00:09:34.000 that four hours look like? Is it going to be 00:09:34.000 --> 00:09:37.440 shopping in the Galleria in Houston? What will 00:09:37.440 --> 00:09:39.419 that be? That's that's the exciting challenge. 00:09:39.480 --> 00:09:41.299 I don't know what to make of it, but to have 00:09:41.299 --> 00:09:44.120 three teenagers is going to be fascinating. Absolutely. 00:09:44.200 --> 00:09:47.539 Absolutely. And I'll just share on online and 00:09:47.539 --> 00:09:50.039 with the audience. I have three girls, myself 00:09:50.039 --> 00:09:54.200 and one boy. As time does change, everything 00:09:54.200 --> 00:09:58.159 changes. But I tell you, I as I sit here and 00:09:58.159 --> 00:10:01.000 get tingles through my body, it's it's a joy. 00:10:01.159 --> 00:10:05.740 It's just such a joy. So my girls are 29, 14 00:10:05.740 --> 00:10:11.379 and 10. And my son is 24. So there's a big gap, 00:10:11.480 --> 00:10:13.980 but it's a gap, you know, not not as you know, 00:10:13.980 --> 00:10:17.080 not as close as yours, but it's just a journey, 00:10:17.120 --> 00:10:20.100 much like business and watching things just change. 00:10:20.139 --> 00:10:22.879 And we have no control over it. That's what it 00:10:22.879 --> 00:10:25.820 is with our children. So I'm super excited to 00:10:25.820 --> 00:10:30.440 see what's in store for you as well. And I love 00:10:30.440 --> 00:10:34.080 that for you, that four hours with each one is 00:10:34.080 --> 00:10:36.519 going to be imperative. And that's not just speaking 00:10:36.519 --> 00:10:39.519 as a co -host or a business owner, but as a woman. 00:10:39.799 --> 00:10:43.860 That is so important. So I say kudos to you. 00:10:43.940 --> 00:10:45.919 And next time you're just sitting alone, pat 00:10:45.919 --> 00:10:48.659 yourself on the back because not everyone will 00:10:48.659 --> 00:10:52.000 take that time out. So kudos to you. Super proud 00:10:52.000 --> 00:10:55.679 of you for what it's worth. Thank you. You're 00:10:55.679 --> 00:10:58.259 welcome. Well, I truly thank you for your time. 00:10:58.379 --> 00:11:01.120 I don't want to keep you any longer, but I enjoyed 00:11:01.120 --> 00:11:03.299 sitting here and speaking with you about your 00:11:03.299 --> 00:11:06.740 business. Anyone in the audience that would like 00:11:06.740 --> 00:11:09.539 to look further into it, Adam, please share with 00:11:09.539 --> 00:11:13.259 me and us the website or any social media handles 00:11:13.259 --> 00:11:15.940 you have. So best way to kind of get a hold of 00:11:15.940 --> 00:11:20.100 me is go to FranchiseAdam .com to book a free 00:11:20.100 --> 00:11:22.139 15 minute chat. And if I don't think you're a 00:11:22.139 --> 00:11:24.340 fit for franchising, I promise to let you know. 00:11:25.240 --> 00:11:28.240 Second way is just go to FranchiseCoach .net. 00:11:28.379 --> 00:11:31.879 It has testimonials and there's also a place 00:11:31.879 --> 00:11:35.159 to kind of book a time with me as well. OK, well, 00:11:35.200 --> 00:11:37.480 thank you. You guys heard it. He promised to 00:11:37.480 --> 00:11:39.940 let you know if it's the best fit for you. Give 00:11:39.940 --> 00:11:43.940 him a call like this. Save it again. Adam, thank 00:11:43.940 --> 00:11:46.659 you so much for being here and have an amazing 00:11:46.659 --> 00:11:49.860 day. Thank you. Same to you. Thank you. Thank 00:11:49.860 --> 00:11:51.860 you for being here today. I'm really happy that 00:11:51.860 --> 00:11:53.899 you tuned in to Vision Pros Live. I'm looking 00:11:53.899 --> 00:11:57.159 forward to seeing your reactions as these episodes 00:11:57.159 --> 00:11:58.960 continue to move forward. This is going to get 00:11:58.960 --> 00:12:01.539 more and more fun. We'll have more and more engagement 00:12:01.539 --> 00:12:03.659 as well. We'll invite people to participate in 00:12:03.659 --> 00:12:05.840 the show. And thank you for giving us your time 00:12:05.840 --> 00:12:08.120 and attention. Have an excellent time building 00:12:08.120 --> 00:12:10.480 out your vision and becoming a vision pro yourself.