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We've got cultures going through all sorts of stuff right now.

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You know, there's a return to office mandates that are happening.

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We've got people who are very, very in love with the idea of working

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from home at this point.

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I've been working from home since 2010.

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I don't know how many people know that, but I've almost always worked from home.

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And there's the argument that working from home kills curiosity,

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ingenuity and engagement.

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And there's an argument that actually there's ways to explore that and create

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productivity even from the home office.

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And you, Dr.

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Julie Pham, help people with curiosity and bringing curiosity in the workplace.

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And work should be more fun in my opinion.

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So I love what you do.

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I'm like, okay, cool.

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What are your thoughts on what's going on in the present world of curiosity and

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corporate and coaches and working from home and the whole nine yards?

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I think one of the things that actually kills curiosity is this is problem solving.

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And it's because it's because we're, I need a solution now.

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And what is the outcome going to look like?

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And sometimes actually what we need to do is slow down and say, what is this

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problem teaching me, huh?

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What are some questions I need to ask?

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I was actually just in a call this morning and we were debriefing on an event.

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And we started, we just started jumping to solution.

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Well, this is what we need to fix.

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This is what we need to fix.

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And it's like, wait, and the facilitator, I was a participant.

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The facilitator actually stepped back and said, okay, before we get to solutions,

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why don't we talk, remind ourselves, what was the vision for the event?

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And so actually, I think that's one thing that, that really our need for

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solutions hurts curiosity and the need for a right answer.

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I think people are so scared of being, of, of offending someone, of hurting

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someone.

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Jackson, I remember once I was, I was leading this big group session and I was, I

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was guiding people through how to ask questions, approach difficult

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conversations with curiosity.

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And at the end, this one person said, you've taught us how to ask questions, but

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what I really want to know is how to answer them.

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And it's like, well, that's actually the question of leadership.

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We don't know.

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And so I think that's something else that, that hurts.

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Say that again, for all of you who might've missed the punchline there.

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What is the purpose of leadership or how do you say that?

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The purpose of listening is to ask questions and to know that these, that

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there is no one.

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We don't know.

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We don't know.

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We don't know.

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And also Jackson, one of my favorite stats is because when I talk about

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curiosity, people are just, oh yeah, don't worry.

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I'm curious.

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It's me.

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I'm, I'm all curious.

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Other people though.

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Right.

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And yet one of, one of my favorite stats aside is that 70% of people face

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obstacles asking questions at work.

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70%.

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And so actually, and I actually think sometimes consultants study, because you

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have to be somewhat self-aware to be able to answer that.

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Well, that's another thing.

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I think something like, uh, most people like 80, 85% think of themselves as

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self-aware.

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And then that same study shows under the criteria of self-awareness, only

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about 15% of them are.

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So there's also that there's actually one of the things that I love looking

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at is that cognitive dissonance.

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And I can give you numerous examples of this, but I will just, since I started

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this thread around, why is it, why are we afraid or what, what are the

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obstacles to asking questions?

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I actually learned this through working with some of my clients because I

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would take them through, okay, this is, this is inquiry method.

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And then I would get pushback and then they actually started sharing with me

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all these reasons why they can't ask questions that became an article.

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It was like, Oh, you know, it's just fear of fear of looking like you don't

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know fear of looking like you weren't listening.

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Maybe someone talked about it already.

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Fear of challenging someone.

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Maybe there's a power dynamic fear of seeing passive.

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It's just, Oh, well, if a question you ask a question, it's like, well, you're

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not assertive enough.

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And so there's, so there are all of these things that actually get asked

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all of these things that actually get in the way.

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And that's why when I think about curiosity, I think a lot of people

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emphasize the why, why we should have curiosity.

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I actually think we all can use time and cynic, you know, he got us all

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thinking about it.

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Why, but the thing is, I actually think what people really struggle with is,

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is the how, and it's actually admitting when we don't want to practice

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curiosity.

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So Jackson, I've been talking, I've been describing curiosity.

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I've been using, I said practice, and that's because a lot of people, when

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we talk about curiosity, we think about it like a trait, you know, cause

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Jackson before this call, he said, I'm curious.

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I'm like, I'm curious too.

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I actually think we are all curious.

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Right.

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What's hard is to admit when we don't want to practice curiosity though.

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Cool.

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That's a really, really great point.

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I actually, and on a more boring subject, I tie the same reality to integrity

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because a lot of people say, looking for somebody with integrity.

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I'm like, okay, everybody in the world has integrity to some degree.

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Right.

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And so it's a matter of like, to what level and degree do you go towards?

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And it's that practice aspect.

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Am I practicing integrity?

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Right.

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Am I doing things to build that within myself?

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Am I doing the same thing with curiosity?

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It's a, it's a verb.

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And, and actually, you know, speaking about integrity and with curiosity,

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the workplace environment needs to, to allow for that.

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I mean, someone could come in with a lot of integrity.

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She said, oh, but I'm not going to be rewarded for my integrity here.

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Right.

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Well, I'm an auditor.

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How are they going to practice it?

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As a marketer, revenue growth expert, like that's part of what I do.

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And I'm like the least favorite out there.

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And I, and I know why, and I'm okay with it.

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It's because I'm willing to audit and I'm going to say that campaign's going to lead to X, Y, or Z,

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or you're doing this and it's against FCC compliance,

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or you're going to be doing that, but your results are, you know,

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I'm willing to say all the hard truths they don't want to hear, which is,

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uh, the, like it's, it's easy to not want somebody to work with you

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when they're going to be that particular about how things go.

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It's much easier to just be the guy in sunglasses that stands in front of a plane you don't own and,

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and say the funnel is going to work, you know, just make it happen.

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But there's no, there's not a lot of integrity with that approach.

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So I love that you talked about how in workplaces, we have to become aware,

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we have the opportunity as visionaries, as leaders to become aware of,

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are we facilitating an environment where integrity is rewarded when it's difficult

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and where curiosity is expanded upon, um, in a, in a safe way and there were questions

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are able to be asked. And I think part of that too is,

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there's a self training as a leader, what do I need to do to make room for those questions?

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And then how can I retrain or rewire my team members, brains and hearts to realize it's a

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safe place, even though the last places they were at weren't necessarily safe places to,

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to bring up the same types of realities. So,

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Mm hmm. Yeah. And if there is a, something I like to ask is, you know, talking about, um,

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you know, so the practice of curiosity, I think of as having these three elements,

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one is self-awareness, the second is relationship building, and the third is clear communication.

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So that first one is self-awareness is about how do I be curious about myself? How do I practice

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inward curiosity? Uh, the second one is relationship building. So how do I be curious about other

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people that outward curiosity, and also how do I let them be curious about me? And which means

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inviting them to react to whatever I'm saying that will actually expand how I think about that.

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And that part is really vulnerable. So I think there are people who are just, oh, I've asked you

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all these questions. And, and then sometimes I've heard people, but they don't ask me questions.

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Like, well, sometimes you have to share to let people know it's okay, especially for leaders.

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Well, why aren't, why isn't it, why aren't people asking me questions? Cause there's a power dynamic.

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Right. And, and so, but going back to that, the relationship building part, that back and forth,

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that's reciprocity. And you need to have that reciprocity and learning for there to be

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for there to be relationship building. Cause sometimes I hear people say,

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it's not my job to educate you. I go look it up. And it's just, well, then my response to that is

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like, I'm actually not looking for education. I'm looking for engagement. If you don't think you

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have anything to learn from me, and we're not going to build a relationship. Right. So that like,

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that's the second element of practicing curiosity is the relationship building.

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And then the third element is listening to understand, asking questions when we don't

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understand and then telling and giving specific examples and stories from our life. And that

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means not just being vague and, and abstract. And so sorry, I mean, you're obviously,

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you want to finish that real quick? Cause no, no, no. I'm going to, and I'll say something else,

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but please, I thought you said a third one earlier. I got this relationship building.

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Oh, clear communication. Cause then you said, let's understand. I was like, that's one of my

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favorite lines, like favorite quotes and things to think through in regards to relationships.

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And so clear communication is the third one. And then under the clear communication,

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it's got these, the listening, the having and the being specific with our stories.

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Question for you in regards to that. So are these linear? And that stair one has to come first,

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stair two has to come second, stair three has to come third. Cause when I heard it, I was like,

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wait, wouldn't clear communication come before building relationships in order to get great

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relationships. But what's, what's your theory? That's a great question. I think of as imagine,

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I do think that self, I think self-awareness actually has to come first. Yeah. And then,

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and then there's the relationship building part. And then the clear communication is actually under

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both. And, but they also feed each other, right? Because sometimes we only get self-awareness by

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sharing because there's only so much I know I can ask myself all these questions, but it's only until

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Jackson I share with something with you and then you react to it. Yeah. Right. I'm looking, I'm like,

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okay, triangular effect of right. Spiritual, mental and physical. And there's reasons why people can

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justify that. Which one, which, which, which, um, what do they call that? Um, leg of the stool,

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right. Is the one that matters the most. Um, right. And then there's the bridge aspect. Now,

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now I'm looking at this like a bridge because you're right. The clear communication one feeds

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both. Um, you know, and so there's so many, there's so many cool ways to explore this.

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And it's one of those topics that, like you said, if we're so hell bent on solving the problem in

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the here and now, right. If somebody's listening to this podcast and like, why aren't they talking

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about funnels yet? All day today. And I really want to just learn like this, the super easy

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solution to how this works. Like, well, you missed it. The super easy solution was hang in there with

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it. Like practices. So, Oh, this is deep. Cause we have to pause, right? Because it's just, I mean,

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maybe that thing worked last year and you're just, okay, well, I'm going to do that exact same thing.

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And the world has changed. The world has changed. So that thing that if you were just using the same

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recipe without recognizing the world has changed and you expect the same results, then you are

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actually, you're blind to the fact that the world has changed. And cause I think context really

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matters. And that's another thing, Jackson. I constantly think about context, which if we

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think about the context, then we can appreciate things are dynamic, which means there is no right

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or wrong answer. And the answers are constantly changing. And so we have to be, we have to even

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get curious about the context of, so for example, you know, I, I, I do, I think a lot about respect

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and how do we be curious about respect? What I want for respect at work is going to be different

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from home. Totally different, totally different. And I, um, I actually have this, I'm having my

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best friend the other day, two days ago to reinforce your point on this. And he talked about like going

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on vacation together. Um, and I was, we're looking to do that. Late, yeah, uh-huh. Late January. And,

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and I told him, I was like, look, I was like, you know what? And he's like, where would you want?

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I was like, I don't really care where we go. I was like, I've kind of seen it all. And I'm not

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really big into seeing things. What I would want is if we went on vacation, you plan it all.

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I just want to be with you when you're happy. Right. And I just want to enjoy the moment and

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find new random people. Like that's what I love to do. Everything else is just a bonus and like

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superfluous to it. And he's like, well, I love planning vacations. And I was like, this is

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perfect. Why? Because I plan everything at work. Right. And this is what I do. Like I organize

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a good thing. What questions I'm going to ask. I research this and that I do it all day long. So

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when I'm done with work, I'm done planning. I want to go play my guitar and just find some random

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song that hits me emotionally. And I'm in it. So there's that, that separation and exploration

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of reality that it's okay to be different in different aspects of life. In fact, it's not just

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okay. That's part of the vibrant reality of a purposeful existence, in my opinion.

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And then, and actually Jackson, what you just, cause our role can actually change depending

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on who we're with. Right? So if you are with some people, with a group of friends where you are the

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most organized person and you know, you are going to be annoyed if you, if it doesn't go a certain

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way, then you step up and you're the organizer. But if you're actually with someone who's much

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more picky and wants certain things more than you, then like, I'm going to step back and I'll do

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whatever you want. And, and so we will, we will step up and change it or step back depending on

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who we're with. And that, that happens at work too. And yes. And so I think it's really important to

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recognize that it's dynamic and that, I mean, you know, another example of right or wrong thinking,

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the way people think about respect is they think we talk about it, respect versus disrespect.

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If I don't get respect the way I want, you know what that is? That's disrespect. Right. Right.

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And like, and so, and then you just hear people say, Oh, you need to respect me. And they're

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talking about it as if we mean as if it's fixed and universal. We're such victims. I'm just,

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when it's the way I think about it is more, it's more relative because it's we actually, Jackson,

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you and I want to respect one another. We know that we can agree on how it feels to feel seen,

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heard, acknowledged. What we disagree about is, well, what does it look like to you, Jackson?

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Right. What does it look like to me? Do you want me to CC you on all the emails? Because if you

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did that to me, I'd be like, don't fill in my, don't fill in my email box. But some people actually

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feel that they are not included. If you don't, if you take them off, they're like, why did you take

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me off? And they take that really personally, right? This book by Dr. Peter Drucker, the effective

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executive, one of the best books of all time for business. Thank you, Warren Buffett for saying

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that. Thank you, Bill Gates for saying that. Thank you, LeBron James for saying that for track record

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purposes. It's also one of the only books I know that people don't know about. But it's

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one of the books that people don't implement after they read it. He talks about that and he gives a

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very easy recipe for how to include people, you know, without, so they don't feel like you're

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forgetting them. But I love that you're adding a new dynamic onto that as well. And you're right.

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I have worked with executives who are like, I don't want to be included on that. Oh, you know,

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I'm like, why are you including me on it? And that presents an entirely new different

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curiosity opportunity as well. I'm like, all right, do you, do you work on training an executive on

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being able to delegate their inbox out a little more so they don't feel that way? Or do you let

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it go and just not make the exception for that one person? There's so many things to explore when it

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comes to working relationships, dynamics, and those you listening in, I hope you have in your

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heart the same thing that I'm going to assume Dr. Fam and I have, which is just a love for exploring

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this stuff, right? Just, just appreciating that we don't get it. We don't know we're trying,

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we're going to continue to explore it and we get to benefit from that process as do our team members.

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So before we cut for a little bit of a break, what are three resources, Julie, that have gotten you

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to where you are as a visionary leader? What, what things can we use to, to improve our own journeys?

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I'll just say that the, uh, I really like this book called stories that stick. It's about

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storytelling and how personal knowing the story of our own company and our ourselves actually helps

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us in, uh, health later on. Um, there is another favorite book right now is, uh, Charles Dugan's

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super communicators. I think that's a great book about how different ways that people, um, communicate.

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That's not personality styles. It's more of, it's just got lots of really great, um, stories. And

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I'm also a huge fan of Malcolm Gladwell. I'm, I'm a historian by training. So anything revisionist

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history, the podcast, I love that because I think that's about reframing. So those are three.

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Wow. What's his podcast called revisionist history. I did not know that. And I am totally,

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that's a huge, I read, I accidentally read his book talking with strangers. Um, have you read it?

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Yeah. Oh my gosh. What a mind blowing book. I, I thought it was going to be a book on like

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communication and relationships related to business. And then found out, no, this is like a,

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a world paradigm shifting book and like four different capacities. And that book is dark and

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like amazing and like dives into hope too, but like, Oh my, you'll love his, you'll love his podcast.

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Yeah, I bet. No, I, I, anything that guy does is absolutely worth consuming because he is so

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good at exploring all the different angles and possibilities and research available. Like I,

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my hat is off to him all day long. Um, so I'm really glad you mentioned Malcolm and I'm excited

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that I've been to that podcast. So, um, I know you got a Ted X talk out there as well. I am

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committing now that we've had this conversation as well. I am totally watching your Ted X talk, um,

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after we get off and probably for part of my, my Saturday fun time, I will dive into that.

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We're going to be right back after these messages and we'll dive into Julie's podcast.

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Julie's vision of curiosity and how you can implement curiosity into your cultures.

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All right. Welcome in to vision pros live with Jackson Callum. I'm your show host.

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We'll be doing interviews for visionary entrepreneurs and guest leaders who are

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building fantastic visions out there. Hey, what's up and welcome into another episode of vision

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pros live. I'm your show host Jackson Callum founder and CEO of first-class business. And

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I'm super excited to have Dr. Julie FAM on today because we get to talk about curiosity

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and I love curiosity. I love that she talked about how it is a practice. It is not necessary. It can

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be a trait for sure, but we're talking about the art of being able to implement it more and more

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often in life. And I have found that's one of those great recipes or ingredients rather,

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secret ingredients to drive more happiness and fun and self-awareness, discovery, exploration.

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Like you get to enjoy life more as you dive further into the aspects of what curiosity

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entails. So we'll get back on that in just a minute. As we do a couple of programs for you

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guys to be curious about. One of them is Obrador de la Hice de Trabajo para Latinos. If you're

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curious, that is Spanish for opportunities for Latinos spoke by a gringo who sometimes speaks

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okay and sometimes doesn't. My hope is that all of you will explore what we're building with

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opportunities. We have a version of this for India. We also have a version of this for the

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Philippines and we're basically training virtual assistants, people who've never heard of the

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opportunity to be a virtual assistant. I'm talking about people who don't know about LinkedIn,

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people who don't know that Canva exists, Upwork, Rich Dad, Poor Dad, Fiverr, et cetera. These are

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all new foreign materials to them and we help them learn that there are opportunities throughout

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the world where they could get hired. We hire most of them within first class business ourselves as

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well. It was a 90 day training program. If you know of a Latino, an Indian leader or somebody

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from the Philippines who would love to be featured on one of those shows, what we're doing is shining

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the light on leaders who become inspirations, beacons of hope for the individuals who follow

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and have joined our program. So join us on that and if you're into hiring VAs, know that we've

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learned to call that practice virtual abuse. We don't contribute to it. We don't believe in it.

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We want you to learn who these people are, learn how to take care of them. What's really cool is

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when you take care of the people that you're working with and you take an interest in their life,

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they show up to play ball. They get things done really, really well. So come and enjoy our

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resources. Then there's learnandgrowrich.net with Zach Ullman. Zach has become our official

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chief financial officer at First Class Business. I love his brand. I love what he does. We get this

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program called Power Launch at First Class Business. It's robust. It's crazy. It's insane.

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He's built like an identical version of that, but for completely different positions and resources

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for businesses that we don't touch. It is amazing how much we overlap and yet how our systems almost

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don't touch each other. So the collaboration just made a lot of sense. He also came on the show.

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You're welcome to check his episode out. I have been super impressed with the depth of Zach's

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systems. I've worked with a lot of financial, what do they call them? Fracture, fractional,

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yeah, fractured bones, fractional. Don't do it guys. Work with people who actually know what

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they're doing and who are really dedicated to building your vision out. He's got a community

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of a couple hundred people. Again, I cannot endorse Zach enough. What he's been able to drive for our

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business in terms of clarity in a matter of weeks after me pretty much raking him over the coals

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for months and months and months seeing as this really the guy who's going to help us drive the

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financial side forward. Zach's the bomb. Then there's the Water Project. The Water Project

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is an entity that we're not affiliated with, but I just love, I got curious about it. Speaking of,

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when I found the Water Project, somebody had challenged me to move my brand away from

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supporting a company called Our, Operation Underground Railroad. No, I did not move away

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from supporting entities that help children who are facing the horrifying reality of sex trafficking.

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I think it's very important that we look at and that we help the areas of life that are not

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too comfortable to bring up. But as this employee, this person who has worked with me years ago,

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brought up the Water Project, I did decide to dive into it. I began to realize that there's

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places in the world that don't even have access to clean sources of water. There's literally

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millions of people out there. I started to internalize that. I saw a picture like this.

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This reminds me that there's kids out there who celebrate water more than my kids even celebrate

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Christmas Day. All I have to do is contribute $5 or $10 to a specific community. I actually get to

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see the results of that contribution thanks to the way the Water Project does things. I get to see

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the sand dam that they build or the borehole well that they create. If you're in a position where

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financially you can't give back to this, my hope is that you'll just talk about it with some people,

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maybe over dinner, maybe over lunch today. Maybe you're inspired to share this with a friend,

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tag that friend. Let the friend know about it. You never know how far the ripple effect of doing

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good will go, but we've got 8 billion people to help on this world. So if there's another cause

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out there that you want us to contribute to, drop the cause in the comments. Share it back to us.

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I might even share it on the show. We always want to be doing everything we can to help out.

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So without further ado, we're going to get back to helping you guys on how to cultivate curiosity.

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This is a super, super important superpower. Let's be redundant here. For those of you visionary

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leaders out there who are exploring and building your visions, Julie, thanks so much for joining

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me on VisionPros Live. Thank you so much, Jackson. Absolutely. So back into the mode of curiosity,

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who are we going to talk to today? We've got those who, we've got visionaries listening in.

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What is your vision for curiosity for the people that you serve? What do you want them to do with

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it? We've all read curious George. Where do we go from there? I want them to have fun at work.

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I want them to feel that this is a learning organization. A lot of people, when they think

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about education, it stops at school. Oh, I have these degrees. I have all of this. And it's just,

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well, actually learning shouldn't stop at school. And we should actually invest in people. And I'm

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not just talking about training. I'm talking about just making time for continual learning and having

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this environment where people feel, I can admit I don't know stuff. And that there are people here

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in this room, my colleagues, who may know more than me about this certain thing. And they also

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want to learn from me about certain things. And that way there's a shift because I think the

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workplace is actually, it can be very transactional and very extractive. And what I mean by that is,

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absolutely you, I need someone to do this thing and you get paid for that. And your value is right

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there. That's only, and it's, and it can feel extractive. I actually, my vision is how do we

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create these learning organizations where people feel I'm not just here to give my labor so I can

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get compensated. I'm here to learn. And also I feel good that people want to learn from me and that

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we're building something together. Huge, huge, huge, huge. I love this. I learned this the hard way.

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I remember hiring a few people on Fiverr and firing them pretty fast. And I remember pointing

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fingers at them until I finally realized that there was three pointing back at me and no way

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that applies in this. No way. I went back and looked and sure enough, I did a horrible job

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trying to hire the first one. It was my fault, not his. And I was like, okay, second one was better.

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Third one was better, but there was something missing. And so my fourth time hiring a designer

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from Fiverr, I decided to ask them when their birthday was, what their favorite holiday was.

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And did they want to be the world's greatest designer or did they have something else that

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they want to pursue in life? And this person wanted to be in AI. This is way back in like 2012

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or 13, somewhere in there. They wanted to be in AI and they loved Christmas and whatever else. And

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they did like the best design job ever just by asking those little tiny questions. But I knew,

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I was like, maybe if I stop treating people like a pair of shoes at Payless, maybe they'll show up

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and really care about doing the work with me once I actually care about them as human beings.

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Yeah. And I'll just share Jackson, my experience with Fiverr, it's taught me so much about how I

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communicate because sometimes we want people to read our mind and just, oh, magically create this

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thing that I have up here. Wait, have I actually articulated the vision? Have I put in examples of

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what I want? Have I put in examples of what I don't want? Even actually working with Fiverr

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has forced me to be a better communicator. Absolutely. It's huge. And the design world

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has shown me exactly that. What's cool is when you find a really good designer and your designs

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actually start to come to life, you begin to see just how inadequate your vision is. And you're

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like, oh, I did explain it that way. And all the, what the heck was I thinking? And now you go back

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to find where- Right. They actually followed my directions. But that, oh. And then if you actually

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keep this, no, it's all an iteration, then it's just, I think this is my current, I think this

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is the way to do it, but I don't know. So let's just get to this stage and then we'll reevaluate.

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It's huge. Such an awesome opportunity. So with a curiosity aspect in relation to work,

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I imagine that going into, I don't know, a giant corporate funeral home operation tomorrow and be

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like, yeah, we're going to have fun guys. Let's do this. If that's not the existing culture,

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I might not go over too well. How do you go about, I'm like super curious. What type of entities do

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you work with? How do you go about the process of introducing the idea or making curiosity a thing

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in the culture? Do you only work with companies like Google that are already ready to be curious

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and awesome? Just sprained them. Yeah. Yeah. So, so we just finished our fourth year of business.

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This was a learning lesson because I actually spent a lot of years in tech. And so I thought

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naturally, oh, my clients will be tech. Jackson, we work with organizations that invest in

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relationship building. They actually care about retention. They care about their people. And so

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quite honestly, a lot of tech companies, because they can pay top dollar, it is more like, I need

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you to do this thing. And by the way, if you can't do it, I'll get someone else to do it. And so

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actually a lot of our clients are government and they're large nonprofits. And they're also more

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of those relationship building in the private sector where relationship building is really

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important, like finance and real estate, because sometimes it's what's the difference between this

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bank and that bank. It's the relationship. And so, and so those are the kinds of clients that we

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care about that they actually want learning to happen. And what, and they often say, oh,

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I have curiosity. I'm the CEO. It's like, I care about curiosity or it's in our mission statement.

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So this is resonating. And then what we have to, then we, I think we take the word curiosity for

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granted. And that's why I say it's practice, because if you just say it's a trait, it's just

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like, just be curious. And then we can go from there. If we go, no, let me talk about the times.

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And Jackson, can I just share an example of recently when I realized I was not practicing

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curiosity, it took me six months to get there. Yes. Yes. You know, I was just, I was having

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issues with this, this disagreement and it was just, and I thought I was asking, why did you do

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that? And what I was really asking was how could you, this possibly have happened when I told you

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not to do it? What I really wanted them to do was admit they were wrong. And that is not curiosity,

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right? That I wanted them to admit that they were wrong. And actually I had to move away. Once I

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recognize that I was like, Oh, I'm actually the person who's not practicing curiosity here,

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because I felt wronged. It gives me such chills because I know as a leader, we do this all the

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time, right? We don't mean to, but we do. And part of leadership, you know, you're doing things that

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others don't do and won't do. And, and, you know, you're trying to attempt things that are unusual

403
00:31:14,080 --> 00:31:17,840
and different. You're going to fail at it. You're going to make mistakes. It's going to happen. And

404
00:31:17,840 --> 00:31:23,440
so having the grace and, and like safety net of remembering that that's part of the curiosity

405
00:31:23,440 --> 00:31:30,800
factor. It's, it's one of those important bowie, buoys to me of like, Oh yeah, that's okay. It

406
00:31:30,800 --> 00:31:36,080
happens. We all, even the doctor, right? Even the doctor makes a mistake with it. I was talking to

407
00:31:36,080 --> 00:31:42,960
another team member yesterday about the process of growth and why we want people to fail and how

408
00:31:42,960 --> 00:31:49,760
important it is for our team members to see us as executives fail. And so, you know, when I, when I

409
00:31:49,760 --> 00:31:56,880
watched Tiger Woods drastically blow a putting opportunity, right. And then he went to the other

410
00:31:56,880 --> 00:32:01,120
side of the green and he tried the chip shot. He ruined the chip shot. I went all the way to the

411
00:32:01,120 --> 00:32:05,760
other side of the green. He'd like four times in a row. I was as happy as could be watching that

412
00:32:05,760 --> 00:32:11,360
because I was like, Oh, I do belong in a golf course. Even Tiger Woods does that. That's how

413
00:32:11,360 --> 00:32:16,320
I play golf all the time, but now I can relate. I don't feel like I'm the only idiot who doesn't

414
00:32:16,320 --> 00:32:22,240
know how to hit the darn ball in the little hole. So we, and we're in the workplace. If we're not

415
00:32:22,240 --> 00:32:26,720
willing to be vulnerable with our people, we're not willing to showcase that we have our own

416
00:32:26,720 --> 00:32:32,480
mistakes every day too. What type of culture are we creating? You know, we're like, what a rigid,

417
00:32:32,480 --> 00:32:38,960
awkward, stuck up place. I couldn't survive in a place like that. And yeah, actually the easiest

418
00:32:38,960 --> 00:32:47,120
thing that a leader can do is, is the draft form in, in public with their, with their team. So they

419
00:32:47,120 --> 00:32:52,480
see it. I mean, you know, that TEDx talk I did, I had 70 people give me feedback over two months.

420
00:32:53,120 --> 00:33:00,480
I had multiple, I had four open invitation, come watch me on zoom, these different stages.

421
00:33:00,480 --> 00:33:07,200
And my team sees that they see that I am constantly drafting and not because I'm trying

422
00:33:07,200 --> 00:33:13,040
to be perfect, but more of just, Oh, these little details, people hear it differently. And I actually

423
00:33:13,040 --> 00:33:19,280
think a lot about accessibility. I just want my work to be as accessible as possible. And so if

424
00:33:19,280 --> 00:33:23,040
I think people know what this word means, and then some people are coming back and they're just,

425
00:33:23,600 --> 00:33:29,360
I don't know what that word means. Oh, but I can only get that if I open myself up for feedback.

426
00:33:30,000 --> 00:33:34,480
Yeah. A lot of people listen to the show know that we were big on the pursuit of being our best,

427
00:33:34,480 --> 00:33:38,800
right? Not, not being better than others, not being perfect, but I want to be my best self,

428
00:33:38,800 --> 00:33:43,040
right? That's what you're looking at. And these opportunities then become, they're not a form of

429
00:33:43,040 --> 00:33:48,640
stress or anxiety. They're an opportunity to increase the value of what we got in life. So

430
00:33:48,640 --> 00:33:55,920
I do love that you share that. Let's, let me take you down a theory. So we talked about being open

431
00:33:55,920 --> 00:34:02,240
as executives and leaders and creating a culture. I've got behind me that Patrick Mancioni's five

432
00:34:02,240 --> 00:34:08,960
best functions of a team poster, huge fan of the idea of let's create trust. Let's engage in healthy

433
00:34:08,960 --> 00:34:15,280
conflict, right? Let's be vulnerable, all those aspects. But when I get a back channel message

434
00:34:15,280 --> 00:34:22,000
from an executive who doesn't want to be called out or is worried about calling me out, right?

435
00:34:22,000 --> 00:34:25,920
And they're kind of putting a restraint on, no, no, no, we don't, we don't want to do things that

436
00:34:25,920 --> 00:34:32,560
way here. Or I don't feel comfortable if we talk about that in an open forum. How do you,

437
00:34:32,560 --> 00:34:39,680
how do you approach that? How do you help somebody move towards a culture where it's okay to,

438
00:34:40,240 --> 00:34:47,360
again, not have to be right? Yeah. So, I mean, I think one is when you can operationalize feedback,

439
00:34:47,360 --> 00:34:50,400
because a lot of people are, oh, we need to have feedback. It's just, all right, well, what we're

440
00:34:50,400 --> 00:34:56,080
going to do is after this project ends, we're going to have a debrief and say the leader goes last. And

441
00:34:56,080 --> 00:35:00,640
everyone has to say something affirming and something constructive. And you go around,

442
00:35:00,640 --> 00:35:04,160
and I actually like it when the person with the least power in the room, that in turn, the most

443
00:35:04,160 --> 00:35:10,640
junior person goes first, the contractor goes first. And then, and then also I like it if I

444
00:35:10,640 --> 00:35:15,840
write it down and then read it out loud, because it keeps you more accountable to what you actually

445
00:35:15,840 --> 00:35:21,120
said versus flexing to what other people say. So I think that's one thing. Something I actually

446
00:35:21,120 --> 00:35:25,200
really learned recently, because sometimes I, you know, I work with government, which means I also

447
00:35:25,200 --> 00:35:31,040
work with elected officials. And, and so there's a power dynamic there. And so I learned from

448
00:35:32,320 --> 00:35:37,520
Port of Seattle Commissioner, Ryan Colkins, he shared, he actually gives feedback in private.

449
00:35:38,400 --> 00:35:42,960
And the reason why is because sometimes if he gets it in public, it has this outsized perception,

450
00:35:42,960 --> 00:35:47,520
you know, and so he realizes he has to, he has to give that constructive feedback privately,

451
00:35:48,320 --> 00:35:53,680
because then it's so that there's not so much noise around it. So I do think it's important

452
00:35:54,160 --> 00:35:59,440
that, I mean, it's a, it's a great learning opportunity to give it in a group setting.

453
00:35:59,440 --> 00:36:03,440
And then there are some times where you, you give it privately because you don't want it to be

454
00:36:03,440 --> 00:36:10,240
distracting. So again, it depends on the context. There's not a one size fits all rule.

455
00:36:10,240 --> 00:36:15,360
I really liked that. And I can do better on my ability to harmonize. That's what I, what I hear.

456
00:36:15,360 --> 00:36:20,560
My daughter's name is Harmony for a reason. It's a good constant reminder to, to aim for it. So

457
00:36:21,120 --> 00:36:28,000
I've, I like that you also mentioned something I saw that Jeff Bezos does. And same thing. He has

458
00:36:28,000 --> 00:36:35,200
the newest person in the, in the meeting, lead the meeting, you know, start first, and they go up

459
00:36:35,200 --> 00:36:41,120
and start first and they go up in seniority from there, which allows leaders to listen more

460
00:36:41,120 --> 00:36:44,800
and allows people to bring up thoughts and ideas that they wouldn't otherwise bring up

461
00:36:44,800 --> 00:36:50,240
because they're intimidated by, they don't want to be wrong. And they, they want to just cater,

462
00:36:50,240 --> 00:36:54,480
Oh no, no, what Jeff said is perfect. Let's just go with what Jeff said. Right. And it's a great way

463
00:36:54,480 --> 00:36:59,840
to, to get more people to contribute ideas that no, Jeff or Jackson or anybody else wouldn't

464
00:36:59,840 --> 00:37:06,400
necessarily get if we had opened our big mouth first. So that's another very helpful reality.

465
00:37:07,600 --> 00:37:11,840
I would love to know, I want to go into my favorite question actually, just cause I want

466
00:37:11,840 --> 00:37:17,360
to make sure we don't rush it. Julie, if this was the last chance you had to speak in public,

467
00:37:18,320 --> 00:37:21,040
what powerful lesson can other visionaries learn from your experience?

468
00:37:21,040 --> 00:37:28,800
Hmm. It's to admit when practicing curiosity has been hard for us and to be very specific about it.

469
00:37:30,160 --> 00:37:34,240
And so the example that I just shared, she's like, Oh, that's a very specific example.

470
00:37:35,280 --> 00:37:41,360
Cause I think I hear people who are very vague. Oh, failure is good. Make mistakes. And I think

471
00:37:41,360 --> 00:37:51,520
that that is, I have, I've gotten a lot of positive reactions when people are just, Oh,

472
00:37:51,520 --> 00:37:56,960
thank you for being real. Thank you for being real. And I'll share another thing is sometimes

473
00:37:56,960 --> 00:38:01,680
you just got to share what you think is important. You don't, cause I think, especially when we think

474
00:38:01,680 --> 00:38:06,640
about marketing, Oh, is this going to hit if I say this word or if I do this, I'll share. Recently,

475
00:38:06,640 --> 00:38:13,520
I wrote this post about, about sobriety and because I just celebrated one year of dessert sobriety,

476
00:38:13,520 --> 00:38:20,080
I am pre-diabetic and I was just, you know what? I, I cold Turkey. It was just, and every month

477
00:38:20,080 --> 00:38:25,440
I celebrated that sobriety birthday. And I didn't know if people would think, Oh sugar.

478
00:38:25,440 --> 00:38:30,000
Or they just like, that's what you're talking about Jackson. And I was just, I'm going to write

479
00:38:30,000 --> 00:38:34,320
it because I feel this. I'm proud. I just came completed 12 months. I didn't think I could do

480
00:38:34,320 --> 00:38:41,120
this. The responses to that people privately messaged me and told me about their own sobriety,

481
00:38:41,120 --> 00:38:46,400
some people publicly. And, and so I think that you've got to just go, sometimes trust your

482
00:38:46,400 --> 00:38:51,680
instincts and say it like, this is what I want to share. I don't know what people are going to think

483
00:38:51,680 --> 00:38:58,720
about it, but I feel like this is a message I have to share. That's powerful. It's powerful.

484
00:38:58,720 --> 00:39:04,320
It can lead to some painful outcomes as well. Right. That's part of life, right. As part of growth,

485
00:39:04,320 --> 00:39:11,280
you know, as I think about the seed that has to break, right. In order for it to open and sprout

486
00:39:11,280 --> 00:39:15,360
and it has to go through that dark environment. And then it comes out and there's storms and all

487
00:39:15,360 --> 00:39:20,880
sorts of stuff. Like we're not going to escape the pains that, that can exist. I do want to highlight

488
00:39:20,880 --> 00:39:26,560
those realities. So maybe it will help some of you prepare for it. When I was first doing like my

489
00:39:26,560 --> 00:39:32,480
podcasting stuff way back in the day, going live on Facebook, a friend at the time said,

490
00:39:32,480 --> 00:39:38,880
what are you going to stop with all this washed up discount Tony Robbins bull crap? And I was like,

491
00:39:38,880 --> 00:39:45,120
I was my first public comment from somebody. And so it ended up, I felt isolated too. It's like,

492
00:39:45,120 --> 00:39:53,200
oh, where is everybody? And then I also got messages privately from people, not because of that,

493
00:39:53,200 --> 00:39:57,840
and independent of that, that were like, Hey, I love what you post. I'm sorry. I never reach out.

494
00:39:57,840 --> 00:40:03,040
It's been a long time. Like you've been a huge inspiration to me that were like, Whoa, like I

495
00:40:03,040 --> 00:40:08,560
made a difference in somebody's life. You never know who's going to appreciate what you're doing,

496
00:40:08,560 --> 00:40:14,320
but that's why I appreciate what Julie said. It's your instinct, right? Follow what, what you're

497
00:40:14,320 --> 00:40:21,280
called to do and trust that as much negativity as may come your way. If you did what you know was

498
00:40:21,280 --> 00:40:28,400
best, that is going to have a brilliant and great effect for you and your life, no matter what

499
00:40:28,400 --> 00:40:33,440
negativity comes your way. So thank you for, thank you for encouraging people to do that.

500
00:40:33,440 --> 00:40:38,240
Can I share one more? Of course, especially because you're a marketing expert. I think you'll

501
00:40:38,240 --> 00:40:45,920
really appreciate this vanity metrics. I've had to let go of vanity metrics before it's just, oh,

502
00:40:45,920 --> 00:40:49,840
how many legs? Oh, what about this? And it's just, and what I realized is,

503
00:40:49,840 --> 00:41:00,000
you know, I mean, my, the, there are people who care about what I do and they show up and maybe

504
00:41:00,000 --> 00:41:08,160
they didn't share on social media, but then they tell me later on, Julie, I mean, I didn't react,

505
00:41:08,160 --> 00:41:14,080
but I sent it to 20 people and I've been talking about it. And, and so I think that's something to

506
00:41:14,080 --> 00:41:19,760
really separate something I've had to let go of, especially as an entrepreneur. I mean, I think

507
00:41:19,760 --> 00:41:32,160
there's a lot of things that we can't see. I mean, I'll go back to the, I can't measure the amount

508
00:41:32,160 --> 00:41:35,440
of blood that pumps through my heart, but I'm pretty sure it's important. I'm just going to leave

509
00:41:35,440 --> 00:41:40,320
that to where it's at. Go ahead. And you know, even like my TEDx talk doesn't have that many

510
00:41:40,320 --> 00:41:48,480
views, but you know what? I had 30 people who paid quite a bit of money on a Thursday afternoon,

511
00:41:48,480 --> 00:41:53,920
taking time off work, fighting traffic to attend in person. I've seen many people who are like,

512
00:41:53,920 --> 00:42:01,200
I'm going to give my time and give you feedback that to me, I was like, wow, people care. So I

513
00:42:01,200 --> 00:42:09,760
think those are the things that we just have to remember vanity metrics. That's, and then what

514
00:42:09,760 --> 00:42:15,760
actually matters is it what actually matters? I think is a big key on that. Um, for, for all

515
00:42:15,760 --> 00:42:22,560
you listeners, that's what I hope you catch about this is the metrics matter. And there's a context

516
00:42:22,560 --> 00:42:26,880
for where they matter and how they matter and why. Right. And if I look above my head right here,

517
00:42:26,880 --> 00:42:32,160
there's a, there's an eyeball and that eyeball shows a giant zero next to it. Um, which means

518
00:42:32,160 --> 00:42:38,160
that so theoretically nobody's listening and nobody is here. Um, right. And I have seen that

519
00:42:38,160 --> 00:42:44,880
proven wrong over and over and over based on what happens both live and what happens in the world.

520
00:42:44,880 --> 00:42:51,360
I mean, we're in the top 5% of podcasts globally now. Um, and again, vanity metric, right? Does

521
00:42:51,360 --> 00:42:58,080
that mean anything to anybody? Maybe, but not it's important. I'm grateful for it, but what I'm most

522
00:42:58,080 --> 00:43:02,880
grateful for is I'm going to get up. I'm going to do the work. I'm going to show up for the people

523
00:43:02,880 --> 00:43:08,640
who I show up for. I'm going to give my absolute best. And the by-product of doing that is already

524
00:43:08,640 --> 00:43:15,280
guaranteed. Why? Because I trust in the law of principles. I trust in the law of attraction.

525
00:43:15,280 --> 00:43:19,600
I trust in the law of the harvest. I know the great things come from it. It's what most of the

526
00:43:19,600 --> 00:43:24,080
greatest leaders in this world talk about. And so that's what we stick to. So these are super

527
00:43:24,080 --> 00:43:31,120
powerful lessons. And, um, I want to circle back again to what you said about curiosity and how,

528
00:43:31,120 --> 00:43:38,240
um, you said admit when curiosity has been hard for us and to be specific about it. Um,

529
00:43:38,240 --> 00:43:44,640
what a great framework as, as leaders, like to be able to open up a safe space for people to then

530
00:43:45,360 --> 00:43:53,040
dive deeper into curiosity. Um, it's just brilliant. You shared so much brilliant wisdom today,

531
00:43:53,040 --> 00:43:58,720
Julie, that I'm going to, like, I'm almost not podcasting today. I'm almost just like eating

532
00:43:58,720 --> 00:44:04,000
this up as a personal coaching session. Um, and so those of you listening, I hope you're getting the

533
00:44:04,000 --> 00:44:09,520
same thing out of this in the show notes, of course, below the, the episode, we'll have action steps

534
00:44:09,520 --> 00:44:13,840
so you can get in contact with Julie. You can find out about her book. We'll have the Ted talk on

535
00:44:13,840 --> 00:44:19,680
there too. So you can go watch that. Maybe you're one of the lucky out of the 2000, right? Or the

536
00:44:19,680 --> 00:44:26,320
20,000 beyond that that aren't counted. The, the key that I've found with Dr. Julie today is that

537
00:44:26,320 --> 00:44:32,560
she's going to show up and give her maximum value. And we live in a world where curiosity is

538
00:44:32,560 --> 00:44:37,040
suffocating, um, you know, where people aren't able to dive into it, where they don't appreciate it,

539
00:44:37,040 --> 00:44:43,440
where they see it as something that's weird or strange rather than individualized appreciation

540
00:44:43,440 --> 00:44:48,560
for maximizing what's possible in life. So Julie, thank you for everything that you're doing,

541
00:44:48,560 --> 00:44:52,880
everything that you gave us today. I am going to be an avid follower of what you're up to. Any

542
00:44:52,880 --> 00:44:56,560
final thoughts you want to share with the audience? Jackson, I just really appreciate what you're

543
00:44:56,560 --> 00:45:03,120
doing and thank you so much for, for creating the space for people to learn. Absolutely. Vision

544
00:45:03,120 --> 00:45:07,200
pros. If you've got thoughts and curiosity, send them our way. We're, we're eager students

545
00:45:07,200 --> 00:45:12,240
of the process as well. If you have a company that's looking to incorporate, um, results,

546
00:45:12,240 --> 00:45:15,040
by the way, if you have a company that's looking to incorporate results,

547
00:45:15,600 --> 00:45:20,160
one of the greatest ways to do that in my opinion is exploring curiosity with Julie. You probably

548
00:45:20,160 --> 00:45:26,240
already have all of the answers within you for what needs to be done, but what you need are people

549
00:45:26,240 --> 00:45:31,280
who can help you get back to centered on exploring those. And I can see that Julie's very good at

550
00:45:31,280 --> 00:45:36,000
that. She already did that for me in big ways in this lesson, in this, in this, uh, episode in ways

551
00:45:36,000 --> 00:45:40,800
that you guys won't even know about, but my team will very soon. We're going to have some very

552
00:45:40,800 --> 00:45:44,960
fun talks about this vision pros have a fantastic rest of your day and we'll see on the next episode.

553
00:45:44,960 --> 00:45:48,800
Thank you for being here today. I'm really happy that you tuned into vision pros live.

554
00:45:48,800 --> 00:45:53,840
I'm looking forward to seeing your reactions as these episodes continue to move forward. This is

555
00:45:53,840 --> 00:45:58,000
going to get more and more fun. We'll have more and more engagement as well. We'll invite people

556
00:45:58,000 --> 00:46:02,800
to participate in the show and thank you for giving us your time and attention. Have an excellent

557
00:46:02,800 --> 00:46:30,800
time building out your vision.

