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But tell me about your vision.

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My vision is that we are the generation of parents

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who raise empathetic, compassionate, empowered

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leaders by building them up instead of cutting them down,

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who will be better equipped to navigate and change

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so much of what ails us as human beings,

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that they can hold compassion and courage together

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at the same time.

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And that's all rooted in their childhood.

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Yeah, yeah.

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And those two things together, passion and courage,

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I don't think you hear that very often together,

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because they're on two different ends of the spectrum in my opinion.

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And I love that vision, because parenting

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is completely different.

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I'm going to go on every platform to say I'm 45 years old.

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And the way that parenting is now, oh, I tell you,

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it's like a flip of the coin.

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And me being raised, and how I responded,

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and how my parent responded, and now raising four others, oh,

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it's a whole different ballgame.

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So as I tell myself in my life, I want

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to shift into understanding parenting

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with the challenge of social media.

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Yeah, thank you.

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So we are in a new digital world.

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It is.

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And of course, Jai, one of our pillars

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is that we're not here to tell anyone else how to parent.

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We're here to empower you to make those decisions

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and feel confident in them and hold boundaries

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around the decisions and choices that you make,

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yes, compassionately.

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And the reality is that all of our children,

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whether we give them devices or not,

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are going to be influenced by what happens online.

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And so I tend to, as a parent, think

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about preparation versus trying to protect them from it,

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because it is the reality.

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There's nothing that's a better anchor against the ills

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and risks and scary side of social media

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than teaching our children who they are, arming them

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with values, arming them with morality,

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letting them use social media as a bridge for conversation

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around what we stand for in our family

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and what might be important to others

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as a tool of distinction so that they have a self-identity,

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ideally, that is unshakable, regardless of how many likes

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their TikTok.

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I don't even know if you get likes on TikTok,

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but whatever it is, that they are not

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pulled into that external locus of control,

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which is social media.

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Yes.

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And that's good, how you state that you prepare them rather

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than to protect them, because at any cost and at all costs,

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someone, especially if they're going to school,

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someone's raising our children, right?

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Someone other than ourselves.

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I'm so sorry.

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They'll cut that out.

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But it's crazy, because I tell people eight hours out the day,

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I'm not the parent.

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That's right.

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I'm literally placing them in the hands,

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whether it be a private school or a public school

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or one with faith values.

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It is somebody else, right?

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So with that being said, the preparation

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is awesome that you say that, because that's like, hey,

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once you're out of my sight and out of my hands,

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I want you to know who you are, because you

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should value who you are.

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There's so many things in that.

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So how does Jai Institute help parents

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to create that for their children?

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So we train parenting coaches, and more appropriately,

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parent coaches, because again, we don't

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have a parenting methodology.

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Coaching is vital for adult transformation

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and learning new skills and learning nervous system

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regulation, learning to be an effective communicator.

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Many of us weren't modeled these skills as children,

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not because our parents were trying to mess us up.

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They were doing the best with what they could.

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But these aren't things that, by and large, we learned.

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And so the reason that we train parenting coaches instead

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of, for example, having a parenting course online

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is that the way that the human brain works

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and how responsible our subconscious mind is,

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kind of like our automatic processing system of how

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we do anger, how we do conflict, how we navigate relationships,

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what our attachment style is, these

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can be controlled with willpower to a certain extent.

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But that's only like two hours a day

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that we can control those things.

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And so coaching gives people a container

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to try new things on, to practice,

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to have accountability and support and empathy.

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And so our thesis, proven by the results that we create,

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is that coaches bear the best chance of actually making

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lasting and meaningful change in adults

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who have a lifetime of experience doing relationships

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the way that they do relationships.

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So our coaches go through our parent-centric training first.

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They learn about all of these tools

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that we have around nonviolent communication, attachment

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style, emotional intelligence, and then

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learn how to coach those skills in the families

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that they serve.

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I love that.

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So how many is on your team?

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Oh, my goodness.

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I think we have about 16 people now.

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Nice.

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Congratulations to you, Enke.

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Oh.

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Oh.

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Hey, when you have something, and as I

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mentioned before, I'm a little faith-based.

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But once it's all got, it's all good.

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So it sounds like it's going really good for you.

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Congratulations.

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Yeah.

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I mean, I'm sure it's no shock to hear to your listeners.

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But growing a business, and it's right up there

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with growing children, it will take you on a journey.

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Yes.

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Yes.

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And I love that we can mix all of this,

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because truth be told, there's journey in being a parent.

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There's journey in entrepreneurship.

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There's journey just in life in general.

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And what you're telling us is I came up

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with this little phrase, there's power in a parent.

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Because we do have the power to raise our children

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to be strong, courageous, understanding, loving.

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Even with the social media and the technology,

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I think that we still have that power.

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And we can take it back.

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Absolutely.

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Yeah, one thing that's super crazy is,

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I believe it was my mom.

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My mom was saying she watched something.

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And she was like, parents, because now I'm older,

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and now I have younger ones.

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She was like, parents didn't, we're not understanding.

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And she's saying, I'm older.

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She's like, we're not understanding

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that we didn't have technology like that.

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And now having that understanding

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that our children have it, it never clicked until then.

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Oh, they didn't grow up without an iPad.

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They grew up with an iPad.

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They grew up with all these things.

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And so talking to you now and having that understanding

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and what it would feel like to hear someone coach a parent

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on trying to be more gentle and understanding,

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I love that your coaches are going through coaching

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to coach that.

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Leaders go first.

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And as someone who's worked in the transformational space

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for a very long time, I have a very high integrity bar.

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And it's very important to me as a person

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to put my head down on the pillow every night

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and know that I can deliver on the promises that I've

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made to our community.

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And so I believe that's the same for our coaches.

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People that are attracted to this kind of mission

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are going to be heart centered, are

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going to be high integrity.

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They care deeply about what's happening with children

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and parents all over the world.

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And so having our coaches have that experience

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of transformation for themselves emboldens them to then go out

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into their schools, to their pediatricians,

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to their communities and say, I can help.

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I love that.

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I love that.

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I can just hear the passion in your voice.

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And it's interesting.

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How long have you been in business?

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Oh, gosh.

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18 years.

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My son just turned 20.

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Actually, today, it's his 20th birthday today.

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Yay.

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And I worked in finance.

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And I had two under two.

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And I just thought, this is not what I want to be.

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I don't want to be coming home to the nanny who

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took them to the beach.

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This is not what I had in mind.

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And so I hung up my first little shingle

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when they were just really little.

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And here we are.

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Time.

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No way.

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That is exciting.

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Happy birthday to you, son.

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Thank you.

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20 is what's good.

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I know.

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It's like I'm down to one teenager.

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Woo.

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Right.

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And that's crazy, which is very interesting because that's

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the business.

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That's your life.

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But it's also your life.

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So I'm trying to find the word.

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But how do you juggle the two?

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That's better sometimes than others.

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I have two kids who are in college now.

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So now I'm kind of like, what does one do with oneself?

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It's a little destabilizing, frankly.

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I think when they were younger, it was important for me

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to learn to have a really firm boundary for myself.

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They would call me out.

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When I was trying to be present with them

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and I'd be sideways on my phone, we came up

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with a secret password for that where they could say marshmallow.

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And I would put the phone down.

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It's hard.

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And sometimes I did better than others in the early years.

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I kind of wish I knew then what I know now.

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And I was probably too focused on growing the business

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because it does go so fast.

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So it ebbs and flows.

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And sometimes the needs of the kids

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are going to be stronger than the needs of the business.

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And vice versa.

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And I think for entrepreneurial parents,

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my best advice would be to let that be OK.

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Because the beating ourselves up about it

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isn't going to help anything.

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Yes.

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And that is the main reason why I asked.

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Because I'm telling you, with all the experience as a parent,

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like a real live parent-parent, and then coaching others

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to do the parenting coaching, that piece right there

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was probably, I'm being opinionated,

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but that was the most powerful thing probably of this episode

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is that you're going to ebbs and flows.

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And your children are going to get that piece of you that's

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like, OK.

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But as you guys heard, Keeva said, make up a word.

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And then that way, and that's pretty cool too.

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Because even when you're out and about, and they're at the park,

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and they're on the slide, and you hear, marshmallow.

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Yeah.

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Yeah.

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So much of what we're giving parents the ability to do

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is to work in collaboration with children

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to create solutions together.

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So if you think about the way a lot of us were parented,

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it was power over.

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Do as I say, because I said so.

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I'm the adult. I put a roof over your head.

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You owe me your good behavior.

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And a lot of what we're seeing today is power under parenting.

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My child's needs and feelings are the most important.

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And that's not useful when we're thinking

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about raising actual human adults who

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know how to take personal responsibility and do things

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even when they're hard, even when they don't want to.

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And so what we're really working toward

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is something we call power with, where everyone

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in a relationship, whether it's parent, child, or otherwise,

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has the right to have their feelings and needs matter.

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And that in an effective communication style,

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we can work together to find solutions where, by and large,

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everyone's feelings and needs are met.

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Now, that doesn't mean everyone's

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going to be happy all the time.

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And they shouldn't be.

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Because we need to, or we could choose to,

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learn to model what healthy conflict looks like,

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what compromise looks like, what out-of-the-box thinking looks

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like.

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And that's life changing for a child.

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They will not.

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Their standards when you raise it, like, my kids

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blow me away with their standards

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for their relationships.

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I'm frankly jealous.

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I'm telling you, me too.

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Me too, because again, they've grown up differently, right?

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Of course, not with us.

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But then we're the parents.

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And then you watch them.

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They're doing things so different.

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And I love it.

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And I often wonder why I connect with my 29-year-old a lot.

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Because I'm like, yes, yes, yes.

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Healthy conflict, because I will say this.

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When you say that, and I hear that often, healthy and conflict

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never was in the same sense or word.

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It didn't have a hyphen or anything.

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Those two things were completely different.

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Because conflict is rage and anger, at least

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the way that I was raised.

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Yeah, for a lot of us.

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For a lot of us.

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And so we fear conflict.

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I'll speak for my own journey.

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I used to think I was a people pleaser.

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No, I was like an Olympic champion conflict avoider.

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Like I would just sit in a pot of boiling hot water

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rather than risk losing love through conflict,

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because that's what it meant for me.

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And as I've developed this ability to really sit

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in conflict and to stay open and to hear what the other person is

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saying, and to have the courage, like oh my god,

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is it going to come out?

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And to have the courage to say what I actually

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am feeling and thinking, even if I think the other person isn't

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going to agree with me.

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The miracle on the other side of that

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is that it deepened my relationships.

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It created more trust, more connection, more intimacy.

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And so these ideas that we have about black and white,

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it's like no, it's the both and.

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Yes, yes, yes.

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And the crazy part about that too is even if it doesn't deepen,

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even if it doesn't get better per se,

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we have that choice to say am I going to accept it,

328
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or am I going to be OK with letting it flow

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and letting it go?

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Because anything that doesn't allow healthy conflict

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or healthy conversations to happen that end in a not so good

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way, maybe it's not for that.

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And maybe there's some times we need to sit in it, reflect,

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and say, hey, is this meaningful to us?

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Which is, and going back to parenting, the same thing.

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Healthy conversations, healthy conflict.

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And that can, I won't call it balance,

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but that can set a tone to having a conversation that's

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either hard for us as parents or to the children that says,

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say what you're going to say, but also make sure you

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choose your words wisely.

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I deeply appreciate that you just brought that up.

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When we grow, when we mature, when

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we start to live into a new reality of who

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we are as leaders, because whether you're a parent,

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whether you're a business owner, you are a leader.

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People, children, or otherwise are

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going to be influenced by your thoughts, actions, and deeds.

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And not everyone is going to be able to meet you

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in that place.

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I've really worked to allow people's journeys

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to be their own.

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I can't make another person act responsibly or treat me

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with kindness.

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And so the reality is that there are people

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that we will move on from.

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But I think it's worth it.

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In the end, it's like our monkey mind that's saying, danger,

359
00:17:04,720 --> 00:17:07,920
danger, but freedom lives over here.

360
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Yes, yes, yes.

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And that freedom doesn't have to make

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00:17:13,560 --> 00:17:16,600
you feel that lump in your throat of fear

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00:17:16,600 --> 00:17:20,600
to actually say what you feel, because maybe that's not

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00:17:20,600 --> 00:17:23,800
the person or the position.

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00:17:23,800 --> 00:17:27,920
And I say all of this because I'm actually teaching my kids,

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hey, what's the kind of conversations that you're having?

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Oh, you're not friends anymore?

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00:17:32,280 --> 00:17:33,440
And they're like, no.

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It's like, OK, well, let's talk about that.

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And then I'm like, hey, well, let it flow and let it go

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if it has to.

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Don't force it.

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And I think that that's also the thing about you teaching

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and your team teaching how to parent is also,

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I think you're really parenting the parent.

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That's exactly what we are doing.

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00:17:56,440 --> 00:17:59,560
It's like we're teaching adults how

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00:17:59,560 --> 00:18:03,520
to embrace the full scope, the messiness, the beauty,

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00:18:03,520 --> 00:18:07,400
the joy, the heartbreak, the grief, the pride.

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All of that is humaning.

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And we, with our small human brains,

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00:18:13,920 --> 00:18:16,280
tend to think, oh, I only want the good stuff.

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00:18:16,280 --> 00:18:18,240
I only want my kids to have the good stuff.

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But that's not real.

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00:18:19,560 --> 00:18:21,440
That's not how life goes.

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00:18:21,440 --> 00:18:23,720
And so it's kind of like the same thing as what

387
00:18:23,720 --> 00:18:25,280
we said about social media.

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00:18:25,280 --> 00:18:29,280
I want to prepare my children to navigate heartbreak,

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not to avoid it.

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00:18:30,640 --> 00:18:36,480
I want to prepare my children to handle failure, not to avoid it.

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00:18:36,480 --> 00:18:38,560
And when I mess up, I want them to see

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that I get to make mistakes, too.

393
00:18:40,800 --> 00:18:42,760
And I'm going to make it right.

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00:18:42,760 --> 00:18:45,200
And I'm going to take responsibility.

395
00:18:45,200 --> 00:18:48,960
And that allows them to say, OK, I can mess up,

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00:18:48,960 --> 00:18:50,680
but I'm still worthy.

397
00:18:50,680 --> 00:18:54,800
I'm still deserving of love and respect and kindness

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00:18:54,800 --> 00:18:56,400
and compassion.

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00:18:56,400 --> 00:18:59,880
And so this is what I see as so revolutionary about what we do,

400
00:18:59,880 --> 00:19:01,880
because at the end of the day, what we're trying to do

401
00:19:01,880 --> 00:19:06,480
is raise better human beings, whether they're 2 or 72.

402
00:19:06,480 --> 00:19:13,680
Yes, because, I mean, as we know, 2025 came so fast.

403
00:19:13,680 --> 00:19:15,680
I'm telling you, I was like, what?

404
00:19:15,680 --> 00:19:18,040
And then I'm like, wait.

405
00:19:18,040 --> 00:19:22,000
I still remember January 1, 2024,

406
00:19:22,000 --> 00:19:24,880
which meant that I was present.

407
00:19:24,880 --> 00:19:28,800
And if I remember January, I remember March.

408
00:19:28,800 --> 00:19:32,040
And it helped me to, I'm actually getting goosebumps,

409
00:19:32,040 --> 00:19:35,640
because when you're present, after having

410
00:19:35,640 --> 00:19:38,600
these coachings and this understanding within yourself,

411
00:19:38,600 --> 00:19:41,320
and then the attempt to raise your children well,

412
00:19:41,320 --> 00:19:45,000
but just also knowing that life is so short,

413
00:19:45,000 --> 00:19:49,400
but so worth the living, hey, no matter how fast the year goes

414
00:19:49,400 --> 00:19:51,680
by, we still have an opportunity,

415
00:19:51,680 --> 00:19:55,440
if we're blessed, to have that opportunity to make changes,

416
00:19:55,440 --> 00:19:56,800
be better people.

417
00:19:56,800 --> 00:20:01,120
And so with you and your team, parenting the parent

418
00:20:01,120 --> 00:20:04,600
to parent the child, I think that it's

419
00:20:04,600 --> 00:20:07,080
the best domino effect ever.

420
00:20:07,080 --> 00:20:07,800
Dominoes.

421
00:20:07,800 --> 00:20:08,680
I agree.

422
00:20:08,680 --> 00:20:12,760
I mean, it's just, it's very humbling.

423
00:20:12,760 --> 00:20:14,600
It's very awe-inspiring.

424
00:20:14,600 --> 00:20:16,280
Every Monday morning, I have a practice

425
00:20:16,280 --> 00:20:18,920
of reading our Google reviews.

426
00:20:18,920 --> 00:20:21,920
Because being a CEO of a business that's gotten way

427
00:20:21,920 --> 00:20:25,080
bigger than I ever thought, it's hard.

428
00:20:25,080 --> 00:20:27,600
It can be really scary, and it can be,

429
00:20:27,600 --> 00:20:29,080
I can feel like I'm not equipped.

430
00:20:29,080 --> 00:20:34,280
I don't understand KPIs enough or whatever story

431
00:20:34,280 --> 00:20:35,320
I'm telling myself.

432
00:20:35,320 --> 00:20:38,040
And then I go read those reviews, and I'm like, Kiva,

433
00:20:38,040 --> 00:20:39,360
you may not quit.

434
00:20:39,360 --> 00:20:43,040
No, you get to rise to the occasion,

435
00:20:43,040 --> 00:20:46,480
because the work is so important.

436
00:20:46,480 --> 00:20:49,360
And it just fuels me and my desire

437
00:20:49,360 --> 00:20:51,600
to be the best leader that I can be.

438
00:20:51,600 --> 00:20:53,080
Absolutely.

439
00:20:53,080 --> 00:20:55,720
And I don't want to take up too much more of your time,

440
00:20:55,720 --> 00:20:59,800
but I have one last question, and I'm going to hit you with it.

441
00:20:59,800 --> 00:21:00,640
What's your why?

442
00:21:03,520 --> 00:21:09,000
It's little girl Kiva who didn't get these things

443
00:21:09,000 --> 00:21:12,760
and ended up adopting defense mechanisms and coping

444
00:21:12,760 --> 00:21:16,080
strategies that caused a lot of harm, not just to myself,

445
00:21:16,080 --> 00:21:17,960
but other people.

446
00:21:17,960 --> 00:21:21,880
And so in my other office, I have a Polaroid of me

447
00:21:21,880 --> 00:21:23,680
when I was about six years old, which

448
00:21:23,680 --> 00:21:27,960
is when my life kind of started to go

449
00:21:27,960 --> 00:21:31,680
in a really intense and kind of scary direction,

450
00:21:31,680 --> 00:21:34,680
and I keep her with me all the time.

451
00:21:34,680 --> 00:21:38,240
I just want to do better for her and for Miles

452
00:21:38,240 --> 00:21:41,040
and Charlotte, my own kids, and give other people

453
00:21:41,040 --> 00:21:43,160
the opportunity to do the same.

454
00:21:43,160 --> 00:21:44,520
Thank you for being here today.

455
00:21:44,520 --> 00:21:47,000
I'm really happy that you tuned in to Vision Pros Live.

456
00:21:47,000 --> 00:21:49,640
I'm looking forward to seeing your reactions

457
00:21:49,640 --> 00:21:51,960
as these episodes continue to move forward.

458
00:21:51,960 --> 00:21:53,640
This is going to get more and more fun.

459
00:21:53,640 --> 00:21:55,560
We'll have more and more engagement as well.

460
00:21:55,560 --> 00:21:57,560
We'll invite people to participate in the show.

461
00:21:57,560 --> 00:21:59,920
And thank you for giving us your time and attention.

462
00:21:59,920 --> 00:22:02,640
Have an excellent time building out your vision

463
00:22:02,640 --> 00:22:20,240
and becoming a Vision Pro yourself.

